Growth Specialist

Location: South Africa Growth Specialist Codekeeper is looking for a methodical, data-driven, and proactive Growth Specialist to accelerate our global expansion. You bring a strong command of modern web marketing strategies - including inbound and outbound campaigns, SEO, SEA, marketing automation, and continuous performance optimization. You enjoy working in a fast-paced environment, thrive with data, and know how to translate structured execution into measurable growth. If you're motivated by building scalable marketing engines and delivering clear, trackable impact, this role is for you. We're accepting applications over the next two months and will close the position as soon as we find the right match - so we encourage you to apply early. About the Role As a Growth Specialist, you'll work across multiple projects that drive lead generation, campaign performance, and product visibility. You’ll be responsible for researching, planning, executing, and analyzing marketing initiatives, while collaborating closely with our Sales and Product teams. You'll manage campaigns end-to-end, from concept and setup to optimization and reporting, while ensuring a consistent and compelling brand experience. In our dynamic marketing environment, there’s always something happening, and there are plenty of opportunities to jump in, take ownership, and make a meaningful impact. What You’ll Be Doing Innovate and Drive Growth Manage and optimize SEO and SEA initiatives Plan, launch, and improve paid ad campaigns (Google Ads, Microsoft Ads, etc.) Develop and manage landing pages aligned to campaign goals Create and refine CTAs across channels Build and execute email marketing flows (automations, drips, transactional, mass) Manage social media campaigns focused on lead generation and awareness Contribute to content creation for growth initiatives (ads, LP copy, nurture emails) Analyze and Improve Track campaign performance, conversions, and ROI Analyze marketing metrics to identify opportunities for growth Test, measure, and iterate using data-driven insights Collaborate and Execute Work closely with Sales to align messaging and improve lead quality Ensure cohesive brand representation across campaigns and platforms Communicate project progress clearly with internal stakeholders Resolve and Propel Identify bottlenecks or performance issues and propose actionable solutions Make pragmatic decisions to keep campaigns moving and goals on track Deliver Excellence Ensure all growth initiatives meet deadlines, stay within scope, and deliver measurable impact Maintain high standards of quality in all assets, campaigns, and reports Why Codekeeper? Codekeeper was founded by tech industry professionals to revolutionize software escrow for the cloud era. We offer state-of-the-art disaster recovery and escrow solutions that mitigate third-party risks for businesses worldwide. As a remote-first company with a central office in The Hague, we prioritize a healthy, resilient organization and a strong, supportive culture. What You Can Expect Passionate, fun-loving colleagues Startup mindset with room to grow and take ownership Regular team activities and gatherings Comprehensive onboarding with a structured ramp-up period Open communication and direct, constructive feedback A chance to excel in your career and make a meaningful impact About You Strong understanding of digital marketing, growth, and performance channels Skilled in SEO, SEA, lead generation, and campaign optimization Data-driven mindset with the ability to translate insights into action Excellent communication and collaboration skills Highly organized with strong analytical and strategic thinking Able to work pragmatically using available tools (e.g. writing smart ChatGPT prompts) Comfortable working cross-functionally with Sales, Design, Product, and Leadership Additional Requirements 3+ years of experience in growth, advertising, or digital marketing Experience with HubSpot, Google Ads, Microsoft Ads, and Figma Familiarity with Zapier is a plus Fluent in English (written and verbal) Strong organizational skills and ability to prioritize effectively A preference for pragmatism over idealism Additional Info Job Location: Remote (#LI-Remote) Join us to shape the future of software escrow! How to Apply To apply, use the Apply button on this listing. In your application, tell us how you would like to fill this position. There are no right answers or expectations. Show us your role in our company’s future and our role in yours, address some of the work we do, and introduce yourself as a colleague. Please note: Applications and follow-ups sent through any other channel, such as our customer website chat, support email or direct messages to team members, won’t be considered. Need an accessibility adjustment to apply? Visit Our Careers Page for how to reach us.