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Location: Brazil Our client is a specialized business consultancy and software integration firm that helps organizations streamline operations through cloud-based technologies and intelligent business systems. They work closely with clients to design, implement, and optimize scalable digital solutions, enabling businesses to automate processes, improve customer engagement, and build more connected technology ecosystems. As they continue to grow, they are looking for an experienced Salesforce Pardot Consultant to help clients design, implement, and optimize effective B2B marketing automation solutions using Salesforce Marketing Cloud Account Engagement (Pardot) . The Role We're looking for a Salesforce Pardot Consultant (Marketing Cloud Account Engagement) with strong hands-on experience building and optimizing marketing automation workflows within the Salesforce ecosystem. Pardot / Marketing Cloud Account Engagement is the primary platform for this role. You'll work directly with clients to understand their marketing and lead management requirements and translate them into effective Pardot solutions—from lead capture, segmentation, scoring, and nurturing through to campaign automation, reporting, and Salesforce CRM alignment. This is a client-facing role that requires someone who is comfortable combining hands-on technical execution with consulting and stakeholder communication. Experience with the broader Salesforce Marketing Cloud (SFMC) ecosystem is valuable, but it is considered a secondary skill rather than the primary requirement. Role Details Commitment: Full-Time (40 hours/week) Working Hours: AU working hours Location: Fully Remote Engagement: Independent Contractor Monthly Rate: USD $1,600–3,000/month (depending on level of experience) What You'll Do Pardot / Marketing Cloud Account Engagement Build, configure, test, and optimize marketing automation campaigns using Salesforce Marketing Cloud Account Engagement (Pardot). Design and manage automated lead nurturing journeys and engagement programs. Configure segmentation lists, automation rules, completion actions, dynamic lists, and other Pardot automation functionality. Build and optimize lead scoring, grading, and qualification models. Develop forms, landing pages, email templates, and lead capture workflows. Create personalized and segmented B2B marketing campaigns based on prospect behavior, attributes, and lifecycle stage. Support campaign tracking, attribution, and reporting within Pardot and Salesforce. Maintain strong data quality and ensure accurate synchronization between Pardot and Salesforce CRM. Lead Management & Marketing Automation Translate client marketing strategies and business requirements into scalable marketing automation solutions. Develop lead nurturing and lifecycle strategies that effectively move prospects through the marketing and sales funnel. Configure lead routing, qualification, and handover processes between marketing and sales. Identify opportunities to improve conversion rates, campaign performance, and marketing-to-sales alignment. Troubleshoot automation, synchronization, campaign, and data issues. Perform thorough QA and testing before campaigns and automation workflows go live. Email & Campaign Development Build and optimize responsive email campaigns and templates. Support personalization and dynamic content based on prospect data and behavior. Develop landing pages and forms that integrate effectively with marketing campaigns. Apply HTML and CSS where required to customize emails, forms, and landing pages. Monitor campaign engagement and recommend improvements based on performance data. Salesforce Integration & Data Management Work with Salesforce CRM and Pardot to ensure reliable synchronization of prospect and customer data. Support field mapping, campaign attribution, segmentation, and lead management processes. Troubleshoot data synchronization and integration issues. Collaborate with Salesforce and technical specialists where more complex integrations are required. Support integrations between Pardot, Salesforce CRM, and other marketing or business systems. Client Consulting & Collaboration Work directly with clients to understand their marketing objectives, processes, and technical requirements. Translate business requirements into practical Pardot solutions. Explain technical concepts and recommendations clearly to both technical and non-technical stakeholders. Provide clients with guidance and best practices around Pardot, marketing automation, lead management, and campaign optimization. Collaborate with marketing, CRM, creative, product, and technical teams to deliver solutions successfully. Manage multiple client projects and priorities while maintaining a high standard of delivery. Continuous Improvement Review existing Pardot environments and identify opportunities to improve automation, data quality, campaign performance, and usability. Continuously optimize lead nurturing programs, scoring models, segmentation, and workflows. Troubleshoot platform and campaign issues to ensure reliable execution. Stay current with Salesforce Marketing Cloud Account Engagement developments and evolving B2B marketing automation best practices. What We're Looking For Must-Haves 3+ years of hands-on experience with Salesforce Pardot / Marketing Cloud Account Engagement . Strong practical experience building and managing Pardot marketing automation campaigns. Experience with Engagement Studio , automation rules, completion actions, segmentation, and dynamic lists. Experience developing lead nurturing workflows and B2B customer journeys. Strong understanding of lead scoring, grading, qualification, and marketing-to-sales handover. Experience building and managing email campaigns, forms, landing pages, and lead capture processes. Experience integrating and working with Pardot and Salesforce CRM . Strong understanding of prospect data management, segmentation, synchronization, and data quality. Experience with campaign tracking, reporting, and marketing attribution. Good HTML and CSS skills for email and landing page customization. Strong understanding of B2B marketing automation and lead lifecycle management. Excellent troubleshooting and problem-solving skills. Strong communication skills with confidence working directly with clients and stakeholders. Ability to independently manage multiple campaigns, projects, and priorities. Nice-to-Haves Experience with the broader Salesforce Marketing Cloud (SFMC) platform. Experience with Journey Builder, Automation Studio, Email Studio, or Contact Builder. Salesforce Pardot / Marketing Cloud Account Engagement certifications. Other relevant Salesforce certifications. Familiarity with APIs and integrations across the Salesforce and marketing technology ecosystem. Experience working in an agency, consultancy, or enterprise environment supporting multiple clients. Experience with more complex Salesforce CRM configurations and marketing-to-sales workflows. Familiarity with AMPscript, JavaScript, or SQL. Ideal Candidate Profile This role is ideal for someone who: Has deep hands-on knowledge of Pardot rather than only surface-level exposure to the platform. Understands both the technical and marketing sides of B2B marketing automation. Can look at an existing Pardot setup, understand how it works, and identify opportunities to improve it. Thinks beyond individual campaigns and considers the entire prospect journey from initial capture through qualification and sales handover. Enjoys combining technical execution with client-facing consulting. Takes ownership of projects from requirements gathering through implementation, testing, and optimization. Communicates technical concepts clearly to both technical and non-technical stakeholders. Is highly organized and capable of managing multiple client engagements simultaneously. Is proactive, detail-oriented, and committed to delivering high-quality work. Why Join? Work on diverse Pardot / Marketing Cloud Account Engagement projects across multiple client environments. Take ownership of meaningful B2B marketing automation and lead management initiatives. Work directly with clients and help shape how they use Salesforce to improve their marketing and sales processes. Collaborate with experienced consultants and technical specialists within a growing consultancy. Expand your expertise across Salesforce CRM, marketing automation, integrations, and the broader Salesforce ecosystem. Join a fully remote team that values autonomy, collaboration, continuous learning, and technical excellence. Recruitment Process Initial Interview Client Interview Offer & Onboarding

Location: Philippines The Role We are looking for a Senior Manager of Influencer Marketing to lead and scale our influencer marketing operations, creator partnerships, and campaign execution across our growing client portfolio. This is a strategic leadership role for someone who thrives in high-growth environments and enjoys building scalable systems, developing high-performing teams, and driving measurable business outcomes through creator marketing. You will oversee the end-to-end influencer marketing function—from creator sourcing and relationship management to campaign execution, performance optimization, and operational excellence. Working closely with Growth, Creative, Client Services, and Operations, you will ensure our creator programs consistently deliver exceptional results for clients while creating an outstanding experience for our creator community. Success in this role means building a world-class influencer marketing operation that consistently delivers high-performing campaigns, strengthens creator relationships, improves operational efficiency, and supports Advantage HQ's continued growth. What You Will Own Influencer Marketing Strategy Execute and continuously improve Advantage HQ's influencer marketing strategy. Develop scalable influencer programs across multiple clients and industries. Partner with internal stakeholders to align creator strategies with business objectives. Identify opportunities to improve campaign performance, creator quality, and operational efficiency. Help position Advantage HQ as a leader in performance-driven influencer marketing. Creator Network Management Grow and maintain a diverse, high-quality global network of creators across key social platforms. Build long-term relationships with creators, talent managers, and agencies. Develop preferred creator rosters aligned with client verticals. Improve creator responsiveness, engagement, and retention. Ensure creators receive an exceptional experience throughout every partnership. Campaign Execution Oversee the successful execution of influencer campaigns from briefing through completion. Ensure campaigns launch on time, within budget, and meet performance expectations. Collaborate with Creative and Paid Media teams to maximize campaign effectiveness. Scale creator whitelisting initiatives across client accounts. Monitor campaign performance and identify opportunities for continuous optimization. Influencer Operations Build efficient workflows across sourcing, outreach, negotiations, contracting, approvals, production, payments, and reporting. Improve operational processes through automation, AI tools, and standardized workflows. Ensure operational excellence across multiple concurrent campaigns. Maintain high standards for campaign quality, compliance, and client satisfaction. Team Leadership Lead, coach, and develop a high-performing influencer marketing team. Establish clear KPIs, performance expectations, and accountability. Mentor team members to improve campaign management, communication, and strategic thinking. Foster a culture of ownership, collaboration, innovation, and continuous improvement. Support hiring, onboarding, and professional development within the team. Performance & Analytics Track and report key influencer marketing KPIs across campaigns and clients. Analyze creator performance, campaign ROI, engagement metrics, and business outcomes. Use data-driven insights to improve future creator selection and campaign strategies. Present campaign insights and recommendations to internal leadership and clients when needed. Innovation Stay current on emerging creator trends, platform updates, AI tools, and influencer marketing best practices. Evaluate new technologies that improve creator discovery, campaign management, and reporting. Recommend innovative approaches that strengthen Advantage HQ's competitive advantage in creator marketing. Champion continuous improvement across systems, workflows, and team capabilities. What We Are Looking For 6+ years of experience in influencer marketing, creator partnerships, talent management, or digital marketing. 3+ years of leadership experience managing influencer marketing teams. Proven experience managing large-scale influencer campaigns across TikTok, Instagram, YouTube, and Meta platforms. Strong understanding of creator partnerships, whitelisting, licensing, usage rights, and performance marketing. Experience collaborating with Paid Media, Creative, and Client Success teams. Demonstrated success building scalable operational processes and improving team efficiency. Strong analytical mindset with experience using campaign performance data to drive business decisions. Excellent leadership, communication, project management, and stakeholder management skills. Highly organized with exceptional attention to detail and the ability to manage multiple priorities simultaneously. Strong problem-solving skills with a bias toward execution, accountability, and continuous improvement. Ideal Experience Experience leading influencer marketing within a high-growth agency or DTC environment. Experience managing hundreds or thousands of creator relationships. Experience using influencer platforms, CRM systems, and AI-powered creator tools. Experience building standardized influencer marketing processes and SOPs. Experience managing globally distributed teams. Experience working in fast-paced, performance-driven organizations. Familiarity with project management tools such as Asana, ClickUp, Monday.com, or similar platforms. You Will Probably Love This Role If... You enjoy building scalable systems that make teams more efficient. You are passionate about creator marketing and the evolving creator economy. You thrive in fast-paced, high-growth environments. You enjoy leading teams and helping people grow professionally. You are highly organized and love improving processes. You enjoy balancing creativity with data-driven decision-making. You believe exceptional creator relationships drive exceptional business results. You love combining technology, AI, and operational excellence to deliver measurable growth.

Location: Mexico About the role: We’re looking for an experienced Talent Manager to join our fast-paced creative team. This person will be responsible for sourcing, vetting, and onboarding top creative talent to support high-performing ad campaigns, UGC production, design, and more. You should have a keen eye for A-players, an instinct for strong creative potential, and the communication skills to build long-lasting relationships with top-tier talent. About us: Advantage HQ is a tech-enabled growth firm helping leading brands scale profitably and predictably. We combine full-service performance marketing with proprietary tech, including: • A creator marketplace managing over 80,000 influencer partnerships monthly • An AI-powered platform to streamline discovery, outreach, and whitelisting • Proven playbooks in influencer marketing, paid media, performance creative, and CRO We’re trusted by 200+ high-growth DTC brands across beauty, wellness, lifestyle, and health. Our team of 100+ growth operators, analysts, and creatives manages over $500M in annual media spend and drives meaningful bottom-line impact for our partners. Responsibilities: Proactively source and shortlist A-level creative talent (editors, designers, strategists, UGC creators, etc.) Conduct screening calls to assess skill set, cultural fit, and communication capabilities Build and maintain a strong talent pipeline for ongoing and future project needs Partner closely with Creative Leadership to identify talent gaps and hiring priorities Have briefing calls with potential talent to clearly explain project deliverables, set expectations, and align on creative goals to ensure high-quality, on-brand output that drives performance Manage and optimize the full talent acquisition process, from outreach to onboarding Use spreadsheets to organize and track talent pools QC and QA of submitted content to ensure it meets brand guidelines, creative standards, and campaign objectives before final delivery Stay updated on creative industry trends and talent standards Ensure a seamless and professional experience for all potential candidates Using platforms like Casting Networks, Billo, Fiverr, Upwork, and other sourcing tools to find high-quality talent. Requirements 2+ years of experience in a Talent Manager, Creative Recruiter, or similar role Proven success in identifying and hiring top creative talent Comfortable and confident on calls with candidates Excellent written and verbal communication skills Strong organizational and time-management skills Experience working with creative teams Ability to assess soft skills, cultural fit, and creative potential Familiarity with creative portfolios, reels, and case studies Knowledge of sourcing platforms like Casting Networks, Billo, Fiverr, Upwork, etc. Nice to have Experience in UGC or DTC brands Familiarity with freelance and project-based creative hiring Connections in the creative / advertising / content creation space Compensation: The compensation range is $1,200-$1,800 USD a month based on the experience. This role is a contracted role, candidates should be prepared to operate as self-employed contractors. Additional details: 100% Remote Work in EST business hours (Mon-Fri) 20 paid vacation days annually Paid bank holidays Emergency sick leave allowance

Location: Philippines About the role: The Influencer Marketing Specialist will focus on sourcing and managing gifting-based influencer collaborations to boost brand visibility and engagement. This role includes identifying suitable influencers, building relationships, and coordinating the gifting process to ensure seamless execution of campaigns. The specialist will track campaign performance and gather content for brand use, aligning efforts with business objectives. A strong understanding of social media trends, influencer dynamics, and organizational skills is essential. Excellent communication and relationship-building skills are key to fostering positive and impactful partnerships with influencers. About us: Advantage HQ is a tech-enabled growth firm helping leading brands scale profitably and predictably. We combine full-service performance marketing with proprietary tech, including: • A creator marketplace managing over 80,000 influencer partnerships monthly • An AI-powered platform to streamline discovery, outreach, and whitelisting • Proven playbooks in influencer marketing, paid media, performance creative, and CRO We’re trusted by 200+ high-growth DTC brands across beauty, wellness, lifestyle, and health. Our team of 100+ growth operators, analysts, and creatives manages over $500M in annual media spend and drives meaningful bottom-line impact for our partners. Key Responsibilities Influencer Sourcing : Identify and evaluate potential influencers aligned with the brand’s values, target audience, and goals. Relationship Management : Build and maintain positive relationships with influencers, ensuring ongoing collaboration and enthusiasm for the brand. Gifting Coordination : Plan and execute the gifting process, including managing product shipments and tracking delivery to influencers. Campaign Oversight : Monitor influencer activities, ensuring timely posting and alignment with campaign guidelines. Content Collection : Gather and organize influencer-generated content for use across brand marketing channels. Performance Tracking : Analyze the results of gifting campaigns, including reach, engagement, and brand impact, to inform future strategies. Trend Awareness : Stay updated on social media trends and emerging influencers to keep campaigns fresh and relevant. Internal Reporting : Provide regular updates on gifting campaign performance and insights to the broader team. Requirements Experience: 1-2 years of experience in influencer marketing, social media, or related roles, preferably with a focus on gifting campaigns. Knowledge: Strong understanding of social media platforms, influencer trends, and content creation best practices. Skills: Excellent communication and relationship-building skills to effectively engage with influencers and internal teams. Organization: Exceptional organizational skills to manage multiple influencer relationships, gifting processes, and campaign tracking simultaneously. Creativity: Ability to identify creative opportunities for influencer partnerships that align with brand goals. Data Proficiency: Familiarity with tracking and analyzing campaign performance metrics to inform strategy. Passion: Genuine interest in social media, influencer culture, and brand marketing. Adaptability: Comfortable working in a fast-paced environment and responding to changing priorities. Additional details: This is a full-time, remote position The compensation range is $850 - $1,000 USD monthly depending on experience.

Location: Argentina About the role: We’re looking for an experienced Talent Manager to join our fast-paced creative team. This person will be responsible for sourcing, vetting, and onboarding top creative talent to support high-performing ad campaigns, UGC production, design, and more. You should have a keen eye for A-players, an instinct for strong creative potential, and the communication skills to build long-lasting relationships with top-tier talent. About us: Advantage HQ is a tech-enabled growth firm helping leading brands scale profitably and predictably. We combine full-service performance marketing with proprietary tech, including: • A creator marketplace managing over 80,000 influencer partnerships monthly • An AI-powered platform to streamline discovery, outreach, and whitelisting • Proven playbooks in influencer marketing, paid media, performance creative, and CRO We’re trusted by 200+ high-growth DTC brands across beauty, wellness, lifestyle, and health. Our team of 100+ growth operators, analysts, and creatives manages over $500M in annual media spend and drives meaningful bottom-line impact for our partners. Responsibilities: Proactively source and shortlist A-level creative talent (editors, designers, strategists, UGC creators, etc.) Conduct screening calls to assess skill set, cultural fit, and communication capabilities Build and maintain a strong talent pipeline for ongoing and future project needs Partner closely with Creative Leadership to identify talent gaps and hiring priorities Have briefing calls with potential talent to clearly explain project deliverables, set expectations, and align on creative goals to ensure high-quality, on-brand output that drives performance Manage and optimize the full talent acquisition process, from outreach to onboarding Use spreadsheets to organize and track talent pools QC and QA of submitted content to ensure it meets brand guidelines, creative standards, and campaign objectives before final delivery Stay updated on creative industry trends and talent standards Ensure a seamless and professional experience for all potential candidates Using platforms like Casting Networks, Billo, Fiverr, Upwork, and other sourcing tools to find high-quality talent. Requirements 2+ years of experience in a Talent Manager, Creative Recruiter, or similar role Proven success in identifying and hiring top creative talent Comfortable and confident on calls with candidates Excellent written and verbal communication skills Strong organizational and time-management skills Experience working with creative teams Ability to assess soft skills, cultural fit, and creative potential Familiarity with creative portfolios, reels, and case studies Knowledge of sourcing platforms like Casting Networks, Billo, Fiverr, Upwork, etc. Nice to have Experience in UGC or DTC brands Familiarity with freelance and project-based creative hiring Connections in the creative / advertising / content creation space Compensation: The compensation range is $1,200-$1,600 USD a month based on the experience. This role is a contracted role, candidates should be prepared to operate as self-employed contractors. Additional details: 100% Remote Work in EST business hours (Mon-Fri) 20 paid vacation days annually Paid bank holidays Emergency sick leave allowance

Location: (Multiple States), United States About Improvado Improvado is a marketing data and AI analytics platform for enterprise brands and agencies. We connect 500+ marketing and sales data sources, normalize them through a governed data model, and put an AI agent on top so marketing teams can ask questions of their own data without going through BI or IT. What we sell: extraction and 500+ connectors; data transformation (SQL and dbt-compatible); Marketing Data Governance — taxonomy, naming, data-quality rules; warehouse and storage; dashboards; AI agent and MCP access to live marketing data; DECS, data engineering as a service on a 2 to 4 week SLA. Who buys it: Economic buyers: CMO, VP Marketing, VP Demand Gen, agency COO and ops leadership Technical evaluators: VP or Director of Marketing Analytics, marketing analysts, data engineering, sometimes IT and security Segments: enterprise brands, mid-market, agencies Verticals: pharma and healthcare, financial services, retail and eCommerce, gaming, agencies Why this role, now Our messaging is not aligned. Positioning, web, sales pitch, product and content each carry a different version of what Improvado is. The market categorizes us as "marketing ETL" while we position as an AI marketing analytics platform. That gap costs us deal quality and price. The category is crowded and moving fast. Battlecards exist but decay, and nobody owns keeping them true. Attribution, incrementality and causal measurement is where deals are won and lost — and it is the hardest thing to argue credibly without hand-waving. Analyst firms are a silent blocker. When an enterprise buyer asks Gartner or Forrester about Improvado, there is no briefed narrative waiting for them. You would not start from a blank page. We already have a positioning registry, roughly 11 documented buyer personas, a pain-point and value-prop library, competitor intel reports and about 10 battlecards. They are inconsistent and under-used. Your first job is to make one version true and make people use it. What you'll own Positioning and messaging. Core positioning, category framing and message hierarchy across ICPs and personas. ICP and persona documentation that is used, not filed. The messaging layer of new product and feature launches, including the internal rollout that makes the field able to sell it. Competitive intelligence and win/loss. A structured win/loss interview program with quarterly readouts. Living battlecards. Monitoring competitor positioning, pricing and product moves, and driving our counter-positioning. Sales enablement. The core pitch narrative, demo storyline and objection-handling framework. The messaging components of new-rep onboarding. A standing weekly cadence with Sales leadership — not quarterly check-ins. Direct support on competitive and enterprise deals: RFPs, security and technical evaluations, displacement plays. Market and analyst relations. The Improvado narrative for Gartner, Forrester and category influencers, so that a buyer's analyst call becomes an accelerator rather than a blocker. Feeding structured market and buyer insight back into product prioritization. What we're looking for 4 to 8 years in product marketing, or an equivalent blend of product marketing with marketing analytics, marketing or data ops, sales engineering, analytics consulting, or product management on a data product. Category fluency in marketing data and measurement: attribution models, incrementality testing, MMM, data governance and taxonomy, warehouses and ETL/ELT — including where each is honestly weak. B2B SaaS sold to marketing or data buyers. Marketing analytics, martech, measurement, CDP, BI and data-infrastructure vendors are the reference profile. Proof you have shipped, not just documented: positioning that changed the website and the pitch, battlecards reps actually opened, a win/loss program that survived past its second quarter. Writing that survives contact with a skeptical technical buyer — claim and evidence, not adjective stacking. Comfort operating close to Sales: weekly cadence, deal reviews, live calls, direct feedback. Nice to have: hands-on SQL, dbt or BI, enough to validate a claim yourself. Experience marketing AI capabilities without hype. Analyst-relations experience. Agency-side or enterprise-brand background. Vertical depth in pharma and healthcare, financial services, retail and eCommerce, or gaming. Not a fit if: your product marketing has been mostly launch logistics and content calendars; you need a fully staffed team and a finished brand system to be effective; you are uncomfortable being told in a deal review that your messaging did not work. How we measure success Win rate in competitive deals against our top 3 named competitors, baseline set in month 1. Stage-to-stage conversion on open opportunities, particularly discovery to demo to proposal. Time-to-first-deal for new reps. Field adoption of enablement assets — measured, not assumed. Win/loss program running on cadence, with themes that visibly change product and GTM decisions. Message consistency: a quarterly audit across web, deck, product UI and content. What We Offer Remote-first environment Competitive compensation Medical and dental benefits 401K plan Unlimited PTO Paid holidays Professional development reimbursement

Location: (Multiple States), United States About Improvado Improvado is a marketing data and AI analytics platform for enterprise brands and agencies. We connect 500+ marketing and sales data sources, normalize them through a governed data model, and put an AI agent on top so marketing teams can ask questions of their own data without going through BI or IT. What we sell: extraction and 500+ connectors; data transformation (SQL and dbt-compatible); Marketing Data Governance — taxonomy, naming, data-quality rules; warehouse and storage; dashboards; AI agent and MCP access to live marketing data; DECS, data engineering as a service on a 2 to 4 week SLA. Who buys it: Economic buyers: CMO, VP Marketing, VP Demand Gen, agency COO and ops leadership Technical evaluators: VP or Director of Marketing Analytics, marketing analysts, data engineering, sometimes IT and security Segments: enterprise brands, mid-market, agencies Verticals: pharma and healthcare, financial services, retail and eCommerce, gaming, agencies Why this role, now Our messaging is not aligned. Positioning, web, sales pitch, product and content each carry a different version of what Improvado is. The market categorizes us as "marketing ETL" while we position as an AI marketing analytics platform. That gap costs us deal quality and price. The category is crowded and moving fast. Battlecards exist but decay, and nobody owns keeping them true. Attribution, incrementality and causal measurement is where deals are won and lost — and it is the hardest thing to argue credibly without hand-waving. Analyst firms are a silent blocker. When an enterprise buyer asks Gartner or Forrester about Improvado, there is no briefed narrative waiting for them. You would not start from a blank page. We already have a positioning registry, roughly 11 documented buyer personas, a pain-point and value-prop library, competitor intel reports and about 10 battlecards. They are inconsistent and under-used. Your first job is to make one version true and make people use it. What you'll own Positioning and messaging. Core positioning, category framing and message hierarchy across ICPs and personas. ICP and persona documentation that is used, not filed. The messaging layer of new product and feature launches, including the internal rollout that makes the field able to sell it. Competitive intelligence and win/loss. A structured win/loss interview program with quarterly readouts. Living battlecards. Monitoring competitor positioning, pricing and product moves, and driving our counter-positioning. Sales enablement. The core pitch narrative, demo storyline and objection-handling framework. The messaging components of new-rep onboarding. A standing weekly cadence with Sales leadership — not quarterly check-ins. Direct support on competitive and enterprise deals: RFPs, security and technical evaluations, displacement plays. Market and analyst relations. The Improvado narrative for Gartner, Forrester and category influencers, so that a buyer's analyst call becomes an accelerator rather than a blocker. Feeding structured market and buyer insight back into product prioritization. What we're looking for 4 to 8 years in product marketing, or an equivalent blend of product marketing with marketing analytics, marketing or data ops, sales engineering, analytics consulting, or product management on a data product. Category fluency in marketing data and measurement: attribution models, incrementality testing, MMM, data governance and taxonomy, warehouses and ETL/ELT — including where each is honestly weak. B2B SaaS sold to marketing or data buyers. Marketing analytics, martech, measurement, CDP, BI and data-infrastructure vendors are the reference profile. Proof you have shipped, not just documented: positioning that changed the website and the pitch, battlecards reps actually opened, a win/loss program that survived past its second quarter. Writing that survives contact with a skeptical technical buyer — claim and evidence, not adjective stacking. Comfort operating close to Sales: weekly cadence, deal reviews, live calls, direct feedback. Nice to have: hands-on SQL, dbt or BI, enough to validate a claim yourself. Experience marketing AI capabilities without hype. Analyst-relations experience. Agency-side or enterprise-brand background. Vertical depth in pharma and healthcare, financial services, retail and eCommerce, or gaming. Not a fit if: your product marketing has been mostly launch logistics and content calendars; you need a fully staffed team and a finished brand system to be effective; you are uncomfortable being told in a deal review that your messaging did not work. How we measure success Win rate in competitive deals against our top 3 named competitors, baseline set in month 1. Stage-to-stage conversion on open opportunities, particularly discovery to demo to proposal. Time-to-first-deal for new reps. Field adoption of enablement assets — measured, not assumed. Win/loss program running on cadence, with themes that visibly change product and GTM decisions. Message consistency: a quarterly audit across web, deck, product UI and content. What We Offer Remote-first environment Competitive compensation Medical and dental benefits 401K plan Unlimited PTO Paid holidays Professional development reimbursement

Location: (Multiple States), United States About Improvado Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance. We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution. About the Role Improvado is hiring a Go-to-Market Engineer to build and run the engine that generates sales pipeline, then step into deals to help close them. You report directly to the VP of Sales. You’ll build agentic go-to-market loops with the Improvado platform at their core, first for our own sales motion, then for our customers. Our GTM is the lab for what we sell, and you run it. This is a team-of-one role with no SDR layer behind you. That means real ownership: you own outbound cadences, the data and tooling stack, and event follow-up. You work directly with the VP of Sales to design and run go-to-market experiments, on Improvado wherever possible, and you work alongside the demand generation team so outbound and advertising hit the same accounts and people. You identify which current customers to expand and with which products. And you are forward deployed: embedded with prospects and customers, building working use cases in their environment, and packaging the experiments that worked in-house into outcome-based projects Improvado sells. It is a hybrid of growth operator, forward deployed builder, and revenue strategist. Most people come to this role strong in one or two of those areas, and we expect you to grow into the rest. If you have done two and are hungry for the third, keep reading. Why you might love this job Direct line to the VP of Sales: you design experiments together and see the results fast. Your work moves pipeline every week, and nothing disappears into a process. You build real, working things on a real platform, for us and for customers. A clear path: become an Improvado expert who builds agentic GTM systems and delivers them to customers. What You’ll Do Outbound pipeline generation Design, build, and run multi-channel outbound cadences (email, LinkedIn, phone) targeting enterprise marketing and data leaders and agency executives (agencies manage data for many brands at once, so one agency win can open several accounts) Write and continuously test messaging, subject lines, and personalization at scale, including AI-assisted personalization Own deliverability, sending infrastructure, and domain health Sales and marketing alignment Work with the demand generation team so outbound and advertising target the same accounts, personas, and buying committees, with one shared target account list Build the operating rhythm between sales and marketing: shared definitions, a common view of account engagement, and a feedback loop from deals back into campaigns Partner with marketing on content and offers; own the sourced-pipeline number on the outbound side Go-to-market experimentation with the VP of Sales Design and run go-to-market experiments with the VP of Sales: messaging by buyer persona, channels, offers, signals, and workflows, each with a hypothesis, a measurement, and a scale-or-kill decision Run them on Improvado wherever possible, so our own go-to-market is the lab for what we sell Maintain a messaging playbook per persona that outbound, advertising, and account executives all draw from, and share results with marketing on a regular cadence Customer expansion Analyze the customer base to identify which accounts we should be upselling and which Improvado products fit each Build expansion plays with Customer Success and account executives, and run the outbound layer of those plays Tooling and data Own the go-to-market tech stack: sequencing, enrichment, intent data, CRM hygiene, and the integrations between them Build and maintain target account lists and contact data with enrichment waterfalls and signal-based triggers Automate the repetitive parts of prospecting so one person operates like a team Event follow-up Run pre-event targeting and outreach for conferences and field events Convert attendees, booth visitors, and scanned leads into qualified meetings within days, not weeks Forward deployed with prospects and customers Learn the Improvado platform deeply: connectors, data models, the AI agent, and dashboards Embed with prospects and customers on active opportunities and expansions to build working go-to-market and marketing-data use cases in their environment. Ship something they use, not a demo Carry what you learn in customer environments back into our own experiments, outbound targeting, and messaging Package and sell what works Turn successful in-house experiments into packaged, outcome-based projects that Improvado sells to customers: the outcome, the data required, the build, and the delivery path Help account executives position and scope those projects as part of the Improvado offer, and deliver the first ones yourself Measurement Track pipeline sourced and influenced by channel, cost per qualified meeting, and conversion through each stage Share a short daily update with the VP of Sales (a quick async summary of numbers and learnings, not a long report) and stop what isn’t working quickly Who You Are 4 or more years in a pipeline-generating or growth role at a B2B SaaS company: outbound, demand generation, growth, revenue operations, or forward deployed / implementation work, ideally more than one of these You have personally built outbound cadences that booked meetings with enterprise buyers, and you can show the numbers You have designed and run structured go-to-market experiments with a clear hypothesis and measurement, and you can tell the story of one that worked and one you killed You have taken something that worked internally and turned it into something a customer paid for You have worked across the sales and marketing boundary and know what it takes to get both teams targeting the same accounts Technical enough to work with APIs, webhooks, SQL, and data pipelines, and to build on a data platform inside a customer’s environment Fluent with AI tools for research, personalization, and automation, and interested in building agents, not just using them Comfortable being a team of one: you set your own priorities, build your own systems, and do not wait for an SDR or an ops team Strong writer. Your emails get replies Curious about marketing data and analytics: you want to understand how a CMO measures performance, not just who to email (we’ll teach you the platform; the curiosity has to be yours) Nice to have Experience selling or marketing to agencies or enterprise marketing teams Background in marketing analytics, ETL, data warehousing, or business intelligence Forward-deployed, implementation, or professional services experience at a data or AI company Experience with customer expansion or account-based programs Hands-on experience building AI agents or automated workflows with LLMs Experience running pre- and post-event programs for conferences Early-stage startup experience, Series A to C Don’t tick every box? Apply anyway. This role combines skills that rarely sit in one person, so we are looking for strong overlap, not a perfect match. What We Offer Compensation: OTE $156,000 – $216,000 USD per year. Final offer depends on experience and skills. Remote-first environment Medical and dental benefits 401(k) plan Unlimited PTO Paid holidays Professional development reimbursement

Location: Gurugram, Haryana, India NEOLYTIX ABM Specialist / Assistant Manager Account-Based Marketing · Healthcare SaaS · Senior Associate / AM band FUNCTION Marketing EXPERIENCE 3–5 Years LOCATION Gurugram (Onsite) SHIFT UK (1:30–10:30) Role Overview Neolytix is a US-headquartered healthcare BPO/KPO serving 280+ healthcare organizations across RCM, Credentialing & Provider Enrollment, Medical Coding, Virtual Medical Assistants, and Payer Analytics, with delivery centers in Gurugram and Manila — including our proprietary InCredibly credentialing platform. We are transitioning from a services company to a Services-as-Software model. The ABM Specialist / Assistant Manager owns Neolytix’s account-based marketing motion across 1:1 (strategic named accounts), 1:few (ICP segment clusters, e.g., rural hospital RCM), and 1:many (programmatic, intent-gated) tiers. You’ll build and run intent-driven account scoring, tiered engagement playbooks, and enrichment workflows in close partnership with Sales, Demand Generation, and Product Marketing — turning signal data into prioritized, sales-ready accounts. Key Responsibilities Account Segmentation & Tiering Define and maintain target-account universes across all three ABM tiers — 1:1 strategic, 1:few ICP clusters, and 1:many programmatic segments. Set tier-specific playbooks: bespoke for 1:1, shared with light personalization for 1:few, and rules-based programmatic for 1:many. Intent Signal Monitoring & Scoring Own recurring intent-signal ingestion (ZoomInfo intent, Apollo, Definitive Healthcare) and convert raw signals into scored account briefs (HOT/WARM/WATCH). Track signal trends (warming/cooling accounts) and flag ICP-fit exceptions before accounts are actioned. Maintain the state/tracking files and cadence that keep signal briefs current and non-duplicative day over day. Enrichment & Data Hygiene Run account and contact enrichment (Apollo, ZoomInfo) once accounts clear a signal threshold — firmographic and contact data complete before handoff. Maintain clean handoff protocols to Sales — CRM record checks, email verification, title confirmation, and sequence-conflict checks — before enrollment. Sales Alignment & Handoff Deliver prioritized, tiered action lists to assigned AEs on a regular cadence; run structured syncs to confirm status, resolve ICP flags, and align on next-best-actions. Maintain campaign-tagging discipline in HubSpot (lead source, ICP tier, campaign name) for attribution. Campaign Design, Reporting & Collaboration Build multi-channel engagement per tier — email, LinkedIn/paid social, direct mail, webinars, events — matched to 1:1, 1:few, or 1:many treatment; partner with Product Marketing on persona-specific messaging (CMO/COO). Report pipeline influenced, account engagement, and signal-to-pipeline conversion to leadership monthly; run post-campaign reviews and a testing roadmap. Act as the connective layer between Sales, Product Marketing, and Demand Generation for all account-based activity. What You Bring Must-Have 3–5 years of B2B marketing, with at least 2 years running ABM programs across 1:1, 1:few, and/or 1:many models. Hands-on with intent data platforms and translating signals into sales-ready account lists. A track record of partnering directly with Sales/AE teams on account strategy and handoff — not just campaign delivery. Hands-on with intent/ABM platforms (ZoomInfo, Definitive Healthcare, Warmly, 6sense, Demandbase, or similar), enrichment (Apollo), and CRM/marketing automation (HubSpot). Strong grasp of account scoring, tiering, and multi-touch campaign design; comfortable building signal-to-pipeline dashboards. Proficiency in HubSpot, Salesforce (or equivalent CRM), and LinkedIn Campaign Manager. Preferred B2B SaaS or healthcare-technology marketing background. Familiarity with the US healthcare provider landscape (hospitals, rural health systems, specialty practices, behavioral health); working knowledge of RCM, credentialing, or practice-management categories. Familiarity with project-management tools (Asana, Notion, or Jira). Eligibility Criteria Education: Bachelor’s degree (Marketing, Business, or a related field) is mandatory and must be completed — candidates currently pursuing or with an incomplete graduation are not eligible. Communication: Strong written and verbal English — able to run structured syncs with Sales stakeholders and present ABM performance to leadership. Work mode & shift: Onsite at Gurugram, full-time, UK shift (1:30 PM – 10:30 PM IST) & Should be flexible. Notice period: Immediate joiners or candidates on short notice preferred. Why Join Neolytix High-Visibility Pipeline Role Drive pipeline across the full ABM tier structure, with direct exposure to Sales and Marketing leadership. Scale an Intent-Driven Motion Build ABM for a rapidly growing Healthcare SaaS product targeting the US mid-market. Ownership Culture An environment that values ownership, curiosity, and continuous improvement. Development Support Learning resources, external certifications, and leadership mentoring.

Location: Mexico Job Title: Digital Marketing Coordinator Position Overview: The Digital Marketing Coordinator will be responsible for developing, implementing, and optimizing social media ad campaigns to expand our reach and increase engagement with our B2B and B2C audience. This role requires a creative and strategic thinker with experience in B2B/B2C advertising and a passion for engaging, targeted marketing in the clinical research or healthcare market. Key Responsibilities: Develop, design, and deploy social media ad campaigns across platforms including LinkedIn, Twitter, and Facebook, etc. to reach our target B2B/B2C audiences. Create and manage content calendars that align with brand strategy and business objectives. Utilize analytics tools to track campaign effectiveness, optimize ad spend, and report on key metrics. Implement SEO strategies to improve website visibility and organic search ranking. Collaborate with the marketing and creative teams to ensure social media campaigns are aligned with overall marketing strategy. Stay up-to-date on social media trends, industry changes, and emerging technologies to ensure optimal performance. Requirements: Minimum of 4 years of experience with B2B marketing. Proven experience in B2B social media management, SEO, and advertising. Demonstrated ability to create effective social media ads on platforms like LinkedIn, Twitter, and Facebook. Proficiency with social media analytics and ad management tools. Preferred Qualifications: Experience in the clinical research or healthcare industry. Knowledge in the staffing industry. Strong understanding of regulations and best practices in healthcare marketing.

Location: Argentina Job Title: Digital Marketing Coordinator Position Overview: The Digital Marketing Coordinator will be responsible for developing, implementing, and optimizing social media ad campaigns to expand our reach and increase engagement with our B2B and B2C audience. This role requires a creative and strategic thinker with experience in B2B/B2C advertising and a passion for engaging, targeted marketing in the clinical research or healthcare market. Key Responsibilities: Develop, design, and deploy social media ad campaigns across platforms including LinkedIn, Twitter, and Facebook, etc. to reach our target B2B/B2C audiences. Create and manage content calendars that align with brand strategy and business objectives. Utilize analytics tools to track campaign effectiveness, optimize ad spend, and report on key metrics. Implement SEO strategies to improve website visibility and organic search ranking. Collaborate with the marketing and creative teams to ensure social media campaigns are aligned with overall marketing strategy. Stay up-to-date on social media trends, industry changes, and emerging technologies to ensure optimal performance. Requirements: Minimum of 4 years of experience with B2B marketing. Proven experience in B2B social media management, SEO, and advertising. Demonstrated ability to create effective social media ads on platforms like LinkedIn, Twitter, and Facebook. Proficiency with social media analytics and ad management tools. Preferred Qualifications: Experience in the clinical research or healthcare industry. Knowledge in the staffing industry. Strong understanding of regulations and best practices in healthcare marketing.

Location: Chile Job Title: Digital Marketing Coordinator Position Overview: The Digital Marketing Coordinator will be responsible for developing, implementing, and optimizing social media ad campaigns to expand our reach and increase engagement with our B2B and B2C audience. This role requires a creative and strategic thinker with experience in B2B/B2C advertising and a passion for engaging, targeted marketing in the clinical research or healthcare market. Key Responsibilities: Develop, design, and deploy social media ad campaigns across platforms including LinkedIn, Twitter, and Facebook, etc. to reach our target B2B/B2C audiences. Create and manage content calendars that align with brand strategy and business objectives. Utilize analytics tools to track campaign effectiveness, optimize ad spend, and report on key metrics. Implement SEO strategies to improve website visibility and organic search ranking. Collaborate with the marketing and creative teams to ensure social media campaigns are aligned with overall marketing strategy. Stay up-to-date on social media trends, industry changes, and emerging technologies to ensure optimal performance. Requirements: Minimum of 4 years of experience with B2B marketing. Proven experience in B2B social media management, SEO, and advertising. Demonstrated ability to create effective social media ads on platforms like LinkedIn, Twitter, and Facebook. Proficiency with social media analytics and ad management tools. Preferred Qualifications: Experience in the clinical research or healthcare industry. Knowledge in the staffing industry. Strong understanding of regulations and best practices in healthcare marketing.

Location: Dominican Republic Job Title: Digital Marketing Coordinator Position Overview: The Digital Marketing Coordinator will be responsible for developing, implementing, and optimizing social media ad campaigns to expand our reach and increase engagement with our B2B and B2C audience. This role requires a creative and strategic thinker with experience in B2B/B2C advertising and a passion for engaging, targeted marketing in the clinical research or healthcare market. Key Responsibilities: Develop, design, and deploy social media ad campaigns across platforms including LinkedIn, Twitter, and Facebook, etc. to reach our target B2B/B2C audiences. Create and manage content calendars that align with brand strategy and business objectives. Utilize analytics tools to track campaign effectiveness, optimize ad spend, and report on key metrics. Implement SEO strategies to improve website visibility and organic search ranking. Collaborate with the marketing and creative teams to ensure social media campaigns are aligned with overall marketing strategy. Stay up-to-date on social media trends, industry changes, and emerging technologies to ensure optimal performance. Requirements: Minimum of 4 years of experience with B2B marketing. Proven experience in B2B social media management, SEO, and advertising. Demonstrated ability to create effective social media ads on platforms like LinkedIn, Twitter, and Facebook. Proficiency with social media analytics and ad management tools. Preferred Qualifications: Experience in the clinical research or healthcare industry. Knowledge in the staffing industry. Strong understanding of regulations and best practices in healthcare marketing.

Location: Dominica Job Title: Digital Marketing Coordinator Position Overview: The Digital Marketing Coordinator will be responsible for developing, implementing, and optimizing social media ad campaigns to expand our reach and increase engagement with our B2B and B2C audience. This role requires a creative and strategic thinker with experience in B2B/B2C advertising and a passion for engaging, targeted marketing in the clinical research or healthcare market. Key Responsibilities: Develop, design, and deploy social media ad campaigns across platforms including LinkedIn, Twitter, and Facebook, etc. to reach our target B2B/B2C audiences. Create and manage content calendars that align with brand strategy and business objectives. Utilize analytics tools to track campaign effectiveness, optimize ad spend, and report on key metrics. Implement SEO strategies to improve website visibility and organic search ranking. Collaborate with the marketing and creative teams to ensure social media campaigns are aligned with overall marketing strategy. Stay up-to-date on social media trends, industry changes, and emerging technologies to ensure optimal performance. Requirements: Minimum of 4 years of experience with B2B marketing. Proven experience in B2B social media management, SEO, and advertising. Demonstrated ability to create effective social media ads on platforms like LinkedIn, Twitter, and Facebook. Proficiency with social media analytics and ad management tools. Preferred Qualifications: Experience in the clinical research or healthcare industry. Knowledge in the staffing industry. Strong understanding of regulations and best practices in healthcare marketing.

Location: Jamaica Job Title: Digital Marketing Coordinator Position Overview: The Digital Marketing Coordinator will be responsible for developing, implementing, and optimizing social media ad campaigns to expand our reach and increase engagement with our B2B and B2C audience. This role requires a creative and strategic thinker with experience in B2B/B2C advertising and a passion for engaging, targeted marketing in the clinical research or healthcare market. Key Responsibilities: Develop, design, and deploy social media ad campaigns across platforms including LinkedIn, Twitter, and Facebook, etc. to reach our target B2B/B2C audiences. Create and manage content calendars that align with brand strategy and business objectives. Utilize analytics tools to track campaign effectiveness, optimize ad spend, and report on key metrics. Implement SEO strategies to improve website visibility and organic search ranking. Collaborate with the marketing and creative teams to ensure social media campaigns are aligned with overall marketing strategy. Stay up-to-date on social media trends, industry changes, and emerging technologies to ensure optimal performance. Requirements: Minimum of 4 years of experience with B2B marketing. Proven experience in B2B social media management, SEO, and advertising. Demonstrated ability to create effective social media ads on platforms like LinkedIn, Twitter, and Facebook. Proficiency with social media analytics and ad management tools. Preferred Qualifications: Experience in the clinical research or healthcare industry. Knowledge in the staffing industry. Strong understanding of regulations and best practices in healthcare marketing.

Location: Colombia Job Title: Digital Marketing Coordinator Position Overview: The Digital Marketing Coordinator will be responsible for developing, implementing, and optimizing social media ad campaigns to expand our reach and increase engagement with our B2B and B2C audience. This role requires a creative and strategic thinker with experience in B2B/B2C advertising and a passion for engaging, targeted marketing in the clinical research or healthcare market. Key Responsibilities: Develop, design, and deploy social media ad campaigns across platforms including LinkedIn, Twitter, and Facebook, etc. to reach our target B2B/B2C audiences. Create and manage content calendars that align with brand strategy and business objectives. Utilize analytics tools to track campaign effectiveness, optimize ad spend, and report on key metrics. Implement SEO strategies to improve website visibility and organic search ranking. Collaborate with the marketing and creative teams to ensure social media campaigns are aligned with overall marketing strategy. Stay up-to-date on social media trends, industry changes, and emerging technologies to ensure optimal performance. Requirements: Minimum of 4 years of experience with B2B marketing. Proven experience in B2B social media management, SEO, and advertising. Demonstrated ability to create effective social media ads on platforms like LinkedIn, Twitter, and Facebook. Proficiency with social media analytics and ad management tools. Preferred Qualifications: Experience in the clinical research or healthcare industry. Knowledge in the staffing industry. Strong understanding of regulations and best practices in healthcare marketing.

Location: Uruguay Job Title: Digital Marketing Coordinator Position Overview: The Digital Marketing Coordinator will be responsible for developing, implementing, and optimizing social media ad campaigns to expand our reach and increase engagement with our B2B and B2C audience. This role requires a creative and strategic thinker with experience in B2B/B2C advertising and a passion for engaging, targeted marketing in the clinical research or healthcare market. Key Responsibilities: Develop, design, and deploy social media ad campaigns across platforms including LinkedIn, Twitter, and Facebook, etc. to reach our target B2B/B2C audiences. Create and manage content calendars that align with brand strategy and business objectives. Utilize analytics tools to track campaign effectiveness, optimize ad spend, and report on key metrics. Implement SEO strategies to improve website visibility and organic search ranking. Collaborate with the marketing and creative teams to ensure social media campaigns are aligned with overall marketing strategy. Stay up-to-date on social media trends, industry changes, and emerging technologies to ensure optimal performance. Requirements: Minimum of 4 years of experience with B2B marketing. Proven experience in B2B social media management, SEO, and advertising. Demonstrated ability to create effective social media ads on platforms like LinkedIn, Twitter, and Facebook. Proficiency with social media analytics and ad management tools. Preferred Qualifications: Experience in the clinical research or healthcare industry. Knowledge in the staffing industry. Strong understanding of regulations and best practices in healthcare marketing.

— искать и привлекать инфлюенсеров на Tier-1 рынках; — вести переговоры и согласовывать коммерческие условия;