Вакансии

Компания, работающая в сфере wellness, fitness, beauty и longevity, развивает бренд в нише пептидов и запускает направление influence-маркетинга. В связи с этим требуется Influence Manager, который будет самостоятельно организовывать сотрудничество с инфлюенсерами и постепенно превращать это направление в полноценный канал продаж. В задачи входит исследование рынка и конкурентов, поиск блогеров, амбассадоров и UGC-креаторов, разработка гипотез и идей для интеграций, ведение переговоров с партнёрами, согласование условий и бюджетов, сопровождение интеграций от идеи до публикации, анализ результатов и масштабирование успешных связок, а также построение долгосрочных отношений с партнёрами. Кандидат должен иметь опыт influence-маркетинга от 1,5–2 лет, практический опыт работы на территории СНГ, опыт в сферах peptides, wellness, beauty, fitness или health, а также владеть полным циклом работы с инфлюенсерами: поиск, переговоры, интеграция и аналитика. Важны умение самостоятельно формировать гипотезы, сильные навыки переговоров и коммуникации, а также способность работать с цифрами и оценивать эффективность. Условия работы включают полностью удалённый формат с гибким графиком, фиксированную оплату плюс процент от продаж, возможность карьерного роста до Head of Influence и создания направления с нуля, а также комфортную рабочую атмосферу и оперативное принятие решений.

Задачи: — Искать релевантные бренды и проекты для коллабораций и партнёрств, инициировать коммуникацию и участвовать в переговорах, сопровождать партнёрства и мероприятия — Реализовывать PR-активности, формировать информационные поводы вокруг коллекций и запусков, создавать базу журналистов и медиа, готовить пресс-релизы и питчи — Разрабатывать и реализовывать influencer-маркетинговые активности, формировать пул блогеров, авторов и стилистов, анализировать аудиторию и соответствие бренду — Подбирать инфлюенсеров под задачи, распределять бюджет, вести переговоры и согласовывать условия, готовить ТЗ и контролировать материалы, вести базу и отчётность Условия: — Формат работы: Удаленка — ЗП обсуждается индивидуально

Location: Tbilisi, Georgia Workplace: remote NovaKid is a global leader in online English education for children aged 4–12, serving 100000+ students across 50+ countries. We are now looking fo an experienced Influencer Manager. The Influencer Manager owns end-to-end execution of influencer and celebrity marketing campaigns for one or more regional markets, turning creator partnerships into new-user acquisition. The role sits at the intersection of talent relations, content strategy, budget execution, and cross-functional coordination with performance marketing (PPC) and creative teams. Celebrity & Creator Partnerships Source and identify celebrities and creators fit for the brand and market Lead outreach and negotiate contract terms, fees, and deliverables Draw up and manage contracts, including renewals and terminations Maintain relationships with talent and their representatives (agents, managers) across markets Track partnership status from first contact through content delivery and payment Creator Briefs & Content Strategy Write creator briefs: story concepts, key messages, tone, and format requirements per market/celebrity Set and enforce editorial rules to keep content on-brand and compliant Review content drafts for quality, natural/native-sounding language, and message accuracy before publishing Adapt campaign concepts to local market nuances (language, culture, regulatory constraints) Coordinate revisions with creators and internal creative resources Campaign & Budget Management Plan campaign timelines and deliverables against acquisition targets Prioritize and sequence spend across markets during high-volume periods (e.g. Back to School) Coordinate partnership ad activation with the PPC team to keep paid spend flowing Track budget allocation and flag risks from delays (e.g. late celebrity deliverables) Balance urgent, high-priority regions against steady-state markets Agency & Vendor Management Manage external influencer-sourcing agencies per market (e.g. regional creator agencies) Assign and monitor regional coverage across markets to ensure consistent execution Evaluate agency performance and reallocate coverage as market needs shift Administrative Operations Prepare and process contracts and invoices for celebrities, creators, and agencies Set up and track promo codes tied to campaigns Log and monitor PPC-related and other cross-functional tasks (e.g. in Jira) Reporting & Analytics Track sales and CAC (customer acquisition cost) performance by market and period Report on campaign metrics such as bookings, trials, and sales predictions Summarize period-over-period and year-over-year performance against targets Flag and correct data-interpretation issues before they reach leadership Prepare weekly/monthly status updates and reports for cross-functional stakeholders What you bring: minimum 3 years of influencer marketing experience covering several countries; experience with European influencers and agencies is preferable; Fluent English; What we  offer: Fully remote work. A chance to shape the future of AI-driven education. A fun, dynamic team that loves building innovative products. Unlimited holidays – because we trust you to deliver.

Задачи: — Привлекать и подключать новых affiliate-партнеров, инфлюенсеров и media owners в странах Центральной и Восточной Европы; — Запускать и оптимизировать brand awareness размещения: pre-rolls, banners, stream overlays и branding stickers; — Анализировать инфлюенсеров и площадки через Streams Charts, TwitchTracker и другие инструменты, оценивать качество аудитории и эффективность размещений; — Анализировать трафик и результаты кампаний, находить точки роста и возможности для повышения ROI; — Вести актуальную отчетность по партнерам, ключевым метрикам, размещениям и договоренностям; — При наличии опыта — работать с Telegram и X (Twitter): искать релевантные каналы и сообщества и договариваться о прямых размещениях. Требования: — Практический опыт работы с CEE GEO и хорошее понимание специфики рынков Центральной и Восточной Европы; — Опыт запуска brand awareness кампаний и работы с форматами pre-rolls, banners, stream overlays и branding stickers; — Опыт работы со Streams Charts, TwitchTracker или аналогичными инструментами аналитики; — Уверенная работа с trackers, CRM и spreadsheets для мониторинга трафика и результатов кампаний; — Умение анализировать метрики, оценивать эффективность размещений и принимать решения на основе данных; — Опыт работы с Telegram и X (Twitter) будет преимуществом. Условия: — Компенсация на основании ваших ожиданий; — Полностью удаленная работа с гибким началом рабочего дня; — 24 дня оплачиваемого отпуска; — Корпоративные занятия английским; — Возможности для профессионального роста (performance review 2 раза в год).

Компания ChillBase — геймдев-студия, специализирующаяся на разработке мобильных мидкор-игр (Action RPG) и масштабных симуляторов жизни (например, OneState). Локация: Кипр или Армения.

Задачи: — разработать и реализовать SMM-стратегию; — вести социальные сети бренда: Instagram, VK, Telegram, YouTube, TikTok, Дзен, Threads, Pinterest и ОК; — создавать и публиковать посты, Reels, Stories, обзоры, подборки и спецпроекты; — находить блогеров, вести переговоры и запускать интеграции; — организовывать отправку продукции и контролировать выходы публикаций; — запускать PR-активности, посевы, экспертные комментарии, мероприятия и коллаборации; — анализировать эффективность контента, блогеров и PR-размещений. Условия: — полная занятость, работа в штате; — офис в Москве, м. Каширская, с ноября 2026 года — офис в 5 минутах от м. Коломенская; — ТК РФ с первого дня; — доход: от 130к.

Задачи: — разработать и реализовать SMM-стратегию; — вести социальные сети бренда: Instagram, VK, Telegram, YouTube, TikTok, Дзен, Threads, Pinterest и ОК; — создавать и публиковать посты, Reels, Stories, обзоры, подборки и спецпроекты; — находить блогеров, вести переговоры и запускать интеграции; — организовывать отправку продукции и контролировать выходы публикаций; — запускать PR-активности, посевы, экспертные комментарии, мероприятия и коллаборации; — анализировать эффективность контента, блогеров и PR-размещений. Требования: — опыт от 3 лет в e-commerce, beauty или K-beauty; — умение самостоятельно выстраивать процессы с нуля; — наличие реализованных проектов и результатов. Условия: — полная занятость, работа в штате; — офис в Москве, м. Каширская с ноября 2026 года; — офис в 5 минутах от м. Коломенская; — ТК РФ с первого дня; — доход от 130 000 ₽.

Location: London Workplace: Hybrid Employment type: Fixed-term contract ABOUT OPENAI OpenAI is an AI research and deployment company committed to ensuring that artificial general intelligence (AGI) benefits all of humanity. We push the boundaries of AI capabilities while prioritising safety, responsible use, and human needs. Our mission requires a team that represents a diversity of perspectives, voices, and experiences. ABOUT THE TEAM Like every team at OpenAI, the Marketing team contributes directly to our mission of responsible and widespread AI adoption. The EMEA B2B Marketing team translates global priorities into regionally relevant programmes that drive awareness, consideration, pipeline, adoption, and long-term customer trust. We partner closely with Sales and GTM, Product Marketing, Developer Marketing and Relations, Field and Executive Marketing, Content, Customer Marketing, Partner Marketing, Comms, Creative, Media, Marketing Operations, and regional leadership. ABOUT THE ROLE We are hiring an FTC B2B Influencer Marketing Lead, EMEA to build and scale OpenAI’s influencer marketing capability across knowledge workers (KW), business decision-makers (BDMs), and developer audiences. You will own the strategy and hands-on delivery across multiple European markets (working closely with in-market comms & marketing team), with the UK, France, and Germany as the first priorities. You will develop local creator networks, translate regional and global priorities into market-relevant programmes, and build a portfolio that balances sustained creator relationships with high-impact moments around products, campaigns, and events. This is a zero-to-one builder role as much as an ecosystem and operating-model role. You will create the capability from the ground up: building on the early foundations we have in place, you will be responsible for defining the strategy, securing internal alignment, building the creator and agency network, establishing the operating model, and proving what works before scaling it. You will work with existing agencies, identify and onboard new specialist partners where we have capability or market gaps, partner with PHD to amplify the strongest influencer content, and create the goals, processes, reporting, and success measures needed to run the programme with speed, quality, and accountability. You will partner closely with the B2C influencer lead to define and evolve the measurement framework. IN THIS ROLE, YOU WILL - Own the EMEA B2B influencer marketing strategy across KW, BDM, and developer audiences, setting clear audience, market, channel, investment, and outcome priorities. - Build a credible bench of developer creators, technical educators, open-source voices, AI builders, and community leaders across Europe, and design programmes that genuinely help developers learn, evaluate, and build. - Develop differentiated creator plans for the UK, France, and Germany, balancing regional consistency with local language, culture, platform behaviour, regulation, and audience expectations. - Source, evaluate, and build durable relationships with creators who have genuine authority with our priority audiences. Own outreach, briefing, negotiation, contracting, content development, activation, and relationship management. - Design curated creator programmes and high-value experiences that deepen relationships over time—such as briefings, product access, learning sessions, roundtables, community moments, and co-created formats—turning the strongest creators into long-term strategic partners rather than one-off campaign participants. - Build an always-on creator portfolio alongside launch, event, and campaign activations, choosing the right mix of tutorials, product demonstrations, thought leadership, executive content, social posts, newsletters, podcasts, video, and community formats. - Work with existing influencer and marketing agencies to raise the quality and pace of delivery. Identify capability gaps and lead the selection, onboarding, and management of new specialist agencies, including developer-native and market-specific partners. - Partner closely with our media agency to build paid amplification strategies for high-performing creator content, including audience targeting, usage rights, creator whitelisting where appropriate, testing, optimisation, and clear organic-versus-paid performance readouts. - Partner with our Performance Marketing and Growth teams to develop bespoke influencer content that drives measurable performance and business growth. - Operationalise the end-to-end influencer process across intake, creator discovery, due diligence, brand-safety review, scopes of work, contracting, approvals, disclosure and compliance, content calendars, asset management, localisation, paid rights, and post-campaign learning. - Set programme and campaign goals upfront. Build a measurement framework that connects creator activity to meaningful audience and business outcomes rather than relying on vanity metrics. - Define and report a balanced scorecard by audience and objective, including qualified reach, audience relevance, engagement quality, content completion and saves, traffic, product education, developer activation, adoption signals, and pipeline influence where measurement is appropriate. - Establish regular reporting and performance reviews with clear recommendations on which creators, formats, platforms, markets, and investments to scale, improve, or stop. - Manage budgets, agency scopes, creator fees, usage rights, and production investment, making disciplined trade-offs and improving efficiency over time. - Partner with Product Marketing, Developer Marketing and Relations, Comms, Creative, Legal, Privacy, Brand, Media, regional marketers, and GTM teams to ensure content is technically accurate, locally relevant, compliant, and useful to the audience. - Bring creator and community insight back into OpenAI, helping teams understand emerging voices, platform shifts, audience questions, content opportunities, and risks across the European influencer ecosystem. WHAT SUCCESS LOOKS LIKE - OpenAI has a strong, trusted network of B2B and developer creators across Europe, with meaningful depth in the UK, France, and Germany. - Priority creators progress from individual activations into sustained, mutually valuable partnerships, supported by curated programmes and experiences that increase trust, product understanding, and advocacy over time. - Developer influencer marketing becomes a repeatable growth and education channel, supported by a healthy pipeline of credible creators and technically valuable content. - Teams and agencies use a clear, efficient operating model with defined ownership, faster approvals, strong compliance, reusable tools, and fewer one-off processes. - Organic creator programmes and PHD-led paid amplification work as one system, with transparent performance, learning, and investment decisions. - Leadership has a reliable view of goals, spend, creator health, market coverage, results, and the programme’s contribution to audience and business outcomes. YOU MIGHT THRIVE IN THIS ROLE IF YOU - Have 8+ years of experience in influencer marketing, creator partnerships, B2B content, developer marketing, or an adjacent discipline, including substantial ownership of influencer programmes. - Are deeply plugged into the European creator economy and bring an existing network of relevant creators, agents, managers, platforms, and specialist agencies—particularly in technology, AI, SaaS, developer tools, or adjacent categories. - Have a proven track record of building influencer programmes for developer or highly technical audiences. You understand the difference between broad technology reach and genuine developer credibility. - Have taken an influencer or creator programme from zero to one, moving from an ambiguous brief to a working strategy, partner ecosystem, operating model, measurement framework, and repeatable programme. - Have built curated creator programmes and experiences that develop long-term strategic partnerships, with evidence that sustained relationship-building improved content quality, creator loyalty, audience trust, or business impact. - Can also develop effective creator strategies for knowledge workers and business decision-makers, matching the creator, message, format, and platform to the audience and commercial objective. - Have operated across multiple European markets and understand how to adapt strategy and execution for the UK, France, and Germany. Fluent English is required; French and/or German is a strong advantage. - Have directly managed agencies and creator partners, including selection, onboarding, briefing, negotiation, contracting, production, usage rights, paid amplification, and performance management. - Understand the mechanics and economics of organic and paid creator distribution, and can partner effectively with a media agency to turn strong content into scaled, measurable campaigns. - Are analytically strong and comfortable setting goals, designing measurement approaches, reading performance data, and making clear recommendations when attribution is imperfect. - Combine strong editorial and technical judgement with operational rigour. You can protect creator authenticity while maintaining accuracy, brand safety, compliance, and message integrity. - Are both strategic and hands-on: comfortable setting the direction, building the system, finding the creator, improving the brief, resolving an approval issue, and getting the programme live. - Build trust quickly across creators, agencies, marketers, technical teams, and senior stakeholders, and communicate clearly when priorities, evidence, or trade-offs are contested. - Are energised by AI and motivated to help developers, businesses, and knowledge workers across Europe understand and adopt transformative technology responsibly. WORKPLACE & LOCATION This fixed-term role is based in London with three days per week in the office. Regular travel across Europe, particularly to France and Germany, will be required.

Задачи: — Реализация посевов под ключ на площадках Telegram и других (каналы, чаты, паблики, сообщества) — Формирование медиапланов в соответствии с клиентским брифом — Коммуникация с клиентом, подрядчиками, креативной командой — Маркировка рекламы в связке с юристом — Копирайтинг или рерайт текстов с соблюдением TOV площадки — Отчетность по итогам кампании (сбор скриншотов и результатов по метрикам: ER, ERR, CPV, Reach) — Запуск интеграций с инфлюенсерами (вертикальные ролики): создание сценариев, согласование контента, выход публикаций — Документооборот с клиентом и подрядчиками — Участие в разработке коммерческих предложений в рамках тендеров на PR и Influencer Marketing Требования: — Опыт коммерческого взаимодействия с блогерами и пабликами — Умение вести несколько проектов одновременно — Владение английским языком на уровне B2

Задачи: — Управлять influence-командой и отвечать за результат направления. — Проводить регулярные синки, контролировать загрузку, качество работы и выполнение планов. — Обучать менеджеров, развивать их экспертизу и помогать расти внутри команды. — Выстраивать работу с инфлюенсерами на глобальных рынках Tier 1 и 2. — Искать и оценивать креаторов через YouTube, TikTok, Reels и другие площадки. — Вести переговоры, аниматься прайсингом и работать с CPA, Fixed, RevShare. — Планировать размещения, распределять бюджеты и контролировать эффективность кампаний. — Готовить брифы, контролировать креативы, интеграции и качество размещений. — Анализировать результаты, атрибуцию и ключевые performance-метрики. — Развивать базу инфлюенсеров, агентств и партнеров на глобальных рынках. — Улучшать процессы команды и масштабировать рабочие подходы. Требования: — Опыт работы Team Lead / Lead в influence-маркетинге high-risk продуктов. — Практический опыт управления и развития команды influence-менеджеров. — Сильные people-management навыки: регулярный контроль, обратная связь, обучение и развитие сотрудников. — Hands-on подход: готовность самостоятельно искать креаторов, вести переговоры и подключаться к операционной работе. — Реальный опыт работы с глобальными рынками, желательно Tier 1 и 2. — Опыт международного outreach: поиск базы, коммуникация через email и прямые контакты. — Управление influence-бюджетом от $50k в месяц / объемом от 300 интеграций в месяц. — Практический опыт работы с YouTube, Reels, TikTok и Twitch. — Понимание ключевых метрик: FTD, CAC, ROAS, LTV и attribution windows. — Английский язык от B2 для самостоятельной коммуникации с международными партнерами. Будет плюсом: — Любовь к киберспорту, личный игровой опыт в CS2 / Dota 2. — Опыт автоматизации командной рутины через no-code / low-code / AI. — Опыт работы как на стороне агентства, так и на стороне продукта. Условия: — Работа напрямую с CMO и возможность влиять на развитие направления. — Фокус на международные рынки и масштабирование глобального influence-маркетинга. — Большой объем тестов через YouTube, TikTok, Reels, агентства и direct creators. — ЗП: фиксированный оклад + квартальный бонус. — График фултайм, удаленный формат работы. — 28 дней отпуска + оплачиваемые sick days.

Location: United Kingdom, London Why Sony Interactive Entertainment? Sony Interactive Entertainment isn’t just the Best Place to Play — it’s also the Best Place to Work. Sony Interactive Entertainment (SIE) is the company behind the PlayStation brand. As a subsidiary of Sony Group Corporation, we’re part of a proud legacy of innovation and excellence. SIE is a dynamic technology company, delivering cutting-edge hardware and network services to more than 100 million people and an entertainment leader, home to some of the most beloved and recognizable intellectual properties (IP) in the world. Our role at SIE is to create and nurture the experiences under the PlayStation brand, a name synonymous with entertainment excellence and creativity. Role Overview: The Senior Influencer Planning Manager is a hands-on strategic planner responsible for translating PlayStation's global influencer approach into clear, actionable plans across priority games, hardware, services, sponsorships, brand campaigns, and cultural moments. This role will support portfolio prioritisation, audience and creator plans, global/local processes, measurement, and investment recommendations that enable the broader Influencer Partnerships team to execute with greater clarity, consistency, and impact. Working closely with Influencer Partnerships, Brand, Media, Studios, Social, PR/Communications, Insights & Analytics, agencies, and local market teams, this role connects the planning approach to execution through strong briefs, planning tools, recommendations, and cross-functional coordination. What you'll be doing: Influencer Planning Develop planning documents, campaign frameworks, and recommendations for priority initiatives, translating audience objectives , business priorities, and cultural opportunities into actionable influencer plans. Maintain planning calendars, portfolio roadmaps, intake inputs, and decision materials across influencer wo rkstreams. Partner with internal insights teams, agency partners, local teams, and activation leads to synthesise research into clear planning implications. Portfolio Prioritisation & Investment Strategy Support assessment of the appropriate influencer support model by initiative, including full-service, lighter-touch, locally led, agency-supported, or playbook-enabled approaches. Build planning inputs for investment and resource recommendations, balancing business impact, cultural opportunity, audience reach, market needs, and historical learnings. Global / Local Planning Model Coordinate early local market inputs, creator recommendations, market nuances, and feedback loops, translating them into clear global planning outputs. Maintain shared ways of working, planning templates, and governance that drive global consistency while supporting local relevance. Measurement, Learning & Cross-Functional Partnership Maintain KPI, reporting, and learning frameworks and translate campaign performance into actionable recommendations for future planning. Build and maintain planning tools, playbooks, and knowledge resources that improve speed, clarity, and consistency. Create concise stakeholder updates and leadership readouts, partnering cross-functionally to resolve planning needs and improve execution readiness. What we're looking for: 7+ years of experience in influencer marketing, creator strategy, brand planning, social strategy, entertainment marketing, digital marketing, or integrated campaign planning. Bachelor's degree in marketing, communications, advertising, business, or a related field; equivalent experience considered. Strong understanding of the creator landscape , social platforms, gaming communities, entertainment culture, youth audiences, and emerging platform behaviours. Experience translating audience insights, cultural signals, creator trends, and business priorities into clear campaign strategies and planning recommendations. Experience supporting portfolio prioritisation, investment planning, measurement, and global/local ways of working in a complex or matrixed organisation. Strong project management and communication skills, with the ability to manage multiple workstreams and synthesise complex information into clear presentations and recommendations. Comfort working with KPIs and campaign performance data and translating results into practical planning implications. Collaborative working style with the ability to build trust across activation teams, local markets, agencies, and cross-functional stakeholders. AI fluency or willingness to rapidly adopt AI-enabled tools for research, trend scanning, reporting, knowledge management, and planning efficiency. Highly organised, proactive, and comfortable operating in a fast-paced environment with shifting priorities and high-visibility initiatives. Genuine passion for PlayStation, gaming, creators, entertainment, sports, youth culture, and the broader cultural landscape. Benefits: Discretionary bonus opportunity Hybrid working model (FlexModes) Private Medical Insurance Dental Scheme 25 days holiday per year On Site Gym Subsidised Café Free soft drinks On site bar Access to cycle garage and showers Please note, Sony Interactive Entertainment conducts background checks at the offer stage for all new employees (which may include criminal background checks for some roles) and will need to process personal information to support these checks. Please refer to our Candidate Privacy Notice (where applicable) for more information about what personal information we collect, how we use it, who we share it with, and your data protection rights. Equal Opportunity Statement: Sony is an Equal Opportunity Employer. All persons will receive consideration for employment without regard to gender (including gender identity, gender expression and gender reassignment), race (including colour, nationality, ethnic or national origin), religion or belief, marital or civil partnership status, disability, age, sexual orientation, pregnancy, maternity or parental status, trade union membership or membership in any other legally protected category. We strive to create an inclusive environment, empower employees and embrace diversity. We encourage everyone to respond. Sony Interactive Entertainment is a Fair Chance employer and qualified applicants with arrest and conviction records will be considered for employment.

Требования: — 2+ года опыта в influencer marketing полного цикла — опыт работы с US creators О компании: Spiry — платформа, которая соединяет бренды и блогеров и увеличивает результат обоих Размер команды — 11-50 человек Инвестиции — есть, не раскрываются Формат работы: удалённый

Location: United States, San Mateo, CA Why Sony Interactive Entertainment? Sony Interactive Entertainment isn’t just the Best Place to Play — it’s also the Best Place to Work. Sony Interactive Entertainment (SIE) is the company behind the PlayStation brand. As a subsidiary of Sony Group Corporation, we’re part of a proud legacy of innovation and excellence. SIE is a dynamic technology company, delivering cutting-edge hardware and network services to more than 100 million people and an entertainment leader, home to some of the most beloved and recognizable intellectual properties (IP) in the world. Our role at SIE is to create and nurture the experiences under the PlayStation brand, a name synonymous with entertainment excellence and creativity. Sr. Manager, Influencer Planning San Mateo, CA (Collab) The Sr. Manager, Influencer Planning is a strategic planning leader responsible for building and operationalizing PlayStation's global influencer planning framework across the portfolio of games, hardware, services, sponsorships, and brand campaigns. Reporting to the Sr. Director, Marketing Partnerships & Activations, this role will define the influencer/creator plan & approach, portfolio prioritization, global/local planning processes, measurement frameworks, and investment recommendations that enable Influencer Partnerships & Activations to execute with greater clarity, consistency, and impact. This role will work in close partnership with the Influencer Partnerships team, as well as Brand, Media, Studios, Social, PR/Communications, and local market teams. The role is designed to strengthen upstream planning while allowing the activation team to focus on creator relationships, campaign delivery, and operational excellence. Key Responsibilities: Influencer Planning Develop and evolve PlayStation's global influencer planning framework across priority portfolio moments. Translate audience objectives, business priorities, and cultural opportunities into clear influencer strategies and recommendations. Define integrated approaches across paid, earned, creator advocacy, Playmakers, talent partnerships, events, sponsorships, and local activation. Establish consistent briefs, planning calendars, inputs, and decision-making frameworks across influencer workstreams. Audience, Creator & Cultural Intelligence Build a consistent view of priority audiences, creator archetypes, communities, platforms, and cultural behaviors relevant to PlayStation. Identify emerging creator, gaming, entertainment, sports, youth culture, and platform trends, partnering with Insights and Analytics to translate them into actionable strategy. Portfolio Prioritization & Investment Strategy Define where influencer support should be full-service, lighter-touch, locally led, agency-supported, or enabled through scalable playbooks. Develop investment and resource recommendations across priority initiatives, balancing business impact, cultural opportunity, audience reach, and available resources. Global / Local Planning Model Build and maintain a global planning model that incorporates local market expertise and establishes clear roles, inputs, briefing expectations, and feedback loops. Drive global consistency while enabling local cultural relevance, platform nuance, and creator-market fit. Measurement, Learning & Cross-Functional Leadership Define KPI, reporting, and learning frameworks that measure audience impact, cultural relevance, creator advocacy, engagement, efficiency, and business contribution. Translate campaign performance and learnings into future planning recommendations in partnership with activation leads, agencies, Analytics, and local markets. Serve as a strategic partner to cross-functional teams and senior leadership, providing clear recommendations on influencer opportunities, priorities, investment, and tradeoffs. Build tools, templates, AI-enabled workflows, and operating rhythms that improve speed, clarity, and scalability across the function. Skills and Qualifications: 10-12+ years of experience in influencer marketing, creator strategy, talent partnerships, brand marketing, integrated marketing, entertainment marketing, or social-first audience strategy. Bachelor's degree in marketing, advertising, communications, business, or a related field; equivalent experience considered. Proven experience developing global influencer programs for major consumer brands, entertainment companies, gaming companies, studios, agencies, platforms, or technology brands. Deep understanding of the creator economy, social platforms, gaming communities, youth culture, talent/influencer models, and the behaviors shaping cultural relevance today. Strong strategic planning capability, including audience definition, portfolio prioritization, brief development, measurement frameworks, and investment recommendations. Experience building operating models, planning processes, playbooks, and cross-functional ways of working in complex matrixed organizations. Strong executive communication skills, including the ability to synthesize complex information into clear recommendations and persuasive exec-level presentations. Demonstrated ability to influence senior stakeholders and partner effectively across Brand, Product Marketing, Studios, Local Markets, PR/Comms, Social, Media, Legal, Finance, Procurement, and agency teams. Strong analytical orientation with the ability to define KPIs, interpret campaign results, identify learnings, and translate data into future planning decisions. AI fluency or willingness to rapidly adopt AI-enabled workflows for cultural trend scanning, creator discovery, reporting, knowledge management, and planning efficiency. Highly organized, proactive, and comfortable operating in a fast-paced environment with competing priorities, confidential information, and high-visibility initiatives. Genuine passion for gaming, entertainment, creators, sports, youth culture, and the PlayStation brand. At SIE, we consider several factors when setting each role’s base pay range, including the competitive benchmarking data for the market and geographic location. Please note that the base pay range may vary in line with our hybrid working policy and individual base pay will be determined based on job-related factors which may include knowledge, skills, experience, and location. In addition, this role is eligible for SIE’s top-tier benefits package that includes medical, dental, vision, matching 401(k), paid time off, wellness program and coveted employee discounts for Sony products. This role also may be eligible for a bonus package. Click here to learn more. The estimated base pay range for this role is listed below. $194,200 — $291,400 USD Please note, Sony Interactive Entertainment conducts background checks at the offer stage for all new employees (which may include criminal background checks for some roles) and will need to process personal information to support these checks. Please refer to our Candidate Privacy Notice (where applicable) for more information about what personal information we collect, how we use it, who we share it with, and your data protection rights. Equal Opportunity Statement: Sony is an Equal Opportunity Employer. All persons will receive consideration for employment without regard to gender (including gender identity, gender expression and gender reassignment), race (including colour, nationality, ethnic or national origin), religion or belief, marital or civil partnership status, disability, age, sexual orientation, pregnancy, maternity or parental status, trade union membership or membership in any other legally protected category. We strive to create an inclusive environment, empower employees and embrace diversity. We encourage everyone to respond. Sony Interactive Entertainment is a Fair Chance employer and qualified applicants with arrest and conviction records will be considered for employment.

Задачи: — Искать и подбирать блогеров под целевую аудиторию и эстетику бренда. — Вести переговоры и договариваться об условиях размещений. — Формировать и вести базу блогеров, поддерживать регулярную коммуникацию. — Готовить ТЗ, передавать материалы и контролировать сроки выхода интеграций. — Собирать и анализировать статистику: охваты, ER, переходы, конверсии. — Готовить отчеты по проведенным интеграциям. — Следить за трендами influence-маркетинга и предлагать новые форматы сотрудничества. Требования: — Опыт работы с блогерами и интеграциями от 1 года. — Умение вести переговоры и выстраивать коммуникацию. — Насмотренность, чувство стиля и понимание соответствия блогера эстетике бренда. — Самостоятельность, ответственность и умение вести несколько процессов одновременно. — Умение работать с аналитикой и оценивать эффективность интеграций. — Будет преимуществом опыт в ивентах, арт, fashion или премиальном сегменте, а также собственная база блогеров или установленные контакты. Условия: — Полная занятость, график 10:00–19:00. — До октября работа полностью удаленно, далее гибридный формат: 3 дня в неделю в офисе в центре Москвы. — Возможность посещать мероприятия «Феномен Культуры». — Работа с культурным проектом и сильным визуальным продуктом. — Возможности для профессионального развития, обучения и роста.

Компания — технологический стартап, разрабатывающий и производящий собственное сетевое оборудование: роутеры, точки доступа, телеком-железо для дома и бизнеса. Продукт строится с нуля, команда растёт. Задачи: — вести соцсети бренда, участвовать в контент-плане и SMM-стратегии — координировать креаторов: ставить задачи, следить за сроками — искать референсы, тренды, форматы; следить за конкурентами — работать с микро- и мидл-блогерами: поиск, база контактов, переговоры, ТЗ, контроль выхода публикаций — вести документацию по интеграциям и маркировку рекламы (по регламенту, с проверкой) — помогать с отзывами на маркетплейсах Требования: — вести соцсети бренда, участвовать в контент-плане и SMM-стратегии — координировать креаторов: ставить задачи, следить за сроками — искать референсы, тренды, форматы; следить за конкурентами — работать с микро- и мидл-блогерами: поиск, база контактов, переговоры, ТЗ, контроль выхода публикаций — вести документацию по интеграциям и маркировку рекламы (по регламенту, с проверкой) — помогать с отзывами на маркетплейсах Условия: — официальное оформление по ТК РФ

Эдюсон – аккредитованная ИТ-компания и ведущий сервис корпоративного онлайн-обучения. С 2013 года курсы прошли более 550 000 сотрудников крупных компаний. В 2020 году запущена Академия Эдюсон для создания курсов по новым профессиям и навыкам с участием экспертов из крупных компаний. Команда выросла с 40 до 300+ человек за 3 года. Задачи: — Разработка стратегии продвижения через рекламные размещения на ресурсах партнеров и блогеров. — Менеджмент блогеров/стримеров: формирование ТЗ и брифов, контроль графика размещения контента, формирование ценообразования, контроль договоренностей, формирование бюджета и контроль выплат. — Формирование и согласование плана по количеству, периодичности, тематике и стилистике публикаций. — Анализ рынка, аудитории, конкурентов и эффективности рекламных кампаний. — Поиск партнеров и заключение договоренностей о рекламных размещениях и интеграциях. — Ведение финансовой и маркетинговой отчетности по блогерам, контроль размещения контента. Требования: — Опыт работы с блогерами (YouTube, Telegram, MAX и др.) и понимание специфики продвижения через Influence-каналы. — Понимание маркетинговых метрик и аналитики. — Навык копирайтинга для составления ТЗ и контроля написания продающих текстов. — Проактивность и ответственность. — Грамотное владение русским языком. Условия: — Полностью удалённая работа, график full-time 5/2 с 10-19 мск. — Оформление по ТК РФ. — Ежемесячный бонус за выполнение KPI со 2-го месяца. — Возможность построить новый процесс в быстрорастущей компании. — Доступ к онлайн-курсам Eduson. — Минимум бюрократии, адекватное окружение, сплоченное общей целью. — Интересные проекты и задачи.

Задачи: — Искать и подключать инфлюенсеров, KOL и IB-партнеров; — Вести полный цикл: поиск, outreach, переговоры, запуск и сопровождение; — Анализировать аудиторию, качество трафика, вовлеченность и фрод; — Оценивать кампании по FTD, Revenue, CPD, ROI и масштабировать эффективные связки; — Тестировать новые GEO, форматы и модели сотрудничества; — Работать с блогерами, агентствами и аналитическими платформами; — Курировать 1-2 Junior/Middle менеджеров. Требования: — 4+ года в influencer marketing, 2+ года в аналогичной роли; — Опыт самостоятельного поиска блогеров, переговоров и запуска интеграций; — Понимание performance-подхода и ключевых метрик; — Сильные аналитические и переговорные навыки; — Опыт с Modash или аналогами; — Английский B2/C1. Плюсом будет опыт в trading, fintech, crypto, iGaming, affiliate/performance marketing, работа с LATAM, SEA или South Asia, испанский/португальский языки. Условия: — Офис в Лимасоле; — Поддержка релокации; — 22 рабочих дня оплачиваемого отпуска; — Обеды, фрукты, снеки и кофе; — Гибкое начало рабочего дня; — Английский и греческий в офисе для сотрудника и семьи; — Компенсация спорта и обучения; — Участие в конференциях и профессиональное развитие; — Возможности вертикального и горизонтального роста; — Корпоративные активности и тимбилдинги.