Вакансии

Polymarket is looking for a User Acquisition Lead to grow signups deposits and trading through acquisition channels.

• Запускать и масштабировать кампании с контролем окупаемости. • Тестировать аудитории, креативы и этапы воронки.

We are SmartyMe - one of the leading microlearning apps in the world, used daily by millions of users across Tier-1 markets Our mission is to make learning a daily habit for everyone. We scale through performance marketing, product excellence, and systematic growth. Google Ads is a key growth channel for us , focused on Demand Gen , Search, and PMax. Backed by an experienced cross-functional team, we actively leverage AI and automation to drive performance. We're looking for an autonomous, hands-on specialist to own campaigns end-to-end, with strategic support from experienced leadership. We offer performance-based compensation with top-of-market earning potential tied to results. What You'll Do Own and scale Google Ads campaigns , primarily Demand Gen , alongside Search and PMax Work closely with the Creative Team , shaping creative strategy and testing new concepts Manage campaign strategy, structure, bidding, targeting, and budgets end-to-end Identify growth opportunities across audiences, placements, and markets Run experiments, optimize performance, and scale spend while maintaining profitability Leverage AI and automation to improve campaign efficiency and scalability What We're Looking For 3+ years of hands-on Google Ads experience Strong Demand Gen expertise and proven experience with Search & PMax High ownership and autonomy - ability to independently execute initiatives and deliver measurable results Track record of scaling acquisition budgets while maintaining ROI targets Experience with B2C digital or subscription-based products Strong analytical skills and understanding of acquisition funnels (web2web, web2app, app) Nice to Have Automation & AI - experience building custom workflows for campaign optimization and scaling Creative Production - ability to independently generate and test ad creatives using AI tools Experience scaling across multiple geographies and local markets Knowledge of GA4, GTM, attribution, and LTV-based optimization Why You'll Love Working With Us: Innovative Environment: We're all about trying new things and pushing the envelope in EdTech. Health: company-provided medical expense compensation. AI solutions: АІ subscription and other tools. Balance: Flexible paid time off, you get 21 days of annual leave + 10 days of public holidays. Collaborative Culture: Work alongside passionate professionals who are as driven as you are.

Location: Limassol, Remote Workplace: remote We are looking for a talented Senior UA Manager (SRN) to join our team! In this role, you’ll work on large-scale international projects with budgets starting at $300,000 per month . You’ll manage traffic acquisition on platforms like Facebook, TikTok, and Snapchat, explore new traffic sources, and optimize existing advertising strategies. Your responsibilities will include planning, launching, and refining campaigns to ensure the success of our games and reach millions of players worldwide. If you’re passionate about discovering innovative mobile marketing solutions and want to work with cutting-edge tools in a professional team, this is your time to shine! Key Responsibilities Manage international mobile projects with budgets starting at $300,000 per month (Monetization models: IAP and IAP+IAA) Development and implementation of methodologies for working with new types of targeting Plan, launch, and manage ad campaigns to consistently meet KPIs Generate and test hypotheses to improve campaign performance Automate routine tasks in the procurement process Collaborate with the creative team to find signals at your source Maintain effective communication with traffic source representatives Skills, Knowledge and Expertise Proven working experience as an User Acquisition Manager within the gaming industry Hands-on experience with Facebook Ads, Google Ads, TikTok  (familiarity with Snapchat and other channels will be a plus) Proficiency in mobile attribution fundamentals with experience using AppsFlyer or Adjust Strong understanding of advertising campaign performance metrics (ROI, ROAS, ARPU, ARPPU, LTV, etc.) and the ability to analyze and optimize large datasets Solid knowledge of unit economics and its application to ad strategies Proven experience managing and scaling advertising campaigns with budgets exceeding $300,000 per month Advanced proficiency in Excel/Google Sheets and BI tools like Tableau Expertise in market analysis with the ability to identify growth opportunities Experience with UA automation tools and automating any part of the user acquisition process Strong grasp of A/B testing, from designing experiments to analyzing results English proficiency at B2 level or higher – for effective negotiations, market analysis, and communication with international partners Knowledge of Russian language Understanding of SkadNetwork principles (will be a plus) Benefits Flexible work environment: work remotely from home or in our office in Cyprus Paid holidays and sick leave to prioritize your health and well-being Competitive salary based on interview results and annual performance reviews Bonus system tied to the company's success and performance Opportunities to attend conferences, workshops, and meetups English classes Cool corporate parties and team-building events Holiday Gifts: celebrate special occasions with thoughtful holiday gifts from the company Free lunches in our office: enjoy a pleasant time over a meal with your colleagues

- Запускать и масштабировать рекламные кампании в Meta Ads и Google Ads. - Управлять рекламными бюджетами и отвечать за ROAS, CPA, CPI и LTV.

Location: Serbia; Moldova; Latvia; Croatia; Czech Republic; Slovenia; Romania; Spain; Bulgaria; Kazakhstan; Poland; Hungary; Montenegro; Estonia; Ukraine; Cyprus; Lithuania; Georgia Workplace: Remote ABOUT US Ruby Labs is a leading tech company that creates and operates innovative consumer products. We offer a diverse range of opportunities across the health, education, and entertainment industries. Our innovative teams are driving the future of consumer-led products, and we're always looking for passionate individuals to join us. Learn more about our story at: https://rubylabs.com/about-us/ ABOUT THE ROLE We’re looking for a Senior User Acquisition Manager to take full ownership of Meta paid traffic and drive subscriptions through web funnels within a single project. Meta is the core channel, with room to expand into additional sources such as AppLovin, X, TikTok and Snapchat. You'll manage 7-figure budgets across multiple GEOs, decide what to test, scale and cut, and be accountable for results. Performance is measured on real business metrics (CPA, ROAS and cohorts), not surface-level platform numbers. We are an AI-first team, so we expect you to use Claude and automation to move faster and to streamline your day-to-day workflows. KEY RESPONSIBILITIES - Manage and scale paid social campaigns on Meta end to end: account structure, bidding, budget allocation, optimization and scaling. - Expand into additional sources (AppLovin, X, TikTok, Snapchat) and look for new growth levers: audiences, formats, placements and campaign types. - Scale spend across multiple GEOs while holding CPA and ROAS targets. - Run structured creative testing with the creative team on all channels, with clear hypotheses and simple scale/kill rules. - Work with the data team on reports, cohort analysis and deep dives, quickly diagnose drops and spikes and act on them. - Manage signal quality: conversion events, event value, purchase optimization, attribution. - Protect account health: manage ad account structure, backups and policy compliance. - Work with platform reps on betas, new campaign types and escalations. - Use Claude and automation (skills, scripts, workflows) to speed up builds, reporting and optimization. - Prepare a clear strategy, document tests and learnings, and keep an eye on market trends and competitors. QUALIFICATIONS - Paid social experience: 3+ years of hands-on experience managing paid social campaigns, with Meta as your main platform (TikTok, Snapchat, Pinterest, or AppLovin experience is a plus) and a proven ability to scale budgets efficiently while maintaining strong ROI. - High-budget management: experience managing $500k+ in monthly ad spend, with consistent optimization and sustainable growth. - Multi-GEO expertise: experience running and scaling campaigns across multiple countries and regions, and making independent, data-driven scaling decisions. - Strong analytical skills: solid command of CPA, ROAS, and cohort analysis, plus proficiency in tools like Omni/Tableau/Mixpanel and the ability to build custom performance analyses. - Meta platform knowledge: deep understanding of account structures, audience targeting, bidding strategies, and creative testing methodologies. - AI and automation: experience automating user acquisition workflows with AI, automated rules or scripts, and a mindset of constantly looking for ways to work smarter. - Autonomous and proactive: you take ownership, thrive in a fast-paced environment, and spot opportunities for testing, optimization, and growth. - Growth mindset: strong motivation to learn, experiment and scale, with a focus on long-term performance. - Clear communication: strong English, with the ability to present insights, results and recommendations to stakeholders. LOCATION Ruby Labs operates within the CET (Central European Time) zone. Applicants from any country are welcome to apply for the position as long as they are located within approximately ± 4 hours of CET. This ensures optimal collaboration and communication during working hours. BENEFITS Discover the perks of being part of our vibrant team! We offer: - Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance. - Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days. - Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge. - Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them. - Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere. Read more about it here: https://docs.google.com/document/d/1nkrN76JlZkbKj9WSOhlT1_mni_CZeDkHdwfIjPXVwvk/preview?tab=t.0#heading=h.ndsdl4wapxtt Be part of our fast-growing team and seize this excellent opportunity for personal and professional growth! INTERVIEW PROCESS After submitting your application, we conduct a thorough review which typically takes 3 to 5 days, but may occasionally take longer due to the volume of applications received. If we see a potential fit, we proceed with the following steps: - Recruiter Screening (40 minutes) - Technical Interview (90 minutes) - Final Interview (60 minutes) LIFE AT RUBY LABS At Ruby Labs, we move fast, aim high, and expect the same from our team. We’re not here to play small—we’re here to build, grow, and win. That means we look for people who are ambitious, driven, and ready to give their best every single day. This is a place for individuals who thrive under pressure, embrace challenges, and see opportunity in every obstacle. If you’re hungry to achieve, motivated by impact, and want to grow at the speed of your own ambition, Ruby Labs offers the platform to make it happen. Here, effort is matched with reward. We recognize those who go all in and deliver results, and we create space for people who want more—more responsibility, more growth, and more success. #LI-Remote

Задачи: — Запускать, оптимизировать и масштабировать рекламные кампании в mobile DSP и соцсетях.

Location: European Union Workplace: Remote ABOUT US Ruby Labs is a leading tech company that creates and operates innovative consumer products. We offer a diverse range of opportunities across the health, education, and entertainment industries. Our innovative teams are driving the future of consumer-led products, and we're always looking for passionate individuals to join us. Learn more about our story at: https://rubylabs.com/about-us/ ABOUT THE ROLE This is a senior, hands-on media buying role with end-to-end ownership. You will own the whole acquisition process on Paid Social acquisition channels: strategy, account structure, bidding, budget allocation, creative testing, measurement, scaling and account health. You decide what to test, what to scale and what to cut, and you are accountable for the results. We need someone who has already run Paid Social Ads at scale, who knows how to grow profitably in a policy-sensitive niche, and who can operate independently on large budgets. You will manage performance against real revenue data (CPA, FTD, ROAS, payback, player LTV and cohorts), not surface-level platform metrics. We also work AI-first, and we expect you to use Claude and automation to move faster. KEY RESPONSIBILITIES - Own the process end-to-end: take full ownership of acquisition across all paid social ad networks (TikTok, Meta, AppLovin, Snapchat, and more): planning, launch, optimization, scaling, reporting and documentation. - Scale spend profitably in the US market while holding payback, ROAS and CPA targets based on real revenue and player-value data. - Build and optimize account structure, conversion events, value-based bidding and budget allocation across paid social networks. - Decide budget allocation across acquisition channels and find new scaling levers: audiences, formats, placements, campaign types and additional channels. - Run a structured, high-velocity creative testing process with the creative team on all channels, with clear hypotheses and kill/scale rules. - Manage signal quality: conversion events, event value, deposit / purchase optimization, attribution. - Operate in a policy-sensitive niche: run in the US within each platform's rules. Keep ads and handle disapprovals, appeals and restrictions, and build prevention-first processes so issues are caught before launch. - Protect account health: manage ad account structure, backups and recovery plans. - Work with reps on betas, new campaign types and escalations. - Diagnose drops and spikes quickly and act on them. - Document tests, learnings and playbooks, and use Claude and automation to speed up builds, QA, reporting and optimization. QUALIFICATIONS - 5+ years of hands-on paid social / user acquisition experience. - Large-scale experience running acquisitions in the US market. - Proven experience working in policy-sensitive niches and keeping accounts healthy while scaling. - Strong hands-on Meta Ads experience scaling accounts profitably. - Hands-on AppLovin (AppLovin Ads / AXON) experience, scaling it as an acquisition channel. - Direct ownership of large budgets, ideally $1M+/month hands-on. - Strong understanding of unit economics: LTV, ROAS, payback windows, cohorts, high-value-user dynamics and value-based optimization. - Deep policy and account health experience: disapprovals, appeals, restrictions, ad account bans and how to recover and prevent them. - Strong creative testing discipline and measurement rigor. - Ownership mentality: you run channels end-to-end with minimal supervision and take responsibility for outcomes. LOCATION Ruby Labs operates within the CET (Central European Time) zone. Applicants from any country are welcome to apply for the position as long as they are located within approximately ± 4 hours of CET. This ensures optimal collaboration and communication during working hours. BENEFITS - Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance. - Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days. - Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge. - Company-provided MacBook: Apple MacBooks provided to all employees who need them. - Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Read more about it here: Independent Contractor Agreement https://docs.google.com/document/d/1dHF4ctKlez75whdn-ybUwP5d5Wr0BdwVrorrm_fM40Q/preview Be part of our fast-growing team and seize this excellent opportunity for personal and professional growth! LIFE AT RUBY LABS At Ruby Labs, we are more than a team; we're a community united in pushing the boundaries of technology and innovation. Our combined passion fuels our ambition for excellence, driving impact that resonates around the globe. We are an equal-opportunity employer and celebrate diversity, recognizing that a diversity of thought and backgrounds builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate based on race, ethnicity, religion, color, place of birth, sex, gender identity or expression, sexual orientation, age, marital status, military service status, or disability status. Join us and be part of a company that is crafting the future of technology across multiple industries.

Location: Kyiv; Remote (Ukraine) Workplace: Remote [https://app.ashbyhq.com/api/images/user-content/d5fc9a0c-9608-448b-b96f-2a4966f020bf/160b8b0f-7d40-4c02-9400-1b4fd1ada701/G_LINK_OWN_COVER_1.png] About us: Gismart is a value-driven mobile app developer with a strong presence in the Health & Wellness, Utilities, and Music app markets. We have achieved a significant milestone of over 1 billion downloads worldwide, taking a step toward our mission of cultivating the well-being of people worldwide. With headquarters in London, UK, Gismart is a dynamic global company with a reach extending across Europe and far beyond. Our determined team comprises over 350 individuals who bring diversity, creativity, innovation, and relentless drive to the company. Gismart unites professionals from diverse backgrounds in entertainment, music, and tech, allowing us to play to each other’s strengths and succeed as a team. Our mission: Become a stepping stone on our customers’ journeys of self-improvement. Our values: - Deliver what matters - Respect and support others - Initiate and own - Voiceopenly - Execute with quality If you are passionate about mobile app development and want to join a company that’s reshaping the industry, Gismart is the place for you. We provide exciting career opportunities, a supportive workplace culture, and the chance to contribute to a team that is making a tangible impact. For more information on Gismart, visit gismart.com http://gismart.com.   About project: Spilio is a product that helps people grow through developing essential soft skills. We combine practical learning with thoughtfully curated ideas from powerful books. Spilio is designed for helping people become more confident, self-aware, and effective in their everyday lives.   Requirements: - Over 1 year of hands-on experience in user acquisition - Proven track record managing Paid Social campaigns (Meta Ads, TikTok, Snapchat) with budgets exceeding $300K. - Strong communication skills, with the ability to structure and deliver clear ideas, feedback, and instructions across teams. - Analytical approach to campaign performance, with solid working knowledge of Microsoft Excel and Google Workspace tools (Sheets, Docs, Slides). - Demonstrated ability to navigate shifting priorities, make quick decisions, and adapt strategies in fast-paced environments. - Proficiency in English - B2 or higher level Responsibilities - Managing the full lifecycle of advertising campaigns, including launch, optimization, and scaling. - Use a data-driven approach to analyze campaign performance, funnels, and creatives daily to optimize toward performance goals - Conduct audience research from a performance marketing perspective, including demographics, interests, behaviors, and pain points. - Researching and evaluating new user acquisition channels to expand reach and improve ROI. - Keeping up-to-date with industry trends, emerging threats, and best practices in user acquisition and digital marketing technologies.   Employee Benefits: - Remote-First Culture: Our team is diverse and extensive, just like our product portfolio. We provide a flexible working schedule and let you work anywhere in the world, either remotely or in one of our corporate hubs - Сoworking Compensation: We provide 100% compensation for coworking spaces in Ukraine (except Kyiv, where we have a cozy and autonomous hub) and 50% compensation for coworking spaces worldwide to make sure that everyone has a comfortable and inspiring workspace - Free Office Lunches:We want you to stay fueled and focused, so we provide delicious free lunches for everyone working from our hubs. It’s one less thing for you to worry about during a productive workday - Public Holidays Policy: Gismart observes public holidays based on the Ukrainian or Polish holiday calendars. Employees working in other locations are entitled to 12 public holidays per year - 100% Sick Leave Compensation - Mental and Physical Health: To help you stay happy and healthy, Gismart will partially cover your medical insurance, sports activities, therapy costs - Personal Equipment Policy: Of course, we’ll provide you with all the equipment you need or cover the maintenance cost for your own tools - Personal Learning and Development: We love to see you learn and grow, so Gismart will cover 70% of your professional development courses. We’ll also pay for 100% of corporate English courses - Time-Off Policy: Every employee gets 18 working days of paid vacation and 3 personal days per year, with an extra day added for each year at Gismart - Corporate Events: We are remote-first, but we love meeting up in person. Whenever possible, we organize corporate events and team-building activities across all Gismart hubs

Location: Abu Dhabi, UAE About Us Established in 2018, Bybit is one of the world’s leading cryptocurrency exchanges and digital financial platforms, serving over 80 million users across more than 200 countries and regions. Powered by world-class technology and a user-first mindset, Bybit delivers a seamless ecosystem across trading, payments, wealth management, custody, institutional services, and Web3 — connecting users to the future of digital finance. Our core values define how we build. We listen, care and improve to create products and experiences that put users first. Backed by a global team of ambitious builders, problem-solvers, and innovators, we foster a high-performance and fast-moving environment where talent is empowered to drive real impact at the global scale. Supported by 24/7 multilingual customer service and a strong commitment to innovation, we are shaping the future of finance through technology, collaboration, and bold execution. Today, Bybit is recognized as one of the most trusted and transparent platforms in the digital asset industry, continuing to expand its global presence while building the infrastructure for the next generation of financial services. About the Role We are looking for an experienced User Reach & Lifecycle professional with a strong background in the crypto industry, exceptional data-driven thinking, and proven leadership capabilities. This is a leadership pipeline position . The successful candidate will initially take ownership of key business initiatives, with the opportunity to progressively assume team leadership responsibilities based on performance and demonstrated capabilities. The ideal candidate should have a deep understanding of crypto user behavior, trading products, and market dynamics, with the ability to drive the evolution of user engagement toward data-driven personalization, intelligent recommendations, and automated reach . Key Responsibilities User Lifecycle Management Develop systematic lifecycle engagement strategies covering registration, KYC, first deposit/trade, activation, retention, churn prevention, and reactivation. Segment users based on behavioral data, trading activity, asset holdings, and product preferences to deliver targeted engagement strategies. Optimize lifecycle conversion funnels to improve trading activity, retention, reactivation, and long-term user value. Personalization & Intelligent Recommendations Design personalized engagement strategies and recommendation logic based on user behavior, interests, lifecycle stages, and real-time context. Collaborate with Product, Data, and Algorithm teams to develop and implement user profiling, recommendation rules, and intelligent decision-making capabilities. Establish recommendation prioritization, user-content matching, and performance evaluation mechanisms to improve relevance and conversion. Market & Trading Scenario Engagement Develop systematic market-triggered engagement strategies based on price movements, market trends, asset holdings, watchlists, and trading preferences. Build real-time or near-real-time engagement triggers and optimize message relevance, timing, and frequency. Improve the alignment between market insights and user interests to drive trading engagement and conversion. Automated Reach & Engagement Develop intelligent and automated engagement strategies across Push, Email, Inbox, In-App, Banner, Popup, and other owned channels. Design automated engagement scenarios and trigger logic based on user lifecycle stages, behavioral signals, and market events. Establish cross-channel prioritization, frequency capping, suppression rules, and channel orchestration to improve efficiency and user experience. Drive the implementation and scaling of automated engagement capabilities while reducing manual operations. Data Analytics & Business Growth Establish key performance metrics for user engagement and lifecycle management, leveraging funnel analysis, user segmentation, cohort analysis, and A/B testing. Evaluate engagement effectiveness and incremental business impact to continuously optimize strategies. Drive measurable improvements in user activation, trading conversion, retention, and reactivation. Project Leadership & Team Management Lead complex cross-functional initiatives involving Product, Data, Algorithm, Engineering, and business teams, ensuring successful execution and measurable outcomes. Develop clear project roadmaps, priorities, and milestones while proactively resolving execution challenges. Demonstrate strong people management and talent development capabilities, with the potential to take on broader team leadership responsibilities. Requirements 5+ years of relevant experience in crypto exchanges , with a deep understanding of exchange products, business models, and user lifecycles. Proven experience in personalization, recommendation systems, intelligent CRM , or algorithm-driven growth projects , with the ability to design and implement effective engagement strategies. Exceptional data sense and analytical thinking , with strong capabilities in user behavior analysis, segmentation, conversion funnels, and experimentation. Strong understanding of crypto trading behaviors, asset preferences, market sensitivity, and core trading products, including Spot and Derivatives. Hands-on experience building automated engagement or lifecycle management frameworks, with a track record of scaling operational strategies. Previous people management experience , including goal setting, team development, and cross-functional collaboration. Strong project ownership and execution capabilities , with a proven track record of driving complex initiatives from 0 to 1 and delivering measurable business results. Highly ambitious, resilient, results-oriented, and accountable , with the ability to thrive in a fast-paced, high-pressure environment. Fluent in both English and Chinese as working languages , and willing to be based in Abu Dhabi, UAE. Why Join Us At Bybit, we are committed to fostering a supportive and enriching work environment. Our benefits include: - Study Growth Fund: We support your professional development and continuous learning. - Internal Events: Participate in regular team-building activities, workshops, and events designed to promote collaboration and innovation. - Global Collaboration: Be part of a diverse, international team, working alongside colleagues from around the world. - Career Advancement: Access opportunities for growth and advancement within a rapidly expanding global company. - Internal Mobility: Grow with us- Your long-term development is important to us. We offer internal job opportunities to help build your career path.

Location: Europe We are toogeza, a Ukrainian recruiting company that is focused on hiring talents and building teams for tech startups worldwide. People make a difference in the big game, and we may help to find the right ones. Currently, we are looking for a User Acquisition Manager to join one of toogeza’s clients. Requirements - 6+ months of experience in user acquisition / performance marketing - Experience managing budgets over $150—200k on paid social channels - Strong understanding of key marketing metrics and how they impact business performance - Strong analytical skills and ability to make data-driven decisions - Experience working with analytics tools such as Amplitude or Tableau - Structured and systematic approach to work - Creativity and ability to generate strong ideas and hypotheses - Ability to explain and support decisions with data - Ability to react quickly and adapt to changes - Upper- Intermediate (B2) or higher level of English Responsibilities - Create, manage, and scale advertising campaigns (Meta, or AppLovin and Pinterest) - Optimize ad campaigns to achieve performance KPIs - Own key performance metrics such as ROAS, Spend, and others - Develop and test hypotheses to improve user acquisition performance - Work closely with PMMs and the creative team to improve product messaging and ad creatives - Participate in creative brainstorming sessions and generate new ideas - Research and analyze competitors’ user acquisition strategies, including channels and ad creatives What we offer - Remote or Hybrid work. The choice is yours! - Time-off Policy — unlimited Out of office days - Sport and education compensations - Psychologists compensation - Language courses compensation - Coworking compensation - Health insurance - 100% Sick Leave Compensation - Team buildings and offsites (Spain, Italy, Poland and other) - Merch - Birthday presents What’s next? If this role sounds like a fit — we’d love to hear from you! Just send over your CV and anything else you’d like us to consider. We’ll review everything within five working days, and if your background matches what we’re looking for, we’ll get in touch to set up a call and get to know each other better.

Задачи: — управление рекламными кампаниями с бюджетами от $500K+ в месяц в Google Ads — работа с продуктами subscription / trial на рынках US / Tier-1 GEO Требования: — сильный hands-on опыт с Google Ads — понимание метрик CPA, ROAS, LTV, payback, attribution Условия: — full-time, удалённая работа — много автономии и минимум бюрократии — большие бюджеты, быстрый рост и прямое влияние на бизнес

Location: European Union Workplace: Remote Ruby Labs is a leading tech company that creates and operates innovative consumer products. We offer a diverse range of opportunities across the health, education, and entertainment industries. Our innovative teams are driving the future of consumer-led products, and we're always looking for passionate individuals to join us. Learn more about our story at: https://rubylabs.com/about-us/ ABOUT THE ROLE We are looking for a Senior User Acquisition Manager to take full ownership of paid social acquisition for one of our products. Meta, Snapchat and TikTok are key channels for our product, alongside other paid social networks. This is a senior, hands-on media buying role with end-to-end ownership. You will own the whole paid social acquisition process: strategy, account structure, bidding, budget allocation, creative testing, measurement, scaling and account health. You decide what to test, what to scale and what to cut, and you are accountable for the results. We need someone who has scaled paid social at volume, who knows how to grow in a policy-sensitive niche, and who can operate independently on large budgets. You will manage performance against real revenue data (CPA, ROAS, payback, LTV and cohorts), not surface-level platform metrics. We also work AI-first, and we expect you to use Claude and automation to move faster. KEY RESPONSIBILITIES - Own the process end-to-end: take full ownership of paid social acquisition across TikTok, Meta, Snapchat and other paid social networks: planning, launch, optimization, scaling, reporting and documentation. - Lead on TikTok: own and scale TikTok as the primary acquisition channel, including account structure, campaign types (including Smart+ / automated formats and Spark Ads), bidding, optimization events and creative strategy. - Scale spend profitably while holding payback, ROAS and CPA targets based on real revenue and customer-value data. - Build and optimize account structure, conversion events, value-based bidding and budget allocation across paid social networks. - Decide budget allocation across TikTok, Meta, Snapchat and other paid social networks, and find new scaling levers: audiences, formats, placements, campaign types and additional networks. - Run a structured, high-velocity creative testing process with the creative team on all networks, with clear hypotheses and kill/scale rules. - Manage signal quality: conversion events, event value, purchase optimization and attribution. - Operate in a policy-sensitive niche: run acquisition within each platform's rules. Keep ads compliant, handle disapprovals, appeals and restrictions, and build prevention-first processes so issues are caught before launch. - Protect account health: manage ad account structure, backups and recovery plans. - Work with platform reps on betas, new campaign types and escalations. - Diagnose drops and spikes quickly and act on them. - Document tests, learnings and playbooks, and use Claude and automation to speed up builds, QA, reporting and optimization. QUALIFICATIONS MUST-HAVE EXPERIENCE - 5+ years of hands-on paid social / user acquisition experience. - Large-scale experience running paid social acquisition. - Proven experience working in policy-sensitive niches and keeping accounts healthy while scaling. - Strong hands-on TikTok, Meta and Snapchat Ads experience, scaling them profitably. - Working experience across other paid social channels is a plus. - Direct ownership of large budgets, ideally $1M+/month hands-on. - Strong understanding of subscription / app economics: LTV, ROAS, payback windows, cohorts, high-value-user dynamics and value-based optimization. - Deep policy and account health experience: disapprovals, appeals, restrictions, ad account bans and how to recover from and prevent them. - Strong creative testing discipline and measurement rigor. - Ownership mentality: you run channels end-to-end with minimal supervision and take responsibility for outcomes. LOCATION Ruby Labs operates within the CET (Central European Time) zone. Applicants from any country are welcome to apply for the position as long as they are located within approximately ± 4 hours of CET. This ensures optimal collaboration and communication during working hours. BENEFITS - Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance. - Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days. - Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge. - Company-provided MacBook: Apple MacBooks provided to all employees who need them. - Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Read more about it here: Independent Contractor Agreement https://docs.google.com/document/d/1dHF4ctKlez75whdn-ybUwP5d5Wr0BdwVrorrm_fM40Q/preview Be part of our fast-growing team and seize this excellent opportunity for personal and professional growth! INTERVIEW PROCESS After submitting your application, we conduct a thorough review which typically takes 3 to 5 days, but may occasionally take longer due to the volume of applications received. If we see a potential fit, we proceed with the following steps: - Recruiter Screening (40 minutes) - Technical Interview (60 minutes) - Final Interview (45 minutes) LIFE AT RUBY LABS At Ruby Labs, we are more than a team; we're a community united in pushing the boundaries of technology and innovation. Our combined passion fuels our ambition for excellence, driving impact that resonates around the globe. We are an equal-opportunity employer and celebrate diversity, recognizing that a diversity of thought and backgrounds builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate based on race, ethnicity, religion, color, place of birth, sex, gender identity or expression, sexual orientation, age, marital status, military service status, or disability status. Join us and be part of a company that is crafting the future of technology across multiple industries.

Задачи: — создание систем привлечения пользователей с нуля Требования: — опыт работы с Google Ads (показ рекламы и YouTube) — опыт работы с зарубежным рынком — владение GA4 — AI skills Условия: — работа удалённо или в офисе в Белграде Компания Kodland — онлайн-школа программирования для детей, команда 101-250 человек, инвестиции $10.5M.

Задачи: — Лидировать и масштабировать Google Ads как ключевой канал закупки — Оптимизировать кампании для улучшения CPA, ROAS, LTV и качества трафика — Находить и запускать точки роста: новые ГЕО, воронки, лендинги и структуры кампаний — Анализировать всю воронку целиком, а не только метрики рекламного кабинета — Плотно работать в связке с аналитиками, продуктом и креативной командой — Развивать системы трекинга, атрибуции и value-based оптимизации Требования: — Глубокая экспертиза в Google Ads и подтвержденный опыт масштабирования бюджетов — Понимание юнит-экономики и ключевых метрик (CPA, ROAS, LTV, Retention) — Умение принимать решения на основе цифр и данных всей воронки — Проактивность, самостоятельность и ownership mindset Плюсом: — Опыт работы с подписочными продуктами (web/app subscription) Условия: — Полная свобода действий в рамках своего канала и отсутствие бюрократии — Сильная команда под руководством серийного предпринимателя с успешными экзитами — Официальное и прозрачное сотрудничество с компанией на Кипре

Компания Crooto ищет специалиста на позицию User Acquisition Lead с опытом работы в геймдеве не менее 5 лет. Кандидат должен иметь подтверждённые успешные кейсы и практические навыки управления рекламными кампаниями на платформах AppLovin, Meta и Google Ads. Важным требованием является умение самостоятельно вести кампании и глубокое понимание ключевых метрик, влияющих на эффективность направления User Acquisition. Также требуется опыт создания процессов с нуля или работы в условиях отсутствия готовой инфраструктуры. От кандидата ожидаются лидерские качества, проактивность и готовность брать на себя ответственность. Работа предполагает полный рабочий день в удалённом формате. По итогам собеседования обсуждается заработная плата в диапазоне 280 000 – 330 000 рублей.

В роли User Acquisition Lead предстоит возглавить направление привлечения пользователей, разрабатывая стратегию и управляя бюджетами, а также контролируя ключевые показатели эффективности. В задачи входит объединение всех источников трафика, включая новые рекламные сети, такие как Mintegral и Unity. Кандидат должен иметь не менее пяти лет опыта в User Acquisition в игровой индустрии, подтвержденные успешные проекты и практические навыки работы с платформами AppLovin, Meta и Google Ads. Важно глубокое понимание основных метрик, влияющих на эффективность UA, а также опыт создания процессов с нуля или в условиях отсутствия готовой инфраструктуры. Требуются лидерские качества, инициативность и готовность брать на себя ответственность. Работа выполняется удаленно из любой точки мира, условия оплаты обсуждаются индивидуально и зависят от опыта и реализованных кейсов. В компании отсутствует бюрократия, что позволяет оперативно принимать решения и внедрять их.

Original Games, студия мобильных казуальных игр, ищет Head of User Acquisition для разработки и реализации стратегии привлечения пользователей на нескольких продуктах одновременно, находящихся на разных стадиях развития — от прототипирования до масштабирования. В обязанности входит самостоятельный запуск и оптимизация рекламных кампаний в таких системах, как AppLovin, Meta, Google Ads, Apple Search Ads, а также работа с programmatic-платформами и источниками мотивированного трафика. Кандидат будет управлять бюджетами UA, прогнозировать расходы и распределять инвестиции с учётом приоритетов продуктов и ожидаемой отдачи. Анализ результатов кампаний и когорт по показателям ROAS, LTV и ROI позволит выявлять направления для тестирования и принимать решения о масштабировании. Руководство одним UA менеджером включает постановку задач, согласование приоритетов, обратную связь и поддержку профессионального роста. Также необходимо развивать отношения с рекламными сетями и партнёрами, повышать эффективность текущих каналов и тестировать новые источники трафика. Взаимодействие с креативной командой предполагает организацию процесса тестирования креативов, формулирование гипотез и использование результатов для дальнейших итераций. Регулярное сотрудничество с ASO менеджером направлено на согласование планов оптимизации страниц в сторах с активностями UA и тестированием креативов. Кроме того, работа с командами Product, Analytics и Finance включает участие в запусках, LiveOps, атрибуции и экономике привлечения пользователей. Важной частью роли является подготовка и представление фаундерам отчётности по направлениям UA, ASO и креативов с объяснением результатов, обозначением рисков и предложением дальнейших шагов.