Marketing Analyst (FitMe)

Location: Remote (Ukraine) About us: Gismart is a value-driven mobile app developer with a strong presence in the Health & Wellness, Utilities, and Music app markets. We have recently achieved a significant milestone of over 1 billion downloads worldwide, taking a step toward our mission of cultivating the well-being of people worldwide. With headquarters in London, UK, Gismart is a dynamic global company with a reach extending across Europe and far beyond. Our determined team consists of 250 individuals who bring diversity, creativity, innovation, and relentless drive to the company. Gismart unites professionals from diverse backgrounds in entertainment, music, and tech, allowing us to play to each other’s strengths and succeed as a team. Our mission: Become a stepping stone on our customers’ journeys of self-improvement. Our values: - Deliver what matters - Respect and support others - Initiate and own - Voiceopenly - Execute with quality If you are passionate about mobile app development and want to join a company that’s reshaping the industry, Gismart is the place for you. We provide exciting career opportunities, a supportive workplace culture, and the chance to contribute to a team that is making a tangible impact. For more information on Gismart, visit gismart.com http://gismart.com. About project FitMe is a fitness app created for people who want to stay active without long, repetitive workouts. It offers short, easy-to-follow routines that can be done at home with no equipment. FitMe is perfect for busy people who want to maintain their health, boost energy levels, and feel good every day — without going to the gym or spending hours on exercise. What you will do: - Support and development of marketing analytics for web/mobile products. - Daily interaction with performance marketers: assessing the effectiveness of campaigns, channels and creatives. - Cohort analysis, LTV and unit economics for scaling decisions. - Prioritizing tasks based on business value and potential impact, balancing urgent requests with long-term strategic initiatives. - Building and maintaining dashboards, reports, and key metrics to support data-driven decision-making. - Ensuring data quality, uncovering insights, and providing actionable recommendations to improve marketing performance. Key qualifications: - 1+ years of experience in a similar analytics role. - SQL proficiency for querying and analyzing large datasets. - Solid understanding of statistics, including experiment design, statistical tests, correlation analysis, and segmentation. - Hands-on experience with BI tools such as Tableau or Power BI. - Ability to effectively communicate insights, presenting analysis results in a clear and compelling manner. - Understanding marketing metrics (CPA, CAC, ROAS, LTV). Would be a plus: - Python skills (pandas, data visualization, statistics) for data manipulation and analysis. - Experience with subscription monetization products – understanding key metrics, user retention, churn analysis, and revenue optimization strategies. - Working with advertising offices (Meta, Google, TikTok, ASA). Employee Benefits: - Remote-First Culture: Our team is diverse and extensive, just like our product portfolio. We provide a flexible working schedule and let you work anywhere in the world, either remotely or in one of our corporate hubs. - Сoworking Compensation: We provide 100% compensation for coworking spaces in Ukraine (except Kyiv, where we have a cozy and autonomous hub) and 50% compensation for coworking spaces worldwide to make sure that everyone has a comfortable and inspiring workspace. - Free Office Lunches: We want you to stay fueled and focused, so we provide delicious free lunches for everyone working from our hubs. It’s one less thing for you to worry about during a productive workday. - Public Holidays Policy: Gismart observes public holidays based on the Ukrainian or Polish holiday calendars. Employees working in other locations are entitled to 12 public holidays per year. - 100% Sick Leave Compensation. - Mental and Physical Health: To help you stay happy and healthy, Gismart will partially cover your medical insurance, sports activities, therapy costs. - Personal Equipment Policy: Of course, we’ll provide you with all the equipment you need or cover the maintenance cost for your own tools. - Personal Learning and Development: We love to see you learn and grow, so Gismart will cover 70% of your professional development courses. We’ll also pay for 100% of corporate English courses. - Time-Off Policy: Every employee gets 18 working days of paid vacation and 3 personal days per year, with an extra day added for each year at Gismart. - Corporate Events: We are remote-first, but we love meeting up in person. Whenever possible, we organize corporate events and team-building activities across all Gismart hubs.