• Взять ownership за один из ключевых каналов привлечения: Meta Ads или Google Ads. • Провести аудит текущих кампаний, найти точки роста и исправить проблемные места.
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• Взять ownership за один из ключевых каналов привлечения: Meta Ads или Google Ads. • Провести аудит текущих кампаний, найти точки роста и исправить проблемные места.
Ornn is looking for a Capital Markets professional to structure compute-backed credit products, develop risk models, and manage rating agency and investor materials.
R3 is looking for a Product Marketing Lead to lead product marketing strategy, launches, positioning, content, growth programmes, and partnerships for Corda Protocol.
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Настроить подборOrnn is looking for an Institutional Markets leader to drive institutional distribution, derivatives sales trading, and data licensing.
Bitdeer Technologies Group is looking for a Senior Finance Manager Director of Finance to lead financing strategy, transactions, capital-provider relationships, and funding analysis.
Bitdeer Technologies Group is looking for a Senior Financial Analyst to develop financing models, evaluate funding options, and support transaction execution.
— Управление SMM, email-маркетингом и контент-стратегией; — Запуск промоакций и анализ KPI;
This is a dynamic, high energy role in which you will bring the Internet of Things to mid-sized customers, building Samsara's business and bringing the benefits of sensor data to customers. Typical sales will be $20k to $100k, and involve POCs, multiple stakeholders, managing trials, multi-faceted pricing negotiations, and selling to executives and CXOs.
We're looking for a Senior Content Marketing Specialist to shape and create impactful, thought-leadership led content across our 6 monthly brand campaign cycles, plus additional ICP tracks as needed, while owning customer advocacy content - e.g. case studies.
Paid internship, full-time or part-time.
• Развивать бренд в ключевых GEO. • Рулить направлениями SMM, PR, Influencers, Betting Promo.
Location: Poland; Germany; United Kingdom; Lithuania; Belarus; Ukraine Polish-Speaking Sales Development Representative | Remote | New Market Opportunity About RealAdvisor RealAdvisor is one of Europe’s leading digital platforms in the real estate ecosystem. Founded in Switzerland, we currently support more than 5,000 real estate agencies and reach over 10 million users every year across Europe. We are growing rapidly with a clear mission: helping real estate professionals grow through data, transparency, and intelligent technology. We’ve Just Opened the Polish Market Poland is a brand-new market for RealAdvisor. This means you have the opportunity to join us at an exciting early stage and play an important role in building our presence in Poland from the ground up. You won't be joining a saturated market with an established sales team already covering every opportunity. There is a lot of room to grow, develop relationships, and build your own success. If you are ambitious, entrepreneurial, and motivated by results, this is an opportunity to get in early and grow together with a new market. The Collaboration Freelance collaboration Polish-speaking market 100% remote Flexible schedule with a high degree of autonomy Long-term collaboration opportunity Performance-based compensation If required, we can also provide assistance with setting up the appropriate freelance structure. What You'll Do As a Sales Development Representative, your main objective will be to identify and qualify potential real estate agency clients and generate high-quality sales opportunities for our Sales team. Your responsibilities will include: Prospecting and qualifying potential real estate agencies Making outbound calls to potential customers Identifying the needs and challenges of real estate agencies Presenting the opportunity and generating interest Booking sales demos for our Sales team Following up with prospects to maximize attendance at scheduled meetings Managing and updating your pipeline in the CRM Working closely with our international Sales team Consistently working toward activity and performance targets Who We're Looking For We're looking for someone who is resilient, highly communicative, proactive, and strongly motivated by results. The ideal candidate is comfortable working independently and enjoys a dynamic, high-volume sales environment. A successful person in this role will typically be able to: Handle approximately 100 outbound activities per day Book a high volume of qualified sales appointments Maintain a strong attendance rate for booked meetings Keep an active and well-qualified pipeline Communicate confidently and professionally with potential clients Work independently toward clear KPIs and objectives Previous experience in Sales, SDR, telemarketing, business development, or real estate is a plus, but attitude, communication skills, and drive are equally important. Requirements Requirements Native or fluent Polish Excellent communication and interpersonal skills Proactive and results-oriented mindset Strong organizational skills and ability to work independently Comfortable making outbound calls Familiarity with CRM and sales automation tools is a plus Stable internet connection Previous sales or real estate experience is a plus Benefits Compensation & Earning Potential The compensation model is directly linked to your performance. You earn approximately 100 PLN for each completed sales appointment you generate , with additional commission opportunities based on the sales generated by the team from your opportunities. Full-time earning potential With a full-time level of activity, earning around 14,000 PLN per month is realistically achievable for strong performers. And because the compensation is performance-based, there is no fixed salary ceiling . The more qualified opportunities you generate and the more value you create, the greater your earning potential. This makes the role particularly attractive for people who prefer to have a direct relationship between their performance and their income. What We Offer 100% remote work Flexible working environment Approximately 100 PLN per completed appointment Strong full-time earning potential, with ~14,000 PLN/month achievable Performance-based compensation Additional sales commissions No maximum commission ceiling Long-term freelance collaboration Opportunity to join the Polish market at launch Significant room to grow as the Polish market develops International Sales team and support Established sales processes and proven technology CRM and sales automation tools Clear KPIs and objectives Opportunity to develop strong Sales and Business Development skills High level of autonomy and flexibility Why Join RealAdvisor Now? Because you're joining at the beginning of something. The Polish market has just opened for RealAdvisor, giving you the chance to become one of the first people responsible for developing our presence in Poland. You will have the opportunity to build relationships with Polish real estate agencies, develop your sales skills, create a strong pipeline, and grow alongside the market. At the same time, you benefit from the infrastructure of an established European company, including an international Sales team, technology, CRM, proven processes, and a product already used by thousands of real estate professionals. New market. Established company. Unlimited room to grow. If you're ambitious, persistent, and motivated by results, we'd love to hear from you. Apply now and join RealAdvisor as we build the Polish market from the ground up.
Location: Remote Workplace: Remote More than 30,000 subscription apps run on Adapty: $5B in revenue tracked, 4B users served, 80B API calls a month. That's one of the richest datasets in the app economy. Our mission is simple: make apps rich. We are a team of 210+ passionate, product-driven people who love solving big challenges. Backed by top investors like 500 Startups and Surface Ventures, we are building one of mobile's fastest-growing SaaS companies and aiming for number one worldwide. WHY THIS ROLE MATTERS Adapty and FunnelFox run 100+ events a year — conference sponsorships, side events, dinners, webinars — with a budget in the high six figures. Events are one of our biggest marketing lines, but there's no clear strategy behind them and nobody owns what they return. We're moving away from sponsoring other people's conferences and building our own: closed events for large customers, community formats, regular city meetups — and our own flagship conference. We're hiring the person who owns this: decides which formats we run and why, makes them scale, and makes every event pay for itself fast. You'll work hand in hand with Sales and set priorities for an Event Operations team that handles execution, so your time goes into formats, targeting and results — not logistics. WHAT YOU'LL DO - Build and own the event strategy for Adapty and FunnelFox: a portfolio of formats, each with a clear purpose, audience, target payback and cadence - Get the portfolio to pay back - Launch and run our own flagship annual conference - Make go/no-go calls on every event from numbers; cut what doesn't pay back, scale what does - Design new formats — dinners, roundtables, side events, own meetups, online — that can scale across cities - Fill every event with the right people: invitations, promotion, partners — you own registrations, show-up rate and the share of our target customers in the room - Run the pipeline motion with Sales: target account lists, pre-booked meetings, follow-up SLAs - Build event attribution and reporting in HubSpot and review it with Sales every week - Set priorities for the Event Operations team ABOUT YOU - 3+ years owning B2B event or field marketing with a budget and a revenue target - You know the ROI of your past events — cost, meetings, pipeline, closed-won — without looking it up - You've cut events that didn't pay back and scaled ones that did - You've built at least one event format from scratch that grew - Comfortable with CRM attribution (HubSpot or Salesforce) and building your own reports - You chase follow-up with Sales instead of handing over a lead list - Fluent English, happy to travel a lot NICE TO HAVE - You've launched your own conference from scratch - Mobile apps, ad tech, MMP or B2B SaaS selling to developers and founders - A network among app founders and growth leads - Selling sponsorships for your own event - Events across several regions (US, EU, Asia) WHAT'S IN IT FOR YOU - Strong product with industry-best metrics. Adapty is among the top 5% fastest-growing SaaS companies. - Exceptional compensation directly tied to your results. - Direct communication and ownership. No bureaucracy, no politics, just impact. - Flexible remote work. Join us from anywhere or work onsite in our Belgrade or London offices. - Professional support. Language learning, sports, health insurance, laptop coverage, and more.
Location: San Francisco, CA | New York City, NY About Anthropic Anthropic’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems. About the role We’re looking for a Solutions Marketing Manager to bring Claude to market across emerging industries and newer customer segments and personas, where enterprise AI demand is moving fastest. You’ll drive the strategic positioning and go-to-market approach for Claude for organizations ranging from small businesses to ecommerce to retailers, manufacturers, and energy companies, and more. You’ll develop messaging and positioning for nuanced sub-sectors that we have yet to build for and that need their own story, and also develop narratives for the professionals who do the work inside them. Working at the intersection of sales, product, and marketing, you'll develop segment-specific solutions that showcase Claude's transformative potential for industry-specific applications across our product portfolio. You bring deep customer empathy, technical acumen, and the ability to translate complex AI capabilities into clear, value-driven solutions that resonate with decision-makers across organizations. This role is built for a versatile product marketer who can go deep and pivot quickly from one industry to the next for a major launch, program, or industry moment. If you’re energized by range, learn new markets fast, and want to shape how entire industries adopt AI, this role is for you. Key responsibilities Develop and execute solutions marketing strategy across a number of different priority industries and customer segments Craft differentiated positioning and messaging for industries and their sub-sectors across solutions pages, campaign materials, and content Lead go-to-market for industry product and solution launches, including sector-specific product offerings and relevant MCP integrations and skills Partner with field marketing and sales leaders to build industry points of view, use cases, and programs around major launches and flagship industry events Build persona-based solutions that speak to specific types of users across industries, such as finance, legal, customer support, and operations teams Adapt industry and persona narratives for different customer segments, including Enterprise, Commercial, SMB, and Startups Partner with the alliances team on joint go-to-market with industry partners, including shared positioning, launch coordination, and integrated campaign moments Work with communications, social, and content teams on executive thought leadership, customer stories, and speaking opportunities relevant to each industry Enable sales teams with compelling materials, outbound campaigns, and pipeline-driving initiatives for priority industry accounts Report on which channels and campaigns are driving results and identify opportunities for iteration Minimum qualifications Direct experience marketing software products across multiple industries or customer segments in tandem, and know how to find what’s distinct in each and what can scale across them Familiar with developing solutions that span both technical and business buyers, working closely with enterprise architecture teams or transformation offices Track record of building solutions that significantly expand deal sizes and accelerate sales cycles Quick learner who can absorb context on new industries, buyer dynamics, and regulatory considerations rapidly, and speak credibly with the customers and partners in them Strategic and tactical operator, comfortable setting an industry strategy with senior leaders and rolling up your sleeves to ship Strong written and verbal communication skills, with an ability to translate complex AI capabilities into clear, compelling narratives for technical and business audiences Thrive in a 0-to-1 environment, can shift priorities quickly, and can build processes where none exist Excel at cross-functional collaboration and are comfortable being the connective tissue between product, sales, partnerships, communications, and marketing teams Passionate about AI’s potential to transform how industries work while maintaining focus on responsible, safe deployment Preferred qualifications 8+ years of B2B product marketing or solutions marketing experience working inside of software companies Demonstrated success in creating vertical-specific solutions for operationally intensive or regulated industries Possess certifications or deep knowledge in cloud platforms, enterprise architecture - experience with usage-based or consumption pricing models strongly preferred Experience marketing AI/ML products or emerging technology to enterprise buyers Track record of building marketing programs from scratch at a growth-stage company Role-specific policy: For this role, we expect all staff to be able to work from our San Francisco or New York office at least 2 days a week, though we encourage you to apply even if you might need some flexibility for an interim period of time for relocation. Deadline to apply: None. Applications will be reviewed on a rolling basis. The annual compensation range for this role is listed below. For sales roles, the range provided is the role’s On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role. Annual Salary: $320,000 — $320,000 USD Logistics Minimum education: Bachelor’s degree or an equivalent combination of education, training, and/or experience Required field of study: A field relevant to the role as demonstrated through coursework, training, or professional experience Minimum years of experience: Years of experience required will correlate with the internal job level requirements for the position Location-based hybrid policy: Currently, we expect all staff to be in one of our offices at least 25% of the time. However, some roles may require more time in our offices. Visa sponsorship: We do sponsor visas! However, we aren't able to successfully sponsor visas for every role and every candidate. But if we make you an offer, we will make every reasonable effort to get you a visa, and we retain an immigration lawyer to help with this. For roles performing work in California: We will consider for employment all qualified applicants, including those with arrest or conviction records or criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the San Francisco Fair Chance Ordinance, the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act. We encourage you to apply even if you do not believe you meet every single qualification. Not all strong candidates will meet every single qualification as listed. Research shows that people who identify as being from underrepresented groups are more prone to experiencing imposter syndrome and doubting the strength of their candidacy, so we urge you not to exclude yourself prematurely and to submit an application if you're interested in this work. We think AI systems like the ones we're building have enormous social and ethical implications. We think this makes representation even more important, and we strive to include a range of diverse perspectives on our team. Your safety matters to us. To protect yourself from potential scams, remember that Anthropic recruiters only contact you from @anthropic.com email addresses. In some cases, we may partner with vetted recruiting agencies who will identify themselves as working on behalf of Anthropic. Be cautious of emails from other domains. Legitimate Anthropic recruiters will never ask for money, fees, or banking information before your first day. If you're ever unsure about a communication, don't click any links—visit anthropic.com/careers directly for confirmed position openings. How we're different We believe that the highest-impact AI research will be big science. At Anthropic we work as a single cohesive team on just a few large-scale research efforts. And we value impact — advancing our long-term goals of steerable, trustworthy AI — rather than work on smaller and more specific puzzles. We view AI research as an empirical science, which has as much in common with physics and biology as with traditional efforts in computer science. We're an extremely collaborative group, and we host frequent research discussions to ensure that we are pursuing the highest-impact work at any given time. As such, we greatly value communication skills. The easiest way to understand our research directions is to read our recent research. This research continues many of the directions our team worked on prior to Anthropic, including: GPT-3, Circuit-Based Interpretability, Multimodal Neurons, Scaling Laws, AI & Compute, Concrete Problems in AI Safety, and Learning from Human Preferences. Come work with us! Anthropic is a public benefit corporation headquartered in San Francisco. We offer competitive compensation and benefits, optional equity donation matching, generous vacation and parental leave, flexible working hours, and a lovely office space in which to collaborate with colleagues. Guidance on Candidates' AI Usage: Learn about our policy for using AI in our application process.
Location: Remote - United States Workplace: Remote Qdrant is an open-source vector search engine powering the next generation of AI applications, from semantic search and retrieval-augmented generation (RAG) to AI agents and real-time recommendations. Trusted by global leaders like Canva, HubSpot, Tripadvisor, Bosch, and Deutsche Telekom, we’re building the retrieval infrastructure layer for modern AI. Recently raising $50M in Series B funding, we are growing rapidly and committed to transforming how AI understands and interacts with data. As a remote-first company, we believe diverse backgrounds, perspectives, and experiences fuel innovation. Here, you’ll own meaningful work, tackle challenges, and grow alongside passionate individuals dedicated to shaping the future of AI. THE TEAM AND YOUR IMPACT As a Senior Product Marketing Manager, you'll join our Product Marketing team and report to our Director of Product Marketing, working day to day with DevRel, Growth, Sales, Partnerships, and Product. Most of our customers find Qdrant before we find them. An engineer runs the open-source engine, spins up a free Qdrant Cloud cluster, and ships a prototype. Your job is to make sure that story ends in a production deployment and a commercial relationship. You'll own how Qdrant is positioned at every step of that path: the docs page, the moment a team upgrades to a paid Cloud cluster, and the enterprise deal where we compete against known competitors. More and more of that research now happens inside AI chats and coding agents, so the messaging and tools you build have to hold up there as well as on a sales call. WHAT YOU WILL OWN - The messaging for our self-serve to sales path: what a developer hears while evaluating Qdrant, what changes when they upgrade to a paid Cloud cluster, and what their engineering leader hears when the team brings us in. - Buyer scenarios for our main entry points, such as moving a self-hosted cluster to Qdrant Cloud, replacing a legacy keyword search engine, or adding retrieval to an AI agent. Each one ships as messaging, a proof point, and an asset that Sales and Growth can use the same week. - Our competitive program: comparisons, battlecards, and objection handling that stay current with every release, with each claim backed by a benchmark, a customer, or a working demo. - A win and loss program you design and run yourself, interviewing customers and account executives, and turning what you learn into changed messaging, pricing page copy, and product feedback. - The AI workflows that scale your work: Claude skills that let account executives and solutions engineers pull the right talk track, comparison, messaging, or case study without waiting for you, and a research loop that turns call notes and interviews into updated assets. - Launch messaging for Qdrant releases with Product, DevRel, and Growth, so every feature reaches developers through docs and community, and reaches buyers through sales. WHO YOU ARE - You have 6+ years in product marketing, with at least 4 of them on a developer-facing or data infrastructure product: databases, search, APIs, cloud infrastructure, or AI and ML tooling. - You've owned product marketing for an enterprise-led sales motion, ideally in an open source product company. You have shaped activation and upgrade, and built the handoff into a sales-assisted deal. You can name the metrics you moved. - You've spent time at a start up or scale-up, where you owned a product marketing area end to end without a playbook or a team behind you. - You've built sales enablement that changed how a team sold, and you're comfortable on customer calls and in front of account executives. - You're technical enough to earn an engineer's trust: you can run a quick start, read a code sample, and explain the trade offs between keyword, vector, and hybrid search without notes. - You built AI tools that other people rely on, with the judgment and taste to spot when the output is wrong or not concise. NICE TO HAVE - You've worked alongside a DevRel team and know where product marketing ends and developer advocacy begins. - Experience with partner and cloud marketplace marketing (AWS, Google Cloud, or Azure). WHY JOIN US - A remote-first, international team working on cutting-edge AI infrastructure. - A competitive salary with additional perks. - Flexible working hours and async-friendly culture. - High ownership and real impact. - Open-source, engineering-driven culture. - Choose your own laptop equipment. For US-based full-time employees, we also offer a comprehensive benefits package including 401k match, health, dental, and vision insurance, plus flexible PTO policy. Qdrant is an equal-opportunity employer. We believe the best ideas come from diverse teams, and we actively welcome applicants from all backgrounds. If this role excites you but you don't check every single box, we'd still love to hear from you! We don't want to miss out on great people because of a checklist. Come build with us! FOR INFORMATION ON HOW WE HANDLE YOUR PERSONAL DATA, PLEASE REFER TO OUR RECRUITMENT PRIVACY POLICY https://qdrant.tech/legal/recruitment-privacy-policy/ #LI-REMOTE
Chainalysis is looking for a Senior Product Marketing Manager to position the platform and drive customer adoption, expansion, and renewal.
Location: Austin, in-person Director of Growth Marketing Location: Austin, TX — In Office Department: Marketing Reports To: CRO About inKind inKind is transforming the way restaurants access growth capital and build relationships with their guests. Sitting at the intersection of hospitality, fintech, consumer technology, and loyalty, our platform helps restaurant operators grow while giving consumers a better way to discover, experience, and engage with restaurants. We're entering our next stage of growth, with significant opportunities to improve how we acquire, engage, retain, and monetize customers while building inKind into a recognized consumer brand. We're looking for a Director of Marketing who is a builder and an operator — someone who can turn growth opportunities into working programs, launch new initiatives, optimize existing channels, and create repeatable systems that drive measurable results. The Role The Director of Marketing will lead the execution and optimization of inKind's marketing initiatives across consumer lifecycle, subscriptions, performance marketing, brand, and partner acquisition. This is a hands-on leadership role for someone who combines strong marketing instincts with analytical thinking, technical fluency, and a bias toward action. You'll work across Marketing, Product, Engineering, Data, Sales, and Operations to identify growth opportunities, build solutions, launch campaigns, measure performance, and continuously improve results. We are not looking for someone who simply develops strategies, manages agencies, or oversees campaign calendars. We want someone who understands how modern marketing systems work, can get into the details of execution, and knows how to turn ideas into measurable business outcomes. Three immediate priorities will define the role: Transform lifecycle marketing: Move inKind from calendar-driven, ad hoc campaigns to automated, behavior-based customer engagement that increases activation, frequency, retention, and lifetime value. Launch and scale consumer subscriptions: Build and execute the go-to-market, acquisition, onboarding, engagement, and retention programs needed to establish a successful subscription business. Integrate brand into B2B performance marketing: Evolve inKind's transaction-focused restaurant acquisition channels by incorporating stronger brand storytelling, differentiated positioning, and creative that builds trust while improving commercial performance. Beyond these priorities, you'll continuously identify opportunities to improve marketing efficiency, customer experience, and growth. What You'll Own Build an Automated Lifecycle Marketing Engine Lead the transition from one-off, calendar-driven campaigns to a scalable, automated lifecycle marketing operation. Audit existing customer communications, journeys, segmentation, and engagement performance to identify gaps and opportunities. Build and execute automated customer journeys across onboarding, activation, engagement, repeat usage, retention, and reactivation. Use behavioral data, transaction history, customer preferences, and predictive signals to trigger relevant, personalized communications. Work directly with Braze, Snowflake, and internal teams to improve audience segmentation, orchestration, and campaign automation. Develop testing frameworks across messaging, creative, timing, offers, and channels. Identify opportunities to leverage AI and automated agents to improve personalization, campaign execution, reporting, and optimization. Establish clear performance dashboards and continuously improve conversion, engagement, purchase frequency, and customer lifetime value. The outcome: A lifecycle marketing engine that consistently drives customer behavior and revenue without relying on constant manual campaign creation. Lead the Launch and Growth of Consumer Subscriptions Own the marketing execution behind the introduction and scaling of inKind's consumer subscription offering. Partner with Product, Finance, Data, and Engineering to develop and execute the subscription go-to-market plan. Translate the subscription value proposition into clear positioning, messaging, creative, and customer-facing experiences. Build the acquisition strategy across existing users, paid channels, referrals, restaurant partnerships, and owned media. Develop conversion journeys that move existing inKind customers into paid subscriptions. Execute subscription onboarding, activation, engagement, renewal, and retention programs. Test pricing presentation, promotional offers, trial structures, messaging, and conversion flows in partnership with Product. Develop targeted campaigns for different customer segments based on behavior, frequency, and potential subscription value. Monitor subscriber acquisition cost, conversion, activation, churn, retention, and subscription lifetime value. Identify opportunities to reduce churn and increase subscriber engagement through automated lifecycle programs. The outcome: A successfully launched subscription offering with a repeatable, measurable acquisition and retention engine. Bring Brand Storytelling Into B2B Performance Marketing Evolve inKind's existing restaurant acquisition marketing from primarily transaction-focused messaging into a more differentiated, brand-led growth channel. Evaluate current B2B paid acquisition campaigns, messaging, creative, audiences, and funnel performance. Develop compelling stories that communicate why restaurants partner with inKind, beyond the immediate financial transaction. Build campaigns that highlight restaurant success stories, operator experiences, hospitality expertise, and the broader value of the inKind platform. Work with Sales and Business Development to understand restaurant decision-making, objections, and buying motivations. Introduce brand-led creative and messaging into existing paid channels without sacrificing lead generation performance. Develop and execute structured tests comparing transactional, educational, and brand-led messaging. Build content and creative that can be reused across paid acquisition, landing pages, email, sales enablement, and partner communications. Improve conversion through stronger positioning, creative testing, audience targeting, and landing-page optimization. Measure the impact of brand-led marketing on lead quality, acquisition efficiency, conversion, and partner engagement. The outcome: A more differentiated and effective B2B acquisition engine that strengthens inKind's brand while continuing to deliver measurable commercial results. Drive Consumer Growth and Marketing Performance Own the continuous improvement of inKind's consumer acquisition and engagement programs. Identify opportunities to improve acquisition, activation, engagement, and retention across the customer journey. Build and optimize campaigns across paid, organic, referral, partnership, and owned channels. Analyze customer behavior, funnel performance, and cohort data to identify growth opportunities. Develop and execute experiments across audiences, offers, creative, messaging, and conversion experiences. Work with Product to improve customer journeys and reduce friction in the app and purchase experience. Identify opportunities to use inKind's restaurant network as an acquisition and engagement channel. Allocate marketing resources toward initiatives demonstrating the strongest incremental impact. Maintain clear accountability for customer acquisition cost, conversion, frequency, retention, and lifetime value. Build Scalable Marketing Systems and Automation Help modernize how Marketing operates by reducing manual processes and improving the speed and effectiveness of execution. Identify repetitive marketing activities that can be automated or simplified. Leverage Braze, Snowflake, AI tools, and other technologies to improve campaign execution and decision-making. Partner with Engineering and Data to improve the availability and use of customer data. Develop reusable campaign frameworks, audience segments, reporting dashboards, and experimentation processes. Introduce AI-driven workflows where they can meaningfully improve productivity, personalization, or performance. Create processes that allow the marketing function to execute more effectively as the business scales. Lead Marketing Execution and Cross-Functional Delivery Take ownership of delivering marketing initiatives from initial concept through execution and optimization. Translate business priorities into clear marketing initiatives with defined owners, timelines, deliverables, and success metrics. Lead and develop marketing team members while remaining directly involved in execution. Work closely with Product, Engineering, Data, Sales, and Operations to remove blockers and deliver results. Manage agencies, creative resources, vendors, and marketing technology partners where appropriate. Establish clear operating rhythms for campaign planning, execution, experimentation, and performance reviews. Maintain visibility into what is working, what is not, and where the team should focus next. Balance longer-term marketing improvements with immediate commercial priorities. Qualifications 7+ years of marketing experience, including experience owning and executing growth initiatives. Experience within a high-growth consumer technology, marketplace, fintech, hospitality, loyalty, subscription, or e-commerce business. Demonstrated success building and optimizing automated lifecycle marketing programs. Strong experience with CRM and marketing automation platforms, ideally Braze or similar. Experience launching or scaling consumer products, subscription offerings, membership programs, or recurring-revenue initiatives. Strong understanding of paid acquisition, conversion optimization, customer segmentation, retention, and LTV. Ability to use data and analytics tools to evaluate customer behavior and marketing performance. Experience working closely with Product, Engineering, and Data teams to implement marketing initiatives. Demonstrated ability to develop and test brand-led creative within performance marketing channels. Experience leading cross-functional projects and managing marketing resources. Strong communication, prioritization, and project execution skills. Familiarity with SQL, Snowflake, AI-powered marketing workflows, or other technical marketing capabilities is a plus. Why inKind inKind is at an exciting stage of growth, with an established restaurant network, millions of consumers, and significant opportunities to expand how customers interact with our platform. This role offers the opportunity to take direct ownership of initiatives that will shape the next stage of the business — from building an automated lifecycle marketing engine to launching a consumer subscription product and evolving how we communicate our value to restaurant partners. We're looking for someone who wants to build, execute, and see the measurable impact of their work. If you're energized by turning complex marketing challenges into working solutions, moving quickly, and building growth programs that scale, we'd love to hear from you. Who we are: inKind connects passionate diners with exceptional restaurants across the country. inKind partners with thousands of restaurants and has millions of users who want to discover great places, dine confidently, and earn meaningful rewards. Through the inKind app, guests earn 20% back every time they dine, turning everyday meals into something more rewarding. From celebrated restaurant groups like José Andres and Michael Mina to beloved neighborhood favorites, inKind helps diners explore the best restaurants in town while supporting the restaurants and chefs who shape how their cities eat. Rooted in hospitality and built on a win-win philosophy, inKind exists to help great restaurants thrive while inspiring guests to dine out more often. Every meal creates value on both sides of the table, empowering diners to savor more while strengthening the restaurant community. inKind is an Equal Opportunity Employer. We believe that diversity is vital to inKind's ability to provide our clients with the best recommendations and are committed to fostering a varied and inclusive work environment. Your race, color, ancestry, religion, gender, gender identity, national origin, sexual orientation, age, marital status, disability status, veteran status, or any other protected category have no bearing on our hiring decisions. By submitting this application, you acknowledge that inKind Cards, Inc. may share the information you provide with trusted third-party service providers, including fraud detection and application processing partners, to evaluate your application and ensure the integrity of our hiring process. Your information will be handled in accordance with our Privacy Policy . For California residents and others with applicable rights, please review our privacy notice for information about your rights regarding your personal data.
Location: Remote in America Location This is a 100% remote role open to candidates based in the United States. Strong preference for candidates based in the Eastern Timezone. Testlio’s fully managed crowdsourced testing platform, powered by our proprietary intelligence technology - LeoAI EngineTM, integrates expert, on-demand testers directly into your release process. Ship faster and more confidently with global coverage across 600,000+ devices, 800+ payment methods, 150+ countries, and 100+ languages. To learn more, visit testlio.com . We are seeking a strategic, hands-on Product Marketing Director who understands software testing and quality engineering to turn complex capabilities into compelling customer value. In this builder role, you will connect Marketing, Sales, Product, and Operations/Delivery, establishing a differentiated go-to-market narrative and equipping revenue teams with the sales enablement tools and proof points needed to win. This is a highly strategic individual contributor role. Why will you love this job? Define and lead GTM narrative: You will serve as a strategic builder, owning Testlio’s positioning and solution messaging while translating AI-enabled quality engineering capabilities into clear business outcomes. Cross-functional impact: You will work directly with Sales, Product, Marketing, and Operations/Delivery leaders to shape go-to-market plays, drive revenue impact, and mentor emerging product marketing talent. Why will you love being a part of Testlio? Great Culture: Testlio is a female-founded company, and half of our team identifies as women. We’re proud of our inclusive, purpose-driven culture where people genuinely enjoy collaborating. As part of our team (we call ourselves TestLions), you’ll help create exceptional digital experiences for our customers, while also contributing to our freelance network. Remote Work: Our culture is built around remote work. We’ve created systems to allow us to successfully work together asynchronously as a fully remote and globally distributed team . Testlio provides the tools and guidance for everyone to succeed in their careers in a fully remote setting. Our working style encourages everyone to make decisions, communicate effectively, and work at a sustainable pace. Investment in You: Your growth and well-being matter to us. You’ll have flexible paid time off—including national holidays, personal days, and sick days—plus stock options so you can grow with Testlio. We also provide a $300 annual learning stipend to support your personal and professional development. Winning Business: Testlio is growing, profitable, and cash-strong. We are leading our industry with exceptional clients who provide us with a high NPS score and a 4.7 rating on G2. Our business model is global, enterprise, and subscription-based. Several of our largest clients have been with us for 7+ years, and many spend $500K+/year with Testlio. What would your day look like? Own Testlio’s product and solution positioning, buyer messaging, value propositions, and competitive differentiation across testing and quality engineering models. Build vertical- and solution-specific pitch decks, case studies, battlecards, objection handling tools, and repeatable sales plays in direct partnership with sellers. Lead cross-functional go-to-market initiatives and product launches in close collaboration with Sales, Product, Marketing, Customer Success, and Operations. Capture authentic customer proof points, executive narratives, and industry use cases to build a scalable library of thought leadership and market intelligence. Leverage generative AI thoughtfully to accelerate research, content development, enablement workflows,and knowledge management while maintaining quality standards. Establish scalable PMM processes, templates, and measurement practices while mentoring developing product marketing talent. What do you need to succeed? Technical Skills 8+ years of progressive B2B product marketing experience within enterprise technology or technology-enabled services. Direct professional experience in software testing, QA, test automation, crowdsourced testing, or quality engineering landscapes. Proven track record developing product positioning, messaging frameworks, GTM strategy, and practical sales enablement assets. Hands-on experience utilizing Salesforce, HubSpot, and modern sales enablement and marketing automation tools. Practical experience incorporating generative AI workflows into content creation, research, and enablement processes. Industry experience or familiarity with payments, financial services, retail, or enterprise SaaS verticals. Human Skills All-in ownership and a builder mindset that takes proactive initiative to drive projects to completion. Servant leadership approach with a dedication to mentoring team members and supporting cross-functional success. Relentless curiosity and commercial acumen to translate complex technical capabilities into strategic customer value. Exceptional written, verbal, and presentation communication skills tailored for executive and technical audiences. High standards combined with low ego, prioritizing team outcomes and continuous learning. Strong cross-functional collaboration capabilities across sales, product, marketing, and delivery teams. What is the application process? At Testlio, we aim to hire individuals who are excited about their role, thrive in a fully remote environment, and have strong long-term potential with our team. Because we are a fully distributed company, our interview process includes conversations with several team members so you can get a well-rounded understanding of the role, the people you’ll work with, and how we collaborate. As a result, our interview process typically takes 3–4 weeks to complete. Interview process: Application Recruiter interview Hiring Manager interview 2-3 Team and Stakeholder interviews Reference checks Offer & background check Diversity and Inclusion Testlio is an equal-opportunity employer deeply committed to creating an inclusive environment for people of all backgrounds and identities. We are female-founded, and 46% of our team members identify as women. For more information, see the DEI section of our website. #LI-REMOTE