Вакансии

Задачи: — разрабатывать product positioning и messaging для B2B-аудиторий (enterprise, SMB), управлять линейкой продуктов и проводить customer development; — разрабатывать и запускать GTM‑стратегии новых продуктов, координировать их с менеджерами по продуктам, продажами и маркетингом, оценивать unit‑экономику и управлять воронкой от лида до сделки; — создавать и распространять sales‑enablement и экспертный контент (презентации, кейсы, white papers, блог, e‑mail‑рассылки) и готовить выступления на отраслевых конференциях; — обучать команду продаж продукту, разрабатывать battle‑cards, скрипты и FAQ, поддерживать подготовку предложений и налаживать feedback‑loop с продуктовой командой; — мониторить ключевые метрики (MQL, SQL, CAC, CPL, ROI, churn), анализировать воронку и win/loss, формировать отчётность и дашборды; — взаимодействовать с кросс‑функциональными командами (продукт, продажи, бизнес, дизайн, аналитика, исследования). Требования: — опыт в product marketing от 3-х лет; — понимание жизненного цикла B2B-продукта и enterprise‑sales‑cycle (включая ABM); — умение разрабатывать и реализовывать стратегии B2B‑продуктов, переводя технические фичи в бизнес‑ценность; — уверенная работа с CRM, BI‑инструментами и аналитикой; — опыт работы с unit-экономикой, бюджетированием, прогнозированием выручки; — опыт создания полного спектра B2B‑контента (landing‑page, sales‑kits, white‑papers) и запуск media/performance‑кампаний уровня T1/T2; — стратегическое мышление: видение продукта в рыночном контексте и ориентация на метрики, а не на «красивые» презентации; — отличные коммуникативные навыки для взаимодействия с продакт‑менеджерами, продажами, топ‑менеджментом и смежными отделами; — умение быть гибким и способным быстро адаптироваться в условиях неопределённости и при запуске новых продуктов. Условия: — оклад + годовой бонус; — ДМС с первого месяца работы, включая стоматологию; — оплачиваем 50% стоимости полиса ДМС для родственников; — страхование от несчастных случаев с 1 месяца работы; — материальная помощь в сложных жизненных ситуациях; — прием врачей общей практики и массаж в офисе; — консультация психологов и программа поддержки сотрудников; — отпуск 28 календарных дней + 3 дня за ненормированный рабочий день; — компенсация расходов на выбор сотрудника, например, на спорт, ипотеку или питание; — специальные предложения от партнеров и скидки от продуктов экосистемы МТС; — мобильная связь за счет компании и льготные тарифы для близких; — подписка на онлайн-кинотеатр KION, сервис МТС Музыка, книжный сервис Строки от МТС, безлимитные мессенджеры и соцсети; — собственный корпоративный университет, онлайн-библиотека и оплачиваемое внешнее обучение для карьерного развития.

Location: Argentina; Chile ABOUT ELEVENLABS ElevenLabs is an AI research and product company transforming how we interact with technology. We launched in January 2023 with the first human-like AI voice model. Today, we serve millions of users and thousands of businesses - from fast-growing startups to large enterprises like Deutsche Telekom and Meta. Our investors are some of the world's most prominent, including Andreessen Horowitz, ICONIQ Growth and Sequoia. We've raised $781M in funding and our last valuation was $22B - multiples of 11, always. We have expanded from voice into three main platforms: - ElevenAgents enables businesses to deliver seamless and intelligent customer experiences, with the integrations, testing, monitoring, and reliability necessary to deploy voice and chat agents at scale. - ElevenCreative empowers creators and marketers to generate and edit speech, music, image, and video across 70+ languages. - ElevenAPI gives developers access to our leading AI audio foundational models. Everything we do is the result of the creativity and commitment of our team - builders doing the best work of their lives. We are researchers, engineers, and operators. IOI medalists and ex-founders. If you want to work hard and create lasting positive impact, we want to hear from you. HOW WE WORK - High-velocity: Rapid experimentation, lean autonomous teams, and minimal bureaucracy. - Impact not job titles: We don’t have job titles. Instead, it’s about the impact you have. No task is above or beneath you. - AI first: We use AI to move faster with higher-quality results. We do this across the whole company—from engineering to growth to operations. - Excellence everywhere: Everything we do should match the quality of our AI models. - Global team: We prioritize your talent, not your location. WHAT WE OFFER - Innovative culture: You’ll be part of a generational opportunity to define the trajectory of AI, surrounded by a team pushing the boundaries of what’s possible. - Growth paths: Joining ElevenLabs means joining a dynamic team with countless opportunities to drive impact - beyond your immediate role and responsibilities. - Learning & development: ElevenLabs proactively supports professional development through an annual discretionary stipend. - Social travel: We also provide an annual discretionary stipend to meet up with colleagues each year, however you choose. - Annual team offsite: Each year, we bring your entire team together in a new location - past offsites have included Croatia, Italy and Cancún - Co-working: If you’re not located near one of our main hubs, we offer a monthly co-working stipend. ABOUT THE ROLE We're looking for a senior B2B Growth Marketer to build and scale demand generation for ElevenLabs in LATAM Southern Cone. This is a hands-on, in-country role focused on generating enterprise pipeline, growing our brand with technical buyers, and creating programs that become benchmarks for B2B marketing in AI. As our first marketing hire in LATAM Southern Cone, your work will shape how Southern Cone businesses discover, evaluate, and adopt ElevenLabs. The goal is to build repeatable marketing engines that make ElevenLabs the top choice for every enterprise.   WHAT YOU'LL DO - Build integrated B2B marketing campaigns end to end across Southern Cone priority industries — from strategy and messaging through execution and measurement. - Own field marketing for the region: plan and run self-hosted events (dinners, roundtables, workshops), represent ElevenLabs at third-party conferences and sponsorships, and bring in creative, high-touch formats (experiential activations, executive dinners, partner co-hosted sessions) that build pipeline and brand with technical buyers. - Localize and execute programs across ABM, content, webinars, partner/customer marketing, executive branding, product launches, and outbound — choosing the right channel for the problem rather than owning a single function. - Adapt global campaigns and messaging for the Southern Cone market, and feed local insights (buyer behavior, competitive dynamics, regulatory context) back to the global team. - Partner closely with local sales and the global product marketing, growth, and design teams to keep messaging consistent and execute high-impact campaigns. - Own pipeline generation and campaign performance for the market, using data to measure results, run experiments, and continuously improve what works.   REQUIREMENTS - 5 to 7 years of experience at a high-growth technology company - you've built and scaled B2B demand generation programs that created measurable enterprise pipeline, and you know what moved the needle. - Ownership Pedigree: You have implemented growth and marketing projects from start to finish and held yourself accountable for the ROI. - Deep knowledge of the Southern Cone market: its enterprise buyers, media landscape, and business culture, ideally with an existing network. - Work well without much process. This role spans multiple marketing functions and needs someone who sets priorities, spots opportunities, and moves quickly as our first marketer in the market. - Relentless commitment to excellence — a high bar for quality, clarity, and impact. - Curious about AI, follows the technology ecosystem closely, and has exceptional judgment on what makes marketing stand out.   #LI-Remote We are an equal opportunity employer and do not discriminate on the basis of race, religion, national origin, gender, sexual orientation, age, veteran status, disability or other legally protected statuses.

Задачи: — искать и тестировать новые каналы привлечения B2B-клиентов; — формировать и проверять маркетинговые гипотезы; — работать с позиционированием, сайтом и кейсами; — анализировать рынок, конкурентов и результаты маркетинга; — вести входящие лиды: переписка, квалификация, доведение до созвона с CEO, подготовка КП и сопровождение сделки. Требования: — опыт привлечения клиентов на русскоязычном рынке в одной из сфер: кастомная / веб / мобильная разработка, UX/UI и продуктовый дизайн, IT-интеграции, веб-студии и агентства разработки; — подходит опыт как в маркетинге, так и в лидогенерации, если кандидат работал именно в одной из этих сфер. Условия: — формат работы: удалённо; — занятость: полная; — график: 10:00–18:30 МСК; — зарплата: 50 000–100 000 ₽ на руки + дополнительная мотивация; — работа напрямую с CEO; — бюджет и ресурсы на тестирование гипотез; — собственная CRM и внутренние инструменты AutoFreelance и MakeDifference Offers; — оплачиваем необходимый рабочий софт.

Location: Almaty, Kazakhstan Workplace: OnSite WHY WORK AT HIGGSFIELD AI? Higgsfield AI is the fastest-scaling generative AI company in history, hitting $1B in annualized revenue, 32M+ users worldwide, 6M+ generations per day, and powering 390 of Fortune 500 brands. We're building at the absolute frontier of AI-powered video creation and next-generation creative tools. Joining Higgsfield means becoming part of a high-impact team shaping the future of AI-native experiences, at a company that isn't just moving fast, but rewriting what fast looks like. ABOUT THE ROLE We are looking for a Growth Marketer to own demand generation for our B2B and enterprise business. Our GTM team already has sellers closing deals, creators producing cinematic content for enterprise audiences, and an email engine reaching thousands of prospects. Your job is to build the machine that feeds all of it: campaigns, funnels, and channels that turn attention into qualified pipeline. You are judged on pipeline and revenue influenced, not on clicks or impressions. This is a hands-on operator role. There is no playbook to execute; you will be writing it. WHAT YOU'LL DO GENERATE PIPELINE - Plan, launch, and scale integrated campaigns across paid channels (LinkedIn, Google, X), retargeting, and content distribution that convert into qualified meetings. - Build account-based programs on target enterprise accounts together with sales: the right message, to the right buyer, at the right moment. BUILD THE B2B FUNNEL - Own landing pages and conversion paths from first touch to booked meeting: copy, creative briefs, forms, routing, follow-up. - Launch webinars, showcases, and campaign moments using the cinematic work our creators produce. MEASURE, ITERATE, SCALE - Own funnel metrics end to end: cost per meeting, conversion by stage, channel ROI, attribution. You pull your own numbers and tell an honest story with them. - Run a constant experiment loop: test messaging, audiences, and channels weekly; kill what doesn't convert, scale what does. - Build lightweight systems (Sheets, APIs, automation, AI tools) instead of doing the same work by hand every week. RUN THE GTM LOOP - Sync campaigns with our sales, email, and creative teams so every touch a prospect sees tells one story. - Feed market signal back to product and leadership: what resonates, what objections repeat, where demand is forming. YOUR MUST HAVES - 3+ years in B2B growth, demand generation, or performance marketing at a SaaS or AI company. - A measurable result you can walk us through: pipeline or revenue you generated, which channels drove it, and what part of it was yours. - Hands-on paid channel experience (LinkedIn Ads, Google Ads) with real budget ownership. - Full command of your data: funnels, attribution, dashboards. You don't wait for an analyst to tell you what happened. - Excellent written English and strong copy instincts: you can write a landing page, an ad, and a nurture email yourself. - AI-native: you use LLM tools daily and automate before you hire out. - High agency, fast execution: you ship, iterate, and don't wait for perfect. NICE TO HAVES - ABM and marketing ops tooling: HubSpot or Salesforce, Clay, 6sense or similar. - Experience marketing to enterprise and Fortune 500 buyers. - Webinar or event program experience. - Experience in creative tools, generative AI, or the broader martech ecosystem. THE DEAL - Competitive salary in USD. - On-site role in our Almaty office. - Relocation to Almaty from anywhere: we sponsor and process your work permit, cover your flights, and provide temporary housing while you settle in. - Full-time position.

Задачи: — Own positioning, messaging, and go-to-market for our products. — Sit at the intersection of Product, Sales, Marketing, Delivery, and Customer Success — translating complex fintech tech into business value. — Hands-on: strategy + execution. — Positioning & messaging. — Customer & market intelligence (ICPs, personas, win/loss). — Competitive intelligence & battlecards. — Go-to-market & product launches. — Sales enablement (decks, one-pagers, demo scripts, case studies). — Product content & customer stories. — Pricing & packaging support. — Product adoption & cross-sell/upsell. Требования: — 5+ years in Product Marketing / Product Management / Solutions Marketing (B2B tech). — B2B SaaS or enterprise product experience. — Fintech, banking tech, or payments background — strong plus. — Startup / scale-up experience. — Comfort with APIs, integrations, SaaS/cloud, KYC/AML, payment flows. — Excellent written English & presentation skills. — Commercial mindset (pipeline, win rates, revenue). Условия: — Real ownership, direct work with leadership, and impact on how we take our technology to market. — We are not considering Russian citizens.

Location: London Workplace: Hybrid Employment type: Fixed-term contract ABOUT OPENAI OpenAI is an AI research and deployment company committed to ensuring that artificial general intelligence (AGI) benefits all of humanity. We push the boundaries of AI capabilities while prioritising safety, responsible use, and human needs. Our mission requires a team that represents a diversity of perspectives, voices, and experiences. ABOUT THE TEAM Like every team at OpenAI, the Marketing team contributes directly to our mission of responsible and widespread AI adoption. The EMEA B2B Marketing team translates global priorities into regionally relevant programmes that drive awareness, consideration, pipeline, adoption, and long-term customer trust. We partner closely with Sales and GTM, Product Marketing, Developer Marketing and Relations, Field and Executive Marketing, Content, Customer Marketing, Partner Marketing, Comms, Creative, Media, Marketing Operations, and regional leadership. ABOUT THE ROLE We are hiring an FTC B2B Influencer Marketing Lead, EMEA to build and scale OpenAI’s influencer marketing capability across knowledge workers (KW), business decision-makers (BDMs), and developer audiences. You will own the strategy and hands-on delivery across multiple European markets (working closely with in-market comms & marketing team), with the UK, France, and Germany as the first priorities. You will develop local creator networks, translate regional and global priorities into market-relevant programmes, and build a portfolio that balances sustained creator relationships with high-impact moments around products, campaigns, and events. This is a zero-to-one builder role as much as an ecosystem and operating-model role. You will create the capability from the ground up: building on the early foundations we have in place, you will be responsible for defining the strategy, securing internal alignment, building the creator and agency network, establishing the operating model, and proving what works before scaling it. You will work with existing agencies, identify and onboard new specialist partners where we have capability or market gaps, partner with PHD to amplify the strongest influencer content, and create the goals, processes, reporting, and success measures needed to run the programme with speed, quality, and accountability. You will partner closely with the B2C influencer lead to define and evolve the measurement framework. IN THIS ROLE, YOU WILL - Own the EMEA B2B influencer marketing strategy across KW, BDM, and developer audiences, setting clear audience, market, channel, investment, and outcome priorities. - Build a credible bench of developer creators, technical educators, open-source voices, AI builders, and community leaders across Europe, and design programmes that genuinely help developers learn, evaluate, and build. - Develop differentiated creator plans for the UK, France, and Germany, balancing regional consistency with local language, culture, platform behaviour, regulation, and audience expectations. - Source, evaluate, and build durable relationships with creators who have genuine authority with our priority audiences. Own outreach, briefing, negotiation, contracting, content development, activation, and relationship management. - Design curated creator programmes and high-value experiences that deepen relationships over time—such as briefings, product access, learning sessions, roundtables, community moments, and co-created formats—turning the strongest creators into long-term strategic partners rather than one-off campaign participants. - Build an always-on creator portfolio alongside launch, event, and campaign activations, choosing the right mix of tutorials, product demonstrations, thought leadership, executive content, social posts, newsletters, podcasts, video, and community formats. - Work with existing influencer and marketing agencies to raise the quality and pace of delivery. Identify capability gaps and lead the selection, onboarding, and management of new specialist agencies, including developer-native and market-specific partners. - Partner closely with our media agency to build paid amplification strategies for high-performing creator content, including audience targeting, usage rights, creator whitelisting where appropriate, testing, optimisation, and clear organic-versus-paid performance readouts. - Partner with our Performance Marketing and Growth teams to develop bespoke influencer content that drives measurable performance and business growth. - Operationalise the end-to-end influencer process across intake, creator discovery, due diligence, brand-safety review, scopes of work, contracting, approvals, disclosure and compliance, content calendars, asset management, localisation, paid rights, and post-campaign learning. - Set programme and campaign goals upfront. Build a measurement framework that connects creator activity to meaningful audience and business outcomes rather than relying on vanity metrics. - Define and report a balanced scorecard by audience and objective, including qualified reach, audience relevance, engagement quality, content completion and saves, traffic, product education, developer activation, adoption signals, and pipeline influence where measurement is appropriate. - Establish regular reporting and performance reviews with clear recommendations on which creators, formats, platforms, markets, and investments to scale, improve, or stop. - Manage budgets, agency scopes, creator fees, usage rights, and production investment, making disciplined trade-offs and improving efficiency over time. - Partner with Product Marketing, Developer Marketing and Relations, Comms, Creative, Legal, Privacy, Brand, Media, regional marketers, and GTM teams to ensure content is technically accurate, locally relevant, compliant, and useful to the audience. - Bring creator and community insight back into OpenAI, helping teams understand emerging voices, platform shifts, audience questions, content opportunities, and risks across the European influencer ecosystem. WHAT SUCCESS LOOKS LIKE - OpenAI has a strong, trusted network of B2B and developer creators across Europe, with meaningful depth in the UK, France, and Germany. - Priority creators progress from individual activations into sustained, mutually valuable partnerships, supported by curated programmes and experiences that increase trust, product understanding, and advocacy over time. - Developer influencer marketing becomes a repeatable growth and education channel, supported by a healthy pipeline of credible creators and technically valuable content. - Teams and agencies use a clear, efficient operating model with defined ownership, faster approvals, strong compliance, reusable tools, and fewer one-off processes. - Organic creator programmes and PHD-led paid amplification work as one system, with transparent performance, learning, and investment decisions. - Leadership has a reliable view of goals, spend, creator health, market coverage, results, and the programme’s contribution to audience and business outcomes. YOU MIGHT THRIVE IN THIS ROLE IF YOU - Have 8+ years of experience in influencer marketing, creator partnerships, B2B content, developer marketing, or an adjacent discipline, including substantial ownership of influencer programmes. - Are deeply plugged into the European creator economy and bring an existing network of relevant creators, agents, managers, platforms, and specialist agencies—particularly in technology, AI, SaaS, developer tools, or adjacent categories. - Have a proven track record of building influencer programmes for developer or highly technical audiences. You understand the difference between broad technology reach and genuine developer credibility. - Have taken an influencer or creator programme from zero to one, moving from an ambiguous brief to a working strategy, partner ecosystem, operating model, measurement framework, and repeatable programme. - Have built curated creator programmes and experiences that develop long-term strategic partnerships, with evidence that sustained relationship-building improved content quality, creator loyalty, audience trust, or business impact. - Can also develop effective creator strategies for knowledge workers and business decision-makers, matching the creator, message, format, and platform to the audience and commercial objective. - Have operated across multiple European markets and understand how to adapt strategy and execution for the UK, France, and Germany. Fluent English is required; French and/or German is a strong advantage. - Have directly managed agencies and creator partners, including selection, onboarding, briefing, negotiation, contracting, production, usage rights, paid amplification, and performance management. - Understand the mechanics and economics of organic and paid creator distribution, and can partner effectively with a media agency to turn strong content into scaled, measurable campaigns. - Are analytically strong and comfortable setting goals, designing measurement approaches, reading performance data, and making clear recommendations when attribution is imperfect. - Combine strong editorial and technical judgement with operational rigour. You can protect creator authenticity while maintaining accuracy, brand safety, compliance, and message integrity. - Are both strategic and hands-on: comfortable setting the direction, building the system, finding the creator, improving the brief, resolving an approval issue, and getting the programme live. - Build trust quickly across creators, agencies, marketers, technical teams, and senior stakeholders, and communicate clearly when priorities, evidence, or trade-offs are contested. - Are energised by AI and motivated to help developers, businesses, and knowledge workers across Europe understand and adopt transformative technology responsibly. WORKPLACE & LOCATION This fixed-term role is based in London with three days per week in the office. Regular travel across Europe, particularly to France and Germany, will be required.

Описание позиции: Ищем инициативного маркетолога в команду сооснователей для запуска осеннего ручного MVP [finance]. У нас полностью готово техническое бэкенд-ядро, прописана Unit-экономика и собрана закрытая база из 19 сильных ИТ-исполнителей. Твоя главная задача — тестировать каналы привлечения заказчиков, парсить целевые площадки и нагонять B2B-трафик. Наши ожидания и требования: — Понимание механики фриланс-платформ и B2B-лидогенерации. — Навыки партизанского маркетинга, работы с базами данных и парсинга Telegram-чатов через TGStat/Telemetr. — Качественный копирайтинг для составления и улучшения скриптов откликов. — Готовность уделять проекту около 4 часов в день и самостоятельно анализировать воронку трафика. Условия сотрудничества: — Вход в команду за фиксированную долю в проекте (5% equity, клифф 3 месяца, вестинг 2 года). — Финансовое вознаграждение: стабильные выплаты в размере 30% от всей комиссии платформы с каждого закрытого заказа на текущей стадии ручного MVP. — Все утверждённые бюджеты на софт и маркетинговые инструменты полностью оплачиваются из кармана фаундера.

Задачи: — разработка маркетинговой стратегии для продуктов Znanium и «Неопоиск»; — реализация плана продвижения в сегментах B2B/B2G и академической среды, включая определение ключевых сообщений, каналов и KPI; — создание понятного контента: презентации, лендинги, email-рассылки, статьи, перевод технических характеристик в выгоды для вузов, библиотек и корпоративных заказчиков; — проведение анализа рынка и конкурентов, формирование гипотез по позиционированию и тестированию сообщений; — настройка и мониторинг ключевых метрик, подготовка отчетов и корректировка тактики на основе данных. Требования: — опыт работы маркетологом продукта или B2B-маркетологом от 3 лет, желательно в IT, EdTech, издательском или образовательном сегменте; — умение переводить технические и продуктовые детали на язык выгод для бизнес-аудитории; — аналитический склад ума, понимание метрик, опыт работы с данными и принятие решений на их основе. Условия: — официальное трудоустройство по ТК РФ; — формат работы: офис; — испытательный срок 3 месяца; — корпоративная программа ДМС, включая стоматологию; — доступ к ЭБС Znanium для работы и исследования; — возможность влиять на коммуникацию по ключевым продуктам и формировать стандарты продвижения; — команда для обсуждения идей, быстрого запуска тестов и видения результатов работы.

Location: Limassol, Cyprus We are looking for a senior, hands-on B2B Marketing Manager to build and lead our B2B marketing function. This is not a role for someone who only coordinates agencies or manages an existing team. We are looking for an experienced marketing professional who can take full ownership of the function from day one: defining the strategy, creating the plan, executing campaigns and establishing the processes needed to support our commercial growth. Initially, you will work independently and collaborate closely with our Commercial and Sales teams, external agencies and partners. As the function grows, you will be responsible for building and leading the B2B marketing team. We are looking for someone highly creative, commercially minded and exceptionally organised. Someone who understands what needs to be done, takes initiative and turns ideas into measurable results. Key Responsibilities: Build and execute Company's overall B2B marketing strategy. Create the annual marketing plan, budget and execution roadmap. Develop a consistent and distinctive B2B brand presence across all channels. Own the company’s social media strategy, with a strong focus on LinkedIn. Plan and execute content campaigns, thought leadership and executive positioning. Build and manage lead-generation campaigns that deliver qualified opportunities to sales. Develop account-based and outbound marketing initiatives for priority prospects and markets. Own the marketing funnel, from awareness and engagement through MQL and sales handover. Plan and manage Company's participation in international exhibitions, conferences and networking events. Take full ownership of event concepts, sponsorships, stand experience, activations, meetings and post-event follow-up. Create sales-enablement materials, including presentations, commercial collateral, case studies and product content. Manage external PR, creative, media and event partners. Implement the right marketing tools, reporting processes and performance dashboards. Track campaign performance, lead quality, conversion and return on marketing investment. Build the future B2B marketing team and establish clear roles, processes and KPIs. What We Are Looking For: Proven senior-level experience in B2B marketing, ideally within iGaming. SaaS, fintech or technology domains could be considered also. Demonstrated success in social media, lead generation and international event marketing. Experience building a marketing function, strategy or team from the ground up. Strong understanding of B2B sales cycles, commercial funnels and lead qualification. A highly creative mindset with the ability to develop original campaigns and brand concepts. Excellent planning, organisation and project-management skills. Strong commercial awareness and the ability to connect marketing activity with revenue. A hands-on approach and the ability to execute independently. Experience managing agencies, suppliers, budgets and multiple projects simultaneously. Excellent written and verbal communication skills in English. Strong analytical skills and confidence working with CRM, reporting and marketing automation tools. A proactive ownership mindset with high standards and strong attention to detail. What Success Looks Like: A clear and structured B2B marketing strategy is established and executed Aloplay develops a strong and recognisable presence within the iGaming industry. Marketing consistently generates relevant, qualified opportunities for the Sales Team. Events produce measurable meetings, leads and commercial opportunities. Marketing campaigns are supported by clear KPIs, reporting and ROI measurement. The marketing function operates independently, efficiently and with full accountability. A scalable team and operating structure are built as the company grows. By joining us, you can expect: A unique opportunity to build a career in a global, fast-growing company. An attractive remuneration package, based on qualifications and experience. Continuous learning and development opportunities. Company-wide events and team activities, fostering a fun and supportive work environment. Wolt monthly allowance. Snack Heaven! Our fully equipped kitchen offers free snacks, fruits, and beverages. Medical and wellness app, supporting both mental and physical well-being! Apply now and let’s achieve success together Apply at https://aloplay.bamboohr.com/careers/109?source=aWQ9MTg%3D to become a member of our amazing team! We appreciate all applicants' interest in our open position. Due to the large number of applications, only those who are being considered for the role will be contacted. All applications will be handled with the utmost confidentiality.

Location: United States Summary We're a growing B2B SaaS company. We want an operator to build a team of high performers, especially in sales and marketing. This is not a traditional HR role. PLEASE DON'T APPLY IF: You haven't hired sales or marketing people at a B2B SaaS company. Your main work has been policies, benefits, compliance or HR administration. You wait for problems to come to you. You've never personally run the exit of an underperformer. WHAT YOU'LL OWN Performance. Set clear, measurable standards for every role. Spot underperformers early, coach them fast, and exit them within 60–90 days if they don't improve. You will run and deliver terminations yourself, with the CEO signing off. Hiring. Build a hiring engine for account executives, SDRs, marketers and their leaders. You'll track time-to-hire, ramp time and quota attainment. Culture. Build a culture where top performers are rewarded publicly and everyone knows the bar. Managers. Hold managers accountable for their teams, and back them when they make tough calls. Initiative. Bring problems and fixes to the CEO before you're asked. Requirements YOU ARE An operator first, with a background in sales, RevOps, recruiting or ops leadership at B2B SaaS companies. Someone who talks in revenue per employee, quota attainment and regretted attrition, not "engagement." High energy, fast-moving, and willing to push back on the CEO. Available 15–25 hours a week, US-based, and open to going full-time. HOW IT WORKS Paid 30-day trial. We'll judge you by what you ship: scorecards, a sales hiring scorecard and a performance review cadence. We'll convert to a longer engagement based on results.

Location: London About Us The Financial Times is one of the world’s leading news organisations, globally recognised for its authority, integrity and accuracy, with a mission to deliver quality information and services worldwide. At the FT, curiosity thrives and ambitious thinking is rewarded. Here, you’re given the chance to reach millions, create work that matters and deliver impartial journalism in a polarised world. In our warm, collaborative culture, you’ll connect with a diverse community of experts who support your growth, career aspirations and wellbeing. Your future at the FT will be filled with opportunities that challenge and inspire you. With no fixed path, you’ll discover new skills and forge a career that can take you anywhere. Build a newsworthy career at the FT. Our commitment to diversity, equity and inclusion We believe in the power of unique perspectives and want all voices in our organisation to be heard, respected and valued. A supportive workplace is one where employees feel they can be themselves and operate to their full potential. We are committed to removing barriers for everyone, with a focus on addressing those faced by underrepresented groups. The Role The Marketing Manager, B2B Lifecycle will own and develop defined areas of the B2B lifecycle strategy across FT Professional and the FT Specialist portfolio, with a primary focus on renewal and customer value growth through cross-sell and upsell. You will own a portfolio of lifecycle programmes spanning renewal support, retention, cross-sell and upsell, delivering measurable improvements in account growth, renewal rates and customer lifetime value. The role will also flex across earlier lifecycle stages, including trial engagement, onboarding and in-life engagement, where required to support broader commercial priorities. Working closely with the Head of B2B Lifecycle, you will translate the overall lifecycle strategy into quarterly plans, prioritised initiatives and commercial outcomes. Using customer insight and performance analysis, you will find opportunities, determine where resource should be focused and lead programmes designed to improve renewal outcomes and drive expansion within existing accounts. You will work closely with collaborators across B2B Marketing, Sales, Data & Analytics and Marketing Automation to ensure lifecycle programmes support wider product, proposition and account strategies while remaining focused on customer outcomes. Marketing Automation will design and build campaigns and journeys from the briefs and strategic requirements you develop. A core part of the role is ownership of business performance. You will define KPIs, monitor progress against commercial objectives, identify risks and opportunities, and recommend interventions that improve renewal performance, account growth and customer lifetime value. As part of the Experience and Lifecycle Centre of Excellence, you will also help establish and embed consistent lifecycle frameworks, playbooks and ways of working across FT Professional, FT Specialist and Consumer Lifecycle. Key responsibilities Lifecycle strategy and planning Own lifecycle plans and a portfolio of programmes focused on renewal, retention, cross-sell and upsell, translating the overall B2B lifecycle strategy into quarterly priorities and measurable commercial outcomes. Identify customer needs, behavioural trends and commercial opportunities, prioritising initiatives that maximise renewal rates, account expansion and customer lifetime value. Define lifecycle approaches including audience segmentation, personalisation, contact strategy and customer experience, aligned with wider commercial and account priorities. Prioritise initiatives within your area, balancing renewal performance, growth opportunity and available resource. Lead the adoption of Experience and Lifecycle Centre of Excellence standards, supporting a consistent, premium customer experience. Briefing and programme development Define programme and campaign objectives, customer journeys, content direction, KPIs and success measures, with a strong emphasis on renewal and expansion outcomes. Develop campaign briefs and journey requirements for Marketing Automation, ensuring activity aligns with lifecycle strategy and commercial priorities. Lead cross-functional planning with B2B Marketing, Sales and Data & Analytics to deliver integrated renewal and growth programmes. Oversee programme delivery, proactively managing risks, dependencies and collaborator alignment. Maintain programme documentation, governance and delivery standards across lifecycle activity. Reporting, insight and performance management Own the performance of lifecycle programmes within your remit, defining KPIs and monitoring progress against renewal, retention and expansion objectives. Lead regular performance reviews, identifying trends, risks and opportunities and recommending corrective action where required. Translate customer behaviour, lifecycle performance and commercial insight into clear recommendations that inform future strategy and programme priorities. Demonstrate the contribution of lifecycle activity to renewal rates, retention, cross-sell, upsell, account growth and customer lifetime value. Provide clear performance updates and strategic recommendations to the Head of B2B Lifecycle and senior collaborators. Optimisation and experimentation Own the testing and optimisation roadmap for your lifecycle portfolio, prioritising opportunities with the greatest potential impact on renewal and customer expansion. Lead optimisation of audiences, journeys, messaging, content and customer experiences using customer insight and performance data. Work with Marketing Automation and Data & Analytics to support robust test design, measurement and evaluation. Embed successful approaches into future programmes, documenting optimal procedures and scaling improvements across the portfolio. See opportunities to improve lifecycle capability, customer journeys and operational efficiency across the B2B business. Collaboration and collaborator management Partner with B2B Marketing to ensure lifecycle programmes support wider product, proposition, account and commercial strategies, with a clear focus on renewal and customer growth. Influence senior partners using customer insight, commercial evidence and market context to build alignment around renewal and growth priorities and investment decisions. Monitor market developments and emerging lifecycle optimal procedures, applying relevant learning to continuously improve the FT’s B2B customer experience. Centre of Excellence contribution Lead the development and adoption of lifecycle frameworks, playbooks, governance and optimal procedures across the B2B lifecycle. Champion consistent lifecycle standards, customer experience principles and measurement frameworks across the B2B portfolio. Share successful approaches, insight and innovation across the Experience and Lifecycle Centre of Excellence to help build organisational capability. Partner with Consumer Lifecycle colleagues to find opportunities to scale lifecycle strategies and reusable approaches across RRG. Coach and support junior lifecycle colleagues, helping develop lifecycle marketing capability and a culture of continuous improvement. Required skills and experience Significant experience in CRM, lifecycle, retention, renewal, expansion or customer marketing within a commercial B2B or subscription environment. Proven experience owning customer marketing programmes and defining plans, KPIs and commercial outcomes. Strong analytical and commercial skills, with the ability to turn customer behaviour and business performance into strategic recommendations and measurable improvements. Experience defining customer segmentation, personalisation, testing strategies and lifecycle programmes informed by customer insight. Strong planning, prioritisation and organisational skills, with the ability to manage competing priorities and drive delivery through others. Excellent written and verbal communication skills, including the ability to present recommendations clearly and influence collaborators. Strong creative judgement and experience reviewing customer-facing communications, journeys and content. A customer-focused and commercially minded approach, with an interest in delivering measurable improvements in renewal performance and customer value growth. An interest in journalism and media, alongside an understanding of how large or complex media organisations operate. Desirable No additional desirable criteria have been specified for this role. What’s in it for you? Our benefits Our benefits vary by location but we are committed to providing best-in-class perks across all our offices. These include generous annual leave, medical cover, inclusive parental leave packages, subsidised gym memberships and opportunities to give back to the community. Full details of our benefits are available here. We currently operate a hybrid model which requires staff to work onsite 50% of the time, subject to role requirements & regular review. While flexible working requests will be considered, not all patterns are suitable for all roles. We believe this balanced approach supports flexibility and protects our culture, making collaboration and communication easier, building stronger relationships and team cohesion, and supporting peer learning. We reserve discretion on reasonable notice to change this approach either generally or for specific individuals or teams. Accessibility We are a disability confident employer and Valuable 500 signatory. Please let us know if you require any reasonable adjustments/personalisation as part of the application process or to enable you to attend an interview. If you would like to discuss your requirements or have any questions, email talent@ft.com and a member of our team will be happy to help. Further information At the FT, we embrace innovation and the use of technology and appreciate that individuals may use AI tools as part of their job application process. Whilst we are happy for you to use AI to assist with your application, it is essential that all information provided is authentic and accurately represents your skills, experience, and qualifications. Candidates should be aware that the use of AI throughout the application process may be monitored to ensure a fair and transparent hiring process for all. Please beware of fraudulent job postings and offers claiming to be from the Financial Times. All legitimate opportunities will direct you to apply through the official Financial Times careers site, and the FT will never ask for financial information, payments, or referrals to third parties during the hiring process. If you have any concerns about the legitimacy of a job posting or suspect any scam activity, please contact talent@ft.com .

TSARKA — одна из ведущих компаний в области кибербезопасности в Центральной Азии. Вакансия: Сеньор Маркетолог (B2B IT / Cybersecurity). Местоположение: офис в Астане, Казахстан.

Location: Mexico City, Cuauhtémoc, Mexico Your Purpose We're looking for a resourceful, analytical, and execution-obsessed B2B Growth Marketing Specialist to become the operational backbone of our marketing team. This is a hybrid role that spans demand generation, event operations, campaign execution, and marketing ops, all with a relentless focus on pipeline growth and efficiency. You'll own programs end-to-end: from building the strategy and managing vendor relationships to tracking budgets, analyzing results, and iterating fast. Events are an important part of the mix, but so are ABM plays, content-driven lead gen, partner marketing, and everything in between. We need someone who doesn't wait for instructions. You see a gap, you fill it. You use AI tools daily to multiply your output. You're as comfortable building a campaign report in HubSpot as you are negotiating a venue contract or writing a landing page brief. If you thrive in fast-paced, "do more with less" environments, this role is for you. Reports To Senior Marketing Manager for Bitso Business - Ingrid Carraro Who You Are 4+ years of experience in B2B marketing, ideally in roles that combined demand gen, events, and marketing ops. A genuine growth mindset — you're metrics-driven, experiment-happy, and always looking for the next lever to pull. Solid experience managing events and marketing budgets , vendor contracts, and multi-vendor logistics. Hands-on proficiency with HubSpot (Marketing Hub & CRM). Strong analytical skills : you're comfortable in spreadsheets, dashboards, and data. You make decisions with numbers, not gut feeling. Heavy, daily user of AI tools: you already use AI to write, analyze, automate, and create. This is non-negotiable. Exceptional organizational skills: you manage multiple projects, deadlines, and stakeholders without dropping balls. Excellent written and verbal communication in English and Spanish. Based in Mexico City with availability for occasional travel. Nice-to-Have Experience in fintech, financial services, or enterprise SaaS B2B environments. Familiarity with ABM platforms (Demandbase, 6sense, HubSpot ABM). Experience with paid media management (Google Ads, LinkedIn Ads, Meta). Knowledge of SEO/SEM fundamentals and content marketing strategy. Experience with analytics and BI tools (Google Analytics, Looker, Tableau). Experience with event platforms (Whova, Cvent, others). What You Will Do Event Marketing & Field Programs Manage the end-to-end logistics of B2B marketing events: trade shows, hosted dinners, executive roundtables, webinars, virtual summits, and partner activations. Source, negotiate, and manage external vendors (venues, A/V, catering, booth production, swag, event platforms) and own all related contracts and payments. Build pre-event, during-event, and post-event engagement strategies to maximize pipeline impact from every event dollar spent. Capture and repurpose event content (recordings, insights, testimonials) into downstream marketing assets. Budget, Vendor & Project Management Own and manage marketing budgets across events and campaigns: forecasting, PO tracking, invoice reconciliation, and ROI reporting. Manage multiple vendor and agency relationships simultaneously, ensuring deliverables are on time, on budget, and on brand. Maintain rigorous project management practices across all workstreams — timelines, briefs, status updates, and stakeholder alignment. Marketing Operations & Analytics Be able to manage workflows, lead scoring, email automation, campaign attribution, list segmentation, and reporting dashboards on HubSpot. Ensure data hygiene across the CRM: proper UTM tagging, lead source tracking, duplicate management, and lifecycle stage accuracy. Build and maintain performance dashboards that give leadership clear visibility into marketing's impact on pipeline and revenue. Analyze campaign and channel performance to deliver actionable insights and recommendations to the team. AI-Powered Productivity & Automation Use AI tools (Claude, ChatGPT, Midjourney, Jasper, Notion AI, etc.) daily across the workflow — content drafting, data analysis, creative production, vendor research, reporting, and process automation. Identify and implement automation opportunities to eliminate manual, repetitive work across marketing operations. Stay on top of emerging AI-powered martech tools and proactively bring recommendations to the team. Be a force multiplier — consistently deliver the output of a much larger team by working smarter with technology. Content & Creative Collaboration Collaborate with content and design teams (or lead directly when needed) to produce campaign assets: landing pages, emails, social content, one-pagers, presentations, and sales enablement materials. Write clear, compelling briefs for creative and content requests, ensuring alignment with campaign goals and brand standards. Support thought leadership efforts by coordinating webinar content, blog topics, and industry POV pieces with subject-matter experts Cross-Functional Alignment Work closely with Sales to ensure marketing programs/events are aligned with pipeline goals, territory plans, and target account lists. Partner with Product Marketing to translate product narratives into demand gen campaigns and event messaging. Provide regular performance updates and strategic recommendations to leadership. Research in Diversity, Equity, and Inclusion suggests that individuals may hesitate to apply for jobs if they do not meet all the listed criteria. At Bitso, we value diversity and your unique strengths could be just what we're looking for. If this role excites you but you don't match every point in the description, we still want to hear from you.

Задачи: — запускать, анализировать и оптимизировать рекламные кампании самостоятельно или через подрядчиков; — тестировать новые онлайн- и офлайн-каналы привлечения B2B-клиентов; — формировать и проверять гипотезы, офферы и рекламные креативы; — контролировать рекламный бюджет и перераспределять его между эффективными каналами; — искать способы увеличивать количество именно квалифицированных лидов, а не просто обращений; — отслеживать путь лида от рекламного источника до сделки; — анализировать стоимость лида и квалифицированного лида, конверсии и эффективность каналов; — работать в связке с CRM и отделом продаж; — анализировать причины некачественных обращений и искать точки улучшения; — формировать понятную регулярную отчётность: что запустили → сколько потратили → что получили → что меняем дальше; — анализировать посадочные страницы и формы заявок; — предлагать гипотезы по повышению конверсии; — ставить задачи дизайнеру, разработчику и другим подрядчикам; — следить за актуальностью маркетинговой информации на сайте; — анализировать конкурентов, рынок и целевую аудиторию; — сегментировать B2B-аудиторию и находить новые точки роста; — участвовать в разработке маркетинговой стратегии; — предлагать новые гипотезы и самостоятельно доводить их до тестирования и выводов; — контролировать маркетинговую логику контента, PR, отраслевых мероприятий и других каналов охвата. Требования: — опыт в маркетинге от 3 лет; — умение мыслить воронкой целиком, а не отдельными рекламными кабинетами; — понимание performance-маркетинга, digital-аналитики и основных метрик; — умение работать с CRM и оценивать качество лидов; — способность самостоятельно формировать и проверять маркетинговые гипотезы; — умение работать с подрядчиками: ставить задачи и контролировать результат; — принятие решений на основе цифр; — самостоятельность в выявлении проблем и предложении решений. Условия: — работа с инновационным продуктом в сфере геотермального отопления; — сотрудничество с вовлечённым собственником; — долгосрочное сотрудничество, возможности роста, влияние на маркетинговую стратегию; — фиксированная оплата + KPI (обсуждается, зависит от опыта и результатов); — полная занятость, график 5/2 09:00–18:00 офис/гибрид. Плюсом будет опыт в B2B, строительстве, промышленности, оборудовании, недвижимости или других продуктах с длинным циклом сделки и высоким средним чеком.

Задачи: — реализовывать и корректировать performance-стратегию для привлечения целевых лидов; — настраивать и оптимизировать рекламные кампании в Яндекс.Директ и соцсетях, включая публикацию постов; — управлять E-mail рассылками и Email-Outreach; — взаимодействовать с подрядчиками (копирайтеры, дизайнеры, разработчики); — работать в связке с отделом продаж и командой продукта; — администрировать сайты на WordPress; — анализировать эффективность каналов, считать CAC, LTV, ROI, MQL; — готовить отчеты и рекомендации по повышению эффективности. Требования: — опыт от 1 года в B2B-маркетинге, желательно в ИТ; — практический опыт работы с ИИ от 1 года; — уверенные навыки в Яндекс.Директ, Google Ads, веб-аналитике; — умение считать и анализировать CAC, LTV, конверсии; — опыт настройки сквозной аналитики; — аналитическое мышление, ориентация на результат; — готовность к работе в офисе (гибрид и удаленка не предусмотрены). Условия: — работа только в офисе в Москве (м. Ленинский проспект/пл. Гагарина, 7 мин пешком); — срочный трудовой договор с возможностью продления; — график 5/2, с 10:00 до 18:30; — вознаграждение по результатам собеседования в зависимости от навыков; — возможность построить систему привлечения с нуля для нового продукта.

История PIMS началась в 2018 году, когда основатели Артур Шустериовас и Глеб Голубев задались целью создать тонизирующие напитки непохожие на то, что уже есть на рынке. Долгие эксперименты, десятки видов чая, сотни дополнительных компонентов – так рождалась идеальная формула. Теперь PIMS — это международный бренд, который задает тренды и объединяет креативных людей. Мы работаем с компаниями: Яндекс Музыка, MEDIA BASKET, MONOCHROME, RAD, REFEEL, TOPSTRETCHING и многими другими. Мы уделяем внимание каждой детали — от уникального стаканчика до момента, когда гость делает первый глоток. В этом и заключается магия PIMS. Задачи: — Вести и оптимизировать карточки на франшизных агрегаторах; — Настраивать и вести платный трафик на заявки по франшизе (таргет, контекст, посевы); — Готовить контент о бизнес-возможности: экономика точки, разбор цифр, «сколько зарабатывает франчайзи»; — Управлять бюджетом продвижения в рамках согласованных лимитов; — Строить и постоянно оптимизировать воронку заявок на каждом этапе; — Настроить сквозную аналитику: определять, какой канал даёт не просто дешёвые, а качественные заявки; — Работать в тесной связке с отделом продаж: передавать лиды, получать обратную связь по их качеству и корректировать источники трафика; — Работать с отзывами о франшизе, формировать позитивный публичный фон о сотрудничестве с брендом; — Собирать и упаковывать кейсы и истории успешных франчайзи для использования в продвижении. Требования: — Опыт в маркетинге/лидогенерации для B2B — не обязательно франшизы, важен опыт продвижения сложных продуктов/решений с длинным циклом сделки; — Бэкграунд в агентстве — плюс; — Понимание, как строится воронка «трафик → лид → сделка» и как считать эффективность каналов; — Понимание разницы между целевым и нецелевым лидом, умение выстраивать квалификацию заявок совместно с продажами; — Желание и умение автоматизировать процессы (воронки, аналитику, отчётность); — Готовность работать преимущественно из офиса(гибрид) — полная удалёнка не рассматривается; — Опыт работы в HoReCa, retail или франчайзинге; — Организованность, внимательность к деталям и умение работать в режиме многозадачности; — Сильные коммуникативные навыки и высокий уровень самостоятельности; — Готовность глубоко погружаться в продукт и процессы компании. Условия: — Работа в современной и динамичной компании с классной корпоративной культурой; — Возможность профессионального роста и обучения — мы постоянно развиваемся и помогаем в этом нашим сотрудникам; — Реальный вклад в развитие международного бренда; — Комфортный офис в бизнес центре класса А с кухней, зоной отдыха и переговорками; — Принцип ценности каждого человека в команде; — Корпоративные скидки на всю продукцию PIMS; — Заработную плату в рынке, финальную сумму обсудим на собеседовании.

О НАС: Соилбокс — российская инновационная IT-компания, резидент Сколково и Московского инновационного кластера, аккредитованная IT-компания. Ядро команды — выпускники МГУ. Развиваем цифровую платформу для инженерных изысканий и полевых работ — нишевый B2B-продукт, не имеющий прямых функциональных аналогов на российском рынке. Сейчас задача — усилить продвижение Soilbox, расширить воронку корпоративных клиентов и системно развивать рынок. Задачи: • Позиционирование и упаковка продукта. • Кейсы, презентации, сайт и материалы для продаж. • Поиск и тестирование каналов привлечения B2B-лидов. • Работа с корпоративными заказчиками по принципам ABM. • Контент, конференции и отраслевое продвижение. • Использование AI-инструментов для исследований, контента и автоматизации маркетинга. • Тесная работа с продуктовой командой и поддержка founder-led sales. Требования: • 3+ года в B2B-маркетинге. • Желательно опыт в IT / SaaS / Enterprise. • Понимание длинного цикла корпоративных продаж. • Умение самостоятельно создавать маркетинговые материалы. • Ориентация на коммерческий результат. • Будет плюсом: опыт в инженерных изысканиях, проектировании, промышленности, нефтегазе или корпоративном ПО. Условия: • Полная занятость. • Редкие командировки. • ЗП — индивидуально. • Предлагаем: высокий уровень самостоятельности, прямое влияние на стратегию продвижения и возможность системно выстроить B2B-маркетинг Soilbox, а в дальнейшем — развивать это направление.

Задачи: — Определение позиционирования, месседжинга и стратегии выхода на рынок продуктов компании. — Взаимодействие с командами Product, Sales, Marketing, Delivery и Customer Success для трансляции сложных fintech технологий в бизнес-ценность. — Разработка и реализация стратегии и тактики продвижения продуктов. — Проведение исследований клиентов и рынка (ICP, персоны, анализ побед и поражений). — Анализ конкурентов и подготовка battlecards. — Организация выхода продуктов на рынок и запуск новых продуктов. — Поддержка отдела продаж (презентации, одностраничные материалы, скрипты демо, кейс-стади). — Создание продуктового контента и историй клиентов. — Поддержка ценообразования и упаковки продуктов. — Повышение уровня принятия продуктов и кросс-продажи/апселл. Требования: — Опыт 5+ лет в Product Marketing, Product Management или Solutions Marketing в B2B технологиях. — Опыт работы с B2B SaaS или корпоративными продуктами. — Опыт в fintech, банковских технологиях или платежных системах является большим плюсом. — Опыт работы в стартапах или масштабируемых компаниях. — Знание API, интеграций, SaaS/облачных технологий, KYC/AML, платежных процессов. — Отличные навыки письменного английского и презентаций. — Коммерческое мышление (управление воронкой продаж, коэффициентами побед, доходом). Условия: — Реальная ответственность, прямое взаимодействие с руководством и влияние на вывод технологий на рынок. Компания не рассматривает граждан России.