Location: Remote
About GiveDirectly
What if the most effective way to fight poverty was also the simplest: give people money and trust them to decide what they need?
Since 2011, GiveDirectly has proven that idea at scale. We’ve delivered more than $1B in cash directly to 2+ million people living in poverty and crisis across 15 countries, and rigorous research shows the results: healthier kids, stronger businesses, sturdier homes, and more resilient families and local economies. Cash is now widely recognized as one of the most scalable, cost-effective, and dignified forms of aid.
Our ambition goes beyond our own programs. We want cash to become the benchmark for aid, much as the index fund became the benchmark for investing, so that every aid dollar is held to one question:
is this doing more good than giving the money directly to people living in poverty?
We’re growing fast, and this is a rare and important moment to join.
We expect to hit $1B in revenue in 2026 with significant growth forecast for 2027. At the same time we are building a new technology stack and operating model designed for a roughly 10x change in scale, and we are actively pursuing partnerships with major funders to move even more money in bigger ways, to people who need it. We are known for our extensive integration of technology into field processes; our quantitative approach to performance measurement; and our commitment to rigorous, independent, experimental evaluation of our impact, with multiple Randomized Control Trials completed and others in progress.
How we work
Our team spans 20+ countries and 69 languages. Our culture is candid, analytical, and non-hierarchical. We expect high ownership and give people real responsibility early. Our values are central to how we hire, work, and grow, and they are deliberately opinionated:
Recipients first.
Recipients’ preferences come before those of donors or ourselves.
Team next.
We optimize for organizational success, not individual success.
Be proactively candid.
We say what we believe and share information openly.
Create positive energy.
We aim to be a source of energy for colleagues, not a drain.
Think rigorously; act quickly.
We reason from first principles, then act rather than debate.
Know yourself and grow.
We own our imperfections and seek feedback to grow.
Accept reality. Propose solutions.
We focus on what can change and bring solutions, not just problems.
Be productively ambitious.
We take risks for step-change impact, not incremental progress.
If they describe how you like to work and they energize you, this could be a great fit.
Want to learn more? Read and listen:
We are one of
Time100’s
Most Influential Companies of 2026, and our work has been covered by
The Economist
,
NPR
,
TED
, and
The Washington Post
. We're now preparing to deliver billions of dollars a year to people in extreme poverty, if funding allows.
Read our CEO's essay
on what that will take.
Location:
This role is fully remote but must overlap with an East Africa timezone by at least 3 hours.
We are unable to sponsor or take over sponsorship of employment visas in the U.S. or U.K. at this time.
About this role
Individual Giving has set an objective to double new donor acquisition in 2027 and expand our awareness through brand ads for key segments. Paid media is the biggest lever we have to get there, and as Growth Manager, Paid Media, you'll own delivery of this important priority. To help get us there, GiveDirectly is planning to expand its spend on paid media.
We are looking for someone who will be a strong cultural fit—curious, keen not to follow industry standards but to look for disproportionately high-leverage opportunities, keen to constantly learn and adjust, and comfortable launching a paid program without agency support. This role would suit someone comfortable in a fast-paced environment, able to pivot and change tactics based on data and changing circumstances.
Reporting to our Director of Individual Giving, you’ll manage all paid acquisition for Individual Giving across Meta, Google, YouTube, and TikTok, and also work closely with the VP of Marketing to manage all upper-funnel media buys (e.g., newsletters, podcasts, etc.) for both the Individual Giving and Marketing teams. This role is responsible for executing our paid media program end to end, including negotiating and managing contracts, creating ads, capturing screenshots for documentation, publishing campaigns, and monitoring performance. You will also build our tracking and attribution systems and use that data to grow both one-time and monthly giving. To do so, we are looking for a strong individual contributor who is comfortable executing within the platforms without a big team or agency.
The Individual Giving team is responsible for generating revenue across donors with an annual gift below $50k. To do so, the Individual Giving team executes compelling public fundraising campaigns, drives creative donor-facing content, and tests new marketing initiatives aimed at expanding our donor base and raising awareness of direct cash transfers. You’ll join a small but high-performing team that runs several campaigns at once and works with a lot of independence. You’ll partner with Brand and Marketing colleagues each campaign cycle to ensure integrated marketing across all public-facing materials.
Level:
Manager (we are willing to hire at Senior Manager for more experienced candidates)
Reports To:
Director of Individual Giving
Travel Requirement:
Must be able to travel ~1–2 times per year to one of our countries of operation for team retreats or field visits
What you’ll bring:
3–5+ years in growth or performance marketing with a proven track record running paid media to a conversion or revenue target, in-house or agency, across Meta, Google, YouTube, and emerging platforms. Non-profit experience is a plus, but not required.
Experience managing a paid media budget of at least US$5M a year with a track record of strong performance measurement, with the discipline to trust your own data over platform recommendations and the judgment to know when to scale a channel, cut it, or admit it isn't working—pause and reset.
A genuine test-and-learn habit: you design multivariable testing across creative, audience, messaging, and landing pages, using these insights to scale the program.
Strong written communication, the ability to own creative direction of ads (from conception and drafting through launch), and experience with or a strong eye for graphic design (Figma, Canva). You’ll work with content creation teams for bigger projects, but initial ideation and direction should come from you.
Strong, succinct communication, and the ability to work productively with a Brand and Marketing team focused on brand awareness.
Alignment with
GiveDirectly’s values
and active demonstration of our core competencies: emotional intelligence, problem solving, project management, follow-through, and fostering inclusivity.
Experience with tracking and attribution to ensure detailed reports are shared with senior management.
Bonus skills:
Experience with our tech stack (WordPress, Salesforce, PostHog, Google Analytics, Tableau, Zendesk, Ahrefs) or similar tools.
Experience with paid ads with a non-profit of a similar size or an agency supporting non-profits.
What you’ll do
Own paid media strategy and performance to execute growth and brand goals
Develop and execute the paid digital fundraising strategy that acquires new donors, grows revenue, and strengthens long-term supporter value across Meta, Google, YouTube, TikTok, programmatic, and emerging platforms (approx. 50% of time).
Run top-of-funnel brand ads, from placement and contracting to creative direction and development, including podcasts, OOH, and connected TV (approx. 30% of time).
Manage and optimize paid investment daily, monitoring spend, pacing, cost per acquisition, and conversion, and reallocating budget as performance dictates.
Run a continuous test-and-learn program across audiences, creative messaging, channels, landing pages, and donation experiences, and turn results into decisions rather than reports.
Make key and strategic recommendations to the Director of Individual Giving and VP of Marketing on where budget spend should be allocated based on performance data.
Grow one-time and monthly giving through paid
Run acquisition and conversion campaigns for both one-time and monthly giving, testing paid tactics to grow the recurring program—the fastest-growing part of our portfolio.
Optimize the digital supporter journey so paid campaigns connect cleanly to landing pages, donation forms, email, and CRM, maximizing conversion and retention.
Analyze acquisition, conversion, revenue, and retention trends by segment to inform where the next dollar goes.
Measurement & Reporting
Stand up standardized paid-channel attribution and UTM tracking so acquisition spend is evaluable outside the ad platforms.
Build and maintain performance dashboards that connect campaign, website, and CRM data into a single view of what each channel returns.
Develop a forecasting model that projects cost per acquisition and revenue by channel, so budget increases are decisions rather than bets.
Report to senior management on budget and paid campaign performance on a bi-weekly basis.
This role might not be for you if
You are used to relying on an agency for recommendations or ad builds in the platforms themselves.
You do not have experience/familiarity with both upper-funnel and direct conversion paid advertising.
You are not comfortable managing projects from A–Z, including ideation, planning, launching, testing, iterating, and evaluating.
What success looks like in 12–18 months
A clear, measurable contribution to the 2027 goal of doubling new donor acquisition, with a 50–70% share of new monthly donors acquired through paid.
The Google Ad Grant is fully deployed against upper-funnel objectives, in compliance, and contributing measurable qualified traffic.
A documented acquisition model forecasts cost per acquisition and revenue by channel accurately enough to justify a materially larger paid budget.
Compensation
At GiveDirectly, we strive to pay our employees generously and equitably. We use an accredited third-party salary aggregator to calculate what we believe to be competitive pay based on role, location, and cost of living. We also have a no-negotiation policy to ensure we are paying staff equitably across roles. Read more about our compensation philosophy
here
. Unless otherwise noted, the benefits stipend may be used to cover benefits or taken as additional taxable income.
This role is fully remote, so if you are not based in Kenya, the US, or the UK, we will share an estimated salary benchmark for the country you are based in during the hiring process.
United States
Base Salary:
$99,940
Bonus at Target Performance:
10%
Annual Benefits Stipend:
$21,393
United Kingdom
Base Salary:
£66,150
Bonus at Target Performance:
10%
Annual Benefits Stipend:
£2,760
Kenya
Base Salary:
$65,000
Bonus at Target Performance:
10%
Annual Benefits Stipend:
$8,454
#LI-REMOTE
Working at GiveDirectly
GiveDirectly is an Equal Opportunity Employer. All qualified applicants are considered for employment without regard to the person’s race, color, religion, national origin, sex, sexual orientation, age, marital status, veteran status, disability, or any other characteristic protected by applicable law.
Flagging for US applicants:
We invite you to "
Know Your Rights
" as an applicant.
Commitment to Safeguarding
As a global organization working with communities to eliminate extreme poverty, GiveDirectly takes the safeguarding of its recipients, staff, and partners seriously. To that end, GiveDirectly is a member of the
Misconduct Disclosure Scheme
, and will systematically check with previous employers about any abuse or misconduct related matters involving potential new hires. We may also employ other robust pre-hire screens, including in-depth reference checks, criminal background checks, and sanctions screens.
These efforts help us continue to build and maintain trust with the communities we work with, and prevent abuse to our recipients and staff.
**GD is committed to observing all local, national and international laws that protect people and basic human rights of all. GD is committed to a policy of “zero tolerance when it comes to preventing, reporting, or responding to any form of abuse or exploitation.” and expects anyone who works for GD to uphold the protection and safeguarding of our recipients as a priority.**
Reasonable Accommodations
We are committed to fostering an inclusive and accessible work environment. If you require any accommodations during the application or interview process, or to perform the essential functions of the role, please email us at careers@givedirectly.org with the email subject “Accommodation Needed”. We will work with you to ensure reasonable accommodations are made to support your needs.
Want to put your best foot forward on your GiveDirectly application?
Take a look at our
Candidate Application Prep Guide
!
УдалённоThis role is fully remote but must overlap with an East Africa timezone by at least 3 hours
About company:
Adult marketplace
We are seeking an experienced Linkbuilder / Outreach Specialist for international SEO projects in various Tier-1 countries and RU.
Ideally we need a specialist with practical experience in the niche, our own donor database, site contacts, and verified contractors who can quickly get to work.
Tasks:
— Search and purchase high-quality links.
— Direct outreach to website owners and webmasters.
— Find new donors and continuously expand our base.
— Negotiate placement prices and terms.
— Guest Posts, Link Insertions, directories, Crowd, submissions, and other formats.
— Analyze competitors' link profiles and find their donors.
— Search for sites outside of standard exchanges.
— Monitor placements, indexing, and link integrity.
— Database management: GEO, contacts, cost, metrics, and placement history.
— Work with multiple projects and different Tier-1 countries.
Requirements:
— 1-2 years of link building experience, preferably with projects in the Adult niche.
— Own database of verified topical donors.
— Verified contractors and webmaster contacts are a big plus.
— Experience with independent outreach and negotiations.
— Ability to evaluate donor quality and link profiles.
— Basic understanding of SEO, links, and Google metrics.
— Understanding of anchor text lists and link promotion principles.
— Ahrefs / Semrush / Majestic or similar.
— English level at least B2: confident written communication, independent outreach, and negotiations with foreign webmasters and site owners.
A big plus is:
— Experience working with platforms like ThePornList and similar directories, directories, review sites, and thematic resources.
— Direct contacts with platform owners.
— Large in-house donor database.
— Verified contractors with ready-made databases.
— Experience working with Tier-1 countries.
— Mass outreach and automated contact search.
— Ability to scale procurement across multiple projects.
Salary:
— Crypto 1000 - 2000 usdt based on exp
Задачи:
— Поиск и покупка качественных ссылок.
— Прямой аутрич владельцам сайтов и вебмастерам.
— Поиск новых доноров и постоянное расширение базы.
— Ведение переговоров по ценам и условиям размещения.
— Гостевые посты, вставки ссылок, каталоги, крауд, сабмиты и другие форматы.
— Анализ ссылочных профилей конкурентов и поиск их доноров.
— Поиск сайтов вне стандартных бирж.
— Мониторинг размещений, индексации и целостности ссылок.
— Управление базой данных: гео, контакты, стоимость, метрики и история размещений.
— Работа с несколькими проектами и разными странами Tier-1.
Требования:
— 1-2 года опыта в линкбилдинге, желательно с проектами в нише Adult.
— Собственная база проверенных тематических доноров.
— Проверенные подрядчики и контакты вебмастеров — большой плюс.
— Опыт самостоятельного аутрича и ведения переговоров.
— Умение оценивать качество доноров и ссылочных профилей.
— Базовое понимание SEO, ссылок и метрик Google.
— Понимание списков анкорных текстов и принципов продвижения ссылками.
— Владение Ahrefs, Semrush, Majestic или аналогичными инструментами.
— Английский не ниже B2: уверенное письменное общение, самостоятельный аутрич и переговоры с иностранными вебмастерами и владельцами сайтов.
Будет плюсом:
— Опыт работы с платформами типа ThePornList и аналогичными каталогами, сайтами отзывов и тематическими ресурсами.
— Прямые контакты с владельцами платформ.
— Большая внутренняя база доноров.
— Проверенные подрядчики с готовыми базами.
— Опыт работы с странами Tier-1.
— Массовый аутрич и автоматический поиск контактов.
— Умение масштабировать закупки по нескольким проектам.
Зарплата:
— Криптовалюта 1000 - 2000 USDT в зависимости от опыта.
УдалённоМожно работать из любой страны
Не хотите искать каждый день?
Настройте подбор один раз, и подходящие вакансии будут сами приходить в Telegram.
Настройте подбор, и подходящие вакансии будут приходить в Telegram.
Location: Remote, Ukraine
Hi!
We are
Boosta, a holding tech company
that creates, develops, and invests in digital businesses with global potential. Today, we collaborate with over 800 specialists from different parts of the world, and millions of users use our products and services.
We’re looking for a skilled Strong Middle SEO Spesialist to bring their expertise and experience to Maranello and help strengthen the team.
Maranello specializes in driving organic traffic in the iGaming niche across Tier-1 and Tier-2 markets. The team combines deep SEO expertise with an engineering-driven approach to processes to deliver stable, high-quality traffic to its partners. That’s why we’re looking for a strong, ambitious Strong Middle SEO Spesialist who is ready to thrive in a fast-paced environment.
What will be your focus:
Managing an assigned group of websites under the guidance of the SEO Team Lead.
Analyzing website indexing, rankings, traffic, and technical health to identify issues and growth opportunities.
Preparing proposals for SEO improvements and implementing the agreed action plan.
Collecting and clustering semantics, building page structures, and optimizing metadata and internal linking.
Preparing technical requirements for Content, Dev, and Link Building teams and verifying the implementation of SEO requirements.
Reviewing websites before launch and after changes are implemented.
Working with automation tools, identifying repetitive manual operations, and suggesting ways to streamline them.
Participating in SEO tests by documenting baseline metrics, implemented changes, and results.
Maintaining a history of changes and providing concise reports on what was done, the results achieved, areas requiring attention, and next steps.
You’re our perfect match if you:
Have experience managing several SEO projects simultaneously, with the ability to organize your work, monitor performance, and prioritize tasks.
Have strong core SEO expertise, including semantics, clustering, website structure, on-page optimization, internal linking, and link-building principles.
Have hands-on technical SEO experience, including indexing, robots.txt, sitemaps, canonicals, redirects, duplicates, and response codes.
Can analyze data from GSC, rank trackers, Ahrefs / Semrush, and crawlers, identify the reasons behind changes, and translate findings into specific actions.
Are confident working with Google Sheets / Excel, including formulas, data lookup and matching, filters, and pivot tables.
Can verify data accuracy, identify discrepancies between sources, and avoid drawing conclusions based on a single metric.
Can prepare clear technical requirements for Content and Dev teams and verify the results of their implementation.
Can independently complete the full cycle: identify a problem → propose a solution → implement agreed changes → evaluate the result.
It will be a plus if you have:
Experience in iGaming / Gambling, affiliate SEO, or other highly competitive niches.
Experience working with single-brand websites, newly registered domains, and multiple GEOs and languages.
Experience with large-scale website launches or managing dozens or more websites.
Experience using scripts, APIs, Apps Script, Python, n8n, or ready-made tools to automate routine tasks.
Hands-on experience using AI for analysis, content preparation, and material review while maintaining quality control.
Experience evaluating dropped domains, working with anchor plans, and assessing link-building results.
An understanding of the relationship between SEO traffic, offer clicks, registrations, FTDs, and revenue.
Here’s what the hiring process looks like:
Stage 1. Pre-screen.
Stage 2. Technical interview.
Stage 3. If needed, an additional interview.
Stage 4. Reference check.
Stage 5. Job Offer.
What we offer:
Flexible schedule
— work in a way that works best for you. What matters is the result.
Remote-first format
— no office requirement, with the option to work from our locations in Kyiv, Lviv, and Warsaw.
Performance-based compensation
— competitive pay and a profit-sharing model where your contribution to business growth directly impacts your income.
Bonuses and compensation reviews
— transparent, systematic, and built into the way we work.
Room to bring your ideas to life
— strong infrastructure, technical support, and the resources you need to grow and scale.
Health insurance and mental health support
— so you have the resources to pursue ambitious goals.
Learning budget
— we invest not only in the business but also in the people who drive it forward.
English lessons with a teacher and a speaking club
— to help you work confidently in a global environment.
Great team-building events and company parties
— because sometimes it’s worth putting work on pause and celebrating what we’ve achieved.
We celebrate important moments together
— giving gifts for special occasions in your life and career.
28 working days of vacation per year,
up to 30 days of sick leave with medical confirmation, and preservation of all public holidays — so you can fully recharge between big wins.
Depth, expertise, and results — if that sounds like you, join Maranello.
Задачи:
— Контроль стратегии контента компании от идеи до распространения
— Управление производством контента для привлечения и конверсии лидов
— Руководство командой креативщиков, балансировка административных и редакторских задач
— Оптимизация контента для конверсии, улучшение существующего контента, заполнение пробелов
— Работа с командами копирайтеров, графического дизайна, веб-разработки и соцсетей для планирования, создания и распространения контента
— Разработка комплексной стратегии контента на различных платформах, включая сайт компании, внешние и социальные каналы
— Создание и поддержание календаря контента для координации команды
— Корректура и редактирование материалов согласно бренд-гайдам
— Анализ отчетов по аналитике и поисковой эффективности для оценки успеха маркетинговых инициатив
— Регулярный аудит контента для обеспечения его точности, оптимизации и актуальности для целевой аудитории
— Внедрение SEO лучших практик совместно с внутренней SEO-командой для улучшения ранжирования контента
— Работа с командой по аутричу для повышения позиций сайта в поисковых системах
— Генерация новых идей для контента совместно с креативной и маркетинговой командами
Требования:
— Минимум 3 года опыта управления контентом в международной среде
— Подтвержденные навыки управления персоналом
— Исключительные навыки написания и редактирования текстов
— Отличные организационные способности
— Креативность
— Опыт работы с популярными CMS и аналитическими инструментами (Ahrefs, WordPress, Google Search Console)
— Хорошее понимание UX и оптимизации конверсии на странице
— Опыт работы с SEO лучшими практиками
— Уверенность в работе с различными заинтересованными сторонами, внутренними и внешними
— Способность работать и сдавать задачи в сжатые сроки
— Сильные навыки письменного и устного английского языка
— Умение точно выражать идеи и давать обратную связь
Плюсы:
— Знание веб-дизайна, включая CSS3, HTML5, JavaScript
— Базовые навыки графического дизайна
— Опыт работы с инструментами управления проектами (Asana)
Условия:
— Конкурентная зарплата, выплачиваемая с UK-счета как брутто
— Ответственность сотрудника за налоговые процедуры в стране проживания
— Удаленная работа в качестве независимого подрядчика
— График работы: понедельник-пятница, 8 часов 30 минут в день с 30-минутным перерывом, гибкий старт между 7:30 и 10:00 по времени Великобритании
— Дополнительные бонусы после оплачиваемого 3-месячного испытательного срока
— Оплачиваемые отпуска и больничные, а также другие бонусы
УдалённоSarajevo; Working hours: Mondays - Fridays, 8 hours 30 minutes per day inclusive of 30 mins break, with flexible start - that can be between 7:30 and 10:00 am, UK time zone
Задачи:
— Анализировать поисковый спрос, SERP, конкурентов, ключевые запросы и особенности разных GEO.
— Находить перспективные ключи, бренды и направления для запуска.
— Формировать и тестировать SEO-гипотезы: новые GEO, типы страниц, доменные подходы, контентные и ссылочные механики.
— Анализировать действия конкурентов и находить рабочие паттерны для адаптации и тестирования.
— Подбирать домены: новореги, EMD/PMD, дропы и другие варианты.
— Запускать и дорабатывать сайты через CMS, конструкторы и AI-инструменты.
— Работать со структурой сайтов, семантикой, кластеризацией, интентами, контентом и внутренней перелинковкой.
— Контролировать индексацию и базовую техническую оптимизацию.
— Работать с Google Search Console, Bing Webmaster Tools и системами аналитики.
— Использовать Ahrefs, Semrush, Keitaro или аналогичные инструменты.
— Отслеживать SEO-метрики, конверсии, клики, депозиты, EPC и другие показатели эффективности.
— Быстро запускать тесты и отсекать неэффективные гипотезы.
— Развивать успешные связки: контент, домены, страницы, ссылки, локальные сигналы и другие элементы.
Требования:
— Практический опыт в SEO и самостоятельного ведения проектов.
— Хорошее понимание Technical SEO и On-page SEO.
— Знание семантики, кластеризации, поисковых интентов, структуры сайта, мета-тегов, перелинковки и индексации.
— Опыт работы с Google Search Console, Bing Webmaster Tools, Ahrefs, Semrush или аналогичными инструментами.
— Понимание принципов анализа SERP и конкурентов.
— Опыт работы с несколькими GEO и понимание региональных особенностей поисковой выдачи.
— Умение самостоятельно запускать и тестировать SEO-гипотезы.
— Понимание связи между SEO-трафиком, конверсией и бизнес-результатом.
— Готовность использовать AI для контента, анализа, подготовки структур, ТЗ и рутинных задач.
Будет плюсом:
— Опыт работы с Tier-1 / Tier-2 / Tier-3 GEO.
— Практический опыт с дропами, подклейками, зеркалами, PBN, Parasite SEO и локальными ссылочными стратегиями.
— Опыт работы с EMD/PMD и brand-intent запросами.
— Опыт поиска новых брендов, ключевых направлений и ранних возможностей для органического роста.
— Опыт работы в условиях высокой конкуренции и быстро меняющейся поисковой выдачи.
— Опыт управления несколькими сайтами и SEO-гипотезами одновременно.
— Знание Keitaro или аналогичных трекинговых систем.
— Опыт работы с affiliate/performance-моделью и понимание FTD, депозитов, EPC и доходности трафика.
Условия:
— Удалённая работа из любой точки.
— Занятость full-time 5/2 с 10:00 до 18:00 по МСК.
— Уровень Junior / Junior+.
— Фиксированная зарплата от 500$ плюс KPI.
— Перед оффером оплачиваемый практический этап в несколько дней.
Location: Remote, Ukraine
Hi!
We are
Boosta, a holding tech company
that creates, develops, and invests in digital businesses with global potential. Today, we collaborate with over 800 specialists from different parts of the world, and millions of users use our products and services.
We’re looking for a skilled TL SEO to bring their expertise and experience to Maranello and help strengthen the team.
Maranello
specializes in driving organic traffic in the iGaming niche across Tier-1 and Tier-2 markets. The team combines deep SEO expertise with an engineering-driven approach to processes to deliver stable, high-quality traffic to its partners. That’s why we’re looking for a strong, ambitious TL SEO who is ready to thrive in a fast-paced environment.
What will be your focus:
Organizing the SEO team’s daily work in line with agreed goals and priorities.
Creating SEO plans, distributing tasks, monitoring execution, and reviewing the quality of specialists’ solutions.
Establishing systematic monitoring of a large website portfolio, including indexing, rankings, traffic, and technical health.
Identifying the causes of performance drops and growth opportunities, as well as preparing and implementing SEO improvement plans.
Implementing standards, templates, and checklists for large-scale website launches and ongoing website management.
Identifying processes for automation, preparing technical requirements for the Dev team, testing implementations, and introducing tools into the team’s workflows.
Organizing SEO tests, documenting results, and scaling validated approaches.
Coordinating SEO tasks with Content, Dev, Link Building, and Affiliate teams.
Providing reports on SEO performance, issues, and next steps.
Developing SEO specialists and participating in the professional assessment of candidates for the team.
You’re our perfect match if you:
Have hands-on experience managing a large portfolio of websites — hundreds or thousands of domains simultaneously, including grouping, bulk checks, monitoring, and prioritization of SEO activities.
Have strong technical SEO expertise, including indexing, crawling, canonicals, redirects, duplicates, sitemaps, robots.txt, and internal linking.
Have experience automating SEO processes, including data collection and processing, checks, alerts, reporting, and bulk operations.
Can prepare technical requirements for developers, define acceptance criteria, and verify implemented solutions.
Are proficient with GSC, Ahrefs / Semrush, Screaming Frog or similar tools, rank trackers, and Google Sheets for working with large datasets.
Have practical knowledge of semantics, website structure, content optimization, and link building.
Have experience managing an SEO team, including planning, task assignment, quality control, and specialist development.
Can conduct SEO tests, evaluate results, and scale successful solutions.
It will be a plus if you have:
Experience in iGaming, affiliate SEO, and single-brand projects.
Experience with large-scale website launches across multiple GEOs and languages.
Experience working with newly registered domains, evaluating dropped domains, using them, and monitoring redirect results.
Practical skills with Python, SQL, Apps Script, n8n, or other automation tools.
Experience with API integrations and building consolidated dashboards.
Experience using AI to scale SEO processes while maintaining quality control.
Here’s what the hiring process looks like:
Stage 1. Pre-screen.
Stage 2. Technical interview.
Stage 3. Test task (if needed).
Stage 4. Second technical interview (if needed).
Stage 5. Reference check.
Stage 6. Job Offer.
What we offer:
Flexible schedule
— work in a way that works best for you. What matters is the result.
Remote-first format
— no office requirement, with the option to work from our locations in Kyiv, Lviv, and Warsaw.
Performance-based compensation
— competitive pay and a profit-sharing model where your contribution to business growth directly impacts your income.
Bonuses and compensation reviews
— transparent, systematic, and built into the way we work.
Room to bring your ideas to life
— strong infrastructure, technical support, and the resources you need to grow and scale.
Health insurance and mental health support
— so you have the resources to pursue ambitious goals.
Learning budget
— we invest not only in the business but also in the people who drive it forward.
English lessons with a teacher and a speaking club
— to help you work confidently in a global environment.
Great team-building events and company parties
— because sometimes it’s worth putting work on pause and celebrating what we’ve achieved.
We celebrate important moments together
— giving gifts for special occasions in your life and career.
28 working days of vacation per year,
up to 30 days of sick leave with medical confirmation, and preservation of all public holidays — so you can fully recharge between big wins.
Depth, expertise, and results — if that sounds like you, join Maranello.
Location: Israel; Portugal; Poland
Workplace: remote
About airSlate
airSlate is a global SaaS technology company that develops no-code workflow automation, electronic signature, and document management solutions. Our award-winning products - SignNow, pdfFiller, DocHub, altaFlow, Instapage, and US Legal Forms - serve over hundreds of millions of users and more than one million customers worldwide, helping organizations of every size digitize processes, improve efficiency, and transform how they work.
We’re in an exciting phase of growth and transformation, with teammates in more than 20 countries across three continents and main hubs in the United States, Poland, Ukraine and Philippines.
At airSlate, we’re building value for customers and a culture where growth and innovation go hand in hand. We’re looking for people eager to shape products, scale a company, and thrive in a fast-moving environment.
About SignNow team:
We are a passionate and ambitious team of 140+ people on a mission to succeed with our award-winning signature solution – SignNow.
SignNow empowers over 28 million people at companies across the world to move fast with everything they need to send and eSign their documents. Increase productivity with document workflows, impress customers, and save money while maximizing ROI with SignNow.
And now, we are looking for a Senior Content Manager who is prepared to contribute to the next chapter of our company's growth.
The person will join the SignNow Product Marketing team and take on the responsibility of creating and managing content across the funnel, including the website, blog, email, sales collateral, and social, to support product launches, GTM campaigns, and sales enablement.
As Senior Content Manager, you will own content end to end, from brief to production, publishing, and optimization, working closely with the Principal Product Marketing Manager with direct line of sight into product strategy and launches.
What you'll be working on:
Create and execute content strategy: decide what we do, why, and what result we expect
Own content across its full lifecycle: brief, production, publishing, optimization, and performance review
Partner with Product Marketing, Design, Sales, and Customer Success to deliver content for product launches, GTM campaigns, and sales enablement
Optimize content based on performance data such as organic traffic, engagement, CTA conversion, and search visibility
Keep messaging consistent across all channels and formats, and fix drift when it appears
Use analytics tools such as GA4 and Ahrefs to understand what works, what doesn't, and why, and act on the findings
Evaluate and adopt new content technologies and platforms that improve quality or speed
Use AI writing tools
(e.g., ChatGPT, Claude) as a deliberate part of your workflow for ideation, drafting, and iteration, applying editorial judgment to every output
What we expect from you:
Proven experience creating content across multiple formats and channels, with a portfolio that shows range and quality
Experience in a B2B SaaS environment
A solid grasp of SEO fundamentals and conversion-focused writing
An understanding of marketing fundamentals, including funnel stages and how content serves each one
Technical comfort with CMS platforms and publishing and collaboration tools
Structured, integrated use of AI writing tools in your content workflow
Excellent English
What helps you rock:
B2B SaaS experience where your content contributed directly to pipeline, trial activation, or product adoption
Experience working with Product Marketing or Product teams on launch content or feature messaging
A product marketing background or training
A track record of turning content performance data into strategic decisions
What we offer
Flexible working environment - Our teams operate across the globe. We value in‑person collaboration in our hubs, but we also embrace remote and hybrid working. You can work from one of our offices in the United States, Poland, Romania or Ukraine, or remotely from many countries.
Competitive compensation and stock options - We offer salaries that reflect local market conditions and experience, plus a performance-based bonus system and stock options so you share in the company’s growth.
Professional growth and learning - We invest in your development through courses, conferences, and access to learning resources. We encourage career growth and internal mobility, supporting teammates who want to explore new opportunities within airSlate.
Health and well‑being - We provide comprehensive benefits tailored to each country, including health coverage, wellness programmes and access to fitness options. We also dedicate quarterly company-wide Mental Health Days, when everyone takes time off to rest and recharge.
Family‑friendly culture - Family life is part of who we are, and we embrace it in many forms. From flexibility for parents to our airSlate Junior Club for kids, to company-wide family days and our pet-friendly approach, we’re committed to making work and life easier to balance.
Giving back - We support charitable initiatives around the world through the airSlate Care programme. Our current focus includes humanitarian aid in Ukraine and other regions, matching employee donations and supporting causes chosen by our teams.
Open communication - We encourage transparent dialogue at all levels. From team discussions to company-wide Q&A sessions with our CEO, we make sure everyone has the chance to be heard and to influence how we grow.
It is airSlate's policy to comply with all applicable equal employment opportunity laws by making all employment decisions without unlawful regard or consideration of any individual’s race, religion, ethnicity, color, sex, sexual orientation, gender identity or expressions, transgender status, sexual and other reproductive health decisions, marital status, age, national origin, genetic information, ancestry, citizenship, physical or mental disability, veteran or family status or any other basis protected by applicable national, federal, state, provincial or local law. airSlate's policy prohibits unlawful discrimination based on any of these impermissible bases, as well as any bases or grounds protected by applicable law in each jurisdiction. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. airSlate is pleased to provide such assistance and no applicant will be penalized as a result of such a request. Pursuant to relevant law, where applicable, airSlate will consider for employment qualified applicants with arrest and conviction records.
Read our Recruitment Privacy Notice to Learn how we process your personal information.
Задачи:
— Проведение комплексных SEO и AI-visibility аудитов для новых и существующих аккаунтов, разработка приоритетных стратегий, охватывающих техническое SEO, оптимизацию страниц, контент, линкбилдинг и видимость в больших языковых моделях.
— Контроль выполнения стратегии, проверка результатов и соблюдения сроков.
— Ответственность за результаты аккаунтов, а не только за стратегический план.
— Мониторинг эффективности в органическом поиске и AI-платформах, выявление трендов и корректировка стратегии.
— Участие в регулярных звонках с клиентами, презентация выполненной работы, достигнутых результатов и планов, ответы на вопросы клиентов.
— Вклад в развитие методологии Manaferra по отслеживанию, влиянию и отчетности по видимости в AI-поиске.
Требования:
— Минимум 3 года опыта SEO в агентстве с успешным управлением несколькими аккаунтами.
— Практический опыт в GEO / AI поиске, включая работу с платформами ChatGPT, Gemini, Perplexity или аналогичными, понимание отличий от традиционного SEO.
— Сильные стратегические и аналитические навыки, умение оценивать сайты, конкурентную среду и данные, определять приоритеты.
— Отличное владение английским языком (письменно и устно), уверенность в презентациях для маркетинговых команд университетов США.
— Умение направлять работу коллег вне прямого подчинения через четкие инструкции и обратную связь.
— Готовность к звонкам в рабочие часы США.
— Владение инструментами Ahrefs, Semrush, Screaming Frog, Google Search Console, GA4.
— Знакомство с инструментами отслеживания AI-видимости (LLMPulse, Profound, Peec AI или аналогичные).
— Опыт работы с Looker Studio или аналогичными инструментами отчетности и дашбордами.
— Базовые навыки автоматизации (Google Sheets, Python или аналогичные).
Условия:
— Полностью удаленная, частичная занятость с гибким графиком.
— Владение портфелем аккаунтов и значительное влияние на работу агентства.
— Работа с выделенной командой специалистов, выполняющей стратегию.
— Участие в быстроразвивающейся области AI-видимости для высшего образования.
Процесс подачи заявки:
— Отправьте резюме, один-два примера SEO или GEO аудитов и стратегий (анонимизированные версии допустимы), портфолио или сводку аккаунтов с достигнутыми результатами (анонимизированные версии допустимы).
— Заявки направлять на careers@manaferra.com.
Задачи:
— Разрабатывать и реализовывать стратегии внешнего продвижения под разные проекты и гео.
— Анализировать ссылочные профили проектов и конкурентов.
— Работать с outreach, guest posts, crowd, каталогами, биржами, прямыми размещениями и другими источниками ссылок.
— Искать площадки и договариваться с вебмастерами.
— Контролировать качество, индексацию и эффективность ссылок.
— Спроектировать, запустить и развивать PBN-сеть.
— Искать и оценивать expired/drop-домены.
— Работать с аукционами, регистраторами, backorder-сервисами, хостингами и Cloudflare.
— Организовать развёртывание, настройку и наполнение сайтов PBN.
— Диверсифицировать инфраструктуру и снижать footprint сети.
— Планировать бюджет, оценивать эффективность вложений и готовить отчётность.
Требования:
— Опыт в линкбилдинге от 2 лет.
— Практический опыт в betting, casino, iGaming или других high-risk нишах.
— Опыт продвижения проектов в России/СНГ и зарубежных гео.
— Подтверждённый опыт самостоятельного построения и поддержки PBN.
— Умение находить и оценивать expired/drop-домены.
— Понимание принципов безопасной работы с PBN и минимизации footprint.
— Уверенная работа с Ahrefs, Majestic, Semrush или аналогичными инструментами.
— Умение оценивать качество доноров и эффективность ссылочного продвижения.
— Базовые технические навыки: WordPress, DNS, хостинги, Cloudflare.
— Английский, достаточный для общения с иностранными площадками и вебмастерами.
Будет плюсом:
— Опыт масштабирования PBN под несколько проектов и гео.
— Собственная база вебмастеров, площадок и подрядчиков.
— Опыт автоматизации линкбилдинга.
— Кейсы с измеримыми результатами.
Условия:
— Полностью удалённая работа.
— Полная занятость, график 5/2.
— Гибкое начало рабочего дня.
— Отдельный бюджет на домены, аукционы, хостинги, контент и SEO-инструменты.
— Возможность самостоятельно выстроить PBN-направление и влиять на стратегию продвижения.
Задачи:
— Разрабатывать и реализовывать стратегии внешнего продвижения под разные проекты и гео.
— Анализировать ссылочные профили проектов и конкурентов.
— Работать с outreach, guest posts, crowd, каталогами, биржами, прямыми размещениями и другими источниками ссылок.
— Искать площадки и договариваться с вебмастерами.
— Контролировать качество, индексацию и эффективность ссылок.
— Спроектировать, запустить и развивать PBN-сеть.
— Искать и оценивать expired/drop-домены.
— Работать с аукционами, регистраторами, backorder-сервисами, хостингами и Cloudflare.
— Организовать развёртывание, настройку и наполнение сайтов PBN.
— Диверсифицировать инфраструктуру и снижать footprint сети.
— Планировать бюджет, оценивать эффективность вложений и готовить отчётность.
Требования:
— Опыт в линкбилдинге от 2 лет.
— Практический опыт в betting, casino, iGaming или других high-risk нишах.
— Опыт продвижения проектов в России/СНГ и зарубежных гео.
— Подтверждённый опыт самостоятельного построения и поддержки PBN.
— Умение находить и оценивать expired/drop-домены.
— Понимание принципов безопасной работы с PBN и минимизации footprint.
— Уверенная работа с Ahrefs, Majestic, Semrush или аналогичными инструментами.
— Умение оценивать качество доноров и эффективность ссылочного продвижения.
— Базовые технические навыки: WordPress, DNS, хостинги, Cloudflare.
— Английский, достаточный для общения с иностранными площадками и вебмастерами.
Будет плюсом:
— Опыт масштабирования PBN под несколько проектов и гео.
— Собственная база вебмастеров, площадок и подрядчиков.
— Опыт автоматизации линкбилдинга.
— Кейсы с измеримыми результатами.
Условия:
— Полностью удалённая работа.
— Полная занятость, график 5/2.
— Гибкое начало рабочего дня.
— Отдельный бюджет на домены, аукционы, хостинги, контент и SEO-инструменты.
— Возможность самостоятельно выстроить PBN-направление и влиять на стратегию продвижения.
Задачи:
— Разрабатывать и реализовывать стратегии внешнего продвижения под разные проекты и гео.
— Анализировать ссылочные профили проектов и конкурентов.
— Работать с outreach, guest posts, crowd, каталогами, биржами, прямыми размещениями и другими источниками ссылок.
— Искать площадки и самостоятельно договариваться с вебмастерами.
— Контролировать качество, индексацию и эффективность полученных ссылок.
— Спроектировать, запустить и развивать PBN-сеть: сформировать подход к закупке доменов, инфраструктуре и масштабированию.
— Искать и оценивать expired/drop-домены: историю, тематику, ссылочный профиль, спам и возможные риски.
— Работать с аукционами, регистраторами, backorder-сервисами, хостингами и Cloudflare.
— Организовать развёртывание, настройку и наполнение сайтов PBN.
— Диверсифицировать инфраструктуру и снижать общий footprint сети.
— Вести учёт расходов на PBN и другие linkbuilding-каналы.
— Оценивать эффективность вложений и корректировать стратегию.
— Готовить понятную отчётность по проделанной работе и результатам.
Требования:
— От 2 лет опыта в линкбилдинге.
— Практический опыт в betting, casino, iGaming или других high-risk нишах.
— Опыт продвижения проектов в России/СНГ и зарубежных гео.
— Подтверждённый опыт самостоятельного построения и поддержки PBN.
— Умение находить и оценивать expired/drop-домены.
— Понимание того, как снижать footprint и работать с PBN на практике.
— Уверенная работа с Ahrefs, Majestic, Semrush или аналогичными инструментами.
— Понимание основных SEO-метрик и умение оценивать качество доноров.
— Базовые технические навыки: WordPress, DNS, хостинги, Cloudflare.
— Умение работать с аукционами, регистраторами и backorder-сервисами.
— Английский, достаточный для общения с иностранными площадками и вебмастерами.
— Самостоятельность: не ждём подробного ТЗ на каждый шаг — важно уметь предложить решение и довести его до результата.
Условия:
— Полностью удалённая работа.
— Полная занятость, 5/2, гибкое начало рабочего дня.
— Зарплата от 150 000 ₽ на руки.
— Отдельный бюджет на домены, аукционы, хостинги, контент и SEO-инструменты.
— Возможность самостоятельно выстроить PBN-направление.
— Возможность влиять на стратегию внешнего продвижения.
— Проекты в разных гео и высококонкурентных нишах.
Задачи:
— Анализировать органический трафик, позиции, поисковые запросы, CTR и данные Google Search Console.
— Собирать и кластеризовать семантику, анализировать поисковый интент и SERP.
— Проводить SEO-аудит сайта и находить технические проблемы.
— Работать с индексацией, canonical, redirects, sitemap, robots.txt, дублями и каннибализацией.
— Оптимизировать структуру сайта и внутреннюю перелинковку.
— Работать с on-page SEO: Title, Description, H1-H3, URL и контентом страниц.
— Анализировать конкурентов и находить новые точки роста.
— Определять, какие страницы нужно создать, обновить, объединить или доработать.
— Формировать SEO-требования и ТЗ для новых страниц и больших групп однотипных страниц.
— Ставить SEO-задачи разработчикам и контент-команде, контролировать их выполнение.
— Оценивать результаты изменений и приоритизировать следующие SEO-задачи.
Требования:
— Практический опыт SEO-продвижения сайтов.
— Хорошее понимание technical SEO, on-page SEO и content SEO.
— Умение работать с семантикой, поисковыми интентами и SERP.
— Опыт работы с Google Search Console, Google Analytics, Ahrefs, Semrush или аналогичными инструментами.
— Понимание индексации, crawling, canonical, redirects, sitemap и robots.txt.
— Опыт анализа структуры сайта и внутренней перелинковки.
— Умение находить причины роста или падения органического трафика.
— Опыт постановки SEO-задач разработчикам и контент-команде.
— Английский на уровне, достаточном для работы с англоязычным SERP и контентом.
Location: London, United Kingdom
Workplace: hybrid
About the Company
Global University Systems (GUS) is one of the world’s most dynamic, inclusive, and diverse education organisations. GUS is an international network of higher education institutions, brought together by a shared passion for accessible and industry-relevant qualifications. We deliver a wide variety of programmes, including bachelor’s degree programmes, master’s degree programmes, professional training, English Language training, and corporate & executive education. When someone chooses to study at one of our institutions, whether on campus in Europe, North America, Asia or even in their own home, they are joining a network of over 100,000 students worldwide. When you decide to work with GUS, you will be joining an industry leading, global organisation that has a reach in over 150 different countries.
Role Summary
Are you a gifted wordsmith with a knack for transforming ideas into compelling stories that engage audiences and drive action? As a Creative Copywriter at GUS, you will leverage innovative writing techniques and digital tools to captivate our prospective students and meet our organizational goals. We're looking for creative individuals with a passion for excellence and a drive for results.
As a Creative Copywriter, you will contribute to GUS' worldwide content initiatives, harnessing the power of technology and digital platforms to create unique and engaging campaigns that resonate with our brand's ethos. Your work will span across various channels, including organic and paid social media, PPC, SEO and local marketing efforts, harmonizing these elements to build a best-in-class content portfolio.
To excel in this role, you should be an exceptional communicator with a proven ability to conceptualize and implement creative ideas. You should know when to apply technology to accelerate the writing process and when human creativity is essential to the process.
To be an ideal candidate, you will have had extensive experience producing powerful written content for multinational companies. You should be a natural team player who wants to contribute to a creative environment where everyone can produce their best work.
If you're a passionate communicator who is excited by the prospect of shaping the future narratives of our brands and making an impact on a global scale, we invite you to apply for this exhilarating opportunity.
Key Activities and Responsibilities
As a Creative Copywriter at GUS, you will be responsible for:
· Developing compelling and creative copy for various organic and paid mediums, including social media, PPC, SEO, print and digital campaigns, and email journeys, while ensuring consistency in tone, style, and voice across all platforms and institutions.
· Utilizing technology and AI tools to enhance the copywriting process, while understanding when a human touch is necessary for the crafting of content.
· Working in alignment with the overall company's goals and marketing strategies, ensuring that your written content supports these objectives and helps to deliver the desired message to the targeted audience.
· Staying up to date on the latest trends in content and copywriting, implementing best practices in daily tasks and continuously seeking innovative ways to improve the quality and impact of written content.
· Working in coordination with the marketing teams to maintain a content calendar that aligns with the company's broader marketing and business goals.
· Ensuring all content and communication efforts take diversity, equity and inclusion (DEI) into consideration.
· Contributing to content audits on a regular basis to assess the effectiveness of our copywriting efforts, providing useful recommendations for improvements based on key metrics and analysis.
· Assisting in managing relationships with GUS’ internal brand partners, ensuring clear, persuasive and effective copy is provided for all collaborative efforts.
· Maintaining a high level of quality control to ensure all produced copy aligns with brand guidelines and is free of errors.
Qualifications and Education
Essential
· Undergraduate level or equivalent work experience
Desirable
· Digital marketing qualification
· Writing qualification
Experience
· Significant (5+ years) experience in creative copywriting for multiple channels, including social media, PPC, SEO, content marketing and PR.
· Demonstrated experience (2+ years) in a team-oriented environment, with the ability to collaborate and contribute to team projects.
· Strong research and analytical skills, including the ability to understand audience sentiment, analyse content performance and optimize copy based on performance data.
· An understanding of, and demonstrated interest in, emerging technologies that may impact copywriting including generative AI, automation tools, and data analytics.
· Strong project management skills, including the ability to manage multiple projects simultaneously, while ensuring timely execution.
· Excellent communication and interpersonal skills, including the ability to effectively present ideas to internal stakeholders and collaborate with cross-functional teams.
· Proven experience working collaboratively with an international team.
· Strong problem-solving skills and the ability to think strategically and creatively to continually improve the company's content and copywriting strategy.
· Expertise in Microsoft Office, particularly Word and PowerPoint.
· Fluency in English with excellent writing and editing skills, with a strong grasp of grammar and style.
· Knowledge of AP Style or other major style guides is a plus.
· A portfolio of work that demonstrates your writing abilities and creative skills.
· A demonstrated passion for the educational space
· Experience with content-related tools and services including SEO tools (such as SEMRush, Ahrefs), social media management tools (such as Buffer, Hootsuite) and content management systems (such as WordPress).
· Experience in digital marketing including SEO, social media advertising and content marketing.
The post holder may be asked to undertake different or additional duties in line with business requirements at the request of their line manager. There is an expectation that all employees will maintain the values of the Group and will comply with the code of conduct as well as equality and diversity, health and safety and safeguarding policies.
Please note that this will be a part-time role involving working 3 days a week.
Other information
We acknowledge receipt of your resume for a position at Global University Systems and sincerely appreciate your interest in our company.
We will screen all applicant CVs and select the candidates whose qualifications and experience meet our requirements. Please note due to the high volume of applications we will only contact you if you are selected to continue for the next stage of the recruitment process. We wish you every success.
GUS is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief.
Location: London, United Kingdom
Workplace: hybrid
About the Company
Global University Systems (GUS) is one of the world’s most dynamic, inclusive, and diverse education organisations. GUS is an international network of higher education institutions, brought together by a shared passion for accessible and industry-relevant qualifications. We deliver a wide variety of programmes, including bachelor’s degree programmes, master’s degree programmes, professional training, English Language training, and corporate & executive education. When someone chooses to study at one of our institutions, whether on campus in Europe, North America, Asia or even in their own home, they are joining a network of over 100,000 students worldwide. When you decide to work with GUS, you will be joining an industry leading, global organisation that has a reach in over 150 different countries.
Role Summary
Are you a gifted wordsmith with a knack for transforming ideas into compelling stories that engage audiences and drive action? As a Creative Copywriter at GUS, you will leverage innovative writing techniques and digital tools to captivate our prospective students and meet our organizational goals. We're looking for creative individuals with a passion for excellence and a drive for results.
As a Creative Copywriter, you will contribute to GUS' worldwide content initiatives, harnessing the power of technology and digital platforms to create unique and engaging campaigns that resonate with our brand's ethos. Your work will span across various channels, including organic and paid social media, PPC, SEO and local marketing efforts, harmonizing these elements to build a best-in-class content portfolio.
To excel in this role, you should be an exceptional communicator with a proven ability to conceptualize and implement creative ideas. You should know when to apply technology to accelerate the writing process and when human creativity is essential to the process.
To be an ideal candidate, you will have had extensive experience producing powerful written content for multinational companies. You should be a natural team player who wants to contribute to a creative environment where everyone can produce their best work.
If you're a passionate communicator who is excited by the prospect of shaping the future narratives of our brands and making an impact on a global scale, we invite you to apply for this exhilarating opportunity.
Key Activities and Responsibilities
As a Creative Copywriter at GUS, you will be responsible for:
· Developing compelling and creative copy for various organic and paid mediums, including social media, PPC, SEO, print and digital campaigns, and email journeys, while ensuring consistency in tone, style, and voice across all platforms and institutions.
· Utilizing technology and AI tools to enhance the copywriting process, while understanding when a human touch is necessary for the crafting of content.
· Working in alignment with the overall company's goals and marketing strategies, ensuring that your written content supports these objectives and helps to deliver the desired message to the targeted audience.
· Staying up to date on the latest trends in content and copywriting, implementing best practices in daily tasks and continuously seeking innovative ways to improve the quality and impact of written content.
· Working in coordination with the marketing teams to maintain a content calendar that aligns with the company's broader marketing and business goals.
· Ensuring all content and communication efforts take diversity, equity and inclusion (DEI) into consideration.
· Contributing to content audits on a regular basis to assess the effectiveness of our copywriting efforts, providing useful recommendations for improvements based on key metrics and analysis.
· Assisting in managing relationships with GUS’ internal brand partners, ensuring clear, persuasive and effective copy is provided for all collaborative efforts.
· Maintaining a high level of quality control to ensure all produced copy aligns with brand guidelines and is free of errors.
Qualifications and Education
Essential
· Undergraduate level or equivalent work experience
Desirable
· Digital marketing qualification
· Writing qualification
Experience
· Significant (5+ years) experience in creative copywriting for multiple channels, including social media, PPC, SEO, content marketing and PR.
· Demonstrated experience (2+ years) in a team-oriented environment, with the ability to collaborate and contribute to team projects.
· Strong research and analytical skills, including the ability to understand audience sentiment, analyse content performance and optimize copy based on performance data.
· An understanding of, and demonstrated interest in, emerging technologies that may impact copywriting including generative AI, automation tools, and data analytics.
· Strong project management skills, including the ability to manage multiple projects simultaneously, while ensuring timely execution.
· Excellent communication and interpersonal skills, including the ability to effectively present ideas to internal stakeholders and collaborate with cross-functional teams.
· Proven experience working collaboratively with an international team.
· Strong problem-solving skills and the ability to think strategically and creatively to continually improve the company's content and copywriting strategy.
· Expertise in Microsoft Office, particularly Word and PowerPoint.
· Fluency in English with excellent writing and editing skills, with a strong grasp of grammar and style.
· Knowledge of AP Style or other major style guides is a plus.
· A portfolio of work that demonstrates your writing abilities and creative skills.
· A demonstrated passion for the educational space
· Experience with content-related tools and services including SEO tools (such as SEMRush, Ahrefs), social media management tools (such as Buffer, Hootsuite) and content management systems (such as WordPress).
· Experience in digital marketing including SEO, social media advertising and content marketing.
The post holder may be asked to undertake different or additional duties in line with business requirements at the request of their line manager. There is an expectation that all employees will maintain the values of the Group and will comply with the code of conduct as well as equality and diversity, health and safety and safeguarding policies.
Please note that this will be a part-time role involving working 3 days a week.
Other information
We acknowledge receipt of your resume for a position at Global University Systems and sincerely appreciate your interest in our company.
We will screen all applicant CVs and select the candidates whose qualifications and experience meet our requirements. Please note due to the high volume of applications we will only contact you if you are selected to continue for the next stage of the recruitment process. We wish you every success.
GUS is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, or religion or belief.
Location: Almaty, Kazakhstan
Workplace: OnSite
SEO Specialist
Why work at Higgsfield AI?
Higgsfield AI is the fastest-scaling generative AI company in history: $1B in annualized revenue, 3x growth in the last four months, and a recent $500M funding round at a $5B valuation. We're building AI-powered video, image, and interactive content creation across 200+ frontier models, and organic search is one of our fastest-growing channels.
Who we are looking for
You don't need years of experience. We're looking for someone early in their career who:
- Understands the basics of SEO: keywords, on-page optimization, indexation, backlinks.
- Takes initiative, moves fast, and doesn't wait to be told what to do.
- Likes working with data and can turn numbers into simple, clear conclusions.
- Learns new tools quickly and is curious about AI.
- Writes in clear English.
What you will work on
- Research keywords and find new topics where Higgsfield can win traffic.
- Help launch and optimize landing pages and blog posts: briefs, meta tags, internal linking.
- Track rankings and traffic and spot what's working and what's not.
- Find opportunities for backlinks and mentions on other sites.
- Run small experiments, measure results, and scale what works.
Nice to have
- Hands-on experience with Google Search Console, Ahrefs, or Semrush.
- Your own site, blog, or project where you grew traffic.
- Interest in how AI assistants like ChatGPT and Perplexity pick sources.
The deal
- Competitive salary in USD, reviewed as you grow
- On-site role in our Almaty office
- Access to Higgsfield products and the AI tools we use internally
- Breakfast, lunch and good coffee on us
- Full-time position with high ownership and growth potential
Задачи:
— Написание контента на английском: посты, треды, статьи, туториалы и кейсы.
— Написание SEO-оптимизированных текстов на английском.
— Ведение и актуализация контент-плана.
— Разработка и тестирование новых форматов органических страниц.
— Верстка страниц в Webflow по готовым шаблонам, постановка задач верстальщику на нестандартные блоки.
— Внутренняя перелинковка и структура контентных кластеров.
— Аналитика в Google Search Console и Google Analytics 4, поиск точек роста.
— Отслеживание трендов в локальных LLM и ИИ-агентах, быстрая реакция на инфоповоды.
Требования:
— Английский от C1+.
— Базовое понимание SEO: семантика, структура страницы, мета-теги, внутренняя перелинковка.
— Опыт работы с Ahrefs или аналогами.
— Опыт с Webflow или готовность быстро разобраться.
— Опыт в IT; опыт на зарубежном рынке — плюс.
— Искренний интерес к AI: локальные модели, ИИ-агенты, новые релизы.
— Умение писать чисто и без воды — с использованием нейросетей и без.
— Понимание, что такое AI-slop, и навык редактировать ИИ-текст «для людей».
Условия:
— Международные AI-продукты и глобальная аудитория.
— Прямое взаимодействие с CMO и продуктовой командой.
— Возможность быстро вырасти в Marketing Manager.
— Обучение за счёт компании.
— 28 дней отпуска + 100% больничных.
— Гибкое начало рабочего дня с 10 до 12.
— Выплаты в рублях, валюте или USDT.
Задачи:
— Рост органического трафика и позиций по целевому семантическому ядру; улучшение технических и контентных факторов.
— Проработка UX и конверсионных улучшений: формирование и приоритизация гипотез, проведение A/B-тестов, оценка эффекта.
— Управление подрядчиками по SEO, веб-разработке и контекстной рекламе: постановка задач, контроль сроков и бюджета, приёмка результатов, оценка эффективности.
— Участие в планировании и контроле рекламных каналов performance-маркетинга, анализ эффективности, оптимизация бюджета.
— Сквозная аналитика и отчётность: расчёт ключевых метрик (CPL, CPA, CAC, ROI, P&L), выявление узких мест воронки, подготовка предложений по повышению эффективности.
Требования:
— Опыт SEO от 3 лет, понимание технической оптимизации, работы с CMS (1С-Битрикс), основы HTML/CSS.
— Понимание принципов линкбилдинга и работы с внешними площадками.
— Уверенное владение Яндекс.Вебмастером, Google Search Console, SEO-инструментами анализа (Serpstat, Ahrefs и аналоги).
— Опыт управления подрядчиками и постановки ТЗ разработчикам, контроль результата.
— Уверенное владение Яндекс Метрикой, инструментами веб-аналитики, SEO-инструментами.
— Понимание принципов контекстной рекламы (Яндекс Директ) и performance-маркетинга.
— Умение работать с данными, считать метрики и аргументировать решения цифрами.
Условия:
— Официальное оформление с первого дня.
— Место работы: пешая доступность от м. Алексеевская.
— График 5/2 с 9:30 до 18:00.
— Комфортный офис.
ОфисМосква
УдалённоmiddleRemote, Ukraine; we invest not only in the business but also in the people who drive it forward
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УдалённоRemote, Ukraine; we invest not only in the business but also in the people who drive it forward