Location: Serbia; Moldova; Latvia; Croatia; Czech Republic; Slovenia; Romania; Spain; Bulgaria; Kazakhstan; Poland; Hungary; Montenegro; Estonia; Ukraine; Cyprus; Lithuania; Georgia
Workplace: Remote
ABOUT US
Ruby Labs is a leading tech company that creates and operates innovative consumer products. We offer a diverse range of opportunities across the health, education, and entertainment industries. Our innovative teams are driving the future of consumer-led products, and we're always looking for passionate individuals to join us. Learn more about our story at: https://rubylabs.com/about-us/
ABOUT THE ROLE
We’re looking for a Senior User Acquisition Manager to take full ownership of Meta paid traffic and drive subscriptions through web funnels within a single project. Meta is the core channel, with room to expand into additional sources such as AppLovin, X, TikTok and Snapchat. You'll manage 7-figure budgets across multiple GEOs, decide what to test, scale and cut, and be accountable for results.
Performance is measured on real business metrics (CPA, ROAS and cohorts), not surface-level platform numbers. We are an AI-first team, so we expect you to use Claude and automation to move faster and to streamline your day-to-day workflows.
KEY RESPONSIBILITIES
- Manage and scale paid social campaigns on Meta end to end: account structure, bidding, budget allocation, optimization and scaling.
- Expand into additional sources (AppLovin, X, TikTok, Snapchat) and look for new growth levers: audiences, formats, placements and campaign types.
- Scale spend across multiple GEOs while holding CPA and ROAS targets.
- Run structured creative testing with the creative team on all channels, with clear hypotheses and simple scale/kill rules.
- Work with the data team on reports, cohort analysis and deep dives, quickly diagnose drops and spikes and act on them.
- Manage signal quality: conversion events, event value, purchase optimization, attribution.
- Protect account health: manage ad account structure, backups and policy compliance.
- Work with platform reps on betas, new campaign types and escalations.
- Use Claude and automation (skills, scripts, workflows) to speed up builds, reporting and optimization.
- Prepare a clear strategy, document tests and learnings, and keep an eye on market trends and competitors.
QUALIFICATIONS
- Paid social experience: 3+ years of hands-on experience managing paid social campaigns, with Meta as your main platform (TikTok, Snapchat, Pinterest, or AppLovin experience is a plus) and a proven ability to scale budgets efficiently while maintaining strong ROI.
- High-budget management: experience managing $500k+ in monthly ad spend, with consistent optimization and sustainable growth.
- Multi-GEO expertise: experience running and scaling campaigns across multiple countries and regions, and making independent, data-driven scaling decisions.
- Strong analytical skills: solid command of CPA, ROAS, and cohort analysis, plus proficiency in tools like Omni/Tableau/Mixpanel and the ability to build custom performance analyses.
- Meta platform knowledge: deep understanding of account structures, audience targeting, bidding strategies, and creative testing methodologies.
- AI and automation: experience automating user acquisition workflows with AI, automated rules or scripts, and a mindset of constantly looking for ways to work smarter.
- Autonomous and proactive: you take ownership, thrive in a fast-paced environment, and spot opportunities for testing, optimization, and growth.
- Growth mindset: strong motivation to learn, experiment and scale, with a focus on long-term performance.
- Clear communication: strong English, with the ability to present insights, results and recommendations to stakeholders.
LOCATION
Ruby Labs operates within the CET (Central European Time) zone. Applicants from any country are welcome to apply for the position as long as they are located within approximately ± 4 hours of CET. This ensures optimal collaboration and communication during working hours.
BENEFITS
Discover the perks of being part of our vibrant team! We offer:
- Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance.
- Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days.
- Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge.
- Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them.
- Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere. Read more about it here: https://docs.google.com/document/d/1nkrN76JlZkbKj9WSOhlT1_mni_CZeDkHdwfIjPXVwvk/preview?tab=t.0#heading=h.ndsdl4wapxtt
Be part of our fast-growing team and seize this excellent opportunity for personal and professional growth!
INTERVIEW PROCESS
After submitting your application, we conduct a thorough review which typically takes 3 to 5 days, but may occasionally take longer due to the volume of applications received. If we see a potential fit, we proceed with the following steps:
- Recruiter Screening (40 minutes)
- Technical Interview (90 minutes)
- Final Interview (60 minutes)
LIFE AT RUBY LABS
At Ruby Labs, we move fast, aim high, and expect the same from our team. We’re not here to play small—we’re here to build, grow, and win. That means we look for people who are ambitious, driven, and ready to give their best every single day.
This is a place for individuals who thrive under pressure, embrace challenges, and see opportunity in every obstacle. If you’re hungry to achieve, motivated by impact, and want to grow at the speed of your own ambition, Ruby Labs offers the platform to make it happen.
Here, effort is matched with reward. We recognize those who go all in and deliver results, and we create space for people who want more—more responsibility, more growth, and more success.
#LI-Remote
УдалённоseniorSerbia; Moldova; Latvia; Croatia; Czech Republic; Slovenia; Romania; Spain; Bulgaria; Kazakhstan; Poland; Hungary; Montenegro; Estonia; Ukraine; Cyprus; Lithuania; Georgia; Applicants from any country are welcome to apply for the position as long as they are located within approximately ± 4 hours of CET
Ищем специалиста, который возьмёт на себя лидерство в развитии категории: от стратегии до реализации и контроля результатов. * Формировать и реализовывать бренд-стратегию: определять позиционирование, ценностное предложение, целевую аудиторию для каждого продукта в линейке.
Ищем самостоятельного CRM-специалиста, который умеет не только запускать кампании, но и сам создавать эффективные коммуникации для игроков. — Писать продающие Email и SMS для американской аудитории: от темы письма до CTA;
Location: Remote
About the Team
Netlify is a product-led growth company, and Revenue Operations owns the systems, data, and infrastructure that turn that growth into revenue. With a large volume of people discovering and signing up for Netlify every day, Marketing Operations is critical to understanding those users, connecting activity across our systems, and creating scalable ways to engage them throughout their journey.
As Senior Marketing Operations Manager, you’ll own the operational foundation behind that work. You’ll connect HubSpot, Salesforce, product data, and analytics, build the systems and lifecycle infrastructure that turn signals into action, and give Marketing and our GTM partners trusted visibility into performance. Reporting to the Senior Director of Revenue Operations, you’ll translate the Marketing Operations vision into a roadmap and independently drive it forward while partnering closely with Growth, RevOps, Data, Product, and other GTM teams.
What You’ll Do
Execute on the Marketing Operations roadmap, translating broader Marketing and GTM priorities into scalable systems, processes, and programs.
Own our marketing automation platform end to end, including workflows, lifecycle stages, segmentation, forms, lists, email operations, data hygiene, deliverability, governance, and documentation.
Build and maintain the connection between marketing automation, Salesforce, product data, and analytics so we can understand and engage users throughout the customer journey.
Establish reliable attribution and measurement across marketing and product-led journeys, including UTM governance and connections between campaigns, signups, activation, conversion, and revenue.
Build reporting and self-service dashboards that give Marketing and GTM partners a trusted view of performance and support weekly, monthly, and executive-level decision-making.
Partner with Growth to operationalize lifecycle programs across email, in-product experiences, and sales-assist triggers, turning customer and product signals into scalable journeys from signup through activation and conversion.
Build experimentation infrastructure that allows marketers to launch, measure, and learn from tests without requiring engineering support for every experiment.
Own the operational health of the MarTech stack, including integrations, data flows, governance, vendor relationships, and periodic assessments of what we should keep, retire, consolidate, or integrate.
Establish scalable practices for high-volume email operations, including audience management, domain and inbox health, deliverability, and safeguards that protect the customer experience.
Turn large and sometimes ambiguous datasets into actionable recommendations, identifying points of friction or drop-off and partnering with Marketing, Growth, Product, Data, and RevOps on opportunities to improve conversion.
Own the Marketing Operations portion of the broader Marketing budget and evaluate technology investments based on business value, scalability, and ROI.
Explore emerging capabilities in AI-enabled marketing operations and AI visibility measurement, helping the team establish useful workflows and baselines as the space develops.
What You’ll Bring
7+ years of experience in Marketing Operations or a closely related discipline, with experience operating independently in a complex B2B SaaS or product-led growth environment.
Deep experience with marketing automation platforms and CRM systems such as HubSpot, Marketo, Eloqua, and Salesforce, including lifecycle stages, campaign architecture, attribution, lead or account routing, and data governance.
Experience working with high-volume customer or prospect datasets and designing segmentation, lifecycle, and operational approaches that remain reliable at scale.
Significant experience operating high-volume email programs, with a practical understanding of deliverability, domain and inbox reputation, audience management, warming strategies, and the risks that emerge at large sending volumes.
Strong analytical skills and the ability to investigate complex datasets, identify meaningful patterns, question the quality of the underlying data, and turn findings into recommendations.
Experience building or operating lifecycle, nurture, or in-product engagement programs tied to measurable activation or conversion outcomes.
Systems thinking and experience designing integrations across marketing automation, CRM, product, analytics, and data systems.
Experience building measurement and experimentation infrastructure that enables other teams to operate and learn independently.
Strong GTM fluency and an understanding of how Marketing Operations, Growth, Sales, RevOps, Product, and Customer Success connect to customer experience and revenue.
Comfort using AI-enabled tools and workflows to accelerate your work while applying judgment to validate outputs and determine where automation is (and isn’t) appropriate.
Familiarity with product analytics tools such as Amplitude and experience with emerging AEO or AI-visibility tooling is helpful.
Experience working with contractors, agencies, or distributed partners is helpful but not required.
Familiarity with developer tools, web platforms, or another high-volume PLG business is useful, but we value relevant operating experience over category-specific expertise.
This Role Is a Great Fit If
You enjoy building the foundation, not just operating what someone else has already built. You’re energized by taking an imperfect system and creating something scalable, measurable, and trusted.
You’re comfortable moving between architecture and execution. You can define how a system should work and then get into the details yourself when necessary to make it work.
You thrive with significant autonomy. Given a goal and context, you investigate the problem, weigh tradeoffs, make a recommendation, and drive the work forward without needing a detailed playbook.
You genuinely enjoy data. Large, messy datasets make you curious, and you’re willing to dig until you understand what is happening and what the business should do about it.
You care deeply about operational quality. Data integrity, attribution, documentation, audience segmentation, and email deliverability aren’t afterthoughts—they’re part of building a trustworthy growth engine.
You balance speed with judgment. You know when to move quickly, when a shortcut creates unacceptable downstream risk, and when to challenge an approach that won’t scale.
You see AI as a way to amplify good judgment and increase leverage rather than a substitute for understanding the work.
You communicate clearly in an async, distributed environment and can build alignment across Marketing, Growth, Product, Sales, RevOps, and Data without relying on organizational authority.
Applying
Not sure you meet 100% of our qualifications?
Please apply anyway!
When applying please include:
A resume or short listing of your job history & skills (link to a LinkedIn profile would be fine). We appreciate a cover letter explaining why you would enjoy working in this role at Netlify to get to know you a bit better, though this is not required and will not impact your application. Our mission is to “build a better web” and that cannot be done without a diversity of skill sets, backgrounds and thoughts.
Of everything we've ever built at Netlify, we are most proud of our team. Netlify is an Equal Opportunity Employer. We are devoted to building a team of people with diverse backgrounds and lifestyles. Driving equality empowers our team, enables us to innovate, and helps us maintain a more inclusive environment. We don’t discriminate against employees or applicants based on gender identity or expression, sexual orientation, religion, age, race, military/veteran status, citizenship, pregnancy status, or any other differences. If we can do anything to provide a better interview, i.e. accommodate a disability, then please let us know by emailing
accommodations@netlify.com
.
About Netlify
Netlify is the most popular way to build, deploy, and scale modern web applications, empowering everyone from fast moving solo developers to enterprise teams. Millions of developers and organizations rely on Netlify as their platform of choice for composing web applications that are production ready, performant, and flexible. Now, as we embrace the next era of software development, we are embedding the same fluid, intuitive experience into the Agent Experience (AX), making it just as simple for intelligent agents to understand, interact with, and act on our platform as it is for developers. Whether your user is human or machine, Netlify ensures the path from idea to URL is seamless, fast, and deeply reliable.
We are a Series D company that has raised over $200M from investors such as Andreessen Horowitz, Kleiner Perkins, EQT, Bessemer, BOND, and Menlo Ventures. As a fully distributed company, we aim to create a company culture where the best idea can come from anywhere and strive to be thoughtful, compassionate, and collaborative in our work. If this sounds like something you’d like to be part of, we’re excited to connect with you!
At Netlify, we are committed to a compensation philosophy that prioritizes fairness and equity, positions our employee compensation competitively in the market, recognizes and rewards performance, and takes a comprehensive approach to our rewards package. We anchor our compensation philosophy on a market-based approach, therefore salary ranges may differ depending on the labor cost in a particular location. The salary provided is in addition to robust benefits and participation in Netlify’s equity plan. Our hiring range for this role is targeted at $155,000 - $210,000 for most US-based locations. Candidates outside the US or in premium markets should consult with their Talent Acquisition partner regarding location-based ranges, as they may be higher or lower than the average US range listed. The starting pay will be determined based on multiple factors, including expertise and skills, market demands, experience, internal equity, and applicable geographic location. These compensation packages and ranges are subject to change and may be modified in the future.
Storyblok is hiring a Marketing Automation Manager to own the top of funnel systems and the campaigns that run through them: Pardot, the forms on the Storyblok website, list uploads, Clay, and the nurture programs, sequences and webinar flows built in Pardot. Campaign operations.
Maven is looking for a Head of Member Growth to own one of the most important numbers in the company: enrollments. This role is directly accountable for driving member enrollment into Maven's programs across our core business — and, by extension, the revenue those enrollments generate.
• Разрабатывать и реализовывать стратегию digital-маркетинга. • Запускать и контролировать рекламные кампании в Google Ads, Instagram*, Facebook* и др.
Задачи:
— Познакомиться с брендом ART FLASH и освоить основы съемок, монтажа и SMM по программе онбординга;
— Написание текстов для постов и их верстка при поддержке наставников;
— Подбор видео- и фото-материалов для постов и сториз;
— Посещение мероприятий в сфере культуры: открытие выставок, фестивали, лекции;
— Работа с контент-планом, аналитикой и охватами;
— Возможность предлагать и реализовывать свои идеи;
— Занятость около 3 часов в день на удаленке, можно совмещать с учебой или каникулами.
Требования:
— Любовь к написанию увлекательных и грамотных текстов;
— Знание актуальных трендов;
— Базовые навыки работы в Figma и CapCut/VN для оформления постов, сториз и монтажа (фишкам обучат);
— Наличие VPN.
Условия:
— Длительность стажировки 2-3 месяца (по договоренности);
— Стажировка не оплачивается, но возможно дальнейшее трудоустройство;
— Предоставление рекомендательных писем и документов о прохождении практики;
— Необходимо успешно выполнить тестовое задание для прохождения на стажировку.
