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About the Company
Prismaplay https://prismaplay.com/ is an international B2B iGaming platform provider offering technology solutions for the gaming industry. Our product portfolio includes sportsbook, casino, CRM, payment, bonus management, and back-office solutions, supporting operators and business partners in developing and managing their gaming operations.
We are looking for a creative, proactive, and results-driven SMM Manager to strengthen Prismaplay’s digital presence, increase brand awareness, and build meaningful engagement with our professional audience. The ideal candidate combines strong content creation skills with an understanding of B2B marketing, digital communication, and the iGaming industry. We value someone who goes beyond executing a content calendar, takes ownership of social media communications, and turns business and product insights into engaging content.
Key Responsibilities:
— Develop and implement B2B SMM strategy aligned with brand positioning, business objectives, and target audiences.
— Manage and grow the company’s social media channels, particularly LinkedIn and other relevant B2B platforms.
— Build and maintain a content calendar, ensuring consistent publishing and a unified brand voice.
— Create content on the iGaming platform, product solutions, industry expertise, partnerships, and business achievements.
— Write engaging English-language copy for social media posts, announcements, campaigns, and digital communications.
— Develop creative concepts, recurring formats, and visual storytelling ideas; brief designers and coordinate content production.
— Support communications around international iGaming conferences, exhibitions, product launches, and company events.
— Monitor iGaming trends, competitor activity, and relevant developments across digital communications.
— Work with sales, business development, product, and marketing teams to translate business priorities into social content.
— Analyse performance, report on key metrics, and continuously optimise content and audience engagement.
Requirements:
— At least 2 years of hands-on experience in SMM, preferably in iGaming, B2B technology, fintech, or digital industries.
— Experience independently managing corporate social media accounts and developing content strategies.
— Strong English copywriting and storytelling skills, including the ability to explain complex technology clearly.
— Excellent written English (C1+).
— Understanding of B2B audiences, brand positioning, and social media engagement.
— Experience managing content calendars, briefing designers, and working with visual assets.
— Familiarity with social media analytics and performance measurement.
— Creativity, attention to detail, strong organization, and the ability to take ownership of projects.
Would be a plus:
— Experience with B2B iGaming providers, sportsbook, casino, or gaming technology solutions.
— Experience developing LinkedIn communications for international technology brands.
— Understanding of operators, affiliates, and technology partners in the iGaming ecosystem.
— Experience covering industry conferences and international exhibitions.
— Working knowledge of Canva, Figma, CapCut, and AI-assisted content tools.
— A portfolio featuring relevant posts, campaigns, creative concepts, and measurable results.
What we offer:
— Competitive compensation package.
— Opportunity to work in the international iGaming industry with a professional and supportive team.
— Fully remote working format.
— Flexible schedule.
— Opportunity to shape PrismaPlay’s brand communications and bring creative ideas to life.
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