Location: Limassol, Cyprus
Spotware is looking for a
Senior B2B Marketing Lead
to own the marketing strategy and go-to-market execution for the cTrader business direction.
This is a senior, hands-on role at the intersection of product marketing, demand generation and brand building. You will turn market insight and commercial priorities into clear positioning, integrated campaigns and measurable pipeline contribution.
We are looking for a marketer who can own a business direction end to end: identify opportunities, shape the plan, align stakeholders and make it happen.
Spotware is an AI-first company with an established ecosystem of AI tools, agents, automations and connected workflows. You will use this environment to move faster and work smarter - not to start from zero, but to turn these capabilities into stronger B2B marketing outcomes.
What You Will Own
B2B marketing strategy and go-to-market roadmap for cTrader across brokers, prop firms, fintech companies and relevant partners.
Market understanding: ICP definition, segmentation, buyer journeys, competitive context and prioritisation of markets and audiences.
Positioning, messaging architecture and proof points that make cTrader clear, relevant and differentiated for each key audience.
Integrated marketing plans spanning product launches, demand generation, content, partner activity, events, webinars, paid media and lifecycle communications.
Marketing contribution to qualified demand and pipeline, in close partnership with Sales and the wider Marketing team.
Cross-functional alignment across Product, Sales, Partnerships, Customer Success and Support around shared priorities, campaigns and feedback loops.
Ownership of the cTrader marketing budget: planning, allocation, spend control and performance tracking across priorities and channels.
An AI-first marketing operating model for the direction: applying and continuously improving the company’s connected AI workflows across research, planning, production, personalisation and measurement.
Key Responsibilities
Develop and maintain the B2B marketing plan for the cTrader business direction, translating commercial priorities into focused quarterly initiatives.
Work with Product, Sales, Partnerships, Customer Success and Support to understand market needs, customer objections, product priorities and growth opportunities.
Define and evolve positioning, audience-specific messaging, campaign angles, offers and calls to action.
Lead go-to-market plans for product launches, key features, new segments and strategic market initiatives.
Plan and orchestrate integrated campaigns across the right mix of channels, including content, email, paid media, webinars, partner campaigns, events, landing pages and nurture.
Brief and coordinate internal specialists and external partners across content, design, performance, CRM and campaign operations; ensure work is focused, timely and commercially relevant.
Create or oversee B2B content and sales enablement assets such as product narratives, case studies, presentations, landing pages, campaign materials and customer proof points.
Build and optimise marketing funnels for key audiences and accounts, spanning awareness, education, consideration, conversion and reactivation.
Partner with Sales to improve lead quality, campaign follow-up, feedback loops and the connection between marketing activity and deal progression.
Use customer, market and campaign data to assess performance, identify bottlenecks and recommend clear next actions.
Own the cTrader marketing budget: plan, allocate and control spend, and track performance against strategic and commercial priorities.
Turn successful initiatives into repeatable playbooks and scalable processes.
Use Spotware’s existing AI-first capabilities to accelerate market research, segmentation, content production, campaign personalisation, reporting and operational execution - and identify new workflows worth scaling.
Requirements
5+ years of experience in B2B marketing, product marketing, integrated marketing, growth marketing or revenue marketing.
Proven experience owning marketing strategy and go-to-market execution for a B2B product, business unit or product line.
Strong understanding of B2B positioning, ICPs, segmentation, buyer journeys, messaging and commercial storytelling.
Experience planning and running multi-channel campaigns, while knowing how to choose the right channels rather than applying a fixed playbook.
Ability to combine strategic thinking with hands-on execution and strong ownership.
Experience working cross-functionally with Product, Sales, Partnerships, Customer Success, Support, content, design and performance teams.
Strong written and verbal communication skills, with the ability to turn complex products into clear, persuasive narratives.
Commercial and analytical mindset: able to connect marketing activity with demand quality, pipeline and business outcomes.
Confidence working with CRM, marketing automation and campaign reporting; deep technical administration is not required.
Fluent English and the ability to work independently in a fast-moving environment.
An AI-native mindset and genuine enthusiasm for Claude or ChatGPT. You are a true power user who uses at least one of them daily as a thinking and execution partner - to research, plan, write, analyse and improve marketing workflows, not as an occasional productivity tool.
Nice to Have
Experience in fintech, B2B SaaS, trading platforms, brokerage technology, prop trading or financial markets.
Experience with account-based marketing, partner marketing, lifecycle marketing, webinars or industry events.
HubSpot certification and hands-on experience with HubSpot or a similar CRM and marketing automation platform.
LinkedIn Ads certification and practical experience running B2B paid acquisition campaigns.
Experience improving complex marketing workflows with AI agents, automation, data enrichment or connected tools.
Conditions
Private medical insurance.
Relocation support (if applicable), including an entry permit, relocation bonus, flight tickets, and airport pickup.
Support with settling into life in Cyprus, including basic guidance on everyday matters, accommodation, banking, and healthcare.
A comfortable office environment with fresh fruits every day, treats or pizza on Wednesdays, and snack day on Fridays.
Fair remuneration based on your experience, skills, and level of responsibility.
Welcome Baby Bonus and Baby Box to celebrate the arrival of a child.
Birthday voucher.
Partial compensation for sports activities and wellness initiatives.
Greek language classes.
leadLimassol, Cyprus; Relocation support (if applicable), including an entry permit, relocation bonus, flight tickets, and airport pickup
Location: Limassol, Remote
Workplace: remote
We are looking for a talented
Senior UA Manager (SRN)
to join our team!
In this role, you’ll work on large-scale international projects with budgets starting at
$300,000 per month
. You’ll manage traffic acquisition on platforms like
Facebook, TikTok, and Snapchat,
explore new traffic sources, and optimize existing advertising strategies. Your responsibilities will include planning, launching, and refining campaigns to ensure the success of our games and reach millions of players worldwide.
If you’re passionate about discovering innovative mobile marketing solutions and want to work with cutting-edge tools in a professional team, this is your time to shine!
Key Responsibilities
Manage international mobile projects with budgets starting at $300,000 per month (Monetization models: IAP and IAP+IAA)
Development and implementation of methodologies for working with new types of targeting
Plan, launch, and manage ad campaigns to consistently meet KPIs
Generate and test hypotheses to improve campaign performance
Automate routine tasks in the procurement process
Collaborate with the creative team to find signals at your source
Maintain effective communication with traffic source representatives
Skills, Knowledge and Expertise
Proven working experience as an User Acquisition Manager within the gaming industry
Hands-on experience with Facebook Ads, Google Ads, TikTok (familiarity with Snapchat and other channels will be a plus)
Proficiency in mobile attribution fundamentals with experience using AppsFlyer or Adjust
Strong understanding of advertising campaign performance metrics (ROI, ROAS, ARPU, ARPPU, LTV, etc.) and the ability to analyze and optimize large datasets
Solid knowledge of unit economics and its application to ad strategies
Proven experience managing and scaling advertising campaigns with budgets exceeding $300,000 per month
Advanced proficiency in Excel/Google Sheets and BI tools like Tableau
Expertise in market analysis with the ability to identify growth opportunities
Experience with UA automation tools and automating any part of the user acquisition process
Strong grasp of A/B testing, from designing experiments to analyzing results
English proficiency at B2 level or higher – for effective negotiations, market analysis, and communication with international partners
Knowledge of Russian language
Understanding of SkadNetwork principles (will be a plus)
Benefits
Flexible work environment: work remotely from home or in our office in Cyprus
Paid holidays and sick leave to prioritize your health and well-being
Competitive salary based on interview results and annual performance reviews
Bonus system tied to the company's success and performance
Opportunities to attend conferences, workshops, and meetups
English classes
Cool corporate parties and team-building events
Holiday Gifts: celebrate special occasions with thoughtful holiday gifts from the company
Free lunches in our office: enjoy a pleasant time over a meal with your colleagues
- Стратегия для трёх аккаунтов бренда (Instagram и Telegram) с целью роста вовлечённости и продаж. - Анализ соцсетей и статистики, выводы и корректировка стратегии.
Москва
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Location: Manila, Philippines
Workplace: onsite
inDrive Communications APAC is looking for a
Communications Manager
to lead public relations and communications activities in the Philippines. You will work closely with the APAC Lead and Senior Communications Manager on the planning, execution, and management of integrated PR and communications campaigns to strengthen brand visibility and engagement, while building strong media and stakeholder relationships across the market.
You will have a holistic overview of the projects under your supervision and help establish the processes needed to manage and execute them effectively.
Key Responsibilities
Develop and lead PR and communications strategy for the Philippines, aligned with regional and company objectives
Plan and manage the PR budget, and oversee project plans, timelines, deliverables, and KPIs across campaigns and activities
Build and maintain strong relationships with local media, influencers, agencies, and key stakeholders
Lead media coordination, interview scheduling, and journalist engagement
Oversee press events, interviews, activations, and campaign logistics, including on-ground spokesperson management and media preparation
Lead crisis communications planning, execution, and escalation processes
Manage agencies’ and vendors’ work on PR projects and regular PR activities
Coordinate project and asset delivery and approvals with key stakeholders across marketing, business, and other teams
Monitor media coverage, industry trends, and competitor activity, and deliver reporting that shows the impact of communications work to stakeholders
Represent inDrive at regional events and in communications with local media
Collaborate with local stakeholders to align on and shape the country narrative
Support the APAC PR team with planning, turning meeting discussions into clear plans and action points
Skills, Knowledge & Expertise
A bachelor’s or master’s degree in Communications, Journalism, or a related field
A minimum of 5 years of relevant experience in PR and external communications
Proven hands-on experience leading crisis communications, from issue detection to media handling and stakeholder escalation
Established relationships with Philippine national and local media, and strong understanding of the Philippine media landscape
Experience in-house at a ride-hailing, delivery, or consumer tech company, or at a PR agency (international or local), is preferred
Proven ability to independently develop, plan, and execute communications projects, and to manage a portfolio of short- and long-term initiatives
Excellent written and verbal communication skills in
English and Tagalog
; knowledge of Visayan languages (e.g., Hiligaynon, Cebuano) is a plus
Strong budget management and reporting skills, including building KPI trackers and translating campaign data into clear stakeholder reporting
Ability to collaborate effectively with cross-regional and cross-functional teams, stakeholders, and external partners
A diplomatic team player who builds positive relationships and works effectively across the organization
Proactive problem-solver who takes initiative and makes decisions autonomously
Why join us
Help us challenge injustice by creating fair choices for millions of people across 47 countries.
Develop your professional skills with access to mentoring, career consulting, and learning programs.
Collaborate with teams around the world and gain international experience through our Global Talent Exchange Program.
Engage in company-wide challenges, awards, sports activities, employee-led social impact and volunteering projects.
Work alongside people who take initiative, speak openly, and challenge themselves to grow.
Improve your language skills through co-financed courses and internal speaking clubs.
Final benefits may vary depending on the location.
Location: Limassol, Cyprus
Workplace: onsite
Clear priorities. A shared understanding of where we’re going. Leaders who can connect company decisions with what they mean for their teams.
We’re looking for a Senior Communications professional to make this part of everyday work at inDrive. You’ll strengthen alignment across our global leadership community and between leaders and their teams, and build practical tools that make communication and change easier to navigate across the company.
You’ll work directly with
VPs, Directors and Heads across regions
, in close partnership with the wider Communications division.
This is a senior individual contributor role with ownership of the leadership and change communications agenda.
Key Responsibilities
Strengthen leadership alignment:
help leaders build a shared understanding of company direction, priorities and changes, and translate it into clear communication with their teams
Build effective communication tools:
develop concise briefings, guidelines, templates and formats that help leaders and People & Culture communicate confidently and consistently
Create practical frameworks for change:
make it easier for teams to plan and communicate changes, with clear steps, responsibilities and tools that work across functions and regions
Develop our global leadership community:
design and run formats that connect leaders, support meaningful discussion and help them learn from one another
Advise and prepare senior leaders:
help them sharpen their messages, explain the context behind decisions and create space for questions and feedback
Connect global priorities with local context:
work with regional teams to keep communication relevant while maintaining a shared company direction
Measure clarity and alignment:
build a framework to understand what employees and leaders know, where gaps remain and which communication approaches work best
Skills, Knowledge & Expertise
10+ years of experience in internal or corporate communications, or consulting, including leadership and change communications
Experience advising senior leaders and helping them communicate clearly and effectively
Strong writing and editorial judgment: you can distil complex information into concise, useful messages
A track record of creating communication tools, processes or frameworks that people actually adopt
Understanding of change management and how communications connect with organizational design and leadership development
Confidence to challenge a brief, ask good questions and recommend a simpler or more effective approach
Ability to work independently, navigate ambiguity and bring structure to new areas of work
Fluent in English and Russian
Why join us
Help us challenge injustice by creating fair choices for millions of people across 47 countries
Develop your professional skills with access to mentoring, career consulting, and learning programs
Collaborate with teams around the world and gain international experience through our Global Talent Exchange Program
Engage in company-wide challenges, awards, sports activities, employee-led social impact and volunteering projects
Work alongside people who take initiative, speak openly, and challenge themselves to grow
Improve your language skills through co-financed courses and internal speaking clubs
Annual salary from 48 300 EUR gross
Final benefits may vary depending on the location.
Location: Pretoria, South Africa
Workplace: hybrid
We are hiring a
Senior Media Manager
to lead regional media strategy and execution across Southern and Central Africa, aligning media investments with business objectives and growth targets. The role will own multi-market media budgets, optimize channel performance, and drive measurable business impact across brand and performance campaigns. You will lead agency partnerships, oversee cross-market media governance, and mentor media specialists to ensure strong execution and consistent regional standards. You will also drive media innovation, advanced measurement, and campaign optimization to maximize ROI and commercial outcomes.
Key Responsibilities
Strategic Leadership & Fiscal Ownership
End-to-End Strategic Vision:
Formulate and execute the overarching annual media strategy and vision for Southern and Central Africa, aligning media investments directly with regional P&L and long-term business goals.
Annual Budgetary Management:
Autonomously manage, allocate, and optimize the multi-market media budget, driving financial efficiency, forecasting accuracy, and commercial ROI across all channels.
Senior Stakeholder Management:
Serve as the primary media authority and trusted advisor to regional executive leadership, translating complex media dynamics into executive business insights.
Cross-Regional Governance & Team Mentorship
Sub-Saharan Governance:
Lead and govern media strategy across Southern Africa while providing strategic direction, quality assurance, and functional oversight for Central Africa markets.
Remote Functional Leadership:
Provide strong professional mentorship, coaching, and day-to-day strategic guidance to the Central Africa Media Specialist (based remotely), building technical capability and ensuring unified regional standards.
Channel Mix, Innovation & Ecosystem Growth
Omnichannel Growth Strategy:
Architect comprehensive upper-, mid-, and lower-funnel cross-channel strategies (online, offline, performance, and brand) tailored to distinct market maturity levels across Sub-Saharan Africa.
Innovation & Advanced Formats:
Drive regional innovation roadmaps by piloting emerging media channels, advanced measurement tools, and integrated influencer frameworks.
Agency Governance & Commercial Procurement
Agency & Partner Management:
Lead high-level agency relationships, performance evaluations, fee negotiations, and commercial terms across regional agency partners, platforms, and major media owners.
Measurement, Analytics & Business Impact
Business-Centric Analytics:
Establish advanced measurement frameworks to evaluate media performance against hard business outcomes (sales growth, market share, CAC), turning complex analytics into decisive strategic actions.
Full Campaign Lifecycle Autonomy:
End-to-end ownership of major regional tentpole campaigns, from initial brief framing and media strategy through execution, continuous optimization, and executive post-campaign debriefs.
Skills, Knowledge & Expertise
Regional media strategy and multi-market budget management
Strong expertise in brand, performance, and omnichannel marketing
Media planning, campaign optimization, and ROI measurement
Agency management, commercial negotiations, and partner relations
Data-driven decision-making, analytics, and business performance measurement
Cross-functional leadership, stakeholder management, and team mentorship
Media innovation, emerging channels, and influencer marketing
Strong understanding of Southern and Central African media landscapes
Job Benefits
Help us challenge injustice by creating fair choices for millions of people across 47 countries.
Develop your professional skills with access to mentoring, career consulting, and learning programs.
Collaborate with teams around the world and gain international experience through our Global Talent Exchange Program.
Engage in company-wide challenges, awards, sports activities, employee-led social impact and volunteering projects.
Work alongside people who take initiative, speak openly, and challenge themselves to grow.
Improve your language skills through co-financed courses and internal speaking clubs.
Final benefits may vary depending on the location.
Location: Sao Paulo, Brazil (Sao Paulo)
Workplace: hybrid
As a Driver Marketing Specialist, you will own driver marketing in Brazil, from insights and communication strategy to campaign launches in the market. You'll work closely with the Driver Operations, Brand, Analytics, and regional marketing teams, and you'll have real influence on the growth of one of our key markets.
Key Responsibilities
Turn BHT and competitor insights into clear recommendations for driver positioning, messaging, and campaigns; create and execute communication plans, and manage the driver marketing budget.
Measure the impact of marketing activities through pre/post studies and ad testing, and connect brand KPIs with business results such as sign-ups and retention.
Align with the Driver Ops team on acquisition campaigns, referral programs and lifecycle communications, so that all driver touchpoints stay consistent with the brand strategy.
Lead 360 campaign launches and marketing activities in the market.
Skills, Knowledge & Expertise
2+ years of experience in marketing, ideally in ride-hailing, delivery, marketplaces or other two-sided platforms.
A solid understanding of brand health tracking.
A deep understanding of the Brazilian market, plus strong cross-functional skills to align several teams around one brand vision.
Strong planning skills, the ability to adapt quickly to changing market conditions, and confidence in making decisions.
English B2+
Why join us
Help us challenge injustice by creating fair choices for millions of people across 47 countries.
Develop your professional skills with access to mentoring, career consulting, and learning programs.
Collaborate with teams around the world and gain international experience through our Global Talent Exchange Program.
Engage in company-wide challenges, awards, sports activities, employee-led social impact and volunteering projects.
Work alongside people who take initiative, speak openly, and challenge themselves to grow.
Improve your language skills through co-financed courses and internal speaking clubs.
Final benefits may vary depending on the location.
Location: Almaty, Kazakhstan
Workplace: hybrid
We are seeking a
Social Media Specialist
to own inVision U's social media presence across all platforms, translating the university's academic programs, culture, and events into compelling content that resonates with prospective students, parents, and the broader education community. The role combines editorial thinking with hands-on SMM execution, creative production coordination, and PR support, and is critical to building the university's digital brand ahead of and following the first cohort launch.
Key Responsibilities
1. Content Strategy & Editorial Execution
Develop and maintain the content plan across Instagram, Telegram, TikTok, and YouTube.
Translate complex information about academic programs, pedagogy, and university life into engaging social formats.
Ensure all content aligns with the university's tone of voice, USPs, and messaging guidelines.
2. Social Media Management
Create, schedule, and publish posts; manage event calendars and announcements (internal digests, RSVP events, pre-launch campaigns).
Build funnels, UGC campaigns, and news hooks.
Produce template-level visual content in Figma.
3. Creative Production Coordination
Act as creative producer for outsourced video content.
Define formats, draft scenarios (with the copywriter), brief production teams, and manage approvals.
Maintain the media bank (photos, videos, assets).
4. PR Coordination
Coordinate collaborative posts, influencer partnerships, and media activities.
Liaise with the inDrive PR team on joint tasks.
Define briefs and quality-control external outputs for tone and messaging consistency.
5. Student Content Coordination
Manage student contributors who help produce content.
Assign tasks, review outputs, and maintain quality standards.
6. Analytics & Reporting
Track content performance using analytics tools (Looker Studio, native platform analytics, or equivalent).
Analyze engagement data, identify high-performing formats, and adjust content strategy accordingly.
Skills, Knowledge and Expertise
Requirements
Bachelor's degree in Marketing, Communications, Journalism, Digital Media, or a related field; relevant digital marketing/SMM certifications are a plus.
2–4 years of experience in social media management, content marketing, or digital communications; experience in education, EdTech, or mission-driven organizations is a plus.
Experience coordinating freelancers, student teams, or external contractors is preferred.
Expertise in social media platforms (Instagram, Telegram, TikTok, YouTube); content planning and editorial calendar management.
Basic design skills (Figma, Canva); experience briefing and coordinating video production.
Familiarity with analytics tools (Looker Studio, Google Analytics, or native platform insights).
Copywriting and storytelling skills in Russian and English.
Familiarity with funnel building, UGC strategies, and news hooks; media bank and asset management experience.
Strong editorial judgment and ability to work with complex information.
Ownership mentality and self-organization.
Clear written and verbal communication in Russian and English (Kazakh is a plus).
Coordination skills across multiple stakeholders (production teams, PR, students, copywriter).
Attention to detail and quality standards; proactive problem-solving.
Cultural sensitivity and understanding of the Central Asian youth audience.
Nice to Have
Understanding of content marketing principles and social media algorithms.
Knowledge of the Central Asian digital media landscape.
Familiarity with higher education or EdTech sector communications.
Awareness of current trends in short-form video, Telegram channel management, and youth-oriented content formats.
Location: Lima, Peru
Workplace: hybrid
We are looking for a data-driven
Product Marketing Manager
to own the strategy, execution, and continuous optimization of our customer lifecycle and product engagement initiatives.
Please apply with your CV in English.
Key Responsibilities
Campaign Preparation and Execution: Independently create, schedule, and execute marketing campaigns (email, push notifications, WhatsApp, in-app messages, banners) across multiple customer segments.
Optimize campaigns for delivery across time zones, devices, and customer preferences.
Ensure compliance with legal standards such as GDPR and other regional requirements.
Audience Segmentation: Design and implement custom segmentation strategies based on multidimensional criteria such as behavior, demographics, orders and ride history, and engagement levels.
Maintain dynamic customer segments that update automatically as data changes.
Trigger Campaign Configuration: Build and manage multi-step automated workflows, such as re-engagement, loyalty program adoption, or upselling campaigns, with minimal supervision.
Test and troubleshoot triggers to ensure proper execution and alignment with the customer lifecycle.
Testing and Optimization: Plan, execute, and document A/B and multivariate tests for key campaign elements, including design, timing, and messaging.
Use insights from testing to implement data-driven improvements across campaigns.
Perform regular performance reviews to refine optimization strategies.
Reporting and Analysis: Generate detailed reports on campaign performance, interpreting metrics like open rates, CTRs, conversions, and ROI.
Present data insights to stakeholders and provide actionable recommendations to improve rider and driver engagement.
Collaboration and Mentoring: Collaborate with cross-functional teams (content, design, analytics) to deliver campaigns.
Provide guidance and support to junior CRM specialists, including peer reviews and knowledge sharing.
Skills, Knowledge & Expertise
CRM Platform Proficiency: Independently execute at least five end-to-end campaigns quarterly using advanced CRM platform features (e.g., Bloomreach, Salesforce Marketing Cloud, HubSpot).
Build at least three advanced automations quarterly, such as multi-step workflows with branching logic (e.g., loyalty or churn prevention campaigns).
Complete at least two courses with intermediate certification for Bloomreach or demonstrate equivalent expertise.
Data Analysis and Reporting: Create detailed reports with data visualizations for at least five campaigns quarterly, incorporating metrics like open rates, conversion rates, and ARPPU.
Work with datasets using tools like Excel or Google Sheets with advanced functions (e.g., INDEX/MATCH, QUERY).
Present campaign insights to stakeholders in three formal presentations with actionable recommendations.
Digital Marketing Expertise: Apply intermediate-level knowledge of digital marketing strategies, including personalization, retargeting, and customer journey mapping.
Assist in the strategic planning of at least two multi-channel campaigns integrating email, WhatsApp, in-app, banners, and push notifications.
Advanced Data Handling: Segment audiences dynamically based on real-time data, using at least three different criteria simultaneously.
Ensure data compliance by implementing processes that align with GDPR/CCPA requirements for all campaigns.
English Proficiency: Write comprehensive campaign briefs and reports in English, ensuring accuracy and clarity.
Lead or co-lead cross-functional meetings in English, presenting updates or insights confidently.
Advanced Testing and Optimization: Conduct and analyze A/B tests for at least five campaigns quarterly, including testing subject lines, offers, layouts, and timing.
Implement changes based on test results, achieving measurable improvements in key KPIs (e.g., a 5 statistically significant lift in conversion).
Communication Deliverability: Monitor and resolve deliverability issues for campaigns.
Use tools like Postmaster Tools or delivery reports to troubleshoot spam issues and optimize sender reputation.
Why join us
Help us challenge injustice by creating fair choices for millions of people across 47 countries.
Develop your professional skills with access to mentoring, career consulting, and learning programs.
Collaborate with teams around the world and gain international experience through our Global Talent Exchange Program.
Engage in company-wide challenges, awards, sports activities, employee-led social impact and volunteering projects.
Work alongside people who take initiative, speak openly, and challenge themselves to grow.
Improve your language skills through co-financed courses and internal speaking clubs.
Final benefits may vary depending on the location.
Location: Pretoria, South Africa
Workplace: hybrid
We are looking for a Senior Marketing Manager to drive passenger acquisition, retention, and brand growth for
inDrive Southern Africa region with a primary focus on South Africa.
You will work closely with the Regional Marketing Lead and the local team to bring inDrive's global brand strategy to life on the ground – leading hands-on execution of marketing activations, partnerships, and brand-building initiatives across the region.
Key Responsibilities
Execute locally relevant marketing strategy by adapting inDrive's global brand strategy and guidelines to the South Africa, Zambia, Zimbabwe and Botswana markets
Work as an embedded, hands-on member of the local team, partnering closely with Business Development, Driver Operations, and other local functions within a matrix structure
Contribute to and help develop marketing briefs for advertising campaigns and creative production, ensuring creatives are culturally relevant
Plan and deliver 360° marketing campaigns, activations, and partnerships that drive passenger acquisition and brand awareness
Partner with the Regional Marketing Lead on budget and strategic planning, and execute the approved local marketing budget
Analyze the acquisition and retention funnels, surface product improvement opportunities, and conduct in-market customer development (CustDev) research
Generate and test performance marketing hypotheses in coordination with the in-house performance marketing team
Skills, Knowledge & Expertise
4+ years of digital consumer marketing experience, ideally within a global or multinational company
Hands-on experience planning and executing multi-channel (360°) marketing campaigns and activations
Experience working with influencer marketing and partnerships
Comfortable operating in a matrix structure, collaborating with and influencing multiple stakeholders and functions without direct authority
An execution-focused mindset – equally comfortable shaping plans and personally delivering the work, including agency management
Strong analytical skills, with the ability to assess campaign and funnel performance and translate data into action
Experience working with a mobile product is a plus but not required
Why join us
Help us challenge injustice by creating fair choices for millions of people across 47 countries.
Develop your professional skills with access to mentoring, career consulting, and learning programs.
Collaborate with teams around the world and gain international experience through our Global Talent Exchange Program.
Engage in company-wide challenges, awards, sports activities, employee-led social impact and volunteering projects.
Work alongside people who take initiative, speak openly, and challenge themselves to grow.
Improve your language skills through co-financed courses and internal speaking clubs.
Final benefits may vary depending on the location.
Location: Almaty, Kazakhstan
Workplace: onsite
The role exists to free the SMM manager to focus on shooting and producing new video formats that drive reach, subscribers, and engagement. It is a middle-level production role: beyond strong copywriting, the holder brings a strategic understanding of social-brand building and a feel for how text and visuals work together.
Key Responsibilities
Social media publications managing: text for 20-22 publications per month across Instagram and TikTok — both on-asset text and post captions.
Social media: always-on community management: respond to DMs and comments, (up to ~20 per post, scaling to ~1,000) during influencer collaborations or paid campaigns.
Paid social scripts: write video scripts for paid social.(
example
)
Print materials: copy for leaflets, brochures, and posters.
Lead-gen copy: text for campaign lead forms. (
example
)
Copywriting for Advertising Campaigns (Meta/Google) (
example
)
Strategy input: contribute to Tone of Voice and the content plan. (
example
)
Web & partners: write copy for the website and partner networks. (
example
)
Skills, Knowledge and Expertise
Russian — fluent (spoken and written);
Kazakh — written proficiency required;
English — fluent (spoken and written).
Location: Mexico City, Mexico
Workplace: hybrid
We are looking for a highly driven
Senior Head of Marketing
to lead our growth and brand strategy across Mexico, Brazil, Chile and Central America. This role is critical in shaping how inDrive scales, connects with users, and strengthens its position as a fair and people-first mobility platform.
Key Responsibilities
Own and drive the
end-to-end marketing strategy
across the Region, focusing on
Passenger Acquisition, Retention, and Brand Growth
Translate business goals into
integrated, full-funnel marketing plans
, combining performance, brand, offline channels, and partnerships
Drive
customer-centric growth
, deeply understanding user behavior, needs, and regional nuances across markets
Lead the development of
strong local brand positioning
, ensuring consistency while allowing for cultural relevance
Lead
efficient allocation and optimization of marketing investments
, ensuring measurable impact on key business metrics
Build, lead, and inspire a
high-performing, matrix-structured team
across multiple markets
Collaborate closely with
cross-functional leaders
(Product, Operations, Analytics, PR, etc.) to deliver scalable and impactful initiatives
Continuously improve
marketing effectiveness
, leveraging experimentation, insights, and innovation
Mentor and develop senior marketing leaders, fostering a
strong leadership bench across the region
Skills, Knowledge & Expertise
8+ years
in digital consumer marketing, including
4–5 years in senior leadership roles
Proven track record of
building and scaling marketing teams
, ideally in multicultural and matrix environments
Strong experience with
mobile-first products
, preferably in ride-hailing, marketplaces, or high-growth tech companies
Demonstrated success in
developing and executing large-scale marketing strategies
with clear business impact
Strong leadership and stakeholder management skills, with the ability to
influence senior executives
Hands-on experience managing
large marketing budgets
with a focus on ROI and efficiency
Highly
data-driven
, with the ability to turn insights into actionable strategies
Fluency in English and Spanish
Job Benefits
A key leadership role in a
fast-growing, global tech company
redefining ride-hailing
A
collaborative and entrepreneurial environment
where ideas are valued and ownership is encouraged
The opportunity to
shape the future of mobility
and make a real impact
Continuous growth through
challenging, high-impact work
Competitive compensation
Clear path for
career progression and leadership growth
Location: Mexico City, Mexico
Workplace: hybrid
We are looking for a highly driven
Senior Head of Marketing
to lead our growth and brand strategy across Mexico, Brazil, Chile and Central America. This role is critical in shaping how inDrive scales, connects with users, and strengthens its position as a fair and people-first mobility platform.
Key Responsibilities
Own and drive the
end-to-end marketing strategy
across the Region, focusing on
Passenger Acquisition, Retention, and Brand Growth
Translate business goals into
integrated, full-funnel marketing plans
, combining performance, brand, offline channels, and partnerships
Drive
customer-centric growth
, deeply understanding user behavior, needs, and regional nuances across markets
Lead the development of
strong local brand positioning
, ensuring consistency while allowing for cultural relevance
Lead
efficient allocation and optimization of marketing investments
, ensuring measurable impact on key business metrics
Build, lead, and inspire a
high-performing, matrix-structured team
across multiple markets
Collaborate closely with
cross-functional leaders
(Product, Operations, Analytics, PR, etc.) to deliver scalable and impactful initiatives
Continuously improve
marketing effectiveness
, leveraging experimentation, insights, and innovation
Mentor and develop senior marketing leaders, fostering a
strong leadership bench across the region
Skills, Knowledge & Expertise
8+ years
in digital consumer marketing, including
4–5 years in senior leadership roles
Proven track record of
building and scaling marketing teams
, ideally in multicultural and matrix environments
Strong experience with
mobile-first products
, preferably in ride-hailing, marketplaces, or high-growth tech companies
Demonstrated success in
developing and executing large-scale marketing strategies
with clear business impact
Strong leadership and stakeholder management skills, with the ability to
influence senior executives
Hands-on experience managing
large marketing budgets
with a focus on ROI and efficiency
Highly
data-driven
, with the ability to turn insights into actionable strategies
Fluency in English and Spanish
Why join us
Help us challenge injustice by creating fair choices for millions of people across 47 countries.
Develop your professional skills with access to mentoring, career consulting, and learning programs.
Collaborate with teams around the world and gain international experience through our Global Talent Exchange Program.
Engage in company-wide challenges, awards, sports activities, employee-led social impact and volunteering projects.
Work alongside people who take initiative, speak openly, and challenge themselves to grow.
Improve your language skills through co-financed courses and internal speaking clubs.
Final benefits may vary depending on the location.
Location: Almaty, Kazakhstan
Workplace: hybrid
We are looking for a Product Marketing Manager (CRM) to drive growth, frequency, and retention for inDrive.Groceries and Restaurant Delivery.
This role sits at the intersection of product, CRM, analytics, and growth. You will own end-to-end go-to-market and CRM strategies that turn food delivery into a habit-forming, high-frequency use case.
Your mission is to translate product capabilities, assortment, and offers into clear, timely, and personalized communication — driving both first orders and repeat behavior through scalable lifecycle strategies.
Key Responsibilities
CRM & lifecycle ownership
Design and own CRM strategies across the full lifecycle
Drive high-frequency CRM orchestration
Lead multi-channel communication: push notifications, in-app banners (home, catalog, checkout, ride context) and WhatsApp / messaging channels
Work with Bloomreach: segmentation, dynamic content and personalization, triggered and automated flows
Data, events & analytics
Own the definition and quality of product & CRM events required for funnel tracking, segmentation and targeting, experimentation and ML use cases
Partner with analytics to track conversion to first order, repeat rate, frequency (orders per user), AOV / basket composition, CRM contribution to GMV
Drive A/B testing
Cross-functional leadership
Act as a key connector between Product (Groceries & Food Delivery), Engineering, Analytics & Data Science and Local Marketing teams
Support market rollouts across multiple countries: adapt CRM strategies to local behavior and supply, align with local assortment, pricing, and partners
Skills, Knowledge & Expertise
Experience
4–7+ years in Product Marketing, CRM, Growth, or Lifecycle Marketing
Experience in food delivery, groceries, e-commerce, or marketplaces
Strong hands-on CRM experience (Bloomreach is a strong plus)
Proven track record of driving frequency and retention, not just acquisition
Skills
Strong analytical mindset (funnels, cohorts, retention, uplift)
Experience working with product events and data schemas
Ability to simplify complex product logic into clear messaging
Experience running experiments and scaling successful mechanics
Comfortable working across markets and cross-functional teams
Nice to have
Experience in high-frequency products (food delivery, quick commerce)
Exposure to ML-driven CRM or personalization systems
Experience in emerging markets with supply constraints
Why join us
Help us challenge injustice by creating fair choices for millions of people across 47 countries.
Develop your professional skills with access to mentoring, career consulting, and learning programs.
Collaborate with teams around the world and gain international experience through our Global Talent Exchange Program.
Engage in company-wide challenges, awards, sports activities, employee-led social impact and volunteering projects.
Work alongside people who take initiative, speak openly, and challenge themselves to grow.
Improve your language skills through co-financed courses and internal speaking clubs.
Final benefits may vary depending on the location.
Задачи:
— публикации в Telegram, VK и Instagram
— простой монтаж Reels и фотоколлажи
— при желании можно вести запись пациентов как онлайн-администратор
Требования:
— желателен опыт в beauty или medical сфере
Условия:
— оплата SMM 30000 ₽
— административная работа оплачивается дополнительно 10000 ₽
в Международный женский бизнес-клуб ICONA: тексты и публикации для Telegram/MAX, карусели и Reels, email-рассылки, Дзен, прогревы и воронки продаж. Нужны опыт премиальной аудитории и самостоятельность.
Задачи:
— вести площадки на Яндекс Картах, в 2ГИС и Яндекс Директе
— привлекать клиентов
Требования:
— начинающие после профильного обучения или специалисты с опытом
Условия:
— удалённый формат работы