Location: Remote - USA
Workplace: Remote
Product Marketing turns Chainalysis innovation into customer value. We position our intelligence as solutions customers can understand and consume through our platform, shape how we commercialize them, and give GTM the stories and strategic assets to win.
The public sector is a priority growth segment for Chainalysis, spanning law enforcement, intelligence agencies, regulators and tax authorities. As digital assets become more integrated into the financial system, these organizations need the intelligence, tools and tradecraft to advance their missions—from shaping policy and enforcing the rules to disrupting illicit networks and protecting national security. This role connects Chainalysis capabilities to those mission priorities, with a clear, compelling story for agency leaders and operational teams.
As Senior Product Marketing Manager for the Public Sector, you will own how Chainalysis shows up in the market for these buyers. You will shape our intelligence, data, products, AI capabilities, and services into a differentiated customer story—one that connects to real workflows, urgent problems, and mission outcomes.
This is a role for a strong marketer and an exceptional writer. You can take a complex capability, a shifting market, or a fuzzy customer problem and shape it into a sharp point of view, a persuasive narrative, and practical tools that sellers and customers actually use. You will work closely with Product, Sales, Marketing & Communications, subject-matter experts, and GTM Solutions & Readiness teams to make the story land in the market.
In this role, you’ll:
Position the value
- Define and evolve the public sector value narrative: what Chainalysis enables, why it matters, and why we are meaningfully different.
- Build messaging for priority buyer and user personas, from agency leaders to investigators, intelligence analysts, regulators and tax specialists.
- Create the narratives, proof points, and strategic assets that help sellers communicate differentiated value with conviction.
- Own public-sector competitive intelligence, translating market moves into clear offensive and defensive positioning for deal teams.
Turn value into solutions
- Partner with Product, R&D, Marketing & Communications, and subject-matter experts to translate innovation into compelling industry solutions, use cases, and sales plays.
- Lead go-to-market planning for launches, major releases, platform capabilities, and commercial offerings.
- Shape customer-facing value narratives for pricing, packaging, and usage-based commercial models, including business cases, operational value and mission impact.
- Bring a customer lens to product and market decisions: explain not only what a capability does, but how it advances the customer’s mission.
Win and learn in market
- Produce the strategic content that moves government opportunities forward: first-call decks, solution briefs, talk tracks, discovery frameworks, proof points, and sales plays.
- Partner with Product, Product Marketing, GTM & Enablement teams to scale the strongest narratives into field tools and enablement.
- Bring customer, field, partner, and competitive insight back into the work — sharpening positioning, converting market evidence into credible stories, and building repeatable use cases.
We’re looking for candidates who have:
- 5–8 years in product, solutions, industry, or B2B enterprise technology marketing, with experience marketing to public-sector customers across law enforcement, intelligence, regulatory or tax functions.
- A demonstrated ability to build positioning and messaging that changes how customers and sellers see a problem—not simply content that fills a library.
- Exceptional writing and editorial judgment. You can write crisp headlines, persuasive narratives, practical sales content, and executive-level messaging; you know the difference between jargon and precision.
- Strong understanding of public-sector buying journeys, decision-making processes and mission-oriented sales motions.
- The ability to connect technical capabilities to mission and operational value for both executive buyers and hands-on users.
- A collaborative self-starter, comfortable working across R&D, Sales, technical and revenue teams, and senior leaders to drive ambiguous, multi-stakeholder work forward independently.
Nice to have experience:
- Experience with blockchain, digital assets, or crypto-native financial infrastructure.
- Experience marketing AI-powered products, data platforms, intelligence products, cybersecurity, or risk and compliance technology.
- Familiarity with consumption- or usage-based pricing and packaging.
- Familiarity with investigative, intelligence, national-security, regulatory or tax use cases for intelligence and technology, and the policy developments shaping digital-asset markets.
You’ll thrive here if:
You can shape complexity into a story people remember and a sales conversation people can use. You write with precision, bring sound judgment to ambiguous problems, build for repeatability rather than one-off requests, and care about the quality of what reaches customers and the field.
AI at Chainalysis
AI is not a feature at Chainalysis - it is a new way of working. One that turns instructions into work done, and helps us move faster than the threats we're built to counter, and we expect our employees to take ownership of the output and ensure quality. As the world's most trusted blockchain analytics platform, Chainalysis sits at a rare intersection of proprietary data, regulatory relationships and crypto expertise that makes it uniquely placed to shape and lead the next era of AI-driven intelligence - and we expect everyone here, regardless of role, to be an active part of it.
AI fluency is tied directly to how we measure performance and how we plan to win. There is no substitute for your own curiosity. We provide the tools, workflows, and space to experiment - but the expectation is that you develop these capabilities yourself, bring ideas, and collaborate across teams to reinvent the way work gets done. We are not using AI to do less. We are using it to do what was never possible before.
About Chainalysis
Chainalysis is the blockchain data platform, making it easy to connect the movement of digital assets to real-world services. Powered by deep blockchain data and AI, organizations can investigate illicit activity, manage risk exposure, and develop innovative market solutions built on the industry's most trusted blockchain intelligence. Our mission is to build trust in blockchains, blending safety and security with an unwavering commitment to growth and innovation.
You belong here.
At Chainalysis, we believe that diversity of experience and thought makes us stronger. With both customers and employees around the world, we are committed to ensuring our team reflects the unique communities around us. We’re ensuring we keep learning by committing to continually revisit and reevaluate our diversity culture.
We encourage applicants across any race, ethnicity, gender/gender expression, age, spirituality, ability, experience and more. If you need any accommodations to make our interview process more accessible to you due to a disability, don't hesitate to let us know. You can learn more here https://go.chainalysis.com/rs/503-FAP-074/images/Interview%20Accommodations%20Request.pdf. We can’t wait to meet you.
Location: Tel Aviv-Yafo, Tel Aviv District, Israel
About Aidoc
Aidoc is the market leader in healthcare AI and has developed the world's largest clinical frontier model, supporting nearly 50 million patients each year.
Aidoc is deployed in more than 2,000 medical centers worldwide. Since our founding in 2016, Aidoc has raised over $500 million and achieved a record number of FDA-cleared solutions.
Medical diagnosis is hitting a breaking point, where the number of physicians hasn't kept up with the rapidly growing patient load. This leads to misdiagnosis and treatment delays that result in hundreds of thousands of deaths every year. Aidoc assists clinicians by precisely highlighting diseases directly on medical images, preventing misdiagnosis and ensuring that urgent patients receive the immediate attention they need.
About the Role:
AI in healthcare is a crowded and often misunderstood space. You’ll help shape how health-system leaders understand diagnostic AI and what sets Aidoc apart.
As our Director of Enterprise Portfolio Marketing, you’ll own the enterprise positioning, messaging and go-to-market strategy, connecting diagnostic AI, Care Coordination, aiOS and emerging point-of-care experiences into a compelling proposition for health systems.
This is a strategic, highly hands-on role. You’ll work across Product, Product Marketing and commercial teams to connect portfolio strategies, support strategic customer engagements and drive initiatives from strategy through execution. You’ll personally create the messaging, presentations and commercial materials that bring our enterprise story to life.
Based in Israel, you’ll work closely with product and technology teams while maintaining strong engagement with U.S. customers and commercial teams.
Key Responsibilities:
Enterprise positioning and portfolio strategy:
Own the enterprise value proposition, positioning and differentiation. Connect capabilities across the portfolio into a compelling story that addresses health-system priorities, working closely with service-line product marketing leaders.
Portfolio and technology translation:
Build deep knowledge of our products, aiOS, AI capabilities, integrations and roadmap. Work across Product and Product Marketing to connect strategies, align messaging and translate portfolio developments into meaningful customer value.
Executive storytelling:
Personally develop messaging frameworks, executive decks, sales narratives and commercial materials. Turn complex technology and market insights into clear, persuasive stories that resonate with health-system decision-makers.
Customer and competitive insight:
Engage directly with customers, prospects, Sales and Customer Success to understand buying priorities, objections and competitive alternatives. Bring these insights into positioning, portfolio strategy and product discussions.
Go-to-market strategy and execution:
Own go-to-market approaches for enterprise and emerging point-of-care offerings. Independently drive initiatives from strategy through execution, partnering with Marketing, Sales and Enablement to ensure commercial readiness.
Strategic sales engagement:
Partner with Sales on strategic opportunities, participate in customer meetings and executive briefings, and tailor the enterprise story to different stakeholders and buying priorities.
Requirements:
7+ years of relevant experience in Product Marketing, Product Management, Product Strategy, Solutions Strategy, or related roles within complex B2B technology environments.
Demonstrated ownership of positioning, value propositions, and commercial storytelling, with the ability to connect multiple products, technologies, or capabilities into a compelling enterprise proposition.
Strong technical fluency and the ability to translate complex AI and enterprise technology into customer value.
Deep understanding of the U.S. healthcare market, enterprise technology buying and senior health-system decision-makers.
Exceptional English writing and presentation skills, with a track record of personally creating messaging, executive decks and customer-facing materials.
Strong strategic judgment, commercial instinct and customer-facing credibility. Comfortable navigating ambiguity, challenging assumptions and working across Product, Sales and leadership.
Independent and hands-on, able to move from strategic thinking to detailed content creation and execution.
Ability to collaborate effectively with U.S.-based teams, including flexibility for meetings across time zones.
Willingness to travel internationally, particularly to the U.S., as business needs require.
Working at Aidoc - Our Perks:
Be part of something big - using cutting-edge technologies to transform the Healthcare industry (while saving patients’ lives)
We work in a hybrid model, with our new offices located at 34 HaMasger Street in Tel Aviv and parking for employees.
Amazing and healthy breakfasts and lunches prepared daily by our personal chef!
Stocked up kitchen & meal card
Wellness: Aidoc employees-only gym, plus Pilates, Yoga, and functional workouts classes.
Amazing culture - collaborative, transparent & fun!
Attractive compensation package & benefits
Aidoc is deeply committed to creating an inclusive workplace, and to the principle of equal opportunity for all individuals. We prohibit discrimination and harassment based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other status protected by law.
We’re looking for an SEO specialist to take full ownership of SEO for two projects: the new AI builder and an established hosting brand. - Audit both sites and build an SEO strategy, then deliver on it.
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Не хотите искать каждый день?
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• Взять ownership за один из ключевых каналов привлечения: Meta Ads или Google Ads. • Провести аудит текущих кампаний, найти точки роста и исправить проблемные места.
УдалённоПолностью удалённая работа из Европы (часовой пояс не восточнее UTC+4); B2B-контракт с оплатой в евро или возможность релокации на Кипр с официальным оформлением
R3 is looking for a Product Marketing Lead to lead product marketing strategy, launches, positioning, content, growth programmes, and partnerships for Corda Protocol.
We're looking for a Senior Content Marketing Specialist to shape and create impactful, thought-leadership led content across our 6 monthly brand campaign cycles, plus additional ICP tracks as needed, while owning customer advocacy content - e.g. case studies.
Location: Remote
Workplace: Remote
More than 30,000 subscription apps run on Adapty: $5B in revenue tracked, 4B users served, 80B API calls a month. That's one of the richest datasets in the app economy. Our mission is simple: make apps rich.
We are a team of 210+ passionate, product-driven people who love solving big challenges. Backed by top investors like 500 Startups and Surface Ventures, we are building one of mobile's fastest-growing SaaS companies and aiming for number one worldwide.
WHY THIS ROLE MATTERS
Adapty and FunnelFox run 100+ events a year — conference sponsorships, side events, dinners, webinars — with a budget in the high six figures. Events are one of our biggest marketing lines, but there's no clear strategy behind them and nobody owns what they return. We're moving away from sponsoring other people's conferences and building our own: closed events for large customers, community formats, regular city meetups — and our own flagship conference. We're hiring the person who owns this: decides which formats we run and why, makes them scale, and makes every event pay for itself fast.
You'll work hand in hand with Sales and set priorities for an Event Operations team that handles execution, so your time goes into formats, targeting and results — not logistics.
WHAT YOU'LL DO
- Build and own the event strategy for Adapty and FunnelFox: a portfolio of formats, each with a clear purpose, audience, target payback and cadence
- Get the portfolio to pay back
- Launch and run our own flagship annual conference
- Make go/no-go calls on every event from numbers; cut what doesn't pay back, scale what does
- Design new formats — dinners, roundtables, side events, own meetups, online — that can scale across cities
- Fill every event with the right people: invitations, promotion, partners — you own registrations, show-up rate and the share of our target customers in the room
- Run the pipeline motion with Sales: target account lists, pre-booked meetings, follow-up SLAs
- Build event attribution and reporting in HubSpot and review it with Sales every week
- Set priorities for the Event Operations team
ABOUT YOU
- 3+ years owning B2B event or field marketing with a budget and a revenue target
- You know the ROI of your past events — cost, meetings, pipeline, closed-won — without looking it up
- You've cut events that didn't pay back and scaled ones that did
- You've built at least one event format from scratch that grew
- Comfortable with CRM attribution (HubSpot or Salesforce) and building your own reports
- You chase follow-up with Sales instead of handing over a lead list
- Fluent English, happy to travel a lot
NICE TO HAVE
- You've launched your own conference from scratch
- Mobile apps, ad tech, MMP or B2B SaaS selling to developers and founders
- A network among app founders and growth leads
- Selling sponsorships for your own event
- Events across several regions (US, EU, Asia)
WHAT'S IN IT FOR YOU
- Strong product with industry-best metrics. Adapty is among the top 5% fastest-growing SaaS companies.
- Exceptional compensation directly tied to your results.
- Direct communication and ownership. No bureaucracy, no politics, just impact.
- Flexible remote work. Join us from anywhere or work onsite in our Belgrade or London offices.
- Professional support. Language learning, sports, health insurance, laptop coverage, and more.
Location: San Francisco, CA | New York City, NY
About Anthropic
Anthropic’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems.
About the role
We’re looking for a Solutions Marketing Manager to bring Claude to market across emerging industries and newer customer segments and personas, where enterprise AI demand is moving fastest. You’ll drive the strategic positioning and go-to-market approach for Claude for organizations ranging from small businesses to ecommerce to retailers, manufacturers, and energy companies, and more. You’ll develop messaging and positioning for nuanced sub-sectors that we have yet to build for and that need their own story, and also develop narratives for the professionals who do the work inside them.
Working at the intersection of sales, product, and marketing, you'll develop segment-specific solutions that showcase Claude's transformative potential for industry-specific applications across our product portfolio. You bring deep customer empathy, technical acumen, and the ability to translate complex AI capabilities into clear, value-driven solutions that resonate with decision-makers across organizations.
This role is built for a versatile product marketer who can go deep and pivot quickly from one industry to the next for a major launch, program, or industry moment. If you’re energized by range, learn new markets fast, and want to shape how entire industries adopt AI, this role is for you.
Key responsibilities
Develop and execute solutions marketing strategy across a number of different priority industries and customer segments
Craft differentiated positioning and messaging for industries and their sub-sectors across solutions pages, campaign materials, and content
Lead go-to-market for industry product and solution launches, including sector-specific product offerings and relevant MCP integrations and skills
Partner with field marketing and sales leaders to build industry points of view, use cases, and programs around major launches and flagship industry events
Build persona-based solutions that speak to specific types of users across industries, such as finance, legal, customer support, and operations teams
Adapt industry and persona narratives for different customer segments, including Enterprise, Commercial, SMB, and Startups
Partner with the alliances team on joint go-to-market with industry partners, including shared positioning, launch coordination, and integrated campaign moments
Work with communications, social, and content teams on executive thought leadership, customer stories, and speaking opportunities relevant to each industry
Enable sales teams with compelling materials, outbound campaigns, and pipeline-driving initiatives for priority industry accounts
Report on which channels and campaigns are driving results and identify opportunities for iteration
Minimum qualifications
Direct experience marketing software products across multiple industries or customer segments in tandem, and know how to find what’s distinct in each and what can scale across them
Familiar with developing solutions that span both technical and business buyers, working closely with enterprise architecture teams or transformation offices
Track record of building solutions that significantly expand deal sizes and accelerate sales cycles
Quick learner who can absorb context on new industries, buyer dynamics, and regulatory considerations rapidly, and speak credibly with the customers and partners in them
Strategic and tactical operator, comfortable setting an industry strategy with senior leaders and rolling up your sleeves to ship
Strong written and verbal communication skills, with an ability to translate complex AI capabilities into clear, compelling narratives for technical and business audiences
Thrive in a 0-to-1 environment, can shift priorities quickly, and can build processes where none exist
Excel at cross-functional collaboration and are comfortable being the connective tissue between product, sales, partnerships, communications, and marketing teams
Passionate about AI’s potential to transform how industries work while maintaining focus on responsible, safe deployment
Preferred qualifications
8+ years of B2B product marketing or solutions marketing experience working inside of software companies
Demonstrated success in creating vertical-specific solutions for operationally intensive or regulated industries
Possess certifications or deep knowledge in cloud platforms, enterprise architecture - experience with usage-based or consumption pricing models strongly preferred
Experience marketing AI/ML products or emerging technology to enterprise buyers
Track record of building marketing programs from scratch at a growth-stage company
Role-specific policy:
For this role, we expect all staff to be able to work from our San Francisco or New York office at least 2 days a week, though we encourage you to apply even if you might need some flexibility for an interim period of time for relocation.
Deadline to apply:
None. Applications will be reviewed on a rolling basis.
The annual compensation range for this role is listed below.
For sales roles, the range provided is the role’s On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role.
Annual Salary:
$320,000
—
$320,000 USD
Logistics
Minimum education:
Bachelor’s degree or an equivalent combination of education, training, and/or experience
Required field of study:
A field relevant to the role as demonstrated through coursework, training, or professional experience
Minimum years of experience:
Years of experience required will correlate with the internal job level requirements for the position
Location-based hybrid policy:
Currently, we expect all staff to be in one of our offices at least 25% of the time. However, some roles may require more time in our offices.
Visa sponsorship:
We do sponsor visas! However, we aren't able to successfully sponsor visas for every role and every candidate. But if we make you an offer, we will make every reasonable effort to get you a visa, and we retain an immigration lawyer to help with this.
For roles performing work in California:
We will consider for employment all qualified applicants, including those with arrest or conviction records or criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the San Francisco Fair Chance Ordinance, the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act.
We encourage you to apply even if you do not believe you meet every single qualification.
Not all strong candidates will meet every single qualification as listed. Research shows that people who identify as being from underrepresented groups are more prone to experiencing imposter syndrome and doubting the strength of their candidacy, so we urge you not to exclude yourself prematurely and to submit an application if you're interested in this work. We think AI systems like the ones we're building have enormous social and ethical implications. We think this makes representation even more important, and we strive to include a range of diverse perspectives on our team.
Your safety matters to us.
To protect yourself from potential scams, remember that Anthropic recruiters only contact you from @anthropic.com email addresses. In some cases, we may partner with vetted recruiting agencies who will identify themselves as working on behalf of Anthropic. Be cautious of emails from other domains. Legitimate Anthropic recruiters will never ask for money, fees, or banking information before your first day. If you're ever unsure about a communication, don't click any links—visit
anthropic.com/careers
directly for confirmed position openings.
How we're different
We believe that the highest-impact AI research will be big science. At Anthropic we work as a single cohesive team on just a few large-scale research efforts. And we value impact — advancing our long-term goals of steerable, trustworthy AI — rather than work on smaller and more specific puzzles. We view AI research as an empirical science, which has as much in common with physics and biology as with traditional efforts in computer science. We're an extremely collaborative group, and we host frequent research discussions to ensure that we are pursuing the highest-impact work at any given time. As such, we greatly value communication skills.
The easiest way to understand our research directions is to read our recent research. This research continues many of the directions our team worked on prior to Anthropic, including: GPT-3, Circuit-Based Interpretability, Multimodal Neurons, Scaling Laws, AI & Compute, Concrete Problems in AI Safety, and Learning from Human Preferences.
Come work with us!
Anthropic is a public benefit corporation headquartered in San Francisco. We offer competitive compensation and benefits, optional equity donation matching, generous vacation and parental leave, flexible working hours, and a lovely office space in which to collaborate with colleagues.
Guidance on Candidates' AI Usage:
Learn about
our policy
for using AI in our application process.
Location: Remote - United States
Workplace: Remote
Qdrant is an open-source vector search engine powering the next generation of AI applications, from semantic search and retrieval-augmented generation (RAG) to AI agents and real-time recommendations.
Trusted by global leaders like Canva, HubSpot, Tripadvisor, Bosch, and Deutsche Telekom, we’re building the retrieval infrastructure layer for modern AI. Recently raising $50M in Series B funding, we are growing rapidly and committed to transforming how AI understands and interacts with data.
As a remote-first company, we believe diverse backgrounds, perspectives, and experiences fuel innovation. Here, you’ll own meaningful work, tackle challenges, and grow alongside passionate individuals dedicated to shaping the future of AI.
THE TEAM AND YOUR IMPACT
As a Senior Product Marketing Manager, you'll join our Product Marketing team and report to our Director of Product Marketing, working day to day with DevRel, Growth, Sales, Partnerships, and Product. Most of our customers find Qdrant before we find them. An engineer runs the open-source engine, spins up a free Qdrant Cloud cluster, and ships a prototype. Your job is to make sure that story ends in a production deployment and a commercial relationship.
You'll own how Qdrant is positioned at every step of that path: the docs page, the moment a team upgrades to a paid Cloud cluster, and the enterprise deal where we compete against known competitors. More and more of that research now happens inside AI chats and coding agents, so the messaging and tools you build have to hold up there as well as on a sales call.
WHAT YOU WILL OWN
- The messaging for our self-serve to sales path: what a developer hears while evaluating Qdrant, what changes when they upgrade to a paid Cloud cluster, and what their engineering leader hears when the team brings us in.
- Buyer scenarios for our main entry points, such as moving a self-hosted cluster to Qdrant Cloud, replacing a legacy keyword search engine, or adding retrieval to an AI agent. Each one ships as messaging, a proof point, and an asset that Sales and Growth can use the same week.
- Our competitive program: comparisons, battlecards, and objection handling that stay current with every release, with each claim backed by a benchmark, a customer, or a working demo.
- A win and loss program you design and run yourself, interviewing customers and account executives, and turning what you learn into changed messaging, pricing page copy, and product feedback.
- The AI workflows that scale your work: Claude skills that let account executives and solutions engineers pull the right talk track, comparison, messaging, or case study without waiting for you, and a research loop that turns call notes and interviews into updated assets.
- Launch messaging for Qdrant releases with Product, DevRel, and Growth, so every feature reaches developers through docs and community, and reaches buyers through sales.
WHO YOU ARE
- You have 6+ years in product marketing, with at least 4 of them on a developer-facing or data infrastructure product: databases, search, APIs, cloud infrastructure, or AI and ML tooling.
- You've owned product marketing for an enterprise-led sales motion, ideally in an open source product company. You have shaped activation and upgrade, and built the handoff into a sales-assisted deal. You can name the metrics you moved.
- You've spent time at a start up or scale-up, where you owned a product marketing area end to end without a playbook or a team behind you.
- You've built sales enablement that changed how a team sold, and you're comfortable on customer calls and in front of account executives.
- You're technical enough to earn an engineer's trust: you can run a quick start, read a code sample, and explain the trade offs between keyword, vector, and hybrid search without notes.
- You built AI tools that other people rely on, with the judgment and taste to spot when the output is wrong or not concise.
NICE TO HAVE
- You've worked alongside a DevRel team and know where product marketing ends and developer advocacy begins.
- Experience with partner and cloud marketplace marketing (AWS, Google Cloud, or Azure).
WHY JOIN US
- A remote-first, international team working on cutting-edge AI infrastructure.
- A competitive salary with additional perks.
- Flexible working hours and async-friendly culture.
- High ownership and real impact.
- Open-source, engineering-driven culture.
- Choose your own laptop equipment.
For US-based full-time employees, we also offer a comprehensive benefits package including 401k match, health, dental, and vision insurance, plus flexible PTO policy.
Qdrant is an equal-opportunity employer. We believe the best ideas come from diverse teams, and we actively welcome applicants from all backgrounds. If this role excites you but you don't check every single box, we'd still love to hear from you! We don't want to miss out on great people because of a checklist.
Come build with us!
FOR INFORMATION ON HOW WE HANDLE YOUR PERSONAL DATA, PLEASE REFER TO OUR RECRUITMENT PRIVACY POLICY https://qdrant.tech/legal/recruitment-privacy-policy/
#LI-REMOTE
Location: Austin, in-person
Director of Growth Marketing
Location:
Austin, TX — In Office
Department:
Marketing
Reports To:
CRO
About inKind
inKind is transforming the way restaurants access growth capital and build relationships with their guests. Sitting at the intersection of hospitality, fintech, consumer technology, and loyalty, our platform helps restaurant operators grow while giving consumers a better way to discover, experience, and engage with restaurants.
We're entering our next stage of growth, with significant opportunities to improve how we acquire, engage, retain, and monetize customers while building inKind into a recognized consumer brand.
We're looking for a Director of Marketing who is a builder and an operator — someone who can turn growth opportunities into working programs, launch new initiatives, optimize existing channels, and create repeatable systems that drive measurable results.
The Role
The Director of Marketing will lead the execution and optimization of inKind's marketing initiatives across consumer lifecycle, subscriptions, performance marketing, brand, and partner acquisition.
This is a hands-on leadership role for someone who combines strong marketing instincts with analytical thinking, technical fluency, and a bias toward action.
You'll work across Marketing, Product, Engineering, Data, Sales, and Operations to identify growth opportunities, build solutions, launch campaigns, measure performance, and continuously improve results.
We are not looking for someone who simply develops strategies, manages agencies, or oversees campaign calendars. We want someone who understands how modern marketing systems work, can get into the details of execution, and knows how to turn ideas into measurable business outcomes.
Three immediate priorities will define the role:
Transform lifecycle marketing:
Move inKind from calendar-driven, ad hoc campaigns to automated, behavior-based customer engagement that increases activation, frequency, retention, and lifetime value.
Launch and scale consumer subscriptions:
Build and execute the go-to-market, acquisition, onboarding, engagement, and retention programs needed to establish a successful subscription business.
Integrate brand into B2B performance marketing:
Evolve inKind's transaction-focused restaurant acquisition channels by incorporating stronger brand storytelling, differentiated positioning, and creative that builds trust while improving commercial performance.
Beyond these priorities, you'll continuously identify opportunities to improve marketing efficiency, customer experience, and growth.
What You'll Own
Build an Automated Lifecycle Marketing Engine
Lead the transition from one-off, calendar-driven campaigns to a scalable, automated lifecycle marketing operation.
Audit existing customer communications, journeys, segmentation, and engagement performance to identify gaps and opportunities.
Build and execute automated customer journeys across onboarding, activation, engagement, repeat usage, retention, and reactivation.
Use behavioral data, transaction history, customer preferences, and predictive signals to trigger relevant, personalized communications.
Work directly with Braze, Snowflake, and internal teams to improve audience segmentation, orchestration, and campaign automation.
Develop testing frameworks across messaging, creative, timing, offers, and channels.
Identify opportunities to leverage AI and automated agents to improve personalization, campaign execution, reporting, and optimization.
Establish clear performance dashboards and continuously improve conversion, engagement, purchase frequency, and customer lifetime value.
The outcome:
A lifecycle marketing engine that consistently drives customer behavior and revenue without relying on constant manual campaign creation.
Lead the Launch and Growth of Consumer Subscriptions
Own the marketing execution behind the introduction and scaling of inKind's consumer subscription offering.
Partner with Product, Finance, Data, and Engineering to develop and execute the subscription go-to-market plan.
Translate the subscription value proposition into clear positioning, messaging, creative, and customer-facing experiences.
Build the acquisition strategy across existing users, paid channels, referrals, restaurant partnerships, and owned media.
Develop conversion journeys that move existing inKind customers into paid subscriptions.
Execute subscription onboarding, activation, engagement, renewal, and retention programs.
Test pricing presentation, promotional offers, trial structures, messaging, and conversion flows in partnership with Product.
Develop targeted campaigns for different customer segments based on behavior, frequency, and potential subscription value.
Monitor subscriber acquisition cost, conversion, activation, churn, retention, and subscription lifetime value.
Identify opportunities to reduce churn and increase subscriber engagement through automated lifecycle programs.
The outcome:
A successfully launched subscription offering with a repeatable, measurable acquisition and retention engine.
Bring Brand Storytelling Into B2B Performance Marketing
Evolve inKind's existing restaurant acquisition marketing from primarily transaction-focused messaging into a more differentiated, brand-led growth channel.
Evaluate current B2B paid acquisition campaigns, messaging, creative, audiences, and funnel performance.
Develop compelling stories that communicate why restaurants partner with inKind, beyond the immediate financial transaction.
Build campaigns that highlight restaurant success stories, operator experiences, hospitality expertise, and the broader value of the inKind platform.
Work with Sales and Business Development to understand restaurant decision-making, objections, and buying motivations.
Introduce brand-led creative and messaging into existing paid channels without sacrificing lead generation performance.
Develop and execute structured tests comparing transactional, educational, and brand-led messaging.
Build content and creative that can be reused across paid acquisition, landing pages, email, sales enablement, and partner communications.
Improve conversion through stronger positioning, creative testing, audience targeting, and landing-page optimization.
Measure the impact of brand-led marketing on lead quality, acquisition efficiency, conversion, and partner engagement.
The outcome:
A more differentiated and effective B2B acquisition engine that strengthens inKind's brand while continuing to deliver measurable commercial results.
Drive Consumer Growth and Marketing Performance
Own the continuous improvement of inKind's consumer acquisition and engagement programs.
Identify opportunities to improve acquisition, activation, engagement, and retention across the customer journey.
Build and optimize campaigns across paid, organic, referral, partnership, and owned channels.
Analyze customer behavior, funnel performance, and cohort data to identify growth opportunities.
Develop and execute experiments across audiences, offers, creative, messaging, and conversion experiences.
Work with Product to improve customer journeys and reduce friction in the app and purchase experience.
Identify opportunities to use inKind's restaurant network as an acquisition and engagement channel.
Allocate marketing resources toward initiatives demonstrating the strongest incremental impact.
Maintain clear accountability for customer acquisition cost, conversion, frequency, retention, and lifetime value.
Build Scalable Marketing Systems and Automation
Help modernize how Marketing operates by reducing manual processes and improving the speed and effectiveness of execution.
Identify repetitive marketing activities that can be automated or simplified.
Leverage Braze, Snowflake, AI tools, and other technologies to improve campaign execution and decision-making.
Partner with Engineering and Data to improve the availability and use of customer data.
Develop reusable campaign frameworks, audience segments, reporting dashboards, and experimentation processes.
Introduce AI-driven workflows where they can meaningfully improve productivity, personalization, or performance.
Create processes that allow the marketing function to execute more effectively as the business scales.
Lead Marketing Execution and Cross-Functional Delivery
Take ownership of delivering marketing initiatives from initial concept through execution and optimization.
Translate business priorities into clear marketing initiatives with defined owners, timelines, deliverables, and success metrics.
Lead and develop marketing team members while remaining directly involved in execution.
Work closely with Product, Engineering, Data, Sales, and Operations to remove blockers and deliver results.
Manage agencies, creative resources, vendors, and marketing technology partners where appropriate.
Establish clear operating rhythms for campaign planning, execution, experimentation, and performance reviews.
Maintain visibility into what is working, what is not, and where the team should focus next.
Balance longer-term marketing improvements with immediate commercial priorities.
Qualifications
7+ years of marketing experience, including experience owning and executing growth initiatives.
Experience within a high-growth consumer technology, marketplace, fintech, hospitality, loyalty, subscription, or e-commerce business.
Demonstrated success building and optimizing automated lifecycle marketing programs.
Strong experience with CRM and marketing automation platforms, ideally Braze or similar.
Experience launching or scaling consumer products, subscription offerings, membership programs, or recurring-revenue initiatives.
Strong understanding of paid acquisition, conversion optimization, customer segmentation, retention, and LTV.
Ability to use data and analytics tools to evaluate customer behavior and marketing performance.
Experience working closely with Product, Engineering, and Data teams to implement marketing initiatives.
Demonstrated ability to develop and test brand-led creative within performance marketing channels.
Experience leading cross-functional projects and managing marketing resources.
Strong communication, prioritization, and project execution skills.
Familiarity with SQL, Snowflake, AI-powered marketing workflows, or other technical marketing capabilities is a plus.
Why inKind
inKind is at an exciting stage of growth, with an established restaurant network, millions of consumers, and significant opportunities to expand how customers interact with our platform.
This role offers the opportunity to take direct ownership of initiatives that will shape the next stage of the business — from building an automated lifecycle marketing engine to launching a consumer subscription product and evolving how we communicate our value to restaurant partners.
We're looking for someone who wants to build, execute, and see the measurable impact of their work.
If you're energized by turning complex marketing challenges into working solutions, moving quickly, and building growth programs that scale, we'd love to hear from you.
Who we are:
inKind connects passionate diners with exceptional restaurants across the country. inKind partners with thousands of restaurants and has millions of users who want to discover great places, dine confidently, and earn meaningful rewards.
Through the inKind app, guests earn 20% back every time they dine, turning everyday meals into something more rewarding. From celebrated restaurant groups like José Andres and Michael Mina to beloved neighborhood favorites, inKind helps diners explore the best restaurants in town while supporting the restaurants and chefs who shape how their cities eat.
Rooted in hospitality and built on a win-win philosophy, inKind exists to help great restaurants thrive while inspiring guests to dine out more often. Every meal creates value on both sides of the table, empowering diners to savor more while strengthening the restaurant community.
inKind is an Equal Opportunity Employer. We believe that diversity is vital to inKind's ability to provide our clients with the best recommendations and are committed to fostering a varied and inclusive work environment. Your race, color, ancestry, religion, gender, gender identity, national origin, sexual orientation, age, marital status, disability status, veteran status, or any other protected category have no bearing on our hiring decisions.
By submitting this application, you acknowledge that inKind Cards, Inc. may share the information you provide with trusted third-party service providers, including fraud detection and application processing partners, to evaluate your application and ensure the integrity of our hiring process. Your information will be handled in accordance with our
Privacy Policy
. For California residents and others with applicable rights, please review our privacy notice for information about your rights regarding your personal data.
Location: Remote in America
Location
This is a 100% remote role open to candidates based in the United States. Strong preference for candidates based in the Eastern Timezone.
Testlio’s fully managed crowdsourced testing platform, powered by our proprietary intelligence technology - LeoAI EngineTM, integrates expert, on-demand testers directly into your release process. Ship faster and more confidently with global coverage across 600,000+ devices, 800+ payment methods, 150+ countries, and 100+ languages. To learn more, visit
testlio.com
.
We are seeking a strategic, hands-on Product Marketing Director who understands software testing and quality engineering to turn complex capabilities into compelling customer value. In this builder role, you will connect Marketing, Sales, Product, and Operations/Delivery, establishing a differentiated go-to-market narrative and equipping revenue teams with the sales enablement tools and proof points needed to win. This is a highly strategic individual contributor role.
Why will you love this job?
Define and lead GTM narrative:
You will serve as a strategic builder, owning Testlio’s positioning and solution messaging while translating AI-enabled quality engineering capabilities into clear business outcomes.
Cross-functional impact:
You will work directly with Sales, Product, Marketing, and Operations/Delivery leaders to shape go-to-market plays, drive revenue impact, and mentor emerging product marketing talent.
Why will you love being a part of Testlio?
Great Culture:
Testlio is a female-founded company, and half of our team identifies as women. We’re proud of our
inclusive, purpose-driven culture
where people genuinely enjoy collaborating. As part of our team (we call ourselves TestLions), you’ll help create exceptional digital experiences for our customers, while also contributing to our freelance network.
Remote Work:
Our culture is built around remote work. We’ve created systems to allow us to successfully work together asynchronously as a
fully remote and globally distributed team
. Testlio provides the tools and guidance for everyone to succeed in their careers in a fully remote setting. Our working style encourages everyone to make decisions, communicate effectively, and work at a sustainable pace.
Investment in You:
Your growth and well-being matter to us. You’ll have flexible paid time off—including national holidays, personal days, and sick days—plus stock options so you can grow with Testlio. We also provide a $300 annual learning stipend to support your personal and professional development.
Winning Business:
Testlio is growing, profitable, and cash-strong. We are leading our industry with
exceptional clients
who provide us with a high NPS score and a 4.7 rating on G2. Our business model is global, enterprise, and subscription-based. Several of our largest clients have been with us for 7+ years, and many spend $500K+/year with Testlio.
What would your day look like?
Own Testlio’s product and solution positioning, buyer messaging, value propositions, and competitive differentiation across testing and quality engineering models.
Build vertical- and solution-specific pitch decks, case studies, battlecards, objection handling tools, and repeatable sales plays in direct partnership with sellers.
Lead cross-functional go-to-market initiatives and product launches in close collaboration with Sales, Product, Marketing, Customer Success, and Operations.
Capture authentic customer proof points, executive narratives, and industry use cases to build a scalable library of thought leadership and market intelligence.
Leverage generative AI thoughtfully to accelerate research, content development, enablement workflows,and knowledge management while maintaining quality standards.
Establish scalable PMM processes, templates, and measurement practices while mentoring developing product marketing talent.
What do you need to succeed?
Technical Skills
8+ years of progressive B2B product marketing experience within enterprise technology or technology-enabled services.
Direct professional experience in software testing, QA, test automation, crowdsourced testing, or quality engineering landscapes.
Proven track record developing product positioning, messaging frameworks, GTM strategy, and practical sales enablement assets.
Hands-on experience utilizing Salesforce, HubSpot, and modern sales enablement and marketing automation tools.
Practical experience incorporating generative AI workflows into content creation, research, and enablement processes.
Industry experience or familiarity with payments, financial services, retail, or enterprise SaaS verticals.
Human Skills
All-in ownership and a builder mindset that takes proactive initiative to drive projects to completion.
Servant leadership approach with a dedication to mentoring team members and supporting cross-functional success.
Relentless curiosity and commercial acumen to translate complex technical capabilities into strategic customer value.
Exceptional written, verbal, and presentation communication skills tailored for executive and technical audiences.
High standards combined with low ego, prioritizing team outcomes and continuous learning.
Strong cross-functional collaboration capabilities across sales, product, marketing, and delivery teams.
What is the application process?
At Testlio, we aim to hire individuals who are excited about their role, thrive in a fully remote environment, and have strong long-term potential with our team. Because we are a fully distributed company, our interview process includes conversations with several team members so you can get a well-rounded understanding of the role, the people you’ll work with, and how we collaborate. As a result, our interview process typically takes 3–4 weeks to complete.
Interview process:
Application
Recruiter interview
Hiring Manager interview
2-3 Team and Stakeholder interviews
Reference checks
Offer & background check
Diversity and Inclusion
Testlio is an equal-opportunity employer deeply committed to creating an inclusive environment for people of all backgrounds and identities. We are female-founded, and 46% of our team members identify as women. For more information, see the
DEI section
of our website.
#LI-REMOTE
Location: New York
Workplace: OnSite
“If I had asked people what they wanted, they would have said faster horses.”
- Henry Ford… Or possibly cruise ship designer John McNeece musing about Ford’s customers for a 1999 article published in “The Cruise Industry News Quarterly.”
Either way, the idea is entirely valid. Prospects and customers can have a really great understanding of their pain points (we’re going too slow) without being able to imagine a perfect solution (this horse should go much faster).
Arca is hiring our first Product Marketing Manager to help solve these critical problems: deeply understanding our clients, communicating our solutions, and building a brand that resonates.
THE ROLE
You’ll shape how people understand Arca and why they choose us. This is an individual contributor role on our Growth Marketing team for someone who can turn deep customer understanding into clear segmentation, sharp positioning, and messaging that works everywhere a prospect or client meets us: an ad, a nurture email, a seminar, an advisor’s proposal, or a friend’s recommendation.
Most of the role is core product marketing: segmentation, personas, positioning, competitive context, advisor enablement, and launches. You’ll also work on customer marketing: helping our clients’ experiences become the stories, testimonials, reviews, and referrals that bring the next client to us. You’ll report to our Head of Growth and work closely with advisors, our product and engineering teams, design, and compliance.
WHAT YOU’LL DO
DEFINE WHO WE SERVE AND WHY THEY CHOOSE US
- Develop and maintain Arca’s segmentation and persona model, covering life stage, financial situation, and the moments that bring someone to an advisor, such as retirement, a liquidity event, or the sale of a business.
- Build positioning and messaging by segment, grounded in pain points, buying cycles, and competitive context.
- Make the value of advice tangible. Help prospects see what a fee-only fiduciary does across investments, taxes, estate, and planning, beyond portfolio returns.
- Maintain a thorough view of the competitive landscape, including direct and non-traditional competitors.
EQUIP OUR ADVISORS
- Build, review, and supplement the materials advisors use with prospects: pitch narratives, proposal frameworks, one-pagers, objection handling, and competitive guides.
- Spend time with advisors, listen to client conversations, and bring what you learn back into our positioning, marketing, and product plans.
TURN CLIENT EXPERIENCES INTO GROWTH
- Build and run Arca’s client story, testimonial, and review programs, in close partnership with advisors and compliance.
- Steer the system that makes referrals easy for clients and advisors. Advisors maintain great relationships with our clients; we want to make referrals simple and natural.
- Provide input on client appreciation and client events.
SHAPE THE CLIENT JOURNEY
- Partner with our product and engineering teams on the messaging across the lead and client lifecycle: first inquiry, nurture, booking, onboarding, and beyond.
- Help design and test what moves people to their next step, from the content of a nurture sequence to how we follow up after a first meeting.
- Measure messaging and programs by their effect on qualified prospects and new clients, not opens and clicks.
- Bring the voice of the client into product decisions.
LAUNCH WHAT WE BUILD
- Lead go-to-market for client-facing product launches.
- Keep messaging consistent across the website, paid media, email, direct mail, and advisor materials.
- Work closely with compliance on positioning, testimonials, and referrals, starting at the brief stage.
ABOUT ARCA
Arca is a wealth management firm built from the ground up with AI. Most people get financial advice that's reactive: an annual check-in, a plan that's a document instead of a living thing, a relationship where you're one of three hundred clients your advisor is trying to remember. We think that's backwards. The kind of service that used to require a team of specialists behind you, the kind that makes you feel like the only person in the room, should be available to far more than the ultra-wealthy.
So we're building it. We're not SaaS — we are the wealth management business, rebuilding it from the inside with AI. Our platform is an Iron Man suit for advisors: it takes over the low-leverage work so they can focus on what actually requires a human, showing up with empathy, context, and judgment. Underneath, it keeps a living understanding of each client. It remembers the thing you mentioned once, six months ago. It notices when your life changes — a new job, a new kid, a market shift — and adjusts before you think to ask. You won't see the technology. You'll just notice your advisor seems to know you better than any financial professional ever has.
That's the product we're growing: client by client, on the strength of the experience itself. We started by acquiring firms managing over $1B in client assets, which gave us real advisors, real clients, and real financial outcomes to build against from day one. But acquisition was the starting line. The bet is that an advisor backed by this platform delivers something good enough that clients come to us on their own.
It's a $20T market, and we think it's ready to be rebuilt.
— Rron, CEO
THE RECEIPTS
- Stage: Series A, $64M raised
- Backed by: General Catalyst, Index Ventures, Venrock
- Board & Advisors: Former CEO of Vanguard, Former CFO of Schwab, Founder of Altruist, Morgan Housel (author of The Psychology of Money)
THE TEAM
We're small on purpose and engineering heavy: about 80% of the team is technical. We're based in NYC and hail from high growth startups like Stripe, Ramp, Rippling, Plaid, DoorDash, Glean, and Mercury.
Most of the team is fully in-office. We prefer candidates based in New York City, but we’ll consider remote candidates in the US if the fit is right. Remote team members, including this role’s direct manager, spend about one week per month on-site.
EXAMPLE PROBLEMS YOU’D WORK ON
These aren’t hypothetical. We’re working on versions of all of them now.
- Persona model. Our current personas mix life-stage segments with persona types, and teams use them inconsistently. Decide which dimension leads, build one model the whole company uses, and make it practical for advisors, growth, and product.
- Who first. Our current clients tell us who Arca serves today. We also need to decide which audiences to prioritize next. Doing everything for everyone means doing nothing well, so this is a real choice with real trade-offs.
- Value beyond returns. Many people judge an advisor by investment performance alone. Making the value of tax, estate, and planning coordination concrete, and doing it within the rules that govern our marketing, is one of our most challenging messaging problems.
- The long consideration. Many prospects aren’t ready after a first conversation. Some take months, and some take years. Deciding what we say in that time, when we say it, and how it adapts to each person is how a lead eventually becomes a client.
- Proof people trust. Prospects check reviews and ask people they know before they book. We need to build testimonial, review, and referral programs that clients are glad to join, advisors are comfortable with, and compliance can approve.
- One firm, many first impressions. People meet Arca through a search ad, a mailer, a seminar, an advisor, or a friend. Making all of those feel like the same firm, while each speaks to its audience, takes a clear message and a lot of follow-through.
WHAT YOU BRING
MINDSET
- You’d rather spend an afternoon listening to client calls than in a messaging workshop.
- You can tell the difference between a message people agree with and one they remember.
- You see compliance constraints as part of the craft, not a hurdle.
- You judge your work by the pipeline it drives and the new clients it delivers.
EXPERIENCE
- 5–8 years of experience, with 3+ in product marketing.
- Product marketing experience with consumer audiences. Experience with high-consideration purchases is a plus.
- Demonstrated ownership of positioning and messaging for a product or segment, beyond launch coordination.
- Hands-on customer research: interviews, message testing, and win-loss analysis.
- Experience building enablement for sales teams, advisors, or other customer-facing roles.
SKILLS
- Clear writing that makes complex financial ideas simple without talking down to anyone.
- Strong research instincts and comfort working with data.
- The credibility to work with advisors who have been doing this for decades, and to earn their trust.
- Working knowledge of lifecycle and nurture marketing.
BONUS
- Experience in wealth management, financial services, or fintech.
- A brand background, or experience shaping a company’s brand identity.
- Customer marketing experience: testimonials, reviews, case studies, or referral programs.
WHY THIS ROLE MATTERS
People don’t choose a financial advisor the way they choose most products. They take their time, ask people they trust, and want to feel confident before handing over the savings of a lifetime. How clearly we explain who we are, and how credibly our clients speak for us, decides whether they ever want to have a first conversation.
Arca grows through paid channels, seminars, referrals, and advisor relationships. Each of those depends on knowing exactly who we serve and what we say to them. This role builds that foundation, and the rest of marketing builds on it.
WHAT KIND OF PERSON THRIVES HERE
You’re excited by ownership, ambiguity, and building things that matter.
- You hold a high bar because of what’s at stake. This is people’s real money: their retirement, their savings, and the plans they have for their families, in a highly regulated industry. “Good enough” means something different here.
- You’re AI-pilled and at home with engineers. About 80% of Arca is technical, and AI runs through how we work, marketing included. You use AI tools every day, you’d rather build a prototype or analyze a stack of call transcripts yourself than wait in a queue, and you can talk to engineers in their language.
- You want to build. We just came out of stealth, and much of how Arca goes to market is being decided right now. You’re comfortable making calls with incomplete information, putting a point of view on the table, and changing it when the evidence says so.
- You’re someone people actually want to be in the room with. This is a small, tight-knit team that does its best work together, whether you’re in Flatiron every day or for a week each month. Kind, direct, and low-ego, you can give candid feedback without being a jerk, and you’re energized by this environment, not just tolerant of it.
Location: Bucharest
Workplace: Hybrid
LIFE AT UIPATH
The people at UiPath believe in the transformative power of automation to change how the world works. We’re committed to creating category-leading enterprise software that unleashes that power.
To make that happen, we need people who are curious, self-propelled, generous, and genuine. People who love being part of a fast-moving, fast-thinking growth company. And people who care—about each other, about UiPath, and about our larger purpose.
Could that be you?
YOUR MISSION
At UiPath, we believe in the transformative power of automation to change how the world works. To support our global growth, we’re looking for a Global Marketing Automation & Lifecycle Manager. You will build and run always-on lifecycle journeys in Marketo that move prospects and customers from first touch to opportunity, production, renewal and expansion, and you will support selected global campaigns.
As a Global Marketing Automation & Lifecycle Manager, you will own these journeys end to end in Marketo, including engagement programs, smart campaigns, lifecycle stages, integrations and reporting against holdout groups. Approximately 60% of your work will focus on lifecycle journeys and nurture. The rest covers selected one-off campaign builds, marketing automation strategy and program architecture.
You’ll partner closely with Global Campaigns, Marketing Operations, and other Demand Generation functions, to ensure journeys and campaigns are built correctly, tracked accurately and optimised for progression to the next stage.
This is a senior Individual Contributor role.
WHAT YOU'LL DO AT UIPATH
- Build and run always-on lifecycle journeys in Marketo that move prospects and customers through the buying and customer lifecycle
- Build and deploy global and regional campaigns, including program setup, emails, landing pages, tracking and QA
- Build and maintain target segments and audiences across marketing automation, CRM and paid digital platforms
- Measure program impact, including control-group testing, and share regular performance reports with clear recommendations
- Test and optimise content, segments, messaging and timing to improve results
- Maintain frequency, suppression and contact rules so audiences receive the right volume of communication
- Ensure compliance with GDPR and other data-protection rules across all channels
- Verify tracking and integrations before launch, and keep programs aligned with brand standards
- Document programs as reusable templates, and use AI tools to work faster and smarter
WHAT YOU'LL BRING TO THE TEAM
- 3–6 years in marketing automation, lifecycle or nurture programs in B2B software, with advanced Marketo (engagement programs, tokens, program architecture)
- Deep understanding of email marketing platforms and campaign execution
- Ability to interpret performance data and turn it into clear recommendations
- Proven experience with A/B and multivariate testing
- Solid knowledge of GDPR and email compliance
- Comfort with light HTML/CSS for template customisation
- Strong communication and collaboration across regions and teams
- Strategic thinking combined with hands-on, day-to-day execution
- A track record of measurable results
- Nice to have: Marketo Certified Expert or other marketing automation certificatio
#LI-CS1
Maybe you don’t tick all the boxes above—but still think you’d be great for the job? Go ahead, apply anyway. Please. Because we know that experience comes in all shapes and sizes—and passion can’t be learned.
Many of our roles allow for flexibility in when and where work gets done. Depending on the needs of the business and the role, the number of hybrid, office-based, and remote workers will vary from team to team. Applications are assessed on a rolling basis and there is no fixed deadline for this requisition. The application window may change depending on the volume of applications received or may close immediately if a qualified candidate is selected.
We value a range of diverse backgrounds, experiences and ideas. We pride ourselves on our diversity and inclusive workplace that provides equal opportunities to all persons regardless of age, race, color, religion, sex, sexual orientation, gender identity, and expression, national origin, disability, neurodiversity, military and/or veteran status, or any other protected classes. Additionally, UiPath provides reasonable accommodations for candidates on request and respects applicants' privacy rights. To review these and other legal disclosures, visit our privacy policy https://www.uipath.com/legal/trust-and-security/privacy-policy.
Location: New York
Workplace: OnSite
The ’80s are calling and its not to Gen X.
Shopping malls – once the mainstay of teens during the 1980s and 1990s – are enjoying a resurgence. And it's thanks to Gen Z https://www.usatoday.com/story/money/2026/03/04/gen-z-millennials-drinking-less-alcohol-working-out-more/88864868007/ shoppers who are craving in-person and social outlets over online shopping conveniences.
-USA Today https://www.usatoday.com/story/money/2026/03/26/gen-z-retail-shopping-malls-resurgence/89233505007/, 3/26/2026.
People are getting fed up with online interactions and want to go back to cool, interesting interactions with real humans in real-life!
Arca is looking for an exceptional events marketing manager who can help us bring those events to life across design, implementation, and scale.
THE ROLE
You’ll build and own Arca’s event marketing program. This is a senior individual contributor role on our Growth Marketing team for someone who builds events as a system: one that fills the right rooms, gives attendees an experience they can’t get anywhere else, and turns attendance into meetings with our advisors and a sustainable pipeline.
Seminars are our first proof point. Our advisors began hosting educational seminars this fall, and early results are strong. We want to reach a pace of 100 seminars per year by the end of 2027, while growing into webinars, new prospect event formats, and client appreciation experiences. You’ll turn an early, advisor-led effort into a repeatable program that scales across offices without losing what makes it work.
You’ll report to our Head of Growth and work closely with advisors, operations, compliance, growth engineering, and our seminar marketing partner. You’ll have real ownership, budget responsibility, pipeline targets, and the autonomy to decide what we run, where, and why. Expect about 25–50% travel to events, venues, and offices.
WHAT YOU’LL DO
SCALE THE SEMINAR PROGRAM
- Own the seminar calendar across offices and advisors: geography, ZIP-code targeting, topics, venues, timing, and spacing between events.
- Manage our seminar marketing partner end-to-end, and hold them accountable for audience quality, invitation accuracy, registration, and confirmations. Evaluate alternatives, and decide what functions we should eventually bring in-house.
- Work with our advisors to build and improve the playbook: materials, room setup, presenter prep, booking meetings in the room, and attendee follow-up.
- Coach advisors as presenters, and make every event better than the last.
EXPAND BEYOND SEMINARS
- Test and expand webinars for audiences outside our office footprints.
- Lead reinvestment in a client appreciation program with small, selective experiences that make clients feel cherished, and give them a natural way to bring a friend.
- Pilot new prospecting concepts with advisors and offices, such as hosted dinners, community events, and events with referring partners and centers of influence like estate attorneys and CPAs.
OWN THE NUMBERS
- Define and own the event funnel: registrations, attendance, meetings booked, prospects qualified, and new client business.
- Partner with growth engineering on attendance tracking, attendee imports, and lead-source accuracy, and influence how our platform handles event follow-up.
- Track cost, payback, and ROI by event, location, presenter, format, and topic. Use them to decide what to scale, what to change, and what to stop.
- Build business cases for new formats, secure budgets for what works, and drive continuous experimentation.
MAKE EVERY EVENT FEEL LIKE ARCA
- Own the in-room experience. From the venue to the welcome sign to the card attendees take home, Arca events should feel distinct, valuable, and special, and nothing like the free-dinner annuities pitch attendees sat through last month.
- Partner with design to keep materials consistent across every office and format.
- Bring compliance in at the brief stage, so every invitation, deck, and handout is reviewed before it reaches anyone.
ABOUT ARCA
Arca is a wealth management firm built from the ground up with AI. Most people get financial advice that's reactive: an annual check-in, a plan that's a document instead of a living thing, a relationship where you're one of three hundred clients your advisor is trying to remember. We think that's backwards. The kind of service that used to require a team of specialists behind you, the kind that makes you feel like the only person in the room, should be available to far more than the ultra-wealthy.
So we're building it. We're not SaaS — we are the wealth management business, rebuilding it from the inside with AI. Our platform is an Iron Man suit for advisors: it takes over the low-leverage work so they can focus on what actually requires a human, showing up with empathy, context, and judgment. Underneath, it keeps a living understanding of each client. It remembers the thing you mentioned once, six months ago. It notices when your life changes — a new job, a new kid, a market shift — and adjusts before you think to ask. You won't see the technology. You'll just notice your advisor seems to know you better than any financial professional ever has.
That's the product we're growing: client by client, on the strength of the experience itself. We started by acquiring firms managing over $1B in client assets, which gave us real advisors, real clients, and real financial outcomes to build against from day one. But acquisition was the starting line. The bet is that an advisor backed by this platform delivers something good enough that clients come to us on their own.
It's a $20T market, and we think it's ready to be rebuilt.
— Rron, CEO
THE RECEIPTS
- Stage: Series A, $64M raised
- Backed by: General Catalyst, Index Ventures, Venrock
- Board & Advisors: Former CEO of Vanguard, Former CFO of Schwab, Founder of Altruist, Morgan Housel (author of The Psychology of Money)
THE TEAM
We're small on purpose and engineering heavy: about 80% of the team is technical. We're based in NYC and hail from high growth startups like Stripe, Ramp, Rippling, Plaid, DoorDash, Glean, and Mercury.
Most of the team is fully in-office. We prefer candidates based in New York City, but we’ll consider remote candidates in the US if the fit is right. Remote team members, including this role’s direct manager, spend about one week per month on-site.
EXAMPLE PROBLEMS YOU’D WORK ON
These aren’t hypothetical. We’re working on versions of all of them now.
- From a dozen seminars to 100+ without losing what works. Early seminars worked because advisors ran them intentfully. Scaling them across offices, advisors, topics, and states means deciding what becomes the standard playbook, what stays local, and experimenting constantly so things don’t get stale!
- Follow-up designed before the invitation goes out. An event isn’t over when the room empties. At Arca, follow-up is planned up front: booking meetings in the room, getting attendees into our platform cleanly, and making sure the advisor knows who was there and why they came.
- Not the free-dinner pitch. Many attendees have sat through a seminar that was a sales pitch with a meal attached. Making an Arca event feel different, from the venue to the welcome sign to what people take home, while every piece clears compliance, is the job.
- Full rooms versus booked meetings. A series can fill rooms and book no meetings. Knowing which events, offices, formats, and topics pay back, and having the conviction to cut the ones that don’t, is how the program earns more budget.
- Client appreciation that makes clients feel known. Restarting our client appreciation program means deciding which experiences fit which clients, how often to host them, and how to give clients a natural way to bring a friend.
WHAT YOU BRING
MINDSET
- You’d cancel a series that fills rooms but books no meetings.
- You notice when the welcome sign is printed on letter paper.
- You see compliance constraints as part of the craft, not a hurdle.
- You have an opinion about what “great” looks like, and you’re willing to argue for it.
EXPERIENCE
- 5–8 years in event, field, or experiential marketing, including at least 3 years owning a multi-city or multi-event program end to end.
- Demonstrated ownership of pipeline or revenue from events, not just attendance.
- Experience managing agencies or vendors against performance targets.
- Experience building an events program from zero, or rebuilding one, at least once.
SKILLS
- Commercial fluency. You can model cost per meeting and payback, and you read the funnel before you read the guest list.
- Operational precision across contracts, budgets, run-of-show, and a dozen events in flight at once.
- Clear writing and presenting, and the credibility to coach advisors, from new hires to people who have been doing this for decades.
- Comfort with event registration platforms, CRMs, and marketing automation tools.
BONUS
- Seminar or event programs in wealth management, insurance, estate planning, or other financial services.
- Marketing to affluent audiences approaching or in retirement.
- Experience in a regulated marketing environment, especially with direct mail.
WHY THIS ROLE MATTERS
Wealth management runs on trust, and trust is still built in person. For many families, an Arca event is the first time they meet us, and it sets the expectation for everything that follows.
Our seminars have already shown they can bring the right people into a room and start real conversations with our advisors. This role exists to turn an early, advisor-led effort into a repeatable program that scales across offices without losing what makes it work.
WHAT KIND OF PERSON THRIVES HERE
You’re excited by ownership, ambiguity, and building things that matter.
- You hold a high bar because of what’s at stake. This is people’s real money: their retirement, their savings, and the plans they have for their families, in a highly regulated industry. “Good enough” means something different here.
- You’re AI-pilled and at home with engineers. About 80% of Arca is technical, and AI runs through how we work, marketing included. You use AI tools every day, you’d rather build your own event dashboard or first-draft a run-of-show with AI than wait in a queue, and you can talk to engineers in their language.
- You’d rather build than inherit. We just came out of stealth, and much of how Arca goes to market is being decided now. You’re comfortable making calls with incomplete information, putting a point of view on the table, and changing it when the evidence says so.
- You’re someone people actually want to be in the room with. This is a small, tight-knit team that does its best work together, whether you’re in Flatiron, on the road at an event, or with us for a week each month. Kind, direct, and low-ego, you can give candid feedback without being an asshole, and you’re energized by this environment, not just tolerant of it.
Tel Aviv-Yafo, Tel Aviv District, Israel; Ability to collaborate effectively with U.S.-based teams, including flexibility for meetings across time zones
УдалённоГеография найма не уточнена
San Francisco, CA | New York City, NY; For this role, we expect all staff to be able to work from our San Francisco or New York office at least 2 days a week, though we encourage you to apply even if you might need some flexibility for an interim period of time for relocation
УдалённоseniorRemote - United States; We believe the best ideas come from diverse teams, and we actively welcome applicants from all backgrounds
Austin, in-person
УдалённоСША; This is a 100% remote role open to candidates based in the United States; Strong preference for candidates based in the Eastern Timezone
ОфисWe prefer candidates based in New York City, but we’ll consider remote candidates in the US if the fit is right
ГибридBucharest
ОфисWe prefer candidates based in New York City, but we’ll consider remote candidates in the US if the fit is right