Location: Multiple Countries
About Improvado
Improvado is an AI-powered marketing analytics platform. It connects data from 1000+ marketing and sales sources, cleans and organizes it, and lets teams analyze it and act on it through an AI Agent, without manual reporting. Our customers are marketers, agencies and analytics teams at mid-size and enterprise companies.
The Role
We're looking for a UGC Creator to make short, authentic videos about Improvado and its products. You'll explain what we do and show how it helps marketers, in a real, human voice rather than a polished ad voice.
What you'll do
Create short videos on the product use cases, walkthroughs, "how I'd use this" stories and explainers of our features and AI Agent
Turn briefs into your own script and storytelling (we give you the product input, you make it engaging)
Handle filming, voiceover, editing, captions and on-screen text
What we're looking for
3+ UGC or video projects in your portfolio (required)
Confident on camera, with a natural, conversational delivery
Strong English
Able to explain a technical or B2B product in simple words
Solid editing skills (CapCut, Premiere, Descript or similar)
Reliable with weekly deadlines
Nice to have: experience with B2B SaaS, marketing or analytics tools, or AI products
Details
Format: freelance, remote
Commitment: 1 × ~3-min video per week
Time zone: must be available for syncs in PST
Please share the link to your portfolio with at least 3 available UGC videos.
Location: (Multiple States), United States
About Improvado
Improvado is a marketing data and AI analytics platform for enterprise brands and agencies. We connect 500+ marketing and sales data sources, normalize them through a governed data model, and put an AI agent on top so marketing teams can ask questions of their own data without going through BI or IT.
What we sell:
extraction and 500+ connectors; data transformation (SQL and dbt-compatible); Marketing Data Governance — taxonomy, naming, data-quality rules; warehouse and storage; dashboards; AI agent and MCP access to live marketing data; DECS, data engineering as a service on a 2 to 4 week SLA.
Who buys it:
Economic buyers:
CMO, VP Marketing, VP Demand Gen, agency COO and ops leadership
Technical evaluators:
VP or Director of Marketing Analytics, marketing analysts, data engineering, sometimes IT and security
Segments:
enterprise brands, mid-market, agencies
Verticals:
pharma and healthcare, financial services, retail and eCommerce, gaming, agencies
Why this role, now
Our messaging is not aligned.
Positioning, web, sales pitch, product and content each carry a different version of what Improvado is. The market categorizes us as "marketing ETL" while we position as an AI marketing analytics platform. That gap costs us deal quality and price.
The category is crowded and moving fast.
Battlecards exist but decay, and nobody owns keeping them true.
Attribution, incrementality and causal measurement is where deals are won and lost
— and it is the hardest thing to argue credibly without hand-waving.
Analyst firms are a silent blocker.
When an enterprise buyer asks Gartner or Forrester about Improvado, there is no briefed narrative waiting for them.
You would not start from a blank page. We already have a positioning registry, roughly 11 documented buyer personas, a pain-point and value-prop library, competitor intel reports and about 10 battlecards. They are inconsistent and under-used. Your first job is to make one version true and make people use it.
What you'll own
Positioning and messaging.
Core positioning, category framing and message hierarchy across ICPs and personas. ICP and persona documentation that is used, not filed. The messaging layer of new product and feature launches, including the internal rollout that makes the field able to sell it.
Competitive intelligence and win/loss.
A structured win/loss interview program with quarterly readouts. Living battlecards. Monitoring competitor positioning, pricing and product moves, and driving our counter-positioning.
Sales enablement.
The core pitch narrative, demo storyline and objection-handling framework. The messaging components of new-rep onboarding. A standing weekly cadence with Sales leadership — not quarterly check-ins. Direct support on competitive and enterprise deals: RFPs, security and technical evaluations, displacement plays.
Market and analyst relations.
The Improvado narrative for Gartner, Forrester and category influencers, so that a buyer's analyst call becomes an accelerator rather than a blocker. Feeding structured market and buyer insight back into product prioritization.
What we're looking for
4 to 8 years in product marketing, or an equivalent blend of product marketing with marketing analytics, marketing or data ops, sales engineering, analytics consulting, or product management on a data product.
Category fluency in marketing data and measurement: attribution models, incrementality testing, MMM, data governance and taxonomy, warehouses and ETL/ELT — including where each is honestly weak.
B2B SaaS sold to marketing or data buyers. Marketing analytics, martech, measurement, CDP, BI and data-infrastructure vendors are the reference profile.
Proof you have shipped, not just documented: positioning that changed the website and the pitch, battlecards reps actually opened, a win/loss program that survived past its second quarter.
Writing that survives contact with a skeptical technical buyer — claim and evidence, not adjective stacking.
Comfort operating close to Sales: weekly cadence, deal reviews, live calls, direct feedback.
Nice to have:
hands-on SQL, dbt or BI, enough to validate a claim yourself. Experience marketing AI capabilities without hype. Analyst-relations experience. Agency-side or enterprise-brand background. Vertical depth in pharma and healthcare, financial services, retail and eCommerce, or gaming.
Not a fit if:
your product marketing has been mostly launch logistics and content calendars; you need a fully staffed team and a finished brand system to be effective; you are uncomfortable being told in a deal review that your messaging did not work.
How we measure success
Win rate in competitive deals against our top 3 named competitors, baseline set in month 1.
Stage-to-stage conversion on open opportunities, particularly discovery to demo to proposal.
Time-to-first-deal for new reps.
Field adoption of enablement assets — measured, not assumed.
Win/loss program running on cadence, with themes that visibly change product and GTM decisions.
Message consistency: a quarterly audit across web, deck, product UI and content.
What We Offer
Remote-first environment
Competitive compensation
Medical and dental benefits
401K plan
Unlimited PTO
Paid holidays
Professional development reimbursement
Location: (Multiple States), United States
Improvado
is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like ASUS, Docker, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance.
We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution.
About the role
The Account Executive uncovers business pains, articulates ROI, and builds the business case that helps prospects modernize how their marketing data works. You'll own a territory end to end — from first outreach to signed contract.
Your buyers are marketing leaders, marketing ops and RevOps, and the data and analytics teams behind them. Some come to us; many you'll go and find yourself. It's a consultative, multi-stakeholder sale with a technical validation stage, so you'll work closely with our Sales Engineers along the way.
Responsibilities
Achieve a quarterly revenue quota across new business and expansion in your territory.
Proactively generate new pipeline — you'll be expected to self-source at least 35% of your own opportunities, not just work inbound.
Own the full sales cycle: discovery, demo, technical validation with a Sales Engineer, business case and ROI, executive presentation, negotiation and close.
Build multi-threaded relationships — bring the technical evaluator, the budget owner, and your champion into the process early rather than running a deal through a single contact.
Qualify with discipline. Confirm budget, decision path, and the real cost of doing nothing before pulling in technical resources — and walk away early from deals that aren't a fit.
Become an expert at using Improvado's software, and at the marketing problems it solves.
Coordinate the internal resources needed to win — Sales Engineering, Marketing, Customer Success — and keep every deal moving.
Keep the CRM accurate and forecast honestly.
Use AI in your day-to-day workflow — account research, call prep, follow-ups, first drafts. We'll expect you to work the way the company works.
Leverage your creativity, intellect, and attitude in order to win new business.
Qualifications
5+ years in a quota-carrying, full-cycle SaaS Account Executive role.
2+ years of experience in the MarTech/AdTech space.
A track record of carrying and hitting a significant annual quota — you can walk through your numbers year by year with real examples.
Experience selling to large enterprise organizations with multiple stakeholders and formal buying processes.
Real outbound prospecting experience — you've built pipeline from scratch, not only worked inbound.
Familiarity with ad platforms and the digital marketing funnel, and the metrics marketers are measured on.
Comfortable in a technical sale — you can hold a credible conversation with a data team and then reframe it for a marketing leader.
Experience in successfully initiating sales cycles with C-level executives.
Ability to thrive in a constantly changing and evolving work environment.
Emotional intelligence, natural curiosity, strong listening skills, and coachability.
Superior communication and organizational skills.
Comfortable with a modern sales stack (CRM, call recording and coaching tools, prospecting and enrichment tools, LinkedIn Sales Navigator) and with using AI tools in your own workflow.
Experience working in a startup.
Nice to have
Experience selling to or working inside agencies.
Formal training in a qualification methodology (MEDDIC / MEDDPICC or similar).
What We Offer:
Remote-first environment
Competitive compensation
Medical and dental benefits
401K plan
Unlimited PTO
Paid holidays
Professional development reimbursement
Location: (Multiple States), United States
About Improvado
Improvado is a marketing data and AI analytics platform for enterprise brands and agencies. We connect 500+ marketing and sales data sources, normalize them through a governed data model, and put an AI agent on top so marketing teams can ask questions of their own data without going through BI or IT.
What we sell:
extraction and 500+ connectors; data transformation (SQL and dbt-compatible); Marketing Data Governance — taxonomy, naming, data-quality rules; warehouse and storage; dashboards; AI agent and MCP access to live marketing data; DECS, data engineering as a service on a 2 to 4 week SLA.
Who buys it:
Economic buyers:
CMO, VP Marketing, VP Demand Gen, agency COO and ops leadership
Technical evaluators:
VP or Director of Marketing Analytics, marketing analysts, data engineering, sometimes IT and security
Segments:
enterprise brands, mid-market, agencies
Verticals:
pharma and healthcare, financial services, retail and eCommerce, gaming, agencies
Why this role, now
Our messaging is not aligned.
Positioning, web, sales pitch, product and content each carry a different version of what Improvado is. The market categorizes us as "marketing ETL" while we position as an AI marketing analytics platform. That gap costs us deal quality and price.
The category is crowded and moving fast.
Battlecards exist but decay, and nobody owns keeping them true.
Attribution, incrementality and causal measurement is where deals are won and lost
— and it is the hardest thing to argue credibly without hand-waving.
Analyst firms are a silent blocker.
When an enterprise buyer asks Gartner or Forrester about Improvado, there is no briefed narrative waiting for them.
You would not start from a blank page. We already have a positioning registry, roughly 11 documented buyer personas, a pain-point and value-prop library, competitor intel reports and about 10 battlecards. They are inconsistent and under-used. Your first job is to make one version true and make people use it.
What you'll own
Positioning and messaging.
Core positioning, category framing and message hierarchy across ICPs and personas. ICP and persona documentation that is used, not filed. The messaging layer of new product and feature launches, including the internal rollout that makes the field able to sell it.
Competitive intelligence and win/loss.
A structured win/loss interview program with quarterly readouts. Living battlecards. Monitoring competitor positioning, pricing and product moves, and driving our counter-positioning.
Sales enablement.
The core pitch narrative, demo storyline and objection-handling framework. The messaging components of new-rep onboarding. A standing weekly cadence with Sales leadership — not quarterly check-ins. Direct support on competitive and enterprise deals: RFPs, security and technical evaluations, displacement plays.
Market and analyst relations.
The Improvado narrative for Gartner, Forrester and category influencers, so that a buyer's analyst call becomes an accelerator rather than a blocker. Feeding structured market and buyer insight back into product prioritization.
What we're looking for
4 to 8 years in product marketing, or an equivalent blend of product marketing with marketing analytics, marketing or data ops, sales engineering, analytics consulting, or product management on a data product.
Category fluency in marketing data and measurement: attribution models, incrementality testing, MMM, data governance and taxonomy, warehouses and ETL/ELT — including where each is honestly weak.
B2B SaaS sold to marketing or data buyers. Marketing analytics, martech, measurement, CDP, BI and data-infrastructure vendors are the reference profile.
Proof you have shipped, not just documented: positioning that changed the website and the pitch, battlecards reps actually opened, a win/loss program that survived past its second quarter.
Writing that survives contact with a skeptical technical buyer — claim and evidence, not adjective stacking.
Comfort operating close to Sales: weekly cadence, deal reviews, live calls, direct feedback.
Nice to have:
hands-on SQL, dbt or BI, enough to validate a claim yourself. Experience marketing AI capabilities without hype. Analyst-relations experience. Agency-side or enterprise-brand background. Vertical depth in pharma and healthcare, financial services, retail and eCommerce, or gaming.
Not a fit if:
your product marketing has been mostly launch logistics and content calendars; you need a fully staffed team and a finished brand system to be effective; you are uncomfortable being told in a deal review that your messaging did not work.
How we measure success
Win rate in competitive deals against our top 3 named competitors, baseline set in month 1.
Stage-to-stage conversion on open opportunities, particularly discovery to demo to proposal.
Time-to-first-deal for new reps.
Field adoption of enablement assets — measured, not assumed.
Win/loss program running on cadence, with themes that visibly change product and GTM decisions.
Message consistency: a quarterly audit across web, deck, product UI and content.
What We Offer
Remote-first environment
Competitive compensation
Medical and dental benefits
401K plan
Unlimited PTO
Paid holidays
Professional development reimbursement
Location: Mexico
About Improvado
Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance.
We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution.
About the Role
We are looking for a technical specialist who owns the performance of the Improvado website end to end: how it is found (SEO and GEO), how fast and healthy it is, and how well it converts visitors into pipeline. This is an analytics-driven, hands-on role for someone who is as comfortable in Google Search Console, GA4, and the browser dev tools as in a keyword report. Because the website is our main product-facing marketing surface, you will also shape how the product is presented on it. In practice, the role covers part of what product marketing would otherwise do.
What You Will Do
Technical SEO and GEO
Own the technical health of the site: crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture.
Optimize the site for AI search (generative engine optimization): make Improvado understandable, citable, and recommended in ChatGPT, Perplexity, Google AI Overviews, and similar engines.
Monitor visibility in both classic and AI search, and turn the findings into prioritized fixes.
Website optimization and conversion
Continuously improve page performance, UX, templates, and key conversion paths (demo requests, sign-ups, high-intent pages).
Plan and run experiments (A/B tests, template and layout changes, messaging tests) and measure their impact on conversions and pipeline.
Work with engineering, design, and external contractors to ship improvements to the website stack (CMS, CDN, caching, tracking).
Analytics and measurement
Build and maintain dashboards that connect organic and on-site behavior to leads, pipeline, and revenue.
Own tracking quality: events, attribution, and data accuracy across GA4, Search Console, and related tools.
Analyze data to find growth opportunities, and report findings in clear, decision-ready form.
Product and messaging input
Use search demand, AI-visibility, and on-site behavior data to guide positioning, messaging, and landing page strategy.
Work with stakeholders so website content reflects ICP needs and the product’s value propositions.
What We Are Looking For
Must have
3+ years in SEO and/or website optimization, with measurable results in organic growth or conversion.
Strong technical SEO skills and a good understanding of how websites are built, served, and rendered.
Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast.
Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it.
Strong analytics experience: GA4, Google Search Console, and BI or dashboard tools (Looker Studio, Superset, or similar). You build your own reports and draw conclusions from the data.
Proficiency with SEO tooling (Ahrefs, Semrush, Screaming Frog, or equivalents).
Ability to work effectively with developers, designers, and marketers in a distributed team.
Nice to have
B2B SaaS or marketing technology background.
Experience with Webflow or a similar CMS, plus basic HTML/CSS and JavaScript.
SQL or advanced spreadsheet skills; experience with AI-assisted or automated workflows.
Experience with CRO and experimentation platforms.
Exposure to product marketing, positioning, or messaging.
You are
Analytical, curious, and driven by measurable outcomes.
Self-directed and comfortable owning a channel without heavy supervision.
A clear communicator across time zones.
What We Offer
Remote-first environment
Strong product/market fit: marketing data product for US-based enterprises
20 working days of PTO per year
US holidays and additional days off
Professional development reimbursement
Location: Georgia
About Improvado
Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance.
We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution.
About the Role
We are looking for a technical specialist who owns the performance of the Improvado website end to end: how it is found (SEO and GEO), how fast and healthy it is, and how well it converts visitors into pipeline. This is an analytics-driven, hands-on role for someone who is as comfortable in Google Search Console, GA4, and the browser dev tools as in a keyword report. Because the website is our main product-facing marketing surface, you will also shape how the product is presented on it. In practice, the role covers part of what product marketing would otherwise do.
What You Will Do
Technical SEO and GEO
Own the technical health of the site: crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture.
Optimize the site for AI search (generative engine optimization): make Improvado understandable, citable, and recommended in ChatGPT, Perplexity, Google AI Overviews, and similar engines.
Monitor visibility in both classic and AI search, and turn the findings into prioritized fixes.
Website optimization and conversion
Continuously improve page performance, UX, templates, and key conversion paths (demo requests, sign-ups, high-intent pages).
Plan and run experiments (A/B tests, template and layout changes, messaging tests) and measure their impact on conversions and pipeline.
Work with engineering, design, and external contractors to ship improvements to the website stack (CMS, CDN, caching, tracking).
Analytics and measurement
Build and maintain dashboards that connect organic and on-site behavior to leads, pipeline, and revenue.
Own tracking quality: events, attribution, and data accuracy across GA4, Search Console, and related tools.
Analyze data to find growth opportunities, and report findings in clear, decision-ready form.
Product and messaging input
Use search demand, AI-visibility, and on-site behavior data to guide positioning, messaging, and landing page strategy.
Work with stakeholders so website content reflects ICP needs and the product’s value propositions.
What We Are Looking For
Must have
3+ years in SEO and/or website optimization, with measurable results in organic growth or conversion.
Strong technical SEO skills and a good understanding of how websites are built, served, and rendered.
Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast.
Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it.
Strong analytics experience: GA4, Google Search Console, and BI or dashboard tools (Looker Studio, Superset, or similar). You build your own reports and draw conclusions from the data.
Proficiency with SEO tooling (Ahrefs, Semrush, Screaming Frog, or equivalents).
Ability to work effectively with developers, designers, and marketers in a distributed team.
Nice to have
B2B SaaS or marketing technology background.
Experience with Webflow or a similar CMS, plus basic HTML/CSS and JavaScript.
SQL or advanced spreadsheet skills; experience with AI-assisted or automated workflows.
Experience with CRO and experimentation platforms.
Exposure to product marketing, positioning, or messaging.
You are
Analytical, curious, and driven by measurable outcomes.
Self-directed and comfortable owning a channel without heavy supervision.
A clear communicator across time zones.
What We Offer
Remote-first environment
Strong product/market fit: marketing data product for US-based enterprises
20 working days of PTO per year
US holidays and additional days off
Professional development reimbursement
Location: Serbia
About Improvado
Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance.
We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution.
About the Role
We are looking for a technical specialist who owns the performance of the Improvado website end to end: how it is found (SEO and GEO), how fast and healthy it is, and how well it converts visitors into pipeline. This is an analytics-driven, hands-on role for someone who is as comfortable in Google Search Console, GA4, and the browser dev tools as in a keyword report. Because the website is our main product-facing marketing surface, you will also shape how the product is presented on it. In practice, the role covers part of what product marketing would otherwise do.
What You Will Do
Technical SEO and GEO
Own the technical health of the site: crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture.
Optimize the site for AI search (generative engine optimization): make Improvado understandable, citable, and recommended in ChatGPT, Perplexity, Google AI Overviews, and similar engines.
Monitor visibility in both classic and AI search, and turn the findings into prioritized fixes.
Website optimization and conversion
Continuously improve page performance, UX, templates, and key conversion paths (demo requests, sign-ups, high-intent pages).
Plan and run experiments (A/B tests, template and layout changes, messaging tests) and measure their impact on conversions and pipeline.
Work with engineering, design, and external contractors to ship improvements to the website stack (CMS, CDN, caching, tracking).
Analytics and measurement
Build and maintain dashboards that connect organic and on-site behavior to leads, pipeline, and revenue.
Own tracking quality: events, attribution, and data accuracy across GA4, Search Console, and related tools.
Analyze data to find growth opportunities, and report findings in clear, decision-ready form.
Product and messaging input
Use search demand, AI-visibility, and on-site behavior data to guide positioning, messaging, and landing page strategy.
Work with stakeholders so website content reflects ICP needs and the product’s value propositions.
What We Are Looking For
Must have
3+ years in SEO and/or website optimization, with measurable results in organic growth or conversion.
Strong technical SEO skills and a good understanding of how websites are built, served, and rendered.
Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast.
Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it.
Strong analytics experience: GA4, Google Search Console, and BI or dashboard tools (Looker Studio, Superset, or similar). You build your own reports and draw conclusions from the data.
Proficiency with SEO tooling (Ahrefs, Semrush, Screaming Frog, or equivalents).
Ability to work effectively with developers, designers, and marketers in a distributed team.
Nice to have
B2B SaaS or marketing technology background.
Experience with Webflow or a similar CMS, plus basic HTML/CSS and JavaScript.
SQL or advanced spreadsheet skills; experience with AI-assisted or automated workflows.
Experience with CRO and experimentation platforms.
Exposure to product marketing, positioning, or messaging.
You are
Analytical, curious, and driven by measurable outcomes.
Self-directed and comfortable owning a channel without heavy supervision.
A clear communicator across time zones.
What We Offer
Remote-first environment
Strong product/market fit: marketing data product for US-based enterprises
20 working days of PTO per year
US holidays and additional days off
Professional development reimbursement
Location: Argentina
About Improvado
Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance.
We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution.
About the Role
We are looking for a technical specialist who owns the performance of the Improvado website end to end: how it is found (SEO and GEO), how fast and healthy it is, and how well it converts visitors into pipeline. This is an analytics-driven, hands-on role for someone who is as comfortable in Google Search Console, GA4, and the browser dev tools as in a keyword report. Because the website is our main product-facing marketing surface, you will also shape how the product is presented on it. In practice, the role covers part of what product marketing would otherwise do.
What You Will Do
Technical SEO and GEO
Own the technical health of the site: crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture.
Optimize the site for AI search (generative engine optimization): make Improvado understandable, citable, and recommended in ChatGPT, Perplexity, Google AI Overviews, and similar engines.
Monitor visibility in both classic and AI search, and turn the findings into prioritized fixes.
Website optimization and conversion
Continuously improve page performance, UX, templates, and key conversion paths (demo requests, sign-ups, high-intent pages).
Plan and run experiments (A/B tests, template and layout changes, messaging tests) and measure their impact on conversions and pipeline.
Work with engineering, design, and external contractors to ship improvements to the website stack (CMS, CDN, caching, tracking).
Analytics and measurement
Build and maintain dashboards that connect organic and on-site behavior to leads, pipeline, and revenue.
Own tracking quality: events, attribution, and data accuracy across GA4, Search Console, and related tools.
Analyze data to find growth opportunities, and report findings in clear, decision-ready form.
Product and messaging input
Use search demand, AI-visibility, and on-site behavior data to guide positioning, messaging, and landing page strategy.
Work with stakeholders so website content reflects ICP needs and the product’s value propositions.
What We Are Looking For
Must have
3+ years in SEO and/or website optimization, with measurable results in organic growth or conversion.
Strong technical SEO skills and a good understanding of how websites are built, served, and rendered.
Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast.
Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it.
Strong analytics experience: GA4, Google Search Console, and BI or dashboard tools (Looker Studio, Superset, or similar). You build your own reports and draw conclusions from the data.
Proficiency with SEO tooling (Ahrefs, Semrush, Screaming Frog, or equivalents).
Ability to work effectively with developers, designers, and marketers in a distributed team.
Nice to have
B2B SaaS or marketing technology background.
Experience with Webflow or a similar CMS, plus basic HTML/CSS and JavaScript.
SQL or advanced spreadsheet skills; experience with AI-assisted or automated workflows.
Experience with CRO and experimentation platforms.
Exposure to product marketing, positioning, or messaging.
You are
Analytical, curious, and driven by measurable outcomes.
Self-directed and comfortable owning a channel without heavy supervision.
A clear communicator across time zones.
What We Offer
Remote-first environment
Strong product/market fit: marketing data product for US-based enterprises
20 working days of PTO per year
US holidays and additional days off
Professional development reimbursement
Location: (Multiple States), United States
About Improvado
Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance.
We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution.
About the Role
Improvado is hiring a Go-to-Market Engineer to build and run the engine that generates sales pipeline, then step into deals to help close them. You report directly to the VP of Sales.
You’ll build agentic go-to-market loops with the Improvado platform at their core, first for our own sales motion, then for our customers. Our GTM is the lab for what we sell, and you run it.
This is a team-of-one role with no SDR layer behind you. That means real ownership: you own outbound cadences, the data and tooling stack, and event follow-up. You work directly with the VP of Sales to design and run go-to-market experiments, on Improvado wherever possible, and you work alongside the demand generation team so outbound and advertising hit the same accounts and people. You identify which current customers to expand and with which products. And you are forward deployed: embedded with prospects and customers, building working use cases in their environment, and packaging the experiments that worked in-house into outcome-based projects Improvado sells.
It is a hybrid of growth operator, forward deployed builder, and revenue strategist. Most people come to this role strong in one or two of those areas, and we expect you to grow into the rest. If you have done two and are hungry for the third, keep reading.
Why you might love this job
Direct line to the VP of Sales: you design experiments together and see the results fast.
Your work moves pipeline every week, and nothing disappears into a process.
You build real, working things on a real platform, for us and for customers.
A clear path: become an Improvado expert who builds agentic GTM systems and delivers them to customers.
What You’ll Do
Outbound pipeline generation
Design, build, and run multi-channel outbound cadences (email, LinkedIn, phone) targeting enterprise marketing and data leaders and agency executives (agencies manage data for many brands at once, so one agency win can open several accounts)
Write and continuously test messaging, subject lines, and personalization at scale, including AI-assisted personalization
Own deliverability, sending infrastructure, and domain health
Sales and marketing alignment
Work with the demand generation team so outbound and advertising target the same accounts, personas, and buying committees, with one shared target account list
Build the operating rhythm between sales and marketing: shared definitions, a common view of account engagement, and a feedback loop from deals back into campaigns
Partner with marketing on content and offers; own the sourced-pipeline number on the outbound side
Go-to-market experimentation with the VP of Sales
Design and run go-to-market experiments with the VP of Sales: messaging by buyer persona, channels, offers, signals, and workflows, each with a hypothesis, a measurement, and a scale-or-kill decision
Run them on Improvado wherever possible, so our own go-to-market is the lab for what we sell
Maintain a messaging playbook per persona that outbound, advertising, and account executives all draw from, and share results with marketing on a regular cadence
Customer expansion
Analyze the customer base to identify which accounts we should be upselling and which Improvado products fit each
Build expansion plays with Customer Success and account executives, and run the outbound layer of those plays
Tooling and data
Own the go-to-market tech stack: sequencing, enrichment, intent data, CRM hygiene, and the integrations between them
Build and maintain target account lists and contact data with enrichment waterfalls and signal-based triggers
Automate the repetitive parts of prospecting so one person operates like a team
Event follow-up
Run pre-event targeting and outreach for conferences and field events
Convert attendees, booth visitors, and scanned leads into qualified meetings within days, not weeks
Forward deployed with prospects and customers
Learn the Improvado platform deeply: connectors, data models, the AI agent, and dashboards
Embed with prospects and customers on active opportunities and expansions to build working go-to-market and marketing-data use cases in their environment. Ship something they use, not a demo
Carry what you learn in customer environments back into our own experiments, outbound targeting, and messaging
Package and sell what works
Turn successful in-house experiments into packaged, outcome-based projects that Improvado sells to customers: the outcome, the data required, the build, and the delivery path
Help account executives position and scope those projects as part of the Improvado offer, and deliver the first ones yourself
Measurement
Track pipeline sourced and influenced by channel, cost per qualified meeting, and conversion through each stage
Share a short daily update with the VP of Sales (a quick async summary of numbers and learnings, not a long report) and stop what isn’t working quickly
Who You Are
4 or more years in a pipeline-generating or growth role at a B2B SaaS company: outbound, demand generation, growth, revenue operations, or forward deployed / implementation work, ideally more than one of these
You have personally built outbound cadences that booked meetings with enterprise buyers, and you can show the numbers
You have designed and run structured go-to-market experiments with a clear hypothesis and measurement, and you can tell the story of one that worked and one you killed
You have taken something that worked internally and turned it into something a customer paid for
You have worked across the sales and marketing boundary and know what it takes to get both teams targeting the same accounts
Technical enough to work with APIs, webhooks, SQL, and data pipelines, and to build on a data platform inside a customer’s environment
Fluent with AI tools for research, personalization, and automation, and interested in building agents, not just using them
Comfortable being a team of one: you set your own priorities, build your own systems, and do not wait for an SDR or an ops team
Strong writer. Your emails get replies
Curious about marketing data and analytics: you want to understand how a CMO measures performance, not just who to email (we’ll teach you the platform; the curiosity has to be yours)
Nice to have
Experience selling or marketing to agencies or enterprise marketing teams
Background in marketing analytics, ETL, data warehousing, or business intelligence
Forward-deployed, implementation, or professional services experience at a data or AI company
Experience with customer expansion or account-based programs
Hands-on experience building AI agents or automated workflows with LLMs
Experience running pre- and post-event programs for conferences
Early-stage startup experience, Series A to C
Don’t tick every box? Apply anyway. This role combines skills that rarely sit in one person, so we are looking for strong overlap, not a perfect match.
What We Offer
Compensation: OTE $156,000 – $216,000 USD per year.
Final offer depends on experience and skills.
Remote-first environment
Medical and dental benefits
401(k) plan
Unlimited PTO
Paid holidays
Professional development reimbursement
Location: Ecuador
About Improvado
Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance.
We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution.
About the Role
We are looking for a technical specialist who owns the performance of the Improvado website end to end: how it is found (SEO and GEO), how fast and healthy it is, and how well it converts visitors into pipeline. This is an analytics-driven, hands-on role for someone who is as comfortable in Google Search Console, GA4, and the browser dev tools as in a keyword report. Because the website is our main product-facing marketing surface, you will also shape how the product is presented on it. In practice, the role covers part of what product marketing would otherwise do.
What You Will Do
Technical SEO and GEO
Own the technical health of the site: crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture.
Optimize the site for AI search (generative engine optimization): make Improvado understandable, citable, and recommended in ChatGPT, Perplexity, Google AI Overviews, and similar engines.
Monitor visibility in both classic and AI search, and turn the findings into prioritized fixes.
Website optimization and conversion
Continuously improve page performance, UX, templates, and key conversion paths (demo requests, sign-ups, high-intent pages).
Plan and run experiments (A/B tests, template and layout changes, messaging tests) and measure their impact on conversions and pipeline.
Work with engineering, design, and external contractors to ship improvements to the website stack (CMS, CDN, caching, tracking).
Analytics and measurement
Build and maintain dashboards that connect organic and on-site behavior to leads, pipeline, and revenue.
Own tracking quality: events, attribution, and data accuracy across GA4, Search Console, and related tools.
Analyze data to find growth opportunities, and report findings in clear, decision-ready form.
Product and messaging input
Use search demand, AI-visibility, and on-site behavior data to guide positioning, messaging, and landing page strategy.
Work with stakeholders so website content reflects ICP needs and the product’s value propositions.
What We Are Looking For
Must have
3+ years in SEO and/or website optimization, with measurable results in organic growth or conversion.
Strong technical SEO skills and a good understanding of how websites are built, served, and rendered.
Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast.
Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it.
Strong analytics experience: GA4, Google Search Console, and BI or dashboard tools (Looker Studio, Superset, or similar). You build your own reports and draw conclusions from the data.
Proficiency with SEO tooling (Ahrefs, Semrush, Screaming Frog, or equivalents).
Ability to work effectively with developers, designers, and marketers in a distributed team.
Nice to have
B2B SaaS or marketing technology background.
Experience with Webflow or a similar CMS, plus basic HTML/CSS and JavaScript.
SQL or advanced spreadsheet skills; experience with AI-assisted or automated workflows.
Experience with CRO and experimentation platforms.
Exposure to product marketing, positioning, or messaging.
You are
Analytical, curious, and driven by measurable outcomes.
Self-directed and comfortable owning a channel without heavy supervision.
A clear communicator across time zones.
What We Offer
Remote-first environment
Strong product/market fit: marketing data product for US-based enterprises
20 working days of PTO per year
US holidays and additional days off
Professional development reimbursement
Location: Brazil
About Improvado
Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance.
We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution.
About the Role
We are looking for a technical specialist who owns the performance of the Improvado website end to end: how it is found (SEO and GEO), how fast and healthy it is, and how well it converts visitors into pipeline. This is an analytics-driven, hands-on role for someone who is as comfortable in Google Search Console, GA4, and the browser dev tools as in a keyword report. Because the website is our main product-facing marketing surface, you will also shape how the product is presented on it. In practice, the role covers part of what product marketing would otherwise do.
What You Will Do
Technical SEO and GEO
Own the technical health of the site: crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture.
Optimize the site for AI search (generative engine optimization): make Improvado understandable, citable, and recommended in ChatGPT, Perplexity, Google AI Overviews, and similar engines.
Monitor visibility in both classic and AI search, and turn the findings into prioritized fixes.
Website optimization and conversion
Continuously improve page performance, UX, templates, and key conversion paths (demo requests, sign-ups, high-intent pages).
Plan and run experiments (A/B tests, template and layout changes, messaging tests) and measure their impact on conversions and pipeline.
Work with engineering, design, and external contractors to ship improvements to the website stack (CMS, CDN, caching, tracking).
Analytics and measurement
Build and maintain dashboards that connect organic and on-site behavior to leads, pipeline, and revenue.
Own tracking quality: events, attribution, and data accuracy across GA4, Search Console, and related tools.
Analyze data to find growth opportunities, and report findings in clear, decision-ready form.
Product and messaging input
Use search demand, AI-visibility, and on-site behavior data to guide positioning, messaging, and landing page strategy.
Work with stakeholders so website content reflects ICP needs and the product’s value propositions.
What We Are Looking For
Must have
3+ years in SEO and/or website optimization, with measurable results in organic growth or conversion.
Strong technical SEO skills and a good understanding of how websites are built, served, and rendered.
Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast.
Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it.
Strong analytics experience: GA4, Google Search Console, and BI or dashboard tools (Looker Studio, Superset, or similar). You build your own reports and draw conclusions from the data.
Proficiency with SEO tooling (Ahrefs, Semrush, Screaming Frog, or equivalents).
Ability to work effectively with developers, designers, and marketers in a distributed team.
Nice to have
B2B SaaS or marketing technology background.
Experience with Webflow or a similar CMS, plus basic HTML/CSS and JavaScript.
SQL or advanced spreadsheet skills; experience with AI-assisted or automated workflows.
Experience with CRO and experimentation platforms.
Exposure to product marketing, positioning, or messaging.
You are
Analytical, curious, and driven by measurable outcomes.
Self-directed and comfortable owning a channel without heavy supervision.
A clear communicator across time zones.
What We Offer
Remote-first environment
Strong product/market fit: marketing data product for US-based enterprises
20 working days of PTO per year
US holidays and additional days off
Professional development reimbursement
Location: Colombia
About Improvado
Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance.
We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution.
About the Role
We are looking for a technical specialist who owns the performance of the Improvado website end to end: how it is found (SEO and GEO), how fast and healthy it is, and how well it converts visitors into pipeline. This is an analytics-driven, hands-on role for someone who is as comfortable in Google Search Console, GA4, and the browser dev tools as in a keyword report. Because the website is our main product-facing marketing surface, you will also shape how the product is presented on it. In practice, the role covers part of what product marketing would otherwise do.
What You Will Do
Technical SEO and GEO
Own the technical health of the site: crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture.
Optimize the site for AI search (generative engine optimization): make Improvado understandable, citable, and recommended in ChatGPT, Perplexity, Google AI Overviews, and similar engines.
Monitor visibility in both classic and AI search, and turn the findings into prioritized fixes.
Website optimization and conversion
Continuously improve page performance, UX, templates, and key conversion paths (demo requests, sign-ups, high-intent pages).
Plan and run experiments (A/B tests, template and layout changes, messaging tests) and measure their impact on conversions and pipeline.
Work with engineering, design, and external contractors to ship improvements to the website stack (CMS, CDN, caching, tracking).
Analytics and measurement
Build and maintain dashboards that connect organic and on-site behavior to leads, pipeline, and revenue.
Own tracking quality: events, attribution, and data accuracy across GA4, Search Console, and related tools.
Analyze data to find growth opportunities, and report findings in clear, decision-ready form.
Product and messaging input
Use search demand, AI-visibility, and on-site behavior data to guide positioning, messaging, and landing page strategy.
Work with stakeholders so website content reflects ICP needs and the product’s value propositions.
What We Are Looking For
Must have
3+ years in SEO and/or website optimization, with measurable results in organic growth or conversion.
Strong technical SEO skills and a good understanding of how websites are built, served, and rendered.
Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast.
Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it.
Strong analytics experience: GA4, Google Search Console, and BI or dashboard tools (Looker Studio, Superset, or similar). You build your own reports and draw conclusions from the data.
Proficiency with SEO tooling (Ahrefs, Semrush, Screaming Frog, or equivalents).
Ability to work effectively with developers, designers, and marketers in a distributed team.
Nice to have
B2B SaaS or marketing technology background.
Experience with Webflow or a similar CMS, plus basic HTML/CSS and JavaScript.
SQL or advanced spreadsheet skills; experience with AI-assisted or automated workflows.
Experience with CRO and experimentation platforms.
Exposure to product marketing, positioning, or messaging.
You are
Analytical, curious, and driven by measurable outcomes.
Self-directed and comfortable owning a channel without heavy supervision.
A clear communicator across time zones.
What We Offer
Remote-first environment
Strong product/market fit: marketing data product for US-based enterprises
20 working days of PTO per year
US holidays and additional days off
Professional development reimbursement
Location: Canada
About Improvado
Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance.
We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution.
About the Role
We are looking for a technical specialist who owns the performance of the Improvado website end to end: how it is found (SEO and GEO), how fast and healthy it is, and how well it converts visitors into pipeline. This is an analytics-driven, hands-on role for someone who is as comfortable in Google Search Console, GA4, and the browser dev tools as in a keyword report. Because the website is our main product-facing marketing surface, you will also shape how the product is presented on it. In practice, the role covers part of what product marketing would otherwise do.
What You Will Do
Technical SEO and GEO
Own the technical health of the site: crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture.
Optimize the site for AI search (generative engine optimization): make Improvado understandable, citable, and recommended in ChatGPT, Perplexity, Google AI Overviews, and similar engines.
Monitor visibility in both classic and AI search, and turn the findings into prioritized fixes.
Website optimization and conversion
Continuously improve page performance, UX, templates, and key conversion paths (demo requests, sign-ups, high-intent pages).
Plan and run experiments (A/B tests, template and layout changes, messaging tests) and measure their impact on conversions and pipeline.
Work with engineering, design, and external contractors to ship improvements to the website stack (CMS, CDN, caching, tracking).
Analytics and measurement
Build and maintain dashboards that connect organic and on-site behavior to leads, pipeline, and revenue.
Own tracking quality: events, attribution, and data accuracy across GA4, Search Console, and related tools.
Analyze data to find growth opportunities, and report findings in clear, decision-ready form.
Product and messaging input
Use search demand, AI-visibility, and on-site behavior data to guide positioning, messaging, and landing page strategy.
Work with stakeholders so website content reflects ICP needs and the product’s value propositions.
What We Are Looking For
Must have
3+ years in SEO and/or website optimization, with measurable results in organic growth or conversion.
Strong technical SEO skills and a good understanding of how websites are built, served, and rendered.
Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast.
Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it.
Strong analytics experience: GA4, Google Search Console, and BI or dashboard tools (Looker Studio, Superset, or similar). You build your own reports and draw conclusions from the data.
Proficiency with SEO tooling (Ahrefs, Semrush, Screaming Frog, or equivalents).
Ability to work effectively with developers, designers, and marketers in a distributed team.
Nice to have
B2B SaaS or marketing technology background.
Experience with Webflow or a similar CMS, plus basic HTML/CSS and JavaScript.
SQL or advanced spreadsheet skills; experience with AI-assisted or automated workflows.
Experience with CRO and experimentation platforms.
Exposure to product marketing, positioning, or messaging.
You are
Analytical, curious, and driven by measurable outcomes.
Self-directed and comfortable owning a channel without heavy supervision.
A clear communicator across time zones.
What We Offer
Remote-first environment
Strong product/market fit: marketing data product for US-based enterprises
20 working days of PTO per year
US holidays and additional days off
Professional development reimbursement
Location: Montenegro
About Improvado
Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance.
We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution.
About the Role
We are looking for a technical specialist who owns the performance of the Improvado website end to end: how it is found (SEO and GEO), how fast and healthy it is, and how well it converts visitors into pipeline. This is an analytics-driven, hands-on role for someone who is as comfortable in Google Search Console, GA4, and the browser dev tools as in a keyword report. Because the website is our main product-facing marketing surface, you will also shape how the product is presented on it. In practice, the role covers part of what product marketing would otherwise do.
What You Will Do
Technical SEO and GEO
Own the technical health of the site: crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture.
Optimize the site for AI search (generative engine optimization): make Improvado understandable, citable, and recommended in ChatGPT, Perplexity, Google AI Overviews, and similar engines.
Monitor visibility in both classic and AI search, and turn the findings into prioritized fixes.
Website optimization and conversion
Continuously improve page performance, UX, templates, and key conversion paths (demo requests, sign-ups, high-intent pages).
Plan and run experiments (A/B tests, template and layout changes, messaging tests) and measure their impact on conversions and pipeline.
Work with engineering, design, and external contractors to ship improvements to the website stack (CMS, CDN, caching, tracking).
Analytics and measurement
Build and maintain dashboards that connect organic and on-site behavior to leads, pipeline, and revenue.
Own tracking quality: events, attribution, and data accuracy across GA4, Search Console, and related tools.
Analyze data to find growth opportunities, and report findings in clear, decision-ready form.
Product and messaging input
Use search demand, AI-visibility, and on-site behavior data to guide positioning, messaging, and landing page strategy.
Work with stakeholders so website content reflects ICP needs and the product’s value propositions.
What We Are Looking For
Must have
3+ years in SEO and/or website optimization, with measurable results in organic growth or conversion.
Strong technical SEO skills and a good understanding of how websites are built, served, and rendered.
Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast.
Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it.
Strong analytics experience: GA4, Google Search Console, and BI or dashboard tools (Looker Studio, Superset, or similar). You build your own reports and draw conclusions from the data.
Proficiency with SEO tooling (Ahrefs, Semrush, Screaming Frog, or equivalents).
Ability to work effectively with developers, designers, and marketers in a distributed team.
Nice to have
B2B SaaS or marketing technology background.
Experience with Webflow or a similar CMS, plus basic HTML/CSS and JavaScript.
SQL or advanced spreadsheet skills; experience with AI-assisted or automated workflows.
Experience with CRO and experimentation platforms.
Exposure to product marketing, positioning, or messaging.
You are
Analytical, curious, and driven by measurable outcomes.
Self-directed and comfortable owning a channel without heavy supervision.
A clear communicator across time zones.
What We Offer
Remote-first environment
Strong product/market fit: marketing data product for US-based enterprises
20 working days of PTO per year
US holidays and additional days off
Professional development reimbursement
Location: Poland
About Improvado
Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance.
We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution.
About the Role
We are looking for a technical specialist who owns the performance of the Improvado website end to end: how it is found (SEO and GEO), how fast and healthy it is, and how well it converts visitors into pipeline. This is an analytics-driven, hands-on role for someone who is as comfortable in Google Search Console, GA4, and the browser dev tools as in a keyword report. Because the website is our main product-facing marketing surface, you will also shape how the product is presented on it. In practice, the role covers part of what product marketing would otherwise do.
What You Will Do
Technical SEO and GEO
Own the technical health of the site: crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture.
Optimize the site for AI search (generative engine optimization): make Improvado understandable, citable, and recommended in ChatGPT, Perplexity, Google AI Overviews, and similar engines.
Monitor visibility in both classic and AI search, and turn the findings into prioritized fixes.
Website optimization and conversion
Continuously improve page performance, UX, templates, and key conversion paths (demo requests, sign-ups, high-intent pages).
Plan and run experiments (A/B tests, template and layout changes, messaging tests) and measure their impact on conversions and pipeline.
Work with engineering, design, and external contractors to ship improvements to the website stack (CMS, CDN, caching, tracking).
Analytics and measurement
Build and maintain dashboards that connect organic and on-site behavior to leads, pipeline, and revenue.
Own tracking quality: events, attribution, and data accuracy across GA4, Search Console, and related tools.
Analyze data to find growth opportunities, and report findings in clear, decision-ready form.
Product and messaging input
Use search demand, AI-visibility, and on-site behavior data to guide positioning, messaging, and landing page strategy.
Work with stakeholders so website content reflects ICP needs and the product’s value propositions.
What We Are Looking For
Must have
3+ years in SEO and/or website optimization, with measurable results in organic growth or conversion.
Strong technical SEO skills and a good understanding of how websites are built, served, and rendered.
Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast.
Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it.
Strong analytics experience: GA4, Google Search Console, and BI or dashboard tools (Looker Studio, Superset, or similar). You build your own reports and draw conclusions from the data.
Proficiency with SEO tooling (Ahrefs, Semrush, Screaming Frog, or equivalents).
Ability to work effectively with developers, designers, and marketers in a distributed team.
Nice to have
B2B SaaS or marketing technology background.
Experience with Webflow or a similar CMS, plus basic HTML/CSS and JavaScript.
SQL or advanced spreadsheet skills; experience with AI-assisted or automated workflows.
Experience with CRO and experimentation platforms.
Exposure to product marketing, positioning, or messaging.
You are
Analytical, curious, and driven by measurable outcomes.
Self-directed and comfortable owning a channel without heavy supervision.
A clear communicator across time zones.
What We Offer
Remote-first environment
Strong product/market fit: marketing data product for US-based enterprises
20 working days of PTO per year
US holidays and additional days off
Professional development reimbursement
Location: Spain
About Improvado
Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance.
We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution.
About the Role
We are looking for a technical specialist who owns the performance of the Improvado website end to end: how it is found (SEO and GEO), how fast and healthy it is, and how well it converts visitors into pipeline. This is an analytics-driven, hands-on role for someone who is as comfortable in Google Search Console, GA4, and the browser dev tools as in a keyword report. Because the website is our main product-facing marketing surface, you will also shape how the product is presented on it. In practice, the role covers part of what product marketing would otherwise do.
What You Will Do
Technical SEO and GEO
Own the technical health of the site: crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture.
Optimize the site for AI search (generative engine optimization): make Improvado understandable, citable, and recommended in ChatGPT, Perplexity, Google AI Overviews, and similar engines.
Monitor visibility in both classic and AI search, and turn the findings into prioritized fixes.
Website optimization and conversion
Continuously improve page performance, UX, templates, and key conversion paths (demo requests, sign-ups, high-intent pages).
Plan and run experiments (A/B tests, template and layout changes, messaging tests) and measure their impact on conversions and pipeline.
Work with engineering, design, and external contractors to ship improvements to the website stack (CMS, CDN, caching, tracking).
Analytics and measurement
Build and maintain dashboards that connect organic and on-site behavior to leads, pipeline, and revenue.
Own tracking quality: events, attribution, and data accuracy across GA4, Search Console, and related tools.
Analyze data to find growth opportunities, and report findings in clear, decision-ready form.
Product and messaging input
Use search demand, AI-visibility, and on-site behavior data to guide positioning, messaging, and landing page strategy.
Work with stakeholders so website content reflects ICP needs and the product’s value propositions.
What We Are Looking For
Must have
3+ years in SEO and/or website optimization, with measurable results in organic growth or conversion.
Strong technical SEO skills and a good understanding of how websites are built, served, and rendered.
Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast.
Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it.
Strong analytics experience: GA4, Google Search Console, and BI or dashboard tools (Looker Studio, Superset, or similar). You build your own reports and draw conclusions from the data.
Proficiency with SEO tooling (Ahrefs, Semrush, Screaming Frog, or equivalents).
Ability to work effectively with developers, designers, and marketers in a distributed team.
Nice to have
B2B SaaS or marketing technology background.
Experience with Webflow or a similar CMS, plus basic HTML/CSS and JavaScript.
SQL or advanced spreadsheet skills; experience with AI-assisted or automated workflows.
Experience with CRO and experimentation platforms.
Exposure to product marketing, positioning, or messaging.
You are
Analytical, curious, and driven by measurable outcomes.
Self-directed and comfortable owning a channel without heavy supervision.
A clear communicator across time zones.
What We Offer
Remote-first environment
Strong product/market fit: marketing data product for US-based enterprises
20 working days of PTO per year
US holidays and additional days off
Professional development reimbursement
Location: Portugal
About Improvado
Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance.
We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution.
About the Role
We are looking for a technical specialist who owns the performance of the Improvado website end to end: how it is found (SEO and GEO), how fast and healthy it is, and how well it converts visitors into pipeline. This is an analytics-driven, hands-on role for someone who is as comfortable in Google Search Console, GA4, and the browser dev tools as in a keyword report. Because the website is our main product-facing marketing surface, you will also shape how the product is presented on it. In practice, the role covers part of what product marketing would otherwise do.
What You Will Do
Technical SEO and GEO
Own the technical health of the site: crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture.
Optimize the site for AI search (generative engine optimization): make Improvado understandable, citable, and recommended in ChatGPT, Perplexity, Google AI Overviews, and similar engines.
Monitor visibility in both classic and AI search, and turn the findings into prioritized fixes.
Website optimization and conversion
Continuously improve page performance, UX, templates, and key conversion paths (demo requests, sign-ups, high-intent pages).
Plan and run experiments (A/B tests, template and layout changes, messaging tests) and measure their impact on conversions and pipeline.
Work with engineering, design, and external contractors to ship improvements to the website stack (CMS, CDN, caching, tracking).
Analytics and measurement
Build and maintain dashboards that connect organic and on-site behavior to leads, pipeline, and revenue.
Own tracking quality: events, attribution, and data accuracy across GA4, Search Console, and related tools.
Analyze data to find growth opportunities, and report findings in clear, decision-ready form.
Product and messaging input
Use search demand, AI-visibility, and on-site behavior data to guide positioning, messaging, and landing page strategy.
Work with stakeholders so website content reflects ICP needs and the product’s value propositions.
What We Are Looking For
Must have
3+ years in SEO and/or website optimization, with measurable results in organic growth or conversion.
Strong technical SEO skills and a good understanding of how websites are built, served, and rendered.
Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast.
Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it.
Strong analytics experience: GA4, Google Search Console, and BI or dashboard tools (Looker Studio, Superset, or similar). You build your own reports and draw conclusions from the data.
Proficiency with SEO tooling (Ahrefs, Semrush, Screaming Frog, or equivalents).
Ability to work effectively with developers, designers, and marketers in a distributed team.
Nice to have
B2B SaaS or marketing technology background.
Experience with Webflow or a similar CMS, plus basic HTML/CSS and JavaScript.
SQL or advanced spreadsheet skills; experience with AI-assisted or automated workflows.
Experience with CRO and experimentation platforms.
Exposure to product marketing, positioning, or messaging.
You are
Analytical, curious, and driven by measurable outcomes.
Self-directed and comfortable owning a channel without heavy supervision.
A clear communicator across time zones.
What We Offer
Remote-first environment
Strong product/market fit: marketing data product for US-based enterprises
20 working days of PTO per year
US holidays and additional days off
Professional development reimbursement
Location: Argentina
About Improvado
Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance.
We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution.
About the role
Improvado is a marketing data platform for enterprise brands and agencies. You will own how our revenue runs and how it is measured. That covers Salesforce and the GTM tools, the path from signed contract to paid invoice, the revenue data model, and the reports leadership decides from. You work closely with the analytics team: you don’t have to build the data models yourself, but you must read them, spot what is wrong and say what to change. You work through AI agents daily, doing the work of a bigger team.
What you will do
Salesforce and GTM stack
Own Salesforce configuration, release process and user access, plus the integrations around it (Gong, Clay, Lemlist, enrichment, e-signature, lead routing).
Keep CRM data clean with guardrails that block mistakes. Manage licences and vendor renewals.
Maintain the Salesforce manual and RevOps SOPs, and train new hires.
Contract to cash
Own ARR and bookings logic (new, upsell, downsell, churn, renewals) and keep agreement, opportunity, and invoice consistent.
Run the closed-deals and billing check with Finance. Fix errors at the source and add a control so they don’t repeat.
Audit invoices, track and chase unpaid ones, and prepare quarterly commission and quota reports.
Revenue analytics and data model
Own the quarterly sales analytics pack, the CRO report, the forecast and pipeline coverage (including CS renewal inputs).
Track funnel conversion, explain why deals move, stall or slip, and keep attribution correct with Marketing.
Query ClickHouse daily, trace any number to its source, and write specs for model changes. Give each metric one documented definition and add data quality checks.
Build leadership dashboards, retire unused ones, and end every analysis with a recommendation, a number and an owner.
AI and automation
Use coding agents (Claude Code, Codex) for queries, scripts and Salesforce automation, and always verify their output.
Automate manual work (invoice and payment checks, CRM hygiene, deal-risk alerts, call analysis) and measure hours saved and errors avoided.
Ownership
Be the single RevOps contact for Sales, CS, Marketing, Finance and Product. Turn each request into a task with an owner, date and success metric.
Requirements
4-6+ years in RevOps, Sales Ops or GTM systems in B2B SaaS, with hands-on admin of a live Salesforce org.
Strong SQL and comfort in a modeled warehouse (layers, lineage, one definition per metric). dbt is a plus.
Deep knowledge of the B2B SaaS revenue cycle: funnel, pipeline, forecast, ARR, churn, renewals.
Experience running the money side: contracts, invoicing, collections, kept in sync with the CRM.
Proof you build with AI agents: something you shipped that others use.
Fluent English and clear written updates without being asked.
Nice to have
Salesforce Administrator or Advanced Administrator certification.
ClickHouse or another columnar warehouse, and any BI tool.
Salesforce development (Apex, triggers, API).
Gong, Clay, Lemlist, or workflow automation tools.
Billing, CPQ, or accounting systems.
HubSpot to Salesforce migration.
Attribution or CS health score data.
Martech or analytics company background.
What We Offer
Remote-first environment
Strong product/market fit: marketing data product for US-based enterprises
20 working days of PTO per year
US holidays and additional days off
Professional development reimbursement
(Multiple States), United States
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Настройте подбор один раз, и подходящие вакансии будут сами приходить в Telegram.
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Mexico; Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast; A clear communicator across time zones
Georgia; Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast; A clear communicator across time zones
Serbia; Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast; A clear communicator across time zones
Argentina; Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast; A clear communicator across time zones
(Multiple States), United States
Ecuador; Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast; A clear communicator across time zones
Brazil; Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast; A clear communicator across time zones
Colombia; Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast; A clear communicator across time zones
Canada; Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast; A clear communicator across time zones
Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast; A clear communicator across time zones
Poland; Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast; A clear communicator across time zones
Spain; Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast; A clear communicator across time zones
Portugal; Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast; A clear communicator across time zones
Argentina
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