Simple Life is the #1 AI-powered health coaching app for adults who want to lose weight and enjoy a healthier lifestyle—without the stress or extremes. Our mission is to empower people to feel their best every day. By challenging traditional, restrictive approaches, Simple offers a more sustainable method grounded in ease, personalization, and real-life support. Simple has had over 17 million downloads and more than 300,000 5-star reviews, having helped millions lose weight successfully and sustainably. Simple has earned recognition as Best Virtual Coach and one of the Top 100 AI companies — all thanks to a dedicated global team driving real impact. With SIMPLE as a partner in their pocket, users feel cared for and empowered to embrace — and stick to — new healthy habits.
Задачи:
— Lead and execute monetization projects within the CRM team, taking ownership of campaigns that drive revenue growth.
— Design and optimize lifecycle journeys with a focus on acquisition, conversion, and win- strategies.
— Implement a hands-on approach to CRM operations, managing high volumes of campaigns and ensuring seamless execution.
— Develop innovative segmentation and communication strategies through continuous testing and experimentation.
— Build a robust A/B testing framework, analyzing results to propose data-driven improvements.
— Ensure campaign deliverability and technical soundness, troubleshooting issues and coordinating with engineering teams when needed.
— Collaborate closely with Growth, Design, Analytics, and other cross-functional teams to align CRM initiatives with broader business goals.
— Monitor and analyze key CRM performance metrics, preparing detailed reports and actionable insights.
— Own technical CRM setup, including campaign automation, deliverability optimization, and tool integrations.
— Serve as a proactive problem-solver, bringing forward new ideas to improve processes, enhance user experiences, and maximize monetization outcomes.
— Maintain a hands-on approach to operational tasks, balancing execution with strategic input.
Требования:
— 5+ years of CRM experience, both in developing communication strategies and in hands-on execution.
— A strong monetization mindset, with the ability to evaluate initiatives based on revenue potential.
— Proven track record in customer lifecycle management and implementing strategies that drive measurable revenue growth.
— Technical expertise in CRM systems (Braze, Customer.io experience is a plus) and the ability to ensure flawless campaign execution and troubleshooting.
— Proficiency in analytical tools, with a results-driven approach to experiment tracking and performance analysis.
— Comfortable working in cross-functional environments, particularly in collaboration with Growth teams and developers.
— Hands-on operational expertise in managing high-volume communications and setting up CRM workflows.
— A proactive problem-solver with a self-starter attitude, eager to bring innovative ideas to the table.
— Experience improving email deliverability would be a plus.
Условия:
— Remote, in-office, and hybrid work opportunities.
— The equipment you need to do your job.
— A premium SIMPLE subscription.
— 21 days annual leave, plus bank holidays (those observed where you live).
— Flexible hours. We focus on your results, not how long you spend at your desk.
— Competitive salary package commensurate with experience.
Контакты работодателя доступны по кнопке «Откликнуться» после входа.