Location: Москва, гибрид, RU; Россия
О команде
Команда маркетинговых коммуникаций и бренда Авито Товаров отвечает за то, как пользователи воспринимают продукты вертикали в рекламных коммуникациях. Мы разрабатываем позиционирование, коммуникационные стратегии и айдентику, запускаем федеральные и региональные рекламные кампании и оцениваем их влияние на бренд- и маркетинговые метрики.
Какие задачи вас ждут:
организовывать работу отдела маркетинговых коммуникаций, выстраивать процессы и управлять изменениями;
управлять разработкой позиционирования и коммуникационной стратегии бизнес-юнита;
вести стратегические бренд-проекты, в том числе:
разрабатывать бренд-гайдлайны;
создавать айдентику;
работать с неймингом;
отслеживать тональность рекламных коммуникаций и проверять её соответствие бренд-гайдлайнам;
руководить разработкой рекламных кампаний федерального и регионального уровня, в том числе:
настраивать ключевые процессы с рекламными агентствами и продакшен-хаусами;
управлять коммуникационными стратегиями рекламных кампаний;
выстраивать процессы внутренней креативной команды;
контролировать оценку результатов рекламных кампаний, анализ бренд-исследований и опросов, а также выводы о связи между изменением восприятия и маркетинговыми метриками;
проводить тендеры по выбору рекламных подрядчиков и управлять работой менеджеров по маркетинговым коммуникациям в рамках проектов;
организовывать взаимодействие с кросс-функциональной командой: продуктовым маркетингом, центрами экспертизы в команде маркетинга, продуктовым дизайном и другими командами;
организовывать работу команды: менеджеров по маркетинговым коммуникациям, дизайн-лидов, копирайтеров и дизайнеров;
контролировать загрузку команды;
развивать сотрудников, ставить цели и оценивать эффективность.
Мы ждём, что вы:
работали в маркетинговых коммуникациях, бренд-менеджменте или смежных направлениях от 9 лет;
имеете опыт работы с AI и агентскими системами;
владеете процессами и каналами маркетинговых коммуникаций;
понимаете общие принципы медиапланирования и маркетинговой стратегии;
работали с аналитическими инструментами и исследованиями, связанными с эффектом бренда и креатива;
можете объяснить связь своей работы с маркетинговыми результатами;
разрабатывали позиционирование и коммуникационные стратегии, участвовали в ребрендингах и крупных проектах по айдентике и бренд-архитектуре;
владеете английским языком на уровне не ниже Upper-Intermediate;
управляли командой.
Работа у нас — это:
расширенная забота о здоровье: ДМС, страхование жизни, онкострахование;
сервис психологической поддержки, а также финансовые, юридические и ЗОЖ-консультации для вас и ваших близких;
корпоративный спорт: групповые тренировки, велбиинг-приложение;
спецпредложения от партнёров и скидки на сервисы Авито: бронирование жилья, услуги продвижения, ипотечное страхование;
компенсация питания.
Drive Reg→Purchase conversion through triggered post-quiz, paywall-abandonment, and onboarding sequences across email, SMS, and web push. Own first-purchase activation across the first 7 days.
Location: Remote-Friendly, United States
About Anthropic
Anthropic’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems.
About the role
Anthropic is building AI systems that will shape the trajectory of one of the most consequential technologies in human history. That work requires physical infrastructure at significant scale, and building that infrastructure the right way means being a real, long-term partner to the communities where we operate.
We are looking for a Community Engagement Manager in Virginia and West Virginia to join our Public Policy team and serve as Anthropic's on-the-ground presence in the communities where our data centers are sited, built, and operated. This is not a communications role or a government affairs role, though you will do elements of both. It is a relationship role: your job is to make Anthropic a trusted, visible, and valued neighbor, from the earliest stages of site selection through construction and long-term operations.
You will be the connective tissue between Anthropic's Policy and Infrastructure teams and the local officials, community organizations, economic development partners, and residents who have a stake in what we build. You will surface concerns before they escalate, translate our technical and operational plans into clear local benefits, and build the coalitions that allow us to move quickly and responsibly. Because Anthropic's infrastructure footprint is still early in its growth, you will also help write the playbook: the processes you build in your first markets are the ones we will use as we expand.
You will travel regularly within Virginia and West Virginia, up to 50% of the time, and occasionally to other Anthropic data center markets.
Key responsibilities
Build and maintain trusted, sustained relationships with Virginia boards of supervisors, city and town councils, and planning commissions, West Virginia county commissions and municipal officials, state economic development agencies, community groups, civic leaders, educational institutions, and workforce partners in the Virginia and West Virginia data center markets you cover
Develop and execute a community engagement strategy for each of your markets, spanning site selection, pre-development, construction, and ongoing operations
Build external coalitions, host education and listening sessions, and design local solutions that deliver real benefits to the communities where we operate
Represent Anthropic in public forums, town halls, planning hearings, community events, and local media
Monitor community sentiment and local political dynamics, and advise internal teams on risks, opportunities, and the right pace and posture for engagement, including in markets where data center development is already well established and community questions about its cumulative effects are active
Partner with the Real Estate and Infrastructure team to bring community input into how projects are planned, communicated, and delivered, not just how they are announced
Work with the Communications team to develop proactive, locally relevant messaging
Coordinate charitable giving, community investment, and economic development commitments in your markets, including managing nonprofit partner relationships
Partner with the Energy and Sustainability team to explain our approach to environmental stewardship and respond to questions about power, water, noise, transmission, and land use
Build a community engagement playbook and repeatable processes that scale as Anthropic's infrastructure footprint grows
Minimum qualifications
Experience in community affairs, public affairs, economic development, government relations, local or state government, or a closely related field
Direct experience working for or engaging with local governments and a broad set of community stakeholders on behalf of large infrastructure, construction, energy, or technology projects, with a working understanding of how local politics and community dynamics actually play out
A skilled relationship and coalition builder who earns trust with a diverse group of stakeholders, and who maintains relationships through difficult conversations
The ability to represent a company credibly in public settings, including town halls, hearings, and press interviews
Strong written and verbal communication skills, including the ability to turn a complex operational plan into plain language that a local official or reporter can understand and respond to
The ability to work independently, get up to speed quickly on complex policy issues, and manage multiple concurrent engagements across different markets without losing track of any of them
Based in Virginia or West Virginia or willing to relocate to one of them, and prepared to travel regularly across both states
Preferred qualifications
7+ years of experience in community engagement specifically on data center, utility, energy, or large-scale industrial infrastructure projects, or in local government
Familiarity with land use, zoning, and permitting processes at the county and municipal level, including rezoning and special use permit hearings in Virginia
Experience with community concerns around data center siting, such as noise, transmission lines, water, and proximity to residential areas
Experience managing corporate social responsibility programs
Established relationships with economic development, workforce, or civic organizations in the markets this role covers, including in Appalachian and energy-transition communities
Experience working with real estate, legal, communications, and policy teams at the same time
A genuine interest in the communities where you work, not just the projects you are managing
The annual compensation range for this role is listed below.
For sales roles, the range provided is the role’s On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role.
Annual Salary:
$265,000
—
$295,000 USD
Logistics
Minimum education:
Bachelor’s degree or an equivalent combination of education, training, and/or experience
Required field of study:
A field relevant to the role as demonstrated through coursework, training, or professional experience
Minimum years of experience:
Years of experience required will correlate with the internal job level requirements for the position
Location-based hybrid policy:
Currently, we expect all staff to be in one of our offices at least 25% of the time. However, some roles may require more time in our offices.
Visa sponsorship:
We do sponsor visas! However, we aren't able to successfully sponsor visas for every role and every candidate. But if we make you an offer, we will make every reasonable effort to get you a visa, and we retain an immigration lawyer to help with this.
For roles performing work in California:
We will consider for employment all qualified applicants, including those with arrest or conviction records or criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the San Francisco Fair Chance Ordinance, the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act.
We encourage you to apply even if you do not believe you meet every single qualification.
Not all strong candidates will meet every single qualification as listed. Research shows that people who identify as being from underrepresented groups are more prone to experiencing imposter syndrome and doubting the strength of their candidacy, so we urge you not to exclude yourself prematurely and to submit an application if you're interested in this work. We think AI systems like the ones we're building have enormous social and ethical implications. We think this makes representation even more important, and we strive to include a range of diverse perspectives on our team.
Your safety matters to us.
To protect yourself from potential scams, remember that Anthropic recruiters only contact you from @anthropic.com email addresses. In some cases, we may partner with vetted recruiting agencies who will identify themselves as working on behalf of Anthropic. Be cautious of emails from other domains. Legitimate Anthropic recruiters will never ask for money, fees, or banking information before your first day. If you're ever unsure about a communication, don't click any links—visit
anthropic.com/careers
directly for confirmed position openings.
How we're different
We believe that the highest-impact AI research will be big science. At Anthropic we work as a single cohesive team on just a few large-scale research efforts. And we value impact — advancing our long-term goals of steerable, trustworthy AI — rather than work on smaller and more specific puzzles. We view AI research as an empirical science, which has as much in common with physics and biology as with traditional efforts in computer science. We're an extremely collaborative group, and we host frequent research discussions to ensure that we are pursuing the highest-impact work at any given time. As such, we greatly value communication skills.
The easiest way to understand our research directions is to read our recent research. This research continues many of the directions our team worked on prior to Anthropic, including: GPT-3, Circuit-Based Interpretability, Multimodal Neurons, Scaling Laws, AI & Compute, Concrete Problems in AI Safety, and Learning from Human Preferences.
Come work with us!
Anthropic is a public benefit corporation headquartered in San Francisco. We offer competitive compensation and benefits, optional equity donation matching, generous vacation and parental leave, flexible working hours, and a lovely office space in which to collaborate with colleagues.
Guidance on Candidates' AI Usage:
Learn about
our policy
for using AI in our application process.
Location: Remote-Friendly, United States
About Anthropic
Anthropic’s mission is to create reliable, interpretable, and steerable AI systems. We want AI to be safe and beneficial for our users and for society as a whole. Our team is a quickly growing group of committed researchers, engineers, policy experts, and business leaders working together to build beneficial AI systems.
About the role
Anthropic is building AI systems that will shape the trajectory of one of the most consequential technologies in human history. That work requires physical infrastructure at significant scale, and building that infrastructure the right way means being a real, long-term partner to the communities where we operate.
We are looking for a Community Engagement Manager in New York to join our Public Policy team and serve as Anthropic's on-the-ground presence in the communities where our data centers are sited, built, and operated. This is not a communications role or a government affairs role, though you will do elements of both. It is a relationship role: your job is to make Anthropic a trusted, visible, and valued neighbor, from the earliest stages of site selection through construction and long-term operations.
You will be the connective tissue between Anthropic's Policy and Infrastructure teams and the local officials, community organizations, economic development partners, and residents who have a stake in what we build. You will surface concerns before they escalate, translate our technical and operational plans into clear local benefits, and build the coalitions that allow us to move quickly and responsibly. Because Anthropic's infrastructure footprint is still early in its growth, you will also help write the playbook: the processes you build in your first markets are the ones we will use as we expand.
You will travel regularly across New York State, including upstate communities, up to 50% of the time, and occasionally to other Anthropic data center markets.
Key responsibilities
Build and maintain trusted, sustained relationships with town, village, city, and county elected officials and administrators, planning and zoning boards, local industrial development agencies, state agencies, economic development organizations, community groups, civic leaders, labor and building trades organizations, educational institutions, and workforce partners in the New York data center markets you cover
Develop and execute a community engagement strategy for each of your markets, spanning site selection, pre-development, construction, and ongoing operations
Build external coalitions, host education and listening sessions, and design local solutions that deliver real benefits to the communities where we operate
Represent Anthropic in public forums, town halls, planning hearings, community events, and local media
Monitor community sentiment and local political dynamics, and advise internal teams on risks, opportunities, and the right pace and posture for engagement
Partner with the Real Estate and Infrastructure team to bring community input into how projects are planned, communicated, and delivered, not just how they are announced, including public comment and environmental review processes
Work with the Communications team to develop proactive, locally relevant messaging
Coordinate charitable giving, community investment, and economic development commitments in your markets, including managing nonprofit partner relationships
Partner with the Energy and Sustainability team to explain our approach to environmental stewardship and respond to questions about power, water, and land use, including how New York's energy and climate policies and grid conditions shape our plans
Build a community engagement playbook and repeatable processes that scale as Anthropic's infrastructure footprint grows
Minimum qualifications
Experience in community affairs, public affairs, economic development, government relations, local or state government, or a closely related field
Direct experience working for or engaging with local governments and a broad set of community stakeholders on behalf of large infrastructure, construction, energy, or technology projects, with a working understanding of how local politics and community dynamics actually play out
A skilled relationship and coalition builder who earns trust with a diverse group of stakeholders, and who maintains relationships through difficult conversations
The ability to represent a company credibly in public settings, including town halls, hearings, and press interviews
Strong written and verbal communication skills, including the ability to turn a complex operational plan into plain language that a local official or reporter can understand and respond to
The ability to work independently, get up to speed quickly on complex policy issues, and manage multiple concurrent engagements across different markets without losing track of any of them
Based in New York or willing to relocate there, and prepared to travel regularly across the region
Preferred qualifications
7+ years of experience in community engagement specifically on data center, utility, energy, or large-scale industrial infrastructure projects, or in local government
Familiarity with land use, zoning, and permitting processes at the local and regional level in New York, including environmental review under the State Environmental Quality Review Act (SEQRA) and local incentive approvals through industrial development agencies
Experience managing corporate social responsibility programs
Established relationships with economic development, workforce, labor, or civic organizations in the markets this role covers
Experience working with real estate, legal, communications, and policy teams at the same time
Experience engaging with Native nations in New York, including familiarity with consultation processes and Tribal sovereignty
A genuine interest in the communities where you work, not just the projects you are managing
The annual compensation range for this role is listed below.
For sales roles, the range provided is the role’s On Target Earnings ("OTE") range, meaning that the range includes both the sales commissions/sales bonuses target and annual base salary for the role.
Annual Salary:
$265,000
—
$295,000 USD
Logistics
Minimum education:
Bachelor’s degree or an equivalent combination of education, training, and/or experience
Required field of study:
A field relevant to the role as demonstrated through coursework, training, or professional experience
Minimum years of experience:
Years of experience required will correlate with the internal job level requirements for the position
Location-based hybrid policy:
Currently, we expect all staff to be in one of our offices at least 25% of the time. However, some roles may require more time in our offices.
Visa sponsorship:
We do sponsor visas! However, we aren't able to successfully sponsor visas for every role and every candidate. But if we make you an offer, we will make every reasonable effort to get you a visa, and we retain an immigration lawyer to help with this.
For roles performing work in California:
We will consider for employment all qualified applicants, including those with arrest or conviction records or criminal histories, in a manner consistent with the requirements of applicable state and local laws, including the San Francisco Fair Chance Ordinance, the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act.
We encourage you to apply even if you do not believe you meet every single qualification.
Not all strong candidates will meet every single qualification as listed. Research shows that people who identify as being from underrepresented groups are more prone to experiencing imposter syndrome and doubting the strength of their candidacy, so we urge you not to exclude yourself prematurely and to submit an application if you're interested in this work. We think AI systems like the ones we're building have enormous social and ethical implications. We think this makes representation even more important, and we strive to include a range of diverse perspectives on our team.
Your safety matters to us.
To protect yourself from potential scams, remember that Anthropic recruiters only contact you from @anthropic.com email addresses. In some cases, we may partner with vetted recruiting agencies who will identify themselves as working on behalf of Anthropic. Be cautious of emails from other domains. Legitimate Anthropic recruiters will never ask for money, fees, or banking information before your first day. If you're ever unsure about a communication, don't click any links—visit
anthropic.com/careers
directly for confirmed position openings.
How we're different
We believe that the highest-impact AI research will be big science. At Anthropic we work as a single cohesive team on just a few large-scale research efforts. And we value impact — advancing our long-term goals of steerable, trustworthy AI — rather than work on smaller and more specific puzzles. We view AI research as an empirical science, which has as much in common with physics and biology as with traditional efforts in computer science. We're an extremely collaborative group, and we host frequent research discussions to ensure that we are pursuing the highest-impact work at any given time. As such, we greatly value communication skills.
The easiest way to understand our research directions is to read our recent research. This research continues many of the directions our team worked on prior to Anthropic, including: GPT-3, Circuit-Based Interpretability, Multimodal Neurons, Scaling Laws, AI & Compute, Concrete Problems in AI Safety, and Learning from Human Preferences.
Come work with us!
Anthropic is a public benefit corporation headquartered in San Francisco. We offer competitive compensation and benefits, optional equity donation matching, generous vacation and parental leave, flexible working hours, and a lovely office space in which to collaborate with colleagues.
Guidance on Candidates' AI Usage:
Learn about
our policy
for using AI in our application process.
Location: Limassol, Cyprus
Workplace: onsite
David Kennedy Recruitment
is working with a Cyprus-based digital services company providing B2B marketing, technology, analytics and operational support to international brands that is seeking to onboard a Social Media Marketing Specialist to join their team.
The successful candidate will support an iGaming project focused on Latin American markets, managing social media activity, creating engaging content and growing the project’s online presence across multiple platforms, within the limits of a regulated industry.
Position: Social Media Marketing Specialist
Location: Limassol, Cyprus
Work model: On-site
Employment type: Full-time
Duties & Responsibilities
Plan and manage the social media calendar across Instagram, X, Facebook, TikTok, YouTube, Telegram, WhatsApp and other relevant channels
Create and adapt content for each platform, including short-form video, memes, match previews, live reactions, odds highlights and promotional posts
Manage community channels by replying to comments and direct messages, moderating discussions and escalating support issues to the appropriate team
Coordinate giveaways, contests and ambassador or influencer collaborations with the Marketing and Affiliate teams
Track and report on reach, engagement, follower growth, click-through rates and contribution to conversions
Test new formats, hooks and posting times, using performance insights to improve results
Monitor competitors and platform trends in the iGaming industry.
Requirements
At least 2 years’ experience in social media marketing
Previous experience in iGaming / betting industry, with exposure to LATAM markets, is mandatory
Fluent in both Russian and English
Hands-on short-form video editing skills using CapCut, Premiere Pro or similar tools
Experience with social media scheduling and analytics tools such as Meta Business Suite, Sprout Social or Hootsuite
Understanding of how Meta, TikTok, X and Google restrict iGaming advertising, with the creativity to build organic reach within those limits
Strong feel for meme culture and a sharp sense of humour
Strong attention to detail, speed and accuracy, able to meet tight deadlines during live events
Based in Cyprus
Working schedule: Monday to Friday, 08:30 AM - 05 PM (in line with Cyprus time zone).
Benefits
Performance-based bonus
21 days of annual leave
6 paid sick leave days and 4 personal days per year
Sports benefit
Daily lunch provided
Access to industry events and conferences
Fast-paced, entrepreneurial and supportive team environment
And many others!!!
ОфисLimassol, Cyprus; Working schedule: Monday to Friday, 08:30 AM - 05 PM (in line with Cyprus time zone)
▫️управління командою SMM-спеціалістів, розподіл проєктів та контроль навантаження; ▫️побудова та вдосконалення внутрішніх процесів роботи SMM-відділу;
Location: United States; St. Louis; Detroit; Charlotte; Denver; Chicago; Seattle; Austin; Minneapolis; Phoenix; Atlanta; Washington D.C.; New York; Los Angeles; Nashville; Houston; Boston; Columbus; San Francisco; Dallas
Workplace: Remote
ClickHouse is hiring its first Senior Lifecycle Marketing Manager to own how we engage, activate, and grow our user base across the entire customer journey. Your mission is to turn Cloud signups, trial users, and prospects into pipeline and self-serve MRR through behavior-driven lifecycle programs across email and in-product channels. You'll design the nurture engine that powers both our PLG and sales-led motions.
This is a hands-on, individual contributor role. You will build from the ground up as the first lifecycle marketer at ClickHouse, try new marketing strategies, and work with a passionate community of ClickHouse users.
WHAT YOU WILL BE DOING
- Own the lifecycle marketing strategy end-to-end, from Cloud signup onboarding through activation, conversion and expansion, with accountability for trial-to-paid conversion, MQL volume, and influenced pipeline.
- Build behavior-triggered nurture programs that respond to product usage, content engagement, and intent signals, so the right message reaches the right user at the right stage.
- Design and optimize onboarding journeys for ClickHouse Cloud signups, partnering with Growth PMs and the product team to align email touchpoints with in-product experiences and drive activation.
- Run always-on nurture for the sales-led funnel, with segmented streams by persona, use case, and funnel stage that warm prospects for sales and accelerate open opportunities.
- Build and run a testing roadmap across subject lines, send cadence, content formats, and channel mix, using results to improve engagement and conversion.
- Report on lifecycle funnel metrics for PLG and SLG, analyze conversion at each stage, identify drop-off points, and implement improvements.
- Track industry trends, competitor activity, and emerging technologies to identify new lifecycle opportunities.
WHAT YOU BRING
- 6+ years owning lifecycle, email, or growth marketing programs (onboarding, activation, nurture, retention). Years can be combined across roles.
- At least 3 years at a database, data infrastructure, developer tooling, or API company, or another technical product sold to developers or data practitioners.
- Proven track record of building behavior-triggered lifecycle programs that measurably improved activation, conversion, and pipeline at a PLG company with a free trial, free tier, or self-serve signup.
- Analytical mindset, with the ability to interpret data, identify trends, run experiments, and make data-driven decisions.
- Excellent written and verbal communication skills, with demonstrated ability to create engaging content for developers and to work closely with engineers and product partners.
- Strong project management and organizational skills, with the ability to manage multiple programs simultaneously and meet deadlines.
- Preferred: experience at a company with an open-source product.
PERKS
- Flexible work environment - ClickHouse is a globally distributed company and remote-friendly. We currently operate in over 25 countries.
- Healthcare - Employer contributions towards your healthcare.
- Equity in the company - Every new eligible team member who joins our company receives equity.
- Time off - Flexible time off in the US, generous entitlement in other countries.
- A USD$500 Home office setup if you’re a remote employee.
- Global Gatherings – We believe in the power of in-person connection and offer opportunities to engage with colleagues at company-wide offsites.
CULTURE - WE ALL SHAPE IT
As part of a rapidly scaling start-up, you will be instrumental in shaping our culture.
Are you interested in finding out more about our culture? Learn more about our values here https://clickhouse.com/company/careers. Check out our blog posts https://clickhouse.com/blog or follow us on LinkedIn https://www.linkedin.com/company/clickhouseinc/life/0c1ee7f4-2129-488d-b413-e7f6270659fd/?viewAsMember=true to find out more about what’s happening at ClickHouse.
EQUAL OPPORTUNITY & PRIVACY
ClickHouse provides equal employment opportunities to all employees and applicants and prohibits discrimination and harassment of any type based on factors such as race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
Please see here https://clickhouse.com/legal/applicant-privacy-notice for our Privacy Statement.
— Быть связкой между баингом и фармом: собирать боли байеров и доводить их до решения. — Глубоко понимаешь Facebook: BM, профили, пиксели, каталоги, доступы, апелляции, верификации, прогревы.
ГибридheadСанкт-Петербург; Если ты живёшь в другом городе, мы подготовим для тебя релокационный пакет!
Требования:
— 2–3+ года опыта в маркетинге, спецпроектах, PR, бренд-маркетинге или смежных направлениях;
— Опыт самостоятельного ведения проектов от идеи до запуска;
— Насмотренность, любопытство и интерес к новым форматам.
Задачи:
— искать аудиторию посредством различных каналов
— придумывать офферы и хуки, запускать посевы и тесты
— считать воронку от охвата до активного пользователя и оставлять каналы, которые окупаются
Требования:
— 2+ года в user acquisition и кейсы с цифрами
— опыт в крипто / P2P / финтехе
— рабочий английский
Условия:
— удалёнка
— старт part-time (~20 ч/нед)
— через 3 месяца возможен фултайм
— тестовый бюджет выделяется отдельно, тестового задания нет.
Задачи:
— Формирование единой PR/GR стратегии для технологического холдинга и его продуктовых направлений внутри экосистемы банка (финтех, цифровизация, ИИ, данные, ЭДО, консалтинг);
— Выстраивание процесса и постановка задач по разработке и реализации коммуникаций для продвижения B2B продуктов среди бизнес аудиторий;
— Запуск и PR сопровождение проектов с участием госорганов и регуляторов;
— Разработка и производная PR повестка: пресс релизы, экспертные комментарии, статьи, лонгриды, тех обзоры, Q&A, блог посты, скрипты и тезисы для спикеров;
— Управление отношениями со СМИ и отраслевыми площадками: федеральные и деловые медиа, ИТ и телеком СМИ, нишевые ресурсы для разработчиков и продуктовых команд;
— Выстраивание процесса и постановка задач по PR сопровождению партнёрств и программ (совместные B2B и B2G проекты с корпоративными заказчиками), как ключевых инфоповодов;
— Продвижение личного бренда генерального директора и руководителей ключевых направлений: формирование позиционирования, ключевых тем и нарратива, планирование присутствия в медиа, на отраслевых площадках и в цифровых каналах , выстраивание системной PR поддержки их публичной активности.
Требования:
— Высшее образование в области коммуникаций, маркетинга, журналистики или смежных гуманитарных дисциплин;
— Опыт в PR/GR не менее 7 лет, из них не менее 3х лет в роли руководителя направления (PR Director / Head of Communications) в финтехе, крупном IT/ промышленном холдинге, телеком или банковском секторе;
— Подтверждённый опыт запуска и PR сопровождения сложных B2B тех направлений и платформ;
— Налаженные связи или готовность быстро выстроить отношения с деловыми, ИТ и отраслевыми медиа;
— Опыт вывода компаний в топ повестку в нишах облака, ИИ, B2B цифровизации;
— Опыт работы с отраслевыми и профессиональными площадками (форумы, ассоциации, конференции, акселераторы, образовательные программы) как с каналами PR присутствия;
— Сильные навыки b2b копирайтинга: подготовка пресс релизов, лонгридов, тех обзоров, кейсов, колонок, комментариев и Q&A для СМИ, отраслевых изданий и собственных площадок;
— Опыт построения долгосрочной продуктовой PR повестки вокруг облачных, ИИ и data решений, платформ для разработчиков, сервисов ЭДО и консалтинга - без зависимости от рекламных кампаний;
— Опыт управления PR командой и внешними подрядчиками (агентства, консультанты), построения процессов и распределения ответственности в матричной структуре;
— Навыки медианалитики: оценка эффективности PR активностей (медиаметрия, SOV, качество охвата, попадание в целевые сегменты, вклад в узнаваемость и доверие к бренду);
— Знание английского языка не ниже Upper Intermediate (работа с международными партнёрами, СМИ, отраслевыми материалами и best practices).
Условия:
— Работа в аккредитованной IT-компании;
— Удобный офис (м. Калужская, ул. Обручева 30/1 с.2);
— Ежегодный бонус по итогам работы;
— Подключение к ДМС, телемедицина, чек-ап - после трех месяцев работы в компании;
— Ведение беременности и родов, лазерная коррекция зрения и стоматология после двух лет непрерывного стажа в группе Сбер;
— Специальные условия для страхования семьи;
— Возможность участия в корпоративной пенсионной программе;
— Корпоративное обучение;
— Бесплатную подписку на СберПрайм+ и скидки у партнёров;
— Новогодние подарки для детей, корпоративные мероприятия и поддержку в особых жизненных ситуациях;
— Скидки в спортклубы X-Fit, WorldClass.
Задачи:
— Руководство командой баеров, блогеров, TG Ads.
— Увеличение числа платящих пользователей с 1 000 до 100 000 за 6–12 месяцев.
— Управление бюджетом на трафик около $500K.
Требования:
— Опыт 5+ лет на позициях Head / CMO / Growth в B2C-продукте.
— Личный опыт ведения бюджета от $50K в месяц и работы с 10+ источниками трафика.
— Понимание юнит-экономики подписки: LTV, churn, payback.
— Умение показывать таблицы гипотез, спендов или ROI (цифры можно замазать).
— Владение русским и украинским языками.
— Приветствуется опыт в гемблинге, беттинге, дейтинге, крипте и жёсткой модерации.
Условия:
— Удалённая работа.
— Полная занятость.
— Зарплата $5 000–10 000 + бонусы, выплата в USDT.
В компании GOFAR открыта вакансия контент-маркетолога и SMM-менеджера для удалённой работы. Основные задачи включают разработку контент-стратегии для проектов GOFAR и GOFAR School, создание контент-плана на основе анализа вводных данных, подготовку сторителлов, каруселей и сценариев для Reels. Кандидат будет анализировать исходные материалы, формировать задачи для производства контента, координировать работу дизайнера и видеомонтажёра, контролировать сроки и качество выполнения. Также необходимо развивать контент-воронку, увеличивать целевые переходы и число подписчиков Telegram-бота, анализировать результаты публикаций, тестировать гипотезы и готовить отчёты по ключевым метрикам. Работа предполагает использование базы знаний Notion и автоматизацию задач с помощью Claude при ответственном применении ИИ. Требования к соискателю включают опыт в SMM или контент-маркетинге, умение самостоятельно планировать и доводить задачи до результата, навыки написания текстов и сценариев коротких видео, понимание маркетинговых воронок, CTA и аналитики соцсетей, способность работать с референсами и ставить задачи дизайнерам и монтажёрам. Важны системность, инициативность, креативность, соблюдение дедлайнов и наличие портфолио с примерами работ. Предлагается удалённый формат с гибким графиком при условии соблюдения сроков, работа напрямую с основателем проектов, ведение двух проектов и возможность долгосрочного сотрудничества. Уровень заработной платы начинается от 90 000 рублей.
Задачи:
— Настраивать и вести рекламные кампании в VK Ads, в том числе тестировать новые форматы и площадки.
— Анализировать результаты, предлагать гипотезы и оптимизировать кампании.
— Следить за показателями и предоставлять отчётность.
Условия:
— Удалённая работа и гибкий график.
— Небольшая загрузка: ориентировочно 1–1,5 часа в день на проект.
— Оплата за каждый проект, обсуждаем индивидуально.
Требования:
— Начинающий, но уже имеющий практический опыт таргетолога.
— Самостоятельность, инициативность, внимательность к деталям и умение работать в команде.
Дополнительно:
— В нагрузке один небольшой проект в нише товаров баер.
— Возможность брать дополнительные проекты.
О компании:
Adtech Solutions - продуктовая adtech-команда в сфере Fintech и Crypto.
Задачи:
— Руководить внутренним бизнес-юнитом снабжения и развивать три основных направления расходников (FB, Google, Native);
— Построить, настроить и автоматизировать собственные процессы производства (фарма) аккаунтов с нуля;
— Обеспечивать бесперебойное снабжение и стабильную скорость выдачи расходников под объемы медиабаинга;
— Управлять командой, заниматься аналитикой затрат и оптимизацией себестоимости;
— Получать лучшие условия у партнеров на пополнение и сервисы, развивать партнерскую сеть и выстраивать отношения с поставщиками;
— Исследовать рынок, тренды и обеспечивать выход бизнес-юнита на самоокупаемость;
— Работать на главного внутреннего заказчика (собственный баинг), а в перспективе вывести юнит на внешний рынок.
Требования:
— Доскональное знание арбитражной «кухни», технической инфраструктуры (антидетекты, прокси, cookies, платежки, Google, Facebook, Native Ads);
— Успешный опыт запуска и автоматизации производственных процессов расходников с нуля;
— Лидерский потенциал и навыки управления командами для кратного масштабирования направления;
— Бэкграунд в собственном фарм-агентстве или опыт управления крупным селлером аккаунтов;
— Хорошая ориентированность в рынке поставщиков, наличие контактов и готовность быстро расширять сеть партнеров;
— Проактивность, умение мыслить категориями бизнеса и брать ответственность без детального ТЗ.
Условия:
— Формат и график: удаленная работа, 5/2, гибкое начало дня (с 10:00 до 19:00 по Москве);
— Полная свобода в принятии решений, сильная команда и неограниченные ресурсы для масштабирования;
— Высокий уровень дохода: стабильный фикс оклад + KPI / % от эффективности юнита (обсуждается индивидуально по результатам собеседования);
— Работа в стабильной команде и поддерживающей атмосфере.
Задачи:
— Facebook (основной) + TikTok: Web2Web, Web2App, мобильные приложения
— Креативы и флоу: гипотеза → масштабирование
— Аналитика связок, оптимизация под ROAS и LTV
— Операционка: аккаунты, БМы, пополнения, диплинки
— Задачи креативному отделу
Требования:
— 2+ года в UA / Performance
— 2+ года в Facebook
— Опыт с Subscription
— Плюс: Web2App через Appsflyer
Условия:
— Полностью remote
— FIX + KPI от объема
— Рост и развитие внутри компании
— Свой продукт, свои бюджеты, никакой бюрократии
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