Location: (Multiple States), United Kingdom
About Improvado
Improvado is a marketing data and AI analytics platform for enterprise brands and agencies. We connect 500+ marketing and sales data sources, normalize them through a governed data model, and put an AI agent on top so marketing teams can ask questions of their own data without going through BI or IT.
What we sell:
extraction and 500+ connectors; data transformation (SQL and dbt-compatible); Marketing Data Governance — taxonomy, naming, data-quality rules; warehouse and storage; dashboards; AI agent and MCP access to live marketing data; DECS, data engineering as a service on a 2 to 4 week SLA.
Who buys it:
Economic buyers:
CMO, VP Marketing, VP Demand Gen, agency COO and ops leadership
Technical evaluators:
VP or Director of Marketing Analytics, marketing analysts, data engineering, sometimes IT and security
Segments:
enterprise brands, mid-market, agencies
Verticals:
pharma and healthcare, financial services, retail and eCommerce, gaming, agencies
Why this role, now
Our messaging is not aligned.
Positioning, web, sales pitch, product and content each carry a different version of what Improvado is. The market categorizes us as "marketing ETL" while we position as an AI marketing analytics platform. That gap costs us deal quality and price.
The category is crowded and moving fast.
Battlecards exist but decay, and nobody owns keeping them true.
Attribution, incrementality and causal measurement is where deals are won and lost
— and it is the hardest thing to argue credibly without hand-waving.
Analyst firms are a silent blocker.
When an enterprise buyer asks Gartner or Forrester about Improvado, there is no briefed narrative waiting for them.
You would not start from a blank page. We already have a positioning registry, roughly 11 documented buyer personas, a pain-point and value-prop library, competitor intel reports and about 10 battlecards. They are inconsistent and under-used. Your first job is to make one version true and make people use it.
What you'll own
Positioning and messaging.
Core positioning, category framing and message hierarchy across ICPs and personas. ICP and persona documentation that is used, not filed. The messaging layer of new product and feature launches, including the internal rollout that makes the field able to sell it.
Competitive intelligence and win/loss.
A structured win/loss interview program with quarterly readouts. Living battlecards. Monitoring competitor positioning, pricing and product moves, and driving our counter-positioning.
Sales enablement.
The core pitch narrative, demo storyline and objection-handling framework. The messaging components of new-rep onboarding. A standing weekly cadence with Sales leadership — not quarterly check-ins. Direct support on competitive and enterprise deals: RFPs, security and technical evaluations, displacement plays.
Market and analyst relations.
The Improvado narrative for Gartner, Forrester and category influencers, so that a buyer's analyst call becomes an accelerator rather than a blocker. Feeding structured market and buyer insight back into product prioritization.
What we're looking for
4 to 8 years in product marketing, or an equivalent blend of product marketing with marketing analytics, marketing or data ops, sales engineering, analytics consulting, or product management on a data product.
Category fluency in marketing data and measurement: attribution models, incrementality testing, MMM, data governance and taxonomy, warehouses and ETL/ELT — including where each is honestly weak.
B2B SaaS sold to marketing or data buyers. Marketing analytics, martech, measurement, CDP, BI and data-infrastructure vendors are the reference profile.
Proof you have shipped, not just documented: positioning that changed the website and the pitch, battlecards reps actually opened, a win/loss program that survived past its second quarter.
Writing that survives contact with a skeptical technical buyer — claim and evidence, not adjective stacking.
Comfort operating close to Sales: weekly cadence, deal reviews, live calls, direct feedback.
Nice to have:
hands-on SQL, dbt or BI, enough to validate a claim yourself. Experience marketing AI capabilities without hype. Analyst-relations experience. Agency-side or enterprise-brand background. Vertical depth in pharma and healthcare, financial services, retail and eCommerce, or gaming.
Not a fit if:
your product marketing has been mostly launch logistics and content calendars; you need a fully staffed team and a finished brand system to be effective; you are uncomfortable being told in a deal review that your messaging did not work.
How we measure success
Win rate in competitive deals against our top 3 named competitors, baseline set in month 1.
Stage-to-stage conversion on open opportunities, particularly discovery to demo to proposal.
Time-to-first-deal for new reps.
Field adoption of enablement assets — measured, not assumed.
Win/loss program running on cadence, with themes that visibly change product and GTM decisions.
Message consistency: a quarterly audit across web, deck, product UI and content.
What We Offer
Remote-first environment
Strong product/market fit: marketing data product for US-based enterprises
20 working days of PTO per year
US holidays and additional days off
Professional development reimbursement
Location: (Multiple States), Germany
About Improvado
Improvado is a marketing data and AI analytics platform for enterprise brands and agencies. We connect 500+ marketing and sales data sources, normalize them through a governed data model, and put an AI agent on top so marketing teams can ask questions of their own data without going through BI or IT.
What we sell:
extraction and 500+ connectors; data transformation (SQL and dbt-compatible); Marketing Data Governance — taxonomy, naming, data-quality rules; warehouse and storage; dashboards; AI agent and MCP access to live marketing data; DECS, data engineering as a service on a 2 to 4 week SLA.
Who buys it:
Economic buyers:
CMO, VP Marketing, VP Demand Gen, agency COO and ops leadership
Technical evaluators:
VP or Director of Marketing Analytics, marketing analysts, data engineering, sometimes IT and security
Segments:
enterprise brands, mid-market, agencies
Verticals:
pharma and healthcare, financial services, retail and eCommerce, gaming, agencies
Why this role, now
Our messaging is not aligned.
Positioning, web, sales pitch, product and content each carry a different version of what Improvado is. The market categorizes us as "marketing ETL" while we position as an AI marketing analytics platform. That gap costs us deal quality and price.
The category is crowded and moving fast.
Battlecards exist but decay, and nobody owns keeping them true.
Attribution, incrementality and causal measurement is where deals are won and lost
— and it is the hardest thing to argue credibly without hand-waving.
Analyst firms are a silent blocker.
When an enterprise buyer asks Gartner or Forrester about Improvado, there is no briefed narrative waiting for them.
You would not start from a blank page. We already have a positioning registry, roughly 11 documented buyer personas, a pain-point and value-prop library, competitor intel reports and about 10 battlecards. They are inconsistent and under-used. Your first job is to make one version true and make people use it.
What you'll own
Positioning and messaging.
Core positioning, category framing and message hierarchy across ICPs and personas. ICP and persona documentation that is used, not filed. The messaging layer of new product and feature launches, including the internal rollout that makes the field able to sell it.
Competitive intelligence and win/loss.
A structured win/loss interview program with quarterly readouts. Living battlecards. Monitoring competitor positioning, pricing and product moves, and driving our counter-positioning.
Sales enablement.
The core pitch narrative, demo storyline and objection-handling framework. The messaging components of new-rep onboarding. A standing weekly cadence with Sales leadership — not quarterly check-ins. Direct support on competitive and enterprise deals: RFPs, security and technical evaluations, displacement plays.
Market and analyst relations.
The Improvado narrative for Gartner, Forrester and category influencers, so that a buyer's analyst call becomes an accelerator rather than a blocker. Feeding structured market and buyer insight back into product prioritization.
What we're looking for
4 to 8 years in product marketing, or an equivalent blend of product marketing with marketing analytics, marketing or data ops, sales engineering, analytics consulting, or product management on a data product.
Category fluency in marketing data and measurement: attribution models, incrementality testing, MMM, data governance and taxonomy, warehouses and ETL/ELT — including where each is honestly weak.
B2B SaaS sold to marketing or data buyers. Marketing analytics, martech, measurement, CDP, BI and data-infrastructure vendors are the reference profile.
Proof you have shipped, not just documented: positioning that changed the website and the pitch, battlecards reps actually opened, a win/loss program that survived past its second quarter.
Writing that survives contact with a skeptical technical buyer — claim and evidence, not adjective stacking.
Comfort operating close to Sales: weekly cadence, deal reviews, live calls, direct feedback.
Nice to have:
hands-on SQL, dbt or BI, enough to validate a claim yourself. Experience marketing AI capabilities without hype. Analyst-relations experience. Agency-side or enterprise-brand background. Vertical depth in pharma and healthcare, financial services, retail and eCommerce, or gaming.
Not a fit if:
your product marketing has been mostly launch logistics and content calendars; you need a fully staffed team and a finished brand system to be effective; you are uncomfortable being told in a deal review that your messaging did not work.
How we measure success
Win rate in competitive deals against our top 3 named competitors, baseline set in month 1.
Stage-to-stage conversion on open opportunities, particularly discovery to demo to proposal.
Time-to-first-deal for new reps.
Field adoption of enablement assets — measured, not assumed.
Win/loss program running on cadence, with themes that visibly change product and GTM decisions.
Message consistency: a quarterly audit across web, deck, product UI and content.
What We Offer
Remote-first environment
Strong product/market fit: marketing data product for US-based enterprises
20 working days of PTO per year
US holidays and additional days off
Professional development reimbursement
Location: (Multiple States), France
About Improvado
Improvado is a marketing data and AI analytics platform for enterprise brands and agencies. We connect 500+ marketing and sales data sources, normalize them through a governed data model, and put an AI agent on top so marketing teams can ask questions of their own data without going through BI or IT.
What we sell:
extraction and 500+ connectors; data transformation (SQL and dbt-compatible); Marketing Data Governance — taxonomy, naming, data-quality rules; warehouse and storage; dashboards; AI agent and MCP access to live marketing data; DECS, data engineering as a service on a 2 to 4 week SLA.
Who buys it:
Economic buyers:
CMO, VP Marketing, VP Demand Gen, agency COO and ops leadership
Technical evaluators:
VP or Director of Marketing Analytics, marketing analysts, data engineering, sometimes IT and security
Segments:
enterprise brands, mid-market, agencies
Verticals:
pharma and healthcare, financial services, retail and eCommerce, gaming, agencies
Why this role, now
Our messaging is not aligned.
Positioning, web, sales pitch, product and content each carry a different version of what Improvado is. The market categorizes us as "marketing ETL" while we position as an AI marketing analytics platform. That gap costs us deal quality and price.
The category is crowded and moving fast.
Battlecards exist but decay, and nobody owns keeping them true.
Attribution, incrementality and causal measurement is where deals are won and lost
— and it is the hardest thing to argue credibly without hand-waving.
Analyst firms are a silent blocker.
When an enterprise buyer asks Gartner or Forrester about Improvado, there is no briefed narrative waiting for them.
You would not start from a blank page. We already have a positioning registry, roughly 11 documented buyer personas, a pain-point and value-prop library, competitor intel reports and about 10 battlecards. They are inconsistent and under-used. Your first job is to make one version true and make people use it.
What you'll own
Positioning and messaging.
Core positioning, category framing and message hierarchy across ICPs and personas. ICP and persona documentation that is used, not filed. The messaging layer of new product and feature launches, including the internal rollout that makes the field able to sell it.
Competitive intelligence and win/loss.
A structured win/loss interview program with quarterly readouts. Living battlecards. Monitoring competitor positioning, pricing and product moves, and driving our counter-positioning.
Sales enablement.
The core pitch narrative, demo storyline and objection-handling framework. The messaging components of new-rep onboarding. A standing weekly cadence with Sales leadership — not quarterly check-ins. Direct support on competitive and enterprise deals: RFPs, security and technical evaluations, displacement plays.
Market and analyst relations.
The Improvado narrative for Gartner, Forrester and category influencers, so that a buyer's analyst call becomes an accelerator rather than a blocker. Feeding structured market and buyer insight back into product prioritization.
What we're looking for
4 to 8 years in product marketing, or an equivalent blend of product marketing with marketing analytics, marketing or data ops, sales engineering, analytics consulting, or product management on a data product.
Category fluency in marketing data and measurement: attribution models, incrementality testing, MMM, data governance and taxonomy, warehouses and ETL/ELT — including where each is honestly weak.
B2B SaaS sold to marketing or data buyers. Marketing analytics, martech, measurement, CDP, BI and data-infrastructure vendors are the reference profile.
Proof you have shipped, not just documented: positioning that changed the website and the pitch, battlecards reps actually opened, a win/loss program that survived past its second quarter.
Writing that survives contact with a skeptical technical buyer — claim and evidence, not adjective stacking.
Comfort operating close to Sales: weekly cadence, deal reviews, live calls, direct feedback.
Nice to have:
hands-on SQL, dbt or BI, enough to validate a claim yourself. Experience marketing AI capabilities without hype. Analyst-relations experience. Agency-side or enterprise-brand background. Vertical depth in pharma and healthcare, financial services, retail and eCommerce, or gaming.
Not a fit if:
your product marketing has been mostly launch logistics and content calendars; you need a fully staffed team and a finished brand system to be effective; you are uncomfortable being told in a deal review that your messaging did not work.
How we measure success
Win rate in competitive deals against our top 3 named competitors, baseline set in month 1.
Stage-to-stage conversion on open opportunities, particularly discovery to demo to proposal.
Time-to-first-deal for new reps.
Field adoption of enablement assets — measured, not assumed.
Win/loss program running on cadence, with themes that visibly change product and GTM decisions.
Message consistency: a quarterly audit across web, deck, product UI and content.
What We Offer
Remote-first environment
Strong product/market fit: marketing data product for US-based enterprises
20 working days of PTO per year
US holidays and additional days off
Professional development reimbursement
Location: (Multiple States), Ireland
About Improvado
Improvado is a marketing data and AI analytics platform for enterprise brands and agencies. We connect 500+ marketing and sales data sources, normalize them through a governed data model, and put an AI agent on top so marketing teams can ask questions of their own data without going through BI or IT.
What we sell:
extraction and 500+ connectors; data transformation (SQL and dbt-compatible); Marketing Data Governance — taxonomy, naming, data-quality rules; warehouse and storage; dashboards; AI agent and MCP access to live marketing data; DECS, data engineering as a service on a 2 to 4 week SLA.
Who buys it:
Economic buyers:
CMO, VP Marketing, VP Demand Gen, agency COO and ops leadership
Technical evaluators:
VP or Director of Marketing Analytics, marketing analysts, data engineering, sometimes IT and security
Segments:
enterprise brands, mid-market, agencies
Verticals:
pharma and healthcare, financial services, retail and eCommerce, gaming, agencies
Why this role, now
Our messaging is not aligned.
Positioning, web, sales pitch, product and content each carry a different version of what Improvado is. The market categorizes us as "marketing ETL" while we position as an AI marketing analytics platform. That gap costs us deal quality and price.
The category is crowded and moving fast.
Battlecards exist but decay, and nobody owns keeping them true.
Attribution, incrementality and causal measurement is where deals are won and lost
— and it is the hardest thing to argue credibly without hand-waving.
Analyst firms are a silent blocker.
When an enterprise buyer asks Gartner or Forrester about Improvado, there is no briefed narrative waiting for them.
You would not start from a blank page. We already have a positioning registry, roughly 11 documented buyer personas, a pain-point and value-prop library, competitor intel reports and about 10 battlecards. They are inconsistent and under-used. Your first job is to make one version true and make people use it.
What you'll own
Positioning and messaging.
Core positioning, category framing and message hierarchy across ICPs and personas. ICP and persona documentation that is used, not filed. The messaging layer of new product and feature launches, including the internal rollout that makes the field able to sell it.
Competitive intelligence and win/loss.
A structured win/loss interview program with quarterly readouts. Living battlecards. Monitoring competitor positioning, pricing and product moves, and driving our counter-positioning.
Sales enablement.
The core pitch narrative, demo storyline and objection-handling framework. The messaging components of new-rep onboarding. A standing weekly cadence with Sales leadership — not quarterly check-ins. Direct support on competitive and enterprise deals: RFPs, security and technical evaluations, displacement plays.
Market and analyst relations.
The Improvado narrative for Gartner, Forrester and category influencers, so that a buyer's analyst call becomes an accelerator rather than a blocker. Feeding structured market and buyer insight back into product prioritization.
What we're looking for
4 to 8 years in product marketing, or an equivalent blend of product marketing with marketing analytics, marketing or data ops, sales engineering, analytics consulting, or product management on a data product.
Category fluency in marketing data and measurement: attribution models, incrementality testing, MMM, data governance and taxonomy, warehouses and ETL/ELT — including where each is honestly weak.
B2B SaaS sold to marketing or data buyers. Marketing analytics, martech, measurement, CDP, BI and data-infrastructure vendors are the reference profile.
Proof you have shipped, not just documented: positioning that changed the website and the pitch, battlecards reps actually opened, a win/loss program that survived past its second quarter.
Writing that survives contact with a skeptical technical buyer — claim and evidence, not adjective stacking.
Comfort operating close to Sales: weekly cadence, deal reviews, live calls, direct feedback.
Nice to have:
hands-on SQL, dbt or BI, enough to validate a claim yourself. Experience marketing AI capabilities without hype. Analyst-relations experience. Agency-side or enterprise-brand background. Vertical depth in pharma and healthcare, financial services, retail and eCommerce, or gaming.
Not a fit if:
your product marketing has been mostly launch logistics and content calendars; you need a fully staffed team and a finished brand system to be effective; you are uncomfortable being told in a deal review that your messaging did not work.
How we measure success
Win rate in competitive deals against our top 3 named competitors, baseline set in month 1.
Stage-to-stage conversion on open opportunities, particularly discovery to demo to proposal.
Time-to-first-deal for new reps.
Field adoption of enablement assets — measured, not assumed.
Win/loss program running on cadence, with themes that visibly change product and GTM decisions.
Message consistency: a quarterly audit across web, deck, product UI and content.
What We Offer
Remote-first environment
Strong product/market fit: marketing data product for US-based enterprises
20 working days of PTO per year
US holidays and additional days off
Professional development reimbursement
Location: (Multiple States), Spain
About Improvado
Improvado is a marketing data and AI analytics platform for enterprise brands and agencies. We connect 500+ marketing and sales data sources, normalize them through a governed data model, and put an AI agent on top so marketing teams can ask questions of their own data without going through BI or IT.
What we sell:
extraction and 500+ connectors; data transformation (SQL and dbt-compatible); Marketing Data Governance — taxonomy, naming, data-quality rules; warehouse and storage; dashboards; AI agent and MCP access to live marketing data; DECS, data engineering as a service on a 2 to 4 week SLA.
Who buys it:
Economic buyers:
CMO, VP Marketing, VP Demand Gen, agency COO and ops leadership
Technical evaluators:
VP or Director of Marketing Analytics, marketing analysts, data engineering, sometimes IT and security
Segments:
enterprise brands, mid-market, agencies
Verticals:
pharma and healthcare, financial services, retail and eCommerce, gaming, agencies
Why this role, now
Our messaging is not aligned.
Positioning, web, sales pitch, product and content each carry a different version of what Improvado is. The market categorizes us as "marketing ETL" while we position as an AI marketing analytics platform. That gap costs us deal quality and price.
The category is crowded and moving fast.
Battlecards exist but decay, and nobody owns keeping them true.
Attribution, incrementality and causal measurement is where deals are won and lost
— and it is the hardest thing to argue credibly without hand-waving.
Analyst firms are a silent blocker.
When an enterprise buyer asks Gartner or Forrester about Improvado, there is no briefed narrative waiting for them.
You would not start from a blank page. We already have a positioning registry, roughly 11 documented buyer personas, a pain-point and value-prop library, competitor intel reports and about 10 battlecards. They are inconsistent and under-used. Your first job is to make one version true and make people use it.
What you'll own
Positioning and messaging.
Core positioning, category framing and message hierarchy across ICPs and personas. ICP and persona documentation that is used, not filed. The messaging layer of new product and feature launches, including the internal rollout that makes the field able to sell it.
Competitive intelligence and win/loss.
A structured win/loss interview program with quarterly readouts. Living battlecards. Monitoring competitor positioning, pricing and product moves, and driving our counter-positioning.
Sales enablement.
The core pitch narrative, demo storyline and objection-handling framework. The messaging components of new-rep onboarding. A standing weekly cadence with Sales leadership — not quarterly check-ins. Direct support on competitive and enterprise deals: RFPs, security and technical evaluations, displacement plays.
Market and analyst relations.
The Improvado narrative for Gartner, Forrester and category influencers, so that a buyer's analyst call becomes an accelerator rather than a blocker. Feeding structured market and buyer insight back into product prioritization.
What we're looking for
4 to 8 years in product marketing, or an equivalent blend of product marketing with marketing analytics, marketing or data ops, sales engineering, analytics consulting, or product management on a data product.
Category fluency in marketing data and measurement: attribution models, incrementality testing, MMM, data governance and taxonomy, warehouses and ETL/ELT — including where each is honestly weak.
B2B SaaS sold to marketing or data buyers. Marketing analytics, martech, measurement, CDP, BI and data-infrastructure vendors are the reference profile.
Proof you have shipped, not just documented: positioning that changed the website and the pitch, battlecards reps actually opened, a win/loss program that survived past its second quarter.
Writing that survives contact with a skeptical technical buyer — claim and evidence, not adjective stacking.
Comfort operating close to Sales: weekly cadence, deal reviews, live calls, direct feedback.
Nice to have:
hands-on SQL, dbt or BI, enough to validate a claim yourself. Experience marketing AI capabilities without hype. Analyst-relations experience. Agency-side or enterprise-brand background. Vertical depth in pharma and healthcare, financial services, retail and eCommerce, or gaming.
Not a fit if:
your product marketing has been mostly launch logistics and content calendars; you need a fully staffed team and a finished brand system to be effective; you are uncomfortable being told in a deal review that your messaging did not work.
How we measure success
Win rate in competitive deals against our top 3 named competitors, baseline set in month 1.
Stage-to-stage conversion on open opportunities, particularly discovery to demo to proposal.
Time-to-first-deal for new reps.
Field adoption of enablement assets — measured, not assumed.
Win/loss program running on cadence, with themes that visibly change product and GTM decisions.
Message consistency: a quarterly audit across web, deck, product UI and content.
What We Offer
Remote-first environment
Strong product/market fit: marketing data product for US-based enterprises
20 working days of PTO per year
US holidays and additional days off
Professional development reimbursement
Location: (Multiple States), Portugal
About Improvado
Improvado is a marketing data and AI analytics platform for enterprise brands and agencies. We connect 500+ marketing and sales data sources, normalize them through a governed data model, and put an AI agent on top so marketing teams can ask questions of their own data without going through BI or IT.
What we sell:
extraction and 500+ connectors; data transformation (SQL and dbt-compatible); Marketing Data Governance — taxonomy, naming, data-quality rules; warehouse and storage; dashboards; AI agent and MCP access to live marketing data; DECS, data engineering as a service on a 2 to 4 week SLA.
Who buys it:
Economic buyers:
CMO, VP Marketing, VP Demand Gen, agency COO and ops leadership
Technical evaluators:
VP or Director of Marketing Analytics, marketing analysts, data engineering, sometimes IT and security
Segments:
enterprise brands, mid-market, agencies
Verticals:
pharma and healthcare, financial services, retail and eCommerce, gaming, agencies
Why this role, now
Our messaging is not aligned.
Positioning, web, sales pitch, product and content each carry a different version of what Improvado is. The market categorizes us as "marketing ETL" while we position as an AI marketing analytics platform. That gap costs us deal quality and price.
The category is crowded and moving fast.
Battlecards exist but decay, and nobody owns keeping them true.
Attribution, incrementality and causal measurement is where deals are won and lost
— and it is the hardest thing to argue credibly without hand-waving.
Analyst firms are a silent blocker.
When an enterprise buyer asks Gartner or Forrester about Improvado, there is no briefed narrative waiting for them.
You would not start from a blank page. We already have a positioning registry, roughly 11 documented buyer personas, a pain-point and value-prop library, competitor intel reports and about 10 battlecards. They are inconsistent and under-used. Your first job is to make one version true and make people use it.
What you'll own
Positioning and messaging.
Core positioning, category framing and message hierarchy across ICPs and personas. ICP and persona documentation that is used, not filed. The messaging layer of new product and feature launches, including the internal rollout that makes the field able to sell it.
Competitive intelligence and win/loss.
A structured win/loss interview program with quarterly readouts. Living battlecards. Monitoring competitor positioning, pricing and product moves, and driving our counter-positioning.
Sales enablement.
The core pitch narrative, demo storyline and objection-handling framework. The messaging components of new-rep onboarding. A standing weekly cadence with Sales leadership — not quarterly check-ins. Direct support on competitive and enterprise deals: RFPs, security and technical evaluations, displacement plays.
Market and analyst relations.
The Improvado narrative for Gartner, Forrester and category influencers, so that a buyer's analyst call becomes an accelerator rather than a blocker. Feeding structured market and buyer insight back into product prioritization.
What we're looking for
4 to 8 years in product marketing, or an equivalent blend of product marketing with marketing analytics, marketing or data ops, sales engineering, analytics consulting, or product management on a data product.
Category fluency in marketing data and measurement: attribution models, incrementality testing, MMM, data governance and taxonomy, warehouses and ETL/ELT — including where each is honestly weak.
B2B SaaS sold to marketing or data buyers. Marketing analytics, martech, measurement, CDP, BI and data-infrastructure vendors are the reference profile.
Proof you have shipped, not just documented: positioning that changed the website and the pitch, battlecards reps actually opened, a win/loss program that survived past its second quarter.
Writing that survives contact with a skeptical technical buyer — claim and evidence, not adjective stacking.
Comfort operating close to Sales: weekly cadence, deal reviews, live calls, direct feedback.
Nice to have:
hands-on SQL, dbt or BI, enough to validate a claim yourself. Experience marketing AI capabilities without hype. Analyst-relations experience. Agency-side or enterprise-brand background. Vertical depth in pharma and healthcare, financial services, retail and eCommerce, or gaming.
Not a fit if:
your product marketing has been mostly launch logistics and content calendars; you need a fully staffed team and a finished brand system to be effective; you are uncomfortable being told in a deal review that your messaging did not work.
How we measure success
Win rate in competitive deals against our top 3 named competitors, baseline set in month 1.
Stage-to-stage conversion on open opportunities, particularly discovery to demo to proposal.
Time-to-first-deal for new reps.
Field adoption of enablement assets — measured, not assumed.
Win/loss program running on cadence, with themes that visibly change product and GTM decisions.
Message consistency: a quarterly audit across web, deck, product UI and content.
What We Offer
Remote-first environment
Strong product/market fit: marketing data product for US-based enterprises
20 working days of PTO per year
US holidays and additional days off
Professional development reimbursement
Location: (Multiple States), Netherlands
About Improvado
Improvado is a marketing data and AI analytics platform for enterprise brands and agencies. We connect 500+ marketing and sales data sources, normalize them through a governed data model, and put an AI agent on top so marketing teams can ask questions of their own data without going through BI or IT.
What we sell:
extraction and 500+ connectors; data transformation (SQL and dbt-compatible); Marketing Data Governance — taxonomy, naming, data-quality rules; warehouse and storage; dashboards; AI agent and MCP access to live marketing data; DECS, data engineering as a service on a 2 to 4 week SLA.
Who buys it:
Economic buyers:
CMO, VP Marketing, VP Demand Gen, agency COO and ops leadership
Technical evaluators:
VP or Director of Marketing Analytics, marketing analysts, data engineering, sometimes IT and security
Segments:
enterprise brands, mid-market, agencies
Verticals:
pharma and healthcare, financial services, retail and eCommerce, gaming, agencies
Why this role, now
Our messaging is not aligned.
Positioning, web, sales pitch, product and content each carry a different version of what Improvado is. The market categorizes us as "marketing ETL" while we position as an AI marketing analytics platform. That gap costs us deal quality and price.
The category is crowded and moving fast.
Battlecards exist but decay, and nobody owns keeping them true.
Attribution, incrementality and causal measurement is where deals are won and lost
— and it is the hardest thing to argue credibly without hand-waving.
Analyst firms are a silent blocker.
When an enterprise buyer asks Gartner or Forrester about Improvado, there is no briefed narrative waiting for them.
You would not start from a blank page. We already have a positioning registry, roughly 11 documented buyer personas, a pain-point and value-prop library, competitor intel reports and about 10 battlecards. They are inconsistent and under-used. Your first job is to make one version true and make people use it.
What you'll own
Positioning and messaging.
Core positioning, category framing and message hierarchy across ICPs and personas. ICP and persona documentation that is used, not filed. The messaging layer of new product and feature launches, including the internal rollout that makes the field able to sell it.
Competitive intelligence and win/loss.
A structured win/loss interview program with quarterly readouts. Living battlecards. Monitoring competitor positioning, pricing and product moves, and driving our counter-positioning.
Sales enablement.
The core pitch narrative, demo storyline and objection-handling framework. The messaging components of new-rep onboarding. A standing weekly cadence with Sales leadership — not quarterly check-ins. Direct support on competitive and enterprise deals: RFPs, security and technical evaluations, displacement plays.
Market and analyst relations.
The Improvado narrative for Gartner, Forrester and category influencers, so that a buyer's analyst call becomes an accelerator rather than a blocker. Feeding structured market and buyer insight back into product prioritization.
What we're looking for
4 to 8 years in product marketing, or an equivalent blend of product marketing with marketing analytics, marketing or data ops, sales engineering, analytics consulting, or product management on a data product.
Category fluency in marketing data and measurement: attribution models, incrementality testing, MMM, data governance and taxonomy, warehouses and ETL/ELT — including where each is honestly weak.
B2B SaaS sold to marketing or data buyers. Marketing analytics, martech, measurement, CDP, BI and data-infrastructure vendors are the reference profile.
Proof you have shipped, not just documented: positioning that changed the website and the pitch, battlecards reps actually opened, a win/loss program that survived past its second quarter.
Writing that survives contact with a skeptical technical buyer — claim and evidence, not adjective stacking.
Comfort operating close to Sales: weekly cadence, deal reviews, live calls, direct feedback.
Nice to have:
hands-on SQL, dbt or BI, enough to validate a claim yourself. Experience marketing AI capabilities without hype. Analyst-relations experience. Agency-side or enterprise-brand background. Vertical depth in pharma and healthcare, financial services, retail and eCommerce, or gaming.
Not a fit if:
your product marketing has been mostly launch logistics and content calendars; you need a fully staffed team and a finished brand system to be effective; you are uncomfortable being told in a deal review that your messaging did not work.
How we measure success
Win rate in competitive deals against our top 3 named competitors, baseline set in month 1.
Stage-to-stage conversion on open opportunities, particularly discovery to demo to proposal.
Time-to-first-deal for new reps.
Field adoption of enablement assets — measured, not assumed.
Win/loss program running on cadence, with themes that visibly change product and GTM decisions.
Message consistency: a quarterly audit across web, deck, product UI and content.
What We Offer
Remote-first environment
Strong product/market fit: marketing data product for US-based enterprises
20 working days of PTO per year
US holidays and additional days off
Professional development reimbursement
Location: Remote
Workplace: Remote
More than 30,000 subscription apps run on Adapty: $5B in revenue tracked, 4B users served, 80B API calls a month. That's one of the richest datasets in the app economy. Our mission is simple: make apps rich.
We are a team of 210+ passionate, product-driven people who love solving big challenges. Backed by top investors like 500 Startups and Surface Ventures, we are building one of mobile's fastest-growing SaaS companies and aiming for number one worldwide.
WHY THIS ROLE MATTERS
Adapty's Flow & Paywall Builder lets app teams generate onboarding flows and paywalls with AI, test them, and ship without an App Store release. In 2026, Adapty split marketing by product, and the Builder got its own small GTM team, budget, and targets. The goal: make it the first builder app teams think of when they want to change a paywall without waiting for a release.
You'll lead that. You own positioning, the funnel from first touch to a lead from our target list, and every campaign and launch in between. You set priorities for a content marketer and a designer, run paid with a performance marketer, and hand leads to SDR and Sales. Small team, fast tests, clear numbers.
WHAT YOU'LL DO
- Own the Builder's positioning: find the hooks that win with the people who run onboarding and paywalls, test them in market, hand the winners to the website team
- Build and run the funnel to a lead: ABM on our target list, paid, webinars, events, lead magnets
- Run every campaign as a bet: a hypothesis and a lead target before launch, a result after
- Ship every Builder release with a GTM package: messaging, launch comms, product page input, sales enablement
- Build the middle of the funnel: comparison and migration pages, case studies, proof
- Review the funnel weekly with SDR and make sure leads get worked
- Set the quarterly plan and weekly priorities for the content marketer and designer
ABOUT YOU
- 4+ years in B2B SaaS product or growth marketing, with a lead or pipeline target you owned
- You've repositioned a product or a segment and can show what moved
- You know conversion at every stage of your funnel and which channel brings the right accounts
- You've run account-based campaigns together with SDR or Sales
- You write the copy yourself: landing pages, ads, emails
- You use AI across your work: research, copy, analysis
- Strong written English
NICE TO HAVE
- Mobile apps, subscriptions, ad tech, MMP or dev tools background
- You know paywalls, onboarding and A/B testing from the inside
- You've positioned a product against a well-known competitor
- You've led a small team or contractors
- Hands-on with HubSpot, LinkedIn Ads, or Google Ads
WHAT'S IN IT FOR YOU
- Strong product with industry-best metrics. Adapty is among the top 5% fastest-growing SaaS companies.
- Exceptional compensation directly tied to your results.
- Direct communication and ownership. No bureaucracy, no politics, just impact.
- Flexible remote work. Join us from anywhere or work onsite in our Belgrade or London offices.
- Professional support. Language learning, sports, health insurance, laptop coverage, and more.
• Полный цикл B2B-маркетинга: paid, отраслевые ивенты, квартальная конференция и вебинары, CRM-база и прогревающие рассылки; • ABM и demand gen под enterprise в связке с продажами;
Location: London, United Kingdom - Deliveroo
Our Global Structure
Deliveroo is now part of DoorDash, bringing together teams with even greater reach, scale, and ambition. Depending on your role, you may collaborate with teammates, systems, and leaders across DoorDash and Wolt. Together, we’re unlocking new possibilities as one global team.
About the team
Deliveroo connects millions of consumers with the restaurants and brands they love. Our Integrated Marketing team sits at the heart of how we bring those relationships to life — combining customer insight, commercial opportunity and creativity to drive growth for Deliveroo and our partners.
Within Central Integrated Marketing, the Merchant & Ads team sets the global strategy for how we partner with merchants to help them grow on our marketplace and create compelling reasons for consumers to choose Deliveroo. This is an opportunity to shape Deliveroo’s global approach to restaurant partnerships, building high-impact collaborations with some of the world’s most recognised and loved restaurant brands. This will be a hybrid role - working 3 days a week from our London HQ.
About the role
Owns the Restaurants merchant and ads marketing strategy end to end, reporting into the Merchant & Ads IM Director.
Responsible for the creation and deployment of Restaurant merchant marketing playbooks across co marketing, promotions, and ads.
Responsible for the creation and deployment of the Restaurant sell in strategy and associated sell in materials for adoption by local teams.
Supports local marketing teams with key enterprise merchant relationships at the global level, and supports priority restaurant marketing initiatives.
What you'll be doing
Ads & Monetization Strategy
Own the Restaurants specific ads and monetization strategy across owned and external surfaces, feeding into the global monetization strategy.
Determine pricing, packaging, and commercial models for category-wide advertising in close partnership with Finance.
Category Playbook: Restaurants
Own and evolve the Restaurants merchant marketing playbook, setting how co marketing, promotions, and advertising work for restaurant merchants globally.
Lead change initiatives that improve how Restaurants merchant marketing works, bringing Local Integrated Marketing and Functional Marketing along with you.
Key Merchant Relationship Management
Support local marketing teams with key enterprise merchant relationships at the global level, and support delivery of priority restaurant marketing initiatives with those merchants.
Resolve critical merchant issues as the primary executive escalation point across markets and functional groups.
Cross Functional Stakeholder Management
Serve as the primary marketing partner to Merchant S&O and Commercial for Restaurants, translating category priorities into marketing and ads strategy.
Represent Restaurants in cross functional forums, shaping the roadmap for merchant facing and ads facing surfaces.
Sell In Strategy & Sales Enablement
Establish high-impact sell-in strategies and pitch frameworks to enable Commercial and Local teams globally.
Oversee the sell in materials, case studies, and proof points for Restaurants, using performance data to continuously refine them.
Central Strategy & Market Coordination
Direct global implementation of restaurant merchant marketing goals, ensuring consistency and execution rigor across all active markets.
Report on Restaurants merchant and ads marketing performance to senior stakeholders, own specific business metrics, and lead course correction when needed.
Requirements
7+ years of marketing experience, ideally including merchant marketing, retail media, ads, or category marketing in a consumer or marketplace business.
Track record of owning the marketing strategy for an entire team or category, and resolving complex delivery challenges that span multiple teams or functions.
Experience managing people, and comfortable managing other people managers as your team grows.
Strong commercial acumen, seen as a go to expert for merchant or ads marketing, using business and financial data to make sound decisions in ambiguous situations.
Confident communicator, able to present complex ideas to large groups and flex your style for directors and department leadership.
Skilled at establishing and owning cross functional partnerships, using relationships and creative thinking to work through conflict.
Proven ability to lead change initiatives that improve how a team or category works, bringing others along with you.
Excellent written and verbal communication skills, with the ability to synthesise complex, cross functional inputs into a clear plan and narrative.
Why Join Us?
At Deliveroo, you’ll do work that matters, solving real-world problems in a three-sided marketplace that’s constantly evolving. We’re food lovers, problem solvers, community builders and more, brought together by a shared drive to make things better. Working here you can expect to:
🔧
Make a visible impact every day
Your work directly improves experiences for customers, partners and riders.
🌱
Learn fast in an entrepreneurial environment
Work close to the market with autonomy, pace and real responsibility.
🧠
Build a career, not just a role
Stretch yourself, develop new skills and grow as the business evolves.
🌎
Deliver together in an inclusive culture
Collaborative, values-driven teams that support how you work best.
We aim to create a fair process that lets your skills shine—our interview typically includes 3-4 stages. Find more about how we hire here.
Diversity, Equity and Inclusion
At Deliveroo, we know that a great workplace reflects the world around us and that true diversity and inclusion make us stronger, more creative, and better at what we do. We’re committed to fostering an environment where everyone can do their best work and feel they belong.
We believe in equality of opportunity and welcome candidates from all backgrounds regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion, or belief.
If you have a disability or long-term health condition and need support to apply for one of our roles, or require any reasonable adjustments during the recruitment process, you’ll have the opportunity to let us know once you’ve submitted your application. We’ll share details on how to request support so we can ensure you have a fair and equitable experience.
If you’re excited about making a real impact in a fast-moving marketplace and growing your career alongside ambitious, supportive teams, we’d love to hear from you!
Beware of recruitment scams: DASH Brands will never ask you to pay money or share sensitive financial information during hiring — learn more about DASH Brands' legitimate recruiting process at
careersatdoordash.com/recruitment-scam-awareness
.
Location: London, United Kingdom - Deliveroo
Our Global Structure
Deliveroo is now part of DoorDash, bringing together teams with even greater reach, scale, and ambition. Depending on your role, you may collaborate with teammates, systems, and leaders across DoorDash and Wolt. Together, we’re unlocking new possibilities as one global team.
About the team
Deliveroo connects millions of consumers with the restaurants and brands they love. Our Integrated Marketing team sits at the heart of how we bring those relationships to life — combining customer insight, commercial opportunity and creativity to drive growth for Deliveroo and our partners.
Within Central Integrated Marketing, the Merchant & Ads team sets the global strategy for how we partner with merchants to help them grow on our marketplace and create compelling reasons for consumers to choose Deliveroo. This is an opportunity to shape Deliveroo’s global approach to merchant partnerships, building high-impact collaborations with some of the world’s most recognised and loved brands. This will be a hybrid role - working 3 days a week from our London HQ.
About the role
Owns the New Verticals merchant and ads marketing strategy end to end, reporting into the Merchant & Ads Integrated Marketing Director.
Responsible for the creation and deployment of New Verticals merchant marketing playbooks across co marketing, promotions, and ads.
Responsible for the creation and deployment of the New Verticals sell in strategy and associated sell in materials for adoption by local teams.
Supports local marketing teams with key enterprise merchant relationships at the global level, and supports local New Verticals marketing initiatives.
What you'll be doing
Ads & Monetization Strategy
Own the New Verticals specific ads and monetization strategy across owned and external surfaces, feeding into the global monetization strategy.
Lead pricing, packaging, and investment decisions for merchant advertising in your category, in partnership with Commercial and Finance.
Category Playbook: New Verticals
Own and evolve the New Verticals merchant marketing playbook, setting how co marketing, promotions, and advertising work for grocery and retail merchants globally.
Lead change initiatives that improve how New Verticals merchant marketing works, bringing Local Integrated Marketing and Functional Marketing along with you.
Key Merchant Relationship Management
Support local marketing teams with key enterprise merchant relationships at the global level, and support delivery of priority New Verticals marketing initiatives with those merchants.
Act as the senior escalation point for merchant issues that cross multiple markets or functions.
Cross Functional Stakeholder Management
Serve as the primary marketing partner to Merchant S&O and Commercial for New Verticals, translating category priorities into marketing and ads strategy.
Represent New Verticals in cross functional forums, shaping the roadmap for merchant facing and ads facing surfaces.
Sell In Strategy & Sales Enablement
Own the sell-in strategy for New Verticals merchant and ads programmes, defining how Commercial and Local teams pitch these programmes to merchants.
Oversee the sell in materials, case studies, and proof points for New Verticals, using performance data to continuously refine them.
Central Strategy & Market Coordination
Own delivery of the New Verticals merchant marketing goals, coordinating a consistent strategy across all Deliveroo markets.
Report on New Verticals merchant and ads marketing performance to senior stakeholders, own specific business metrics, and lead course correction when needed.
Requirements
7+ years of marketing experience, ideally including merchant marketing, retail media, ads, or category marketing in a consumer or marketplace business.
Track record of owning the marketing strategy for an entire team or category, and resolving complex delivery challenges that span multiple teams or functions.
Experience managing people, and comfortable managing other people managers as your team grows.
Strong commercial acumen, seen as a go to expert for merchant or ads marketing, using business and financial data to make sound decisions in ambiguous situations.
Confident communicator, able to present complex ideas to large groups and flex your style for directors and department leadership.
Skilled at establishing and owning cross functional partnerships, using relationships and creative thinking to work through conflict.
Proven ability to lead change initiatives that improve how a team or category works, bringing others along with you.
Excellent written and verbal communication skills, with the ability to synthesise complex, cross functional inputs into a clear plan and narrative.
Why Join Us?
At Deliveroo, you’ll do work that matters, solving real-world problems in a three-sided marketplace that’s constantly evolving. We’re food lovers, problem solvers, community builders and more, brought together by a shared drive to make things better. Working here you can expect to:
🔧
Make a visible impact every day
Your work directly improves experiences for customers, partners and riders.
🌱
Learn fast in an entrepreneurial environment
Work close to the market with autonomy, pace and real responsibility.
🧠
Build a career, not just a role
Stretch yourself, develop new skills and grow as the business evolves.
🌎
Deliver together in an inclusive culture
Collaborative, values-driven teams that support how you work best.
We aim to create a fair process that lets your skills shine—our interview typically includes 3-4 stages. Find more about how we hire here.
Diversity, Equity and Inclusion
At Deliveroo, we know that a great workplace reflects the world around us and that true diversity and inclusion make us stronger, more creative, and better at what we do. We’re committed to fostering an environment where everyone can do their best work and feel they belong.
We believe in equality of opportunity and welcome candidates from all backgrounds regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion, or belief.
If you have a disability or long-term health condition and need support to apply for one of our roles, or require any reasonable adjustments during the recruitment process, you’ll have the opportunity to let us know once you’ve submitted your application. We’ll share details on how to request support so we can ensure you have a fair and equitable experience.
If you’re excited about making a real impact in a fast-moving marketplace and growing your career alongside ambitious, supportive teams, we’d love to hear from you!
Beware of recruitment scams: DASH Brands will never ask you to pay money or share sensitive financial information during hiring — learn more about DASH Brands' legitimate recruiting process at
careersatdoordash.com/recruitment-scam-awareness
.
Location: Boston, Massachusetts; Marlton, New Jersey; Remote, United States
#LI-HYBRID
#LI-YY1
You know how to build relationships that matter and understand the US enterprise tech landscape. You enjoy creating spaces where senior leaders actually want to connect and learn. If you’re ready to shape how a major developer brand grows its B2B footprint from the ground up, keep reading.
About JetBrains
We create intelligent software development tools for developers and teams. More than 15 million users, over 300,000 companies, and 88 of the Fortune Global Top 100 rely on our products to solve real, complex problems. Our mission is simple: make development teams more productive and AI adoptable at scale.
What you’ll do
The US is our largest market, and we already have a strong customer base here. Now, we need to build a more focused, relationship-driven field marketing presence to drive our next phase of B2B growth. You’ll take the lead on shaping this approach from the ground up. Working closely with our US Sales and global marketing teams, you’ll design programs that engage enterprise decision-makers and strengthen strategic customer relationships. You’ll have the autonomy to prioritize target accounts and geographic markets, activating agencies and partners to scale your execution across the country.
Day to day, you will:
Partner with Sales to map out target accounts, industries, and regional priorities, turning global strategies into focused US programs.
Design and run executive roundtables, customer events, and industry programs that bring senior technology leaders together.
Select and manage a network of agencies, event organizers, and partners to help execute your strategy across the US.
Collaborate with global account-based marketing (ABM) teams to generate qualified leads and build meaningful business opportunities.
Translate our broader narrative around agentic software development into relevant field initiatives that resonate with enterprise tech leaders.
What you’ll bring
An entrepreneurial mindset. You are comfortable building programs from scratch and navigating ambiguity.
A hands-on approach to your work. You take ownership of the strategy while also handling the details.
Exceptional communication skills. You engage confidently with senior executives and stakeholders.
A collaborative spirit. You build strong working relationships with global, cross-functional teams across different time zones.
Deep industry insight. You understand exactly how software engineering organizations evaluate and adopt new technologies.
What you’ll need
Proven success in US B2B field marketing, ideally within enterprise software or SaaS.
A track record of attracting senior technology decision-makers to targeted events and account programs.
Experience coordinating multiple external partners and agencies while maintaining strategic control.
Practical experience running account-based marketing (ABM) initiatives in close collaboration with sales teams.
Location in the United States and the ability to travel domestically as needed.
What success looks like
In your first few months, you’ll establish strong alignment with US Sales and global marketing, identifying key regional priorities. Long-term, you’ll build a predictable, high-impact field marketing engine that deepens our relationships with enterprise decision-makers, generates qualified business opportunities, and establishes JetBrains as a trusted partner for AI-driven software development in the US.
Why join JetBrains?
Strong base salary. We offer competitive pay that reflects your skills and experience.
Flexible work schedule. Enjoy the freedom to work from home or from the office.
Extra time off. More days to relax, recharge, and do the things you love.
Learning and development opportunities. Access to conferences, courses, and language classes.
Internal events. Company-wide celebrations and team gatherings.
If this sounds like you, we’d love to hear from you.
This range reflects the employer’s good-faith estimate of the base salary it reasonably expects to pay for the position at the time of posting. Starting pay within the range will be determined based on job-related factors such as skills, qualifications, experience, and work location.
The base salary range (per year) for this position in the posted work location(s) is
$165,000
—
$180,000 USD
We are an equal opportunity employer
We know great ideas can come from anyone, anywhere. That’s why we do our best to create an open and inclusive workplace – one that welcomes everyone regardless of their background, identity, religion, age, accessibility needs, or orientation.
We process the data provided in your job application in accordance with the
Recruitment Privacy Policy.
Location: New York, New York, United States
iCapital is looking to hire an Alternatives Content Marketing Vice President to lead marketing strategy and content for its partnership with a leading wealth management client, with a mandate to accelerate advisor engagement and adoption of alternative investments across the channel. This individual will combine deep knowledge of wealth management and private markets with strong strategic judgment, commercial orientation, and hands-on execution.
This role will lead marketing strategy and content for iCapital's partnership with a leading wealth management client (the “Client”), with a mandate to accelerate advisor engagement and adoption of alternative investments across the channel. The successful candidate will combine deep knowledge of wealth management and private markets with strong strategic judgment, commercial orientation and hands-on execution.
Serving as a strategic partner to the Client, the dedicated iCapital sales team, and stakeholders across the broader iCapital organization, this individual will identify opportunities, shape integrated marketing programs, and translate complex investment concepts into practical tools that help advisors progress from education to client conversations and allocations. The role will connect the Client’s priorities with iCapital research, insights, product expertise, events, and content to extend the reach and impact of proven capabilities across the enterprise, while using market, advisor, and performance insights to build programs that support measurable commercial outcomes.
Responsibilities
Own the marketing strategy and content roadmap for the partnership with client’s alternatives channel, aligned to business priorities, sales objectives, product launches and advisor adoption goals.
Develop proactive ideas and content event programs -that expand advisor understanding, engagement and use of alternatives.
Partner closely with business stakeholders to identify audience needs, adoption barriers and commercial opportunities.
Translate alternative investment strategies, products and platform capabilities into differentiated, accessible messaging for advisors and their clients.
Create and oversee short and long-form content, presentations, campaigns and advisor resources.
Design programs that help advisors progress from foundational learning to confident client conversations and implementation, including tiered education for fundamental, intermediate and advanced audiences.
Partner with iCapital Research and other subject matter experts to turn timely insights into relevant, channel-ready content and activation opportunities.
Establish a disciplined content and campaign calendar that balances education, market-relevant insights, product priorities and sales enablement needs.
Qualifications
10+ years of relevant experience in marketing strategy, content marketing, product marketing or sales enablement, preferably within asset management, private markets or wealth management
Bachelor's degree in marketing, finance or a related field; CFA or CAIA designation is a plus
Strong knowledge of alternative investments and the wealth management ecosystem; specialized asset class and/or product expertise
Demonstrated ability to develop marketing strategies that support advisor engagement, product adoption and commercial growth
Strong understanding of financial advisors, intermediary distribution, advisor education and the role of content across the client journey
Exceptional writing, editing, positioning and storytelling skills, with the ability to simplify complex investment concepts
Proactive, solutions-oriented approach and the judgment to identify opportunities, set priorities and advance work in a fast paced and complex environment
Strong analytical and project management skills, including the ability to connect marketing activity to measurable business outcomes
Able to manage multiple priorities while maintaining a high standard of quality, responsiveness and accountability
Benefits
The base salary range for this role is $165,000 to $185,000. iCapital offers a compensation package which includes salary, equity for all full-time employees, and an annual performance bonus. Employees also receive a comprehensive benefits package that includes an employer matched retirement plan, generously subsidized healthcare with 100% employer paid dental, vision, telemedicine, and virtual mental health counseling, parental leave, and unlimited paid time off (PTO).
We believe the best ideas and innovation happen when we are together. Employees in this role will work in the office Monday-Thursday, with the flexibility to work remotely on Friday.
For additional information on iCapital, please visit
https://www.icapitalnetwork.com/about-us
X: @icapitalnetwork | LinkedIn:
https://www.linkedin.com/company/icapital-network-inc
| Awards Disclaimer:
https://www.icapitalnetwork.com/about-us/recognition/
iCapital is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, gender, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
— Руководителя с сильной экспертизой в digital-маркетинге, опытом управления P&L или экономикой бизнес-направления и подтверждёнными результатами запуска новых каналов и направлений.
Location: ES - Barcelona, Spain
Scopely is looking for a
Senior 2D Marketing Artist
to join our
MONOPOLY GO!
team in Barcelona on a hybrid basis.
At Scopely, we care deeply about what we do and want to inspire play, every day - whether in our work environments alongside our talented colleagues, or through our deep connections with our communities of players. We are a global team of game lovers who are developing, publishing and innovating the mobile games industry, connecting millions of people around the world daily.
MONOPOLY GO!
is a global phenomenon and the biggest mobile game launch in history, captivating millions of players worldwide. The team is based in Europe and the US and works daily to create captivating new experiences for our players.
In this role, you’ll use illustration, composition, typography and design to connect MONOPOLY GO! with players across marketing and community channels. You’ll bring ideas from concept to final delivery, combining strong craft with rapid iteration and repeatable AI-assisted workflows that improve quality, consistency and efficiency.
What You Will Do
Deliver high-quality 2D concepts and production art that reflect MONOPOLY GO!’s established style across social posts, Discord content, email headers, push assets, challenges, infographics and event communications
Adapt existing art, including characters, stickers, pop-ups and backgrounds, into multiple formats while maintaining strong composition, visual hierarchy and readability
Develop, document and share repeatable workflows using templates, AI-assisted processes and practical automation, evaluating emerging tools against real production needs
Research and apply visual references to develop ideas for ambiguous or open-ended briefs and identify opportunities to improve the 2D production pipeline
Create original lettering and logos for campaigns, events and community initiatives
Own work from brief to final delivery by clarifying requirements, estimating scope, managing priorities and flagging risks early
Give clear, specific and actionable feedback to internal and outsourced artists, using references or annotations to maintain the expected style and quality
Partner with Art Production, Producers, Marketing and other teams to align briefs, priorities and deadlines, ensuring creative work supports campaign goals and business objectives
What We’re Looking For
6+ years of experience as a 2D or concept artist in games or games marketing, including 2+ years in a senior-level capacity
Experience developing and applying repeatable AI-assisted workflows in production, with the judgment to evaluate where they improve quality, consistency or efficiency
A track record of delivering high-quality 2D work on schedule while collaborating with Design, Engineering and outsourcing partners
Advanced illustration and concept development skills, with a strong command of composition, form, color, typography and visual storytelling
Advanced proficiency in Photoshop and the ability to research, synthesize and apply visual references to develop compelling creative ideas
Experience designing logos and lettering for campaigns, events and player-facing initiatives, maintaining a consistent visual identity across channels
Ability to communicate clearly with non-art stakeholders, clarify or challenge unclear briefs, negotiate priorities, and give and apply constructive feedback
Bonus Points
Experience working within the brand guidelines and approval processes of an externally licensed IP
Experience helping outsourcing partners meet established quality standards
Strong 3D modeling skills in Maya, Blender or equivalent tools to support AI-assisted concept-to-3D workflows
Experience in a creative studio, production company or advertising environment
Please include a portfolio or PDF/links to examples of your work in the application.
Please submit your CV in English.
At Scopely, we create games for everyone - and want to ensure that the people behind our games reflect that! We are committed to creating a diverse, supportive work environment where everyone is treated with respect. We are committed to providing equal employment opportunities and welcome individuals from all backgrounds to join us & embrace the adventure!
About Scopely
Scopely is a leading video game and global interactive entertainment company, home to many of the world’s most beloved and enduring experiences, including two of the most successful mobile games of all-time “MONOPOLY GO!” and “Pokémon GO,” along with “Stumble Guys,” “Star Trek™ Fleet Command,” “MARVEL Strike Force,” “WWE Champions,” the Scrabble® franchise, “Yahtzee® With Buddies,” and many others. Across mobile, web, PC, and console, Scopely creates, develops, publishes, and live-operates one of the most diversified and award-winning portfolios in the games industry — bringing hundreds of millions of players together through a shared love of play.
Founded in 2011, Scopely is powered by its exceptional team — including thousands of world-class gamemakers around the globe, a distinctive tenet-driven culture, and its proprietary technology platform, Playgami. Together, these strengths have fueled Scopely’s position as the #1 mobile games company in the U.S. and #2 globally, generating more than $10 billion in lifetime revenue. Whether building global sensations like “MONOPOLY GO!” from the ground up, or expanding through strategic acquisitions, including the FoxNext, GSN, and Scopely Explore games businesses — Scopely consistently delivers experiences players love today and return to for years to come.
Recognized multiple times as one of the "100 Most Influential Companies in the World" by TIME magazine and one of Fast Company's "World's Most Innovative Companies" and “Best Workplaces for Innovators,” Scopely believes that video games can be a force for good — creating meaningful connections, vibrant communities, and making life better through play.
Scopely has global operations and partners across four continents in more than a dozen countries worldwide. For more information, visit:
https://www.scopely.com/
.
Notice to Candidates: Scopely will never request payment or financial information during the application or hiring process. Please apply only through our official
website
and verify that all Talent Partner communications come from an email address ending in @
scopely.com
.
Should you have any questions or encounter any fraudulent requests/emails/websites, please immediately contact recruiting@scopely.com. Our job applicant privacy policies are available here:
California Privacy Notice
and
EEA/UK Privacy Notice
.
Employment at Scopely is based solely on a person's merit and qualifications. Scopely does not discriminate against any employee or applicant because of race, creed, color, religion, gender, sexual orientation, gender identity/expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), or any other basis protected by law. We also consider qualified applicants with arrest or conviction records, consistent with applicable federal, state and local law.
Location: Worldwide
Driving the next generation of wealth.
Digital assets are redefining how wealth is created, used, and transferred. Since 2018 at Nexo, we have been building the future model of financial wealth - dynamic, accessible, and designed for a new generation of forward-thinking investors.
But technology alone doesn’t drive progress. People do.
We are a team of builders, strategists, analysts, creatives, and operators united by a shared mindset: advancement. We move fast, think long term, and take ownership. We challenge ideas, not people. We value clarity over noise and impact over optics.
What makes Nexo different?
We shape industry trends. We rethink how wealth works and build solutions that reflect that belief.
That requires a certain kind of person.
You will thrive here when you think independently and act decisively, take ownership without waiting for permission, and care deeply about quality, long-term value, and disciplined execution. The people who succeed at Nexo bring analytical depth, sound judgment, and resilience - but also curiosity and the drive to keep improving.
This is an environment for people who want to lead, create, and elevate what already exists. If building what’s next excites you, you’ll feel at home at Nexo.
Official website:
nexo.com
Your role:
You will implement and maintain the marketing technology stack end-to-end: configure event tracking, build automation workflows, ensure data quality and privacy compliance, and deliver dashboards the team can trust.
Implement and test end-to-end event tracking flows across GTM, Segment, Adjust, and GA4; resolve discrepancies with Engineering and validate attribution.
Script API jobs, manage ETL tasks, and streamline market operations to reduce manual effort.
Configure and maintain customer data flows within Segment CDP for targeted marketing activities.
Run peer reviews on new configurations, maintain CMP/OneTrust mappings, and address PII risks.
Scope cross-team requirements, prioritize by business impact, and deliver on schedule with Marketing, BI, and Engineering.
Track and analyze mobile performance through Adjust to optimize marketing activities.
What makes you stand out:
2+ years of experience in marketing operations or a similar role (tech, fintech, or crypto preferred).
Hands-on experience with marketing automation platforms and advanced certifications in at least one.
Working proficiency with Google Analytics 4, Google Tag Manager, and Segment CDP.
Experience with a mobile measurement partner (Adjust, AppsFlyer, or similar).
SQL skills sufficient for data pulls, QA, and troubleshooting ETL tasks.
Familiarity with data privacy tools (OneTrust or similar) and compliance frameworks (GDPR, CCPA).
Ability to manage multiple tasks and projects independently across cross-functional teams.
Clear communicator who can relay technical requirements and project status across different teams.
English B2 or above.
Nice to Have:
Experience building dashboards in Looker Studio or Tableau.
Coursework or certification in data analytics and performance measurement.
Scripting skills (Python, JavaScript) for custom automation or data transformation.
Prior experience in crypto, Web3, or financial products.
Nexo benefits:
Competitive and rewarding compensation package.
Annual performance-based bonuses.
Comprehensive Learning Hub for continuous growth.
Remote work.
A dynamic and inspiring environment with cutting-edge projects.
Career development opportunities in a global leader driving the next generation of wealth.
Location: Worldwide
Driving the next generation of wealth.
Digital assets are redefining how wealth is created, used, and transferred. Since 2018 at Nexo, we have been building the future model of financial wealth - dynamic, accessible, and designed for a new generation of forward-thinking investors.
But technology alone doesn’t drive progress. People do.
We are a team of builders, strategists, analysts, creatives, and operators united by a shared mindset: advancement. We move fast, think long term, and take ownership. We challenge ideas, not people. We value clarity over noise and impact over optics.
What makes Nexo different?
We shape industry trends. We rethink how wealth works and build solutions that reflect that belief.
That requires a certain kind of person.
You will thrive here when you think independently and act decisively, take ownership without waiting for permission, and care deeply about quality, long-term value, and disciplined execution. The people who succeed at Nexo bring analytical depth, sound judgment, and resilience - but also curiosity and the drive to keep improving.
This is an environment for people who want to lead, create, and elevate what already exists. If building what’s next excites you, you’ll feel at home at Nexo.
Official website:
nexo.com
Your role:
Implement and test end-to-end event tracking across web and mobile in GTM, Segment, Adjust, and GA4; own the event schema and the data Layer specification.
Resolve measurement discrepancies with Engineering: platform against platform, app against web, expected against what actually fired, and validate attribution.
Build and maintain customer data flows in Segment CDP: sources, destinations, identity resolution, and the governance that stops the schema from drifting.
Script API jobs and maintain ETL tasks in Python or JavaScript so reporting, audience syncs, and QA checks run without manual effort.
Keep consent and privacy watertight: CMP/OneTrust mappings, tag gating by jurisdiction, and PII review before anything ships.
Peer-review new configurations, and document the stack so it is not held in one person’s head.
Scope requirements with Marketing, BI, and Engineering, prioritize by business impact, and deliver on schedule.
Track and analyze mobile performance through Adjust, and turn it into decisions on spend and creativity.
What makes you stand out:
2–5 years implementing marketing or product measurement, in-house or agency-side (tech, fintech, or crypto a plus).
Hands-on with a tag manager and an analytics platform - GTM and GA4, or equivalents such as Tealium, Piwik PRO, Amplitude, or Mixpanel. You have built and debugged a dataLayer, not only read the reports.
Working knowledge of a CDP (Segment, RudderStack, mParticle, Tealium) and of a mobile measurement partner (Adjust, AppsFlyer, Branch, or similar).
Scripting in Python or JavaScript for automation and data transformation, plus SQL for data pulls, QA, and troubleshooting ETL tasks.
Consent and privacy in practice: a CMP such as OneTrust, and GDPR/CCPA obligations.
Professional fluency in English (our working language), and the ability to explain technical requirements and project status to people who do not work in martech.
Server-side tagging, server-side GTM, or Segment Functions.
App measurement specifics: SKAdNetwork, deep links, deferred deep linking.
Dashboards in Looker Studio or Tableau.
Certification in an analytics, CDP, or marketing automation platform.
Prior experience in crypto, Web3, or regulated financial products.
Nexo benefits:
Competitive and rewarding compensation package.
Annual performance-based bonuses.
Comprehensive Learning Hub for continuous growth.
Remote work.
A dynamic and inspiring environment with cutting-edge projects.
Career development opportunities in a global leader driving the next generation of wealth.
seniorLondon, United Kingdom - Deliveroo; We believe in equality of opportunity and welcome candidates from all backgrounds regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion, or belief
seniorLondon, United Kingdom - Deliveroo; We believe in equality of opportunity and welcome candidates from all backgrounds regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion, or belief
Boston, Massachusetts; Marlton, New Jersey; Remote, United States; You build strong working relationships with global, cross-functional teams across different time zones