The Post Creative Strategist role is our entry-level strategy position and is focused on identifying insights and developing creative strategies and briefs for a social-first approach to marketing.
Responsibilities:
— Monitor brand social channels and relevant online conversations continuously to identify high-impact engagement opportunities, including proactively finding conversations and communities relevant to the brand.
— Actively listen to brand followers, tracking interactions such as comments, responses, and direct messages.
— Research and analyze brand and cultural trends relevant to clients and creative campaigns.
— Provide analysis and hypotheses beyond basic tracking, including daily digests of observations and recommendations to create creative briefs.
— Use third-party tools to manage brand pages.
— Respond to consumers across social posts, maintaining consistent brand voice and engaging followers to gain insights or advance brand goals.
— Follow escalation procedures for negative feedback.
— Seek opportunities to integrate the brand into social conversations, including trending topics, influencers, celebrities, and other brands.
Requirements:
— College degree with strong interest in brands, marketing, and social media.
— Expertise or strong knowledge of popular culture is a plus.
— Experience with multiple social media platforms such as Facebook, Twitter, Instagram, TikTok, Pinterest.
— Ability to combine creativity and analytics into storytelling.
— Curiosity and adaptability to new tools, platforms, and processes.
— Experience with social listening tools is advantageous but not mandatory.
— Strong written and verbal communication skills in English and German.
— Authorization to work in Germany.
Benefits:
— Opportunity to work remotely.
— Work in an entrepreneurial, start-up-like environment focused on solving business problems rather than traditional advertising.
— Culture that encourages breaking rules, testing hypotheses, and innovation.
— Model focused on building brands on digital platforms with a bottom-up approach.
Контакты работодателя доступны по кнопке «Откликнуться» после входа.
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Post Creative Strategist; зарплата не указана; понятные задачи; гибкий формат.
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Post Creative Strategist в VaynerMedia: [контакт] … Зарплата в валюте.