Head of Paid Media - Remote

Location: Colombia; Mexico; Argentina; Brazil; Chile; Costa Rica About Huzzle At Huzzle, we connect exceptional talents with top opportunities at leading companies across the UK, US, Canada, Europe, and Australia. Our clients include startups, digital agencies, and tech platforms in industries. Unlike an outsourcing agency, we place you directly with a client where you’re hired in-house as a valued member of their team. Role Type: Full-time Engagement: Independent Contractor Job Summary We are looking for a strategic and numbers-driven Head of Paid Media. In this pivotal role, you will be responsible for the vision, execution, and optimization of all paid channels to drive sustainable growth. As a senior leader, you will bridge the gap between creative strategy and technical performance, ensuring every dollar spent translates into measurable impact. This is a high-visibility opportunity for a performance marketing expert to own a significant budget and shape the future of this company’s customer acquisition engine. Key Responsibilities Develop and execute a comprehensive paid media strategy across Search, Social, Display, and emerging channels. Own the global paid media budget, ensuring optimal allocation to meet CAC, ROAS, and LTV targets. Lead and mentor a high-performing team of media buyers and external agency partners. Architect a rigorous A/B testing framework for creative, landing pages, and audience targeting. Collaborate with the Data and Engineering teams to ensure accurate tracking, attribution, and reporting. Partner with the Creative team to brief and iterate on high-converting assets based on performance data. Stay ahead of industry trends, platform updates, and privacy changes (e.g., iOS 14+, cookie deprecation) to maintain competitive advantage. Requirements 5+ years of experience in performance marketing, with at least 3 years in a leadership role. Proven track record of managing multi-million dollar annual budgets with a focus on scaling profitably. Deep technical expertise in Meta Ads Manager, Google Ads, and programmatic platforms. Advanced analytical skills with the ability to translate complex data into actionable insights. Experience managing cross-functional projects and leading both internal teams and external vendors. Strong understanding of attribution modeling and the modern marketing tech stack. Exceptional communication skills and the ability to present performance metrics to executive leadership. Experience in a high-growth SaaS or D2C environment. Familiarity with SQL or data visualization tools (e.g., Tableau, Looker). Previous experience managing high-growth international expansion campaigns. Direct experience with influencer whitelisting and creator-led paid social strategies. Benefits 💻 Fully Remote: Work from anywhere with international teams 🤝 Peer Community: Connect with high-performing professionals in our network 🧭 Ongoing Support: Receive guidance from Huzzle before and after placement 💰 Tailored Compensation: Salaries vary by client and candidate preference — we’ll match you with options that fit your goals