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Location: Davao, Philippines About Advantage HQ Advantage HQ is building the next generation of creator-led growth infrastructure for consumer brands. We combine creative strategy, creator partnerships, performance content, whitelisting, affiliate distribution, paid media, and proprietary technology into one integrated growth system. Our team manages more than $850 million in annual media spend and works with a network of more than 400,000 creators across Meta, TikTok, and YouTube. Through Meteoric AI, our proprietary intelligence platform, we use data and AI to improve decision-making across creative production, creator selection, customer acquisition, campaign performance, and brand growth. We work with ambitious consumer brands across health, wellness, beauty, nutrition, personal care, and lifestyle. The Opportunity As Advantage HQ continues to scale, data and analytics are becoming increasingly important to how we operate, make decisions, and drive growth. We need a leader who can turn complex data into clear insights, build reliable analytics infrastructure, and establish the measurement systems that help our teams understand what is working, what is not, and where to focus next. The Director of Data & Analytics will lead our data strategy, analytics function, and measurement infrastructure across the business. You will work closely with leadership and cross-functional teams to improve visibility into performance, strengthen decision-making, and ensure our data capabilities scale alongside the organization. This role goes beyond reporting. You will build the systems, standards, and analytical capabilities that connect data to business outcomes. What You'll Own Build the data and analytics foundation You will establish the data infrastructure, reporting standards, and analytical frameworks needed to support a growing, multi-channel organization. You will improve data quality, consistency, accessibility, and reliability while ensuring teams can trust the information they use to make decisions. Drive business and performance insights You will translate complex datasets into actionable insights that support business strategy, client outcomes, media performance, creator partnerships, and operational efficiency. You will identify trends, uncover opportunities, investigate performance gaps, and help leadership understand the factors driving growth and profitability. Develop measurement and attribution capabilities You will strengthen how we measure performance across paid media, creative, creator partnerships, affiliate distribution, and customer acquisition. You will improve reporting and measurement frameworks to help teams understand channel effectiveness, creative performance, customer acquisition costs, return on ad spend, and other key business metrics. Build scalable analytics systems You will identify gaps in existing reporting and analytics workflows and develop solutions that reduce manual work, improve visibility, and support faster decision-making. You will partner with engineering and technology teams to improve data pipelines, dashboards, automation, and integrations across our systems. Lead and develop the analytics team You will lead, mentor, and develop data analysts, analytics engineers, and other relevant team members. You will establish clear expectations, analytical standards, and accountability while building a team that delivers reliable insights and meaningful business impact. Partner with cross-functional leadership You will work closely with media, creative, creator partnerships, finance, operations, and executive leadership to align analytics priorities with business objectives. You will help teams move beyond descriptive reporting toward better forecasting, experimentation, performance optimization, and data-informed decision-making. Establish a data-driven operating culture You will build processes that make data a consistent part of how the organization operates. You will promote clear KPI definitions, reliable reporting, analytical rigor, and a shared understanding of performance across teams. Who You Are You are an experienced data and analytics leader who understands both the technical foundations of data and its practical application to business decisions. You know how to build scalable analytics capabilities, develop strong teams, and translate complex information into clear recommendations for senior stakeholders. You are comfortable working in a fast-growing environment where systems and processes need to evolve quickly. You can balance strategic leadership with hands-on problem-solving when needed. You care about data accuracy, but you also understand that the ultimate value of analytics comes from improving decisions, performance, and business outcomes. Experience We Value 8+ years of experience in data analytics, business intelligence, data engineering, performance analytics, or a related field, including leadership experience. Experience building or scaling a data and analytics function. Strong SQL skills and experience working with modern data warehouses and analytics infrastructure. Experience with BI and visualization tools such as Looker, Tableau, Power BI, or similar platforms. Experience designing dashboards, KPI frameworks, reporting systems, and performance measurement processes. Strong understanding of marketing analytics, paid media measurement, attribution, customer acquisition, and e-commerce performance. Experience working with large, complex datasets from multiple platforms and business systems. Familiarity with data pipelines, ETL/ELT processes, data modeling, and data quality management. Experience managing, mentoring, and developing analytics professionals. Strong business judgment and the ability to communicate analytical findings to non-technical stakeholders. Experience in an agency, DTC, e-commerce, performance marketing, or high-growth technology environment is valuable. Familiarity with AI-driven analytics, predictive modeling, experimentation, or marketing measurement solutions is a plus. Why Join Advantage HQ This is an opportunity to shape the data and analytics capabilities behind a rapidly growing, creator-led growth organization. You will have significant ownership over how we collect, structure, measure, and use data across the business. Your work will directly influence strategic decisions, operational efficiency, media performance, and our ability to scale. You will help build the analytical foundation that connects our media spend, creative output, creator network, proprietary technology, and client outcomes into a clearer picture of business performance. Location Fully remote. We have built the infrastructure for high-performance distributed teams and trust our people to do their best work from wherever they work best. We care far more about ownership, judgment, analytical rigor, and execution than geography. If you're excited about building scalable data systems, leading high-performing analytics teams, uncovering insights that drive growth, and helping a rapidly growing organization make better decisions, we'd love to hear from you.

Location: Columbia, MD, United States Production Artist Locations Columbia, MD Shifts Available Please note, candidates must be flexible. Work schedules are generally standard business hours; however, project deadlines and client needs may occasionally require schedule adjustments. Job Description ADG Creative, an IDS subsidiary is seeking a talented and detail-oriented Production Artist to support the development of high-quality creative and branded communications across multiple formats and channels. This role is ideal for a design professional who can create polished, high-quality work within established brand systems, produce presentations, digital assets, social graphics, marketing materials, branded templates, and other visual communications for government and commercial clients. A portfolio demonstrating strong visual design skills, presentation development, typography, and layout expertise is required for consideration. Key Duties • Produce high-quality creative assets across presentations, social media, marketing collateral, digital campaigns, templates, and branded communications. • Extend and apply established brand standards across new deliverables while maintaining visual consistency and attention to detail. • Create, maintain, and improve PowerPoint, Word, Canva, and Adobe templates that are flexible, editable, intuitive, and visually polished. • Prepare graphics and visual assets for websites, digital marketing initiatives, presentations, print materials, and internal communications. • Adapt, resize, and reformat existing creative for multiple audiences, platforms, and delivery channels while preserving design integrity. • Manage multiple projects and quick-turn creative requests while delivering work that consistently meets quality standards. • Ensure layouts, typography, imagery, spacing, hierarchy, and overall design execution align with established brand guidelines and best practices. • Prepare production-ready files and apply technical specifications required for both digital and print distribution. • Conduct thorough quality assurance reviews to ensure accuracy, consistency, usability, and technical readiness prior to final delivery. • Collaborate with marketing and business stakeholders to translate concepts into visually compelling deliverables. Requirements • Bachelor of Fine Arts (BFA) or Bachelor of Arts (BA) degree required. Four (4) additional years of relevant experience may be substituted for the degree. • Minimum seven (7) years of professional graphic design experience, preferably within an agency, consulting, professional services, or in-house marketing environment. • Portfolio demonstrating exceptional typography, layout, presentation design, and visual hierarchy skills. • Experience designing within established brand systems and adapting creative across multiple formats and channels. • Strong organizational skills with exceptional attention to detail and commitment to accuracy. • Working knowledge of digital and print production best practices. Technology • Advanced proficiency with Adobe Creative Cloud, including InDesign, Illustrator, Photoshop, and Acrobat. • Advanced PowerPoint skills, including experience creating polished presentations, master slides, and editable templates. • Experience designing and developing content within the Microsoft Office suite. • Familiarity with Adobe XD, Sketch, or Figma is preferred. Compensation • Salary Range: $85,000 - $95,000 • Comprehensive Benefits Package Work Environment • Full-Time Position • Hybrid work environment with in-person collaboration in Columbia, MD and opportunities for remote work when appropriate.

Location: Columbia, MD, United States Job Title Communications Specialist Why IDS? IDS believes in resolving conflict and building innovative approaches to do so. Combining operational expertise with an intimate understanding of today’s greatest challenges, we bring our customers the solutions required for success in a complex and multidimensional world. IDS tailors solutions for a diverse range of government, military, nonprofit, and public-sector clients. Locations Columbia, MD Shifts Available This is a full-time, on-site position. Candidates must be flexible and available to support occasional evening, weekend, or holiday requirements based on customer and project needs. Job Description IDS is seeking an experienced Communications Specialist for ADG Creative, an IDS subsidiary, to support strategic communications and marketing initiatives for federal and commercial clients. The ideal candidate will develop and execute communications strategies, create compelling content for a variety of audiences, collaborate with stakeholders, and support outreach and engagement efforts. This position requires exceptional writing, editing, and presentation skills, along with the ability to manage multiple priorities in a fast-paced environment. Key Duties • Support corporate communications and marketing efforts, including communications strategy development, content creation, and presentations. • Plan and develop the creation and execution of strategic communications and multimedia deliverables. • Research, write, and edit tailored messaging for internal stakeholders, external partners, leadership, and current and future workforce audiences. • Collaborate with internal and external subject matter experts and stakeholders to develop briefings, white papers, talking points, articles, reports, marketing content, outreach materials, and other communications products. • Develop innovative communications approaches to support change management, outreach, workforce development, and corporate initiatives. • Coordinate and facilitate discovery sessions, workshops, and information-sharing activities. • Advise clients, provide recommendations, and support the development of strategic marketing and communications solutions. • Assist in managing project schedules, budgets, customer engagement activities, and service delivery requirements. • Ensure all communications products are aligned with brand standards and consistent in style, quality, and messaging. • Adhere to established standards, best practices, and processes for content creation, quality control, delivery, and content repurposing. • Present communications concepts and ideas effectively to clients and stakeholders. Requirements • Bachelor’s degree in communications, Marketing, Public Relations, Journalism, English, or a related field. • Minimum of 5 years of relevant communications, marketing, public affairs, or related experience preferred. • Active TS/SCI Clearance with Full Scope Polygraph required. • Excellent written, verbal, and presentation skills. • Ability to build strong relationships with clients, leadership, and team members. • Ability to manage multiple concurrent initiatives and competing priorities. • Self-starter with the ability to operate with limited direction. • Excellent organizational and time management skills. • Proficiency with Microsoft Office Suite. • Ability to work nights, weekends, and holidays as required. • Writing samples required. Compensation • $70,000 - $90,000 annually • Benefits

Location: Columbia, MD, United States Job Title Senior Communications Specialist Why IDS? IDS believes in resolving conflict and building innovative approaches to do so. Combining operational expertise with an intimate understanding of today’s greatest challenges, we bring our customers the solutions required for success in a complex and multidimensional world. IDS tailors solutions for a diverse range of government, military, nonprofit, and public-sector clients. Locations Columbia, MD Shifts Available This is a full-time, on-site position. Candidates must be flexible and available to support occasional evening, weekend, or holiday requirements based on customer and project needs. Job Description IDS is seeking an experienced Senior Communications Specialist for ADG Creative, an IDS subsidiary, to lead strategic communications and marketing initiatives for federal and commercial clients. The ideal candidate will serve as a trusted communications advisor, developing communication strategies, executive-level content, stakeholder engagement initiatives, and outreach efforts that support organizational and client objectives. This position requires exceptional communication skills, strong client-facing experience, and the ability to manage complex communications initiatives from planning through execution. Key Duties • Lead the development and execution of strategic communications and marketing initiatives supporting client and organizational objectives. • Develop communication strategies, messaging frameworks, and engagement plans for diverse audiences. • Research, write, and edit executive-level communications products, including presentations, briefings, white papers, talking points, articles, reports, marketing content, and outreach materials. • Serve as a strategic communications advisor to clients, stakeholders, and leadership teams. • Collaborate with subject matter experts and stakeholders to develop high-quality communications products and deliverables. • Lead communications efforts supporting change management, outreach, workforce development, and organizational initiatives. • Facilitate discovery sessions, workshops, meetings, and stakeholder engagement activities. • Provide strategic guidance and recommendations to support communications and marketing objectives. • Assist in managing project schedules, budgets, customer relationships, and service delivery requirements. • Ensure all communications products align with brand standards and maintain consistency in style, quality, and messaging. • Adhere to established standards, best practices, and processes for content creation, quality control, delivery, and content repurposing. • Present communications strategies, concepts, and recommendations effectively to clients and senior leadership. Requirements • Bachelor’s degree in Communications, Marketing, Public Relations, Journalism, English, or a related field. • Minimum of 8 years of relevant communications, marketing, public affairs, strategic communications, or related experience preferred. • Active TS/SCI Clearance with Full Scope Polygraph required. • Demonstrated experience developing and executing strategic communications initiatives. • Excellent written, verbal, and presentation skills. • Ability to build and maintain strong relationships with clients, stakeholders, and leadership. • Strong organizational, project management, and client engagement skills. • Ability to manage multiple high-priority initiatives simultaneously. • Self-starter with the ability to operate independently and provide strategic leadership. • Proficiency with Microsoft Office Suite. • Ability to work nights, weekends, and holidays as required. • Writing samples required. Compensation • $90,000 - $110,000 annually • Benefits

Location: Columbia, MD, United States Job Title Communications Specialist – Journeyman Why IDS? IDS believes in resolving conflict, building innovative approaches to do so. Combining operational expertise with an intimate understanding of today’s greatest challenges, we bring our customers the solutions required for success in a complex and multidimensional world. IDS tailors solutions for a diverse range of government, military, nonprofit, and public-sector clients. Locations Columbia, MD Shifts Available Please note, candidates must be flexible. Shift times are general hours; some projects may require earlier or later reporting based on customer requirements. Job Description IDS is seeking an experienced Communications Specialist – Journeyman, for ADG Creative, an IDS subsidiary, to support corporate communications, marketing initiatives, and content development efforts. This role involves developing and delivering strategic communications, creating written and multimedia products, and supporting client-facing communication efforts across a variety of audiences. Key Duties • Support corporate communications and marketing to include communications/marketing strategy development, content development, and presentations • Plan and develop the creation and execution of strategic communications and multi-media deliverables • Research, write, and edit tailored messaging for internal stakeholders, external partners, leadership, and workforce audiences • Collaborate with subject matter experts and stakeholders to develop briefings, white papers, talking points, articles, reports, marketing content, and outreach materials • Develop innovative ideas to communicate corporate initiatives such as change management, outreach, and workforce development • Coordinate and help facilitate discovery sessions and information sharing activities • Advise clients and provide recommendations to support marketing and communications solutions • Assist in managing budgets, schedules, service delivery, and customer engagement • Ensure all content is on-brand and consistent in style, quality, and voice • Adhere to standards and best practices for content creation, quality control, delivery, and repurposing • Present concepts and ideas effectively to clients Requirements • Bachelor’s degree in a related field • OR Associate’s degree or High School Diploma with 7 years of experience • Minimum 3 years of experience (aligned to the education substitution structure above) • Active TS/SCI clearance with CI Poly required • Writing samples required Compensation $90,000k - $110,000k Benefits

Location: Columbia, MD, United States Job Title Senior Communications Specialist Why IDS? IDS believes in resolving conflict, building innovative approaches to do so. Combining operational expertise with an intimate understanding of today’s greatest challenges, we bring our customers the solutions required for success in a complex and multidimensional world. IDS tailors solutions for a diverse range of government, military, nonprofit, and public-sector clients. Locations Annapolis Junction, MD Shifts Available Please note, candidates must be flexible. Shift times are general hours; some projects may require earlier or later reporting based on customer requirements. Job Description IDS is seeking an experienced Senior Communications Specialist, for ADG Creative, an IDS subsidiary, to support corporate communications, marketing strategy, and client engagement initiatives. This role is responsible for developing and executing strategic communications, producing high-quality content, and advising leadership and clients on messaging and marketing solutions. Key Duties • Support and oversee corporate communications and marketing to include communications/marketing strategy development, content development, and presentations • Plan, develop, and oversee the creation and execution of various strategic communications and multi-media deliverables • Research, write, and edit tailored messages for internal stakeholders, external partners, leadership, and workforce audiences • Collaborate with subject matter experts and stakeholders to draft and finalize briefings, white papers, talking points, articles, reports, marketing content, outreach, and other materials • Develop innovative ideas to communicate corporate initiatives such as change management, outreach, and workforce development • Coordinate and facilitate team discovery sessions and information sharing activities • Advise clients, make recommendations, and provide strategic guidance to support development of marketing solutions • Mentor communications staff • Help manage budgets, schedules, service delivery, and customer engagement • Provide support to identify, establish, and maintain new and existing accounts through strong client relationships • Ensure all content is on-brand, and consistent in style, quality, and voice • Adhere to standards, best practices, and processes for content creation, quality control, delivery, and content repurposing • Present and sell concepts and ideas effectively to clients • May supervise others Requirements • Master’s degree in a related field • OR Bachelor’s degree with 12 years of experience • OR Associate’s degree or High School Diploma with 16 years of experience • Minimum 10 years of experience aligned to the education substitution structure above • Active TS/SCI clearance with CI Poly required • Writing samples required Compensation $110,000 – $130,000 annual salary Benefits

Location: Vancouver, BC Head of Web Strategy and Services We’re looking for a Head of Web Strategy & Services to join our team in Vancouver and own asana.com as our front door and as a measurable driver of web conversion and sales pipeline . The Asana Marketing team is responsible for fueling business growth and building a brand customers love, partnering across the business to create a holistic digital strategy that ensures our website looks, performs, and drives measurable results in telling Asana’s story to the world . In this role, you will set the strategy for how key personas discover, understand, and navigate the site, while leading web strategy, localization, web platform (CMS), and the engineering capacity that brings it to life . This role is based in our Vancouver office with an office-centric hybrid schedule . The standard in-office days are Monday, Tuesday, and Thursday . Most Asanas have the option to work from home on Wednesdays . Working from home on Fridays depends on the type of work you d o and the teams with which you partner . If you're interviewing for this role, your recruiter will share more about the in-office requirements . What you’ll achieve Set a customer-journey-led vision for asana.com that makes our multi-product portfolio clear for every key persona, from new visitors to trial users and enterprise customers . Own the website's contribution to web conversion and pipeline, establishing a robust measurement framework and analytics practice that makes performance visible across the business . Build and prioritize the global web roadmap by synthesizing user research, analytics, experimentation, and cross-functional stakeholder input . Establish operational rigor across planning, intake, prioritization, and release cycles, ensuring the website ships quickly while maintaining high quality and governance . Drive an AI-first web operations model, integrating AI tools to accelerate content workflows, QA, localization, and data analysis . Oversee the web platform (CMS) architecture and roadmap, optimizing site performance, reliability, Core Web Vitals, and operational costs . Lead and support the web engineering and localization teams, setting technical delivery standards and ensuring international visitors receive an exceptional localized experience . Partner cross-functionally with Product Marketing, Demand Generation, SEO, Paid Media, Data Science, and Brand Design to align business priorities with customer needs . About you Demonstrates curiosity about AI tools and emerging technologies, with a willingness to learn and leverage them to enhance productivity, collaboration, or decision-making . Proven track record leading web or digital strategy for complex, multi-product B2B SaaS websites, with measurable impact on conversion rates and sales pipeline . People leadership experience managing multi-disciplinary or technical teams, including web platform engineers, developers, and agency partners . Strong fluency across modern web architecture, CMS platforms, site performance, Core Web Vitals, and technical delivery workflows . Deep grounding in user journeys, persona-based messaging, and customer research, using experimentation and web analytics to guide priorities . Demonstrated experience scaling international web experiences and localization strategies across multiple global regions . Collaborative leadership style with the ability to influence cross-functional leade rs, balance competing organizational inputs, and advocate f or user experience . At Asana, we're committed to buil ding teams that include a variety of backgrounds, perspectives, and skills, as this is critical to helping us achieve our mission . If you're interested in this role and don't meet every listed requirement, we still encourage you to apply . W hat we’ll offer Our comp rehensive compensation package plays a big part in how we reco gnize you fo r the impact you have on our path to achieving our mission . We believe that compensation should be reflective of the value you create relative to the market value of your role . To ensure pay is fair and not impact ed by biases, we're committed to looking at market value which is why we check ourselves and conduct a yearly pay equity audit . For this role, the estimated base salary range is between $210,000 -$250,000 CAD . The actual base salary will vary based on various factors, including market and individual qualifications objectively assessed during the interview process . The listed range above is a guideline, and the base salary range for this role may be modified . In addition to base salary, your compensation package may include additional components such as equity, sales incentive pay (for most sales roles), and benefits . If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role . We strive to provide equitable and competitive benefits packages that support our employees worldwide and include: Mental health, wellness & fitness benefits Career coaching & support Inclusive family building benefits Long-term savings or retirement plans In-office culinary options to cater to your dietary preferences These are just some of the benefits we offer, and benefits may vary based on role, country, and local regulations . If you're interviewing for this role, speak with your recruiter to learn more about the total compensation and benefits for this role . #LI-Hybrid About us Asana is a leading platform for human + AI collaboration. Millions of teams around the world rely on Asana to achieve their most important goals, faster. Asana has been named to Fortune's Best Workplaces for 7+ years and recognized by Fast Company, Forbes, and Gartner for excellence in workplace culture and innovation. We offer an exceptional office-centric culture while adopting the best elements of hybrid models to ensure that every one of our global team members can work together effortlessly. With 13+ offices all over the world, we are always looking for individuals who care about building technology that drives positive change in the world and a culture where everyone feels that they belong. We believe in supporting people to do their best work and thrive. Our goal is to ensure that Asana upholds an environment where all people feel that they are respected and valued, whether they are applying for an open position or working at the company. We provide equal employment opportunities to all applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by law. Join Asana’s Talent Network to stay up to date on job opportunities and life at Asana.

Location: (Multiple States), United States About Improvado Improvado is a marketing data and AI analytics platform for enterprise brands and agencies. We connect 500+ marketing and sales data sources, normalize them through a governed data model, and put an AI agent on top so marketing teams can ask questions of their own data without going through BI or IT. What we sell: extraction and 500+ connectors; data transformation (SQL and dbt-compatible); Marketing Data Governance — taxonomy, naming, data-quality rules; warehouse and storage; dashboards; AI agent and MCP access to live marketing data; DECS, data engineering as a service on a 2 to 4 week SLA. Who buys it: Economic buyers: CMO, VP Marketing, VP Demand Gen, agency COO and ops leadership Technical evaluators: VP or Director of Marketing Analytics, marketing analysts, data engineering, sometimes IT and security Segments: enterprise brands, mid-market, agencies Verticals: pharma and healthcare, financial services, retail and eCommerce, gaming, agencies Why this role, now Our messaging is not aligned. Positioning, web, sales pitch, product and content each carry a different version of what Improvado is. The market categorizes us as "marketing ETL" while we position as an AI marketing analytics platform. That gap costs us deal quality and price. The category is crowded and moving fast. Battlecards exist but decay, and nobody owns keeping them true. Attribution, incrementality and causal measurement is where deals are won and lost — and it is the hardest thing to argue credibly without hand-waving. Analyst firms are a silent blocker. When an enterprise buyer asks Gartner or Forrester about Improvado, there is no briefed narrative waiting for them. You would not start from a blank page. We already have a positioning registry, roughly 11 documented buyer personas, a pain-point and value-prop library, competitor intel reports and about 10 battlecards. They are inconsistent and under-used. Your first job is to make one version true and make people use it. What you'll own Positioning and messaging. Core positioning, category framing and message hierarchy across ICPs and personas. ICP and persona documentation that is used, not filed. The messaging layer of new product and feature launches, including the internal rollout that makes the field able to sell it. Competitive intelligence and win/loss. A structured win/loss interview program with quarterly readouts. Living battlecards. Monitoring competitor positioning, pricing and product moves, and driving our counter-positioning. Sales enablement. The core pitch narrative, demo storyline and objection-handling framework. The messaging components of new-rep onboarding. A standing weekly cadence with Sales leadership — not quarterly check-ins. Direct support on competitive and enterprise deals: RFPs, security and technical evaluations, displacement plays. Market and analyst relations. The Improvado narrative for Gartner, Forrester and category influencers, so that a buyer's analyst call becomes an accelerator rather than a blocker. Feeding structured market and buyer insight back into product prioritization. What we're looking for 4 to 8 years in product marketing, or an equivalent blend of product marketing with marketing analytics, marketing or data ops, sales engineering, analytics consulting, or product management on a data product. Category fluency in marketing data and measurement: attribution models, incrementality testing, MMM, data governance and taxonomy, warehouses and ETL/ELT — including where each is honestly weak. B2B SaaS sold to marketing or data buyers. Marketing analytics, martech, measurement, CDP, BI and data-infrastructure vendors are the reference profile. Proof you have shipped, not just documented: positioning that changed the website and the pitch, battlecards reps actually opened, a win/loss program that survived past its second quarter. Writing that survives contact with a skeptical technical buyer — claim and evidence, not adjective stacking. Comfort operating close to Sales: weekly cadence, deal reviews, live calls, direct feedback. Nice to have: hands-on SQL, dbt or BI, enough to validate a claim yourself. Experience marketing AI capabilities without hype. Analyst-relations experience. Agency-side or enterprise-brand background. Vertical depth in pharma and healthcare, financial services, retail and eCommerce, or gaming. Not a fit if: your product marketing has been mostly launch logistics and content calendars; you need a fully staffed team and a finished brand system to be effective; you are uncomfortable being told in a deal review that your messaging did not work. How we measure success Win rate in competitive deals against our top 3 named competitors, baseline set in month 1. Stage-to-stage conversion on open opportunities, particularly discovery to demo to proposal. Time-to-first-deal for new reps. Field adoption of enablement assets — measured, not assumed. Win/loss program running on cadence, with themes that visibly change product and GTM decisions. Message consistency: a quarterly audit across web, deck, product UI and content. What We Offer Remote-first environment Competitive compensation Medical and dental benefits 401K plan Unlimited PTO Paid holidays Professional development reimbursement

Location: (Multiple States), United States About Improvado Improvado is a marketing data and AI analytics platform for enterprise brands and agencies. We connect 500+ marketing and sales data sources, normalize them through a governed data model, and put an AI agent on top so marketing teams can ask questions of their own data without going through BI or IT. What we sell: extraction and 500+ connectors; data transformation (SQL and dbt-compatible); Marketing Data Governance — taxonomy, naming, data-quality rules; warehouse and storage; dashboards; AI agent and MCP access to live marketing data; DECS, data engineering as a service on a 2 to 4 week SLA. Who buys it: Economic buyers: CMO, VP Marketing, VP Demand Gen, agency COO and ops leadership Technical evaluators: VP or Director of Marketing Analytics, marketing analysts, data engineering, sometimes IT and security Segments: enterprise brands, mid-market, agencies Verticals: pharma and healthcare, financial services, retail and eCommerce, gaming, agencies Why this role, now Our messaging is not aligned. Positioning, web, sales pitch, product and content each carry a different version of what Improvado is. The market categorizes us as "marketing ETL" while we position as an AI marketing analytics platform. That gap costs us deal quality and price. The category is crowded and moving fast. Battlecards exist but decay, and nobody owns keeping them true. Attribution, incrementality and causal measurement is where deals are won and lost — and it is the hardest thing to argue credibly without hand-waving. Analyst firms are a silent blocker. When an enterprise buyer asks Gartner or Forrester about Improvado, there is no briefed narrative waiting for them. You would not start from a blank page. We already have a positioning registry, roughly 11 documented buyer personas, a pain-point and value-prop library, competitor intel reports and about 10 battlecards. They are inconsistent and under-used. Your first job is to make one version true and make people use it. What you'll own Positioning and messaging. Core positioning, category framing and message hierarchy across ICPs and personas. ICP and persona documentation that is used, not filed. The messaging layer of new product and feature launches, including the internal rollout that makes the field able to sell it. Competitive intelligence and win/loss. A structured win/loss interview program with quarterly readouts. Living battlecards. Monitoring competitor positioning, pricing and product moves, and driving our counter-positioning. Sales enablement. The core pitch narrative, demo storyline and objection-handling framework. The messaging components of new-rep onboarding. A standing weekly cadence with Sales leadership — not quarterly check-ins. Direct support on competitive and enterprise deals: RFPs, security and technical evaluations, displacement plays. Market and analyst relations. The Improvado narrative for Gartner, Forrester and category influencers, so that a buyer's analyst call becomes an accelerator rather than a blocker. Feeding structured market and buyer insight back into product prioritization. What we're looking for 4 to 8 years in product marketing, or an equivalent blend of product marketing with marketing analytics, marketing or data ops, sales engineering, analytics consulting, or product management on a data product. Category fluency in marketing data and measurement: attribution models, incrementality testing, MMM, data governance and taxonomy, warehouses and ETL/ELT — including where each is honestly weak. B2B SaaS sold to marketing or data buyers. Marketing analytics, martech, measurement, CDP, BI and data-infrastructure vendors are the reference profile. Proof you have shipped, not just documented: positioning that changed the website and the pitch, battlecards reps actually opened, a win/loss program that survived past its second quarter. Writing that survives contact with a skeptical technical buyer — claim and evidence, not adjective stacking. Comfort operating close to Sales: weekly cadence, deal reviews, live calls, direct feedback. Nice to have: hands-on SQL, dbt or BI, enough to validate a claim yourself. Experience marketing AI capabilities without hype. Analyst-relations experience. Agency-side or enterprise-brand background. Vertical depth in pharma and healthcare, financial services, retail and eCommerce, or gaming. Not a fit if: your product marketing has been mostly launch logistics and content calendars; you need a fully staffed team and a finished brand system to be effective; you are uncomfortable being told in a deal review that your messaging did not work. How we measure success Win rate in competitive deals against our top 3 named competitors, baseline set in month 1. Stage-to-stage conversion on open opportunities, particularly discovery to demo to proposal. Time-to-first-deal for new reps. Field adoption of enablement assets — measured, not assumed. Win/loss program running on cadence, with themes that visibly change product and GTM decisions. Message consistency: a quarterly audit across web, deck, product UI and content. What We Offer Remote-first environment Competitive compensation Medical and dental benefits 401K plan Unlimited PTO Paid holidays Professional development reimbursement

Location: Mexico About Improvado Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance. We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution. About the Role We are looking for a technical specialist who owns the performance of the Improvado website end to end: how it is found (SEO and GEO), how fast and healthy it is, and how well it converts visitors into pipeline. This is an analytics-driven, hands-on role for someone who is as comfortable in Google Search Console, GA4, and the browser dev tools as in a keyword report. Because the website is our main product-facing marketing surface, you will also shape how the product is presented on it. In practice, the role covers part of what product marketing would otherwise do. What You Will Do Technical SEO and GEO Own the technical health of the site: crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture. Optimize the site for AI search (generative engine optimization): make Improvado understandable, citable, and recommended in ChatGPT, Perplexity, Google AI Overviews, and similar engines. Monitor visibility in both classic and AI search, and turn the findings into prioritized fixes. Website optimization and conversion Continuously improve page performance, UX, templates, and key conversion paths (demo requests, sign-ups, high-intent pages). Plan and run experiments (A/B tests, template and layout changes, messaging tests) and measure their impact on conversions and pipeline. Work with engineering, design, and external contractors to ship improvements to the website stack (CMS, CDN, caching, tracking). Analytics and measurement Build and maintain dashboards that connect organic and on-site behavior to leads, pipeline, and revenue. Own tracking quality: events, attribution, and data accuracy across GA4, Search Console, and related tools. Analyze data to find growth opportunities, and report findings in clear, decision-ready form. Product and messaging input Use search demand, AI-visibility, and on-site behavior data to guide positioning, messaging, and landing page strategy. Work with stakeholders so website content reflects ICP needs and the product’s value propositions. What We Are Looking For Must have 3+ years in SEO and/or website optimization, with measurable results in organic growth or conversion. Strong technical SEO skills and a good understanding of how websites are built, served, and rendered. Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast. Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it. Strong analytics experience: GA4, Google Search Console, and BI or dashboard tools (Looker Studio, Superset, or similar). You build your own reports and draw conclusions from the data. Proficiency with SEO tooling (Ahrefs, Semrush, Screaming Frog, or equivalents). Ability to work effectively with developers, designers, and marketers in a distributed team. Nice to have B2B SaaS or marketing technology background. Experience with Webflow or a similar CMS, plus basic HTML/CSS and JavaScript. SQL or advanced spreadsheet skills; experience with AI-assisted or automated workflows. Experience with CRO and experimentation platforms. Exposure to product marketing, positioning, or messaging. You are Analytical, curious, and driven by measurable outcomes. Self-directed and comfortable owning a channel without heavy supervision. A clear communicator across time zones. What We Offer Remote-first environment Strong product/market fit: marketing data product for US-based enterprises 20 working days of PTO per year US holidays and additional days off Professional development reimbursement

Location: Georgia About Improvado Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance. We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution. About the Role We are looking for a technical specialist who owns the performance of the Improvado website end to end: how it is found (SEO and GEO), how fast and healthy it is, and how well it converts visitors into pipeline. This is an analytics-driven, hands-on role for someone who is as comfortable in Google Search Console, GA4, and the browser dev tools as in a keyword report. Because the website is our main product-facing marketing surface, you will also shape how the product is presented on it. In practice, the role covers part of what product marketing would otherwise do. What You Will Do Technical SEO and GEO Own the technical health of the site: crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture. Optimize the site for AI search (generative engine optimization): make Improvado understandable, citable, and recommended in ChatGPT, Perplexity, Google AI Overviews, and similar engines. Monitor visibility in both classic and AI search, and turn the findings into prioritized fixes. Website optimization and conversion Continuously improve page performance, UX, templates, and key conversion paths (demo requests, sign-ups, high-intent pages). Plan and run experiments (A/B tests, template and layout changes, messaging tests) and measure their impact on conversions and pipeline. Work with engineering, design, and external contractors to ship improvements to the website stack (CMS, CDN, caching, tracking). Analytics and measurement Build and maintain dashboards that connect organic and on-site behavior to leads, pipeline, and revenue. Own tracking quality: events, attribution, and data accuracy across GA4, Search Console, and related tools. Analyze data to find growth opportunities, and report findings in clear, decision-ready form. Product and messaging input Use search demand, AI-visibility, and on-site behavior data to guide positioning, messaging, and landing page strategy. Work with stakeholders so website content reflects ICP needs and the product’s value propositions. What We Are Looking For Must have 3+ years in SEO and/or website optimization, with measurable results in organic growth or conversion. Strong technical SEO skills and a good understanding of how websites are built, served, and rendered. Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast. Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it. Strong analytics experience: GA4, Google Search Console, and BI or dashboard tools (Looker Studio, Superset, or similar). You build your own reports and draw conclusions from the data. Proficiency with SEO tooling (Ahrefs, Semrush, Screaming Frog, or equivalents). Ability to work effectively with developers, designers, and marketers in a distributed team. Nice to have B2B SaaS or marketing technology background. Experience with Webflow or a similar CMS, plus basic HTML/CSS and JavaScript. SQL or advanced spreadsheet skills; experience with AI-assisted or automated workflows. Experience with CRO and experimentation platforms. Exposure to product marketing, positioning, or messaging. You are Analytical, curious, and driven by measurable outcomes. Self-directed and comfortable owning a channel without heavy supervision. A clear communicator across time zones. What We Offer Remote-first environment Strong product/market fit: marketing data product for US-based enterprises 20 working days of PTO per year US holidays and additional days off Professional development reimbursement

Location: Serbia About Improvado Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance. We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution. About the Role We are looking for a technical specialist who owns the performance of the Improvado website end to end: how it is found (SEO and GEO), how fast and healthy it is, and how well it converts visitors into pipeline. This is an analytics-driven, hands-on role for someone who is as comfortable in Google Search Console, GA4, and the browser dev tools as in a keyword report. Because the website is our main product-facing marketing surface, you will also shape how the product is presented on it. In practice, the role covers part of what product marketing would otherwise do. What You Will Do Technical SEO and GEO Own the technical health of the site: crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture. Optimize the site for AI search (generative engine optimization): make Improvado understandable, citable, and recommended in ChatGPT, Perplexity, Google AI Overviews, and similar engines. Monitor visibility in both classic and AI search, and turn the findings into prioritized fixes. Website optimization and conversion Continuously improve page performance, UX, templates, and key conversion paths (demo requests, sign-ups, high-intent pages). Plan and run experiments (A/B tests, template and layout changes, messaging tests) and measure their impact on conversions and pipeline. Work with engineering, design, and external contractors to ship improvements to the website stack (CMS, CDN, caching, tracking). Analytics and measurement Build and maintain dashboards that connect organic and on-site behavior to leads, pipeline, and revenue. Own tracking quality: events, attribution, and data accuracy across GA4, Search Console, and related tools. Analyze data to find growth opportunities, and report findings in clear, decision-ready form. Product and messaging input Use search demand, AI-visibility, and on-site behavior data to guide positioning, messaging, and landing page strategy. Work with stakeholders so website content reflects ICP needs and the product’s value propositions. What We Are Looking For Must have 3+ years in SEO and/or website optimization, with measurable results in organic growth or conversion. Strong technical SEO skills and a good understanding of how websites are built, served, and rendered. Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast. Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it. Strong analytics experience: GA4, Google Search Console, and BI or dashboard tools (Looker Studio, Superset, or similar). You build your own reports and draw conclusions from the data. Proficiency with SEO tooling (Ahrefs, Semrush, Screaming Frog, or equivalents). Ability to work effectively with developers, designers, and marketers in a distributed team. Nice to have B2B SaaS or marketing technology background. Experience with Webflow or a similar CMS, plus basic HTML/CSS and JavaScript. SQL or advanced spreadsheet skills; experience with AI-assisted or automated workflows. Experience with CRO and experimentation platforms. Exposure to product marketing, positioning, or messaging. You are Analytical, curious, and driven by measurable outcomes. Self-directed and comfortable owning a channel without heavy supervision. A clear communicator across time zones. What We Offer Remote-first environment Strong product/market fit: marketing data product for US-based enterprises 20 working days of PTO per year US holidays and additional days off Professional development reimbursement

Location: Argentina About Improvado Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance. We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution. About the Role We are looking for a technical specialist who owns the performance of the Improvado website end to end: how it is found (SEO and GEO), how fast and healthy it is, and how well it converts visitors into pipeline. This is an analytics-driven, hands-on role for someone who is as comfortable in Google Search Console, GA4, and the browser dev tools as in a keyword report. Because the website is our main product-facing marketing surface, you will also shape how the product is presented on it. In practice, the role covers part of what product marketing would otherwise do. What You Will Do Technical SEO and GEO Own the technical health of the site: crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture. Optimize the site for AI search (generative engine optimization): make Improvado understandable, citable, and recommended in ChatGPT, Perplexity, Google AI Overviews, and similar engines. Monitor visibility in both classic and AI search, and turn the findings into prioritized fixes. Website optimization and conversion Continuously improve page performance, UX, templates, and key conversion paths (demo requests, sign-ups, high-intent pages). Plan and run experiments (A/B tests, template and layout changes, messaging tests) and measure their impact on conversions and pipeline. Work with engineering, design, and external contractors to ship improvements to the website stack (CMS, CDN, caching, tracking). Analytics and measurement Build and maintain dashboards that connect organic and on-site behavior to leads, pipeline, and revenue. Own tracking quality: events, attribution, and data accuracy across GA4, Search Console, and related tools. Analyze data to find growth opportunities, and report findings in clear, decision-ready form. Product and messaging input Use search demand, AI-visibility, and on-site behavior data to guide positioning, messaging, and landing page strategy. Work with stakeholders so website content reflects ICP needs and the product’s value propositions. What We Are Looking For Must have 3+ years in SEO and/or website optimization, with measurable results in organic growth or conversion. Strong technical SEO skills and a good understanding of how websites are built, served, and rendered. Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast. Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it. Strong analytics experience: GA4, Google Search Console, and BI or dashboard tools (Looker Studio, Superset, or similar). You build your own reports and draw conclusions from the data. Proficiency with SEO tooling (Ahrefs, Semrush, Screaming Frog, or equivalents). Ability to work effectively with developers, designers, and marketers in a distributed team. Nice to have B2B SaaS or marketing technology background. Experience with Webflow or a similar CMS, plus basic HTML/CSS and JavaScript. SQL or advanced spreadsheet skills; experience with AI-assisted or automated workflows. Experience with CRO and experimentation platforms. Exposure to product marketing, positioning, or messaging. You are Analytical, curious, and driven by measurable outcomes. Self-directed and comfortable owning a channel without heavy supervision. A clear communicator across time zones. What We Offer Remote-first environment Strong product/market fit: marketing data product for US-based enterprises 20 working days of PTO per year US holidays and additional days off Professional development reimbursement

Location: (Multiple States), United States About Improvado Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance. We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution. About the Role Improvado is hiring a Go-to-Market Engineer to build and run the engine that generates sales pipeline, then step into deals to help close them. You report directly to the VP of Sales. You’ll build agentic go-to-market loops with the Improvado platform at their core, first for our own sales motion, then for our customers. Our GTM is the lab for what we sell, and you run it. This is a team-of-one role with no SDR layer behind you. That means real ownership: you own outbound cadences, the data and tooling stack, and event follow-up. You work directly with the VP of Sales to design and run go-to-market experiments, on Improvado wherever possible, and you work alongside the demand generation team so outbound and advertising hit the same accounts and people. You identify which current customers to expand and with which products. And you are forward deployed: embedded with prospects and customers, building working use cases in their environment, and packaging the experiments that worked in-house into outcome-based projects Improvado sells. It is a hybrid of growth operator, forward deployed builder, and revenue strategist. Most people come to this role strong in one or two of those areas, and we expect you to grow into the rest. If you have done two and are hungry for the third, keep reading. Why you might love this job Direct line to the VP of Sales: you design experiments together and see the results fast. Your work moves pipeline every week, and nothing disappears into a process. You build real, working things on a real platform, for us and for customers. A clear path: become an Improvado expert who builds agentic GTM systems and delivers them to customers. What You’ll Do Outbound pipeline generation Design, build, and run multi-channel outbound cadences (email, LinkedIn, phone) targeting enterprise marketing and data leaders and agency executives (agencies manage data for many brands at once, so one agency win can open several accounts) Write and continuously test messaging, subject lines, and personalization at scale, including AI-assisted personalization Own deliverability, sending infrastructure, and domain health Sales and marketing alignment Work with the demand generation team so outbound and advertising target the same accounts, personas, and buying committees, with one shared target account list Build the operating rhythm between sales and marketing: shared definitions, a common view of account engagement, and a feedback loop from deals back into campaigns Partner with marketing on content and offers; own the sourced-pipeline number on the outbound side Go-to-market experimentation with the VP of Sales Design and run go-to-market experiments with the VP of Sales: messaging by buyer persona, channels, offers, signals, and workflows, each with a hypothesis, a measurement, and a scale-or-kill decision Run them on Improvado wherever possible, so our own go-to-market is the lab for what we sell Maintain a messaging playbook per persona that outbound, advertising, and account executives all draw from, and share results with marketing on a regular cadence Customer expansion Analyze the customer base to identify which accounts we should be upselling and which Improvado products fit each Build expansion plays with Customer Success and account executives, and run the outbound layer of those plays Tooling and data Own the go-to-market tech stack: sequencing, enrichment, intent data, CRM hygiene, and the integrations between them Build and maintain target account lists and contact data with enrichment waterfalls and signal-based triggers Automate the repetitive parts of prospecting so one person operates like a team Event follow-up Run pre-event targeting and outreach for conferences and field events Convert attendees, booth visitors, and scanned leads into qualified meetings within days, not weeks Forward deployed with prospects and customers Learn the Improvado platform deeply: connectors, data models, the AI agent, and dashboards Embed with prospects and customers on active opportunities and expansions to build working go-to-market and marketing-data use cases in their environment. Ship something they use, not a demo Carry what you learn in customer environments back into our own experiments, outbound targeting, and messaging Package and sell what works Turn successful in-house experiments into packaged, outcome-based projects that Improvado sells to customers: the outcome, the data required, the build, and the delivery path Help account executives position and scope those projects as part of the Improvado offer, and deliver the first ones yourself Measurement Track pipeline sourced and influenced by channel, cost per qualified meeting, and conversion through each stage Share a short daily update with the VP of Sales (a quick async summary of numbers and learnings, not a long report) and stop what isn’t working quickly Who You Are 4 or more years in a pipeline-generating or growth role at a B2B SaaS company: outbound, demand generation, growth, revenue operations, or forward deployed / implementation work, ideally more than one of these You have personally built outbound cadences that booked meetings with enterprise buyers, and you can show the numbers You have designed and run structured go-to-market experiments with a clear hypothesis and measurement, and you can tell the story of one that worked and one you killed You have taken something that worked internally and turned it into something a customer paid for You have worked across the sales and marketing boundary and know what it takes to get both teams targeting the same accounts Technical enough to work with APIs, webhooks, SQL, and data pipelines, and to build on a data platform inside a customer’s environment Fluent with AI tools for research, personalization, and automation, and interested in building agents, not just using them Comfortable being a team of one: you set your own priorities, build your own systems, and do not wait for an SDR or an ops team Strong writer. Your emails get replies Curious about marketing data and analytics: you want to understand how a CMO measures performance, not just who to email (we’ll teach you the platform; the curiosity has to be yours) Nice to have Experience selling or marketing to agencies or enterprise marketing teams Background in marketing analytics, ETL, data warehousing, or business intelligence Forward-deployed, implementation, or professional services experience at a data or AI company Experience with customer expansion or account-based programs Hands-on experience building AI agents or automated workflows with LLMs Experience running pre- and post-event programs for conferences Early-stage startup experience, Series A to C Don’t tick every box? Apply anyway. This role combines skills that rarely sit in one person, so we are looking for strong overlap, not a perfect match. What We Offer Compensation: OTE $156,000 – $216,000 USD per year. Final offer depends on experience and skills. Remote-first environment Medical and dental benefits 401(k) plan Unlimited PTO Paid holidays Professional development reimbursement

Location: Ecuador About Improvado Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance. We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution. About the Role We are looking for a technical specialist who owns the performance of the Improvado website end to end: how it is found (SEO and GEO), how fast and healthy it is, and how well it converts visitors into pipeline. This is an analytics-driven, hands-on role for someone who is as comfortable in Google Search Console, GA4, and the browser dev tools as in a keyword report. Because the website is our main product-facing marketing surface, you will also shape how the product is presented on it. In practice, the role covers part of what product marketing would otherwise do. What You Will Do Technical SEO and GEO Own the technical health of the site: crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture. Optimize the site for AI search (generative engine optimization): make Improvado understandable, citable, and recommended in ChatGPT, Perplexity, Google AI Overviews, and similar engines. Monitor visibility in both classic and AI search, and turn the findings into prioritized fixes. Website optimization and conversion Continuously improve page performance, UX, templates, and key conversion paths (demo requests, sign-ups, high-intent pages). Plan and run experiments (A/B tests, template and layout changes, messaging tests) and measure their impact on conversions and pipeline. Work with engineering, design, and external contractors to ship improvements to the website stack (CMS, CDN, caching, tracking). Analytics and measurement Build and maintain dashboards that connect organic and on-site behavior to leads, pipeline, and revenue. Own tracking quality: events, attribution, and data accuracy across GA4, Search Console, and related tools. Analyze data to find growth opportunities, and report findings in clear, decision-ready form. Product and messaging input Use search demand, AI-visibility, and on-site behavior data to guide positioning, messaging, and landing page strategy. Work with stakeholders so website content reflects ICP needs and the product’s value propositions. What We Are Looking For Must have 3+ years in SEO and/or website optimization, with measurable results in organic growth or conversion. Strong technical SEO skills and a good understanding of how websites are built, served, and rendered. Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast. Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it. Strong analytics experience: GA4, Google Search Console, and BI or dashboard tools (Looker Studio, Superset, or similar). You build your own reports and draw conclusions from the data. Proficiency with SEO tooling (Ahrefs, Semrush, Screaming Frog, or equivalents). Ability to work effectively with developers, designers, and marketers in a distributed team. Nice to have B2B SaaS or marketing technology background. Experience with Webflow or a similar CMS, plus basic HTML/CSS and JavaScript. SQL or advanced spreadsheet skills; experience with AI-assisted or automated workflows. Experience with CRO and experimentation platforms. Exposure to product marketing, positioning, or messaging. You are Analytical, curious, and driven by measurable outcomes. Self-directed and comfortable owning a channel without heavy supervision. A clear communicator across time zones. What We Offer Remote-first environment Strong product/market fit: marketing data product for US-based enterprises 20 working days of PTO per year US holidays and additional days off Professional development reimbursement

Location: Brazil About Improvado Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance. We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution. About the Role We are looking for a technical specialist who owns the performance of the Improvado website end to end: how it is found (SEO and GEO), how fast and healthy it is, and how well it converts visitors into pipeline. This is an analytics-driven, hands-on role for someone who is as comfortable in Google Search Console, GA4, and the browser dev tools as in a keyword report. Because the website is our main product-facing marketing surface, you will also shape how the product is presented on it. In practice, the role covers part of what product marketing would otherwise do. What You Will Do Technical SEO and GEO Own the technical health of the site: crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture. Optimize the site for AI search (generative engine optimization): make Improvado understandable, citable, and recommended in ChatGPT, Perplexity, Google AI Overviews, and similar engines. Monitor visibility in both classic and AI search, and turn the findings into prioritized fixes. Website optimization and conversion Continuously improve page performance, UX, templates, and key conversion paths (demo requests, sign-ups, high-intent pages). Plan and run experiments (A/B tests, template and layout changes, messaging tests) and measure their impact on conversions and pipeline. Work with engineering, design, and external contractors to ship improvements to the website stack (CMS, CDN, caching, tracking). Analytics and measurement Build and maintain dashboards that connect organic and on-site behavior to leads, pipeline, and revenue. Own tracking quality: events, attribution, and data accuracy across GA4, Search Console, and related tools. Analyze data to find growth opportunities, and report findings in clear, decision-ready form. Product and messaging input Use search demand, AI-visibility, and on-site behavior data to guide positioning, messaging, and landing page strategy. Work with stakeholders so website content reflects ICP needs and the product’s value propositions. What We Are Looking For Must have 3+ years in SEO and/or website optimization, with measurable results in organic growth or conversion. Strong technical SEO skills and a good understanding of how websites are built, served, and rendered. Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast. Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it. Strong analytics experience: GA4, Google Search Console, and BI or dashboard tools (Looker Studio, Superset, or similar). You build your own reports and draw conclusions from the data. Proficiency with SEO tooling (Ahrefs, Semrush, Screaming Frog, or equivalents). Ability to work effectively with developers, designers, and marketers in a distributed team. Nice to have B2B SaaS or marketing technology background. Experience with Webflow or a similar CMS, plus basic HTML/CSS and JavaScript. SQL or advanced spreadsheet skills; experience with AI-assisted or automated workflows. Experience with CRO and experimentation platforms. Exposure to product marketing, positioning, or messaging. You are Analytical, curious, and driven by measurable outcomes. Self-directed and comfortable owning a channel without heavy supervision. A clear communicator across time zones. What We Offer Remote-first environment Strong product/market fit: marketing data product for US-based enterprises 20 working days of PTO per year US holidays and additional days off Professional development reimbursement

Location: Colombia About Improvado Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance. We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution. About the Role We are looking for a technical specialist who owns the performance of the Improvado website end to end: how it is found (SEO and GEO), how fast and healthy it is, and how well it converts visitors into pipeline. This is an analytics-driven, hands-on role for someone who is as comfortable in Google Search Console, GA4, and the browser dev tools as in a keyword report. Because the website is our main product-facing marketing surface, you will also shape how the product is presented on it. In practice, the role covers part of what product marketing would otherwise do. What You Will Do Technical SEO and GEO Own the technical health of the site: crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture. Optimize the site for AI search (generative engine optimization): make Improvado understandable, citable, and recommended in ChatGPT, Perplexity, Google AI Overviews, and similar engines. Monitor visibility in both classic and AI search, and turn the findings into prioritized fixes. Website optimization and conversion Continuously improve page performance, UX, templates, and key conversion paths (demo requests, sign-ups, high-intent pages). Plan and run experiments (A/B tests, template and layout changes, messaging tests) and measure their impact on conversions and pipeline. Work with engineering, design, and external contractors to ship improvements to the website stack (CMS, CDN, caching, tracking). Analytics and measurement Build and maintain dashboards that connect organic and on-site behavior to leads, pipeline, and revenue. Own tracking quality: events, attribution, and data accuracy across GA4, Search Console, and related tools. Analyze data to find growth opportunities, and report findings in clear, decision-ready form. Product and messaging input Use search demand, AI-visibility, and on-site behavior data to guide positioning, messaging, and landing page strategy. Work with stakeholders so website content reflects ICP needs and the product’s value propositions. What We Are Looking For Must have 3+ years in SEO and/or website optimization, with measurable results in organic growth or conversion. Strong technical SEO skills and a good understanding of how websites are built, served, and rendered. Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast. Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it. Strong analytics experience: GA4, Google Search Console, and BI or dashboard tools (Looker Studio, Superset, or similar). You build your own reports and draw conclusions from the data. Proficiency with SEO tooling (Ahrefs, Semrush, Screaming Frog, or equivalents). Ability to work effectively with developers, designers, and marketers in a distributed team. Nice to have B2B SaaS or marketing technology background. Experience with Webflow or a similar CMS, plus basic HTML/CSS and JavaScript. SQL or advanced spreadsheet skills; experience with AI-assisted or automated workflows. Experience with CRO and experimentation platforms. Exposure to product marketing, positioning, or messaging. You are Analytical, curious, and driven by measurable outcomes. Self-directed and comfortable owning a channel without heavy supervision. A clear communicator across time zones. What We Offer Remote-first environment Strong product/market fit: marketing data product for US-based enterprises 20 working days of PTO per year US holidays and additional days off Professional development reimbursement

Location: Canada About Improvado Improvado is an AI-powered marketing data platform built for mid-market and enterprise teams. We help companies automate complex marketing data workflows, unify data at scale, and surface insights through BI and AI. Brands like Genentech, T-Mobile, Activision, and H&R Block rely on us to simplify analytics and improve marketing performance. We’re a fast-growing Series A startup backed by $34M in funding and driven by a team that moves fast, stays curious, and cares about high-quality execution. About the Role We are looking for a technical specialist who owns the performance of the Improvado website end to end: how it is found (SEO and GEO), how fast and healthy it is, and how well it converts visitors into pipeline. This is an analytics-driven, hands-on role for someone who is as comfortable in Google Search Console, GA4, and the browser dev tools as in a keyword report. Because the website is our main product-facing marketing surface, you will also shape how the product is presented on it. In practice, the role covers part of what product marketing would otherwise do. What You Will Do Technical SEO and GEO Own the technical health of the site: crawlability, indexation, Core Web Vitals, page speed, structured data and schema, rendering, redirects, internal linking, and site architecture. Optimize the site for AI search (generative engine optimization): make Improvado understandable, citable, and recommended in ChatGPT, Perplexity, Google AI Overviews, and similar engines. Monitor visibility in both classic and AI search, and turn the findings into prioritized fixes. Website optimization and conversion Continuously improve page performance, UX, templates, and key conversion paths (demo requests, sign-ups, high-intent pages). Plan and run experiments (A/B tests, template and layout changes, messaging tests) and measure their impact on conversions and pipeline. Work with engineering, design, and external contractors to ship improvements to the website stack (CMS, CDN, caching, tracking). Analytics and measurement Build and maintain dashboards that connect organic and on-site behavior to leads, pipeline, and revenue. Own tracking quality: events, attribution, and data accuracy across GA4, Search Console, and related tools. Analyze data to find growth opportunities, and report findings in clear, decision-ready form. Product and messaging input Use search demand, AI-visibility, and on-site behavior data to guide positioning, messaging, and landing page strategy. Work with stakeholders so website content reflects ICP needs and the product’s value propositions. What We Are Looking For Must have 3+ years in SEO and/or website optimization, with measurable results in organic growth or conversion. Strong technical SEO skills and a good understanding of how websites are built, served, and rendered. Ability and willingness to work in the Eastern Time (EST) time zone, with working hours aligned to the US East Coast. Hands-on experience with GEO or AI search optimization, or a clear, demonstrable track record of working on it. Strong analytics experience: GA4, Google Search Console, and BI or dashboard tools (Looker Studio, Superset, or similar). You build your own reports and draw conclusions from the data. Proficiency with SEO tooling (Ahrefs, Semrush, Screaming Frog, or equivalents). Ability to work effectively with developers, designers, and marketers in a distributed team. Nice to have B2B SaaS or marketing technology background. Experience with Webflow or a similar CMS, plus basic HTML/CSS and JavaScript. SQL or advanced spreadsheet skills; experience with AI-assisted or automated workflows. Experience with CRO and experimentation platforms. Exposure to product marketing, positioning, or messaging. You are Analytical, curious, and driven by measurable outcomes. Self-directed and comfortable owning a channel without heavy supervision. A clear communicator across time zones. What We Offer Remote-first environment Strong product/market fit: marketing data product for US-based enterprises 20 working days of PTO per year US holidays and additional days off Professional development reimbursement