Location: Toronto, ON, Canada
About Advantage HQ
Advantage HQ sits at the intersection of performance marketing and creator-driven growth.
We manage more than $850 million in annual media spend across Meta, TikTok, and YouTube, run 80,000+ creator partnerships every month across a network of 400,000+ influencers, and use Meteoric AI, our proprietary intelligence platform, to power discovery, outreach, whitelisting, and creative decision-making at scale.
We are trusted by more than 200 high-growth DTC brands across beauty, wellness, lifestyle, and health. Our team of 100+ growth operators, strategists, analysts, and creatives drives meaningful bottom-line impact through performance creative, paid media, influencer marketing, and conversion optimization.
Advantage HQ is not just an agency. We are a scalable growth platform with a proven track record, an ambitious team, and a culture built for A-players.
The Role
We are looking for a Senior Growth Strategist to own the growth, performance, and strategic direction of a portfolio of high-growth consumer brands.
You will be expected to understand each client’s business, identify the highest-leverage growth opportunities, and mobilize a cross-functional team to execute against them.
Working across paid media, creative strategy, influencer marketing, offers, funnels, and conversion optimization, you will turn fragmented marketing activities into a focused and executable growth strategy.
You will lead cross-functional growth pods, partner directly with founders and senior marketing leaders, and make sure the right decisions are made quickly. When performance is strong, you will identify how to scale it. When performance falls behind, you will diagnose the issue, build the recovery plan, and drive it through to execution.
Success in this role means your clients grow, your relationships compound, and the teams around you consistently operate at a higher level.
What You Will Own
Client Growth Strategy
Own the growth strategy for a portfolio of high-growth DTC brands.
Develop a deep understanding of each client’s business model, economics, customer, products, positioning, and competitive landscape.
Translate business goals into actionable growth roadmaps across paid media, creative, creators, offers, funnels, and conversion optimization.
Identify the highest-leverage initiatives that can materially improve revenue, customer acquisition, profitability, and scale.
Build quarterly growth plans with ambitious targets, clear priorities, and measurable outcomes.
Continuously evolve the strategy based on performance data, customer insights, creative learnings, and changes in the market.
Performance and Commercial Outcomes
Take direct ownership of client performance, retention, and portfolio growth.
Identify opportunities to profitably increase media spend, expand into new channels, improve monetization, and deepen the client relationship.
Understand the commercial mechanics behind growth, including CAC, MER, ROAS, contribution margin, conversion rate, average order value, retention, and payback period.
Turn complex performance data into clear decisions and decisive actions.
Challenge assumptions, surface risks early, and prevent accounts from drifting without a strategy.
Success will be measured by outcomes, not by the number of meetings held or reports delivered.
Cross-Functional Pod Leadership
Lead cross-functional growth pods spanning paid media, creative strategy, influencer marketing, project management, ad operations, and conversion optimization.
Create clarity around the strategy, priorities, responsibilities, and next actions for every client.
Run high-quality weekly growth meetings focused on performance, decisions, accountability, and removing blockers.
Ensure that the team is not merely completing tasks, but executing against a coherent growth thesis.
Raise the quality and speed of thinking across the pod.
Hold team members accountable while creating an environment in which strong operators can do their best work.
You may not directly manage every person in the pod, but you will be responsible for aligning them and driving the collective output.
Testing and Growth Execution
Build a consistent pipeline of high-impact tests across creative, paid media, offers, landing pages, funnels, and creator-led acquisition.
Increase testing velocity without sacrificing strategic quality.
Partner with creative strategists to translate customer insights and performance data into stronger concepts, angles, hooks, and formats.
Partner with paid media teams to improve campaign structure, budget allocation, scaling decisions, and overall efficiency.
Work with influencer and creator teams to identify opportunities for high-performing content, whitelisting, and scalable creator partnerships.
Ensure that successful tests are scaled quickly and unsuccessful tests generate useful learnings.
Eliminate bottlenecks. Nothing important should sit idle because ownership is unclear or a decision has not been made.
Client Leadership
Become a trusted strategic partner to founders, executives, and senior marketing leaders.
Lead client conversations with clarity, confidence, commercial judgment, and a strong point of view.
Communicate proactively, particularly when performance changes, risks emerge, or a significant opportunity is identified.
Deliver sharp weekly updates that explain what happened, why it happened, what the team is doing, and what comes next.
Lead monthly and quarterly reviews that create conviction in the strategy rather than simply recapping historical performance.
Strategic Communication
Ensure clients and internal leadership always understand where performance stands, what matters most, and what actions are being taken.
Present strategies in a way that is commercially compelling, analytically grounded, and easy to act on.
Communicate with urgency and precision. Avoid vague updates, unnecessary complexity, and reporting that does not lead to decisions.
Share winning strategies, patterns, and learnings across the organization so that every pod benefits from what is working.
What We Are Looking For
5+ years of experience in growth strategy, performance marketing, e-commerce, paid acquisition, or a closely related discipline.
Proven experience owning growth outcomes for meaningful DTC or consumer brand portfolios.
A strong understanding of paid social, performance creative, customer acquisition, offers, landing pages, and conversion optimization.
Experience working with significant advertising budgets and making commercially important decisions.
The ability to interpret performance data and convert it into clear strategic actions.
Strong knowledge of metrics such as CAC, MER, ROAS, contribution margin, conversion rate, average order value, retention, and payback period.
Experience leading cross-functional teams or pods in a fast-moving environment.
Confidence working directly with founders, executives, and senior client stakeholders.
A track record of retaining and growing client relationships through strong thinking and execution.
Exceptional written and verbal communication skills.
A high degree of ownership, urgency, judgment, and personal accountability.
Ideal Experience
Experience working with high-growth DTC brands across beauty, wellness, health, lifestyle, consumer subscriptions, or e-commerce.
Experience at a leading performance marketing agency, growth consultancy, consumer brand, or high-growth technology company.
Experience managing multiple brands while maintaining a high strategic standard across the portfolio.
Experience scaling brands from early traction to significant monthly revenue and media spend.
Experience integrating paid media, creative, influencer marketing, CRO, and offer strategy into one growth plan.
Experience leading executive-level business reviews and difficult performance conversations.
Experience improving account retention, expanding client relationships, or identifying new revenue opportunities.
Experience using AI, automation, and modern analytics tools to improve decision-making and operating leverage.
You Will Probably Love This Role If...
You want to own outcomes rather than simply advise from the sidelines.
You think like a founder and treat every client’s business as though it were your own.
You naturally look for the constraint preventing a business from growing faster.
You are equally comfortable analyzing a performance dashboard, challenging a creative strategy, and leading a conversation with a CEO.
You enjoy turning ambiguity into a clear strategy and an executable plan.
You move quickly, communicate directly, and dislike watching opportunities sit idle.
You believe the best client relationships are built through results, strong judgment, and proactive leadership.
You are competitive and want your portfolio to outperform every other portfolio in the company.
You want to work with ambitious brands, meaningful budgets, exceptional operators, and a platform capable of executing at scale.
This Role Is Probably Not for You If...
You prefer to coordinate work rather than take responsibility for the outcome.
You need someone else to tell you what the strategy should be.
You rely on reporting activity instead of making decisions.
You avoid difficult conversations when performance is behind plan.
You are comfortable allowing deadlines, opportunities, or client concerns to drift.
You see paid media, creative, influencer marketing, and CRO as separate departments rather than interconnected growth levers.
You blame execution teams when results fall short instead of leading the recovery.
You are looking for a predictable corporate environment with limited accountability.
What Success Looks Like
Your clients achieve measurable improvements in revenue, acquisition efficiency, profitability, and scale.
Your portfolio meets or exceeds its growth, retention, and commercial targets.
Clients see you as an indispensable strategic partner rather than an external service provider.
Growth opportunities are identified early and converted into action quickly.
Every client has a clear strategy, a strong testing roadmap, and an aligned cross-functional team.
Your pods operate with urgency, accountability, and a consistently high standard of execution.
Performance issues are surfaced and addressed before they become relationship problems.
Winning strategies and learnings are shared across Advantage HQ, raising the standard of the entire organization.
Compensation & Location
$180,000 to $320,000 USD in total annual compensation, including base salary, performance bonus, and equity.
Fully remote. We have built the infrastructure for high-performance distributed teams and trust our people to do their best work from wherever they work best.
North America preferred, specifically the United States or Canada.
If you are excited by the opportunity to own the growth of ambitious consumer brands, lead exceptional cross-functional teams, and operate with the accountability of a business owner, we would love to hear from you.
Location: Multiple Countries
About Advantage HQ
Advantage HQ is building the next generation of creator-led growth infrastructure for consumer brands.
We combine creative strategy, creator partnerships, performance content, whitelisting, affiliate distribution, paid media, and proprietary technology into one integrated growth system.
Our team manages more than $850 million in annual media spend and works with a network of more than 400,000 creators across Meta, TikTok, and YouTube. Through Meteoric AI, our proprietary intelligence platform, we use data and AI to improve decision-making across creative production, creator selection, customer acquisition, campaign performance, and brand growth.
We work with ambitious consumer brands across health, wellness, beauty, nutrition, personal care, and lifestyle.
The Opportunity
As our client portfolio and media organization grow, we need strong leaders who can help our Media Buying teams operate at a consistently high level.
The Media Buying Team Lead is the first layer of leadership within our media organization. You will lead a team of Media Buyers and Media Analysts, help them solve complex performance challenges, maintain high execution standards, and create the structure they need to do their best work.
This is a hands-on leadership role. You should have strong paid media expertise and still be close enough to campaign performance to coach your team effectively.
What You'll Own
Lead and develop the team
You will manage a team of Media Buyers and Media Analysts, providing regular coaching, feedback, and performance support.
You will understand the strengths and development areas of each team member and help them become more capable and independent operators.
Maintain execution quality
You will review campaign performance, account health, testing activity, and execution quality across your team's portfolio.
You will identify problems early, challenge weak decisions, and ensure the team follows the standards required to deliver strong client outcomes.
Solve complex media problems
You will act as an escalation point when Media Buyers encounter difficult performance or account challenges.
You will help the team diagnose problems, determine the right course of action, and learn from the situation rather than simply providing the answer.
Improve team workflows
You will identify recurring execution issues and work with leadership to improve processes, documentation, and team routines.
You will help create a more consistent way of working across accounts without introducing unnecessary bureaucracy.
Build the next generation of media talent
You will support onboarding and training for new Media Buyers and Analysts and help identify high-potential team members who can take on greater responsibility.
Who You Are
You are an experienced paid media professional who has started taking responsibility for other people's performance.
You understand e-commerce media deeply enough to challenge campaign strategy, interpret performance data, and coach others through difficult decisions.
You are organized, direct, and comfortable holding people accountable. You do not need to personally solve every problem. You know how to help other people become better problem solvers.
Most importantly, you care about both performance and people.
Experience We Value
5+ years of experience in paid media, performance marketing, or a related field
Strong e-commerce media buying experience
Experience with Meta, Google, TikTok, or other major paid media platforms
Experience managing meaningful advertising budgets
Experience mentoring, coaching, or leading media professionals
Strong understanding of performance metrics, testing, optimization, and funnel performance
Strong communication and analytical skills
Experience working with multiple clients or brands
Why Join Advantage HQ
You will have the opportunity to move from being a strong individual contributor into a leadership role while staying close to the media work you know best.
You will work alongside experienced media, creative, growth, and client teams and have the opportunity to help shape how our media organization operates as we scale.
Compensation & Location
$40,000 - $90,000 USD total annual compensation, including base salary, performance bonus, and equity.
Fully remote. We have built the infrastructure for high-performance distributed teams and trust our people to do their best work from wherever they work best.
We are open to candidates globally.
We care far more about ownership, judgment, and execution than geography.
If you're excited by leading talented media professionals, solving performance challenges, improving how teams work, and helping build a stronger media organization, we'd love to hear from you.
Location: Multiple Countries
About Advantage HQ
Advantage HQ is building the next generation of creator-led growth infrastructure for consumer brands.
We combine creative strategy, creator partnerships, performance content, whitelisting, affiliate distribution, paid media, and proprietary technology into one integrated growth system.
Our team manages more than $850 million in annual media spend and works with a network of more than 400,000 creators across Meta, TikTok, and YouTube. Through Meteoric AI, our proprietary intelligence platform, we use data and AI to improve decision-making across creative production, creator selection, customer acquisition, campaign performance, and brand growth.
We work with ambitious consumer brands across health, wellness, beauty, nutrition, personal care, and lifestyle.
The Opportunity
Our media organization is growing, and strong performance at scale requires more than talented Media Buyers.
We need leaders who can build the systems, processes, and operating rhythms that allow teams to deliver consistently as client volume grows.
The Media Operations Manager will manage Media Buying teams while owning the systems that support their performance. You will be responsible for turning a group of capable individuals into a well-run operating unit.
You will work closely with Media Buying leadership and cross-functional teams to improve execution, capacity, quality, and team performance.
What You'll Own
Build the team operating system
You will establish clear workflows, operating rhythms, standards, and accountability mechanisms for the teams you manage.
You will determine what needs to happen consistently across accounts and build practical systems that make that possible.
Manage team performance
You will lead Team Leads, Media Buyers, and Media Analysts and hold the team accountable for performance, quality, and execution.
You will create a clear feedback loop between individual performance, team performance, and client outcomes.
Improve operational efficiency
You will identify bottlenecks, recurring errors, unnecessary manual work, and gaps in communication.
You will redesign processes and introduce tools, automation, and documentation where they create meaningful improvements.
Manage capacity and resources
You will monitor workload across teams and make recommendations around account allocation, hiring, staffing, and resource requirements.
As client volume changes, you will ensure the organization has the capacity to support it.
Develop leaders
You will coach Team Leads and high-potential Media Buyers and help build the next layer of leadership within the organization.
Who You Are
You are an experienced media leader who has moved beyond managing your own accounts.
You understand that good teams need clear expectations, reliable systems, strong managers, and accountability. You enjoy finding the reason behind recurring problems and fixing the system instead of repeatedly addressing the symptom.
You have strong paid media judgment, but your primary leverage comes from making other people and teams more effective.
You are comfortable operating with incomplete information and taking ownership of problems that do not come with predefined solutions.
Experience We Value
6+ years of experience in paid media, performance marketing, growth marketing, or a related field
Strong e-commerce experience
Experience managing Media Buyers, Analysts, Team Leads, or similar professionals
Experience building or improving operating processes and team workflows
Strong knowledge of Meta, Google, TikTok, and other paid media platforms
Experience with performance management and team development
Experience managing team capacity and resource allocation
Strong analytical, organizational, and communication skills
Experience in an agency, growth, or high-volume client environment is valuable
Why Join Advantage HQ
This is an opportunity to help build the operating infrastructure behind a rapidly growing media organization.
You will have significant ownership over how teams work, how performance is measured, how capacity is managed, and how we scale without allowing operational complexity to slow us down.
Compensation & Location
$50,000 - $110,000 USD total annual compensation, including base salary, performance bonus, and equity.
Fully remote. We have built the infrastructure for high-performance distributed teams and trust our people to do their best work from wherever they work best.
We are open to candidates globally.
We care far more about ownership, judgment, and execution than geography.
If you're excited by leading teams, building better operating systems, solving recurring problems, and helping a growing media organization scale, we'd love to hear from you.
Location: Multiple Countries
About Advantage HQ
Advantage HQ is building the next generation of creator-led growth infrastructure for consumer brands.
We combine creative strategy, creator partnerships, performance content, whitelisting, affiliate distribution, paid media, and proprietary technology into one integrated growth system.
Our team manages more than $850 million in annual media spend and works with a network of more than 400,000 creators across Meta, TikTok, and YouTube. Through Meteoric AI, our proprietary intelligence platform, we use data and AI to improve decision-making across creative production, creator selection, customer acquisition, campaign performance, and brand growth.
We work with ambitious consumer brands across health, wellness, beauty, nutrition, personal care, and lifestyle.
The Opportunity
At our scale, operational problems rarely exist within one team.
A process that works for five people may fail at fifty. A training gap in one team can become a performance issue across dozens of accounts. Capacity decisions made too late can affect client delivery.
The Senior Media Operations Manager will be responsible for solving these problems at a broader organizational level.
You will lead multiple media teams and managers while building the systems, standards, and processes that allow Advantage HQ's Media Buying organization to scale.
What You'll Own
Scale the Media Operations system
You will identify what is preventing the media organization from operating more efficiently and build systems to address those constraints.
This includes processes for account management, campaign execution, quality control, reporting, escalation, training, and performance management.
Lead multiple teams and managers
You will manage multiple teams through their respective leaders and establish clear expectations for performance, quality, and leadership.
You will develop Managers and Team Leads rather than becoming the escalation point for every operational issue.
Build performance and quality frameworks
You will define the metrics and operating mechanisms used to understand whether teams are performing effectively.
You will identify trends across accounts and teams and turn those insights into organizational improvements.
Own capacity planning
You will work with leadership to understand client growth, team capacity, hiring requirements, and resource allocation.
You will help the organization anticipate capacity constraints rather than reacting after teams become overloaded.
Drive continuous improvement
You will identify opportunities to use technology, AI, automation, and better processes to improve productivity and reduce unnecessary operational work.
You will establish a culture where teams continuously improve how they operate.
Who You Are
You are a systems thinker who understands paid media deeply and knows how to operate through other leaders.
You are comfortable looking across multiple teams and identifying patterns that individual managers may not see.
You are highly analytical but practical. You care about metrics, but you also understand that systems only work when people actually use them.
You enjoy building structure in environments that are still evolving and are comfortable making decisions without having every answer available.
Experience We Value
8+ years of experience in paid media, performance marketing, growth, or a related field
Extensive e-commerce experience
3+ years managing media teams, managers, or multiple team leads
Experience building scalable operating systems and processes
Experience with capacity planning, workforce planning, and resource allocation
Strong understanding of media performance and client delivery
Experience with automation, AI, analytics, or operational technology is valuable
Strong leadership, analytical, and organizational skills
Experience in a high-growth agency, performance marketing, or similar environment
Why Join Advantage HQ
You will have the opportunity to help design how a large-scale media organization actually operates.
Your work will influence how teams are structured, how managers lead, how performance is measured, how resources are allocated, and how Advantage HQ scales its media capabilities without sacrificing quality.
Compensation & Location
$60,000 - $120,000 USD total annual compensation, including base salary, performance bonus, and equity.
Fully remote. We have built the infrastructure for high-performance distributed teams and trust our people to do their best work from wherever they work best.
We are open to candidates globally.
We care far more about ownership, judgment, and execution than geography.
If you're excited by building scalable systems, developing leaders, improving operational performance, and solving complex challenges across multiple teams, we'd love to hear from you.
Location: Multiple Countries
About Advantage HQ
Advantage HQ is building the next generation of creator-led growth infrastructure for consumer brands.
We combine creative strategy, creator partnerships, performance content, whitelisting, affiliate distribution, paid media, and proprietary technology into one integrated growth system.
Our team manages more than $850 million in annual media spend and works with a network of more than 400,000 creators across Meta, TikTok, and YouTube. Through Meteoric AI, our proprietary intelligence platform, we use data and AI to improve decision-making across creative production, creator selection, customer acquisition, campaign performance, and brand growth.
We work with ambitious consumer brands across health, wellness, beauty, nutrition, personal care, and lifestyle.
The Opportunity
Advantage HQ is building a media organization that can operate at a level far beyond individual campaign management.
The Head of Media Operations will own that organization.
You will define the operating model for Media Operations, build the leadership structure, establish the systems that govern execution, and ultimately be accountable for the organization's ability to deliver high-quality media performance at scale.
You will work directly with executive leadership and play a central role in determining how Advantage HQ builds, manages, and scales its media capability.
What You'll Own
Define the Media Operations strategy
You will establish the vision, structure, priorities, and operating model for the entire Media Operations organization.
You will determine what the organization needs to look like as Advantage HQ grows and ensure our people, processes, and systems evolve accordingly.
Build the organization
You will design the leadership structure, define roles and responsibilities, hire senior leaders, and develop the management bench required to scale.
You will build an organization that does not depend on a small number of individuals to maintain performance.
Build the operating system
You will own the systems, standards, KPIs, processes, and accountability mechanisms that govern media delivery.
This includes performance management, quality assurance, capacity planning, training, resource allocation, reporting, escalation, and continuous improvement.
Own organizational performance
You will be accountable for the overall health and effectiveness of the Media Operations organization.
You will monitor performance, productivity, quality, capacity, client outcomes, and organizational risks and take action when results fall below expectations.
Drive scale and efficiency
You will identify opportunities to improve productivity, reduce unnecessary operational complexity, automate repetitive work, and use AI to increase the organization's capabilities.
You will balance growth with sustainable team structures and strong client delivery.
Partner with the executive team
You will work directly with executive leadership on organizational planning, business growth, hiring, resource allocation, client delivery, and major operational decisions.
You will bring a clear point of view on what the media organization needs next and why.
Who You Are
You are a senior media and operations leader who has built organizations, not simply managed teams.
You understand paid media and e-commerce deeply enough to maintain credibility with expert practitioners, but your greatest leverage comes from people, systems, structure, and organizational design.
You are commercially minded. You understand that the media organization must deliver strong client outcomes while operating efficiently and sustainably.
You are comfortable with ambiguity, high growth, and significant responsibility. You can make decisions with incomplete information, build structure where none exists, and hold senior leaders accountable for results.
You use technology, data, automation, and AI aggressively when they create meaningful leverage.
Most importantly, you take full ownership. You do not wait for someone else to define the system you need to operate.
Experience We Value
10+ years of experience in paid media, performance marketing, growth, or a related field
5+ years leading large or multi-layer media organizations
Extensive experience with e-commerce and performance marketing
Experience overseeing significant media spend and complex client portfolios
Demonstrated experience building teams, leadership structures, operating systems, and processes
Experience with organizational design, workforce planning, budgeting, and resource allocation
Strong commercial judgment and understanding of agency or growth-business economics
Experience partnering directly with founders, CEOs, or executive leadership
Strong track record of developing senior leaders and building accountable organizations
Experience using technology, automation, data, or AI to improve operational scale
Why Join Advantage HQ
This is an opportunity to build and lead the operating system behind a major media organization.
You will have significant ownership over how Advantage HQ structures its teams, develops its leaders, manages capacity, measures performance, and scales its media capabilities.
You will work directly with executive leadership and have the opportunity to shape a function that sits at the center of the company's ability to deliver growth for its clients.
For the right person, this role can grow into broader operational and commercial leadership across the Advantage HQ platform.
Compensation & Location
$50,000 - $160,000 USD total annual compensation, including base salary, performance bonus, and equity.
Fully remote. We have built the infrastructure for high-performance distributed teams and trust our people to do their best work from wherever they work best.
We are open to candidates globally.
We care far more about ownership, judgment, and execution than geography.
If you're excited by building a high-performing organization, developing leaders, creating systems that scale, and taking ownership of a critical function within a high-growth company, we'd love to hear from you.
Location: Yerevan, Armenia
About Advantage HQ
Advantage HQ sits at the intersection of performance marketing and creator-driven growth.
We manage more than $850 million in annual media spend across Meta, TikTok, and YouTube, run 80,000+ creator partnerships every month across a network of 400,000+ influencers, and use Meteoric AI, our proprietary intelligence platform, to power discovery, outreach, whitelisting, and creative decision-making at scale.
We are trusted by more than 200 high-growth DTC brands across beauty, wellness, lifestyle, and health. Our team of 100+ growth operators, strategists, analysts, and creatives drives meaningful bottom-line impact through performance creative, paid media, influencer marketing, and conversion optimization.
Advantage HQ is not just an agency. We are a scalable growth platform with a proven track record, an ambitious team, and a culture built for A-players.
The Role
We are looking for a Senior Growth Strategist to own the growth, performance, and strategic direction of a portfolio of high-growth consumer brands.
You will be expected to understand each client’s business, identify the highest-leverage growth opportunities, and mobilize a cross-functional team to execute against them.
Working across paid media, creative strategy, influencer marketing, offers, funnels, and conversion optimization, you will turn fragmented marketing activities into a focused and executable growth strategy.
You will lead cross-functional growth pods, partner directly with founders and senior marketing leaders, and make sure the right decisions are made quickly. When performance is strong, you will identify how to scale it. When performance falls behind, you will diagnose the issue, build the recovery plan, and drive it through to execution.
Success in this role means your clients grow, your relationships compound, and the teams around you consistently operate at a higher level.
What You Will Own
Client Growth Strategy
Own the growth strategy for a portfolio of high-growth DTC brands.
Develop a deep understanding of each client’s business model, economics, customer, products, positioning, and competitive landscape.
Translate business goals into actionable growth roadmaps across paid media, creative, creators, offers, funnels, and conversion optimization.
Identify the highest-leverage initiatives that can materially improve revenue, customer acquisition, profitability, and scale.
Build quarterly growth plans with ambitious targets, clear priorities, and measurable outcomes.
Continuously evolve the strategy based on performance data, customer insights, creative learnings, and changes in the market.
Performance and Commercial Outcomes
Take direct ownership of client performance, retention, and portfolio growth.
Identify opportunities to profitably increase media spend, expand into new channels, improve monetization, and deepen the client relationship.
Understand the commercial mechanics behind growth, including CAC, MER, ROAS, contribution margin, conversion rate, average order value, retention, and payback period.
Turn complex performance data into clear decisions and decisive actions.
Challenge assumptions, surface risks early, and prevent accounts from drifting without a strategy.
Success will be measured by outcomes, not by the number of meetings held or reports delivered.
Cross-Functional Pod Leadership
Lead cross-functional growth pods spanning paid media, creative strategy, influencer marketing, project management, ad operations, and conversion optimization.
Create clarity around the strategy, priorities, responsibilities, and next actions for every client.
Run high-quality weekly growth meetings focused on performance, decisions, accountability, and removing blockers.
Ensure that the team is not merely completing tasks, but executing against a coherent growth thesis.
Raise the quality and speed of thinking across the pod.
Hold team members accountable while creating an environment in which strong operators can do their best work.
You may not directly manage every person in the pod, but you will be responsible for aligning them and driving the collective output.
Testing and Growth Execution
Build a consistent pipeline of high-impact tests across creative, paid media, offers, landing pages, funnels, and creator-led acquisition.
Increase testing velocity without sacrificing strategic quality.
Partner with creative strategists to translate customer insights and performance data into stronger concepts, angles, hooks, and formats.
Partner with paid media teams to improve campaign structure, budget allocation, scaling decisions, and overall efficiency.
Work with influencer and creator teams to identify opportunities for high-performing content, whitelisting, and scalable creator partnerships.
Ensure that successful tests are scaled quickly and unsuccessful tests generate useful learnings.
Eliminate bottlenecks. Nothing important should sit idle because ownership is unclear or a decision has not been made.
Client Leadership
Become a trusted strategic partner to founders, executives, and senior marketing leaders.
Lead client conversations with clarity, confidence, commercial judgment, and a strong point of view.
Communicate proactively, particularly when performance changes, risks emerge, or a significant opportunity is identified.
Deliver sharp weekly updates that explain what happened, why it happened, what the team is doing, and what comes next.
Lead monthly and quarterly reviews that create conviction in the strategy rather than simply recapping historical performance.
Strategic Communication
Ensure clients and internal leadership always understand where performance stands, what matters most, and what actions are being taken.
Present strategies in a way that is commercially compelling, analytically grounded, and easy to act on.
Communicate with urgency and precision. Avoid vague updates, unnecessary complexity, and reporting that does not lead to decisions.
Share winning strategies, patterns, and learnings across the organization so that every pod benefits from what is working.
What We Are Looking For
5+ years of experience in growth strategy, performance marketing, e-commerce, paid acquisition, or a closely related discipline.
Proven experience owning growth outcomes for meaningful DTC or consumer brand portfolios.
A strong understanding of paid social, performance creative, customer acquisition, offers, landing pages, and conversion optimization.
Experience working with significant advertising budgets and making commercially important decisions.
The ability to interpret performance data and convert it into clear strategic actions.
Strong knowledge of metrics such as CAC, MER, ROAS, contribution margin, conversion rate, average order value, retention, and payback period.
Experience leading cross-functional teams or pods in a fast-moving environment.
Confidence working directly with founders, executives, and senior client stakeholders.
A track record of retaining and growing client relationships through strong thinking and execution.
Exceptional written and verbal communication skills.
A high degree of ownership, urgency, judgment, and personal accountability.
Ideal Experience
Experience working with high-growth DTC brands across beauty, wellness, health, lifestyle, consumer subscriptions, or e-commerce.
Experience at a leading performance marketing agency, growth consultancy, consumer brand, or high-growth technology company.
Experience managing multiple brands while maintaining a high strategic standard across the portfolio.
Experience scaling brands from early traction to significant monthly revenue and media spend.
Experience integrating paid media, creative, influencer marketing, CRO, and offer strategy into one growth plan.
Experience leading executive-level business reviews and difficult performance conversations.
Experience improving account retention, expanding client relationships, or identifying new revenue opportunities.
Experience using AI, automation, and modern analytics tools to improve decision-making and operating leverage.
You Will Probably Love This Role If...
You want to own outcomes rather than simply advise from the sidelines.
You think like a founder and treat every client’s business as though it were your own.
You naturally look for the constraint preventing a business from growing faster.
You are equally comfortable analyzing a performance dashboard, challenging a creative strategy, and leading a conversation with a CEO.
You enjoy turning ambiguity into a clear strategy and an executable plan.
You move quickly, communicate directly, and dislike watching opportunities sit idle.
You believe the best client relationships are built through results, strong judgment, and proactive leadership.
You are competitive and want your portfolio to outperform every other portfolio in the company.
You want to work with ambitious brands, meaningful budgets, exceptional operators, and a platform capable of executing at scale.
This Role Is Probably Not for You If...
You prefer to coordinate work rather than take responsibility for the outcome.
You need someone else to tell you what the strategy should be.
You rely on reporting activity instead of making decisions.
You avoid difficult conversations when performance is behind plan.
You are comfortable allowing deadlines, opportunities, or client concerns to drift.
You see paid media, creative, influencer marketing, and CRO as separate departments rather than interconnected growth levers.
You blame execution teams when results fall short instead of leading the recovery.
You are looking for a predictable corporate environment with limited accountability.
What Success Looks Like
Your clients achieve measurable improvements in revenue, acquisition efficiency, profitability, and scale.
Your portfolio meets or exceeds its growth, retention, and commercial targets.
Clients see you as an indispensable strategic partner rather than an external service provider.
Growth opportunities are identified early and converted into action quickly.
Every client has a clear strategy, a strong testing roadmap, and an aligned cross-functional team.
Your pods operate with urgency, accountability, and a consistently high standard of execution.
Performance issues are surfaced and addressed before they become relationship problems.
Winning strategies and learnings are shared across Advantage HQ, raising the standard of the entire organization.
Compensation & Location
$180,000 to $320,000 USD in total annual compensation, including base salary, performance bonus, and equity.
Fully remote. We have built the infrastructure for high-performance distributed teams and trust our people to do their best work from wherever they work best.
North America preferred, specifically the United States or Canada.
If you are excited by the opportunity to own the growth of ambitious consumer brands, lead exceptional cross-functional teams, and operate with the accountability of a business owner, we would love to hear from you.
Location: Johannesburg, Gauteng, South Africa
About Advantage HQ
Advantage HQ sits at the intersection of performance marketing and creator-driven growth.
We manage more than $850 million in annual media spend across Meta, TikTok, and YouTube, run 80,000+ creator partnerships every month across a network of 400,000+ influencers, and use Meteoric AI, our proprietary intelligence platform, to power discovery, outreach, whitelisting, and creative decision-making at scale.
We are trusted by more than 200 high-growth DTC brands across beauty, wellness, lifestyle, and health. Our team of 100+ growth operators, strategists, analysts, and creatives drives meaningful bottom-line impact through performance creative, paid media, influencer marketing, and conversion optimization.
Advantage HQ is not just an agency. We are a scalable growth platform with a proven track record, an ambitious team, and a culture built for A-players.
The Role
We are looking for a Senior Growth Strategist to own the growth, performance, and strategic direction of a portfolio of high-growth consumer brands.
You will be expected to understand each client’s business, identify the highest-leverage growth opportunities, and mobilize a cross-functional team to execute against them.
Working across paid media, creative strategy, influencer marketing, offers, funnels, and conversion optimization, you will turn fragmented marketing activities into a focused and executable growth strategy.
You will lead cross-functional growth pods, partner directly with founders and senior marketing leaders, and make sure the right decisions are made quickly. When performance is strong, you will identify how to scale it. When performance falls behind, you will diagnose the issue, build the recovery plan, and drive it through to execution.
Success in this role means your clients grow, your relationships compound, and the teams around you consistently operate at a higher level.
What You Will Own
Client Growth Strategy
Own the growth strategy for a portfolio of high-growth DTC brands.
Develop a deep understanding of each client’s business model, economics, customer, products, positioning, and competitive landscape.
Translate business goals into actionable growth roadmaps across paid media, creative, creators, offers, funnels, and conversion optimization.
Identify the highest-leverage initiatives that can materially improve revenue, customer acquisition, profitability, and scale.
Build quarterly growth plans with ambitious targets, clear priorities, and measurable outcomes.
Continuously evolve the strategy based on performance data, customer insights, creative learnings, and changes in the market.
Performance and Commercial Outcomes
Take direct ownership of client performance, retention, and portfolio growth.
Identify opportunities to profitably increase media spend, expand into new channels, improve monetization, and deepen the client relationship.
Understand the commercial mechanics behind growth, including CAC, MER, ROAS, contribution margin, conversion rate, average order value, retention, and payback period.
Turn complex performance data into clear decisions and decisive actions.
Challenge assumptions, surface risks early, and prevent accounts from drifting without a strategy.
Success will be measured by outcomes, not by the number of meetings held or reports delivered.
Cross-Functional Pod Leadership
Lead cross-functional growth pods spanning paid media, creative strategy, influencer marketing, project management, ad operations, and conversion optimization.
Create clarity around the strategy, priorities, responsibilities, and next actions for every client.
Run high-quality weekly growth meetings focused on performance, decisions, accountability, and removing blockers.
Ensure that the team is not merely completing tasks, but executing against a coherent growth thesis.
Raise the quality and speed of thinking across the pod.
Hold team members accountable while creating an environment in which strong operators can do their best work.
You may not directly manage every person in the pod, but you will be responsible for aligning them and driving the collective output.
Testing and Growth Execution
Build a consistent pipeline of high-impact tests across creative, paid media, offers, landing pages, funnels, and creator-led acquisition.
Increase testing velocity without sacrificing strategic quality.
Partner with creative strategists to translate customer insights and performance data into stronger concepts, angles, hooks, and formats.
Partner with paid media teams to improve campaign structure, budget allocation, scaling decisions, and overall efficiency.
Work with influencer and creator teams to identify opportunities for high-performing content, whitelisting, and scalable creator partnerships.
Ensure that successful tests are scaled quickly and unsuccessful tests generate useful learnings.
Eliminate bottlenecks. Nothing important should sit idle because ownership is unclear or a decision has not been made.
Client Leadership
Become a trusted strategic partner to founders, executives, and senior marketing leaders.
Lead client conversations with clarity, confidence, commercial judgment, and a strong point of view.
Communicate proactively, particularly when performance changes, risks emerge, or a significant opportunity is identified.
Deliver sharp weekly updates that explain what happened, why it happened, what the team is doing, and what comes next.
Lead monthly and quarterly reviews that create conviction in the strategy rather than simply recapping historical performance.
Strategic Communication
Ensure clients and internal leadership always understand where performance stands, what matters most, and what actions are being taken.
Present strategies in a way that is commercially compelling, analytically grounded, and easy to act on.
Communicate with urgency and precision. Avoid vague updates, unnecessary complexity, and reporting that does not lead to decisions.
Share winning strategies, patterns, and learnings across the organization so that every pod benefits from what is working.
What We Are Looking For
5+ years of experience in growth strategy, performance marketing, e-commerce, paid acquisition, or a closely related discipline.
Proven experience owning growth outcomes for meaningful DTC or consumer brand portfolios.
A strong understanding of paid social, performance creative, customer acquisition, offers, landing pages, and conversion optimization.
Experience working with significant advertising budgets and making commercially important decisions.
The ability to interpret performance data and convert it into clear strategic actions.
Strong knowledge of metrics such as CAC, MER, ROAS, contribution margin, conversion rate, average order value, retention, and payback period.
Experience leading cross-functional teams or pods in a fast-moving environment.
Confidence working directly with founders, executives, and senior client stakeholders.
A track record of retaining and growing client relationships through strong thinking and execution.
Exceptional written and verbal communication skills.
A high degree of ownership, urgency, judgment, and personal accountability.
Ideal Experience
Experience working with high-growth DTC brands across beauty, wellness, health, lifestyle, consumer subscriptions, or e-commerce.
Experience at a leading performance marketing agency, growth consultancy, consumer brand, or high-growth technology company.
Experience managing multiple brands while maintaining a high strategic standard across the portfolio.
Experience scaling brands from early traction to significant monthly revenue and media spend.
Experience integrating paid media, creative, influencer marketing, CRO, and offer strategy into one growth plan.
Experience leading executive-level business reviews and difficult performance conversations.
Experience improving account retention, expanding client relationships, or identifying new revenue opportunities.
Experience using AI, automation, and modern analytics tools to improve decision-making and operating leverage.
You Will Probably Love This Role If...
You want to own outcomes rather than simply advise from the sidelines.
You think like a founder and treat every client’s business as though it were your own.
You naturally look for the constraint preventing a business from growing faster.
You are equally comfortable analyzing a performance dashboard, challenging a creative strategy, and leading a conversation with a CEO.
You enjoy turning ambiguity into a clear strategy and an executable plan.
You move quickly, communicate directly, and dislike watching opportunities sit idle.
You believe the best client relationships are built through results, strong judgment, and proactive leadership.
You are competitive and want your portfolio to outperform every other portfolio in the company.
You want to work with ambitious brands, meaningful budgets, exceptional operators, and a platform capable of executing at scale.
This Role Is Probably Not for You If...
You prefer to coordinate work rather than take responsibility for the outcome.
You need someone else to tell you what the strategy should be.
You rely on reporting activity instead of making decisions.
You avoid difficult conversations when performance is behind plan.
You are comfortable allowing deadlines, opportunities, or client concerns to drift.
You see paid media, creative, influencer marketing, and CRO as separate departments rather than interconnected growth levers.
You blame execution teams when results fall short instead of leading the recovery.
You are looking for a predictable corporate environment with limited accountability.
What Success Looks Like
Your clients achieve measurable improvements in revenue, acquisition efficiency, profitability, and scale.
Your portfolio meets or exceeds its growth, retention, and commercial targets.
Clients see you as an indispensable strategic partner rather than an external service provider.
Growth opportunities are identified early and converted into action quickly.
Every client has a clear strategy, a strong testing roadmap, and an aligned cross-functional team.
Your pods operate with urgency, accountability, and a consistently high standard of execution.
Performance issues are surfaced and addressed before they become relationship problems.
Winning strategies and learnings are shared across Advantage HQ, raising the standard of the entire organization.
Compensation & Location
$180,000 to $320,000 USD in total annual compensation, including base salary, performance bonus, and equity.
Fully remote. We have built the infrastructure for high-performance distributed teams and trust our people to do their best work from wherever they work best.
North America preferred, specifically the United States or Canada.
If you are excited by the opportunity to own the growth of ambitious consumer brands, lead exceptional cross-functional teams, and operate with the accountability of a business owner, we would love to hear from you.
Location: El Salvador
The Role
You'll own paid media end to end for a set of DTC and e-commerce accounts: onboarding a new client, building their accounts from scratch, and running live campaigns against revenue targets. You're the person the client speaks to about their spend. You explain what's working, what isn't, and what you're doing about it.
This is a hands-on seat, not an oversight one. You run the accounts yourself.
What You Own
Onboarding a new client
Lead the kickoff: budgets, targets (CPA/ROAS), audiences, and reporting cadence
Audit existing ad accounts, tracking setup, and creative libraries before anything goes live
Agree what good looks like in month one, three, and six
Setting up
Configure ad accounts, pixels, CAPI, and conversion tracking
Build the account structure: campaigns, ad sets, audiences, budget splits
Brief creative and feed requirements to the studio team
Running the account
Launch, monitor, and optimise daily against KPIs
Manage budget pacing and move spend where it performs
Run creative, audience, and bidding tests, then scale what works
Own the weekly and monthly client reporting and walk clients through it
Flag risks early. If a target is slipping, the client hears it from you first, with a plan
What You Need
3+ years buying paid media, hands-on, across Meta and Google (TikTok a plus)
A track record in DTC or e-commerce where you owned ROAS or CPA and can talk through specific accounts
Comfortable running client calls solo, including the difficult ones about performance
Strong on tracking and attribution: GA4, pixel, CAPI, and reading the data behind a result
Able to run several accounts at once, start to finish, and keep each one on plan
Nice to Have
Agency background running multiple clients
Feed management and Google Shopping experience
A creative testing framework you've actually used
Location: Nicaragua
The Role
You'll own paid media end to end for a set of DTC and e-commerce accounts: onboarding a new client, building their accounts from scratch, and running live campaigns against revenue targets. You're the person the client speaks to about their spend. You explain what's working, what isn't, and what you're doing about it.
This is a hands-on seat, not an oversight one. You run the accounts yourself.
What You Own
Onboarding a new client
Lead the kickoff: budgets, targets (CPA/ROAS), audiences, and reporting cadence
Audit existing ad accounts, tracking setup, and creative libraries before anything goes live
Agree what good looks like in month one, three, and six
Setting up
Configure ad accounts, pixels, CAPI, and conversion tracking
Build the account structure: campaigns, ad sets, audiences, budget splits
Brief creative and feed requirements to the studio team
Running the account
Launch, monitor, and optimise daily against KPIs
Manage budget pacing and move spend where it performs
Run creative, audience, and bidding tests, then scale what works
Own the weekly and monthly client reporting and walk clients through it
Flag risks early. If a target is slipping, the client hears it from you first, with a plan
What You Need
3+ years buying paid media, hands-on, across Meta and Google (TikTok a plus)
A track record in DTC or e-commerce where you owned ROAS or CPA and can talk through specific accounts
Comfortable running client calls solo, including the difficult ones about performance
Strong on tracking and attribution: GA4, pixel, CAPI, and reading the data behind a result
Able to run several accounts at once, start to finish, and keep each one on plan
Nice to Have
Agency background running multiple clients
Feed management and Google Shopping experience
A creative testing framework you've actually used
Location: Colombia
The Role
You'll own paid media end to end for a set of DTC and e-commerce accounts: onboarding a new client, building their accounts from scratch, and running live campaigns against revenue targets. You're the person the client speaks to about their spend. You explain what's working, what isn't, and what you're doing about it.
This is a hands-on seat, not an oversight one. You run the accounts yourself.
What You Own
Onboarding a new client
Lead the kickoff: budgets, targets (CPA/ROAS), audiences, and reporting cadence
Audit existing ad accounts, tracking setup, and creative libraries before anything goes live
Agree what good looks like in month one, three, and six
Setting up
Configure ad accounts, pixels, CAPI, and conversion tracking
Build the account structure: campaigns, ad sets, audiences, budget splits
Brief creative and feed requirements to the studio team
Running the account
Launch, monitor, and optimise daily against KPIs
Manage budget pacing and move spend where it performs
Run creative, audience, and bidding tests, then scale what works
Own the weekly and monthly client reporting and walk clients through it
Flag risks early. If a target is slipping, the client hears it from you first, with a plan
What You Need
3+ years buying paid media, hands-on, across Meta and Google (TikTok a plus)
A track record in DTC or e-commerce where you owned ROAS or CPA and can talk through specific accounts
Comfortable running client calls solo, including the difficult ones about performance
Strong on tracking and attribution: GA4, pixel, CAPI, and reading the data behind a result
Able to run several accounts at once, start to finish, and keep each one on plan
Nice to Have
Agency background running multiple clients
Feed management and Google Shopping experience
A creative testing framework you've actually used
Location: Mexico
The Role
You'll own paid media end to end for a set of DTC and e-commerce accounts: onboarding a new client, building their accounts from scratch, and running live campaigns against revenue targets. You're the person the client speaks to about their spend. You explain what's working, what isn't, and what you're doing about it.
This is a hands-on seat, not an oversight one. You run the accounts yourself.
What You Own
Onboarding a new client
Lead the kickoff: budgets, targets (CPA/ROAS), audiences, and reporting cadence
Audit existing ad accounts, tracking setup, and creative libraries before anything goes live
Agree what good looks like in month one, three, and six
Setting up
Configure ad accounts, pixels, CAPI, and conversion tracking
Build the account structure: campaigns, ad sets, audiences, budget splits
Brief creative and feed requirements to the studio team
Running the account
Launch, monitor, and optimise daily against KPIs
Manage budget pacing and move spend where it performs
Run creative, audience, and bidding tests, then scale what works
Own the weekly and monthly client reporting and walk clients through it
Flag risks early. If a target is slipping, the client hears it from you first, with a plan
What You Need
3+ years buying paid media, hands-on, across Meta and Google (TikTok a plus)
A track record in DTC or e-commerce where you owned ROAS or CPA and can talk through specific accounts
Comfortable running client calls solo, including the difficult ones about performance
Strong on tracking and attribution: GA4, pixel, CAPI, and reading the data behind a result
Able to run several accounts at once, start to finish, and keep each one on plan
Nice to Have
Agency background running multiple clients
Feed management and Google Shopping experience
A creative testing framework you've actually used
Pay Rate: $3,000-3,500 USD
Location: Peru
The Role
You'll own paid media end to end for a set of DTC and e-commerce accounts: onboarding a new client, building their accounts from scratch, and running live campaigns against revenue targets. You're the person the client speaks to about their spend. You explain what's working, what isn't, and what you're doing about it.
This is a hands-on seat, not an oversight one. You run the accounts yourself.
What You Own
Onboarding a new client
Lead the kickoff: budgets, targets (CPA/ROAS), audiences, and reporting cadence
Audit existing ad accounts, tracking setup, and creative libraries before anything goes live
Agree what good looks like in month one, three, and six
Setting up
Configure ad accounts, pixels, CAPI, and conversion tracking
Build the account structure: campaigns, ad sets, audiences, budget splits
Brief creative and feed requirements to the studio team
Running the account
Launch, monitor, and optimise daily against KPIs
Manage budget pacing and move spend where it performs
Run creative, audience, and bidding tests, then scale what works
Own the weekly and monthly client reporting and walk clients through it
Flag risks early. If a target is slipping, the client hears it from you first, with a plan
What You Need
3+ years buying paid media, hands-on, across Meta and Google (TikTok a plus)
A track record in DTC or e-commerce where you owned ROAS or CPA and can talk through specific accounts
Comfortable running client calls solo, including the difficult ones about performance
Strong on tracking and attribution: GA4, pixel, CAPI, and reading the data behind a result
Able to run several accounts at once, start to finish, and keep each one on plan
Nice to Have
Agency background running multiple clients
Feed management and Google Shopping experience
A creative testing framework you've actually used
Location: Philippines
Customer Success Lead
You make sure our clients feel looked after from their first day to their last. You welcome them in, stay close to how they are doing, and step in when something needs fixing. Turning a frustrated client into a happy one is the best part of this job.
What you'll do
Resolve client escalations and disputes.
This is the heart of the role. When a client is unhappy, you take the lead. You get the full picture, recommend solutions, and talk the client through it with empathy.
Catch concerns early.
You keep a weekly pulse on every client and reach out when someone seems stuck or frustrated, before it grows.
Welcome new clients.
You run the onboarding call for every new client, so they know what to expect and where to find everything.
Help clients grow with us.
You check in at the midpoint and the end of the program to celebrate progress and talk about what comes next.
Keep the team in the loop.
You work closely with sales, project managers, and coaches so nothing falls through the cracks.
What you bring
Experience in customer success, account management, or client services.
Calm, warm, and confident when a conversation gets difficult.
Clear writing and good listening.
Good judgment on when to step in and who to bring in.
Organized and comfortable in Slack and Asana.
E-commerce or influencer marketing experience is a plus.
How you'll get started
You start with onboarding calls and weekly client check-ins. You learn the program first and shadow experienced team members before leading any escalation on your own.
Location: Toronto, ON, Canada
Who We Are
Advantage HQ is a tech-enabled growth firm helping leading brands scale profitably and predictably. We combine full-service performance marketing with proprietary tech, including:
• A creator marketplace managing over 80,000 influencer partnerships monthly
• An AI-powered platform to streamline discovery, outreach, and whitelisting
• Proven playbooks in influencer marketing, paid media, performance creative, and CRO
We’re trusted by 200+ high-growth DTC brands across beauty, wellness, lifestyle, and health. Our team of 100+ growth operators, analysts, and creatives manages over $500M in annual media spend and drives meaningful bottom-line impact for our partners.
The Role
We are looking for a Head of Growth who has been deep in the trenches of aggressive paid media scaling and knows what it actually takes to push Meta spend efficiently at volume. You understand how Meta's algorithm responds to creative velocity, cost control architecture, audience structure, and budget scaling - and you can translate that understanding into compounding, durable growth across a portfolio of DTC clients.
You will own growth strategy across a book of business, lead a team of paid media analysts and creative strategists, and be the senior voice in the room when clients need someone who can look at an account and see not just what is happening, but what needs to happen next to unlock the next level of scale.
What You Will Own
Aggressive, efficient Meta scaling
- scaling to six figures per day when the unit economics support it. You know the difference between scaling because the data says go and scaling because a client asked you to. You never confuse the two.
Full-funnel paid media strategy
across Meta, Google, and TikTok - with a clear hierarchy of where to push and where to protect margin. You can diagnose performance issues at the level of creative, audience, offer, landing page, or checkout - and you know which one to fix first.
Creative strategy leadership
alongside our creative team. You understand that at scale, creative is the primary lever, and you have a strong point of view on what makes a winning concept before the data comes back.
Senior client relationships
across a portfolio of high-growth DTC brands. You can walk a skeptical founder through a reset strategy, defend a scaling decision with data, and manage the tension between short-term efficiency and long-term growth - without losing the client's trust.
Team development
- building junior analysts and strategists into strong, independent operators.
What We Are Looking For
Demonstrable track record of scaling Meta accounts beyond $100k/day. You can walk through exactly how you did it, what broke, and how you fixed it.
6–10 years in paid digital advertising, with a meaningful portion managing large Meta budgets for DTC e-commerce brands.
Deep structural understanding of Meta's algorithm - creative fatigue, cost control interactions, audience saturation, CPM dynamics, and campaign architecture that gives the algorithm what it needs to spend efficiently at scale.
Analytically rigorous without being paralyzed by data. You make decisions, move fast, and take accountability for outcomes.
Clear, direct communicator - with clients, leadership, and your team, especially when the news isn't what they want to hear.
Compensation & Location
$150,000 – $300,000 USD
total annual compensation, including base salary, performance bonus, and equity
Fully remote
- we have built the infrastructure for high-performance distributed teams and trust our people to do their best work from wherever they work best
Location: Manila, Philippines
About Advantage HQ
Advantage HQ is building the next generation of creator-led growth infrastructure for consumer brands.
We combine creative strategy, creator partnerships, performance content, whitelisting, affiliate distribution, paid media, and proprietary technology into one integrated growth system.
Our team manages more than $850 million in annual media spend and works with a network of more than 400,000 creators across Meta, TikTok, and YouTube. Through Meteoric AI, our proprietary intelligence platform, we use data and AI to improve decision-making across creative production, creator selection, customer acquisition, campaign performance, and brand growth.
We work with ambitious consumer brands across health, wellness, beauty, nutrition, personal care, and lifestyle.
The Opportunity
Advantage HQ is looking for a Senior Media Buyer who can take ownership of growth across a portfolio of e-commerce clients.
This is a strategic, client-facing role. You will be responsible for understanding each client's business, developing the paid media strategy, identifying growth opportunities, and working with Media Analysts, Creative Strategists, and other internal teams to turn that strategy into measurable results.
You will be expected to think beyond campaign metrics. The strongest Senior Media Buyers understand how media connects to the broader customer journey, creative, offers, funnel performance, and business economics.
You will have significant ownership over your clients and will be expected to bring recommendations, challenge assumptions, and identify opportunities before the client has to ask.
What You'll Own
Own the paid media strategy
You will develop and lead paid media strategies across platforms such as Meta, Google, TikTok, Snapchat, and other relevant channels.
You will determine where to allocate budget, how to structure campaigns, which audiences and creative angles to prioritize, and where additional investment can create profitable growth.
You will balance short-term performance with the longer-term goal of building a scalable acquisition engine.
Drive account performance
You will work closely with Media Analysts to monitor performance, identify trends, diagnose problems, and make decisions that improve efficiency and growth.
You will be accountable for understanding the reasons behind performance changes, not simply reporting what happened.
You will know when to scale, when to test, when to pull back, and when the problem sits outside the media account itself.
Think beyond the media account
You will analyze the broader customer journey and identify opportunities across the funnel.
This may include landing pages, conversion rates, offers, pricing, checkout experience, creative, customer retention, and post-purchase behavior.
You will work with cross-functional teams to turn these insights into practical recommendations for clients.
Lead testing and experimentation
You will develop a structured testing roadmap across audiences, creative, offers, messaging, campaign structures, and other growth levers.
You will evaluate test results based on business impact and use those learnings to inform future strategy.
You will avoid testing for the sake of activity and focus on experiments that can meaningfully improve performance.
Partner with Creative
You will work closely with Creative Strategists to identify creative opportunities based on media performance, customer behavior, and market insights.
You will help translate performance data into clear creative briefs and recommendations and use creative performance to inform future media strategy.
Own client relationships
You will serve as a strategic partner to your clients, building relationships based on trust, expertise, and results.
You will lead strategic conversations, present performance insights, explain recommendations clearly, and help clients understand the decisions behind the strategy.
You will be comfortable challenging a client's assumptions when the data supports a different direction.
Identify growth opportunities
You will continuously look for opportunities to increase client growth and account value.
This could include new channels, new audiences, new offers, creative opportunities, funnel improvements, or changes to the broader acquisition strategy.
You are expected to bring ideas to the table rather than waiting for direction.
Who You Are
You are an experienced performance marketer who understands e-commerce from the perspective of both media and business growth.
You can look at an account and understand not only what the numbers are saying, but what they mean and what should happen next.
You are strategic enough to lead client conversations but hands-on enough to understand campaign mechanics and challenge the details when necessary.
You are commercially minded. You understand that a strong media account is not defined by a good CTR or low CPA alone. You care about profitable growth, customer economics, conversion, retention, and the client's broader business objectives.
You are comfortable working with ambiguity and taking ownership of your accounts. You do not wait for someone else to identify the next opportunity.
You use data, technology, and AI to improve the speed and quality of your decision-making.
Experience We Value
6+ years of experience in paid media, performance marketing, growth marketing, or a related field
Significant experience managing e-commerce clients is required
Strong hands-on experience with Meta, Google, and TikTok, with additional platform experience such as Snapchat or X being valuable
Experience managing significant advertising budgets
Demonstrated ability to develop and execute paid media strategies that drive measurable business growth
Strong understanding of funnel performance, conversion rates, customer acquisition economics, and e-commerce metrics
Experience with creative testing, offer testing, and landing page or funnel optimization
Experience working closely with Creative, Analytics, Growth, or other cross-functional teams
Strong client-facing and presentation skills
Experience creating and presenting strategic recommendations to senior stakeholders
Strong analytical, problem-solving, and communication skills
Why Join Advantage HQ
You will work with ambitious consumer brands and have the opportunity to influence growth beyond the boundaries of a traditional media buying role.
You will have access to experienced media, creative, growth, and technology teams, as well as proprietary data and tools such as Meteoric AI.
You will have meaningful ownership over your clients and the opportunity to test new ideas, identify growth opportunities, and develop strategies across the broader customer acquisition system.
For the right person, this role can also provide a path into media leadership, strategy, or broader growth responsibilities.
Compensation & Location
$30,000 - $70,000 USD total annual compensation, including base salary, performance bonus, and equity.
Fully remote. We have built the infrastructure for high-performance distributed teams and trust our people to do their best work from wherever they work best.
We are open to candidates globally.
We care far more about ownership, judgment, and execution than geography.
If you're excited by owning e-commerce growth, developing high-impact media strategies, solving complex performance challenges, and becoming a strategic partner to ambitious consumer brands, we'd love to hear from you.
Location: Rio de Janeiro, Brazil
About Advantage HQ
Advantage HQ is building the next generation of creator-led growth infrastructure for consumer brands.
We combine creative strategy, creator partnerships, performance content, whitelisting, affiliate distribution, paid media, and proprietary technology into one integrated growth system.
Our team manages more than $850 million in annual media spend and works with a network of more than 400,000 creators across Meta, TikTok, and YouTube. Through Meteoric AI, our proprietary intelligence platform, we use data and AI to improve decision-making across creative production, creator selection, customer acquisition, campaign performance, and brand growth.
We work with ambitious consumer brands across health, wellness, beauty, nutrition, personal care, and lifestyle.
The Opportunity
Advantage HQ is looking for a Senior Media Buyer who can take ownership of growth across a portfolio of e-commerce clients.
This is a strategic, client-facing role. You will be responsible for understanding each client's business, developing the paid media strategy, identifying growth opportunities, and working with Media Analysts, Creative Strategists, and other internal teams to turn that strategy into measurable results.
You will be expected to think beyond campaign metrics. The strongest Senior Media Buyers understand how media connects to the broader customer journey, creative, offers, funnel performance, and business economics.
You will have significant ownership over your clients and will be expected to bring recommendations, challenge assumptions, and identify opportunities before the client has to ask.
What You'll Own
Own the paid media strategy
You will develop and lead paid media strategies across platforms such as Meta, Google, TikTok, Snapchat, and other relevant channels.
You will determine where to allocate budget, how to structure campaigns, which audiences and creative angles to prioritize, and where additional investment can create profitable growth.
You will balance short-term performance with the longer-term goal of building a scalable acquisition engine.
Drive account performance
You will work closely with Media Analysts to monitor performance, identify trends, diagnose problems, and make decisions that improve efficiency and growth.
You will be accountable for understanding the reasons behind performance changes, not simply reporting what happened.
You will know when to scale, when to test, when to pull back, and when the problem sits outside the media account itself.
Think beyond the media account
You will analyze the broader customer journey and identify opportunities across the funnel.
This may include landing pages, conversion rates, offers, pricing, checkout experience, creative, customer retention, and post-purchase behavior.
You will work with cross-functional teams to turn these insights into practical recommendations for clients.
Lead testing and experimentation
You will develop a structured testing roadmap across audiences, creative, offers, messaging, campaign structures, and other growth levers.
You will evaluate test results based on business impact and use those learnings to inform future strategy.
You will avoid testing for the sake of activity and focus on experiments that can meaningfully improve performance.
Partner with Creative
You will work closely with Creative Strategists to identify creative opportunities based on media performance, customer behavior, and market insights.
You will help translate performance data into clear creative briefs and recommendations and use creative performance to inform future media strategy.
Own client relationships
You will serve as a strategic partner to your clients, building relationships based on trust, expertise, and results.
You will lead strategic conversations, present performance insights, explain recommendations clearly, and help clients understand the decisions behind the strategy.
You will be comfortable challenging a client's assumptions when the data supports a different direction.
Identify growth opportunities
You will continuously look for opportunities to increase client growth and account value.
This could include new channels, new audiences, new offers, creative opportunities, funnel improvements, or changes to the broader acquisition strategy.
You are expected to bring ideas to the table rather than waiting for direction.
Who You Are
You are an experienced performance marketer who understands e-commerce from the perspective of both media and business growth.
You can look at an account and understand not only what the numbers are saying, but what they mean and what should happen next.
You are strategic enough to lead client conversations but hands-on enough to understand campaign mechanics and challenge the details when necessary.
You are commercially minded. You understand that a strong media account is not defined by a good CTR or low CPA alone. You care about profitable growth, customer economics, conversion, retention, and the client's broader business objectives.
You are comfortable working with ambiguity and taking ownership of your accounts. You do not wait for someone else to identify the next opportunity.
You use data, technology, and AI to improve the speed and quality of your decision-making.
Experience We Value
6+ years of experience in paid media, performance marketing, growth marketing, or a related field
Significant experience managing e-commerce clients is required
Strong hands-on experience with Meta, Google, and TikTok, with additional platform experience such as Snapchat or X being valuable
Experience managing significant advertising budgets
Demonstrated ability to develop and execute paid media strategies that drive measurable business growth
Strong understanding of funnel performance, conversion rates, customer acquisition economics, and e-commerce metrics
Experience with creative testing, offer testing, and landing page or funnel optimization
Experience working closely with Creative, Analytics, Growth, or other cross-functional teams
Strong client-facing and presentation skills
Experience creating and presenting strategic recommendations to senior stakeholders
Strong analytical, problem-solving, and communication skills
Why Join Advantage HQ
You will work with ambitious consumer brands and have the opportunity to influence growth beyond the boundaries of a traditional media buying role.
You will have access to experienced media, creative, growth, and technology teams, as well as proprietary data and tools such as Meteoric AI.
You will have meaningful ownership over your clients and the opportunity to test new ideas, identify growth opportunities, and develop strategies across the broader customer acquisition system.
For the right person, this role can also provide a path into media leadership, strategy, or broader growth responsibilities.
Compensation & Location
$30,000 - $70,000 USD total annual compensation, including base salary, performance bonus, and equity.
Fully remote. We have built the infrastructure for high-performance distributed teams and trust our people to do their best work from wherever they work best.
We are open to candidates globally.
We care far more about ownership, judgment, and execution than geography.
If you're excited by owning e-commerce growth, developing high-impact media strategies, solving complex performance challenges, and becoming a strategic partner to ambitious consumer brands, we'd love to hear from you.
Location: São Paulo, Brazil
About Advantage HQ
Advantage HQ is building the next generation of creator-led growth infrastructure for consumer brands.
We combine creative strategy, creator partnerships, performance content, whitelisting, affiliate distribution, paid media, and proprietary technology into one integrated growth system.
Our team manages more than $850 million in annual media spend and works with a network of more than 400,000 creators across Meta, TikTok, and YouTube. Through Meteoric AI, our proprietary intelligence platform, we use data and AI to improve decision-making across creative production, creator selection, customer acquisition, campaign performance, and brand growth.
We work with ambitious consumer brands across health, wellness, beauty, nutrition, personal care, and lifestyle.
The Opportunity
Advantage HQ is looking for a Senior Media Buyer who can take ownership of growth across a portfolio of e-commerce clients.
This is a strategic, client-facing role. You will be responsible for understanding each client's business, developing the paid media strategy, identifying growth opportunities, and working with Media Analysts, Creative Strategists, and other internal teams to turn that strategy into measurable results.
You will be expected to think beyond campaign metrics. The strongest Senior Media Buyers understand how media connects to the broader customer journey, creative, offers, funnel performance, and business economics.
You will have significant ownership over your clients and will be expected to bring recommendations, challenge assumptions, and identify opportunities before the client has to ask.
What You'll Own
Own the paid media strategy
You will develop and lead paid media strategies across platforms such as Meta, Google, TikTok, Snapchat, and other relevant channels.
You will determine where to allocate budget, how to structure campaigns, which audiences and creative angles to prioritize, and where additional investment can create profitable growth.
You will balance short-term performance with the longer-term goal of building a scalable acquisition engine.
Drive account performance
You will work closely with Media Analysts to monitor performance, identify trends, diagnose problems, and make decisions that improve efficiency and growth.
You will be accountable for understanding the reasons behind performance changes, not simply reporting what happened.
You will know when to scale, when to test, when to pull back, and when the problem sits outside the media account itself.
Think beyond the media account
You will analyze the broader customer journey and identify opportunities across the funnel.
This may include landing pages, conversion rates, offers, pricing, checkout experience, creative, customer retention, and post-purchase behavior.
You will work with cross-functional teams to turn these insights into practical recommendations for clients.
Lead testing and experimentation
You will develop a structured testing roadmap across audiences, creative, offers, messaging, campaign structures, and other growth levers.
You will evaluate test results based on business impact and use those learnings to inform future strategy.
You will avoid testing for the sake of activity and focus on experiments that can meaningfully improve performance.
Partner with Creative
You will work closely with Creative Strategists to identify creative opportunities based on media performance, customer behavior, and market insights.
You will help translate performance data into clear creative briefs and recommendations and use creative performance to inform future media strategy.
Own client relationships
You will serve as a strategic partner to your clients, building relationships based on trust, expertise, and results.
You will lead strategic conversations, present performance insights, explain recommendations clearly, and help clients understand the decisions behind the strategy.
You will be comfortable challenging a client's assumptions when the data supports a different direction.
Identify growth opportunities
You will continuously look for opportunities to increase client growth and account value.
This could include new channels, new audiences, new offers, creative opportunities, funnel improvements, or changes to the broader acquisition strategy.
You are expected to bring ideas to the table rather than waiting for direction.
Who You Are
You are an experienced performance marketer who understands e-commerce from the perspective of both media and business growth.
You can look at an account and understand not only what the numbers are saying, but what they mean and what should happen next.
You are strategic enough to lead client conversations but hands-on enough to understand campaign mechanics and challenge the details when necessary.
You are commercially minded. You understand that a strong media account is not defined by a good CTR or low CPA alone. You care about profitable growth, customer economics, conversion, retention, and the client's broader business objectives.
You are comfortable working with ambiguity and taking ownership of your accounts. You do not wait for someone else to identify the next opportunity.
You use data, technology, and AI to improve the speed and quality of your decision-making.
Experience We Value
6+ years of experience in paid media, performance marketing, growth marketing, or a related field
Significant experience managing e-commerce clients is required
Strong hands-on experience with Meta, Google, and TikTok, with additional platform experience such as Snapchat or X being valuable
Experience managing significant advertising budgets
Demonstrated ability to develop and execute paid media strategies that drive measurable business growth
Strong understanding of funnel performance, conversion rates, customer acquisition economics, and e-commerce metrics
Experience with creative testing, offer testing, and landing page or funnel optimization
Experience working closely with Creative, Analytics, Growth, or other cross-functional teams
Strong client-facing and presentation skills
Experience creating and presenting strategic recommendations to senior stakeholders
Strong analytical, problem-solving, and communication skills
Why Join Advantage HQ
You will work with ambitious consumer brands and have the opportunity to influence growth beyond the boundaries of a traditional media buying role.
You will have access to experienced media, creative, growth, and technology teams, as well as proprietary data and tools such as Meteoric AI.
You will have meaningful ownership over your clients and the opportunity to test new ideas, identify growth opportunities, and develop strategies across the broader customer acquisition system.
For the right person, this role can also provide a path into media leadership, strategy, or broader growth responsibilities.
Compensation & Location
$30,000 - $70,000 USD total annual compensation, including base salary, performance bonus, and equity.
Fully remote. We have built the infrastructure for high-performance distributed teams and trust our people to do their best work from wherever they work best.
We are open to candidates globally.
We care far more about ownership, judgment, and execution than geography.
If you're excited by owning e-commerce growth, developing high-impact media strategies, solving complex performance challenges, and becoming a strategic partner to ambitious consumer brands, we'd love to hear from you.
Location: Manila, Philippines
About Advantage HQ
Advantage HQ is building the next generation of creator-led growth infrastructure for consumer brands.
We combine creative strategy, creator partnerships, performance content, whitelisting, affiliate distribution, paid media, and proprietary technology into one integrated growth system.
Our team manages more than $850 million in annual media spend and works with a network of more than 400,000 creators across Meta, TikTok, and YouTube. Through Meteoric AI, our proprietary intelligence platform, we use data and AI to improve decision-making across creative production, creator selection, customer acquisition, campaign performance, and brand growth.
We work with ambitious consumer brands across health, wellness, beauty, nutrition, personal care, and lifestyle.
The Opportunity
As Advantage HQ continues to scale, data and analytics are becoming increasingly important to how we operate, make decisions, and drive growth.
We need a leader who can turn complex data into clear insights, build reliable analytics infrastructure, and establish the measurement systems that help our teams understand what is working, what is not, and where to focus next.
The Director of Data & Analytics will lead our data strategy, analytics function, and measurement infrastructure across the business. You will work closely with leadership and cross-functional teams to improve visibility into performance, strengthen decision-making, and ensure our data capabilities scale alongside the organization.
This role goes beyond reporting. You will build the systems, standards, and analytical capabilities that connect data to business outcomes.
What You'll Own
Build the data and analytics foundation
You will establish the data infrastructure, reporting standards, and analytical frameworks needed to support a growing, multi-channel organization.
You will improve data quality, consistency, accessibility, and reliability while ensuring teams can trust the information they use to make decisions.
Drive business and performance insights
You will translate complex datasets into actionable insights that support business strategy, client outcomes, media performance, creator partnerships, and operational efficiency.
You will identify trends, uncover opportunities, investigate performance gaps, and help leadership understand the factors driving growth and profitability.
Develop measurement and attribution capabilities
You will strengthen how we measure performance across paid media, creative, creator partnerships, affiliate distribution, and customer acquisition.
You will improve reporting and measurement frameworks to help teams understand channel effectiveness, creative performance, customer acquisition costs, return on ad spend, and other key business metrics.
Build scalable analytics systems
You will identify gaps in existing reporting and analytics workflows and develop solutions that reduce manual work, improve visibility, and support faster decision-making.
You will partner with engineering and technology teams to improve data pipelines, dashboards, automation, and integrations across our systems.
Lead and develop the analytics team
You will lead, mentor, and develop data analysts, analytics engineers, and other relevant team members.
You will establish clear expectations, analytical standards, and accountability while building a team that delivers reliable insights and meaningful business impact.
Partner with cross-functional leadership
You will work closely with media, creative, creator partnerships, finance, operations, and executive leadership to align analytics priorities with business objectives.
You will help teams move beyond descriptive reporting toward better forecasting, experimentation, performance optimization, and data-informed decision-making.
Establish a data-driven operating culture
You will build processes that make data a consistent part of how the organization operates.
You will promote clear KPI definitions, reliable reporting, analytical rigor, and a shared understanding of performance across teams.
Who You Are
You are an experienced data and analytics leader who understands both the technical foundations of data and its practical application to business decisions.
You know how to build scalable analytics capabilities, develop strong teams, and translate complex information into clear recommendations for senior stakeholders.
You are comfortable working in a fast-growing environment where systems and processes need to evolve quickly. You can balance strategic leadership with hands-on problem-solving when needed.
You care about data accuracy, but you also understand that the ultimate value of analytics comes from improving decisions, performance, and business outcomes.
Experience We Value
8+ years of experience in data analytics, business intelligence, data engineering, performance analytics, or a related field, including leadership experience.
Experience building or scaling a data and analytics function.
Strong SQL skills and experience working with modern data warehouses and analytics infrastructure.
Experience with BI and visualization tools such as Looker, Tableau, Power BI, or similar platforms.
Experience designing dashboards, KPI frameworks, reporting systems, and performance measurement processes.
Strong understanding of marketing analytics, paid media measurement, attribution, customer acquisition, and e-commerce performance.
Experience working with large, complex datasets from multiple platforms and business systems.
Familiarity with data pipelines, ETL/ELT processes, data modeling, and data quality management.
Experience managing, mentoring, and developing analytics professionals.
Strong business judgment and the ability to communicate analytical findings to non-technical stakeholders.
Experience in an agency, DTC, e-commerce, performance marketing, or high-growth technology environment is valuable.
Familiarity with AI-driven analytics, predictive modeling, experimentation, or marketing measurement solutions is a plus.
Why Join Advantage HQ
This is an opportunity to shape the data and analytics capabilities behind a rapidly growing, creator-led growth organization.
You will have significant ownership over how we collect, structure, measure, and use data across the business. Your work will directly influence strategic decisions, operational efficiency, media performance, and our ability to scale.
You will help build the analytical foundation that connects our media spend, creative output, creator network, proprietary technology, and client outcomes into a clearer picture of business performance.
Location
Fully remote. We have built the infrastructure for high-performance distributed teams and trust our people to do their best work from wherever they work best.
We care far more about ownership, judgment, analytical rigor, and execution than geography.
If you're excited about building scalable data systems, leading high-performing analytics teams, uncovering insights that drive growth, and helping a rapidly growing organization make better decisions, we'd love to hear from you.
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