Вакансии

— Анализ ниши и аудитории перед написанием: что уже работает у конкурентов, какие темы и форматы статей сейчас реально приносят трафик и заявки. — Написание статей: экспертных, SEO-ориентированных, лонгридов, обзоров, кейсов.

Ищу копирайтера. Ниша медицина, косметология!

Location: Egypt About the Role We are a US-based upskilling and training company serving MENA, partnering with global tech leaders like AWS, Google, and Salesforce to deliver large-scale learning programs to software engineers, teachers, and tech professionals across Egypt, KSA, UAE, and the broader MENA region. We’re looking for a Sr. Growth Copywriter who can produce 10x the output of a traditional copywriter by mastering AI-assisted writing workflows. You’ll own all written content across 3 programs, 12+ channels, and 2 languages ,  from ad copy and landing pages to email sequences and community posts. This is not a “write one blog post a week” role. You’ll be producing hundreds of copy variants per month, using AI as your co-writer while you provide the strategic direction, brand voice, cultural nuance, and human polish that AI alone can’t deliver. Key Responsibilities Ad Copy & Creative Messaging • Write high-converting ad copy for Meta, Google, YouTube, TikTok, Snapchat, and X campaigns across 3 programs • Produce 50+ ad copy variants per campaign using AI tools, then curate and refine the top performers • Adapt messaging per market (Egypt, KSA, UAE) ,  understanding cultural nuance, local slang, and what resonates in each audience • Collaborate with the Perf. Marketing Manager on A/B test hypotheses for headlines, CTAs, value propositions, and hooks • Write in both English and Arabic (or work closely with AI translation + native review for Arabic copy) Email & WhatsApp Nurture Sequences • Write full lifecycle email sequences: welcome series, activation nudges, progress reminders, re-engagement, and completion celebrations • Craft WhatsApp broadcast messages optimized for MENA engagement patterns (concise, conversational, action-oriented) • Personalize messaging by program, user segment, and behavior stage ,  using AI to generate variants at scale • Work with the Perf. Marketing Manager to optimize open rates, click rates, and conversion rates through copy experiments Landing Pages & Web Copy • Write and optimize landing page copy for each program ,  headlines, sub-headlines, benefit blocks, social proof, and CTAs • Produce multiple landing page variants for A/B testing across different audiences and markets • Write SEO-optimized content for organic acquisition: blog posts, educational articles, and YouTube descriptions Community & Social Content • Write engaging social media posts for community channels (Discord, Telegram, LinkedIn, Twitter/X) • Draft influencer brief documents and UGC prompts in collaboration with the Brand Manager • Write scripts or talking points for video content (YouTube Shorts, TikTok, Reels) in collaboration with the Design team • Create community engagement content: challenges, polls, discussion starters, success story features Brand Voice & Content Strategy • Maintain and evolve the brand voice guidelines for all written content across programs • Work with the Brand Manager (Nada) on brand positioning, messaging hierarchy, and content calendar • Ensure consistency across all touchpoints ,  from a TikTok ad to an email sequence to a landing page • Document winning copy patterns, hooks, and templates in the team’s knowledge base for reuse AI-Specific Responsibilities This is an AI-Adapted role. You will be expected to: • Use AI writing tools (Claude, ChatGPT, Jasper, Copy.ai, or similar) as your primary drafting engine ,  you prompt, AI drafts, you refine • Build reusable AI prompt libraries for each content type: ad copy, email sequences, landing pages, social posts, and more • Use AI for rapid translation and localization of English content to Arabic ,  then apply human cultural polish • Generate 50–100 copy variants per campaign using AI, then select, combine, and refine the strongest options • Design AI-assisted content workflows that let the team produce content at 10x speed without sacrificing quality • Use AI for competitive copy analysis: analyze top-performing ads in the market and extract patterns • Train AI tools on brand voice, tone guidelines, and past winning copy to improve output quality over time Requirements Must-Have • 3–5 years of experience in growth copywriting, performance copywriting, or direct-response marketing • Strong portfolio showing high-converting ad copy, email sequences, and landing pages • Experience writing for digital ad platforms (Meta, Google, TikTok) with understanding of character limits, format constraints, and platform-specific best practices • Experience writing email marketing sequences with measurable results (open rates, click rates, conversion rates) • Proven ability to write for different audiences and adapt tone/messaging per segment • Understanding of copywriting frameworks (AIDA, PAS, Before-After-Bridge, etc.) and when to apply each • Fluent in English with strong writing skills; Arabic writing ability is a significant advantage • Experience working in a fast-paced environment producing high volumes of content Nice-to-Have • Experience in EdTech, SaaS, or tech upskilling platforms • Experience writing for MENA audiences in both English and Arabic • Background in SEO content writing and organic growth • Experience with video scripting for short-form content (TikTok, Reels, Shorts) • Familiarity with UX writing and product copy for registration/onboarding flows • Experience with community content strategy (Discord, Telegram, Slack) AI Tools & Skills Required • Demonstrated daily use of AI writing tools with examples of AI-assisted output • Ability to write detailed, specific prompts that produce on-brand, high-quality copy from AI tools • Experience building prompt templates or libraries for repeatable content types • Understanding of AI limitations: knowing when AI output needs heavy editing vs. light polish • Experience using AI for translation, localization, or multilingual content production • Willingness to continuously learn new AI writing tools and workflows as they emerge What We Offer • Work at the cutting edge of AI-assisted content creation ,  define how the next generation of copywriting works • Own all written content across AWS, Google, and Salesforce programs reaching 310K users • Small, senior team where your words directly drive acquisition and completion metrics • Remote-first culture with flexibility • Dotted-line collaboration with Brand Manager for creative direction and with Designers for visual storytelling • Competitive salary

– Писать SEO-статьи на английском; – Создавать сравнения с конкурентами, обзоры и материалы о применении API;

Придумывать публикации, разрабатывать концепции и писать сценарии для роликов.

• Написание постов в Telegram по готовому контент плану. • Написание статей в Дзен по готовой структуре.

Location: United Kingdom 500M+ downloads. 80M+ monthly users. A decade of building – and we’re still accelerating. Flo is the world’s #1 health & fitness app worldwide on a mission to build a better future for female health. Backed by a $200M investment led by General Atlantic, we became the first product of our kind to reach a $1B valuation in 2024 – and we’re not slowing down. With 7M paid subscribers and the highest-rated experience in the App Store’s health category, we’ve spent 10 years earning trust at scale. Now, we’re building the next generation of digital health – AI-powered, privacy-first, clinically backed – to help our users know their body better. The job This is a 3-month, full-time freelance contract, fully remote within the UK. You're a performance copywriter who writes fast and well on any platform. You'll own one of our established focus areas, such as Track & Symptoms, and be responsible for its copy and its day-to-day results. You'll work from Creative Strategy briefs and take the copy end to end, from concept through production, testing and iteration. You produce a high volume of different ideas, adapt each one to the platform and funnel, read your own results, and use AI to widen your exploration without lowering the bar. What you'll do Own your TTC & Pregnancy copy across Meta, Google, Snapchat, TikTok, Pinterest, Moloco and ASO, working from Creative Strategy briefs and giving input on them Own the area's day-to-day results: watch what's losing spend in Looker and refresh it before it drops off Write new hooks, angles, scripts and variants every week; each one should test a different idea, not reword the last one Make sure each ad fits the funnel it sends people to, web or app, and carries through to onboarding Work closely with designers and motion designers so copy and visuals land as one idea Propose new tests with a simple hypothesis and the metric that should decide them Use Claude and ChatGPT for variation and summarising results, and Sensor Tower and HookRadar to find new angles; edit AI output critically Write launch and awareness copy for your area with Brand, and support social when needed Write compliant benefit messaging before legal and medical review, and give feedback to junior copywriters What you'll bring About 2–4 years in performance or direct-response copywriting, in-house or at an agency A portfolio of live ads across several platforms, including a test where you can say what won and what you changed next An understanding of how copy and success metrics differ by platform, e.g. thumb-stop and CTR on TikTok vs. conversion on an App Store page Confident daily use of AI tools, with the judgment to know when output isn't good enough Judgment on health claims, and care when writing about personal health topics Native-level English, and the ability to explain why a line should work Nice to have Experience at a health, wellness or subscription app ASO experience Additional languages Please note: the benefits listed below are for permanent Flo employees and don’t apply to freelance contracts. How we work We’re a mission-led, product-driven team. We move fast, stay focused and take ownership – from brief to build to impact. Debate is encouraged. Decisions are shared. We care about craft, ship with purpose, and always raise the bar. You’ll be working with people who take their work seriously, not themselves. It takes commitment, resilience, and the drive to keep going when things get tough. Because better health outcomes are worth it. What you'll get We support impact with meaningful reward. Here’s what that looks like: Competitive salary and annual reviews Opportunity to participate in Flo’s performance incentive scheme Paid holiday, sick leave, and female health leave Enhanced parental leave and pay for maternity, paternity, same-sex and adoptive parents Accelerated professional growth through world-changing work and learning support In-person collaboration and work in a hybrid model, with 3 days per week spent in the office 5-week fully paid sabbatical at 5-year Floversary Flo Premium for friends & family, plus more health, pension and wellbeing perks Diversity, equity and inclusion Our strength is in our differences. At Flo, hiring is based on merit, skill and what you bring to the role – nothing else. We’re proud to be an equal opportunity employer, and we welcome applicants from all backgrounds, communities and identities. Read our privacy notice for job applicants .

Ищем сильного копирайтера-смысловика, который умеет не просто хорошо писать тексты, а понимает маркетинговую задачу, умеет работать со смыслами и оценивать результат своей работы в цифрах. Создавать тексты: рассылки e-mail, в ботах, посты и другие материалы.

— готовить 5–7 постов в неделю; — создавать один лид-магнит в неделю;

— Рерайт новостей и написание новостей по пресс-релизам для телеграм-канала: менять формулировки, делать материалы понятнее и легче для чтения.

— Писать с нуля технические статьи, обзоры и экспертные материалы для сайта компании и СМИ. — Создавать тексты для рассылок и социальных сетей: ВКонтакте, MAX, Дзен и других площадок.

Ищут копирайтера для социальных сетей. — Писать посты для соцсетей бренда: анонсы боксов, обзоры средств, подборки, полезный бьюти-контент, розыгрыши и акции.

— Работать с контентом по готовому контент-плану. — Писать 5–7 постов в неделю.

— Работать с контентом по готовому контент-плану. — Писать 5–7 постов в неделю.

Задачи: — Писать и оформлять технические статьи о продукции компании для социальных сетей, корпоративного блога и Drive2. — Адаптировать сложную техническую информацию в понятные и интересные материалы. — Разрабатывать коммерческие предложения и презентации продуктов. — Переводить, адаптировать и оформлять новости и информационные материалы от немецких партнёров. — Редактировать и корректировать готовые тексты. — Мониторить и проверять отзывы клиентов о продукции на Drive2. — Поддерживать единый стиль коммуникации бренда во всех публикациях. Требования: — Высшее образование. — Грамотная письменная речь и отличное знание русского языка. — Опыт работы копирайтером, редактором, контент-менеджером или автором статей. — Умение работать с большим объёмом информации и выделять главное. — Навыки написания текстов разных форматов: статьи, новости, посты для социальных сетей, коммерческие предложения и презентации.

В команду ищут копирайтера-сценариста для работы с Instagram-контентом двух проектов. Нужен человек с хорошим образованием и насмотренностью, который умеет писать об искусстве, истории и элитарных нишевых темах живо, с лёгкой иронией и уместным сарказмом.

— Создавать контент-планы для коммерческих аккаунтов. — Писать сценарии Reels и постов-каруселей.

— Писать сценарии для разговорных Reels. — Готовить тексты для каруселей.