Responsibilities:
— Design and execute a go-to-market strategy for the furniture segment to drive immediate revenue and market traction.
— Lead end-to-end orchestration of product launches, ensuring the sales team has a clear path to closing deals.
— Monitor competitors and industry shifts to identify successful tactics for rapid adoption.
— Build industry relationships and conduct customer interviews to increase brand visibility and press coverage.
— Act as a bridge between marketing and sales to translate networking activities into impactful business drivers.
— Develop tailored messaging for major accounts that differentiates the product in visual-first, design-centric industries.
— Equip sales with strategic talk tracks and tools prioritizing high-impact revenue activities.
— Collaborate with Product teams to align the roadmap with furniture segment needs.
— Track and analyze KPIs focused on market adoption and revenue growth, iterating strategies accordingly.
Requirements:
— Minimum 3 years of experience in Product Marketing with proven B2B SaaS go-to-market execution.
— Strong market hunter instinct to find entry points into markets.
— Comfortable building contacts and networking for industry visibility.
— Strategic agility to translate competitor successes into tactical wins.
— Exceptional storytelling skills to articulate complex product value into must-have solutions for furniture dealers and manufacturers.
— Versatility to adapt responsibilities as the company grows.
— Preferred experience in furniture, home decor, flooring, or real estate industries.
Benefits:
— Remote-first company with flexibility to work from anywhere, including up to 3 months worldwide.
— Parental leave program and work-from-home stipend.
— Birthday and company anniversary days off.
— Inclusive and equitable work environment with accommodations available during the hiring process.
Additional Information:
— Salary range for Ontario-based candidates is $80,000 - $100,000 per year.
— The company leverages AI technology to enhance recruitment but final hiring decisions are made by founders and senior leadership.
— Leap Tools is committed to creating unique roles and compensation for the right talent.
Contact for accommodations during the interview process: ta@leaptools.com
Apply here: https://weworkremotely.com/remote-jobs/leap-tools-product-marketing-manager
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