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- Создание продающих Email/SMS для холодной базы и существующих игроков. - Разработка Welcome, Retention, Reactivation / Win-back и VIP-цепочек.
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- Создание продающих Email/SMS для холодной базы и существующих игроков. - Разработка Welcome, Retention, Reactivation / Win-back и VIP-цепочек.
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Задачи: — Разрабатывать и реализовывать тактику performance-рекламы для повышения эффективности рекламных кампаний и достижения бизнес-целей — Определять и анализировать ключевые показатели эффективности (KPI) для оценки успешности рекламных активностей — Контролировать и направлять команду на стороне рекламного агентства и ставить задачи — Формировать и внедрять политики и стандарты работы направления для обеспечения высоких результатов — Планировать, настраивать и оптимизировать рекламные кампании Web и App на различных платформах (контекст, ретаргетинг, социальные сети, CPA, in-app и другие) — Управлять бюджетами и распределять ресурсы для достижения оптимальных результатов — Совместно с агентством готовить еженедельную отчётность (расход, клики, источники, качество аудитории, САС) — Совместно с агентством готовить медиаплан, структуру кампаний, гипотезы по аудиториям и креативам, прогноз CPC/CPA, оценку рисков и рекомендации по масштабированию — Анализировать и мониторить эффективность рекламных кампаний с использованием различных инструментов и методов (в т.ч. работа с атрибуцией) — Подготавливать отчеты о результатах работы направления и предоставлять рекомендации по улучшению стратегии рекламных активностей — Курировать процесс работы с SEO/GEO, включая стратегическое планирование и реализацию эффективных методов продвижения контента — Курировать процесс работы с маркетплейсами для максимизации количества конверсий — Отслеживать изменения в области performance-рекламы, анализировать новые инструменты, тренды и лучшие практики — Налаживать и поддерживать отношения с рекламными партнерами, агентствами и платформами для оптимизации условий рекламных кампаний — Участвовать в переговорах и заключать договоры с ключевыми поставщиками услуг Требования: — Опыт работы с каналами digital и performance от 3 лет и выше, понимание аспектов работы SEO, in-app, search, social — Опыт работы на стороне продукта и агентства — Владение основными метриками digital: ROI, CPA, CPC, CR, LTV — Владение инструментами: Excel, Yandex.Metrika, Appsflyer, App.Metrika, Google Analytics, Яндекс.Директ, VK Ads, Google Ad, in-app, OEM — Знание рекламных кабинетов различных систем (настройка РК, аудит, выгрузка отчетностей, настройки) — Понимание методов вычисления фродового трафика в in-app и web продвижении — Опыт самостоятельной работы с проектом или группой проектов с бюджетом от 20 млн рублей и выше в месяц — Аналитический склад ума, высшее образование, умение учиться новому, чувство вкуса и насмотренность — Готовность работать фулл тайм офис Условия: — Корпоративные программы обучения — ДМС со стоматологией — Рост с МегаКарьерой — Компенсация мобильной связи — Корпоративные скидки и скидки партнеров — Маркетплейс льгот — Корпоративная библиотека
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Вам предстоит: Формировать и реализовывать планы по продвижению продуктов банка исходя из бизнес-задач. Направления работы: специальные и ко-промо проекты, стимулирующие акции, конкурсы, брендирование разнообразных носителей.
Настройте подбор один раз, и подходящие вакансии будут сами приходить в Telegram.
Настройте подбор, и подходящие вакансии будут приходить в Telegram.
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• Опыт в CRM / lifecycle от 2–3 лет. • Самостоятельный запуск коммуникаций: сегментация клиентов, триггеры и цепочки.
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Location: London Workplace: OnSite ABOUT US At LangChain, our mission is to make intelligent agents ubiquitous. We build the foundation for agent engineering in the real world, helping developers move from prototypes to production-ready AI agents that teams can rely on. We began as widely adopted open-source tools and have grown to also offer a platform for building, evaluating, deploying, and operating agents at scale. With $125M raised at Series B from IVP, Sequoia, Benchmark, CapitalG, and Sapphire Ventures, we’re at a stage where we’re continuing to develop new products, growth is accelerating, and all team members have meaningful impact on what we build and how we work together. LangChain is a place where your contributions can shape how this technology shows up in the real world. Today, our platform includes LangSmith (Observability, Evaluation, Deployment, Fleet, and Sandboxes), our open source frameworks (LangChain, LangGraph, and Deep Agents), and the newly launched LangSmith Engine for autonomous agent improvement. We have 100M+ monthly open source downloads, 6,000+ active LangSmith customers, and 5 of the Fortune 10 use LangSmith in production (+ 35% of the Fortune 500 overall), including teams at Klarna, Clay, Coinbase, Workday, Lyft, Cloudflare, Harvey, Rippling, Vanta, LinkedIn, Monday.com, Nvidia, and Bridgewater. ABOUT THE ROLE: We're hiring our first Demand Generation Lead for EMEA, Middle East and Emerging Markets. You'll own how LangSmith shows up in the region and how that turns into pipeline from partnering with performance marketing, lifecycle marketing, integrated campaigns and webinars to build a localized campaigns. You'll be deciding what works in the region, run the experiments to prove it, and then scale what works into a repeatable regional playbook. You’ll be a builder with central support from our US demand gen, product marketing, and marketing ops teams. WHAT YOU'LL OWN: REGIONAL DEMAND STRATEGY AND PIPELINE: - Build the EMEA demand plan: which markets, which segments, which channels, and what each is expected to return - Own an EMEA pipeline target and report against it sourced and influenced, by channel and by market - Decide how the regional demand budget gets allocated for localized programs. FULL-FUNNEL PROGRAM EXECUTION: You'll own the whole mix for the region and be hands-on in all of it: - Paid digital: partner with performance marketing to support localized 3rd party promotion, paid search, paid social, and retargeting strategy, including account-level and contact-level targeting to give sellers air cover in named accounts - Webinars: run a regional cadence across live demos, thought leadership webinars, technical workshops, and customer stories, in local time zones with local speakers where it helps - Integrated campaigns: adapt global LangSmith narratives and build region-first campaigns when the market needs something different - Lifecycle: build segmented nurtures and post-event follow-up for regional leads, with attention to language and time zone. CROSS-FUNCTIONAL PARTNERSHIP: - Work directly with EMEA AEs and SDRs to understand what converts in-region and co-design follow-up plays that drive pipeline. - Partner closely with Field Marketing to build joint regional plans, align priorities, and create a coordinated interface into the sales team. - Support new-hire ramp by identifying warm signals, share campaign hand-off details, marketing programs, and proven outreach plays reps can use in their first 90 days. - Collaborate with RevOps on targeting, routing, campaign tracking, and reporting to improve regional execution and pipeline visibility. WHAT WE'RE LOOKING FOR: - 7+ years in B2B demand generation, growth marketing, or integrated campaigns, ideally in developer tools, infrastructure, or technical SaaS - Track record of building demand programs in EMEA across multiple countries, with a clear view of where localization matters and where it doesn't - You've personally run paid, webinars, lifecycle, and ABM - You write the copy, build the landing page, pull the report, and launch the campaign - Comfortable with a technical product and a technical audience. You don't need to write code, but you should be able to hold a conversation about agents, evals, and observability without a script - Strong partner to Sales. You've worked shoulder to shoulder with AEs and SDRs and you're comfortable with a pipeline number - Fluent in the numbers: funnel conversion, CPL, cost per SQO, pipeline contribution, and attribution's real limits - Working command of a modern stack, Hubspot, Influ2, Qualified, Goldcast, Zoom Webinar, Zapier, SFDC, Reo.dev http://Reo.dev, and Clay - Comfortable with ambiguity and true ownership COMPENSATION: £95,000-£125,000 base salary + equity Location: - UK, London or The Netherlands, Amsterdam Compensation Philosophy: We offer competitive compensation that includes base salary, variable compensation for relevant roles, meaningful equity, benefits, and perks. We are hiring for this role across a range of scope, and the compensation band reflects that. Your offer depends on what we learn about your impact, craft, leadership, and communication during the interview process. We will tell you early where you’re tracking and talk comp with you before offer stage. Team members in the EU, UK, and APAC receive locally competitive benefits aligned with regional norms and regulations. BENEFITS Benefits include medical, dental, and vision coverage, flexible vacation, a 401(k) plan, meals on in-office days in the US and more.
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Чем тебе предстоит заниматься: Разрабатывать и реализовывать маркетинговую стратегию для СТМ и СИ совместно с коммерческой и продуктовой командами; Формировать позиционирование и ценностное предложение СТМ с учетом сегментов покупателей, потребностей категорий и конкурентного окружения;
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• Kompaniyaning ijtimoiy tarmoqlardagi strategiyasini ishlab chiqish va yuritish (Instagram, Telegram, LinkedIn, Facebook va boshqalar); • Kontent reja tuzish va amalga oshirish;
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Location: Dubai, United Arab Emirates Workplace: onsite ABOUT YOU We are looking for a Dubai Events Community Manager who is trustworthy, self-driven, motivated, and accountable to join our Global Experiential Marketing team. The ideal candidate is a natural relationship-builder who thrives on turning event moments into lasting community connections across MENA's games industry, anchored by activity at the Xsolla Club in Dubai. You will use your community management, content, and relationship-building skills to grow and nurture Xsolla's network of partners, developers and clients in the region, working closely with the Dubai events team, Social Media Manager, and Marketing colleagues. The right person for this role will be personable, organized, and confident engaging senior industry stakeholders, with a strong instinct for the kind of content and touchpoints that keep a community engaged between events. This role is in-office/on-site at Xsolla's new Dubai Club and will require occasional regional travel for events. ABOUT US Xsolla is a global commerce company with robust tools and services to help developers solve the inherent challenges of the video game industry. From indie to AAA, companies partner with Xsolla to help them fund, distribute, market, and monetize their games. Grounded in the belief in the future of video games, Xsolla is resolute in the mission to bring opportunities together, and continually make new resources available to creators. Headquartered and incorporated in Los Angeles, California, Xsolla operates as the merchant of record and has helped over 1,500+ game developers to reach more players and grow their businesses around the world. With more paths to profits and ways to win, developers have all the things needed to enjoy the game. For more information, visit xsolla.com. Longevity Opportunity Vision — Enjoy the game! Responsibilities - Build and maintain Xsolla's MENA community database of partners, developers and clients. - Plan and deliver Community driven events in order to drive Xsolla Club membership and awareness in the region. - Manage guest lists, invitations and relationship tracking for invitation-only events and roundtables. - Plan and run community engagement activities around the DFGC/Xsolla events expo and other regional events. - Work with the Social Media Manager and Marketing teams to plan community-focused content and campaigns. - Draft copy and messaging for community communications, event invitations and follow-ups. - Support event registration pages for community events, including forms, copy and email templates. - Liaise with event organizers and local partners to identify community engagement opportunities. - Maintain the event roadmap tracker with community event details, dates and attendee information. - Log creative briefs (Jira) for community-facing materials and follow through to completion. - Host and support on-site membership at Xsolla Club, ensuring a positive guest experience. - Capture community feedback and leads, ensuring timely hand-off to CRM and BD teams. - Produce post-event community reports, including engagement stats and relationship-building outcomes. Requirements - 3+ years of professional experience in community management, events, or marketing. - Bachelor's degree in Marketing, Communications, Business Administration, or related field. - Proven experience managing relationships with external stakeholders or VIP/member communities. - Proficiency in project management tools such as Atlassian Suite, Jira, Asana, Monday.com, and the Google Workspace. Preferred: - Experience in the video games, tech or software industry. - Experience creating social or content campaigns for a brand or community. - Arabic language skills. Benefits: We are passionate about fostering a supportive environment for our team, so we prioritize the physical, mental, and emotional well-being of our employees through a comprehensive Benefits Program. This includes unlimited Flexible Time Off, private health insurance and a personalized career roadmap for each employee. By investing in professional development through training and educational opportunities, we ensure that our team thrives both personally and professionally. Together, we’re not just building a business; we’re cultivating a community that values creativity, collaboration, and the transformative power of play. Equality Opportunity Statement: Xsolla is dedicated to creating a diverse environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, genetics, disability, age, social background or other characteristics. We welcome and encourage applications from all qualified individuals and are dedicated to ensuring a fair and transparent recruitment process. For the Dubai Events Community Manager MENA role, we will request a background check. Relevance to Job Responsibilities: The background check is relevant to this position because of the following role responsibilities: Handling sensitive financial information/managing budgets/accessing funds Accessing confidential company data Ensuring compliance with regulatory requirements Rights Under the UAE Personal Data Protection Law: Applicants are encouraged to inquire about their rights under the UAE Personal Data Protection Law. If you have questions regarding our hiring practices, please contact careers@xsolla.com
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Location: Dubai, United Arab Emirates Workplace: onsite ABOUT YOU We are looking for a Dubai Events Coordinator who is trustworthy, self-driven, motivated, and accountable to join our Global Experiential Marketing team as a founding member of Xsolla's new Dubai hub. The ideal candidate brings strong local market knowledge of Dubai and the wider UAE, and is passionate about delivering polished, well-run events, including Xsolla's presence at the DFGC/Xsolla events expo and the Xsolla Club in Dubai. You will use your local vendor and venue relationships, planning skills, and attention to detail to ensure Xsolla's Dubai-hosted events run smoothly and reflect genuine local market understanding, working closely with the Event Operations Manager and regional colleagues. The right person for this role will be a proactive, personable coordinator who can navigate the local UAE events landscape and build strong on-the-ground vendor and partner relationships. This role is in-office/on-site at Xsolla's new Dubai hub and will require occasional local and regional travel. ABOUT US Xsolla is a global commerce company with robust tools and services to help developers solve the inherent challenges of the video game industry. From indie to AAA, companies partner with Xsolla to help them fund, distribute, market, and monetize their games. Grounded in the belief in the future of video games, Xsolla is resolute in the mission to bring opportunities together, and continually make new resources available to creators. Headquartered and incorporated in Los Angeles, California, Xsolla operates as the merchant of record and has helped over 1,500+ game developers to reach more players and grow their businesses around the world. With more paths to profits and ways to win, developers have all the things needed to enjoy the game. For more information, visit xsolla.com. Longevity Opportunity Vision — Enjoy the game! Responsibilities - Coordinate local venue searches in Dubai and the wider UAE, negotiating hire, F&B and associated costs. - Source and manage local vendors for booth production, AV, event rentals, video/photography and merchandise. - Support delivery of Xsolla's sponsorship deliverables at the DFGC/Xsolla events expo and other local events. - Plan and deliver Community driven events in order to drive Xsolla Club membership and awareness in the region. - Maintain local event budgets, updating costs regularly and in the correct currency. - Research and book hotels for staff attending Dubai-hosted events, working with the hotel sourcing agency. - Set up new local events on the Xsolla events page, including copy, venue details and logos. - Support event registration setup, including copy, graphics and registration forms. - Liaise with local event organizers to research new opportunities and review sponsorship options. - Coordinate logistics for speaking sessions with BD, Product and Creative teams. - Keep the event roadmap tracker current with local sponsor information, dates and links. - Log detailed creative briefs (Jira) for local event materials and follow through to completion. - Support on-site delivery at local events, ensuring smooth vendor set-up and a positive guest experience. - Support on-site membership at Xsolla Club, ensuring a positive guest experience. Requirements - 2+ years of professional experience in events, marketing, or vendor coordination. - Bachelor's degree in Marketing, Business Administration, Communications, or related field. - Demonstrated knowledge of the Dubai/UAE venue, vendor and event landscape. - Proficiency in project management tools such as Atlassian Suite, Jira, Asana, Monday.com, and the Google Workspace. Preferred: - Experience in the video games, tech or software industry. - Arabic language skills. - Existing relationships with UAE venues, vendors, or event organizers. Benefits: We are passionate about fostering a supportive environment for our team, so we prioritize the physical, mental, and emotional well-being of our employees through a comprehensive Benefits Program. This includes unlimited Flexible Time Off, private health insurance and a personalized career roadmap for each employee. By investing in professional development through training and educational opportunities, we ensure that our team thrives both personally and professionally. Together, we’re not just building a business; we’re cultivating a community that values creativity, collaboration, and the transformative power of play. Equality Opportunity Statement: Xsolla is dedicated to creating a diverse environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, genetics, disability, age, social background or other characteristics. We welcome and encourage applications from all qualified individuals and are dedicated to ensuring a fair and transparent recruitment process. For the Dubai Events Coordinator, MENA role, we will request a background check. Relevance to Job Responsibilities: The background check is relevant to this position because of the following role responsibilities: Handling sensitive financial information/managing budgets/accessing funds Accessing confidential company data Ensuring compliance with regulatory requirements Rights Under the UAE Personal Data Protection Law: Applicants are encouraged to inquire about their rights under the UAE Personal Data Protection Law. If you have questions regarding our hiring practices, please contact careers@xsolla.com
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Управлять командой из 4х человек (2 кампейн-менеджера и 2 аналитика). Планировать инициативы на месяц, квартал, год.
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• С первого дня вести текущие кампании: масштабировать успешные, отключать неэффективные, контролировать ROAS и payback. • Автоматизировать запуск кампаний, тестирование креативов, бюджеты, оптимизацию и отчётность.
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Разработка и управление интегрированными маркетинговыми кампаниями, преимущественно в B2B-сегменте: сопровождение всех этапов — от подготовки питча и документации до реализации и подготовки итоговых отчетов. Координация планирования и реализации кампаний с головным офисом и региональными командами.
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Главная задача — вести соцсети агентства: придумывать контент, проводить съёмки, монтировать и публиковать материалы. - Составлять контент-план, писать посты, сценарии роликов и сторис.
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В команду ищем AI-креатора для создания визуального контента для соцсетей. Генерация изображений, видео, доработка материалов.
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В команду ищем AI-креатора для создания визуального контента для соцсетей. Генерация изображений, видео, доработка материалов.
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Lovable is looking for a Software Engineer Growth Marketing to build marketing tools, measurement systems, experiments, and growth-focused website experiences.
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Braintrust is looking for a Head of Field Marketing to build and lead field marketing programs, create exceptional event experiences, partner with Sales, and measure business impact.
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О роли Вы отвечаете за привлечение двух аудиторий: людей, которые переехали в другой регион, и тех, кто решил сменить страховую компанию. Нам нужен человек, который отвечает за то, сколько людей из этих аудиторий выбирают нас и во что нам это обходится.