Вакансии

Разработка упаковки, POSM и торгового оборудования (от идеи до полки); • Опыт ведения проектов по разработке упаковки / POS-материалов / полиграфии в сегментах FMCG, Non-Food, Fashion или Retail от 2–3 лет.

Задачи: — Реализация маркетинговой стратегии продвижения бренда работодателя; — Настройка, запуск и оптимизация таргетированной и контекстной рекламы (VK, Telegram) для привлечения кандидатов; — Работа с job сайтами (Авито, HH.ru); — Создание контента для соцсетей, написание продающих текстов вакансий; — Сквозная аналитика воронки найма: от клика до выхода сотрудника на работу (отслеживание CPL, CPA, стоимости найма); — Контроль и анализ: регулярный мониторинг результатов кампаний, предоставление отчетов и рекомендаций для улучшения процессов; — Поиск и тестирование новых источников трафика. Требования: — Глубокие знания и практический опыт в стратегическом маркетинге, digital-маркетинге (SMM, SEO, контекстная и таргетированная реклама), аналитике, бренд-менеджменте; — Навыки работы с основными аналитическими и рекламными инструментами (Яндекс.Метрика, Google Analytics, Яндекс.Директ, Авито); — Навыки ведения соцсетей и создания базового контента; — Умение анализировать информацию; — Понимание, как устроена воронка привлечения кандидатов и как на каждом этапе можно влиять на конверсию; — Умение работать с job сайтами; — Уверенный пользователь ПК; — Ориентированность на результат. Условия: — Официальное трудоустройство; — Белая заработная плата; — Удаленный формат работы; — Возможна неполная занятость.

Обязанности: — Участвовать в формировании позиционирования, развития бренда компании. — Формулировать УТП и продуктовые сообщения совместно с продуктовой командой. — Разрабатывать необходимый набор артефактов для маркетинговой упаковки (брифбуки, описания продуктов, продуктовые презентации, white papers и пр.). — Систематическое изучение рынка, конкурентов и целевой аудитории (сегментация, емкость, конкурентные преимущества, барьеры, потребности). — Кросс-функциональное взаимодействие с командами: работа с продуктовой, технической и sales-командами, с дизайнером. — Помогать на мероприятиях (вебинары, конференции, презентации) и в подготовке текстов, пресс-релизов. Требования: — Опыт в B2B-маркетинге (приветствуется знание сферы IT и кибербезопасности). — Опыт в создании контента: написание текстов с фокусом на ценность и продукт (статьи, кейсы, интервью, email-цепочки, посты). — Создание контента под разные этапы CJM (Customer Journey Map). Работа с дизайнерами и SMM, digital постановка ТЗ на визуалы и контент-форматы. — Понимание работы воронки продаж, CJM, SWOT-анализа и других аналитических методов в маркетинге. — Желателен опыт работы с Figma, Tilda, Visio и другими инструментами для визуализации и упаковки маркетинговых материалов. — Практический опыт запуска новых продуктов, вывода бренда на рынок. — Способность быстро адаптироваться к изменениям. — Грамотная устная и письменная речь. — Знание английского языка на уровне B2. — Уверенное использование AI-инструментов (ChatGPT, Midjourney, Kimi и пр.) будет преимуществом. Условия: — Работа в аккредитованной IT-компании. — Трудоустройство по ТК РФ с первого дня работы. — Гибридный режим работы. — ДМС, включая страховой полис для поездок за границу. — Отпуск 28 дней в году, оплата/компенсация возможных переработок. — Премирование по итогам года за успешно выполненные функциональные задачи. — Дополнительное премирование по реферальным программам («приведи друга – получи бонус»). — Предоставляется корпоративная техника (при необходимости орг. техника).

Location: Sydney Workplace: Hybrid Company Description We’re http://checkout.comCheckout.com http://Checkout.com. You might not know our name, but companies like eBay, Spotify, Klarna, Uber, and Sony do, because we’re behind many of the digital experiences you use every day. We are where the world checks out, enabling over 10 billion transactions yearly for more than one billion global shoppers. Whether you want to book a holiday, order food, renew a subscription, or check out online, there’s a good chance our tech powers the payments behind the scenes. Our platform helps the most ambitious businesses deliver effortless digital experiences, at scale. If you want to do career-defining work, you’ve come to the right place. We move fast, think globally, and believe great teams are built by hiring exceptional people with conviction, curiosity, and the desire to make an impact. With 20 offices across six continents and London as our HQ, we’re shaping the future of fintech – and we’re just getting started. We’re looking for an experienced, event-led demand generation marketer to join our APAC team. Based in Australia, this role will lead the planning and delivery of high-impact events and integrated demand generation campaigns across Australia, New Zealand and Singapore. Reporting to the APAC Marketing Director, you will own the end-to-end execution of key marketing programmes—from event strategy and audience acquisition to on-site experiences, post-event follow-up and pipeline impact. You will bring events to life through compelling stories and tightly integrated campaigns across digital, content, paid media, ABM and commercial activation. This is a hands-on role for a versatile marketer who is equally comfortable shaping a plan and rolling up their sleeves to deliver it. You will test, learn and optimise continuously, using data and insight to improve performance and scale what works. Checkout.com http://Checkout.com is growing quickly, and so is our ambition in APAC. We need someone with a strong growth mindset—someone who is energised by change, comfortable operating with ambiguity, and able to create clarity, momentum and results in a fast-paced environment. This is a six-month contractor role based in Sydney, with the potential to extend depending on business needs. How you’ll make an impact - Lead the planning and execution of regional events, including industry conferences, executive roundtables, customer events, partner activations and owned experiences. - Build integrated event campaigns that drive awareness, engagement, qualified pipeline and revenue opportunities—from pre-event acquisition through post-event nurture and conversion. - Drive demand generation across online and offline channels to achieve MQL and opportunity targets, always looking for ways to unlock incremental growth. - Partner closely with Commercial teams in Australia, New Zealand and Singapore to align event and campaign priorities with market needs, target accounts and pipeline goals. - Apply an ABM lens to priority events and campaigns, creating personalised experiences and follow-up journeys for key accounts and buyer groups. - Identify, test and scale new growth opportunities, including new verticals, audiences, partnerships, event formats and paid or organic channels. - Develop strong regional campaign messaging and creative copy, and help build local content assets—including case studies, white papers, blogs, thought-leadership articles and event materials. - Support localised product marketing initiatives and ensure regional programmes reflect market needs. - Measure programme performance rigorously, translating results into clear recommendations and continuous improvement. What we are looking for - 4+ years of B2B marketing experience, with a strong track record in event marketing and demand generation. - Experience managing events end to end, from strategy, planning and execution through to follow-up, measurement and reporting. - A growth mindset: you are curious, commercially minded and always looking for smarter ways to create impact. - Comfortable working through ambiguity and changing priorities; you can make sound decisions, bring structure to open-ended problems and keep work moving. - Experience working in a fast-growing, fast-paced environment, with the resilience and adaptability to manage multiple priorities. - Strong project management skills, with the ability to manage several workstreams, stakeholders and deadlines at once. - Experience with Google Analytics, marketing automation platforms and CRM tools. - Excellent written and verbal communication skills in English. - A natural storyteller who can turn market, customer and product insights into compelling messaging and experiences. - Entrepreneurial, hands-on and proactive, with a strong “figure it out” mentality. - Customer-obsessed, humble, curious and open to continuous learning. - Collaborative and effective in a multicultural, cross-functional environment. Additional Information Bring all of you to work We create the conditions for high performers to thrive, through real ownership, fewer blockers, and work that makes a difference from day one. Here, you’ll move fast, take on meaningful challenges, and be recognized for the impact you deliver. It’s a place where ambition gets met with opportunity, and where your growth is in your hands. We work as one team, and we back each other to succeed. So whatever your background or identity, if you’re ready to grow and make a difference, you’ll be right at home here. It’s important we set you up for success and make our process as accessible as possible. So let us know in your application, or tell your recruiter directly, if you need anything to make your experience or working environment more comfortable. Life at Checkout.com http://Checkout.com We understand that work is just one part of your life. Our hybrid working model offers flexibility, with three days per week in the office to support collaboration and connection. Curious about what it’s like to be part of our team? Visit our Careers Page https://www.checkout.com/careers to learn more about our culture, open roles, and what drives us. For a closer look at daily life at Checkout.com http://Checkout.com, follow us on LinkedIn https://www.linkedin.com/company/checkout/life/ and Instagram https://www.instagram.com/checkout_com/

Нужен специалист с опытом работы с CRM, сегментацией базы, email- и мессенджер-рассылками, автоворонками и повышением конверсии.

• Построение системы лидогенерации: обеспечение стабильного и масштабного потока заявок (лидов). • Управление командой подрядчиков: найм, координация, постановка ТЗ и контроль результатов (таргетологи, контекстологи, SEO-специалисты, копирайтеры).

• Составлять контент-план email-рассылок. • Писать тексты писем, собирать рассылки и создавать шаблоны.

Нужно писать, монтировать, публиковать, придумывать прогревы и лид-магниты. • умеешь делать контент самостоятельно и пользуешься ИИ;

• Развивать воронку Telegram-бота: от первого запуска и триала до покупки, продления и возврата пользователей. • Самостоятельно предлагать акционные рассылки: выбирать аудиторию, предложение, время и последовательность сообщений.

• Отвечать за рост B2C-продаж интернет-магазина и показатели воронки. • Анализировать путь пользователей и повышать конверсию, выручку и средний чек.

— создавать и размещать контент; — писать посты;

— Опыт работы Head of Marketing, Marketing Lead или CMO от 1,5 лет (обязательно в iGaming);

Ведение соц.сетей: формировать контент-план, писать тексты, оценивать результаты, обновлять данные сайта. Запускать продвижение бренда и локальные лидогенерации: работать совместно с sales, изучать рынок и конкурентов, предлагать активности на целевые аудитории, выбирать каналы и инструменты продвижения, запускать и оценивать результаты.

▫️Анализировать воронку первичных клиентов: от первого контакта с рекламой до оформления продукта и выдачи. ▫️Оценивать эффективность рекламных кампаний, источников трафика и партнерских сетей.

Разрабатывать и реализовывать план продвижения интернет-магазина. Самостоятельно запускать и оптимизировать рекламу в Яндекс Директ, VK и других подходящих каналах.

→ Планировать и запускать маркетинговые активности для привлечения новых пациентов. → Работать с текущей клиентской базой и повторными продажами.

Location: Remote - US The role: As Senior Product Marketing Manager for Newsela Threads & Themes, you will drive the go-to-market (GTM) strategy, positioning, messaging, and cross-functional execution for Newsela’s fast-growing ELA Core Curriculum portfolio. Core ELA is a key growth area for Newsela as we expand beyond supplemental digital resources into a full core curriculum. This is not a standard product launch role. You will lead complex, high-impact GTM initiatives spanning national and state-level core curriculum launches while helping shape scalable GTM processes, strengthen cross-functional alignment, and drive business growth. As the voice of the customer and market expert for Core ELA, you will translate buyer insights, competitive intelligence, and market trends into actionable GTM and Account-Based Marketing (ABM) strategies, differentiated positioning, and impactful sales enablement. You will balance strategic ownership with hands-on execution, developing compelling messaging and customer-facing materials that support adoption and revenue growth. Why you’ll love this role… Lead Strategic GTM Execution: Architect, lead, and execute end-to-end GTM strategies for national and state-level core curriculum launches, driving market awareness, demand generation, customer adoption, and revenue growth. Own Positioning, Messaging & Persona Development: Define and evolve the core positioning, value propositions, and messaging architecture for Newsela Threads & Themes. Map out key buyer personas across the K–12 purchasing hierarchy and align messaging directly to their specific pain points and buying triggers. Drive Market, Competitor & Customer Intelligence: Serve as the definitive voice of the customer and market expert for Core ELA. Deeply analyze buyer behavior, district decision-making cycles, and competitive offerings, translating these insights into actionable strategies that directly inform product roadmaps, sales motions, and marketing programs. Drive Account-Based Marketing (ABM) & Field Alignment: Partner closely with Sales, Revenue Marketing, and RevOps to build and execute high-touch ABM strategies targeting high-value district adoption opportunities, state-level adoptions, and key curriculum decision-makers. Enable Revenue Teams & Sales Motions: Translate market and persona insights into high-impact sales enablement—equipping Sales and Customer Success teams with pitch decks, product training, competitive battlecards, print sample kits, and objection-handling guides to win core curriculum deals. Shape Operational Workflows: Partner cross-functionally with Product, Sales, RevOps, Content, and Marketing to establish and optimize GTM processes, communication cadences, and operating models that improve alignment and execution. Build Thought Leadership & Content Marketing: Champion the instructional vision of Newsela Threads & Themes. Develop thought leadership assets, white papers, content marketing campaigns, and educator resources that position Newsela as a premier provider in the K–12 Core ELA space. Collateral & Multi-Channel Content Execution: Translate strategic positioning and messaging into compelling customer-facing content across sales collateral, digital channels, campaigns, and enablement resources, ensuring consistency and alignment with GTM objectives. Measure & Optimize GTM Performance: Define success metrics, evaluate GTM effectiveness, and leverage performance insights to optimize strategies, improve customer adoption, and drive business results. Why you’re a great fit: 7+ years of experience in product marketing, go-to-market strategy, or related marketing roles, with demonstrated success leading complex product launches and cross-functional initiatives. Deep Buyer & Market Expertise: Thorough understanding of K–12 education buying cycles, district procurement processes, and key personas (district leaders, curriculum directors, and educators). Proven track record of leveraging buyer insights and competitive intelligence to influence GTM strategy and sales motions. GTM Strategy & Business Impact: Proven track record of developing and executing GTM strategies that drive measurable business outcomes, including market adoption, customer engagement, and revenue growth. Mastery of Positioning & Messaging: Exceptional ability to distill complex core curriculum capabilities, instructional frameworks, and research into clear, differentiated positioning and customer-centric messaging. Strategic Thinker + Execution Focus: Proven ability to independently develop and execute complex GTM strategies, influence cross-functional priorities, and translate strategic positioning into compelling customer-facing materials across multiple channels. Cross-Functional Partner & Leader: Demonstrated ability to lead and influence cross-functional stakeholders, drive strategic alignment, and establish effective working relationships across Sales, Product, RevOps, and Marketing. Messaging & Content Application: Exceptional written communication and storytelling skills, with demonstrated ability to translate complex product capabilities and strategic positioning into clear, compelling messaging across customer-facing channels. This role requires travel approximately twice per quarter to support key business initiatives, customer engagements, and cross-functional collaboration. All offers of employment are contingent upon the successful completion of a background check as part of our pre-employment process. Why you’ll love working at Newsela: Health & Wellness: Comprehensive medical benefits with employer contribution to premiums and to HSA accounts. Additional benefits such as gym reimbursement, pet insurance, free access to the Calm app, Rocket Lawyer and more to help you stay healthy: mind, body, and soul. Work From Home: We are a fully remote company. We provide a monthly tech stipend to support your WFH needs! Supporting ALL Families: Inclusive benefits to support you and your family, including parental leave, fertility support, adoption, and more! Financial Wellbeing: Invest in your future with our 401(k) plan, which includes a employer match to help you build long-term financial security. Time Off: Flexible PTO, paid sick time off, company holidays plus winter break (Dec 24th - Jan 1st). Professional Development: Newsela offers an annual learning and development allowance to employees to attend external training sessions, classes, workshops, conferences, and educational materials to foster professional growth within their current role and career aspirations at Newsela. Make A Difference: No matter your role or department, the work you do each day helps share the future of education and improves the lives of students and teachers. About Newsela: Newsela is a leading education technology company dedicated to meaningful classroom learning for every student. We deliver integrated, AI-powered solutions designed to unlock student engagement, empower teachers, and drive meaningful learning outcomes. Our suite of products supports knowledge and skill development, writing practice, daily instruction, assessment, and data-informed decision-making across K–12 classrooms. Grounded in learning science research, Newsela’s solutions integrate content, assessment, and analytics to help educators track progress, understand student outcomes, and deliver high-impact instruction that supports every learner. #LI-Remote Final compensation will be determined based on the candidate’s individual skills, qualifications, and experience. Total compensation for this role also includes incentive stock options and benefits. Base Compensation Range $117,000 — $130,000 USD

Location: Remote US At Affirm, we exist for the moments that matter—giving people a clear, predictable way to pay over time, with no hidden fees, no surprises, and no tradeoffs on what matters most. About the Revenue team The Revenue team drives Affirm’s top-line growth through strategic partnerships, pricing, and go-to-market execution. We acquire, retain, and expand merchant relationships across eCommerce, in-store, telesales, and the Affirm app. The team leads onboarding, relationship management, and performance optimization to help partners succeed. We deliver value-added solutions, drive adoption, and support long-term business growth by connecting merchants and consumers through Affirm’s products. About the team Marketing Services drives growth through merchant and platform partnerships, integrated marketing programs, marketplace experiences, and events that deepen relationships and create value for Affirm and our partners. What you’ll do Set the long-term vision and strategy for Marketing Services, establishing how Affirm leverages merchant and platform partnerships, marketing solutions, and experiences to drive growth, deepen partner relationships, and strengthen Affirm’s market position. Oversee our Marketing Services team to make sure they are deploying co-marketing investments in the most efficient way possible to support our merchant partnerships. Lead the Marketplace Partnerships, Partner Marketing, and Platform Marketing teams through experienced people leaders, setting clear priorities, operating models, and measures of success. Shape Affirm’s partner and industry events strategy to deepen relationships, create commercial opportunities, and advance company priorities. Set the strategy for how Affirm deploys merchant and Affirm-funded marketing investments, balancing partner commitments, business priorities, consumer impact, and return on investment to maximize the value of our co-marketing programs. Partner with Product team to identify, lead, and expand revenue-generating programs to expand monetization and deliver merchant performance Partner with Sales, Client Success, and Partnerships leaders to shape integrated merchant growth and account strategies, and work across Product, Product Marketing, Growth Marketing, Brand, Analytics, Finance, Legal, and other teams to align priorities and solve complex cross-functional challenges that affect partner and company growth. Establish scalable frameworks for investment decisions, measurement, campaign governance, partner experiences, and cross-functional execution. Oversee significant marketing investments and partner-funded programs, establishing a disciplined approach to resource allocation, measurement, incrementality, and long-term return. What we look for 12+ years of experience across Partner Marketing, Performance Marketing, Partnerships, Marketplace, Media, Events, or related growth disciplines, including significant experience leading complex, multi-disciplinary organizations. Proven success developing and executing long-term partner marketing or growth strategies that have driven meaningful commercial outcomes in a complex, scaled organization. Demonstrated experience leading through other people leaders, building high-performing organizations, and developing senior talent. Experience building or scaling new growth channels, monetization models, partner programs, or business capabilities in evolving markets. Strong strategic and commercial judgment with the ability to evaluate complex and ambiguous opportunities, anticipate market shifts, and negotiate high stakes deals to close. Demonstrated ability to influence executive leadership and build alignment across Product, Sales, Marketing, Finance, Analytics, and other functions without relying on direct authority. Exceptional executive presence and communication skills, with experience building relationships and negotiating with senior executives at strategic merchants, platforms, agencies, and other external partners. Strong analytical orientation and experience using performance, customer, and market insights to inform strategy, investment decisions, and organizational priorities. Experience establishing scalable operating models, measurement frameworks, and governance across complex marketing or commercial organizations. Experience in fintech, payments, commerce, marketplaces, retail, advertising, or another technology-driven industry is strongly preferred. Base Pay Grade - U Equity Grade - USA 15 Employees new to Affirm typically come in at the start of the pay range . Affirm focuses on providing a simple and transparent pay structure which is based on a variety of factors, including location, experience and job-related skills. Base pay is part of a total compensation package that may include equity rewards, monthly stipends for health, wellness and tech spending, and benefits (including 100% subsidized medical coverage, dental and vision for you and your dependents.) USA base pay range (CA, WA, NY, NJ, CT) per year: $285,000 - $355,000 USA base pay range (all other U.S. states) per year: $253,000 - $323,000 Please note that visa sponsorship is not available for this position. #LI-Remote Remote-first with flexibility built in Affirm is proud to be a remote-first company. Most roles can be done from almost anywhere within the country of employment. Some positions may occasionally require in-person work at an Affirm office, and a few are office-based due to the nature of the work. All new hires will be invited to attend an in-person onboarding experience. Benefits designed for you Our benefits reflect our commitment to care, transparency, and flexibility. Here are a few highlights: Health coverage at no cost: We cover 100% of premiums for employees and their dependents. Spending stipends: Monthly stipends support your tech setup, and the ability to choose health and wellness options that are right for you. Time off to recharge: Flexible time off and generous holiday calendars help you rest when you need to. Own a piece of what you build: Our employee stock purchase plan (ESPP) lets you buy Affirm stock at a discount. We’re committed to providing an inclusive interview process, including accommodations for candidates with disabilities. If you need support, we’re happy to help. For positions based in San Francisco or Los Angeles: Affirm considers qualified applicants with arrest and conviction records, as required by law. By clicking "Submit Application," you acknowledge that you have read Affirm's Global Candidate Privacy Notice and consent to the use of your personal information as described.