Remote Google Ads Specialist

Location: Colombia; Argentina; Mexico; Costa Rica; Venezuela, Bolivarian Republic of; Peru About Huzzle At Huzzle, we connect exceptional talent with top opportunities at leading companies across the UK, US, Canada, Europe, and Australia. Our clients include fast-growing startups, digital agencies, and tech companies across SaaS, eCommerce, and FinTech. Unlike traditional outsourcing, you’ll be placed directly with a client as a valued, long-term member of their team. About the Company This opportunity is with a performance-driven digital marketing agency focused on scaling revenue through data-led paid media strategies. The company specializes in Google Ads, paid social, and conversion optimization, helping clients maximize ROI across multiple industries. Job Summary We are lookingfor a results-driven Google Ads Specialist with 2–3+ years of hands-on experience managing and optimizing paid search campaigns. In this fully remote role, you'll work with a growing international company to plan, execute, and optimize Google Ads campaigns that drive qualified traffic, generate leads, and maximize return on ad spend (ROAS). The ideal candidate is analytical, detail-oriented, and confident managing campaigns independently. You should have a strong understanding of Google Ads, conversion tracking, keyword strategies, and performance optimization. Key Responsibilities Plan, launch, manage, and optimize Google Ads campaigns across Search, Display, Shopping, and Performance Max, as relevant to business goals. Conduct keyword research, competitor analysis, and audience targeting to identify growth opportunities. Monitor campaign performance and optimize bids, budgets, ad copy, and targeting to improve ROI and ROAS. Manage campaign budgets efficiently while maintaining strong performance against KPIs. Set up, monitor, and troubleshoot conversion tracking using Google Tag Manager and Google Analytics 4 (GA4). Conduct A/B testing on ad creatives, landing pages, and campaign strategies to improve conversion rates. Analyze campaign data and prepare clear performance reports with actionable recommendations. Identify opportunities to reduce cost per acquisition (CPA) and improve lead quality. Collaborate with marketing, creative, and sales teams to align paid advertising strategies with business objectives. Stay updated on Google Ads platform changes, industry trends, and PPC best practices. Requirements 2–3+ years of hands-on experience managing Google Ads campaigns, preferably for agencies, eCommerce brands, or lead generation businesses. Proven experience managing and optimizing Google Search campaigns. Strong knowledge of Google Ads campaign structures, bidding strategies, keyword match types, and negative keywords. Experience with Google Analytics 4 (GA4), Google Tag Manager, and conversion tracking. Ability to analyze campaign performance and make data-driven optimization decisions. Experience managing advertising budgets and working toward measurable performance targets. Familiarity with Performance Max, Display, Shopping, or YouTube Ads is an advantage. Strong understanding of key PPC metrics, including CTR, CPC, CPA, conversion rate, and ROAS. Excellent written and verbal English communication skills. Strong organizational skills, attention to detail, and ability to manage multiple campaigns independently. Experience working with international clients or marketing agencies is a plus. Google Ads certifications are advantageous but not mandatory. Benefits 🌎 Fully remote role with flexible work environment 🚀 Work with high-growth companies and performance-driven teams 📈 Opportunity to scale campaigns with significant ad budgets 🎯 Performance-based bonuses tied to campaign success 🤝 Direct collaboration with international clients and marketing leaders