О компании
Atomic Wallet — некастодиальный криптокошелёк с 15+ млн установок и 1,5 млн активных пользователей ежемесячно. Международный продукт с прибыльным и устойчивым бизнесом. Ищем человека, который возьмёт на себя весь маркетинг: от органики и сайта до соцсетей и партнёрств.
Главная цель роли — находить рабочие каналы роста, масштабировать их и увеличивать количество активных пользователей.
Задачи:
— Выстраивать маркетинговую стратегию и приоритеты по каналам, защищать их перед фаундерами.
— Управлять командой и подрядчиками: контент, дизайн, разработка, SEO, копирайтеры. Ставить задачи, контролировать качество и сроки.
— Тестировать маркетинговые гипотезы и новые форматы, быстро закрывать то, что не работает.
— Рост органического трафика: семантика, кластеризация, структура сайта, ТЗ на тексты, on-page оптимизация.
— Разработка и запуск новых страниц и лендингов под продуктовые направления, их SEO-упаковка.
— X (Twitter) и другие соцсети: контент-план, инфоповоды, тексты на английском.
— Общение с пользователями в чатах, сбор обратной связи и передача её в продукт.
Требования:
— 3+ года в маркетинге / growth с измеримым результатом (даже если не в crypto). Сможете показать, что именно выросло и за счёт чего.
— Практический опыт в SEO: сами собирали семантику, ставили ТЗ, запускали страницы и видели рост органики.
— Опыт управления командой или подрядчиками: контент, дизайн, разработка.
— Английский B2+ — контент и коммуникация с партнёрами на английском.
— Аналитическое мышление: решения на основе данных, а не ощущений.
— Интерес к Crypto / Web3 / Tech.
Условия:
— Прямое влияние на рост международного продукта, отчётность напрямую фаундерам.
— 28 календарных дней оплачиваемого отпуска + 7 day off-ов, 100% оплата больничных.
— Выплаты в рублях, валюте или USDT.
— Оплату курсов, семинаров и профильной литературы, индивидуальную программу развития.
— Технику Apple для работы.
— Гибкое начало рабочего дня.
— Занятость полная, офис в Санкт-Петербурге (м. Площадь Восстания), удалённый формат не рассматриваем.
Location: New York
Workplace: OnSite
Company Description
We’re http://checkout.comCheckout.com http://Checkout.com. You might not know our name, but companies like eBay, Spotify, Klarna, Uber, and Sony do, because we’re behind many of the digital experiences you use every day.
We are where the world checks out, enabling over 10 billion transactions yearly for more than one billion global shoppers.
Whether you want to book a holiday, order food, renew a subscription, or check out online, there’s a good chance our tech powers the payments behind the scenes. Our platform helps the most ambitious businesses deliver effortless digital experiences, at scale.
If you want to do career-defining work, you’ve come to the right place. We move fast, think globally, and believe great teams are built by hiring exceptional people with conviction, curiosity, and the desire to make an impact.
With 20 offices across six continents and London as our HQ, we’re shaping the future of fintech – and we’re just getting started.
As our merchant-base, product portfolio, and global headcount continue to grow, we are currently looking for a leader for our Americas Regional Marketing; to oversee and scale marketing in the United States. This high-impact role will drive regional performance by aligning closely with local commercial leadership teams, whilst collaborating with global functional peers to adapt and optimise key programs across ABM, PR, and Field Marketing/Events for the US market.
The incoming leader will manage a growing team as well as optimising ROI on a c. $8-10 million budget for 2026. This budget will be directly managed in-market, and through incredible tight coordination with global marketing leaders, and further budgets covering Performance and Brand Marketing should can be optimised.
This person will report to the Head of North America Revenue leader, with a dotted line into the Global CMO, working closely with the broader Marketing team, and local Commercial leaders; to shape and execute our go-to-market strategy focused on priority prospects, in-pipe opportunities and cross-sell / upsell of the back book.
Role overview | Remit and Responsibilities
Amongst other duties, the incoming Americas Marketing leader will demonstrate:
- Go-to-Market Strategy: Collaborate with The Marketing Leadership Team and the Head of North America Commercial, to define and deliver integrated go-to-market strategies aligned with business goals for frontbook and back book execution.
- Executive Collaboration: Act as a trusted partner for our Head of North America Commercial, the CMO and other executive stakeholders, to develop and execute regional marketing strategies that drive impactful outcomes and contribute to business objectives. You will drive tight alignment with regional growth strategies and our global marketing plan.
- Marketing Strategy Development: Lead the development of innovative marketing strategies across all the Americas region exploring new approaches and championing experimentation to maintain a competitive edge in the rapidly evolving market landscape. With a focus on ABM, Field Marketing, Events and PR you’ll be fully versed in all aspect of integrated campaign marketing.
- Regional Marketing Leadership: Work across Commercial, Partnerships, Revenue Operations and Marketing Leaders to create cohesive and impactful regional plans. You will be responsible for designing and executing the marketing strategy and plan in the region and will need to influence other marketing leaders to deliver what’s needed to support the execution of the plan. This role will be high on influence and collaboration, optimising global spend for quality investment and planning in the market. Your success will be dependent on the ability to forge close working relationships with the Marketing Leadership Team (of which you will be a key member).
- Team Leadership: Manage and grow a team of marketers with varying areas of expertise. Foster a high-performance environment built on trust, ownership, and continuous development. Be the Checkout brand ambassador for the region, working with our partners across the organisation to build and grow the culture in the Americas market.
- Budget Management: Allocate resources strategically to maximize ROI and support the region’s commercial priorities. You’ll be accountable for delivering high impact programs that accelerate commercial results.
- Market Alignment: Stay abreast of market dynamics and industry trends, ensuring marketing efforts align with both global strategies and local preferences to drive effective engagement with enterprise customers
- Measurement and Optimization: Measure performance, and use insights to adjust strategy and improve outcomes for our Enterprise Marketing. Communicate results to stakeholders across the business
Role overview | Desired Background, Core Competencies
The ideal candidate for the role will bring:
- Experience: Over a decade in strategic B2B marketing, with a focus on ABM enterprise marketing and events management. Extensive experience in payments, fintech, or complex enterprise software sectors is highly desirable
- Communication Skills: Excellent communication skills across all levels, with the ability to effectively convey complex ideas and influence buy-in from senior stakeholders
- Leadership Skills: Track record of exceptional leadership and team management, with the ability to inspire and mentor a team of marketing professionals and cross-functional partners to achieve ambitious goals and drive impactful outcomes. Adept at steering complex projects, setting clear priorities, delegating effectively, and maintaining a keen eye on budgets
- Cross-Functional Collaboration: Incredible cross-functional collaboration skills, with the ability to build and maintain relationships with key stakeholders and drive alignment and execution of marketing initiatives across departments. Ideally with have evidenced this at scale, in matrixed/global environments
- Strategic Thinking: Strategic thinker with a proven ability to develop innovative marketing strategies, explore new approaches, and champion experimentation to stay ahead in the rapidly evolving market landscape
- Analytical Mindset: Strong analytical skills, with the ability to utilize marketing technology tools to measure the impact and ROI of marketing activities, providing actionable insights to drive continuous improvement and optimization
- Data-driven decision-making: high-proficiency in leveraging martech tools for performance and ROI tracking, as well as turning insights into tangible actions
- Innovation mindset: constantly on the hunt for innovative strategies and eager to test new tactics to connect with and provide value to our merchants
- Team spirit: a genuine enthusiasm for being an integral part in a dynamic team, seamlessly collaborating with colleagues from all corners of the globe to make an impact
If you feel that you don't meet all the requirements but think you might still be right for the role, please consider continuing in the process. We're always keen to build relationships with leaders who resonate with our mission and values.
Additional Information
Bring all of you to work
We create the conditions for high performers to thrive, through real ownership, fewer blockers, and work that makes a difference from day one.
Here, you’ll move fast, take on meaningful challenges, and be recognized for the impact you deliver. It’s a place where ambition gets met with opportunity, and where your growth is in your hands.
We work as one team, and we back each other to succeed. So whatever your background or identity, if you’re ready to grow and make a difference, you’ll be right at home here.
It’s important we set you up for success and make our process as accessible as possible. So let us know in your application, or tell your recruiter directly, if you need anything to make your experience or working environment more comfortable.
Life at Checkout.com http://Checkout.com
We understand that work is just one part of your life. Our hybrid working model offers flexibility, with three days per week in the office to support collaboration and connection.
Curious about what it’s like to be part of our team? Visit our Careers Page https://www.checkout.com/careers to learn more about our culture, open roles, and what drives us.
For a closer look at daily life at Checkout.com http://Checkout.com, follow us on LinkedIn https://www.linkedin.com/company/checkout/life/ and Instagram https://www.instagram.com/checkout_com/
Задачи:
— Управлять influence-командой и отвечать за результат направления.
— Проводить регулярные синки, контролировать загрузку, качество работы и выполнение планов.
— Обучать менеджеров, развивать их экспертизу и помогать расти внутри команды.
— Выстраивать работу с инфлюенсерами на глобальных рынках Tier 1 и 2.
— Искать и оценивать креаторов через YouTube, TikTok, Reels и другие площадки.
— Вести переговоры, аниматься прайсингом и работать с CPA, Fixed, RevShare.
— Планировать размещения, распределять бюджеты и контролировать эффективность кампаний.
— Готовить брифы, контролировать креативы, интеграции и качество размещений.
— Анализировать результаты, атрибуцию и ключевые performance-метрики.
— Развивать базу инфлюенсеров, агентств и партнеров на глобальных рынках.
— Улучшать процессы команды и масштабировать рабочие подходы.
Требования:
— Опыт работы Team Lead / Lead в influence-маркетинге high-risk продуктов.
— Практический опыт управления и развития команды influence-менеджеров.
— Сильные people-management навыки: регулярный контроль, обратная связь, обучение и развитие сотрудников.
— Hands-on подход: готовность самостоятельно искать креаторов, вести переговоры и подключаться к операционной работе.
— Реальный опыт работы с глобальными рынками, желательно Tier 1 и 2.
— Опыт международного outreach: поиск базы, коммуникация через email и прямые контакты.
— Управление influence-бюджетом от $50k в месяц / объемом от 300 интеграций в месяц.
— Практический опыт работы с YouTube, Reels, TikTok и Twitch.
— Понимание ключевых метрик: FTD, CAC, ROAS, LTV и attribution windows.
— Английский язык от B2 для самостоятельной коммуникации с международными партнерами.
Будет плюсом:
— Любовь к киберспорту, личный игровой опыт в CS2 / Dota 2.
— Опыт автоматизации командной рутины через no-code / low-code / AI.
— Опыт работы как на стороне агентства, так и на стороне продукта.
Условия:
— Работа напрямую с CMO и возможность влиять на развитие направления.
— Фокус на международные рынки и масштабирование глобального influence-маркетинга.
— Большой объем тестов через YouTube, TikTok, Reels, агентства и direct creators.
— ЗП: фиксированный оклад + квартальный бонус.
— График фултайм, удаленный формат работы.
— 28 дней отпуска + оплачиваемые sick days.
УдалённоleadГеография найма не уточнена
Не хотите искать каждый день?
Настройте подбор один раз, и подходящие вакансии будут сами приходить в Telegram.
Задачи:
— Разработка стратегии триггерных коммуникаций (activation, retention, winback)
— Построение единой контактной политики и календаря коммуникаций
— Разработка мультиканальных сценариев: out-of-app (push и pull, email, SMS) и in-app (pop-ups, баннеры, сторис, тултипы)
— Работа с CJM и картой коммуникаций по всему жизненному циклу клиента
— Разработка и развитие флоу возврата пользователей из оттока
— Построение единого подхода к лояльности: монетарные (промокоды, скидки) и немонетарные (ачивки, механики вовлечения)
— Работа с CDP: развитие платформы и постановка требований на доработки
— Формирование требований к продукту (по CRM-инструментам)
— Развитие ML-моделей (совместно с аналитикой, со стороны бизнеса)
— Разработка сценариев досбора контактов и получения согласий (consent management)
— Аналитика эффективности: retention, conversion, revenue uplift.
Требования:
— 3+ года в CRM / lifecycle / retention маркетинге
— Опыт работы с триггерными коммуникациями и автоматизацией
— Опыт мультиканальных коммуникаций (push, email + желательно in-app)
— Понимание CJM и сегментации (RFM или аналог)
— Опыт A/B тестирования и анализа эффективности
Будет преимуществом:
— Опыт работы с CDP (особенно Mindbox или аналогами)
— Опыт in-app коммуникаций (баннеры, сторис, pop-ups)
— Опыт сбора и обогащения базы контактов
— Опыт работы с подписочной моделью.
Условия:
— Конкурентная заработная плата, годовая премия
— Полное соблюдение ТК РФ (оформление, оплата больничных, отпусков и пр.)
— Классный, современный офис в шаговой доступности от метро Киевская
— Гибридный или удаленный формат работы и гибкое начало рабочего дня по согласованию с руководителем
— Гибкие льготы "Aladdin"
— Рабочая техника, дополнительный монитор и прочие девайсы для комфортной работы
— Расширенная ДМС программа со стоматологией и страховка для выездов за рубеж
— Посещение профильных конференций
— Бесплатная подписка на сервис корпоративных скидок BestBenefits
— Подписка на START, доступная на пяти различных устройствах.
Компания Tealium, специализирующаяся на платформах управления данными клиентов для искусственного интеллекта, ищет директора по продуктовому маркетингу для удалённой работы. В обязанности входит разработка и реализация маркетинговых стратегий, направленных на продвижение продуктов компании на мировом рынке. Кандидат должен обладать опытом в области продуктового маркетинга, пониманием технологий управления данными и умением работать в международной среде. Работа предполагает взаимодействие с различными командами и использование современных маркетинговых инструментов для достижения бизнес-целей.
Location: Limassol, Cyprus
We are looking for a senior, hands-on B2B Marketing Manager to build and lead our B2B marketing function.
This is not a role for someone who only coordinates agencies or manages an existing team.
We are looking for an experienced marketing professional who can take full ownership of the function from day one: defining the strategy, creating the plan, executing campaigns and establishing the processes needed to support our commercial growth.
Initially, you will work independently and collaborate closely with our Commercial and Sales teams, external agencies and partners. As the function grows, you will be responsible for building and leading the B2B marketing team.
We are looking for someone highly creative, commercially minded and exceptionally
organised. Someone who understands what needs to be done, takes initiative and turns ideas into measurable results.
Key Responsibilities:
Build and execute Company's overall B2B marketing strategy.
Create the annual marketing plan, budget and execution roadmap.
Develop a consistent and distinctive B2B brand presence across all channels.
Own the company’s social media strategy, with a strong focus on LinkedIn.
Plan and execute content campaigns, thought leadership and executive positioning.
Build and manage lead-generation campaigns that deliver qualified opportunities to sales.
Develop account-based and outbound marketing initiatives for priority prospects and markets.
Own the marketing funnel, from awareness and engagement through MQL and sales handover.
Plan and manage Company's participation in international exhibitions, conferences and networking events.
Take full ownership of event concepts, sponsorships, stand experience, activations, meetings and post-event follow-up.
Create sales-enablement materials, including presentations, commercial collateral, case studies and product content.
Manage external PR, creative, media and event partners.
Implement the right marketing tools, reporting processes and performance dashboards.
Track campaign performance, lead quality, conversion and return on marketing investment.
Build the future B2B marketing team and establish clear roles, processes and KPIs.
What We Are Looking For:
Proven senior-level experience in B2B marketing, ideally within iGaming. SaaS, fintech or technology domains could be considered also.
Demonstrated success in social media, lead generation and international event marketing.
Experience building a marketing function, strategy or team from the ground up.
Strong understanding of B2B sales cycles, commercial funnels and lead qualification.
A highly creative mindset with the ability to develop original campaigns and brand concepts.
Excellent planning, organisation and project-management skills.
Strong commercial awareness and the ability to connect marketing activity with revenue.
A hands-on approach and the ability to execute independently.
Experience managing agencies, suppliers, budgets and multiple projects simultaneously.
Excellent written and verbal communication skills in English.
Strong analytical skills and confidence working with CRM, reporting and marketing automation tools.
A proactive ownership mindset with high standards and strong attention to detail.
What Success Looks Like:
A clear and structured B2B marketing strategy is established and executed
Aloplay develops a strong and recognisable presence within the iGaming industry.
Marketing consistently generates relevant, qualified opportunities for the Sales Team.
Events produce measurable meetings, leads and commercial opportunities.
Marketing campaigns are supported by clear KPIs, reporting and ROI measurement.
The marketing function operates independently, efficiently and with full accountability.
A scalable team and operating structure are built as the company grows.
By joining us, you can expect:
A unique opportunity to build a career in a global, fast-growing company.
An attractive remuneration package, based on qualifications and experience.
Continuous learning and development opportunities.
Company-wide events and team activities, fostering a fun and supportive work environment.
Wolt monthly allowance.
Snack Heaven! Our fully equipped kitchen offers free snacks, fruits, and beverages.
Medical and wellness app, supporting both mental and physical well-being!
Apply now and let’s achieve success together
Apply at https://aloplay.bamboohr.com/careers/109?source=aWQ9MTg%3D
to become a member of our amazing team!
We appreciate all applicants' interest in our open position. Due to the large number of applications, only those who are being considered for the role will be contacted. All applications will be handled with the utmost confidentiality.
Location: Boston, Massachusetts, United States; United States
We take play seriously. We’re looking for curious adventurers ready to find their party, fueled by imagination and drive to build what’s never been built before. At Hasbro and Wizards of the Coast, you’ll collaborate with passionate teams to reimagine our iconic brands and create experiences that spark joy, connection, and community through the magic of play. This is your chance to shape legendary play that lasts a lifetime.
Job Overview
We're looking for a Marketing Creative Director to lead campaign creative across the Hasbro toys portfolio. In this role, you'll build how our brands show up in the world, from global product launches and retail moments to video content, digital, and social. You'll elevate our creative standards, unlock breakthrough ideas, and connect beloved brands with the kids, fans, and grown-ups who love them. And of course, have a lot of fun doing it!
You will guide the creative vision, storytelling, and visual elements across a portfolio that includes preschool, action, collector, adult, and family play. You will be supported by internal teams of copywriters, designers, art directors, and partner with product marketing teams and toy studios to develop groundbreaking campaign platforms and launch new products and characters.
This creative leadership role requires hands-on involvement, combining a strong understanding of how to inspire kids and kidults with visual and storytelling craftsmanship. It values a true appreciation of how toys are played with and a solid grasp of business aspects. The ideal candidate has directed creative campaigns for consumer, entertainment, or brand-based products. They shift easily from big-picture ideas to detailed actions, addressing retail needs, out of home, packaging placement, and global market variations. You'll work closely with the Head of Marketing Creative to ensure our brands keep innovating while staying true to what makes them endure.
Location and Work Arrangement
This role is based at our Boston, Massachusetts, United States office and follows a hybrid schedule designed to support in-person collaboration. Employees are expected to work onsite on Tuesdays, Wednesdays, and Thursdays, with the flexibility to work remotely or onsite on Mondays and Fridays.
What You'll Do
Take charge of the creative development and delivery of toy and game marketing, encompassing campaign platforms, launch assets, video, retail, and digital creative.
Collaborate with brand and product marketing leads to translate strategy into emotionally resonant, data-driven creative.
Mentor and guide teams of internal creatives, helping them grow, complete work at a high level, and stay encouraged.
Set and uphold the creative standard across all work, whether it's a global brand film or a single social post.
Work with product development, development services, and licensing teams to uncover storytelling opportunities in each launch and maintain consistent brand expression from ad to package to shelf.
Guide and encourage external agency partners and vendors, ensuring alignment to each brand's tone, visual identity, and audience.
Balance the demands of a multi-brand portfolio, prioritizing effort, sequencing work, and knowing where a distinct brand voice matters versus where scale and system win.
Represent creative in key meetings, working closely with senior leadership across the business.
What You'll Bring
10+ years of creative experience in brand or campaign work for consumer products, toys, entertainment, or organizations centered around intellectual property.
5+ years leading internal and external creative teams with a track record of strong mentorship and collaborative leadership.
Demonstrated ability to create visual storytelling and audience-first creative for long-standing consumer brands.
Outstanding concepting, campaign development, and narrative instincts.
Comfortable working across multiple brands and audience segments at once, from preschool to adult collector.
Ability to clearly communicate and present ideas to senior customers and collaborators.
A portfolio that showcases variety, creativity, and a strong grasp of how to engage audiences through creatively inspiring work.
Who We Are
We’re a team of creators, storytellers, and innovators united under the Hasbro family and home to beloved brands, AAA digital games studios and immersive experiences that spark imagination across generations. Together, we’re committed to a culture rooted in creativity, excellence, curiosity, and inclusion, and where every employee is empowered to think boldly, act with integrity, and spark joy for all.
Hasbro
About the Company – Hasbro
Wizards of the Coast
Who We Are – Wizards of the Coast
Equal Opportunity
Hasbro is committed to equality of opportunity in all aspects of employment. We are committed to making all employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, or any other legally protected status.
Accommodations
If you have a disability and need reasonable accommodation during the hiring process, please inform your recruiter anytime throughout the process.
Notice Regarding Hasbro’s use of AI in the Recruitment Process
We use Greenhouse’s AI-powered Talent Matching tool to compare your application against our job requirements.
How it works: Talent Matching compares information from your resume and application responses with job-related criteria established and weighted by Hasbro’s recruiting and hiring teams. Depending on the role, these criteria may include relevant skills, work experience, prior job titles, and industry experience. The tool then assigns a match category to help organize applications for review.
Human oversight: Talent Matching supports — but does not replace — human review. It does not automatically advance or reject candidates or make employment decisions. Hasbro’s recruiters and hiring managers review applications and remain responsible for all hiring decisions.
Greenhouse has published the results of an independent bias audit of Talent Matching.
View the Greenhouse Talent Matching audit results
.
Privacy Notice
Please review our Applicant Privacy Notice to learn how we collect, use, and protect your personal information in connection with the application process.
The pay transparency range for this role is listed below. The hiring range will vary based on factors such as experience, skills, location and market conditions. Additionally, employees may be eligible for annual and long-term incentives as part of their overall compensation package.
Pay Range
$155,300
—
$269,100 USD
Employees may be eligible for annual and long-term incentives as part of their overall compensation package, depending on role, location, and eligibility. Benefits and programs may include:
Health & Wellness
Time Off to Recharge
Financial Well-being
Life & Family Support
Volunteer and Community Initiatives
Learning & Development
Exclusive Perks
Please review our
Applicant Privacy Notice
to learn how we collect, use, and protect your personal information in connection with the application process.
About the role
Rove Next is a new premium line from Rove Concepts, a Vancouver-based modern furniture brand selling direct to consumer across Canada and the US. Rove Next launches with improved versions of best-selling pieces and needs its own marketing built from the ground up. The role involves owning how Rove Next reaches and retains customers, focusing on email and lifecycle marketing. The goal is to scale marketing through AI and systems rather than headcount, building a clean function rather than inheriting one. This is not a coordination role but requires problem-solving and proactive management.
Scope
Initially focused on Rove Next, with potential to expand across the Rove Concepts group as the brand grows.
What you'll own
— Email and lifecycle as the primary owned channel, including campaign calendar, flows, segmentation, deliverability, and list health, using Klaviyo.
— Quality control on all outgoing materials: copy, creative, link destinations, offers, regional versions, ensuring errors are caught before shipping.
— Building AI into daily work, shipping AI solutions rather than just proposing them.
— Collaborating with lifecycle and email team, designers, and external ads partner to maintain the campaign calendar.
— Translating marketing results into clear business language, explaining spend, revenue, and recommendations.
Must-haves
— Five or more years in ecommerce or DTC marketing with real ownership of email and lifecycle marketing, experience with Klaviyo or comparable ESP.
— Demonstrated ability to build AI workflows independently and solve problems proactively.
— Fluent, native-level English, both written and spoken, capable of writing premium-sounding copy.
— Strong attention to detail, able to assess assets for alignment with promises, tone, and offer accuracy.
— Comfortable receiving and giving feedback about campaign effectiveness.
Nice to have
— Experience in furniture, home, or other considered-purchase categories with long buying cycles.
— Familiarity with Shopify, GA4, and Meta Ads.
— Experience enforcing brand guidelines within a team.
What success looks like
— Growth of flow revenue as a share of total email revenue.
— Reduction of errors reaching leadership.
— AI integrated and producing measurable results within 90 days.
Compensation
$3,500 to $4,500 USD per month depending on experience, independent contractor.
How to apply
Send CV to talent@rovenext.com with two examples: one AI workflow or automation built and its impact, and one instance of catching an error before shipping. Include a short voice note introducing yourself and what you'd want to know before writing your first email. Shortlisted candidates will complete a short paid project.
We’re looking for a strategic partner to join a startup team. Preferred location is EU-based. The role includes Marketing Manager, Developer, PR, and Virtual assistant responsibilities. Startup experience is a plus.
Location: San Francisco, California
Fin
, now part of Salesforce, is on a mission to help businesses provide perfect customer experiences.
Our AI Agent Fin is the highest-performing AI Customer Agent on the market today, enabling businesses to deliver impeccable, always-on customer support across the customer journey, from service, to sales, to ecommerce. Powered by our own AI models, Fin resolves complex customer issues end-to-end across every channel, with minimal set-up and integration. Fin can also be combined with our natively integrated Intercom help desk, giving modern support teams one single system.
Together with Salesforce, the #1 AI CRM, where humans with agents drive customer success, we're building the future of customer experience. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword, it's a way of life. The world of work as we know it is changing, and we're looking for Trailblazers who are passionate about bettering business and the world through AI.
Ready to level up your career at the company leading workforce transformation in the agentic era? You're in the right place. Agentforce is the future of AI, and you are the future of Salesforce.
What's the opportunity?
The Solutions Marketing team positions Fin to win in the market through compelling messaging, content, audience understanding, and field activation. The Director of Solutions will manage a team of solution marketers that will fundamentally help our revenue teams to be more effective and grow Fin ARR. This is a strategic role in the company, working directly with the senior leadership team.
The Role
The Solutions Marketing team can be thought of as the solutions or outbound equivalent of a traditional product marketing team. Fin already has a product marketing team that works closely with product managers to understand our product, create messaging, and build assets for product launches, the Website and our field.
The Solutions Marketing team on the other hand, will focus on our product as a whole and how to best message it to the various audience segments we care about, and then activate revenue teams with that knowledge and content.
What will I be doing?
The work under your team will include:
Partnering with the product marketing team and product and marketing executives on the company messaging Including how we articulate our differentiators to various audiences
For industries that we prioritize, understanding what the buyer cares about and tailoring our messaging and content to win in that industry.
Positioning Fin for enterprise audiences and supporting enterprise & ABM campaigns and sales cycles
Building and managing our customer intelligence program so that our field is always confident and prepared to win every competitive deal
Working closely with Product Marketing and Enablement teams to ensure that the field is equipped with the company, product, and competitive knowledge they need to win at a high rate.
Supporting demand gen campaigns and sales plays with strategy, messaging, and content
What we're looking for
This role is for someone who can understand technology deeply while not losing sight of how to match messaging with audience needs and create content out of it that is compelling and memorable.
You've done this before
8+ years in product marketing or solutions marketing at a B2B SaaS company
4+ years as a manager leading product or solution marketers
Experience in B2B SaaS and, ideally AI-native or AI-centric companies
A track record of success across the organizations you've worked at
Skills you have
Excellent written communication skills and strong editorial judgment. An innate desire to dispense with jargon and corporate speak and create simple yet compelling content.
You’re product forward. You enjoy working with products, getting your hands dirty with the technology, and taking a product-first approach to marketing
You are AI-forward in your work. You actively use AI to make yourself more productive and are very comfortable working within tools like Claude Cowork and Claude Code to move faster
You’re AI forward in your interests. You're well past understanding the basics of the latest trends and technology shifts and enjoy getting into the next level of detail of where the market is going.
*Proof of eligibility to work in the United States is required.
The base salary range for candidates within the San Francisco Bay Area is $285,000 - $305,000. Actual base pay will depend on a variety of factors such as education, skills, experience, location, etc. The base pay range is subject to change and may be modified in the future. All regular employees may also be eligible for the corporate bonus program or a sales incentive (target included in OTE) as well as stock in the form of Restricted Stock Units (RSUs).
#LI-Hybrid
Unleash Your Potential
When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.
In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. At Fin, we want to give people what they need to do the best work of their careers. Our benefits and programs are designed to support your health and wellbeing, your family, your time away from work, and your financial future. Offerings vary by location in line with local practices and requirements. Learn more about working at Fin and the benefits we offer at
fin.ai/careers
. Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.
Policies
Fin has a hybrid working policy. We believe that working in person helps us stay connected, collaborate easier and create a great culture while still providing flexibility to work from home. We expect employees to be in the office at least three days per week.
We have a radically open and accepting culture at Fin. We avoid spending time on divisive subjects to foster a safe and cohesive work environment for everyone. As an organization, our policy is to not advocate on behalf of the company or our employees on any social or political topics out of our internal or external communications. We respect personal opinion and expression on these topics on personal social platforms on personal time, and do not challenge or confront anyone for their views on non-work related topics. Our goal is to focus on doing incredible work to achieve our goals and unite the company through our
core values
.
Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination.
Know your rights: workplace discrimination is illegal.
Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.
Задачи:
— Управлять сайтом как продуктом: стратегия, гипотезы, тесты, релизы
— Улучшать пользовательский путь и процесс покупки (JTBD, CJM)
— Отвечать за ключевые метрики: конверсия в лиды/продажи, трафик, выручка
— Работать с Яндекс.Метрикой: анализировать воронки, находить точки роста
— Работать с трафиком и SEO: прогревать брендовый, привлекать небрендовый
— Координировать дизайн, разработку, контент и SEO
— Выстраивать системную работу с гипотезами
Требования:
— Опыт работы с коммерческими сайтами: влияние на конверсию, трафик, выручку
— Опыт работы с сайтом как продуктом: гипотезы, A/B-тесты, релизы
— Уверенное владение Яндекс.Метрикой (воронки, вебвизор, карты кликов, сегментация)
— Опыт работы с SEO: постановка задач, контроль подрядчиков
— Опыт работы с Figma
— Понимание JTBD, CJM, UX/CX
— Опыт управления кросс-функциональной командой (разработка, дизайн, контент, SEO)
Желательно:
— Опыт в EdTech / онлайн-образовании, в идеале — в нише ЕГЭ/ОГЭ. Если опыта в этой сфере нет, но есть желание разобраться — тоже рассматриваем
Условия:
— Оклад от 160 000 ₽ + бонусы за достижения результатов
— Полностью удалённый формат
— Гибкий график: 5/2, выходные можно выбрать любые, нет строгого начала дня
— Оформление по договору ИП (налог компенсируем)
— Участие в масштабных запусках, продукт с социальной значимостью
— Премии за успешные проекты
— Полная оплата обучения при необходимости
Location: Remote - US
The role:
Newsela is hiring a Senior Marketing Operations Analyst who can make a significant impact quickly. Reporting to the Director of Marketing Operations, this role will own key components of Marketing’s measurement, analytics, and reporting infrastructure, including reporting architecture, dashboard development and governance, advanced data modeling, multi-touch attribution, and KPI development and tracking. This role will partner cross-functionally with Marketing, Finance, and Operations to standardize reporting, strengthen data integrity, and expand visibility into marketing performance across the company
Why you’ll love this role:
Reporting:
Lead cross-functional alignment with Finance and Sales Operations to establish consistent reporting and auditing across the organization
Own and architect full-funnel marketing reporting in Salesforce and Tableau, defining key performance indicators
Define and standardize scalable, repeatable analytical processes and reporting methodologies across different tools.
Establish KPIs and benchmarks to measure against for testing and as the foundation for future modeling
Synthesize data across multiple platforms to provide holistic insights into marketing and business performance, including data from Marketo, Google Analytics, Google Ads, LinkedIn Ads, and other relevant sources.
Partner with the Director of Marketing Operations to design, implement, and govern comprehensive multi-touch attribution and marketing influence models
Data Structure:
Assess campaign performance across channels and funnel stages to identify the data structures, inputs, and analytical approaches needed to surface meaningful insights.
Scope and implement the data structure needed to effectively create, audit, visualize, and build reports for the Marketing organization
Drive cross-functional data integration initiatives to maintain seamless data flows in support of the company’s operations workflow
Own the strategic roadmap and implementation for unifying disparate marketing data sources for end to end analysis
Analysis:
Build advanced predictive models and forecasts for MQLs, pipeline, and bookings using top-down and bottom-up methodologies
Lead complex cross-functional analysis that improve data quality, strategic context, and support business decision making
Develop analytical frameworks to surface actionable insights, emerging trends, and strategies to optimize marketing performance
Deliver weekly executive-level reporting and strategic recommendations to guide team priorities and continuous performance optimization
Translate complex analysis and concepts in a way that makes it easy for all marketing team members and executives to understand what the story is and what it is telling the company to do
Why you’re a great fit:
5+ years of progressive experience in marketing analytics or operations
Advanced proficiency in Excel and/or Google Sheets, with experience analyzing and synthesizing complex datasets
Experience applying statistical modeling, forecasting, and advanced analytical techniques to business and marketing performance
Demonstrated experience developing marketing attribution methodologies, including multi-touch attribution and marketing influence models
Strong understanding of the marketing and sales funnel, including MQL, pipeline, bookings, conversion, and related performance metrics
Experience building scalable reporting frameworks, dashboards, and KPI measurement systems
Strong communication and data storytelling skills, with the ability to translate complex analyses into clear insights and recommendations for both technical and non-technical audiences
Demonstrated ability to build strong cross-functional relationships and influence stakeholders across Marketing, Sales, Finance, and leadership
Working knowledge of Salesforce, Marketo, Tableau, Google Analytics, or similar platforms
Preferred Experience:
Bachelor’s degree in Mathematics, Statistics, Computer Science, Analytics, or a related quantitative field, or equivalent practical experience
Experience with Chili Piper, Salesloft, Google Ads, Meta Ads, LinkedIn Ads, or similar marketing and sales technology platforms
Why you’ll love working at Newsela:
Health & Wellness:
Comprehensive medical benefits with employer contribution to premiums and to HSA accounts. Additional benefits such as gym reimbursement, pet insurance, free access to the Calm app, Rocket Lawyer and more to help you stay healthy: mind, body, and soul.
Work From Home:
We are a fully remote company. We provide a monthly tech stipend to support your WFH needs!
Supporting ALL Families:
Inclusive benefits to support you and your family, including parental leave, fertility support, adoption, and more!
Financial Wellbeing:
Invest in your future with our 401(k) plan, which includes a employer match to help you build long-term financial security.
Time Off:
Flexible PTO, paid sick time off, company holidays plus winter break (Dec 24th - Jan 1st).
Professional Development:
Newsela offers an annual learning and development allowance to employees to attend external training sessions, classes, workshops, conferences, and educational materials to foster professional growth within their current role and career aspirations at Newsela.
Make A Difference:
No matter your role or department, the work you do each day helps share the future of education and improves the lives of students and teachers.
About Newsela:
Newsela is a leading education technology company dedicated to meaningful classroom learning for every student. We deliver integrated, AI-powered solutions designed to unlock student engagement, empower teachers, and drive meaningful learning outcomes. Our suite of products supports knowledge and skill development, writing practice, daily instruction, assessment, and data-informed decision-making across K–12 classrooms. Grounded in learning science research, Newsela’s solutions integrate content, assessment, and analytics to help educators track progress, understand student outcomes, and deliver high-impact instruction that supports every learner.
#LI-Remote
Final compensation will be determined based on the candidate’s individual skills, qualifications, and experience. Total compensation for this role also includes incentive stock options and benefits.
Base Compensation Range
$82,600
—
$108,550 USD
Location: Milan, Italy
Our Global Structure
Deliveroo is now part of DoorDash, bringing together teams with even greater reach, scale, and ambition. Depending on your role, you may collaborate with teammates, systems, and leaders across DoorDash and Wolt. Together, we’re unlocking new possibilities as one global team.
Join us in our mission to transform the way people shop and eat, where impact, innovation, and growth drives everything we do. At Deliveroo, Marketing plays a key role in driving growth and shaping how customers experience our brand. We work across local and global teams, combining strategic thinking, creativity and a strong understanding of e-commerce to solve business challenges and deliver best-in-class marketing campaigns. If you’re entrepreneurial, hands-on and passionate about building brands and driving growth in a fast-paced environment, this is the team for you.
We’re looking for a Marketing Manager to join our Milan team. This is a hybrid role. In this role, you’ll help us build, scale, and optimize co-marketing strategies with our key restaurant and grocery partners, driving mutual growth and maximizing brand visibility across Italy.
What You’ll Be Doing
You’ll be joining the Partner Marketing team. This team bridges the gap between our commercial business partners and our marketing engine, creating high-visibility marketing collaborations that delight customers and accelerate marketplace performance through partners growth.
Here’s what your day-to-day might look like:
Lead end-to-end co-marketing strategies:
Develop and execute joint marketing strategies with top tier restaurant partners to drive customer acquisition, order growth and partner performance, ensuring partner marketing plans and campaigns calendar are fully integrated with Deliveroo’s broader marketing strategy and priorities while leveraging local markets dynamics, seasonal opportunities and partner’s priorities.
Manage commercial marketing relationships:
Act as the primary marketing point of contact for key account stakeholders, pitching opportunities and aligning promotional roadmaps.
Optimize partner campaign performance:
Monitor real-time performance indicators and campaign metrics, utilizing data-driven insights to continuously iterate marketing tactics and maximize shared ROI.
Monitor and manage relevant marketing budgets
, tracking monthly spend and ensuring effective budget allocation in line with campaign plans and business priorities.
Collaborate cross-functionally:
Work alongside central creative, local account management, and analytics teams to ensure partner initiatives align perfectly with national brand playbooks.
What You’ll Need to Thrive
Our ideal candidate will bring strong expertise in some of these areas and curiosity to grow in others:
5-6 years of experience in Trade or Partner Marketing departments
within fast paced environments across FMCG, e-commerce, tech or retail with a proven track record of developing and managing successful co-marketing campaigns.
Strong understanding of the Italian commercial landscape:
Deep familiarity with regional consumer behaviors, retail promotions, and local media channels across major Italian cities.
Proven ability to manage external stakeholders:
Exceptional communication, pitching, and relationship-management skills to successfully guide commercial conversations with enterprise partners.
Data-driven mindset with commercial acumen:
Comfort interpreting data sets to evaluate campaign effectiveness, optimize attribution, and report performance clearly to partners.
Self-starter with an adaptable and proactive mindset
, comfortable navigating constant change, making sound decisions in a fast-paced environment and taking ownership in dynamic situations.
Fluency in both English and Italian:
Full professional proficiency in both written and spoken languages to ensure seamless collaboration across local and global team structures.
Why Join Us?
At Deliveroo, you’ll do work that matters, solving real-world problems in a three-sided marketplace that’s constantly evolving. We’re food lovers, problem solvers, community builders and more, brought together by a shared drive to make things better. Working here you can expect to:
🔧
Make a visible impact every day
Your work directly improves experiences for customers, partners and riders.
🌱
Learn fast in an entrepreneurial environment
Work close to the market with autonomy, pace and real responsibility.
🧠
Build a career, not just a role
Stretch yourself, develop new skills and grow as the business evolves.
🌎
Deliver together in an inclusive culture
Collaborative, values-driven teams that support how you work best.
We aim to create a fair process that lets your skills shine—our interview typically includes 3-4 stages. Find more about how we hire here.
Compensation
National Collective Agreement (CBA): CCNL Commercio e Terziario
Classification Level: Livello 2
The salary range for this role is €45,600 – €57,000 gross per year.
The successful candidate's starting pay will fall within the pay range listed above and is determined based on a number of job-related factors including, but not limited to, skills, experience, qualifications, work location, and market conditions.
This position is not eligible for consideration for an equity/RSU grant.
To learn more about our benefits, please do not hesitate to bring this up with your Talent Acquisition Partner!
The successful candidate's starting pay will fall within the pay range listed below and is determined based on a number of job-related factors including, but not limited to, skills, experience, qualifications, work location, and market conditions.
This position is not eligible for consideration for an equity/RSU grant.
Pay Range:
€45,60
—
€57 EUR
Diversity, Equity and Inclusion
At Deliveroo, we know that a great workplace reflects the world around us and that true diversity and inclusion make us stronger, more creative, and better at what we do. We’re committed to fostering an environment where everyone can do their best work and feel they belong.
We believe in equality of opportunity and welcome candidates from all backgrounds regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion, or belief.
If you have a disability or long-term health condition and need support to apply for one of our roles, or require any reasonable adjustments during the recruitment process, you’ll have the opportunity to let us know once you’ve submitted your application. We’ll share details on how to request support so we can ensure you have a fair and equitable experience.
If you’re excited about making a real impact in a fast-moving marketplace and growing your career alongside ambitious, supportive teams, we’d love to hear from you!
Beware of recruitment scams: DASH Brands will never ask you to pay money or share sensitive financial information during hiring — learn more about DASH Brands' legitimate recruiting process at
careersatdoordash.com/recruitment-scam-awareness
.
Опыт работы писателем/редактором, портфолио материалов и маркетинговых активов, которые вы создавали, желательно для B2B-аудитории.
В компании работают русскоязычные ребята.
C Teleport — платформа для управления командировками в компаниях.
Размер команды — 51-200 человек.
Инвестиции — €1.2M.
УдалённоГеография найма не уточнена, офис: Нидерланды
About Us
We’re Fundraise Up - a global fundraising platform built to make donating to nonprofits fast, seamless, and accessible to all. Every month, our technology powers tens of millions of dollars in donations across the globe. We focus on innovation that directly impacts results: faster load times, higher conversion rates, global payment support, and accessibility-first design. Our platform is trusted by many of the world’s leading nonprofits, including UNICEF, the Alzheimer’s Association, and a wide range of global NGOs. With a 4.9/5 rating across top software review platforms, we’re recognized not just for our impact - but for the quality of the product we deliver.
About the Role
Enterprise deals aren't won by a single email or a single seller. They're won by a coordinated push that reaches every stakeholder in the room, at the right moment, with the right message. As our Account-Based Marketing Manager, you'll own the programs that turn our highest-value Enterprise and Strategic accounts into pipeline. You'll work directly with Sales, Revenue Operations, and Partnerships to build 1:1 and 1:few plays that engage buying groups and move complex, multi-stakeholder deals forward. This is a role for someone who's comfortable building from limited precedent and translating account strategy into campaigns that actually change how a deal moves.
What you'll do
Own and execute ABM programs for a defined portfolio of Enterprise and Strategic accounts, from strategy through campaign delivery.
Design 1:1 and 1:few ABM plays that engage decision-makers and full buying groups, not just single contacts.
Partner with Sales on account plans, opportunity progression, and executive engagement, acting as the marketing counterpart to their account strategy.
Build personalized messaging and content experiences tailored to enterprise stakeholders, translating account priorities into a value narrative.
Run multi-channel campaigns across LinkedIn, email, paid media, content hubs, direct mail, and events, sequencing channels to match where each account is in the funnel.
Lead high-touch executive engagement initiatives, including curated dinners, events, and account-specific experiences that build senior-level relationships.
Drive account research to surface buying group members, whitespace, and engagement signals that inform where to focus next.
Track account engagement, campaign performance, and pipeline impact across the portfolio, and use those signals to reallocate effort toward what's working.
Test new ABM tactics and engagement approaches, treating each program as a hypothesis to validate rather than a template to repeat.
At Fundraise Up, AI is a default tool, not an experimental one. We expect every team member to actively use AI in their day-to-day work, identify where AI can change the shape of problems in their function, and grow their fluency as the tools evolve.
Skills and Qualifications
4-7 years of B2B marketing experience with strong exposure to enterprise demand generation, ABM, or strategic account marketing.
Demonstrated experience executing multi-channel ABM programs targeting complex buying groups.
Strong analytical skills, with the ability to evaluate account engagement and pipeline signals and adjust programs accordingly.
Experience partnering closely with Sales to support account strategies and opportunity progression.
Ability to independently plan and execute marketing initiatives aligned with broader strategic objectives.
Experience with Salesforce, HubSpot, LinkedIn, and ABM or intent tools.
Comfort operating in a fast-paced environment where priorities shift and plans need to adapt in real time.
Nice to Have
Experience running executive-level engagement programs (dinners, curated events, VIP experiences).
Background in SaaS or fintech, where enterprise sales cycles involve multiple senior stakeholders.
You'll Thrive Here If
You Treat a stalled enterprise deal as a puzzle to solve, not someone else's problem.
Can build a program from scratch when there's no playbook to follow.
Read pipeline and engagement data as a starting point for the next test, not a to file away.
Move comfortably between big-picture account strategy and the details of a single campaign asset.
Build real working relationships with sellers instead of treating Sales as a stakeholder to manage.
Hold a high bar for personalization. Generic ABM doesn't move enterprise buying groups.
Take ownership of outcomes, not just activity. Pipeline impact is the scoreboard.
Give and take direct feedback easily, and adjust fast when a play isn't landing.
Compensation
The compensation range for this role is $98,000 - $106,000. Final compensation will be determined based on relevant experience, skills, qualifications, alignment with the role’s requirements and location.
Perks & Benefits
Health, Dental, and Vision insurance covered at 100% for employees, 80% for employee plus dependents, and 70% for employees plus family.
FSA and HSA Spending Account.
20 days of vacation, 5 sick days, 11 company holidays plus an additional 1 floating holiday.
401(k) plan with company match.
100% Company-paid short-term disability, long-term disability, basic life insurance and AD&D.
Paid parental leave (12 weeks for primary caregivers / 6 weeks for secondary caregivers).
Generous home office stipend to support your remote workspace.
Annual professional development stipend to support your growth (e.g., workshops, courses, and seminars).
Charitable giving program and paid volunteer time off with registered non-profits.
Please note: All official correspondence from Fundraise Up will exclusively originate from the @fundraiseup.com domain. Exercise caution and ensure the authenticity of emails claiming to be from our company. We are an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, color, religion, gender, sexual orientation, gender identity or expression, age, national origin, disability, or any other characteristic protected by applicable law in the countries where we operate.
Задачи:
— управлять воронкой от привлечения до продажи;
— отвечать за стоимость и качество квалифицированных лидов;
— работать с Meta Ads;
— анализировать кампании, аудитории, learning и creative fatigue;
— руководить командой и подрядчиками;
— строить когортную и сквозную аналитику;
— анализировать CRM Bitrix24;
— находить узкие места в воронке;
— развивать SEO, блог и YouTube;
— снижать зависимость от платного трафика;
— работать с обратной связью отдела продаж.
Требования:
— подтверждённый опыт ответственности за лиды, встречи, продажи и CAC;
— кейсы масштабирования привлечения в цифрах;
— уверенная работа со сквозной аналитикой и атрибуцией;
— понимание SEO;
— опыт управления командой и подрядчиками;
— уверенное использование AI;
— готовность полностью погрузиться в одну компанию.
Условия:
— полностью удалённая работа;
— full-time;
— фикс 2 000 € + квартальный бонус;
— совокупный доход до 5 000 €;
— прямое взаимодействие с собственником;
— высокий уровень самостоятельности.
Location: Atlanta, GA (Hybrid)
The Position
CallRail is a lead engagement platform: we show businesses which marketing drives their calls, forms, and chats, and we help them answer, qualify, and route those leads around the clock. Home services is one of our largest and fastest-moving markets, and we're looking for a Vertical Marketing Manager to own it. Think of the role as general manager for home services: you set the strategy, you own the number, and you're the company's go-to on this market.
You'll build the home services personas, positioning, and messaging, verticalizing our go-to-market narrative for this audience. From there you'll partner with demand generation, customer marketing, and content on how it comes to life, and work closely with sales, product, and leadership on what we build and say. Expect roughly equal parts strategy and execution.
Home services is not one market, though. A roofer, an HVAC contractor, a remodeler, and a landscaper run different businesses with different seasons, job values, and buying triggers. Building a real strategy for each priority subvertical, rather than one generic story, is where this role makes its biggest impact.
What You'll Do
You act like an owner.
Home services is your line of business. You know its performance, its risks, and its opportunities inside and out, and you carry the accountability that comes with it.
You bring an informed point of view.
You represent home services in cross-functional and leadership conversations, and your perspective carries weight because it's grounded in real expertise — what customers are telling you, what the data shows, what competitors are doing.
You advocate for what your market needs.
You don't wait for a door to open; you open it. When you see something we need in order to win in home services, you build the case for it, bring the rationale and the numbers, and champion it until it gets a real decision.
You go deep.
You're genuinely curious about this industry, its buyers, and the forces shaping it. You want to keep learning, testing, and refining what works.
What You'll Own
Home services strategy and business performance
Own the go-to-market strategy for CallRail's home services business, including which subverticals we prioritize, how we position and message to them, and the plan to hit our acquisition and revenue goals
Live in the numbers that define the health of the business: customers, new MRR, churn, ARPU, conversion rate, and product adoption. You'll spot emerging trends and issues early, work cross-functionally to understand what's driving them, and bring a plan when one is needed.
Report on performance to leadership with the insight and executive presence to explain what's changing, what it means, and what you're doing about it
Market and competitive expertise
Be CallRail's subject matter expert on the home services market: the buyers, the workflows, the seasonal and operational realities, the vendor landscape, and the economics of how these businesses grow
Own the home services buyer personas and the value propositions, positioning, and messaging built on them — the work that differentiates CallRail in an increasingly crowded lead engagement and AI voice market
Track the competitive set continuously: who's winning, who's new, where they beat us, where we beat them, and what we should do about it. Feed that intelligence to product, sales, and leadership
Regularly surface the headwinds and tailwinds shaping the vertical and translate them into implications for our strategy
Validate market requirements through customer interviews, surveys, win/loss analysis, sales insight, and usage data
Be the face of CallRail in the home services market: trade shows, industry speaking engagements, webinars, panels, podcasts, etc.
Subvertical strategy and expansion
Decide which subverticals we invest in and in what order, with a clear view of market size, our current traction, and where we're positioned to win
Build distinct strategies, positioning, and messaging for each priority subvertical.
Know the operational differences that shape how each subvertical buys
Build the subvertical-specific proof that makes the case credible — customer stories, benchmarks, and ROI framing that speak to that trade rather than to "home services" in general
Cross-functional leadership
Serve as the hub between sales, product marketing, customer marketing, demand generation, and product development, feeding market insight into each function and making sure everyone is marching in the same direction
Serve as the messaging authority for home services: consulting across marketing for campaign and content development
Pressure-test the work happening across teams against a simple bar: does it solve a real home services customer pain point, strengthen our competitive position, resonate with the segment we're targeting, and drive measurable results?
Partner with product development teams as the voice of the home services customer, bringing market insight that shapes the roadmap
Enable sales and support: train them on the problems we solve for home services buyers, and work with sales enablement to build the internal tools and external collateral they need
What You'll Need
BS/BA and 4–6 years of experience in a strategic marketing role, with direct experience in home services tech, the trades, field service software
A track record of owning a strategy end to end and being accountable for the results, not just executing someone else's plan
Strong analytical instincts and genuine comfort with data — you can get to the story behind the metric and build a case around it
Excellent written and verbal communication, and the confidence and presence to represent your point of view to senior leaders and to external audiences
Demonstrated ability to influence and align cross-functional partners without formal authority
Comfort operating in a fast-moving environment where you'll prioritize, make tradeoffs, and shift between strategic thinking and hands-on execution in the same day
If you do not meet all the requirements listed, we still encourage you to apply! No job description is perfect, and we may also have another opportunity that aligns with your skills and experience.
Additional Perks
Healthcare (one option covered at 100% for employees), Dental & Vision Coverage
Competitive HSA with company matching
Paid parental leave
Flexible vacation policy
401K options with company dollar-for-dollar match
Employee stock options available from day one
$2,000 annual educational allowance
Catered lunch every Tuesday * an in-office perk
MARTA transportation or office parking expenses covered
Employee charitable donation company match, up to $500 annually
Regular company outings and events
Hybrid work options with $500 office stipend to set up your home office
Designated bike storage
Learn more:
https://www.callrail.com/about/
You Are Welcome Here
CallRail understands that valuing diverse creative practices and forms of knowledge are crucial to and enrich the company's core mission. We encourage applications from everyone, including members of all equity-seeking communities, such as (but certainly not limited to) women, racialized and Indigenous persons, persons with disabilities, and persons of all sexual orientations and gender identities and expressions. In your application, please feel free to note which pronouns you use (For example - she/her/hers, he/him/his, they/them/theirs, etc).
Continuous adoption of AI technologies is essential to this role. You will be expected to leverage AI platforms to streamline operations, solve complex problems, and stay ahead of industry benchmarks.
*** This position is based out of our Atlanta office. Through December 2026, employees are expected to work in the office on Tuesdays and Thursdays.
Beginning in January 2027, CallRail will transition to a 3 day hybrid work model. Employees will work in the office on Mondays, Tuesdays, and Thursdays.
Location: Atlanta, GA (Hybrid)
The Position
CallRail is a
lead engagement platform: we show businesses which marketing drives their calls, forms, and chats, and we help them answer, qualify, and route those leads around the clock. We're looking for a Vertical Marketing Manager to own a portfolio of our emerging markets, with automotive at the center. Think of the role as general manager for that portfolio: you set the strategy, you own the number, and you're the company's go-to on these markets.
You'll build the personas, positioning, and messaging for these verticals, verticalizing our go-to-market narrative for each audience. From there you'll partner with demand generation, customer marketing, and content on how it comes to life, and work closely with sales, product, and leadership on what we build and say. Expect roughly equal parts strategy and execution.
Automotive is the priority. It's one of our fastest-growing segments, and the aftermarket — repair and service businesses, tire and quick-service shops, collision centers, and the parts suppliers and retailers who serve them — is where you'll go deepest. Alongside it, you'll own a portfolio of our emerging small business verticals. They sit at different stages and require different levels of investment, and determining where to focus is a core part of the role. What connects them is the customer: small businesses that win or lose on the leads they capture.
What You'll Do
You act like an owner.
These markets are your line of business. You know their performance, their risks, and their opportunities inside and out, and you carry the accountability that comes with it.
You bring an informed point of view.
You represent home services in cross-functional and leadership conversations, and your perspective carries weight because it's grounded in real expertise — what customers are telling you, what the data shows, what competitors are doing.
You advocate for what your markets need.
You don't wait for a door to open; you open it. When you see something we need in order to win, you build the case for it, bring the rationale and the numbers, and champion it until it gets a real decision.
You go deep.
You're genuinely curious about this industry, its buyers, and the forces shaping it. You want to keep learning, testing, and refining what works.
What You'll Own
Portfolio strategy and business performance
Own the go-to-market strategy across your automotive & other SMB verticals: how we position and message to each audience, and the plan to hit our acquisition and revenue goals
Decide where your time and our investment go. These markets won't all need the same thing, and setting that balance — then making the case for it — is yours to own
Live in the numbers that define the health of the business: customers, new MRR, churn, ARPU, conversion rate, and product adoption. You'll spot emerging trends and issues early, work cross-functionally to understand what's driving them, and bring a plan when one is needed.
Report on performance to leadership with the insight and executive presence to explain what's changing, what it means, and what you're doing about it
Automotive market and competitive expertise
Be CallRail's subject matter expert on the automotive aftermarket: the buyers, the workflows, the operational realities, the vendor landscape, and the economics of how these businesses grow
Own the automotive buyer personas and the value propositions, positioning, and messaging built on them — the work that differentiates CallRail in an increasingly crowded lead engagement and AI voice market
Build the proof that makes our case credible: customer stories, benchmarks, and ROI framing grounded in how these businesses actually operate
Track the competitive set continuously: who's winning, who's new, where they beat us, where we beat them, and what we should do about it. Feed that intelligence to product, sales, and leadership
Regularly surface the headwinds and tailwinds shaping the market and translate them into implications for our strategy
Validate market requirements through customer interviews, surveys, win/loss analysis, sales insight, and usage data
Be the face of CallRail in the automotive market: trade shows, industry speaking engagements, webinars, panels, podcasts, etc.
Your broader vertical portfolio
Own the positioning and messaging for the other emerging small business verticals, scaling the depth to the opportunity.
Keep a live read on each: where we're winning, where we're losing, and which ones are showing early signs of becoming a bigger bet
Size and pressure-test opportunities, in these markets and in ones we haven't entered: how big, how winnable, what it would take, and what we would have to be right about
Bring recommendations with a clear case for investing or passing. Knowing which markets to walk away from matters as much as knowing which to chase
Run early, lightweight tests where the signal looks promising — positioning, messaging, and proof — and build a repeatable approach the team can use the next time we look at a new vertical
Cross-functional leadership
Serve as the hub between sales, product marketing, customer marketing, demand generation, and product development, feeding market insight into each function and making sure everyone is marching in the same direction
Serve as the messaging authority for your verticals: consulting across marketing for campaign and content development
Pressure-test the work happening across teams against a simple bar: does it solve a real customer pain point, strengthen our competitive position, resonate with the segment we're targeting, and drive measurable results?
Partner with product development teams as the voice of your customers, bringing market insight that shapes the roadmap
Enable sales and support: train them on the problems we solve for these buyers, and work with sales enablement to build the internal tools and external collateral they need
What You'll Need
BS/BA and 4–6 years of experience in a strategic marketing role focused on small business buyers, including direct experience marketing to automotive businesses
A track record of owning a strategy end to end and being accountable for the results, not just executing someone else's plan
Experience entering or evaluating a new market: sizing the opportunity, building the case, and standing up positioning where none existed
Strong analytical instincts and genuine comfort with data — you can get to the story behind the metric and build a case around it
Excellent written and verbal communication, and the confidence and presence to represent your point of view to senior leaders and to external audiences
Demonstrated ability to influence and align cross-functional partners without formal authority
Comfort operating in a fast-moving environment where you'll prioritize, make tradeoffs, and shift between strategic thinking and hands-on execution in the same day
If you do not meet all the requirements listed, we still encourage you to apply! No job description is perfect, and we may also have another opportunity that aligns with your skills and experience.
Additional Perks
Healthcare (one option covered at 100% for employees), Dental & Vision Coverage
Competitive HSA with company matching
Paid parental leave
Flexible vacation policy
401K options with company dollar-for-dollar match
Employee stock options available from day one
$2,000 annual educational allowance
Catered lunch every Tuesday * an in-office perk
MARTA transportation or office parking expenses covered
Employee charitable donation company match, up to $500 annually
Regular company outings and events
Hybrid work options with $500 office stipend to set up your home office
Designated bike storage
Learn more:
https://www.callrail.com/about/
You Are Welcome Here
CallRail understands that valuing diverse creative practices and forms of knowledge are crucial to and enrich the company's core mission. We encourage applications from everyone, including members of all equity-seeking communities, such as (but certainly not limited to) women, racialized and Indigenous persons, persons with disabilities, and persons of all sexual orientations and gender identities and expressions. In your application, please feel free to note which pronouns you use (For example - she/her/hers, he/him/his, they/them/theirs, etc).
Continuous adoption of AI technologies is essential to this role. You will be expected to leverage AI platforms to streamline operations, solve complex problems, and stay ahead of industry benchmarks.
*** This position is based out of our Atlanta office. Through December 2026, employees are expected to work in the office on Tuesdays and Thursdays.
Beginning in January 2027, CallRail will transition to a 3 day hybrid work model. Employees will work in the office on Mondays, Tuesdays, and Thursdays.
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