APAC Marketing Manager (Test)

Location: Subang Jaya, Malaysia Workplace: hybrid Knauf stands for opportunity. We know that opportunity looks different to each person, and we are proud that we see opportunity in everyone. This exciting role within the Marketing Department could be the perfect next opportunity for you to build a unique career, in a values-led culture with a clear purpose of making tomorrow a home for all of us. We are a family-owned global manufacturer of construction materials and within our Group, our 43,500 team members in 90 countries across 320 sites provide a huge opportunity for anyone with ambition and energy. We value everyone's contribution equally and we ask that you bring your whole self to work, to enrich the business further, as together we achieve more in a safe and inclusive environment. In Asia Pacific, since the 1990s Knauf has been established as a leading and trusted brand for drywall products and system solutions. Today, with over 5,500 experienced, talented, and diversified people operating nearly 35 production facilities and offices across the region, coupled with an extensive expertise-backed sales and support network, our teams deliver the best of Knauf to our customers, while supporting positive changes to the industry and communities where we operate – in Australia, China, Korea, Japan, India, Thailand, Indonesia, Vietnam, Philippines, Malaysia, Singapore, Central Asia, and the Caucasus. Reporting into Head of Marketing, we are searching for a team member to join us as APAC Marketing Manager. Can you say yes? You will lead the development and delivery of marketing strategies that strengthen the Knauf brand, increase customer engagement and support sustainable business growth. Working closely with sales, product, communications and other cross-functional teams, you will translate market insights and business priorities into effective marketing plans and campaigns. You will combine strategic thinking, creative storytelling and data-led decision-making to improve campaign performance, strengthen market presence and deliver measurable value. What you will be doing Develop and implement integrated marketing strategies and annual plans aligned with business objectives. Conduct market, customer and competitor research to identify trends, opportunities and risks. Plan, manage and evaluate campaigns across digital and traditional channels, including websites, SEO, paid media, social media, email and print. Oversee the development of marketing content and materials, including brochures, advertisements, presentations, customer communications and digital assets. Ensure all marketing activities are consistent with Knauf’s brand identity, positioning and communication standards. Manage marketing budgets, suppliers and agencies to ensure effective use of resources and strong return on investment. Define campaign objectives, KPIs and reporting requirements, and use performance insights to recommend improvements. Work with sales and commercial teams to support lead generation, customer engagement and market development. Coordinate trade shows, customer events, webinars, partnerships and other activities that strengthen brand visibility. Lead, mentor and develop marketing team members where applicable. Explore and apply relevant marketing technologies, analytics tools and AI-enabled solutions to improve efficiency and effectiveness. Maintain an informed view of customer needs, market developments and the competitive landscape. What we would love for you to have A bachelor’s degree or equivalent qualification in Marketing, Business, Communications or a related discipline. At least five years’ experience in marketing, with proven responsibility for integrated campaigns and marketing planning. Experience managing marketing budgets, agencies, suppliers and multiple projects. Demonstrated ability to use market research, customer insights and performance data to guide marketing decisions. Strong knowledge of digital marketing channels, including SEO, paid media, social media, email marketing and website content. Experience with marketing analytics, CRM platforms and campaign reporting. A strong understanding of brand management, content development and customer-focused communications. Experience leading, coaching or coordinating marketing team members and cross-functional stakeholders. Excellent written and verbal communication skills, with the ability to adapt messages for different audiences. Strong commercial awareness, strategic thinking and problem-solving ability. Creative judgement and the ability to turn complex information into clear, engaging stories. Confidence working with emerging marketing technologies, including appropriate AI tools. A collaborative, organised and delivery-focused approach. What happens next? Your application will be reviewed by our Hiring Team to determine if your experiences and skills are what we are looking for in the role. If you are, our Talent Acquisition representative will contact you promptly to arrange for next steps. At Knauf, we are committed to creating a diverse and inclusive workplace where everyone has the opportunity to succeed. For information about how we collect, use and protect your personal data during the recruitment process, please read our Privacy Notice For Job Applicants . The hiring legal entity is Knauf ABC.