Lead Generation Specialist

Location: Warsaw, PL Fireart Studio is on the lookout for a passionate and motivated Lead Generation Specialist ! What you’ll do Develop and execute lead generation strategies to acquire high-quality B2B leads in the software development space. Identify and research target markets, ideal customer profiles, and key decision-makers. Use various lead generation techniques, including email outreach, LinkedIn prospecting and paid campaigns. Manage and optimize lead generation tools (e.g., LinkedIn Sales Navigator, Apollo.io , HubSpot, etc.). Build and maintain prospect databases, ensuring accurate and up-to-date records. Qualify leads through initial outreach, ensuring a seamless handoff to the sales team. Analyze lead generation performance metrics and continuously optimize strategies to improve conversion rates. Collaborate with marketing to align lead generation activities with broader campaign efforts. Stay up to date with industry trends, competitor strategies, and emerging lead generation techniques. Must have 4+ years of experience in B2B lead generation, preferably in the IT services or software development industry. Proven track record of generating high-quality leads and meeting or exceeding KPIs. Strong knowledge of outbound sales techniques, prospecting tools, and CRM systems. Experience with LinkedIn outreach, email automation strategies. Excellent communication and interpersonal skills, with the ability to engage and persuade potential clients. Analytical mindset with experience in tracking and optimizing lead generation campaigns. Self-motivated, results-driven, and able to work independently as well as in a team. Familiarity with digital marketing strategies and their impact on lead generation is a plus. What we offer Competitive compensation based on your experience and expertise Long-term contract-based collaboration A collaborative and open environment Flexible collaboration arrangements