Retention Growth Manager

Location: Limassol, Cyprus RequirementsRetention & Lifecycle Marketing: 5+ years of experience designing activation, retention, reactivation, and win-back strategies to drive user engagement.CRM & Communication Channels: Strong track record in managing email, push notifications, in-app messages, SMS, messengers, and chatbot campaigns.Data-Driven Approach: Ability to analyze user journeys, identify friction points, formulate hypotheses, and validate initiatives with measurable metrics.Segmentation & A/B Testing: Experience in user segmentation, running A/B tests, and using control groups/uplift analysis to optimize performance.Campaign & Loyalty Mechanics: Expertise in designing bonus, loyalty, and incentive campaigns with a clear focus on incremental impact and costs.Stakeholder Management: Proven ability to collaborate with Product, Analytics, CRM, Marketing, and Dev teams using data-backed business cases.AI & Automation Tools: Hands-on experience with AI-powered marketing solutions and advanced CRM automation platforms to drive personalization.ResponsibilitiesStrategy Execution: Develop and run activation, retention, reactivation, and win-back strategies to drive user engagement and frequency.Lifecycle Journey Design: Build and optimize end-to-end user journeys (onboarding, churn prevention, reactivation) to boost core retention metrics.Multi-Channel CRM: Manage and automate personalized communications via email, push notifications, in-app messages, SMS, and chatbots.Experimentation & A/B Testing: Formulate hypotheses and run A/B tests with control groups and uplift analysis to validate growth initiatives.Campaign & Team Leadership: Lead bonus/loyalty campaigns, coordinate with Product teams, ensure Responsible Gaming compliance, and manage a small team.We OfferHigh salary (plus performance bonuses and salary revision);Work schedule: Mon-Fri (9h with 1h lunch break), flexible start 8:00-10:00;24-days holiday leave;First line seaview from your office;Corporate English and Greek lessons;GYM and SPA in the office;Corporate meals;Eventful corporate life;Exciting work challenges that allow you to grow to your full potential;A strong team of like-minded professionals who will be by your side to accomplish ambitious projects, stimulate your professional development and bring experience.