Location: Yerevan, Armenia
Description:
We are looking for a Head of Digital Marketing Department to join our team.
The ideal candidate will have a strong digital marketing background, a strategic mindset, and excellent leadership skills. You’ll collaborate with cross-functional teams to ensure optimal performance and data-driven decision-making.
Responsibilities:
Develop and implement digital marketing strategies to ensure user engagement, and maintain engagement across the Company’s digital platforms, including paid media, SEO, social media, content marketing, etc.
Define monthly/quarterly content promotion strategies, approve action plans, and monitor their execution across social platforms by introducing engaging content and campaigns that will increase brand awareness and customer engagement
Oversee the planning, execution, and improvement of paid media campaigns (PPC, display, social advertising) to ensure maximum ROI and customer engagement
Develop and monitor SEO strategies to increase organic traffic, and improve search rankings via effective keyword research and link-building
Analyze campaign performance, user behavior, and campaign effectiveness using Google Analytics, other data management platforms, and analytics tools
Plan annual, quarterly, and monthly budgets for paid advertising campaigns
Provide annual, quarterly, and monthly performance reports, define and measure KPIs
Collaborate with relevant units within the Company to increase customer satisfaction through a common strategy
Constantly monitor emerging trends, technologies, and tools in digital marketing. Implement innovative strategies to stay ahead of competitors and accelerate growth
Supervise and coordinate the department's activity
Delegate tasks and supervise their implementation according to the deadlines established. Provide guidance, mentoring, and performance evaluation to ensure efficient execution of objectives
Organize and monitor the onboarding process of new hires
Ensure all digital marketing activities comply with the RA Law on Advertising, as well as other legislative and regulatory requirements related to the field
Perform other functions assigned by the immediate supervisor and arising from the duties of the position
Requirements:
Master’s degree in Marketing, Digital technologies, or a relevant field
Proven work experience as a Digital marketing unit manager
Demonstrable experience in designing and implementing successful digital marketing campaigns
Proficient in MS Office (particularly Excel) and data manipulation
Excellent knowledge of English and Russian languages
Strong understanding of how all current digital marketing channels function
Solid knowledge of online marketing tools and best practices
Hands-on experience with SEO/SEM, programmatic media-buying, and CRM software
Familiarity with web design
Experience in data analysis and reporting
Excellent analytical and project management skills
Strong team management and communication (written and verbal) skills
Analytical thinking with strong math skills
Good time management skills, including prioritizing, scheduling, and adapting as necessary
Ability to work on multiple projects with different objectives simultaneously
The ability to think strategically and develop innovative marketing strategies
Location: Home based - Worldwide
Our ambition is to set a standard of excellence when it comes to serving the open source ecosystem. This is your chance to be a part of that as a
Community Engineer at Canonical
.
We are building community management at scale. We have multiple positions available, at different seniority levels.
All applications and candidates are handled through this single entry point.
To improve your chances of success in this application, read our advice on
how to get a job at Canonical
.
The role of a Community Engineer
The Community team at Canonical enables community leaders and participants to get things done, co-ordinating with Canonical teams and ensuring that community processes are efficient and well run. We don't do the work of the community, but we facilitate that work to ensure that energetic and ambitious community members with their own vision of open source can benefit from the work Canonical does and bring their own flavor of Ubuntu into being, to meet the needs and express the interests of their community. You will play a key role in designing, executing, and scaling initiatives that foster a thriving community.
This is an exciting opportunity for a technically proficient person who is passionate about open source software, Linux, and sustainable community building.
In this role, you will support community initiatives with your technical skills and strong organizational skills. You work hand in hand with developers to smooth processes and integrate community plans with Canonical plans for maximum impact. You can encourage and facilitate the creation of new technical projects that enhance the community contribution experience, and you represent community interests to Canonical teams. You will lead complex, multi-disciplinary programs from conception through launch, working closely with Developer Relations engineers, technical authors, product managers, marketing teams, engineering teams, and external partners.
You will support and engage with volunteer developers in the Ubuntu community, addressing their concerns and helping them to create successful tools. You will help to ensure their success and the overall autonomy and sustainability of projects.
You will provide the content and technical support to ensure the community stays engaged and informed. This will include regular blog and social media posts about community initiatives, events, accomplishments, and collaborative efforts between Canonical and the Ubuntu community.
You will communicate effectively with developers and software engineers and represent not only the Ubuntu community but Canonical as a contributor to the wider Linux ecosystem. Our team attends conferences and expos, and talks about technical community projects and their development processes.
Location
: These are fully remote roles, open to candidates across the globe.
What your day will look like
Write high quality content to promote and support community initiatives
Discuss ideas and collaborate on finding good solutions to community problems
Work from home with global travel 2 to 4 weeks for internal and external events
Potential opportunity to travel more if you wish
Nurture community contributions to Ubuntu
Engage with the Ubuntu community through Discourse, Matrix, social media, conferences, etc.
Represent Ubuntu via speaking engagements at events and conferences
Support the engagement by Canonical teams into the open source ecosystem
What we are looking for in you
You love technology and working with brilliant people
You are curious, flexible, articulate, and accountable
You value soft skills and are passionate, enterprising, thoughtful, and self-motivated
You have experience with developer tools and open source projects
You have a clear public record of accomplishments (talks, blog posts, GitHub, X, etc.)
You have interest and experience with some of the following: Ubuntu Linux - kernel or userspace, DevOps, software development, testing and QA, package management, container technology
You can work autonomously and assume full ownership of objectives as needed
You can be flexible with your time and enjoy working with new technology in a fast-paced environment
You are experienced working with open source communities and understand the workflow of volunteer contributors
You have experience in (technical) program management and have excellent organizational, communication and interpersonal skills
Additional skills that you might also bring
Experience with community management
Experience with Developer advocacy
Experience as a software developer
Examples of contributions to the Ubuntu Community
Experience with contributing to open source projects
What we offer
colleagues
We consider geographical location, experience, and performance in shaping compensation worldwide. We revisit compensation annually (and more often for graduates and associates) to ensure we recognize outstanding performance. In addition to base pay, we offer a performance-driven annual bonus or commission. We provide all team members with additional benefits, which reflect our values and ideals. We balance our programs to meet local needs and ensure fairness globally.
Distributed work environment with twice-yearly team sprints in person
Personal learning and development budget of USD 2,000 per year
Annual compensation review
Recognition rewards
Annual holiday leave
Maternity and paternity leave
Employee Assistance Program
Opportunity to travel to new locations to meet colleagues
Priority Pass, and travel upgrades for long haul company events
About Canonical
Canonical is a pioneering tech firm at the forefront of the global move to open source. As the company that publishes Ubuntu, one of the most important open source projects and the platform for AI, IoT and the cloud, we are changing the world of software. We recruit on a global basis and set a very high standard for people joining the company. We expect excellence - in order to succeed, we need to be the best at what we do. Most colleagues at Canonical have worked from home since its inception in 2004. Working here is a step into the future, and will challenge you to think differently, work smarter, learn new skills, and raise your game.
Canonical is an equal opportunity employer
We are proud to foster a workplace free from discrimination. Diversity of experience, perspectives, and background create a better work environment and better products.
Whatever your identity, we will give your application fair consideration.
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