Задачи:
— вести Instagram: Stories, посты, карусели;
— придумывать идеи и сценарии Reels;
— вести Telegram и Threads;
— дублировать контент для YouTube;
— выкладывать статьи;
— отвечать на комментарии;
— формировать контент-план и следить за регулярностью публикаций;
— искать тренды, новые форматы и идеи;
— организовывать эфиры;
— организовывать 1 подкаст в месяц и искать интересных спикеров.
Требования:
— опыт работы в SMM;
— сильные навыки написания текстов и сценариев;
— понимание Instagram, Telegram, Threads и YouTube;
— насмотренность и чувство трендов;
— владение Canva, CapCut и AI-инструментами;
— инициативность, самостоятельность и ответственность;
— умение не только выполнять задачи, но и предлагать идеи для роста проекта.
Условия:
— Москва — от 100 000 ₽ в месяц, с периодическим участием в съёмках;
— другой город — от 60 000 ₽ в месяц, удалённый формат работы.
Москва; умение не только выполнять задачи, но и предлагать идеи для роста проекта; Если Вы находитесь в Москве, важно также периодически участвовать в съёмках: снимать Reels, Stories и другие материалы с экспертом
Задачи:
— работать с Ads и Instagram;
— разбираться с блокировками и ограничениями;
— корректно настраивать рекламные аккаунты;
— привести Instagram-инфраструктуру в рабочее состояние;
— запускать и стабилизировать таргетированную рекламу.
Требования:
— сильный практический опыт Ads;
— реальные кейсы;
— опыт решения проблем с рекламными ограничениями и блокировками;
— способность самостоятельно диагностировать и устранять проблемы.
Условия:
— при хорошем результате предусмотрено долгосрочное сотрудничество.
УдалённоГеография найма не уточнена
Не хотите искать каждый день?
Настройте подбор один раз, и подходящие вакансии будут сами приходить в Telegram.
Настройте подбор, и подходящие вакансии будут приходить в Telegram.
Вакансия ассистент маркетолога для постинга в соцсетях и поддержания активности в комментариях.
Тексты будут предоставляться готовые.
Наличие smmbox и умение с ним работать обязательно.
Тема В2В.
Опыт в В2В темах обязателен.
Испытательный срок 1 неделя.
Преимуществом будет наличие своей базы бизнес-чатов в Telegram.
Location: Limassol, Cyprus
We are looking for a senior, hands-on B2B Marketing Manager to build and lead our B2B marketing function.
This is not a role for someone who only coordinates agencies or manages an existing team.
We are looking for an experienced marketing professional who can take full ownership of the function from day one: defining the strategy, creating the plan, executing campaigns and establishing the processes needed to support our commercial growth.
Initially, you will work independently and collaborate closely with our Commercial and Sales teams, external agencies and partners. As the function grows, you will be responsible for building and leading the B2B marketing team.
We are looking for someone highly creative, commercially minded and exceptionally
organised. Someone who understands what needs to be done, takes initiative and turns ideas into measurable results.
Key Responsibilities:
Build and execute Company's overall B2B marketing strategy.
Create the annual marketing plan, budget and execution roadmap.
Develop a consistent and distinctive B2B brand presence across all channels.
Own the company’s social media strategy, with a strong focus on LinkedIn.
Plan and execute content campaigns, thought leadership and executive positioning.
Build and manage lead-generation campaigns that deliver qualified opportunities to sales.
Develop account-based and outbound marketing initiatives for priority prospects and markets.
Own the marketing funnel, from awareness and engagement through MQL and sales handover.
Plan and manage Company's participation in international exhibitions, conferences and networking events.
Take full ownership of event concepts, sponsorships, stand experience, activations, meetings and post-event follow-up.
Create sales-enablement materials, including presentations, commercial collateral, case studies and product content.
Manage external PR, creative, media and event partners.
Implement the right marketing tools, reporting processes and performance dashboards.
Track campaign performance, lead quality, conversion and return on marketing investment.
Build the future B2B marketing team and establish clear roles, processes and KPIs.
What We Are Looking For:
Proven senior-level experience in B2B marketing, ideally within iGaming. SaaS, fintech or technology domains could be considered also.
Demonstrated success in social media, lead generation and international event marketing.
Experience building a marketing function, strategy or team from the ground up.
Strong understanding of B2B sales cycles, commercial funnels and lead qualification.
A highly creative mindset with the ability to develop original campaigns and brand concepts.
Excellent planning, organisation and project-management skills.
Strong commercial awareness and the ability to connect marketing activity with revenue.
A hands-on approach and the ability to execute independently.
Experience managing agencies, suppliers, budgets and multiple projects simultaneously.
Excellent written and verbal communication skills in English.
Strong analytical skills and confidence working with CRM, reporting and marketing automation tools.
A proactive ownership mindset with high standards and strong attention to detail.
What Success Looks Like:
A clear and structured B2B marketing strategy is established and executed
Aloplay develops a strong and recognisable presence within the iGaming industry.
Marketing consistently generates relevant, qualified opportunities for the Sales Team.
Events produce measurable meetings, leads and commercial opportunities.
Marketing campaigns are supported by clear KPIs, reporting and ROI measurement.
The marketing function operates independently, efficiently and with full accountability.
A scalable team and operating structure are built as the company grows.
By joining us, you can expect:
A unique opportunity to build a career in a global, fast-growing company.
An attractive remuneration package, based on qualifications and experience.
Continuous learning and development opportunities.
Company-wide events and team activities, fostering a fun and supportive work environment.
Wolt monthly allowance.
Snack Heaven! Our fully equipped kitchen offers free snacks, fruits, and beverages.
Medical and wellness app, supporting both mental and physical well-being!
Apply now and let’s achieve success together
Apply at https://aloplay.bamboohr.com/careers/109?source=aWQ9MTg%3D
to become a member of our amazing team!
We appreciate all applicants' interest in our open position. Due to the large number of applications, only those who are being considered for the role will be contacted. All applications will be handled with the utmost confidentiality.
Основные требования:
— Базовые знания основ маркетинга, рекламы и продвижения;
— Понимание основных этапов разработки и реализации маркетинговых кампаний;
— Опыт работы не обязателен - рассматриваем студентов и кандидатов, находящихся в процессе получения образования.
Чем предстоит заниматься:
— Участие в разработке и реализации рекламных и маркетинговых кампаний;
— Подготовка контента для продвижения продукции и услуг;
— Участие в подготовке и проведении маркетинговых мероприятий;
— Выполнение текущих задач отдела маркетинга.
Что мы предлагаем:
— Бесплатная стажировка с гибким графиком;
— Возможность получить практический опыт работы в крупной компании;
— Участие в маркетинговых проектах и рекламных кампаниях;
— Возможность развивать профессиональные навыки;
— Подходит студентам и начинающим специалистам, которые хотят получить первый практический опыт в маркетинге.
СтажёрКараганда; Опыт работы не обязателен - рассматриваем студентов и кандидатов, находящихся в процессе получения образования
О команде:
Команда небольшая и сфокусированная: бренд, приложение, диджитал. Вы будете работать в плотной связке с owner'ом мобильного приложения на продуктовой стороне — совместные гипотезы, приоретизация, тесты. Компания активно строит функцию: здесь можно влиять на процессы.
Чем предстоит заниматься:
Владеть метриками удержания: D7/D30 RR, DAU/MAU, частота сканирований — ставить цели, отслеживать, реагировать.
Разрабатывать и запускать retention-механики: онбординг, триггерные пуши, жизненный цикл пользователя, реактивация спящих (6,7 млн в базе).
Разрабатывать и реализовывать план внешнего продвижения приложения: рост инсталляций, каналы привлечения новых пользователей, совместные активации с партнёрами, присутствие в точках контакта с аудиторией.
Формулировать гипотезы по удержанию совместно с продуктовой командой и доводить их до теста.
Управлять in-app коммуникацией и промо-механиками внутри приложения.
Участвовать в развитии персонализации: профили, аллергены, КБЖУ, уведомления об отзывах.
Выстраивать регулярную отчётность по retention-воронке.
От успешного кандидата мы ожидаем:
Опыт бренд-менеджера или product-маркетолога в мобильном приложении от 3 лет.
Работал(а) с приложением с аудиторией от 1 млн MAU — Знает, как двигать D7/D30 RR: не теория, а конкретные кейсы с результатами.
Опыт с push-механиками, CRM-коммуникацией, триггерными сценариями.
Умение работать на стыке маркетинга и продукта: формулировать гипотезы, ставить ТЗ, анализировать A/B.
Будет плюсом:
— Опыт в retail-tech, финтехе, маркетплейсах, супераппах.
— Работа с геймификацией и программами лояльности внутри приложения.
— Понимание механики реактивации спящей базы.
Почему именно мы:
Возможности для развития
Участие в митапах и конференциях: делимся знаниями и учимся у других.
Внутренние корпоративные тренинги.
Buddy-поддержка: путеводитель в корпоративную жизнь компании.
Заботимся о сотрудниках
Здоровье: ДМС (включая стоматологию) после испытательного срока, компенсация больничных до оклада (10 дней в год), полис путешественника, корпоративные психологи.
Материальная помощь в сложных жизненных ситуациях.
Кафетерий льгот: не только на спорт и обучение, но и ИТ-сервисы, расширение ДМС для семьи.
Удобство и комфорт
Оформление по ТК РФ в аккредитованной ИТ-компании.
Работай из офиса в центре Москвы (рядом с метро).
Гибкое начало рабочего дня.
Выдаем рабочую технику: ноутбук, монитор, гарнитура — всё для продуктивной работы.
Жизнь в компании
Открытая культура общения.
Спорт: футбол, волейбол, йога — вариантов много, выбирай или создай свое комьюнити!
Воркшопы, праздники для детей, книжный клуб — скучно не будет.
Стильный мерч, который хочется носить.
Реферальная программа: приводи друзей и получай бонусы.
Location: Boston, Massachusetts, United States; United States
We take play seriously. We’re looking for curious adventurers ready to find their party, fueled by imagination and drive to build what’s never been built before. At Hasbro and Wizards of the Coast, you’ll collaborate with passionate teams to reimagine our iconic brands and create experiences that spark joy, connection, and community through the magic of play. This is your chance to shape legendary play that lasts a lifetime.
Job Overview
We're looking for a Marketing Creative Director to lead campaign creative across the Hasbro toys portfolio. In this role, you'll build how our brands show up in the world, from global product launches and retail moments to video content, digital, and social. You'll elevate our creative standards, unlock breakthrough ideas, and connect beloved brands with the kids, fans, and grown-ups who love them. And of course, have a lot of fun doing it!
You will guide the creative vision, storytelling, and visual elements across a portfolio that includes preschool, action, collector, adult, and family play. You will be supported by internal teams of copywriters, designers, art directors, and partner with product marketing teams and toy studios to develop groundbreaking campaign platforms and launch new products and characters.
This creative leadership role requires hands-on involvement, combining a strong understanding of how to inspire kids and kidults with visual and storytelling craftsmanship. It values a true appreciation of how toys are played with and a solid grasp of business aspects. The ideal candidate has directed creative campaigns for consumer, entertainment, or brand-based products. They shift easily from big-picture ideas to detailed actions, addressing retail needs, out of home, packaging placement, and global market variations. You'll work closely with the Head of Marketing Creative to ensure our brands keep innovating while staying true to what makes them endure.
Location and Work Arrangement
This role is based at our Boston, Massachusetts, United States office and follows a hybrid schedule designed to support in-person collaboration. Employees are expected to work onsite on Tuesdays, Wednesdays, and Thursdays, with the flexibility to work remotely or onsite on Mondays and Fridays.
What You'll Do
Take charge of the creative development and delivery of toy and game marketing, encompassing campaign platforms, launch assets, video, retail, and digital creative.
Collaborate with brand and product marketing leads to translate strategy into emotionally resonant, data-driven creative.
Mentor and guide teams of internal creatives, helping them grow, complete work at a high level, and stay encouraged.
Set and uphold the creative standard across all work, whether it's a global brand film or a single social post.
Work with product development, development services, and licensing teams to uncover storytelling opportunities in each launch and maintain consistent brand expression from ad to package to shelf.
Guide and encourage external agency partners and vendors, ensuring alignment to each brand's tone, visual identity, and audience.
Balance the demands of a multi-brand portfolio, prioritizing effort, sequencing work, and knowing where a distinct brand voice matters versus where scale and system win.
Represent creative in key meetings, working closely with senior leadership across the business.
What You'll Bring
10+ years of creative experience in brand or campaign work for consumer products, toys, entertainment, or organizations centered around intellectual property.
5+ years leading internal and external creative teams with a track record of strong mentorship and collaborative leadership.
Demonstrated ability to create visual storytelling and audience-first creative for long-standing consumer brands.
Outstanding concepting, campaign development, and narrative instincts.
Comfortable working across multiple brands and audience segments at once, from preschool to adult collector.
Ability to clearly communicate and present ideas to senior customers and collaborators.
A portfolio that showcases variety, creativity, and a strong grasp of how to engage audiences through creatively inspiring work.
Who We Are
We’re a team of creators, storytellers, and innovators united under the Hasbro family and home to beloved brands, AAA digital games studios and immersive experiences that spark imagination across generations. Together, we’re committed to a culture rooted in creativity, excellence, curiosity, and inclusion, and where every employee is empowered to think boldly, act with integrity, and spark joy for all.
Hasbro
About the Company – Hasbro
Wizards of the Coast
Who We Are – Wizards of the Coast
Equal Opportunity
Hasbro is committed to equality of opportunity in all aspects of employment. We are committed to making all employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, or any other legally protected status.
Accommodations
If you have a disability and need reasonable accommodation during the hiring process, please inform your recruiter anytime throughout the process.
Notice Regarding Hasbro’s use of AI in the Recruitment Process
We use Greenhouse’s AI-powered Talent Matching tool to compare your application against our job requirements.
How it works: Talent Matching compares information from your resume and application responses with job-related criteria established and weighted by Hasbro’s recruiting and hiring teams. Depending on the role, these criteria may include relevant skills, work experience, prior job titles, and industry experience. The tool then assigns a match category to help organize applications for review.
Human oversight: Talent Matching supports — but does not replace — human review. It does not automatically advance or reject candidates or make employment decisions. Hasbro’s recruiters and hiring managers review applications and remain responsible for all hiring decisions.
Greenhouse has published the results of an independent bias audit of Talent Matching.
View the Greenhouse Talent Matching audit results
.
Privacy Notice
Please review our Applicant Privacy Notice to learn how we collect, use, and protect your personal information in connection with the application process.
The pay transparency range for this role is listed below. The hiring range will vary based on factors such as experience, skills, location and market conditions. Additionally, employees may be eligible for annual and long-term incentives as part of their overall compensation package.
Pay Range
$155,300
—
$269,100 USD
Employees may be eligible for annual and long-term incentives as part of their overall compensation package, depending on role, location, and eligibility. Benefits and programs may include:
Health & Wellness
Time Off to Recharge
Financial Well-being
Life & Family Support
Volunteer and Community Initiatives
Learning & Development
Exclusive Perks
Please review our
Applicant Privacy Notice
to learn how we collect, use, and protect your personal information in connection with the application process.
Location: Remote, USA
Company Overview:
At Wayvia, we help the world’s top brands stay ahead—using AI, data, and innovation to shape the future of commerce. Whether you’re charting a new path or leveling up your journey, Wayvia is where your career can go further. We’d love to meet you.
We help global brands connect with their shoppers in ways that are relevant, respectful, and real. And we do the same for each other—with trust, transparency, and the human connection that makes great work possible.
At Wayvia, you’ll find a team that’s curious, collaborative, and always up for solving what’s next. We move fast, think boldly, and support one another in building something that matters—for our clients, for shoppers, and for each other.
Job Brief
The Head of Marketing will own the marketing function at Wayvia, including demand generation, market positioning, product marketing, brand and communications, agency partnerships and budget management. Reporting directly to the Chief Executive Officer and leading a team, this role will be accountable for marketing-sourced pipeline, strategy, programs and execution.
E
ssential Functions & Responsibilities
Demand Generation and Pipeline —
Own the programs that produce marketing-sourced pipeline.
Market and Positioning Strategy —
Form and defend a view of how the market is changing — buying behavior, pricing models, category definition — and get the business to act on it, working closely with Sales leadership.
Product Marketing —
Own positioning, launch and enablement across the product line, working as a counterpart to Product.
Brand, Communications and Agencies —
Own the brand, core messaging and all marketing communications, including the agency and PR relationships.
Team Leadership —
Lead and develop a team across product marketing, growth, brand and marketing operations.
AI-Enabled Operating Model —
Build marketing as a system, with AI agents doing real work in strategy, campaign execution and iteration.
Customer Community —
Stand up a marketing-led customer community — user groups and focus groups — that produces product input and references.
Minimum Qualifications
6+ years in a fast-growing B2B SaaS environment.
Demonstrated ownership of demand generation.
People management of a multi-function marketing team.
Fluency with AI as an operating capability.
Preferred Qualifications
Product marketing depth across launch and enablement.
Commerce intelligence, retail media, martech or adtech experience.
Institutional investor and board-level presentation experience.
A category creation or thought-leadership track record.
MBA or advanced degree.
Wayvia is an equal opportunity employer that is committed to inclusion and diversity.
About the role
Rove Next is a new premium line from Rove Concepts, a Vancouver-based modern furniture brand selling direct to consumer across Canada and the US. Rove Next launches with improved versions of best-selling pieces and needs its own marketing built from the ground up. The role involves owning how Rove Next reaches and retains customers, focusing on email and lifecycle marketing. The goal is to scale marketing through AI and systems rather than headcount, building a clean function rather than inheriting one. This is not a coordination role but requires problem-solving and proactive management.
Scope
Initially focused on Rove Next, with potential to expand across the Rove Concepts group as the brand grows.
What you'll own
— Email and lifecycle as the primary owned channel, including campaign calendar, flows, segmentation, deliverability, and list health, using Klaviyo.
— Quality control on all outgoing materials: copy, creative, link destinations, offers, regional versions, ensuring errors are caught before shipping.
— Building AI into daily work, shipping AI solutions rather than just proposing them.
— Collaborating with lifecycle and email team, designers, and external ads partner to maintain the campaign calendar.
— Translating marketing results into clear business language, explaining spend, revenue, and recommendations.
Must-haves
— Five or more years in ecommerce or DTC marketing with real ownership of email and lifecycle marketing, experience with Klaviyo or comparable ESP.
— Demonstrated ability to build AI workflows independently and solve problems proactively.
— Fluent, native-level English, both written and spoken, capable of writing premium-sounding copy.
— Strong attention to detail, able to assess assets for alignment with promises, tone, and offer accuracy.
— Comfortable receiving and giving feedback about campaign effectiveness.
Nice to have
— Experience in furniture, home, or other considered-purchase categories with long buying cycles.
— Familiarity with Shopify, GA4, and Meta Ads.
— Experience enforcing brand guidelines within a team.
What success looks like
— Growth of flow revenue as a share of total email revenue.
— Reduction of errors reaching leadership.
— AI integrated and producing measurable results within 90 days.
Compensation
$3,500 to $4,500 USD per month depending on experience, independent contractor.
How to apply
Send CV to talent@rovenext.com with two examples: one AI workflow or automation built and its impact, and one instance of catching an error before shipping. Include a short voice note introducing yourself and what you'd want to know before writing your first email. Shortlisted candidates will complete a short paid project.
Location: New York, NY; USA
Workplace: Remote
Moonshot is the “Robinhood for DeFi”—an iOS and Android app that lets anyone trade cryptocurrencies on-chain through a user-friendly interface.
Since our launch in July 2024, we’ve attracted 2M+ users.
Our mission: Make moonshots possible for everyone.
Our vision: Make a world where life-changing financial outcomes are within everyone's reach.
Everyone on our team is both a decision-maker and an implementer—united by a sense of urgency and driven by the conviction that our work can transform global finance. If you thrive on curiosity, welcome tough challenges, and aspire to leave a meaningful mark on the world, Moonshot is the place for you. You’ll run toward the hardest problems alongside high-caliber teammates who consistently push each other to excel and who share your dedication to shaping the future of decentralized finance.
This role is full-time, preferably located in NYC. Open to remote for the right candidate.
THE OPPORTUNITY
We're looking for a Growth Lead to build and run growth at Moonshot from the ground up: strategy, content, paid channels, and the team underneath it all. This is a hands-on, builder role, not a manage-an-agency-and-review-decks job. You'll be in the weeds on campaigns and content while building out the function as we scale.
WHAT YOU'LL DO
- Own growth strategy end-to-end: set the roadmap for user acquisition and engagement, and own the numbers behind it
- Run paid acquisition across Meta, Google Ads, TikTok Ads, X Ads, and other platforms as they become relevant
- Drive organic and creator-led growth through UGC and clipping strategies, sourcing, briefing, and scaling content that performs
- Generate and test ideas constantly; you're not waiting for a brief, you're bringing the brief
- Build and lead the team as we scale: hire, onboard, and manage the growth marketers and specialists you need
- Report on and iterate against performance: kill what doesn't work, scale what does, fast
WHAT WE LOOK FOR IN YOU
- A few years of experience scaling a consumer product, as a growth hacker/marketer inside a consumer app (social, fintech, gaming), or at an agency running growth for products like these
- Hands-on channel experience with UGC, clipping/content strategies, and paid social/search
- A scrappy, high-energy operator mindset; you're hungry, hands-on, and thrive building the playbook as you go, not running someone else's
- Comfort with ambiguity and pace; you don't need a fully mapped org or process to start moving
NICE TO HAVES
- Crypto experience, as a retail trader or through work at a crypto company
- Understanding of trader psychology, incentives, and habit loops
COMPENSATION & PACKAGE
- Competitive salary
- Early Equity opportunities
- 5% 401(k) Match
- Health benefits (75% premium coverage) + $150,000 in life insurance coverage
- $1,000 one time office set up stipend
- Flexible PTO
Задачи:
— подготовка медиаплана по заданным критериям
— реализация рекламной кампании: переговоры с блогерами, отправка технических заданий, контроль предоставления сценариев и роликов, обеспечение своевременного выхода контента
Объём и сроки:
— около 50 блогеров, по 2 ролика от каждого
— целевой совокупный охват кампании около 1 000 000
— сроки проведения кампании с 1 октября по 10 ноября
— формат работы проектный, примерно 1,5 месяца
Требования и предпочтения:
— будет преимуществом опыт работы с блогерами и UGC-кампаниями в Instagram и TikTok в тематиках материнства, рефлексии, детской тематики
— наличие пула блогеров с семейной, родительской, детской или психологической аудиторией, готовых к нативной интеграции по формату UGC
Площадки для работы: Instagram, TikTok.
We’re looking for a strategic partner to join a startup team. Preferred location is EU-based. The role includes Marketing Manager, Developer, PR, and Virtual assistant responsibilities. Startup experience is a plus.
Location: United States, San Mateo, CA
Why Sony Interactive Entertainment?
Sony Interactive Entertainment isn’t just the Best Place to Play — it’s also the Best Place to Work. Sony Interactive Entertainment (SIE) is the company behind the PlayStation brand. As a subsidiary of Sony Group Corporation, we’re part of a proud legacy of innovation and excellence. SIE is a dynamic technology company, delivering cutting-edge hardware and network services to more than 100 million people and an entertainment leader, home to some of the most beloved and recognizable intellectual properties (IP) in the world. Our role at SIE is to create and nurture the experiences under the PlayStation brand, a name synonymous with entertainment excellence and creativity.
Sr. Manager, Influencer Planning
San Mateo, CA (Collab)
The Sr. Manager, Influencer Planning is a strategic planning leader responsible for building and operationalizing PlayStation's global influencer planning framework across the portfolio of games, hardware, services, sponsorships, and brand campaigns.
Reporting to the Sr. Director, Marketing Partnerships & Activations, this role will define the influencer/creator plan & approach, portfolio prioritization, global/local planning processes, measurement frameworks, and investment recommendations that enable Influencer Partnerships & Activations to execute with greater clarity, consistency, and impact.
This role will work in close partnership with the Influencer Partnerships team, as well as Brand, Media, Studios, Social, PR/Communications, and local market teams. The role is designed to strengthen upstream planning while allowing the activation team to focus on creator relationships, campaign delivery, and operational excellence.
Key Responsibilities:
Influencer Planning
Develop and evolve PlayStation's global influencer planning framework across priority portfolio moments.
Translate audience objectives, business priorities, and cultural opportunities into clear influencer strategies and recommendations.
Define integrated approaches across paid, earned, creator advocacy, Playmakers, talent partnerships, events, sponsorships, and local activation.
Establish consistent briefs, planning calendars, inputs, and decision-making frameworks across influencer workstreams.
Audience, Creator & Cultural Intelligence
Build a consistent view of priority audiences, creator archetypes, communities, platforms, and cultural behaviors relevant to PlayStation.
Identify emerging creator, gaming, entertainment, sports, youth culture, and platform trends, partnering with Insights and Analytics to translate them into actionable strategy.
Portfolio Prioritization & Investment Strategy
Define where influencer support should be full-service, lighter-touch, locally led, agency-supported, or enabled through scalable playbooks.
Develop investment and resource recommendations across priority initiatives, balancing business impact, cultural opportunity, audience reach, and available resources.
Global / Local Planning Model
Build and maintain a global planning model that incorporates local market expertise and establishes clear roles, inputs, briefing expectations, and feedback loops.
Drive global consistency while enabling local cultural relevance, platform nuance, and creator-market fit.
Measurement, Learning & Cross-Functional Leadership
Define KPI, reporting, and learning frameworks that measure audience impact, cultural relevance, creator advocacy, engagement, efficiency, and business contribution.
Translate campaign performance and learnings into future planning recommendations in partnership with activation leads, agencies, Analytics, and local markets.
Serve as a strategic partner to cross-functional teams and senior leadership, providing clear recommendations on influencer opportunities, priorities, investment, and tradeoffs.
Build tools, templates, AI-enabled workflows, and operating rhythms that improve speed, clarity, and scalability across the function.
Skills and Qualifications:
10-12+ years of experience in influencer marketing, creator strategy, talent partnerships, brand marketing, integrated marketing, entertainment marketing, or social-first audience strategy.
Bachelor's degree in marketing, advertising, communications, business, or a related field; equivalent experience considered.
Proven experience developing global influencer programs for major consumer brands, entertainment companies, gaming companies, studios, agencies, platforms, or technology brands.
Deep understanding of the creator economy, social platforms, gaming communities, youth culture, talent/influencer models, and the behaviors shaping cultural relevance today.
Strong strategic planning capability, including audience definition, portfolio prioritization, brief development, measurement frameworks, and investment recommendations.
Experience building operating models, planning processes, playbooks, and cross-functional ways of working in complex matrixed organizations.
Strong executive communication skills, including the ability to synthesize complex information into clear recommendations and persuasive exec-level presentations.
Demonstrated ability to influence senior stakeholders and partner effectively across Brand, Product Marketing, Studios, Local Markets, PR/Comms, Social, Media, Legal, Finance, Procurement, and agency teams.
Strong analytical orientation with the ability to define KPIs, interpret campaign results, identify learnings, and translate data into future planning decisions.
AI fluency or willingness to rapidly adopt AI-enabled workflows for cultural trend scanning, creator discovery, reporting, knowledge management, and planning efficiency.
Highly organized, proactive, and comfortable operating in a fast-paced environment with competing priorities, confidential information, and high-visibility initiatives.
Genuine passion for gaming, entertainment, creators, sports, youth culture, and the PlayStation brand.
At SIE, we consider several factors when setting each role’s base pay range, including the competitive benchmarking data for the market and geographic location.
Please note that the base pay range may vary in line with our hybrid working policy and individual base pay will be determined based on job-related factors which may include knowledge, skills, experience, and location.
In addition, this role
is eligible
for SIE’s top-tier benefits package that includes medical, dental, vision, matching 401(k), paid time off, wellness program and coveted employee discounts for Sony products.
This role also may be eligible for a bonus package.
Click
here
to learn more.
The estimated base pay range for this role is listed below.
$194,200
—
$291,400 USD
Please note, Sony Interactive Entertainment conducts background checks at the offer stage for all new employees (which may include criminal background checks for some roles) and will need to process personal information to support these checks.
Please refer to our Candidate Privacy Notice (where applicable) for more information about what personal information we collect, how we use it, who we share it with, and your data protection rights.
Equal Opportunity Statement:
Sony is an Equal Opportunity Employer. All persons will receive consideration for employment without regard to gender (including gender identity, gender expression and gender reassignment), race (including colour, nationality, ethnic or national origin), religion or belief, marital or civil partnership status, disability, age, sexual orientation, pregnancy, maternity or parental status, trade union membership or membership in any other legally protected category.
We strive to create an inclusive environment, empower employees and embrace diversity. We encourage everyone to respond.
Sony Interactive Entertainment is a Fair Chance employer and qualified applicants with arrest and conviction records will be considered for employment.
Location: San Francisco, California
Fin
, now part of Salesforce, is on a mission to help businesses provide perfect customer experiences.
Our AI Agent Fin is the highest-performing AI Customer Agent on the market today, enabling businesses to deliver impeccable, always-on customer support across the customer journey, from service, to sales, to ecommerce. Powered by our own AI models, Fin resolves complex customer issues end-to-end across every channel, with minimal set-up and integration. Fin can also be combined with our natively integrated Intercom help desk, giving modern support teams one single system.
Together with Salesforce, the #1 AI CRM, where humans with agents drive customer success, we're building the future of customer experience. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword, it's a way of life. The world of work as we know it is changing, and we're looking for Trailblazers who are passionate about bettering business and the world through AI.
Ready to level up your career at the company leading workforce transformation in the agentic era? You're in the right place. Agentforce is the future of AI, and you are the future of Salesforce.
What's the opportunity?
The Solutions Marketing team positions Fin to win in the market through compelling messaging, content, audience understanding, and field activation. The Director of Solutions will manage a team of solution marketers that will fundamentally help our revenue teams to be more effective and grow Fin ARR. This is a strategic role in the company, working directly with the senior leadership team.
The Role
The Solutions Marketing team can be thought of as the solutions or outbound equivalent of a traditional product marketing team. Fin already has a product marketing team that works closely with product managers to understand our product, create messaging, and build assets for product launches, the Website and our field.
The Solutions Marketing team on the other hand, will focus on our product as a whole and how to best message it to the various audience segments we care about, and then activate revenue teams with that knowledge and content.
What will I be doing?
The work under your team will include:
Partnering with the product marketing team and product and marketing executives on the company messaging Including how we articulate our differentiators to various audiences
For industries that we prioritize, understanding what the buyer cares about and tailoring our messaging and content to win in that industry.
Positioning Fin for enterprise audiences and supporting enterprise & ABM campaigns and sales cycles
Building and managing our customer intelligence program so that our field is always confident and prepared to win every competitive deal
Working closely with Product Marketing and Enablement teams to ensure that the field is equipped with the company, product, and competitive knowledge they need to win at a high rate.
Supporting demand gen campaigns and sales plays with strategy, messaging, and content
What we're looking for
This role is for someone who can understand technology deeply while not losing sight of how to match messaging with audience needs and create content out of it that is compelling and memorable.
You've done this before
8+ years in product marketing or solutions marketing at a B2B SaaS company
4+ years as a manager leading product or solution marketers
Experience in B2B SaaS and, ideally AI-native or AI-centric companies
A track record of success across the organizations you've worked at
Skills you have
Excellent written communication skills and strong editorial judgment. An innate desire to dispense with jargon and corporate speak and create simple yet compelling content.
You’re product forward. You enjoy working with products, getting your hands dirty with the technology, and taking a product-first approach to marketing
You are AI-forward in your work. You actively use AI to make yourself more productive and are very comfortable working within tools like Claude Cowork and Claude Code to move faster
You’re AI forward in your interests. You're well past understanding the basics of the latest trends and technology shifts and enjoy getting into the next level of detail of where the market is going.
*Proof of eligibility to work in the United States is required.
The base salary range for candidates within the San Francisco Bay Area is $285,000 - $305,000. Actual base pay will depend on a variety of factors such as education, skills, experience, location, etc. The base pay range is subject to change and may be modified in the future. All regular employees may also be eligible for the corporate bonus program or a sales incentive (target included in OTE) as well as stock in the form of Restricted Stock Units (RSUs).
#LI-Hybrid
Unleash Your Potential
When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.
In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. At Fin, we want to give people what they need to do the best work of their careers. Our benefits and programs are designed to support your health and wellbeing, your family, your time away from work, and your financial future. Offerings vary by location in line with local practices and requirements. Learn more about working at Fin and the benefits we offer at
fin.ai/careers
. Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.
Policies
Fin has a hybrid working policy. We believe that working in person helps us stay connected, collaborate easier and create a great culture while still providing flexibility to work from home. We expect employees to be in the office at least three days per week.
We have a radically open and accepting culture at Fin. We avoid spending time on divisive subjects to foster a safe and cohesive work environment for everyone. As an organization, our policy is to not advocate on behalf of the company or our employees on any social or political topics out of our internal or external communications. We respect personal opinion and expression on these topics on personal social platforms on personal time, and do not challenge or confront anyone for their views on non-work related topics. Our goal is to focus on doing incredible work to achieve our goals and unite the company through our
core values
.
Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination.
Know your rights: workplace discrimination is illegal.
Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.
Задачи:
• запуск и ведение рекламных кампаний
• тестирование гипотез, аудиторий и креативов
• анализ результатов и оптимизация
• масштабирование рабочих связок
Требования:
• опыт от 1 года
• реальные кейсы по запускам
• понимание всей воронки от оффера до аналитики
• готовы рассматривать специалистов вне РФ
Условия:
• формат работы: удалённо
• оплата: % от проекта, доход до 200 000 ₽/мес.
Задачи:
— Управлять сайтом как продуктом: стратегия, гипотезы, тесты, релизы
— Улучшать пользовательский путь и процесс покупки (JTBD, CJM)
— Отвечать за ключевые метрики: конверсия в лиды/продажи, трафик, выручка
— Работать с Яндекс.Метрикой: анализировать воронки, находить точки роста
— Работать с трафиком и SEO: прогревать брендовый, привлекать небрендовый
— Координировать дизайн, разработку, контент и SEO
— Выстраивать системную работу с гипотезами
Требования:
— Опыт работы с коммерческими сайтами: влияние на конверсию, трафик, выручку
— Опыт работы с сайтом как продуктом: гипотезы, A/B-тесты, релизы
— Уверенное владение Яндекс.Метрикой (воронки, вебвизор, карты кликов, сегментация)
— Опыт работы с SEO: постановка задач, контроль подрядчиков
— Опыт работы с Figma
— Понимание JTBD, CJM, UX/CX
— Опыт управления кросс-функциональной командой (разработка, дизайн, контент, SEO)
Желательно:
— Опыт в EdTech / онлайн-образовании, в идеале — в нише ЕГЭ/ОГЭ. Если опыта в этой сфере нет, но есть желание разобраться — тоже рассматриваем
Условия:
— Оклад от 160 000 ₽ + бонусы за достижения результатов
— Полностью удалённый формат
— Гибкий график: 5/2, выходные можно выбрать любые, нет строгого начала дня
— Оформление по договору ИП (налог компенсируем)
— Участие в масштабных запусках, продукт с социальной значимостью
— Премии за успешные проекты
— Полная оплата обучения при необходимости
УдалённоГеография найма не уточнена
seniorLimassol, Cyprus
ОфисМосква
Boston, Massachusetts, United States; United States