SEO-специалист вакансии - гибрид

🔸Развивать SEO интернет-магазина: техническая оптимизация, индексация, устранение ошибок и контроль состояния сайта. 🔸Работать с семантическим ядром, структурой каталога, категориями и карточками товаров.

Location: Cluj-Napoca, Romania Workplace: hybrid About Adapt   Adapt, a Welo Global brand, is an international digital performance marketing agency focused on driving the success of digital content across platforms and markets. We offer our customers a unique combination of global services designed to support their growth from strategy all the way through to execution, production, and performance measurement. With a collaborative and inclusive environment, you will join a unique culture which celebrates difference and embraces diversity. You will play a key role in developing strong relationships and shared ethos, whilst at the same time benefiting from a wide range of career opportunities, training, and flexibility for work-life balance.     Our culture is built on curiosity, and we are looking for team members who have a passion for learning about the developments in the industry, their clients, and their peers. In return, we offer the opportunity to develop your ability and exposure to a wide range of clients from growth-minded startups all the way up to global enterprise clients. Our client base is predominantly focused on B2B businesses, though we do also support customers in the e-commerce and retail space. Regardless of vertical, Adapt offers dynamic and diverse challenges that foster creativity, innovation and application of knowledge to create client solutions. Overview At Welo, an SEO Account Specialist leads strategic SEO initiatives across a diverse portfolio of global clients. You’ll leverage technical expertise and a data-driven mindset to develop, execute, and optimise comprehensive SEO strategies that drive measurable business outcomes. Job Description Develop and contribute to comprehensive SEO strategies, including technical audits, content optimisation, and off-site initiatives. Oversee SEO performance tracking and deliver actionable insights through advanced reporting. Collaborate cross-functionally with content, development, and localisation teams to implement SEO best practices. Help identify opportunities to further improve efficiency or quality of work delivered. Own the day-to-day delivery of SEO work against customer objectives. Lead comprehensive SEO audits, identifying and addressing technical issues. Manage and optimise on-page and off-page SEO campaigns. Develop and execute advanced keyword strategies for content optimisation. Oversee and refine link-building strategies to enhance domain authority. Analyse and report on SEO performance metrics, providing actionable insights. Stay updated with the latest SEO trends and algorithm changes. Required experience and background Ideally 2+ years experience in SEO. Any prior exposure to other digital marketing channels is a plus. Ability to work collaboratively with cross-functional teams. Up-to-date knowledge of SEO trends and algorithm changes. Advocate and demonstrable impact on insights and delivery. Ideal Skillset Ability to conduct comprehensive SEO audits and competitive analysis. Experience in leading SEO projects and initiatives. Strong data analysis skills to derive actionable insights and optimise strategies. Experience in developing and executing advanced keyword strategies.

— вести технический SEO-бэклог: проводить аудит и доработку существующих разделов и шаблонов, внедрять и исправлять микроразметку на действующих страницах, устранять проблемы с индексацией, дублями, редиректами и скоростью; У тебя сильная техническая база в SEO: знаешь, как Google и Яндекс сканируют, рендерят и индексируют JS-сайты (SSR/CSR, исходный HTML).

Location: Warsaw; Barcelona; Amsterdam Workplace: hybrid About us: Planner 5D is a global hub for home design, uniting over 100+ million users in 230 territories around our planet (yes, we have 2 users connecting from Antarctica each month!). Our platform simplifies the home renovation process from concept to execution, and this process has never been more straightforward with our cutting-edge software. You don't need to be a professional designer to enhance your home or workspace. We are dedicated to streamlining the design experience, making the customization of dream homes accessible to everyone. Our cross-platform presence spans Web, iOS, Android, Windows, and MacOS, ensuring seamless synchronization for our users.  Planner 5D is more than just software; it's a vibrant community of enthusiastic and product-oriented professionals. From diverse backgrounds, our team collaborates across time zones, fueled by a shared passion to revolutionize the home design market. We are constantly looking for like-minded talent eager to take ownership and drive innovation within our expanding suite of tools. Join us in shaping the future of home design. Key responsibilities: Track, report, and analyze traffic performance Perform ongoing keyword discovery, expansion, and optimization Research and implement search engine optimization recommendations Optimize copy and landing pages for search/answer engine marketing Research and analyze competitor websites and activities Develop and implement link building strategy Work closely with the development team to ensure SEO/GEO best practices are properly implemented in newly developed code Lead content creation and content programming Recommend and implement where applicable changes to website architecture, content, linking and other factors to improve SEO/GEO positions for target keywords Requirements: Proven SEO/GEO experience with international brands (3+ years) Proven list of projects for GEO Solid understanding of performance marketing, conversion, and online customer acquisition In-depth experience with website analytics tools (e.g, GA, GSC, Data Studio, WebTrends, Semrush, etc) Knowledge of ranking factors, search engine algorithms, answer engines algorithms Up-to-date with the latest trends and best practices in SEO, GEO, SEM Working knowledge of HTML, CSS, and JavaScript development and constraints Proficiency conducting keyword analysis and research across multiple markets and languages Upper-Intermediate level of English. Additional languages, especially French, Spanish, Italian, Portuguese are a big advantage Daily use of coding tools What we offer: - Great work environment that balances freedom and responsibility - Our team is made up of friendly and passionate enthusiasts who are eager to help and share their knowledge - We believe in work-life balance, so you'll receive around 30+ days of paid holidays per year - Company computer equipment by request - Education courses for our team members, and we're willing to allocate funds toward your training expenses - English classes on our corporate platform - Offline company events in Lithuania and online team-building - Unlimited free Planner5D subscriptions

Задачи: — Вывод сайтов в ТОП, минимум 3 кейса, желательно многостраничные сайты (скриншоты позиций и трафика обязательны) — Семантика, техническая и внутренняя оптимизация, ссылочное продвижение — Использование AI (ChatGPT, Claude) для подготовки и проверки текстов — Написание грамотных ТЗ на тексты, подготовка и вычитка текстов с учётом SEO-требований — Составление стратегии закупки ссылок и контроль размещения — Работа с UTM-метками, целями и аналитикой, регулярный съём позиций — Ежемесячные отчёты о результатах — Коммуникация с руководителем проектов и project manager, участие в созвонах с камерой Условия: — 0,5 ставки: 80 часов в месяц, удалённо или гибрид (офис в Усть-Каменогорске) — Оклад 150 000 KZT в месяц + бонус до 200 000 KZT раз в 3 месяца по KPI — Прозрачная система KPI с целями по каждому проекту — Компания оплачивает подписки на ChatGPT, Claude, сервис съёма позиций и бюджет на закупку ссылок — Работа с действующими многостраничными проектами и новыми проектами с этапа запуска — Испытательный срок 3 месяца, далее долгосрочное сотрудничество Требования: — Подтверждённый опыт вывода сайтов в ТОП с кейсами — Сильная база SEO: семантика, техническая и внутренняя оптимизация, ссылочное продвижение — Умение работать с AI как ускорителем, а не заменой экспертизы — Навыки написания и проверки текстов с SEO-требованиями — Опыт составления стратегии закупки ссылок и контроля размещения — Опыт работы с аналитикой и съёмом позиций — Чёткая коммуникация и готовность к видеосозвонам Для отклика необходимо написать в Telegram 2–3 предложения о себе и приложить 3 кейса вывода в ТОП со скриншотами.

Location: Thessaloniki, Greece Workplace: hybrid About Adapt   Adapt, a Welo Global brand, is an international digital performance marketing agency focused on driving the success of digital content across platforms and markets. We offer our customers a unique combination of global services designed to support their growth from strategy all the way through to execution, production, and performance measurement. With a collaborative and inclusive environment, you will join a unique culture which celebrates difference and embraces diversity. You will play a key role in developing strong relationships and shared ethos, whilst at the same time benefiting from a wide range of career opportunities, training, and flexibility for work-life balance.     Our culture is built on curiosity, and we are looking for team members who have a passion for learning about the developments in the industry, their clients, and their peers. In return, we offer the opportunity to develop your ability and exposure to a wide range of clients from growth-minded startups all the way up to global enterprise clients. Our client base is predominantly focused on B2B businesses, though we do also support customers in the e-commerce and retail space. Regardless of vertical, Adapt offers dynamic and diverse challenges that foster creativity, innovation and application of knowledge to create client solutions. Overview At Welo, an SEO Account Specialist leads strategic SEO initiatives across a diverse portfolio of global clients. You’ll leverage technical expertise and a data-driven mindset to develop, execute, and optimise comprehensive SEO strategies that drive measurable business outcomes. Job Description Develop and contribute to comprehensive SEO strategies, including technical audits, content optimisation, and off-site initiatives. Oversee SEO performance tracking and deliver actionable insights through advanced reporting. Collaborate cross-functionally with content, development, and localisation teams to implement SEO best practices. Help identify opportunities to further improve efficiency or quality of work delivered. Own the day-to-day delivery of SEO work against customer objectives. Lead comprehensive SEO audits, identifying and addressing technical issues. Manage and optimise on-page and off-page SEO campaigns. Develop and execute advanced keyword strategies for content optimisation. Oversee and refine link-building strategies to enhance domain authority. Analyse and report on SEO performance metrics, providing actionable insights. Stay updated with the latest SEO trends and algorithm changes. Required experience and background Ideally 2+ years experience in SEO. Any prior exposure to other digital marketing channels is a plus. Ability to work collaboratively with cross-functional teams. Up-to-date knowledge of SEO trends and algorithm changes. Advocate and demonstrable impact on insights and delivery. Ideal Skillset Ability to conduct comprehensive SEO audits and competitive analysis. Experience in leading SEO projects and initiatives. Strong data analysis skills to derive actionable insights and optimise strategies. Experience in developing and executing advanced keyword strategies.

Location: Foster City, CA Workplace: Hybrid Replit is the agentic software creation platform that enables anyone to build applications using natural language. With millions of users worldwide, Replit is democratizing software development by removing traditional barriers to application creation. ABOUT THE ROLE Search is being rebuilt in real time. Millions of people now start with a question to ChatGPT, Claude, Gemini, or Perplexity, and the answer they get decides which products they try. When someone asks how to build an app, a website, or a tool for their business, Replit needs to be the answer. We're hiring an AEO/GEO/SEO Lead to own how Replit gets discovered, across AI-generated answers and traditional search. This is a zero-to-one role. You'll define the strategy, then execute it yourself with AI-leveraged production, agency partners, and cross-functional teams behind you. You'll work daily with our Web, Growth, Brand, Content, Product, Engineering, and Analytics teams. The fastest-growing AI-native companies have already turned AI answers into a primary acquisition channel. Your mandate is to do the same for Replit: grow AI referral traffic into one of our largest sources of new builders, keep our traditional search presence compounding, and make Replit the platform AI assistants recommend when anyone wants to build software. Replit moves fast. We ship continuously, experiment relentlessly, and aim to make every builder more productive and creative. We're looking for someone who thrives in that environment: part strategist, part operator, part scientist of a channel that changes every month. WHAT YOU'LL DO - Own the AEO/GEO Strategy Define where Replit must show up across ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews, for which prompts and buyer intents, and build the playbook to win those answers. Set targets, sequence the roadmap, and defend the strategy with data. - Win Citations Across the Open Web LLMs cite what they trust: Reddit threads, YouTube videos, high-authority publications, community content, and well-structured owned pages. Build durable programs on each of these surfaces, understand the half-life of an AI citation, and keep Replit ranked as models retrain and retrieval systems shift. - Run SEO End to End Own keyword strategy, on-page optimization, technical SEO, and content-driven organic growth in partnership with our Head of Web. Protect and grow search equity through a major site relaunch, and coordinate with our paid search team on keyword coverage. - Build the Content Engine Produce and direct content designed for two readers at once: LLM crawlers and humans. Blogs, comparison pages, videos, and structured resources, created at volume with AI-assisted workflows and held to a high quality bar. The durable human work here is judgment: strategy, editorial quality, and distribution. - Stand Up Measurement Build reporting for a channel that lacks perfect attribution: AI referral traffic, share of voice in AI answers, citation tracking, and downstream signups and revenue. Run controlled experiments, isolate what actually moves citations, and teach the rest of the company what you learn. - Direct Agencies and Tools Own our agency and vendor relationships across search and AI visibility, plus the tool stack that powers tracking and production. Write the briefs, hold the quality bar, and decide what stays in-house. YOU'LL BE A GOOD FIT IF YOU: - Have 4+ years in growth marketing, SEO, content, or technical marketing (SaaS, technology, or developer-focused businesses a plus) - Have owned a channel end to end and can walk through what you built, what moved, and the numbers behind it - Have taught yourself a new channel or skill from zero and turned it into shipped results - Use AI daily as a builder (automations, agents, dashboards, small apps you can show) and are forming your own point of view on how AI assistants find and cite sources - Have working technical SEO literacy (crawling, indexing, structured data, site architecture) and the appetite to go much deeper - Write clearly and quickly, and can direct people, agencies, and AI tools to produce content that earns citations - Have a founder mindset: you identify gaps and fill them, move quickly, don't wait for someone else to define the playbook, and dig into the details with low ego\\ Bonus Points: - Shipped AEO/GEO work with results you can show, especially if you helped make AI answers an acquisition channel - Earned presence on surfaces you don't own: Reddit communities, YouTube, digital PR - Hands-on with AI visibility and citation tracking tools (Profound, Peec, Ahrefs Brand Radar, or similar) - Programmatic SEO at meaningful scale - You've built with Replit or other AI building tools and understand our audience firsthand   Full-Time Employee Benefits Include: 💰 Competitive Salary & Equity 💹 401(k) Program with a 4% match (US Only) ⚕️ Health, Dental, Vision and Life Insurance 🩼 Short Term and Long Term Disability 🚼 Paid Parental, Medical, Caregiver Leave 🏝 Flexible Time Off (FTO) + Holidays 🚗 Commuter Benefits (In-Office & US Only) 📱 Monthly Wellness Stipend 🧑‍💻 Autonomous Work Environment 🖥 In Office Set-Up Reimbursement (In-Office Only) 🚀 Quarterly Team Gatherings ☕ In Office Amenities (In-Office Only) Want to learn more about what we are up to? - Self-driving Company https://replit.com/blog/self-driving-company - Replit Agent at Scale https://replit.com/blog/evaluating-and-improving-agent-at-scale - AI Adoption https://replit.com/blog/ai-adoption - Build Open-Source Apps https://replit.com/build/open-source-app-builder   Interviewing + Culture at Replit - Operating Principles https://blog.replit.com/operating-principles - Reasons not to work at Replit https://blog.replit.com/reasons-not-to-join-replit To achieve our mission of making programming more accessible around the world, we need our team to be representative of the world. We welcome your unique perspective and experiences in shaping this product. We encourage people from all kinds of backgrounds to apply, including and especially candidates from underrepresented and non-traditional backgrounds.

Location: Yerevan, Armenia Workplace: hybrid About Deluxe Holiday Homes Deluxe Holiday Homes is a leading holiday-home and property management company based in Dubai, UAE, managing a portfolio of 700+ premium short-term rental properties across the emirate. The Deluxe Homes Group operates with ~230 people across Dubai, Abu Dhabi, Fujairah, and Armenia. We leverage a modern technology stack — including our in- house Marketing OS and AI content pipelines — to streamline operations, enhance guest experience, and protect owner returns. Role Overview We are hiring two junior specialists to own link placements end-to-end across the group’s websites — from research and first contact to price negotiation and a verified live link. You work from our vetted publisher database plus your own research, order the articles from our content pipeline, and build up to ~20 quality links a month once you find your rhythm. You report to the Head of Search, who trains you on our quality rules and works the pipeline alongside you. This is an ownership role, not a list-scraper role. Within our quality rules, you decide which sites to pursue, what price to accept, and when to walk away — and report after, not before. If a publisher goes quiet, you chase them. If a link you paid for disappears, you get it restored or replaced. Note: This role does not include writing articles — our content team and AI pipeline produce them. Key Responsibilities Research and find link opportunities • Work the prospect queue from our vetted publisher database and add opportunities from your own research. • Qualify every site before contact: real traffic, a related subject (property, travel, business, the Gulf), and no seller footprints. • Apply our quality bar on every placement — DR 40+ for main websites, and never more than 3 links a month from one site. • Spot new site types, niches, and sources the database does not cover yet. • Flag price and quality patterns you see in the market so we adjust the plan with real data. 2. Outreach and negotiate • Contact site owners and pitch the placement in clear, personal English — not a template blast. • Negotiate the price on every deal and record asking price vs final price. • Decide when a deal is bad and walk away — an overpriced or off-quality link is worse than no link. • Keep many conversations moving at once without dropping any of them. • Build repeatable relationships with the publishers worth returning to. 3. Place and verify • Order the article from our content pipeline with the right anchor and target page. • See every placement through to publication — chase until it is live. • Confirm every link is live, do-follow, and indexed before counting it. • Run the 90-day live check on your placements and get dead links restored or replaced. • Build up to ~20 quality links a month after your ramp-up period. 4. Monitor performance and run your pipeline • Keep every prospect, conversation, and order at the correct status in Marketing OS — the pipeline is the single source of truth. • Record every cost against every placement; no untracked spending. • Watch how your placed links perform and report what is moving rankings. • Have your weekly numbers visible without being asked for them. • Escalate blockers to your lead the day they appear, not at the end of the month. Required Qualifications • 1–2+ years of hands-on link building — with placements you personally won and can show us (send 3–5 live links). • Working SEO knowledge: you understand how links, on-page, and technical SEO fit together, even if links are your specialty. • Written English strong enough to pitch and negotiate with international site owners without a template for every message. • Pipeline discipline: you can run many open conversations at once and drop none of them. • Decisive operator — you make the routine calls yourself and can give references who confirm it. • Based in Armenia and able to work 2 days a week from our Yerevan office. • Comfortable working to monthly numbers that are openly tracked. Preferred Qualifications • Hands-on on-page SEO experience — audits, titles and meta, internal linking. • Russian and/or Arabic — our sites run in three languages and both are a real advantage. • Familiarity with the main SEO research and backlink tools. • Experience buying placements through link marketplaces. • Daily use of AI tools in your current work. • Agency background — you have built links across many different websites and industries. What We Offer • A ready system, not a blank page: a vetted publisher database, a Marketing OS pipeline, and AI-produced articles — your time goes on winning placements, not admin. • A specialist lead who trains you, clear quality rules, and honest monthly targets. • Hybrid working in Yerevan (2 days office / 3 days home), employment through our Dubai company, and leave per Armenian labour law. • A real growth path: language ownership, wider SEO scope, and a senior track as the search team scales.

Location: Barcelona, Spain Workplace: hybrid About Adapt   Adapt, a Welo Global brand, is an international digital performance marketing agency focused on driving the success of digital content across platforms and markets. We offer our customers a unique combination of global services designed to support their growth from strategy all the way through to execution, production, and performance measurement. With a collaborative and inclusive environment, you will join a unique culture which celebrates difference and embraces diversity. You will play a key role in developing strong relationships and shared ethos, whilst at the same time benefiting from a wide range of career opportunities, training, and flexibility for work-life balance.     Our culture is built on curiosity, and we are looking for team members who have a passion for learning about the developments in the industry, their clients, and their peers. In return, we offer the opportunity to develop your ability and exposure to a wide range of clients from growth-minded startups all the way up to global enterprise clients. Our client base is predominantly focused on B2B businesses, though we do also support customers in the e-commerce and retail space. Regardless of vertical, Adapt offers dynamic and diverse challenges that foster creativity, innovation and application of knowledge to create client solutions. Overview At Welo, an SEO Account Specialist leads strategic SEO initiatives across a diverse portfolio of global clients. You’ll leverage technical expertise and a data-driven mindset to develop, execute, and optimise comprehensive SEO strategies that drive measurable business outcomes. Job Description Develop and contribute to comprehensive SEO strategies, including technical audits, content optimisation, and off-site initiatives. Oversee SEO performance tracking and deliver actionable insights through advanced reporting. Collaborate cross-functionally with content, development, and localisation teams to implement SEO best practices. Help identify opportunities to further improve efficiency or quality of work delivered. Own the day-to-day delivery of SEO work against customer objectives. Lead comprehensive SEO audits, identifying and addressing technical issues. Manage and optimise on-page and off-page SEO campaigns. Develop and execute advanced keyword strategies for content optimisation. Oversee and refine link-building strategies to enhance domain authority. Analyse and report on SEO performance metrics, providing actionable insights. Stay updated with the latest SEO trends and algorithm changes. Required experience and background Ideally 2+ years experience in SEO. Any prior exposure to other digital marketing channels is a plus. Ability to work collaboratively with cross-functional teams. Up-to-date knowledge of SEO trends and algorithm changes. Advocate and demonstrable impact on insights and delivery. Ideal Skillset Ability to conduct comprehensive SEO audits and competitive analysis. Experience in leading SEO projects and initiatives. Strong data analysis skills to derive actionable insights and optimise strategies. Experience in developing and executing advanced keyword strategies. Welocalize is committed to equal opportunities and in compliance with the General Law on the Rights of People with Disabilities, this vacancy is also available and we encourage to those candidates who have a disability certificate (equal to or greater than 33%) to apply.

Location: London Workplace: Hybrid Synthesia is the world’s leading AI video platform for business, used by over 90% of the Fortune 100. Founded in 2017, the company is headquartered in London, with offices and teams across Europe and the US. As AI continues to shape the way we live and work, Synthesia develops products to enhance visual communication and enterprise skill development, helping people work better and stay at the center of successful organizations. Following our recent Series E funding round, where we raised $200 million, our valuation stands at $4 billion. Our total funding exceeds $530 million from premier investors including Accel, NVentures (Nvidia's VC arm), Kleiner Perkins, GV, and Evantic Capital, alongside the founders and operators of Stripe, Datadog, Miro, and Webflow. About this role We’re looking for a hands-on SEO Manager to join our Marketing team and help us strengthen Synthesia’s organic growth engine. This is a role for someone who loves experimentation, automation, and creativity as much as analytics — and who gets excited about building high-quality, high-converting website experiences (UX + CRO) that drive users into product. What's exciting about this job? You’ll play a critical role in building the future of Synthesia’s organic growth engine, collaborating with smart, highly motivated peers. You’ll have the freedom to experiment, test bold ideas, and explore how AI and automation are reshaping search optimization. We move fast, value experimentation over theory, and encourage you to break the “SEO rulebook” when it leads to better outcomes. How will your day-to-day look? Managing end-to-end SEO initiatives across on-page, technical, and content — with a particular focus on creating outstanding landing pages and journeys that drive users into product. You’ll partner closely with Product, Brand/Design, and Engineering to improve UX, conversion, and performance, while using data and experimentation to continuously iterate. We move very fast and prefer doing > talking. You can see more about who we are and how we work here: https://www.synthesia.io/careers https://www.synthesia.io/careers Location: London (~3 days per week in office) 🤔 Interested? Imagine joining Airbnb, Stripe, or Figma — when they had product-market fit, but the world hadn’t completely realized it yet. That’s how early we are. Requirements - 5+ years of experience in SEO, with strong on-page and technical foundations. - Strong UX + CRO instincts, with experience improving website journeys (copy, interaction patterns, information architecture) to increase conversion. - AI-native operator. You do the work in Claude or your AI tool of choice. You’re able to automate workflows to ship faster and scale output without sacrificing quality. - Track record of shipping high-quality landing pages that combine SEO best practices with product marketing and clear conversion paths into product. - Comfortable partnering cross-functionally with Product, Design, and Engineering to scope, ship, and iterate on website improvements. - Skilled in auditing and optimizing localized websites, improving performance and visibility across multi-language and geo-specific markets. - Strong attention to detail with a solid understanding of UX/UI across both mobile and desktop. - Experience with measurement and reporting tools (Looker, GA4, HubSpot, or other BI tools) and the ability to turn complex data into clear insights. - Self-starter with a strong bias for action, thriving in fast-moving environments where doing > talking. - Bonus: experience with off-site SEO and driving performance in AI search - Curious, adaptable, and deeply interested in how AI is transforming search — eager to experiment with new discovery channels, test what drives results, and push the boundaries of what SEO can achieve. Our culture At Synthesia, we’re passionate about building, not talking, planning, or politicizing. We strive to hire the smartest, kindest, and most unrelenting people — and let them do their best work without distractions. Our work principles serve as our charter for how we make decisions, give feedback, and structure our work to empower everyone to go as fast as possible. You can find out more about these principles here. https://www.notion.so/How-we-work-at-Synthesia-f794caa72f8446efb6be22b551ce0fa2?pvs=21