Маркетинг и креатив вакансии

Location: Remote - Europe Workplace: Remote P2P.org http://P2P.org is the largest institutional staking provider with a TVL of over $10B and a market share exceeding 20% in restaking. We are continually focused on researching and improving our infrastructure to extract maximum APR while enhancing security. For instance, in ETH and SOL, our NRR is on average 10% higher than the market, and in DOT, it's 20% higher. We also place significant focus and resources on launching new networks such as TON, Avail, Monad, Babylon, Story, Berachain, and others, along with yield products. From restaking, where we are the largest operator with a 20+% market share, to yield aggregators on stablecoins. Our clients include BitGo, Copper, Crypto.com http://Crypto.com, Ledger, ByBit, Bitget, OKX, HTX, Bitvavo, SBI, and others, who choose us for our client-centric approach and extensive product line from unified API to widgets and custom dApps. We are also actively expanding our product line, exploring RWA, data, yield, and service products for banks, exchanges, custodians, and wallets. P2P.org http://P2P.org unites talented individuals globally. Despite our distributed team, we share a passion for decentralized finance - a fairer system for all. We code, learn, create, and connect to shape finance's future. P2P.org http://P2P.org boasts a strong reputation and network. We prioritize customer satisfaction and, as tech enthusiasts, develop innovative solutions that bolster our brand. RESPONSIBILITIES - Turn marketing priorities into plans with clear budgets, timelines and success metrics. - Own execution and personally run campaigns in your strongest channels, using LLMs and automation. - Manage contractors and internal contributors: set priorities, write briefs, review work and address underperformance. - Coordinate with Product and Sales to clarify requirements and resolve blockers. - Track spend, lead quality and pipeline contribution. Recommend what to improve, scale or stop. - Identify where specialist contractors are needed and manage their delivery. REQUIREMENTS - Strong execution skills in at least one marketing channel, with verifiable examples of campaigns you personally ran and results you achieved. We welcome different channel specializations. - At least 4 years of substantive marketing experience, including independently owning B2B marketing initiatives. Be ready to explain your contribution, decisions and measurable results. - Strong communication and stakeholder management skills, including influencing without formal authority and challenging requests constructively. - Experience managing contractors or agencies and leading people or small teams. - Solid marketing fundamentals: tracking, segmentation, positioning, messaging, channel selection and conversion funnels. - Practical analytical skills: interpreting campaign and CRM data, assessing acquisition economics and understanding attribution limitations. - Regular use of LLMs in marketing work, with sound judgment when reviewing their output. - Ability to prioritize and deliver with limited supervision, learn complex products and make informed budget decisions. - Strong written and spoken English. At P2P.org http://P2P.org we have a team of experts with their own unique approach and ownership culture. Together we gain experience and make dreams come true! - Fully remote - Full-time contractor (Indefinite-term Consultancy Agreement) - Competitive salary level in $ (we can also pay in crypto) - Paid vacation and sick leave - Well-being program - Mental Health care program - Compensation for education, including foreign language & professional growth courses - Equipment & co-working reimbursement program - Overseas conferences, community immersion P2P.org http://P2P.org is committed to providing equal opportunities. All applicants will be considered without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, veteran status, or disability.

• Полный цикл управления Google Ads аккаунтами: стратегия, структура, запуск, оптимизация, масштабирование.

Опыт работы с ПС Google в регионах CIS или LATAM. Понимать особенности SEO-продвижения и работы с поисковой выдачей в указанных регионах в iGaming сегменте.

- Опыт с Facebook/TIK TOK/TG от 1 года. - Спенд от $20 000 в месяц с Facebook.

— снимать ролики в формате отзывов и «как я этим пользуюсь»; — показывать возможности бота;

— Настройка и ведение кампании (поиск, РСЯ, Мастер Кампаний). — Разделение кампаний по направлениям (инвесторы, под ПМЖ, дачники).

Ищу директолога в агентство. Есть несколько проектов для ведения и регулярно появляются новые.

— запускать и вести рекламные кампании в Яндекс Директ; — настраивать, оптимизировать и масштабировать рекламу;

Location: London 500M+ downloads. 80M+ monthly users. A decade of building – and we’re still accelerating. Flo is the world’s #1 health & fitness app worldwide on a mission to build a better future for female health. Backed by a $200M investment led by General Atlantic, we became the first product of our kind to reach a $1B valuation in 2024 – and we’re not slowing down. With 7M paid subscribers and the highest-rated experience in the App Store’s health category, we’ve spent 10 years earning trust at scale. Now, we’re building the next generation of digital health – AI-powered, privacy-first, clinically backed – to help our users know their body better. The job We're looking for an entrepreneurial, strategic and data-driven Senior Product Marketing Manager to help Flo bring its newest features to our 70 million users. Reporting to the Director of Product Marketing and working closely with the Product and Marketing teams, you'll bring new products and features to the people who need them, from positioning and launch through to growth If you thrive in fast-paced environments, can pivot quickly between projects, and are always ready to roll up your sleeves to make things happen, this is a rare opportunity to shape how product marketing works at one of the world's leading health apps. You’ll help define the ways of working, standards and tools that make product marketing central to how Flo builds and grows. This role is a good fit if you enjoy building something from the start, aligning stakeholders from all functions behind a common goal, and working on products that make a real difference to women's health. Your Experience Must have: 6+ years in Product Marketing for consumer digital products, ideally mobile apps or subscription businesses. Proven track record taking products from concept to marketing, working closely with stakeholders throughout the development process. A track record of testing messaging with data, such as user research, A/B tests or creative tests, and acting on what you learn. The confidence to influence senior product and marketing leaders, and to back your recommendations with evidence. Clear, structured writing: you can set out a strategy that a whole team can act on. Comfort with ambiguity and building new products and processes from scratch. Experience working with Product teams from discovery onward: shaping requirements, pricing and packaging, or in-product experiences like onboarding and paywalls. Nice to have: Experience marketing to US consumers. Experience in healthcare, digital health or another regulated industry. A background in, or strong interest in, women's health. What you'll be doing You'll be responsible for: Own the go-to-market strategy for top priority products, and lead the plan through launch and beyond. Define positioning and messaging: who the product is for, why it matters to them, and how we talk about it. Test your thinking in data-driven ways through user research and in-market experiments. Shape the product from the start. You'll bring customer, market and competitor insight into product decisions, and help set the bar for when a product is ready to launch publicly. Plan and lead launches with Product, Marketing, Legal, Medical, and other stakeholders. Brief and partner with all Marketing teams, including paid acquisition, creative, lifecycle and CRM, brand, social and ASO, so every channel tells the same clear story. Make messaging clear, credible and compliant. You'll work with our Medical and Legal experts to communicate health products responsibly. Measure what works. You'll own adoption and launch metrics for your products, work with analysts on results, and keep improving. Help build the function. You'll shape the templates and ways of working that make product marketing effective across Flo. Annual Salary Range (range may vary based on skills and experience) From £88,000 #LI-Hybrid #LI-AJ1 How we work We’re a mission-led, product-driven team. We move fast, stay focused and take ownership – from brief to build to impact. Debate is encouraged. Decisions are shared. We care about craft, ship with purpose, and always raise the bar. You’ll be working with people who take their work seriously, not themselves. It takes commitment, resilience, and the drive to keep going when things get tough. Because better health outcomes are worth it. What you'll get We support impact with meaningful reward. Here’s what that looks like: Competitive salary and annual reviews Opportunity to participate in Flo’s performance incentive scheme Paid holiday, sick leave, and female health leave Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents Accelerated professional growth through world-changing work and learning support In-person collaboration and work in a hybrid model, with 3 days per week spent in the office 5-week fully paid sabbatical at 5-year Floversary Flo Premium for friends & family, plus more health, pension and wellbeing perks Diversity, equity and inclusion Our strength is in our differences. At Flo, hiring is based on merit, skill and what you bring to the role – nothing else. We’re proud to be an equal opportunity employer, and we welcome applicants from all backgrounds, communities and identities. Read our privacy notice for job applicants .

Задачи: — Настройка рекламных кампаний ВКонтакте / Telegram Ads / Яндекс.Директ — Анализировать целевую аудиторию и конкурентов, сегментировать аудитории и формировать рекламные гипотезы — Разрабатывать стратегию запуска: аудитория, оффер, креатив, тест, масштабирование — Планировать тесты, определять критерии оценки и принимать решения по результатам — Готовить рекламные офферы и тексты, формулировать уникальные торговые предложения под разные сегменты целевой аудитории — Анализировать рекламные показатели, находить причины просадок и точки роста — Оценивать всю воронку: от рекламы и заявки до качества лида и сделки — Ставить технические задания дизайнеру и при необходимости готовить простые креативы самостоятельно — Для Telegram: запускать Telegram Ads и посевы, анализировать каналы через TGStat/Telemetr, работать с UTM-метками Требования: — Опыт работы таргетологом / performance-маркетологом от 1 года — Практический опыт самостоятельного ведения рекламных кампаний: от подготовки стратегии и запуска до оптимизации и отчетности — Опыт работы хотя бы с одним из основных инструментов: VK Ads, Telegram Ads, Яндекс Директ — Опыт в недвижимости, строительстве или смежных нишах будет преимуществом — Интерес к сфере недвижимости и готовность развиваться в этой нише — Опыт одновременного ведения нескольких проектов и умение соблюдать сроки — Готовность работать в команде и по выстроенным процессам, принимать обратную связь и дорабатывать задачи Условия: — Полностью удалённая работа — Полная занятость — Стабильный поток проектов — Обучение за счёт компании — Возможность вырасти до Senior (также готовы сразу брать на позицию Senior при соответствующем опыте)

— оформлять около 40 сторис в день по готовым текстам; — самостоятельно подбирать фото, видео и мемы под смысл;

— Писать стратегии прогревов и сценарии с продающими текстами в Инстаграм и Телеграм. — Реализовывать прогрев - в сторис, постах, reels и телеграм.

Готовить и публиковать посты, stories и короткие видео. Работать с готовыми фото, видео и информацией о собаках.

Главная задача — вести соцсети агентства: придумывать контент, проводить съёмки, монтировать и публиковать материалы. - Составлять контент-план, писать посты, сценарии роликов и сторис.

– продвижение материалов: дистрибуция аналитических статей, инсайдов и спецпроектов канала в целевых Telegram-сообществах (крупнейшие общественно-политические, B2B и отраслевые каналы). – работа с федеральными СМИ: питчинг наших эксклюзивов, расследований и инфоповодов в профильные федеральные медиа.

Мы ищем специалиста, который будет не просто вести социальные сети, а полноценно развивать медийность бренда через контент, общение с блогерами, организации PR мероприятий и коллабораций на стыке стратегий SMM и PR продвижения.

- Опыт работы Team Lead с Facebook в Gambling от 2 лет, не меньше. - Актуальные кейсы за последние 6 месяцев.

• Plan, set up, and launch performance campaigns directly in Telegram Ads. • Continuously track stats, test creatives/bids, and optimize campaigns to maximize ROI and scale spend.