Senior Marketing Specialist

Location: South Africa About Huzzle At Huzzle, we connect exceptional talent with top opportunities at leading companies across the UK, US, Canada, Europe, and Australia. Our clients include fast-growing startups, digital agencies, SaaS companies, and tech-enabled businesses across industries such as MarTech, FinTech, EdTech, and eCommerce. Unlike traditional outsourcing agencies, we place you directly with innovative companies where you become a valued member of the team. About the company Our client is a boutique digital marketing and web design agency based in the North West of England, specializing in bespoke online growth strategies for a diverse range of businesses. The team focuses on delivering high-impact results through expert web development, SEO, social media marketing, and lead generation. By moving away from the generic approach of large corporate firms, they prioritize a personalized, hands-on service that aligns closely with each client’s unique vision and commercial goals. As a fast-growing agency with an established presence in Manchester and Lancaster, they are committed to creating future-proofed digital experiences that drive measurable sales and customer engagement. The culture is built on direct collaboration, agility, and technical expertise, offering a supportive environment where innovation is encouraged. This is an exciting opportunity to join a dedicated team that is passionate about helping brands scale through creative design and data-driven marketing solutions. Job Type: Full-time Job Summary We are seeking a high-caliber Senior Marketing Specialist to join a thriving digital marketing and web design agency. This is not a "Media Buyer" role; we are looking for a well-rounded marketing expert who understands the full funnel, from search intent to landing page conversion. You will play a pivotal role in driving growth for a diverse portfolio of clients across the North West of England, combining strategic PPC management with technical execution. This is a growth-stage environment where your expertise will directly influence client success and the agency’s internal scaling. Key Responsibilities Manage and optimize high-performing PPC campaigns across Google Ads and Meta Ads. Lead SEO strategies to improve organic visibility and lead generation for client accounts. Build, edit, and optimize compelling landing pages to improve conversion rates. Analyze campaign data to provide actionable insights and monthly performance reports. Manage client relationships, ensuring their digital presence aligns with their business goals. Collaborate with the web design and development teams to ensure a seamless user experience from ad click to conversion. Requirements Proven experience in a Marketing Specialist role within an agency environment. Deep technical expertise in Google Ads (Must-Have). Deep technical expertise in Meta Ads (Must-Have). Strong proficiency in SEO best practices and implementation. Exceptional command of the English language with the ability to write high-converting ad copy. Ability to work a strict GMT 9-5 schedule (Offshore). A technical mindset with the ability to manage the "last mile" of marketing—editing and building landing pages. Nice-to-Haves Advanced technical web experience or basic front-end knowledge. Experience in lead generation for service-based businesses. Strong interest in sales or account management. Benefits 💰 Competitive salary based on experience and qualifications. 🚀 Clear progression into leadership and management roles 📈 Opportunity to manage your own book of clients from end-to-end 🌎 Stable, long-term offshore position within an established UK agency 🎯 Potential for performance-based incentives as the role evolves 🛠️ Exposure to a wide variety of industries and modern marketing tools