Location: Algiers, Algeria
Workplace: hybrid
Yassir is the leading super App in the Maghreb region set to changing the way daily services are provided. It currently operates in 45 cities across Algeria, Morocco and Tunisia with recent expansions into France, Canada and Sub-Saharan Africa. It is backed (~$200M in funding) by VCs from Silicon Valley, Europe and other parts of the world.
We offer on-demand services such as ride-hailing and last-mile delivery. Building on this infrastructure, we are now introducing financial services to help our users pay, save and borrow digitally.
Helping usher the continent into a digital economy era. We’re not just about serving people - we’re about creating a marketplace to bring people what they need while infusing social values.
À propos du poste
En tant qu'
Operational Marketing Manager,
vous serez responsable de la stratégie, du pilotage et de l’optimisation des campagnes CRM et CLM multi-services. Vous veillerez à améliorer l’engagement des utilisateurs, à maximiser la performance des campagnes marketing et à optimiser les processus CRM et CLM grâce à une approche orientée données et résultats.
Missions principales
1. Stratégie et gestion des campagnes CRM
Définir et piloter la stratégie des campagnes CRM pour les différents services.
Planifier, coordonner et superviser l’exécution des campagnes multicanales : emails, SMS, notifications push et messages in-app.
Élaborer les calendriers de communication en fonction des objectifs marketing et des spécificités de chaque service.
Concevoir des offres promotionnelles attractives : codes promo, commissions et autres mécanismes d’activation.
Développer des campagnes personnalisées afin d’améliorer l’acquisition, l’engagement et la fidélisation des utilisateurs.
2. Analyse des performances et optimisation
Définir et suivre les indicateurs clés de performance (KPIs) des campagnes CRM.
Analyser les résultats et formuler des recommandations pour améliorer la performance marketing.
Mettre en place des tests A/B afin d’identifier les leviers d’optimisation les plus efficaces.
Exploiter les données utilisateurs pour améliorer la segmentation et la personnalisation des campagnes.
3. Optimisation et automatisation des processus
Identifier les axes d’amélioration des processus et outils CRM existants.
Piloter la mise en place de solutions permettant d’automatiser les tâches récurrentes et d’améliorer l’efficacité opérationnelle.
Optimiser les workflows CRM et assurer la cohérence des communications entre les différents services.
Assurer une amélioration continue des pratiques et des outils marketing.
4. Coordination et pilotage
Coordonner les campagnes avec les équipes internes concernées afin d’assurer leur alignement avec les objectifs business.
Prioriser les initiatives CRM en fonction de leur impact sur les performances et les objectifs de l’entreprise.
Assurer le suivi des projets CRM et veiller au respect des délais et des objectifs fixés.
Profil recherché
Diplôme universitaire en marketing, marketing digital, communication ou domaine équivalent.
Expérience confirmée de 4 à 5 ans en marketing opérationnel, CRM ou marketing digital, avec une expérience en coordination ou en management fortement appréciée.
Bonne maîtrise des campagnes CRM multicanales : email, SMS, push notifications et in-app messaging.
Solides compétences en analyse de données, suivi des KPIs et optimisation des performances.
Expérience dans la segmentation, la personnalisation et l’automatisation des campagnes marketing.
Maîtrise des tests A/B et des approches marketing orientées données.
Excellentes capacités d’organisation, de coordination et de gestion des priorités.
Esprit analytique, leadership et force de proposition.
Maîtrise parfaite du français, de l’anglais et de l’arabe.
At Yassir, we believe in the power of diversity and the importance of an inclusive culture. So, if you're ready to bring your unique perspective and experiences to the table, then we're excited to listen.
Don't just apply for a job, come and be a part of our journey. Let's create a better tomorrow together.
We look forward to receiving your application!
Best of luck,
Your Yassir TA Team
Location: Algiers, Algeria; Algeria (East); Algeria (West)
Workplace: hybrid
Yassir is the leading super App in the Maghreb region set to changing the way daily services are provided. It currently operates in 45 cities across Algeria, Morocco and Tunisia with recent expansions into France, Canada and Sub-Saharan Africa. It is backed (~$200M in funding) by VCs from Silicon Valley, Europe and other parts of the world.
We offer on-demand services such as ride-hailing and last-mile delivery. Building on this infrastructure, we are now introducing financial services to help our users pay, save and borrow digitally.
Helping usher the continent into a digital economy era. We’re not just about serving people - we’re about creating a marketplace to bring people what they need while infusing social values.
ABOUT THE ROLE
We are looking for a Senior Product Manager to own the Superapp Financial Experience — our consumer wallet and the financial products that sit inside the Yassir super app. This is a B2C role at the centre of our financial services strategy.
Your core mandate is adoption: getting millions of Yassir users to fund, hold, and transact with the wallet — first inside the super app (rides, deliveries, top-ups), and then beyond it (peer-to-peer transfers, bill payments, merchant payments in the real world). You will own the full consumer journey from first wallet activation to habitual, everyday use.
You will work across engineering, design, growth, and the wider super app teams to make the wallet the default way Yassir users move money — turning an existing, trusted user base into active financial services customers.
RESPONSIBILITIES
Own the consumer wallet and superapp financial experience end-to-end, with adoption and active usage as your primary success metrics.
Define and execute the strategy to drive wallet activation, funding, and repeat transactions — both within the super app (rides, deliveries) and in external use cases (P2P, bill payments, merchant payments).
Design acquisition and activation funnels in partnership with growth and marketing; identify and remove the friction points that stop users from funding and using the wallet.
Deeply understand the Algerian consumer — cash habits, trust barriers, and the behavioural shifts required to move people from cash to digital money.
Run discovery: customer interviews, journey mapping, prototyping, and experiments to validate what will actually drive adoption at scale.
Translate customer insights into a prioritised roadmap of features and experiments, tested with real users in market.
Partner with engineering and design to ship high-quality consumer experiences — onboarding, KYC, top-up, send/receive, and transaction history — that feel effortless and trustworthy.
REQUIREMENTS
Minimum 5 years of product management experience, with a strong track record in B2C consumer products — ideally fintech, wallets, or payments.
Proven experience driving consumer adoption and engagement of a financial product — you have moved activation, retention, or transaction metrics, not just shipped features.
A track record of launching and scaling consumer-facing digital products (B2C).
Strong grasp of acquisition, activation, retention, referral, and revenue — and how to design a product that grows across that funnel.
Experience with growth mechanics: onboarding optimisation, funnel analysis, experimentation, and retention loops.
Understanding of the technical aspects of digital product development, with the ability to work closely with engineers and get the best out of them.
Ability to create and run a customer discovery process — interviews, journey mapping, and ideation workshops — to surface real user pains and opportunities.
Strong understanding of value proposition design and what makes a consumer product succeed.
Ability to integrate analytics into a product to generate actionable insight, and to define the right metrics for a consumer wallet.
Excellent verbal and written communication, with the ability to influence stakeholders at all levels; presentation and storytelling skills.
Strong design sense and the ability to collaborate with designers to produce great consumer experiences.
Knowledge of modern development practices like agile and scrum.
Dependable, enthusiastic, curious, with great energy and the ability to thrive in a fast-paced, dynamic environment.
Based in Cairo, Egypt (required).
Native Arabic speaker with fluent English; French is a huge plus.
NICE TO HAVE
Experience taking a wallet or consumer fintech product from low to mass adoption in an emerging or cash-heavy market.
Understanding of behavioural psychology and how to design for high engagement and stickiness.
Knowledge of lean startup techniques and what a good MVP looks like for consumer products.
Experience working with super apps, marketplaces, or multi-product ecosystems.
Prior experience in a scale-up environment.
At Yassir, we believe in the power of diversity and the importance of an inclusive culture. So, if you're ready to bring your unique perspective and experiences to the table, then we're excited to listen.
Don't just apply for a job, come and be a part of our journey. Let's create a better tomorrow together.
We look forward to receiving your application!
Best of luck,
Your Yassir TA Team
Location: Algiers, Algeria
Workplace: onsite
Yassir is the leading super App in the Maghreb region set to changing the way daily services are provided. It currently operates in 45 cities across Algeria, Morocco and Tunisia with recent expansions into France, Canada and Sub-Saharan Africa. It is backed (~$200M in funding) by VCs from Silicon Valley, Europe and other parts of the world.
We offer on-demand services such as ride-hailing and last-mile delivery. Building on this infrastructure, we are now introducing financial services to help our users pay, save and borrow digitally.
Helping usher the continent into a digital economy era. We’re not just about serving people - we’re about creating a marketplace to bring people what they need while infusing social values.
Main Responsibilities:
Create and produce creative and engaging content for various media (social media, website, blog, newsletters, etc.).
Participate in defining the editorial strategy and ensure its proper implementation.
Create visuals, videos, carousels, reels, stories, and other formats adapted to current trends.
Write impactful content while respecting the editorial line and brand tone.
Monitor content performance (engagement, reach, conversions) and suggest areas for improvement.
Ensure constant monitoring of digital trends, creative innovations, and developments on social platforms.
Secondary Activities:
Collaborate with product, design, marketing and sales teams.
Cover real time live events (trade fairs, conferences, launches, etc.).
Participate in the design of global marketing campaigns.
Required Skills:
Technical:
Video editing tools (DaVinci, Premiere Pro, Canva, CapCut, etc.).
Comfortable with Camera and iPhone
Knowledg light and sound
Excellent writing skills (spelling, syntax, storytelling).
Knowledge of social media codes (Instagram, TikTok, LinkedIn, Facebook, YouTube, etc.).
SEO and content optimization knowledge preferred.
Soft Skills:
Creativity and aesthetics.
Autonomy and organization.
Responsiveness and adaptability.
Curiosity and constant monitoring.
Teamwork skills.
At Yassir, we believe in the power of diversity and the importance of an inclusive culture. So, if you're ready to bring your unique perspective and experiences to the table, then we're excited to listen.
Don't just apply for a job, come and be a part of our journey. Let's create a better tomorrow together.
We look forward to receiving your application!
Best of luck,
Your Yassir TA Team
Location: Dakar, Senegal
Workplace: onsite
Yassir is the leading super App in the Maghreb region set to changing the way daily services are provided. It currently operates in 45 cities across Algeria, Morocco and Tunisia with recent expansions into France, Canada and Sub-Saharan Africa. It is backed (~$200M in funding) by VCs from Silicon Valley, Europe and other parts of the world.
We offer on-demand services such as ride-hailing and last-mile delivery. Building on this infrastructure, we are now introducing financial services to help our users pay, save and borrow digitally.
Helping usher the continent into a digital economy era. We’re not just about serving people - we’re about creating a marketplace to bring people what they need while infusing social values.
Main Mission
As a
Senior HR Business Partner
, you will play a key role in aligning the company's HR strategy with its overall business objectives. With solid experience in Human Resources, you will combine a strategic advisory role with managers and senior leadership, strong analytical capabilities in HR Data & Analytics, and a thorough understanding of HR administration and operational processes.
You will act as a trusted business partner, providing data-driven insights, supporting organizational development, and ensuring the efficiency and compliance of HR operations.
Responsibilities & Key Duties
1. Strategic HR Business Partnership
Partner with senior leadership and managers to support team management, organizational design, and departmental development.
Lead talent management initiatives, performance reviews, skills development, and workforce planning (GPEC).
Drive and facilitate change management initiatives during organizational transformations and restructuring projects.
Provide strategic HR guidance to managers, ensuring alignment between people management practices and business priorities.
2. HR Data, Analytics & Performance Management
Design, monitor, and analyze HR dashboards, reports, and key performance indicators (KPIs).
Leverage HR data to identify trends, detect potential issues, and provide actionable, data-driven recommendations to support decision-making.
Develop and optimize HR reporting processes for senior management.
Translate HR metrics into meaningful insights to support workforce planning and organizational performance.
3. HR Administration, Processes & Payroll Coordination
Ensure compliance with applicable labor laws and internal HR policies and procedures.
Oversee employee administration, including employment contracts, amendments, onboarding documentation, employee records, and offboarding processes.
Maintain a strong understanding of payroll statements and ensure their accuracy through proper review and control. While not directly responsible for payroll processing or calculations, you will understand payroll flows, contributions, and potential discrepancies, acting as a key point of contact between HR and the Payroll/Accounting teams.
Review, formalize, streamline, and continuously improve existing HR processes and workflows.
Candidate Profile
Education:
Master's degree (Master 2) in Human Resources, Business Administration, Business School, or an equivalent qualification.
Experience:
Minimum of 4–6 years of experience in a similar HR Business Partner role, ideally within a fast-paced environment, startup, or growing organization.
Required Skills & Competencies
Strong Analytical Skills:
Excellent command of Microsoft Excel, including Pivot Tables and advanced formulas. Familiarity with HRIS platforms and data visualization tools such as Power BI is highly valued.
HR Administration & Payroll Knowledge:
Strong understanding of labor law, HR administrative processes, and the ability to review, interpret, and analyze payroll statements.
Languages:
Excellent command of both French and English, written and spoken.
Strategic Advisory Skills:
Ability to act as a trusted advisor, influence stakeholders, and effectively communicate with and convince C-level executives.
Personal Attributes:
Highly organized, structured, rigorous, and solution-oriented, with strong interpersonal skills and the ability to manage confidential information with discretion.
At Yassir, we believe in the power of diversity and the importance of an inclusive culture. So, if you're ready to bring your unique perspective and experiences to the table, then we're excited to listen.
Don't just apply for a job, come and be a part of our journey. Let's create a better tomorrow together.
We look forward to receiving your application!
Best of luck,
Your Yassir TA Team
Location: Johannesburg, South Africa
Workplace: onsite
We're building a local marketplace inside an app that already has customers. Yassir SA runs dark stores across Gauteng delivering groceries every day. We're now opening that platform to the best local merchants - and we need someone to go and sign them.
This is early. The playbook exists but it's young, the merchant base is being built now, and you'll be shaping how this works rather than inheriting a running machine.
What you'll do
You own the full sales cycle from qualified lead to signed merchant through to onboarding we'll expand the team into specialist verticals as we grow the business.
Run discovery with owner-operators and decision makers of target merchants
Pitch the commercial model and negotiate terms
Handle objections during the sales cycle
Work a defined set of catchments and build genuine local knowledge of who's worth signing
Onboard merchants properly so they go live and stay live
Feed what you learn in the field back into how we sell and build the product
Work with the global product and local operations, customer support and marketing teams to build and grow the marketplace vertical
You'll be out leading our sales efforts - this is not a desk job.
What success looks like
Monthly merchants signed targets met
Maintain a strong sales velocity - it doesn't take months between first meeting to sign up
Merchants you sign are still trading 30 days later
The last one matters most. We measure you on merchants who work, not merchants who sign.
Signing a store that goes dormant in three weeks costs us more than not signing it.
Who this is for
2 to 4 years closing experience in B2B, ideally with mid-market businesses
You've carried a number and hit it
Consultative, not scripted - you can understand a business' margins well enough to have a credible conversation with them
As comfortable walking into a store cold as meeting the CEO in a boardroom
Marketplace, ecommerce, delivery or fintech background is a plus, not a requirement.
Who this isn't for
Being straight with you, because we'd rather you self-select out now than three months in:
If you want a mature territory with inbound leads in an established business, this isn't it
If you need a lot of structure to be effective, you'll find this frustrating
If a bad month would shake you, the first few will be hard
What we want is someone who'd rather build the thing than run the thing.
Location: Algiers, Algeria; Algeria (East); Algeria (West)
Workplace: hybrid
Yassir is the leading super App in the Maghreb region set to changing the way daily services are provided. It currently operates in 45 cities across Algeria, Morocco and Tunisia with recent expansions into France, Canada and Sub-Saharan Africa. It is backed (~$200M in funding) by VCs from Silicon Valley, Europe and other parts of the world.
We offer on-demand services such as ride-hailing and last-mile delivery. Building on this infrastructure, we are now introducing financial services to help our users pay, save and borrow digitally.
Helping usher the continent into a digital economy era. We’re not just about serving people - we’re about creating a marketplace to bring people what they need while infusing social values.
About the role :
As a Product Manager at Yassir, you will be responsible for driving product initiatives from inception through execution. In this role, you will collaborate closely with designers, engineers, analysts, and other cross-functional team members within the organization to ensure that our products amaze and delight our users.
You would be a leader who works in a highly collaborative environment, focused on building products in a lean way, as well as building strong relationships with your stakeholders and other product teams. If you like working in a product culture where teams value rapid testing and learning, then this is a great opportunity for you.
About your role as Product Manager :
Co-create, coordinate and facilitate your team's product discovery process
Work with cross-functional collaborators, such as engineers, product designers, and marketers, to validate product ideas through a variety of product discovery frameworks and methods
Work closely with users and stakeholders to understand their needs and objectives, and to gain a deep understanding of the problem space through workshops and research
Conduct secondary and primary research, prototyping, and experiments (e.g. defining and understanding of proto-personas, customer journeys, customer interviews)
Translate customer insights into prioritized product ideas or experiments to be tested on the market and with customers
Synthesize data to make strategic evidence-based recommendations founded on the business, market, and customer needs
Facilitate and actively collaborate in the development of business models, go2market plans, and early-traction tactics for products to be launched in collaboration with our clients, the product team, and other experts (e.g. marketing)
Facilitate agile ceremonies in order to deliver a product or product initiatives in a timely manner and agreed on the quality
About your experience :
Minimum of 3 years of proven experience in product management with digital products or in a similar product role at a Mobility, last mile, or quick delivery Startup.
A track record of launching consumer-facing digital products and services (B2B or B2C)
Experience working with scale-ups
Ability to create and execute a customer discovery process to gather pains and opportunities
Ability to design and run various ideation workshops
Presentation skills and storytelling
Understanding of how to integrate analytics into a product for generating useful information
Understanding of the importance of branding and when it's important and when it's not
A strong understanding of value proposition design and what makes for a successful venture
Excellent verbal and written communication skills with the ability to communicate and influence stakeholders at all levels
Knowledge of modern development practices like agile and scrum
General understanding of the technical aspects in digital product development with the ability to work closely with technical engineers and get the best out of them
Strong design sense with the ability to collaborate with designers to produce great work
Ability to manage stakeholders across the business and clients
Passion for digital products and human-centered design
Dependable, enthusiastic, curious with great energy and the ability to work in a fast-paced, dynamic environment
Fluent English
Nice to have :
Knowledge of lean startup techniques and what a good MVP should be across B2B and B2C
Technical, consulting, or design background
Understanding of metrics and how to define them for different companies and products
Understanding of behavioral psychology and how to make products with high engagement and stickiness
Understanding of the growth process across Acquisition, Activation, Retention, Referral and Revenue
At Yassir, we believe in the power of diversity and the importance of an inclusive culture. So, if you're ready to bring your unique perspective and experiences to the table, then we're excited to listen.
Don't just apply for a job, come and be a part of our journey. Let's create a better tomorrow together.
We look forward to receiving your application!
Best of luck,
Your Yassir TA Team
Location: Algiers, Algeria
Workplace: hybrid
Yassir is the leading super App in the Maghreb region set to changing the way daily services are provided. It currently operates in 45 cities across Algeria, Morocco and Tunisia with recent expansions into France, Canada and Sub-Saharan Africa. It is backed (~$200M in funding) by VCs from Silicon Valley, Europe and other parts of the world.
We offer on-demand services such as ride-hailing and last-mile delivery. Building on this infrastructure, we are now introducing financial services to help our users pay, save and borrow digitally.
Helping usher the continent into a digital economy era. We’re not just about serving people - we’re about creating a marketplace to bring people what they need while infusing social values.
About the Role
As a Senior Talent Acquisition Specialist at Yassir, you will play a key role in attracting and hiring top talent to support our growth. You will work closely with hiring managers and business leaders to understand their needs, develop effective recruitment strategies, and deliver a seamless hiring experience.
This role requires a proactive, hands-on recruiter with strong sourcing skills, excellent stakeholder management, and the ability to manage multiple recruitment processes in a fast-paced environment. You will also contribute to improving recruitment processes, strengthening our employer brand, and building talent pipelines for current and future hiring needs.
Key Responsibilities
End-to-End Recruitment:
Manage the full recruitment cycle, from understanding hiring needs to sourcing, interviewing, negotiating offers, and onboarding.
Talent Sourcing:
Identify and engage qualified candidates through LinkedIn, job boards, referrals, databases, and proactive sourcing strategies.
Stakeholder Management:
Partner with hiring managers to understand role requirements, define recruitment strategies, and ensure an efficient hiring process.
Candidate Experience:
Ensure clear communication, timely feedback, and a smooth recruitment journey for every candidate.
Technical Recruitment:
Lead recruitment for technical roles, including Engineering, Product, Data, and other specialized positions.
Talent Pipeline Development:
Build and maintain strong talent pipelines for current and future hiring needs.
Recruitment Performance:
Track key recruitment metrics, including time-to-hire, offer acceptance rate, and source effectiveness, to identify areas for improvement.
Employer Branding:
Contribute to recruitment marketing initiatives and employer branding activities to strengthen Yassir's visibility in the talent market.
Process Improvement:
Identify opportunities to optimize recruitment workflows and improve hiring efficiency.
Market Intelligence:
Monitor talent market trends, salary benchmarks, and competitor hiring practices to support informed recruitment decisions.
Requirements
Bachelor's or Master's degree in Human Resources, Business Administration, or a related field.
5+ years of experience in Talent Acquisition or recruitment, preferably in a fast-paced, technology-driven environment.
Proven experience managing end-to-end recruitment for technical and non-technical positions.
Strong expertise in sourcing techniques and recruitment tools, particularly LinkedIn and applicant tracking systems.
Excellent stakeholder management, communication, and negotiation skills.
Ability to manage multiple vacancies simultaneously and prioritize effectively.
Strong analytical skills, with the ability to use recruitment data to drive decisions.
Fluent in English and French; Arabic is a plus.
What We Offer
The opportunity to work in a fast-growing technology company.
A dynamic and collaborative work environment.
The chance to contribute directly to business growth by building high-performing teams.
Opportunities to develop your expertise and take ownership of impactful recruitment projects.
Interested?
If you are passionate about connecting great talent with great opportunities and want to make a real impact, we would love to hear from you.
At Yassir, we believe in the power of diversity and the importance of an inclusive culture. So, if you're ready to bring your unique perspective and experiences to the table, then we're excited to listen.
Don't just apply for a job, come and be a part of our journey. Let's create a better tomorrow together.
We look forward to receiving your application!
Best of luck,
Your Yassir TA Team
Location: Tunis, Tunisia
Workplace: hybrid
About Yassir:
Yassir is the leading super app in the Maghreb region, set on changing the way daily services are provided. It currently operates in 45 cities across Algeria, Morocco and Tunisia, with recent expansions into France, Canada and Sub-Saharan Africa. It is backed (~$200M in funding) by VCs from Silicon Valley, Europe and other parts of the world.
We offer on-demand services such as ride-hailing and last-mile delivery. Building on this infrastructure, we are now introducing financial services to help our users pay, save and borrow digitally. We're helping usher the continent into a digital economy era, not just by serving people, but by building a marketplace that brings people what they need while infusing social values.
About the Role
Yassir's marketplace runs on decisions made millions of times a day: which driver gets which trip, what a ride should cost, when an order will arrive, which transaction looks fraudulent, who qualifies for credit. We are looking for a Product Manager who owns the machine learning systems behind those decisions and is accountable for their measurable impact on the business.
This is a product role for ML-heavy, data-intensive products. You will lead discovery from data rather than from opinion, frame business problems as problems a model can actually solve, define what success means both offline and in production, and prove impact through well-designed experiments. You will work closely with data scientists, ML engineers and data engineers, and with product and operations partners across ride-hailing, delivery and financial services.
What This Role Is (and Isn't)
This role centres on predictive and decisioning ML: ranking, matching, forecasting, pricing, risk and personalisation. Experience building LLM or agentic features is welcome, but it is not a substitute for the fundamentals below. If your ML product experience is primarily integrating third-party models or APIs into user-facing features, this role is likely not the right fit.
Responsibilities
Data-led discovery:
Identify and size ML opportunities by going into the data yourself. Diagnose where the marketplace is losing value (supply-demand imbalance, cancellations, ETA error, fraud losses, default rates) and translate it into a prioritised, quantified problem backlog.
Problem framing:
Turn business problems into well-posed ML problems: define the prediction target, the decision it informs, the unit of analysis, label availability and quality, and the cost of different error types. Know when a problem does not need ML and a rule or heuristic will do.
Metrics and success criteria:
Define the chain from model metrics (e.g. precision/recall, calibration, MAE) to product and business metrics, and own guardrail metrics. Understand why offline gains often fail to translate online, and plan for it.
Experimentation and causal inference:
Design and interpret controlled experiments, including in two-sided marketplace settings where interference makes standard A/B tests unreliable (switchback, geo or cluster-randomised designs). Reason about statistical power, novelty effects and heterogeneous impact across cities and segments. Distinguish correlation from causation, and know which quasi-experimental methods to use when randomisation isn't possible.
ML product lifecycle:
Own models from framing through data requirements, baseline, iteration, launch, monitoring and retirement. Partner with engineering on rollout strategy, model monitoring, drift detection, retraining cadence and failure modes. Treat a model in production as a product that degrades if unattended.
Roadmap and trade-offs:
Own the ML product roadmap across domains and countries. Make explicit trade-offs between accuracy, latency, cost, interpretability, fairness and regulatory requirements, especially in credit and financial services.
Stakeholder alignment and visibility:
Make the impact of ML work legible to non-technical leadership. Communicate results, including null and negative results, with rigour and clarity. Align product, operations, risk and marketing partners on shared objectives.
Leadership and culture:
Raise the bar on how the organisation makes decisions with data. Mentor peers, build a culture of feedback and trust, and invest in your own growth and that of those around you.
Requirements
4+ years of product management experience, including at least 2 years owning ML-driven products that run in production and influence core business decisions (e.g. pricing, matching, ranking, forecasting, fraud, credit risk, recommendations).
Hands-on fluency with data: you can write SQL, explore data independently and challenge an analysis without waiting for someone else to run it.
Demonstrated experience designing, running and interpreting controlled experiments, and a solid working understanding of causal inference.
Strong understanding of core ML concepts: supervised learning, evaluation metrics and their trade-offs, overfitting and leakage, bias, calibration, and the relationship between offline and online performance.
A track record of shipping ML products where you can clearly articulate the problem framing, the metrics chosen, the experiment design and the measured business impact, including what went wrong.
Experience working with distributed or remote teams across multiple markets.
Experience in marketplaces, mobility, on-demand delivery or fintech is a strong plus.
BSc/MSc in Engineering, Computer Science, Statistics, Data Science or a related quantitative field.
Location: Cairo, Egypt; Alexandria, Egypt
Workplace: hybrid
About Yassir:
Yassir is the leading super app in the Maghreb region, set on changing the way daily services are provided. It currently operates in 45 cities across Algeria, Morocco and Tunisia, with recent expansions into France, Canada and Sub-Saharan Africa. It is backed (~$200M in funding) by VCs from Silicon Valley, Europe and other parts of the world.
We offer on-demand services such as ride-hailing and last-mile delivery. Building on this infrastructure, we are now introducing financial services to help our users pay, save and borrow digitally. We're helping usher the continent into a digital economy era, not just by serving people, but by building a marketplace that brings people what they need while infusing social values.
About the Role
Yassir's marketplace runs on decisions made millions of times a day: which driver gets which trip, what a ride should cost, when an order will arrive, which transaction looks fraudulent, who qualifies for credit. We are looking for a Product Manager who owns the machine learning systems behind those decisions and is accountable for their measurable impact on the business.
This is a product role for ML-heavy, data-intensive products. You will lead discovery from data rather than from opinion, frame business problems as problems a model can actually solve, define what success means both offline and in production, and prove impact through well-designed experiments. You will work closely with data scientists, ML engineers and data engineers, and with product and operations partners across ride-hailing, delivery and financial services.
What This Role Is (and Isn't)
This role centres on predictive and decisioning ML: ranking, matching, forecasting, pricing, risk and personalisation. Experience building LLM or agentic features is welcome, but it is not a substitute for the fundamentals below. If your ML product experience is primarily integrating third-party models or APIs into user-facing features, this role is likely not the right fit.
Responsibilities
Data-led discovery:
Identify and size ML opportunities by going into the data yourself. Diagnose where the marketplace is losing value (supply-demand imbalance, cancellations, ETA error, fraud losses, default rates) and translate it into a prioritised, quantified problem backlog.
Problem framing:
Turn business problems into well-posed ML problems: define the prediction target, the decision it informs, the unit of analysis, label availability and quality, and the cost of different error types. Know when a problem does not need ML and a rule or heuristic will do.
Metrics and success criteria:
Define the chain from model metrics (e.g. precision/recall, calibration, MAE) to product and business metrics, and own guardrail metrics. Understand why offline gains often fail to translate online, and plan for it.
Experimentation and causal inference:
Design and interpret controlled experiments, including in two-sided marketplace settings where interference makes standard A/B tests unreliable (switchback, geo or cluster-randomised designs). Reason about statistical power, novelty effects and heterogeneous impact across cities and segments. Distinguish correlation from causation, and know which quasi-experimental methods to use when randomisation isn't possible.
ML product lifecycle:
Own models from framing through data requirements, baseline, iteration, launch, monitoring and retirement. Partner with engineering on rollout strategy, model monitoring, drift detection, retraining cadence and failure modes. Treat a model in production as a product that degrades if unattended.
Roadmap and trade-offs:
Own the ML product roadmap across domains and countries. Make explicit trade-offs between accuracy, latency, cost, interpretability, fairness and regulatory requirements, especially in credit and financial services.
Stakeholder alignment and visibility:
Make the impact of ML work legible to non-technical leadership. Communicate results, including null and negative results, with rigour and clarity. Align product, operations, risk and marketing partners on shared objectives.
Leadership and culture:
Raise the bar on how the organisation makes decisions with data. Mentor peers, build a culture of feedback and trust, and invest in your own growth and that of those around you.
Requirements
4+ years of product management experience, including at least 2 years owning ML-driven products that run in production and influence core business decisions (e.g. pricing, matching, ranking, forecasting, fraud, credit risk, recommendations).
Hands-on fluency with data: you can write SQL, explore data independently and challenge an analysis without waiting for someone else to run it.
Demonstrated experience designing, running and interpreting controlled experiments, and a solid working understanding of causal inference.
Strong understanding of core ML concepts: supervised learning, evaluation metrics and their trade-offs, overfitting and leakage, bias, calibration, and the relationship between offline and online performance.
A track record of shipping ML products where you can clearly articulate the problem framing, the metrics chosen, the experiment design and the measured business impact, including what went wrong.
Experience working with distributed or remote teams across multiple markets.
Experience in marketplaces, mobility, on-demand delivery or fintech is a strong plus.
BSc/MSc in Engineering, Computer Science, Statistics, Data Science or a related quantitative field.
Location: Algiers, Algeria
Workplace: hybrid
Yassir is the leading super App in the Maghreb region set to changing the way daily services are provided. It currently operates in 45 cities across Algeria, Morocco and Tunisia with recent expansions into France, Canada and Sub-Saharan Africa. It is backed (~$200M in funding) by VCs from Silicon Valley, Europe and other parts of the world.
We offer on-demand services such as ride-hailing and last-mile delivery. Building on this infrastructure, we are now introducing financial services to help our users pay, save and borrow digitally.
Helping usher the continent into a digital economy era. We’re not just about serving people - we’re about creating a marketplace to bring people what they need while infusing social values.
About the role
We are looking for a senior Android developer to join our tech hub and support our growth and expansion. You will be part of the engineering team, working with a high-quality code base and the latest tools, where you will promote your skills to be an expert in complex frontend development in Android. Your primary focus will be the development of mobile applications and their integration with back-end services. You will be working alongside other engineers and developers working on different layers of the infrastructure.
About your role as "Mobile Android Engineer"
Design and build mobile applications for Android
Ensure the performance, quality, and responsiveness of applications
Collaborate with a team to define, design, and ship new features
Identify and correct bottlenecks and fix bugs
Help maintain code quality, organization, and automatization
Participate in brainstorming sessions and contribute ideas to our technology, algorithms, and products.
Work with the engineering and design teams to understand end-user requirements, formulate use cases, and then translate that into a pragmatic and effective technical solution
Dive into difficult problems and successfully deliver results on schedule
About your experience
Must have technical skills
A minimum of 4 years of experience in developing Android Apps.
Language: Android, Kotlin
Familiarity with cloud message APIs and push notification
Web architecture: Rest and restful APIs, micro-services
Version control: GIT
Nice to have technical skills (Strongly advised)
Containers: Docker, Kubernetes
Caching, Redis server
Scaling, Web load balancing
Experience in a rapidly growing company in the mobility, on-demand, or fintech space is a plus
BSc/MSc in Engineering, Computer Science, or relevant field
At Yassir, we believe in the power of diversity and the importance of an inclusive culture. So, if you're ready to bring your unique perspective and experiences to the table, then we're excited to listen.
Don't just apply for a job, come and be a part of our journey. Let's create a better tomorrow together.
We look forward to receiving your application!
Best of luck,
Your Yassir TA Team
Location: Algiers, Algeria
Workplace: onsite
Yassir is the leading super App in the Maghreb region set to changing the way daily services are provided. It currently operates in 45 cities across Algeria, Morocco and Tunisia with recent expansions into France, Canada and Sub-Saharan Africa. It is backed (~$200M in funding) by VCs from Silicon Valley, Europe and other parts of the world.
We offer on-demand services such as ride-hailing and last-mile delivery. Building on this infrastructure, we are now introducing financial services to help our users pay, save and borrow digitally.
Helping usher the continent into a digital economy era. We’re not just about serving people - we’re about creating a marketplace to bring people what they need while infusing social values.
Role Summary
Owns end-to-end pricing strategy across markets, leads benchmark and pricing model design, and partners with Product, Data team, and Operations to maximize revenue per trip while balancing supply-demand health. Mentors junior specialists and drives cross-functional pricing initiatives.
Core Responsibilities
•
Design and own tarification strategy , pricing models (time, zone, events, elasticity)
•
Lead A/B price experiments from hypothesis to statistically valid conclusions
•
Build revenue forecasting models and scenario planning frameworks
•
Conduct competitive benchmarking and market-level pricing calibration
•
Translate pricing logic into clear product requirements for Engineering
•
Mentor Pricing Specialists and review their analyses before delivery
•
Present pricing strategy (Mobility & LMD) and results to senior leadership, daily, weekly, monthly,..)
Required Skills
Data analysis
Price Elasticity Modeling
Revenue Optimization
Looker / Tableau / Data Studio /BI/ Advanced Excel
Stakeholder Communication
Marketplace Dynamics
Qualifications
•
3+ years in pricing, revenue management, or quantitative analytics
•
Degree in Economics, Statistics, Mathematics, or Data science (Master's preferred)
•
Prior experience in ride-hailing, e-commerce, or marketplace platforms
•
Track record of leading cross-functional projects end-to-end
At Yassir, we believe in the power of diversity and the importance of an inclusive culture. So, if you're ready to bring your unique perspective and experiences to the table, then we're excited to listen.
Don't just apply for a job, come and be a part of our journey. Let's create a better tomorrow together.
We look forward to receiving your application!
Best of luck,
Your Yassir TA Team
Location: Algiers, Algeria
Workplace: hybrid
About your role as Product Manager:
Co-create, coordinate and facilitate your team's product discovery process
Work with cross-functional collaborators, such as engineers, product designers, and marketers, to validate product ideas through a variety of product discovery frameworks and methods
Work closely with users and stakeholders to understand their needs and objectives, and to gain a deep understanding of the problem space through workshops and research
Conduct secondary and primary research, prototyping, and experiments (e.g. defining and understanding of proto-personas, customer journeys, customer interviews)
Translate customer insights into prioritized product ideas or experiments to be tested on the market and with customers
Synthesize data to make strategic evidence-based recommendations founded on the business, market, and customer needs
Facilitate and actively collaborate in the development of business models, go2market plans, and early-traction tactics for products to be launched in collaboration with our clients, the product team, and other experts (e.g. marketing)
Facilitate agile ceremonies in order to deliver a product or product initiatives in a timely manner and agreed on the quality
About your experience:
Minimum of 3 years of proven experience in product management with digital products or in a similar product role at a Mobility, last mile, or quick delivery Startup.
A track record of launching consumer-facing digital products and services (B2B or B2C)
Experience working with scale-ups
Ability to create and execute a customer discovery process to gather pains and opportunities
Ability to design and run various ideation workshops
Presentation skills and storytelling
Understanding of how to integrate analytics into a product for generating useful information
Understanding of the importance of branding and when it's important and when it's not
A strong understanding of value proposition design and what makes for a successful venture
Excellent verbal and written communication skills with the ability to communicate and influence stakeholders at all levels
Knowledge of modern development practices like agile and scrum
General understanding of the technical aspects in digital product development with the ability to work closely with technical engineers and get the best out of them
Strong design sense with the ability to collaborate with designers to produce great work
Ability to manage stakeholders across the business and clients
Passion for digital products and human-centered design
Dependable, enthusiastic, curious with great energy and the ability to work in a fast-paced, dynamic environment
Fluent English
Nice to have:
Knowledge of lean startup techniques and what a good MVP should be across B2B and B2C
Technical, consulting, or design background
Understanding of metrics and how to define them for different companies and products
Understanding of behavioral psychology and how to make products with high engagement and stickiness
Understanding of the growth process across Acquisition, Activation, Retention, Referral and Revenue
Location: Algiers, Algeria
Workplace: hybrid
Context & Vision
In 2026, writing code is no longer the primary bottleneck; managing its complexity and ensuring its reliability is. We are building a highly resilient advertising platform with a very lean, senior internal team, and we intend to keep it that way.
To achieve scale without the overhead of a large engineering department, we rely on an AI-first development paradigm and a philosophy borrowed from the best large-scale open-source projects. Our code is not public, but our governance is theirs: asynchronous communication, exhaustive written documentation, explicit rules, and uncompromising quality gates. It is the only way a small team of humans and AI agents ships serious systems without accumulating technical debt.
This role owns the data engine underneath the platform: the streams, segments and audiences that make advertising intelligent.
The Role
You will own the data and DMP layer end to end — the event streams flowing in, the segment and audience computation, and the analytical stores that feed targeting and reporting. What we hire for is judgment: the problems here are hard in the interesting way, and the interesting part is the tradeoffs you choose.
1. Hard problems, at real-time scale.Computing audiences and measurement over very large, high-velocity event streams, in near-real-time, where being right is not always the same as being exact and every choice has a real cost. We describe the problems; we expect you to bring the approach.
2. Stream-First Pipeline.Own the ingestion and processing pipeline. It is stream-first by design; you keep it that way rather than falling back to batch.
3. Segments & Audiences.Own how raw signals become targetable audiences — how they are computed, stored, refreshed, and exposed to the serving path. This is the intelligence layer of the product.
4. AI-First Delivery & Governance. We expect AI to write most of the code; you are the editor, not the typist. You specify work as explicit, self-sufficient issues, direct agentic tooling to implement, and gatekeep every diff. Schemas, data contracts and Architecture Decision Records are documented. If it is not written down, it does not exist.
The Tech Environment
- Data: event streaming and stream processing, relational and analytical stores.
- Language: the codebase is a compiled systems language; we care more about how you reason about data than about the language you arrive with.
- Domain: DMP, segments, audiences, identity, measurement.
- Cloud: Google Cloud Platform, Kubernetes.
Profile & Requirements
We are looking for a data-minded engineer who frames a problem before reaching for a tool, owns correctness, and thrives in a lean, high-quality environment. This role is not suited to someone who wants a narrow, hand-fed scope inside a large team.
Essential Experience
- 5+ years building data or backend systems in production, with genuine ownership of a pipeline's reliability and the correctness of its output.
- Depth on hard data problems— you have built things where scale, real time, or accuracy made the design non-obvious, and you can talk through the tradeoffs you chose and why.
- Streaming experience and a real grasp of stream-vs-batch tradeoffs, event modelling, and schema evolution.
- Comfort in a compiled systems language (Rust, Go, C++, Scala or similar). The codebase is Rust; the language is the tool, the data thinking is the skill.
- Working knowledge of an analytical data store and SQL. DMP / ad-data or audience/segmentation experience is a strong plus.
Core Competencies & Mindset
- Judgment over recipes: you frame a data problem and its constraints before choosing an approach, and you can say when an approximate answer is the right engineering call and when it is not.
- Distributed & complex systems: knowledge of, and a taste for, distributed and complex systems is very welcome. Tell us about the ones you have built or operated — what made them hard.
- AI Development Lifecycle: genuine proficiency editing and validating AI-produced code, and decomposing ambiguous goals into specifications an agent can execute unattended.
- Uncompromising Quality: a maniacal focus on data correctness, freshness, and reliability. A wrong number that ships is a wrong number the business trusts.
- Written & Asynchronous: exceptional written communication; effective in a distributed, async environment (Paris timezone +/- 3h).
- Ownership: you own your pipeline and its documentation completely, and you surface problems before they are asked about.
Location: Algiers, Algeria
Workplace: hybrid
Context & Vision
In 2026, writing code is no longer the primary bottleneck; managing its complexity and ensuring its reliability is. We are building a highly resilient advertising platform with a very lean, senior internal team, and we intend to keep it that way.
To achieve scale without the overhead of a large engineering department, we rely on an AI-first development paradigm and a philosophy borrowed from the best large-scale open-source projects. Our code is not public, but our governance is theirs: asynchronous communication, exhaustive written documentation, explicit rules, and uncompromising quality gates. It is the only way a small team of humans and AI agents ships serious systems without accumulating technical debt.
This role owns the ground the whole platform runs on: the clusters, the pipelines, and the guarantees that everything ships predictably.
The Role
You will own the platform and delivery infrastructure end to end — the clusters, the infrastructure-as-code, the delivery pipelines, and the operational guarantees behind them. In a lean team, reliability is not a separate department; it is a discipline you carry for everyone.
1. Infrastructure as Code. Own the cloud footprint through infrastructure-as-code and a GitOps workflow. Infrastructure is declared, reviewed and versioned like any other code — no click-ops, no undocumented state.
2. Delivery Pipelines.Own CI/CD. Builds are reproducible, deployments are predictable, and rollbacks are boring. You make shipping a non-event.
3. Reliability, Performance & DR. Own observability (metrics, logs, distributed traces), performance testing, and backup / disaster-recovery. You define the SLOs that matter for a real-time serving platform and you make them measurable.
4. Quality Gates & AI-First CI. Enforce quality at every passage point in the pipeline. Integrating AI into CI/CD — automated reviews, security and policy checks — is an open frontier here, and we expect you to study it and propose implementations. Everything you build is documented; if it is not written down, it does not exist.
The Tech Stack
- Orchestration: managed Kubernetes on Google Cloud Platform.
- IaC & GitOps: infrastructure-as-code and a GitOps workflow.
- CI/CD: modern delivery pipelines (and proposals to evolve them).
- Observability: metrics, logs, distributed tracing.
- Runtime context: Rust services, a React frontend, streaming, relational databases.
- Cloud:Google Cloud Platform.
Profile & Requirements
We are looking for a platform engineer who treats infrastructure as a product, owns reliability for the whole team, and is comfortable in a lean, high-quality, AI-first environment. This role is not suited to someone who wants to run a ticket queue inside a large ops team.
Essential Experience
- 4+ years in DevOps / platform / SRE roles, running production Kubernetes** for real workloads (GCP preferred).
- Infrastructure-as-code and a GitOps workflow in production; infrastructure declared and reviewed as code.
- Solid CI/CD ownership and a real observability practice (metrics, logs, distributed tracing)
- Experience defining and defending SLOs, performance and disaster-recovery for latency-sensitive systems.
Core Competencies & Mindset
- AI Development Lifecycle: comfort integrating AI into the delivery workflow, and a point of view on automating quality and security gates in CI.
- Uncompromising Reliability: a maniacal focus on predictability, recoverability and security. Surprises in production are the enemy.
- Written & Asynchronous: exceptional written communication; runbooks and ADRs are part of the job, not a favour. Effective in a distributed, async environment (Paris timezone +/- 3h).
- Ownership:** you carry reliability for the whole team and raise risks before they become incidents.
Location: Algiers, Algeria
Workplace: hybrid
Context & Vision
In 2026, writing code is no longer the primary bottleneck; managing its complexity and ensuring its reliability is. We are building a highly resilient advertising platform with a very lean, senior internal team, and we intend to keep it that way.
To achieve scale without the overhead of a large engineering department, we rely on an AI-first development paradigm and a philosophy borrowed from the best large-scale open-source projects. Our code is not public, but our governance is theirs: asynchronous communication, exhaustive written documentation, explicit rules, and uncompromising quality gates. It is the only way a small team of humans and AI agents ships serious systems without accumulating technical debt.
This role owns the entire product surface: the console through which advertisers and agencies run their campaigns.
The Role
You will own the frontend of the platform end to end — the advertiser and agency console where campaigns, audiences, creatives and reports come to life. This is the most visible part of the build and, today, the least finished; you will have real ownership and a large surface to shape.
1. The Advertiser & Agency Console.** Build and own the product UI: campaign and line-item management, inventory, creative assets, reporting dashboards, account and admin modules, and the conversational agent interface. You are responsible for how the product feels to use.
2. A Typed, Contract-First Client.** Our frontend consumes the backend through a typed, contract-first client. You keep the contract tight: no drift between what the backend promises and what the UI assumes.
3. A Real Design System.** The product is standardising on a proper design system. You will own its implementation, keep components consistent, accessible and internationalised (FR / EN / AR), and work with the studio on the visual direction rather than reinventing it per screen.
4. AI-First Delivery & Governance.** We expect AI to write most of the code; you are the editor, not the typist. You specify work as explicit, self-sufficient issues, direct agentic tooling to implement, and gatekeep every diff. Components, patterns and decisions are documented. If it is not written down, it does not exist.
The Tech Stack
- Core: modern React, TypeScript.
- UI:a component library and a shared design system; data visualisation.
-State & Data: server-state and client-state tooling, typed API clients.
- Testing: end-to-end and unit testing.
- i18n: multi-language (FR / EN / AR).
- Cloud: Google Cloud Platform.
Profile & Requirements
We are looking for a senior frontend engineer who owns a product surface with taste and rigour, and who is comfortable in a lean, high-quality, AI-first environment. This role is not suited to someone who wants a narrow slice of screens inside a large team.
- 4+ years building and shipping production React applications, with real ownership of a non-trivial product surface.
- Deep TypeScript, modern React, and a component-library-based UI used at scale.
- Experience with server-state tooling and typed API consumption.
- A real testing habit (end-to-end and unit) and attention to accessibility and internationalisation.
Core Competencies & Mindset
-AI Development Lifecycle: genuine proficiency editing and validating AI-produced code, and turning ambiguous product goals into specifications an agent can execute.
- Product Sense & Craft: you care how it feels, not only that it renders. Hierarchy, states, and consistency are not afterthoughts.
- Uncompromising Quality: a focus on performance, correctness and maintainability across a large surface, not just the happy path.
- Written & Asynchronous: exceptional written communication; effective in a distributed, async environment (Paris timezone +/- 3h). You document your components and decisions and do not wait to be asked.
Location: Algiers, Algeria; Algeria (East); Algeria (West)
Workplace: hybrid
Yassir is the leading super App in the Maghreb region set to changing the way daily services are provided. It currently operates in 45 cities across Algeria, Morocco and Tunisia with recent expansions into France, Canada and Sub-Saharan Africa. It is backed (~$200M in funding) by VCs from Silicon Valley, Europe and other parts of the world.
We offer on-demand services such as ride-hailing and last-mile delivery. Building on this infrastructure, we are now introducing financial services to help our users pay, save and borrow digitally.
Helping usher the continent into a digital economy era. We’re not just about serving people - we’re about creating a marketplace to bring people what they need while infusing social values.
What we're looking for
We are seeking a highly skilled and experienced Senior CloudOps Engineer to join our Mobility team. The ideal candidate will have a strong background in cloud infrastructure and operations, with a passion for helping engineering squads ship reliable, scalable systems. You will work daily across different squads, providing hands-on infrastructure support, proposing architecture and tooling improvements, and helping define the best approach to build and maintain our infrastructure on GCP.
Responsibilities
Work daily with different engineering squads to support, troubleshoot, and evolve their infrastructure needs.
Design, propose, and implement scalable, secure, and reliable infrastructure on GCP.
Advise squads on infrastructure architecture and best practices, helping them choose the right setup for their projects.
Monitor and troubleshoot production systems, identifying and resolving issues in a timely manner.
Automate provisioning, deployment, and scaling processes to minimize downtime and manual effort.
Continuously improve infrastructure, tooling, and processes to increase efficiency and reduce costs.
Contribute to infrastructure standards and documentation shared across teams.
Qualifications
Strong experience with Linux administration and scripting languages such as Bash, Python, and TypeScript.
Proven experience operating and building infrastructure on GCP (AWS or Azure experience is a plus).
Solid knowledge of containerization and orchestration technologies such as Docker and Kubernetes.
Experience with configuration management / IaC tools such as Terraform, CDK for Terraform, or Pulumi.
Strong understanding of networking, monitoring, and infrastructure reliability practices.
Comfortable working cross-functionally with multiple engineering squads and communicating infrastructure trade-offs clearly.
Strong problem-solving and analytical skills, with a proactive, advisory mindset.
Why You Should Join Yassir :
Join one of the fastest-growing tech companies in North Africa
Have a lasting impact on our company's culture
Make a real impact on the world by helping us bring affordable financial and on-demand services to millions of Africans
Work on some really hard technical challenges from identity infrastructure for Africans, digital payment networks to complex mapping and routing systems across the continent.
We are the first Algerian startup to go through Y Combinator program and we’re backed by top investors including Unpopular Ventures, Rebel Fund and
DainTree.VC
At Yassir, we believe in the power of diversity and the importance of an inclusive culture. So, if you're ready to bring your unique perspective and experiences to the table, then we're excited to listen.
Don't just apply for a job, come and be a part of our journey. Let's create a better tomorrow together.
We look forward to receiving your application!
Best of luck,
Your Yassir TA Team
Location: Algiers, Algeria
Workplace: hybrid
title: "Backend Engineer — Ad Serving & Integrations"
subtitle: "Rust · Distributed Systems · Ad-tech"
- Backend Engineer — Ad Serving & Integrations
-Context & Vision
In 2026, writing code is no longer the primary bottleneck; managing its complexity and ensuring its reliability is. We are building a highly resilient advertising platform with a very lean, senior internal team, and we intend to keep it that way.
To achieve scale without the overhead of a large engineering department, we rely on an AI-first development paradigm and a philosophy borrowed from the best large-scale open-source projects. Our code is not public, but our governance is theirs: asynchronous communication, exhaustive written documentation, explicit rules, and uncompromising quality gates. It is the only way a small team of humans and AI agents ships serious systems without accumulating technical debt.
This role owns the part of that platform where money and latency meet: the serving path and the integrations to external ad systems.
-The Role
You will own, end to end, the connectors and serving logic that turn an ad request into a served, billed impression. This is hands-on, systems-level backend work with a direct revenue impact and a low tolerance for error.
1. Ad Serving & Integrations. Build and own the integrations to external ad servers and demand partners, the serving gateway, and the augmentation and bidding logic that sits between them. You are the person who understands, precisely, how these systems talk to each other and why.
2. Correctness on the Hot Path. The serving path is real-time and handles money. You will hold the line on latency, on monetary correctness, on idempotency, and on the reconciliation between what was decided, what was cleared, and what was billed. A silent error here is a production incident.
3. AI-First Delivery.We expect AI to write the majority of the code; you are the editor, not the typist. You will specify work as explicit, self-sufficient issues, direct agentic tooling (e.g. Claude Code) to implement, and remain the final gatekeeper on every diff, whether it came from an agent or a human.
4. Governance & Documentation. Everything is written down. You will maintain Architecture Decision Records for the integration contracts you own, keep API definitions as the single source of truth, and enforce strict review on your own domain. If it is not documented, it does not exist.
The Tech Stack
- Language: Rust (backend, asynchronous services).
- Interfaces: gRPC and REST service APIs, contract-first.
- Data & Messaging:relational databases, event streaming.
- Domain:ad serving, retail media, real-time bidding, auctions and reconciliation.
- Cloud:Google Cloud Platform, Kubernetes.
Profile & Requirements
We are looking for a highly autonomous, systems-oriented backend engineer who is energised by a lean, high-quality environment and owns their surface completely. This role is not suited to someone who wants tickets handed to them inside a large team.
Essential Experience
- 5+ years building backend systems in production, with real ownership of availability, latency and correctness under load.
- Rust in production or a serious open-source project — or exceptional depth in another compiled systems language (Go, C++) with a demonstrated, immediate willingness to master Rust.
- Hands-on experience with asynchronous services, service-to-service APIs, and message streaming .
- Ad-tech domain experience (ad servers, DSP/SSP, real-time bidding, retail media) is a strong advantage; the ability to reason about money, auctions and reconciliation is expected.
-Core Competencies & Mindset
- AI Development Lifecycle: genuine proficiency editing and validating AI-produced code, and turning ambiguous goals into ultra-clear specifications an agent can execute without a meeting.
- Uncompromising Quality:a maniacal focus on the non-functional requirements — performance, security, reliability, correctness. You are the last line before production.
- Distributed & complex systems: knowledge of, and a taste for, distributed and complex systems is very welcome. Tell us about the ones you have built or operated — what made them hard, and what you took from them.
- Written & Asynchronous: exceptional written communication. You operate effectively in a globally distributed, async environment (Paris timezone +/- 3h).
- Ownership: you treat the domain you own as yours, documentation included, and you do not wait to be asked.
Location: Cairo, Egypt; Alexandria, Egypt
Workplace: hybrid
Yassir is the leading super App in the Maghreb region set to changing the way daily services are provided. It currently operates in 45 cities across Algeria, Morocco and Tunisia with recent expansions into France, Canada and Sub-Saharan Africa. It is backed (~$200M in funding) by VCs from Silicon Valley, Europe and other parts of the world.
We offer on-demand services such as ride-hailing and last-mile delivery. Building on this infrastructure, we are now introducing financial services to help our users pay, save and borrow digitally.
Helping usher the continent into a digital economy era. We’re not just about serving people - we’re about creating a marketplace to bring people what they need while infusing social values.
About the role
In this role, you will be part of our growing and international engineering team, working with a high-quality code base and the latest tools, where you will promote your skills to be an expert in complex backend development, including microservices architecture, using
Node.js
,. You will own and build large scale backend systems and micro-services. You will design, develop, and deliver powerful server-side applications in a highly dynamic environment, where root cause analysis and rapid problem-solving are required.
About your role as “Back-end Engineer”
Build robust and scalable software in Node js.
Design and create (micro)services and system architecture for projects, and contribute and provide feedback to other team members
Help improve existing code quality through writing unit tests, automation and performing code reviews
Participate in brainstorming sessions and contribute ideas to our technology, algorithms and products
Work with the engineering and design teams to understand end-user requirements, formulate use cases, and then translate that into a pragmatic and effective technical solution
Dive into difficult problems and successfully deliver results on schedule
About your Experience
BSc/MSc in Engineering, Computer Science or relevant field.
Minimum 4 years of experience in a similar role
Demonstrated ability to prioritize, self-start, contribute under pressure and meet tight deadlines
Highly organized, creative and critical thinker
Comfortable working in an entrepreneurial environment
Solid OOP and software design knowledge – you should know how to create software that is extensible, reusable and meets desired architectural objectives
Must have technical skills:
Language:
Node.Js.
Database: Mongodb or other.
Framework:
Express.js
& Nest j.s.
Web architecture: Rest and restful APIs, micro-services
Master source version control: GIT
Containers: Docker, kubernetes
Caching, Redis server
Experience in a rapidly growing company in the mobility, on-demand or fintech space is a plus
Web load balancing
Scaling
OS administration
Encryption : https//, digital signing
Why you should join Yassir
😎 You will be part of one of the first Algerian startups to go through the Y Combinator program and one of the fastest-growing tech companies in North Africa. We are current in +60 cities (Algeria, Tunisia, Morocco, and Senegal)
💸 Attractive salary and you even get a stake in the company
🚉 Subsidized public transit pass
🤙🏽Have a lasting impact on our company's culture
🚀 Perfect timing with renowned investors to build something great
📈 Extremely steep learning curve with own responsibility and intensive guidance
💯 Make a real impact on the world by helping us bring affordable financial and on-demand services to millions of Africans
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